EGOTISM

Our relationship with the world is increasingly singular. The individuals put themselves as a reference to analyze any issue, performing an Individualistic interpretation in an over-abundance of the human figure. Through globalization and technological development, everything is focused on our personal relationship with the universe, which leads human beings to orient their lives based on selfish ideas. As a consequence, collective references are weakened in an individualization of actions that, in excess, leads to egotism.

In the image, the broken mirror enhances this exaggerated sense of one's own personality, worth, and rights. It is a noisy contemplation in which the individual presents an exaggerated sense of self-importance, represented by the reflection that is not clear, pure, or clean.

In his work, Marc Augé defines "overmodernity" as opposed to "modernity," which depends on three figures of excess.

One of this "excesses" explores the age of shifting scales as far as spatial conquest is concerned. Nowadays, means of transportation are extremely fast and are able to get us into any city in just a few hours.

In the intimacy of our homes, all sorts of images are transmitted by satellites, giving us an instantaneous and sometimes live view of an event that is taking place at the other end of the planet. All these thanks to mobility, we feel involved in what is happening in the most remote places, being connected to every possible topic constantly.