Balgores Secure More CERTAINTY , more TRANSPARENCY , less RISK

• Agree to 90 day exchange period

• Low risk of sales falling through, and clients financially compensated in this unlikely event

• Exclusive to the Balgores Network throughout Essex & Kent

• 92% success rate* compared to 60% national average**

What are the benefits ?

Using a traditional marketing strategy to sell your home is simple, effective and if you’ve sold before, it’s what you’re used to - everyone is doing it.

However, it doesn’t always produce the best buyer or offer. To ensure you’re armed with all the details, and can choose the right marketing strategy to suit your needs, we’ve broken down the pros and cons for you.

Traditional Marketing Strategy

Pros

• It’s quick, effective and simple.

• Everyone else is doing it, so it’s a strategy everyone is used to.

Cons

• Selling to the first buyer without a bespoke marketing plan may not produce the best buyer.

• Rarely creates a series of offers or any under-bidders.

• If the sale falls through, you will have to start from scratch and your property runs the risk of becoming a ‘stale listing’.

“BALGORES HAVE BEEN NOTHING SHORT OF EXCEPTIONAL THROUGHOUT THE PROCESS, THOROUGHLY RECOMMEND! THEIR LEVEL OF COMMUNICATION, SPEED, PROACTIVE APPROACH AND HONESTY MAKES THEM STAND OUT.”

RACHEL | BUYER

Bespoke Marketing Strategy

• Time to fully explore all avenues and unearth the best possible buyers with the best price, such as people in the passive market.

• You are not creating an electronic footprint if you sell before the launch, allowing privacy as a client.

• Creating a sense of urgency to potential buyers can increase the desire to view your property quickly.

• It gives you the ultimate negotiation tool by encouraging buyers to increase offers.

Pros Cons

• You’re investing 14 days of your time.

• You have to stick to the strict timeline to ensure the strategy is effective.

30% NOT INTERESTED

50% PASSIVE

Data Source: CCT

20% ACTIVELY LOOKING

50% of homebuyers are classed as passive , which means they are not actively looking to buy, but may do so if the right property is presented to them. Our marketing strategies combine to target this large audience to ensure your sale is swift and successful and achieves the right price .

If you wish to discuss the strategies in more detail , please do not hesitate to contact your local office.

We would be more than happy to answer any of your questions, and looking forward to making your property dreams come true.