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February 2020 Hereford World

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February 2020 Hereford World

The voice of the American Hereford Association | February 2020

For Breeders and Buyers

East of the Mississippi River, Hereford producers band together to offer quantity and quality to the market. by Diane Meyer

A

t 9:30 on a Monday night, second-generation Hereford breeder Brent Lowderman and his wife, Kris, were greeted with 11 pairs of headlights as they pulled into the driveway of their Carthage, Illinois, sale barn. The semitruck lightshow was the result of three days and nights of putting on a 1,865-head feeder calf sale. For the last 13 years, the beginning of January has brought much more than New Year’s resolutions for Hereford breeders east of the Mississippi. Beginning in 2007, the Lowdermans have hosted the Greater Midwest Hereford Sale to market Hereford and Hereford-influenced feeders. The sale is designed to capture value for both breeders and buyers.

With nearly 20 years of experience marketing livestock, the Lowdermans recognized a need to market large quantities of quality red-and-white-hided calves to eliminate discounts for producers and to satisfy feedyard and packer demands for Hereford genetics. Working with American Hereford Association (AHA) fieldman John Meents and several Hereford breeders in the area, Brent and Kris have established a successful annual sale; this year, the number of head consigned increased by more than 20% compared to last year. “With the Hereford sale, I’m in it for my producers because I know how much value that sale adds to the Hereford producers, and hopefully they continued on page 28...


STUBER RANCH 52 52nd nd ANNUAL SALE Saturday, April 18, 2020 at the Ranch

Selling 100 Fall and Spring Yearling Bulls, including 12 Polled 50 TOP-END QUALITY registered heifers 100 HOME RAISED commercial females – 70 Hereford, 30 BWF Thick made, fast growing, eye appeal with production, performance and product offered

Lot 4 — Son of CL 1 Domino 01030X BW

WW

YW

MM

REA

MARB CHB$

2.2

67

107

34

0.68

0.17

111

Lot 61 — Son of NJW Long Haul 36E ET BW

WW

YW

MM

REA

MARB CHB$

-0.9

60

92

30

0.62

0.19

113

Top end performance – Navarro/Harland dam

Polled – Super thick, full body, bone

Lot 20 — Son of SR Indigo 1181Y

Lot 19 — Son of SR Bakken 62Z

BW

WW

YW

MM

REA

MARB CHB$

BW

WW

YW

MM

REA

MARB CHB$

3.4

64

110

29

0.52

0.13

3.7

69

114

36

0.51

0.26

100

102

Performance plus eye appeal

Classy, correct with top-end data

Lot 0 — Son of CL 1 Domino 6128D 1ET

Lot 73 — Son of Churchill Mark Dom 697D

BW

WW

YW

MM

REA

MARB CHB$

BW

WW

YW

MM

REA

MARB CHB$

3.0

65

110

35

0.68

0.17

1.4

51

84

32

0.54

0.32

Muscle, volume with suberp gain

109

117

Super group of low BW, high REA and MARB

Along with super production from our proven sires Churchill Sensation 028X – BCC Dominator 619D BCC Billy The Kid 330A – C Stockman 2059 – Churchill Tactic 6451D H Go Advance 6415 – SR Diablo 613 – UU Turning Point – Navarro – Nichols 0945 Domino 6100 POLLED SIRES NJW 73S W18 Hometown 10Y – Innisfail WHR X651/723 4013 – NJW Long Haul 36E Five Generations of Family Raised Herefords LET US PUT YOU ON OUR MAILING LIST — VISITORS WELCOME ANYTIME 10 miles north of Bowman or 16 miles south of Amidon on Hwy. 85, then 5 miles west, 1/2 mile south

STUBER RANCH

7606 149th Ave. S.W., Box 56 • Bowman, ND 58623 Roger 701-523-5371 • Duane 701-523-3496 • Laureen 701-523-5297 Contact us at ddstuber@ndsupernet.com or visit us at www.stuberranch.com


Hereford.org

February 2020 |

3


Selling 150 Bulls Annually

CONTENTS February 2020

PRIVATE TREATY

Hereford & Braford

The voice of the American Hereford Association

For Breeders and Buyers Cover story

Southern Raised & Adapted ••• Complete Performance Records •••

10

12

Spring 2020 Gold TPR Breeders

Ninety three Hereford breeders achieved Gold TPR™ (Total Performance Records) status for spring 2020.

68

Spring 2020 Platinum TPR Breeders Ten Hereford breeders achieved Platinum TPR status for spring 2020.

74

Does AI Pay in a Commercial Herd?

And Sired by bulls like this:

AI can be profitable in commercial operations with a plan for capturing added value and a successful breeding program. — by Troy Smith

76

9 Quick Tips for Your Beef Operation 44

52

A recap of the 2019 Range Beef Cow Symposium provides tips for daily ranch work. — by Kindra Gordon

80

Consistent Efforts Yield Consistent Results

86

Gain real-world insight on how effective and efficient marketing will maximize your bottom line. — by Rachel Dotson

Opportunity Ahead

Walker Bristol 10Y 140 408B

60

Participating in value-added programs can open doors to new beef markets and potential price premiums. IMI Global is helping tap those opportunities. — by Kindra Gordon

Marketing Calves and Yearlings

Prepare your cattle to meet buyer demands at the sale barn. — by Heather Smith Thomas

Spring Health Strategies

400 Registered Cows 36

East of the Mississippi River, Hereford producers band together to offer quantity and quality to the market. — by Diane Meyer

90

Establishing the necessary ground work for your herd health can enhance performance in calves. — by Kevin Hill

Economically Relevant Traits

Using ERTs can simplify sire selection by focusing on your bottom line. — by Matthew Spangler

Western States National Hereford Show Champions Selected Results of the 2019 Western States Hereford Show in Reno, Nev.

Approaches to Herd Health

Don’t let habits creep into your diagnosis of herd health issues. — by Troy Smith

Prebiotics vs. Probiotics: How are They Different Prebiotic and probiotic sound similar; in fact, with just one letter difference, you might even believe they function equally too. However, that is not the case.

COLUMNS 6 | Breed Focus

Groups of open & bred heifers for sale 100 Yearling Hereford Heifers

A Look at the NRSP A closer glance at the National Reference Sire Program’s (NRSP) overall goals and benefits to producers.

Results from Olsen Ranch 2018-born calves results from NRSP partner Olsen Ranch’s test herd. Association News and Events National Reference Sire Program nominations are now being accepted and the first set of enrolled Hereford Advantage calves have been sold.

16 | Member Service

4

| February 2020

18 | Commercial Connection

8 | Performance Matters

14 | What’s New?

“Performance and quality from grazing since 1942”

DEPARTMENTS

Back to Registration Basics Learn about the pertinent information needed to efficiently register your spring calves.

Stand Out Amongst the Crowd The American Hereford Association (AHA) strives to make progressive tools available for cattlemen to market their genetics. Check out what is currently offered through the AHA.

20 | CHB Bites

Certified Hereford Beef Highlights The Certified Hereford Beef® team wraps up 2019 with event highlights along with announcing new products.

22 | Hereford Women

Leverage Your Resources Utilize tools to help market your program and to arm buyers with the information they need.

5 Contacts 94 Hereford Mom Diaries 98 Succession Planning 100 From the Field 106 Sales Digest 118 Calendar of Events 120 Advertisers’ Index

Hereford World (ISSN 1085-9896), Vol. 110, No. 9, published monthly (except June) by Hereford Publications Inc., 11500 N.W. Ambassador Dr., Ste. 410, Kansas City, MO 64153. Periodical postage paid at Kansas City, Mo., and additional entries. Subscription rates, $35 a year. Postmaster: Send address changes to Hereford World, 11500 N.W. Ambassador Dr., Ste. 410, Kansas City, MO 64153. Hereford World agreement #1803689 Hereford.org


Easy Calving u Easy Keeping For sale privately: yearling bulls u females

BW WW YW MM M&G REA MARB

0.1 71 118 24 60 0.61 0.00

BW WW YW MM M&G REA MARB

We have some tremendous prospects for sale by this $110,000 sire. They have muscle, depth and style.

Polled. BW 76 lb. Pictured just before weaning. 943 is complete and stylish with a near perfect mother.

TH FRONTIER 174E

BW WW YW MM M&G REA MARB

HH ADVANCE 5345C

A standout horned sire. His offspring inherit his pigment, mass and quality. We have excellent sons of 5345C for sale.

3.5 69 109 32 66 0.53 0.24

Polled. BW 82 lb. 904 has extra mass and power. His mother is beautiful and productive.

BW WW YW MM M&G REA MARB

0.9 52 96 36 62 0.62 0.02

2.7 60 96 36 66 0.57 0.02

F 5345C ADVANCE 944 5345C x 032X

BW 84 lb. 100% horned pedigree. 944 is a Line One standout. See feddes.com for more bulls and mothers.

Feddes Herefords

Our sale is any time you want. All our cattle sell privately. See sires, mothers and cattle for sale at:

Tim. . . . 406-570-4771 l tfeddes@msn.com Dan. . . 406-570-1602 l drfeddes@msn.com

www.feddes.com

2009 Churchill Rd., Manhattan, MT 59741

Hereford.org

BW WW YW MM M&G REA MARB

F WARRIOR 904 845C x 10Y

Warrior is a carcass powerhouse loaded with pigment. His sons are stout and we really like his daughters.

BW WW YW MM M&G REA MARB

F FRONTIER 943 174E X 10Y

2.3 66 100 36 69 0.77 0.35

WHITEHAWK WARRIOR 845C ET

1.5 68 113 28 62 0.70 0.03

February 2020 |

5


Breed Focus

A Look at the NRSP

by Jack Ward

A closer glance at the National Reference Sire Program’s overall goals and benefits to producers.

Jack Ward is the executive vice president of the American Hereford Association. He can be reached at jward@hereford.org.

During the 2019 American Hereford Association (AHA) Annual Meeting and Conference, Olsen Ranch, Harrisburg, Neb., and Stahly Ranch, Cavour, S.D., were recognized for their 20-year commitment to the AHA’s National Reference Sire Program (NRSP). Art Olsen and Mike Stahly, along with their families, have been instrumental in the growth of this program and received a commemorative from the AHA for their continued support. The program started as a collaboration with the National Beef Tenderness project through the National Cattlemen’s Beef Association. Data through all production phases were collected on the steer progeny including shear force testing for tenderness. In addition, the AHA used the birth weight, weaning weight, yearling weight and carcass information in the genetic evaluation. After the Tenderness project, the AHA collaborated with other countries to test Hereford genetics through a linkage program. This program was to help with the study for a global Hereford genetic evaluation. Even though we are still working toward a global evaluation, the linkage program did help with the development of the current PanAmerican Cattle Evaluation (PACE).

Program advantages The NRSP has developed into the strongest young sire evaluation in the industry and continues to evolve as the AHA adds cows to the program and looks at additional measurements for both economically relevant traits (ERTs) and convenience traits. Olsen and Stahly Ranches have been joined by others from around the country including Simplot Ranch, Idaho; Mershon Ranch, Mo.; and Sandrock Ranch, Wis. Both artificial insemination and natural service sires are used. The NRSP has allowed the AHA to collect more than 10,000 real carcass records and more than 7,000 individual feed intake records, and, currently, the steer progeny are all DNA tested. In addition, all females at Olsen Ranch have been genotyped and will be used in the development of the genomic component to the maternal traits in the evaluation. As breeding season nears, you can reference any of the NRSP results to help with breeding decisions including a “select if” portion on the animal inquiry at Herfnet.com. You will find the most recent results for the Olsen calves in this issue’s Performance Matters column. The AHA continues to grow and to support this program because it provides useful data that is used in the genetic evaluation to support the

expected progeny difference (EPD) profiles of sires. Data is added to the weekly evaluation as it becomes available. This is a great example of why the move to the weekly evaluation is so important. In the past the timing of data collection in these herds made it difficult to get new information added timely because of variations in calving, backgrounding and finishing. Those did not always work in harmony with the release of the genetic evaluation. It has been fascinating to watch the impact of these herds. When I first started at the AHA, the data from the herds were loaded into the evaluation, but progeny performance by sire was not published. Obviously, the EPDs of the sires were reflective of the data, which is the most important role of the program. However, when you track the progeny performance over time, you see a lot of positive changes in Hereford cattle at all stages of production including calving ease, growth and end product along with efficiency, disposition and fertility. The NRSP is critical to evaluate young sires and to find those which can make a difference in the areas of importance for your program and your customers’ programs. It is an incredible source, and the AHA will continue to grow the program.

| Certified Hereford Beef Staff

| Field Staff

Contacts | American Hereford Association Address: 11500 N. Ambassador Dr., Ste. 410 Kansas City, MO 64153 816-842-3757 • Fax 816-243-1314 hworld@hereford.org • Hereford.org

AHA BOARD OF DIRECTORS

President Joel Birdwell, Kingfisher, Okla. Vice president Mark St. Pierre, El Nido, Calif. Directors Term expires 2020 Tommy Mead, Midville, Ga. Bruce Thomas, Gold Creek, Mont. Term expires 2021 Nate Frederickson, Spearfish, S.D. Joe Waggoner, Carthage, Miss. Term expires 2022 Craig Beran, Claflin, Kan. Bruce Everhart, Waldron, Ind. Andrew Matheny, Mays Lick, Ky. Term expires 2023 Bill Goehring, Libertyville, Iowa Whitey Hunt, Madison, Ga. Becky King-Spindle, Moriarty, N.M.

Member Cattle Registration Fees Age of calf

Paper

Electronic

Up to 4 months

$14.50

$12.50

4-8 months

$20.50

$17.50

8-12 months

$27.50

$22.50

More than 12 months

$52.50

$52.50

SENIOR OFFICE STAFF

Executive vice president Jack Ward, jward@hereford.org Chief operating officer and director of breed improvement Shane Bedwell, sbedwell@hereford.org Chief financial officer Leslie Mathews, lmathews@hereford.org Director of records department Stacy Sanders, ssanders@hereford.org Director of commercial programs Trey Befort, tbefort@herefordbeef.org Director of youth activities Amy Cowan, acowan@hereford.org National shows coordinator and youth activities assistant Bailey Clanton, bclanton@hereford.org Records supervisor and education coordinator Laura Loschke, lloschke@hereford.org Director of communications Diane Meyer, dmeyer@hereford.org Associate director of communications and public relations Hannah Johnson, hjohnson@hereford.org

Member of

Commercial Advertising Representative Jay Carlson, Carlson Media Group LLC 913-967-9085, jay@carlsonmediagroup.com

President and chief executive officer Amari Seiferman aseiferman@herefordbeef.org Regional brand managers Donald Lucero, dlucero@herefordbeef.org Ty Ragsdale, tragsdale@herefordbeef.org Executive assistant Anne Stuart, astuart@hereford.org For information about marketing Herefordinfluenced feeder cattle or about the Hereford Verified program, call Trey Befort at 816-842-3758 or visit HerefordFeederCattle.com.

| Hereford World Staff Director of field management and seedstock marketing Joe Rickabaugh, jrick@hereford.org Production manager Caryn Vaught, cvaught@hereford.org Editor Diane Meyer, dmeyer@hereford.org Editorial/production assistant Rachel Dotson, rdotson@hereford.org Advertising coordinator Alison Marx, amarx@hereford.org Creative Services coordinator Samantha Albers, salbers@hereford.org Editorial designer/assistant Christy Benigno Graphic designers Sharon Blank and Teri Wolfgang Contributing writers Kindra Gordon, Kevin Hill, Troy Smith, Matthew Spangler and Heather Smith Thomas

Western Region – Clint Brightwell Ariz., Calif., Idaho, Nev., Ore., Utah and Wash. 41020 Pocahontas Rd., Baker City, OR 97814 417-359-6893, cbrightwell@hereford.org Mountain Region – Kevin Murnin Colo., Mont., N.D., Wyo., and western Canada P.O. Box 105, Worden, MT 59088 406-853-4638, kmurnin@hereford.org North Central Region – Alex Acheson Kan., Minn., Neb., S.D., and central Canada 1903 Country Club Dr., Elk Point, SD 57025 785-366-1185, aacheson@hereford.org Upper Midwest Region – John Meents Ill., Ind., Ky., Md., Mich., Ohio, Pa., W.Va. and Wis. 21555 S.R. 698, Jenera, OH 45841 419-306-7480, jmeents@hereford.org Southwest Region – Colton Pratz Ark., La., N.M., Okla. and Texas 6074 Monte Vista Ln., Apt. 1718 Ft. Worth, TX 76132 405-385-1054, cpratz@hereford.org Eastern Region – Tommy Coley Ala., Fla., Ga., Miss., N.C., S.C., Tenn. and Va. 1284 Stage Coach Rd., Sewanee, TN 37375 815-988-7051, tcoley@hereford.org Central Region – Joe Rickabaugh Iowa, Mo. and eastern Canada 11500 N. Ambassador Dr., Ste. 410., Kansas City, MO 64153 785-633-3188, jrick@hereford.org Northeast Region – Contact the AHA Conn., Del., D.C., Maine, Mass., N.H., N.J., N.Y., R.I., Vt. and eastern Canadian provinces

The publisher reserves the right to decline any advertising for any reason at any time without liability, even though previously acknowledged or accepted.

6

| February 2020

Hereford.org


60th Annual Bull and Female Sale Monday, March 9, 2020 • 1 p.m. At the farm located near Burchard, Neb.

Selling 35 yearling, fall yearling and coming two-year old bulls and 35 bred & open females

CT LUCKY 68G

CT VERNE 54G

P44096153 • Calved: March 7, 2019 Sire: F FINAL TEST 722 CE 5.8

BW 2.9

WW 73

YW 114

MM TEAT REA MARB CHB$ 26 63 0.47 0.25 108

CT TIME 81F

P43979928 • Calved: April 3, 2018 Sire: KRM 606 REALTIME C18 ET CE 4.5

BW 1.3

WW 48

YW 78

MM TEAT REA MARB CHB$ 20 1.20 0.38 0.07 97

CT MISS KIMBERLY 111G ET P44096721 • Calved: Feb. 27, 2019 Sire: R LEADER 6964

CE 9.2

BW 1.1

WW 59

YW 97

MM TEAT REA MARB CHB$ 22 1.20 0.26 0.07 104

P44096720 • Calved: Feb. 5, 2019 Sire: EFBEEF BR VALIDATED B413 CE 4.8

BW 1.6

WW 60

YW 89

MM TEAT REA MARB CHB$ 27 1.30 0.72 0.61 115

CT BODYBUILDER 96F P43983781 • Calved: March 7, 2018 Sire: SHF CONSULTANT Z210 C36 ET

CE -9.1

BW 6.0

WW 63

YW 103

MM TEAT REA MARB CHB$ 28 1.30 0.41 0.15 102

CT MISS CHANCE 66G P44095294 • Calved: March 1, 2019 Sire: CT CHANCE 04B ET

CE 6.6

BW 2.1

WW 46

YW 80

CT HANDYMAN 58G P44098647 • Calved: March 7, 2019 Sire: BR HUTTON 4030ET

CE 5.7

BW 2.5

WW 59

YW 99

MM TEAT REA MARB CHB$ 24 1.05 0.38 -0.03 107

CT MISS KATY 65F ET P43979931 • Calved: March 9, 2018 Sire: CHURCHILL KICKSTART 501C ET

CE 5.7

BW 1.3

WW 46

YW 71

MM TEAT REA MARB CHB$ 19 1.60 0.48 -0.15 96

BRED HEIFERS

Outstanding group of bred heifers selling. The heifers selling are a SALE FEATURE!

MM TEAT REA MARB CHB$ 32 1.05 0.29 0.07 96

Excellence in Polled Genetics

Russ Tegtmeier 71556 609 Ave., Burchard, NE 68323 • 402-865-5805 • 402-335-0470 Cell rtegtmeier@diodecom.net • www.tegtmeierpolledherefords.com Hereford.org

Catalog and more pictures will be available on our website. Call or e-mail for catalog

February 2020 |

7


Performance Matters

Results from Olsen Ranch

by Shane Bedwell

2018-born calves results from NRSP partner Olsen Ranch’s test herd.

Shane Bedwell is the chief operating officer and director of breed improvement of the American Hereford Association. He can be reached at sbedwell@hereford.org.

Below are the National Reference Sire Program (NRSP) results from 2018-born calves at Olsen Ranch in Harrisburg, Neb. The cow base used at Olsen Ranch for the NRSP is a commercial Hereford herd, and this is Olsen’s 21st anniversary of providing phenomenal results. Because of the American Hereford Association’s (AHA) partnerships with various test herds like Olsen’s, breeders can make better-informed decisions relative to traits of interest. Ultimately, the AHA’s goal is to identify young sires that can positively affect the marketplace, giving seedstock and commercial breeders alike proof that Hereford genetics

contemporary groups were formed, and data should only be compared within a group. Table 3 showcases the phenotypic averages of each group to complement Tables 1 and 2. In regard to the progeny averages, both groups of cattle performed well. Two separate progeny tests were run to measure DMI and ADG, where the progeny out of the heifers were on test for 75 days, and the progeny out of the cows were on test for 79 days. The progeny group out of the cows converted especially well but were also lighter when compared to the group out of the heifers. In terms of end product merit, both groups of cattle graded in the upper end of average Choice, as 74% of the cattle graded upper 2/3 Choice and higher, but impressively, they achieved this exceptional quality grade while offering a remarkable combined calculated yield grade of 3.3. Anymore, finding the combination of these two is rare, and I think this outcome speaks not only for the focus on marbling for which Olsen Ranch has selected but also for the known strengths of Hereford cattle staying trimmer when pushed to a heavier weight. Regarding hot carcass weight, you will observe a notable difference between the two groups, and this can be explained by the favorable nutrition advantage the first-calf heifers had after calving when compared to that of the mature cows. Again, because of this, the progeny groups out of the first-calf heifers were placed in different contemporary groups than the progeny groups out of the cows for all phenotypes except birth weight (BW).

are profitable. Likewise, proven sires are evaluated in this test to further validate their values, providing more reliable data for comparing young sires to the Hereford population.

2018 results Listed in Table 1, you will find the phenotypic averages by sire group for dry matter intake (DMI) and average daily gain (ADG) . Likewise, Table 2 lists the complete performance results from birth to harvest by sire group. It is important to note there are two distinct groups that were analyzed separately, as the first-calf heifers were managed differently from the mature cows; consequently, two separate

Table 1: Feed efficiency of 2018-born calves Sire reg. no.

Sire name

No. head

DMI

Rank

ADG

Rank

F:G

Rank

Adj. F:G

Rank

12

24.4

1

4.2

3

5.9

1

6.0

1

Bulls used on heifers 43603037

Churchill Kickstart 501C ET

43594696

Huth FTF Torque C002

7

26.9

3

4.2

2

6.5

4

6.3

3

43268575

OR 3575 Husker N151 ET

7

27.0

4

4.4

1

6.2

2

6.1

2

43676217

SHF Deadbolt 001A D163

10

24.6

2

3.9

4

6.4

3

6.5

4

14

23.8

12

4.3

2

5.6

4

5.6

4

Bulls used on cows 43616719

/S Peerless 55000 ET

43720603

/S Revolution 66128

15

22.5

5

3.9

12

5.8

11

6.1

12

43724674

BR Belle Air 6011

12

22.5

3

4.2

3

5.4

2

5.3

2

43268007

CL 1 Domino 215Z

18

23.1

8

4.0

8

5.7

10

5.5

3

43683964

EFBEEF B20 X51 D804

24

22.2

2

3.9

11

5.7

8

5.9

11

43289496

FTF Prime Product 226Z

7

22.7

6

4.3

1

5.2

1

4.8

1

43694844

KCF Bennett Relevant D67 ET

15

23.3

10

4.1

5

5.7

7

5.7

6

43662452

KCF Bennett X51 C558

16

22.9

7

4.1

6

5.6

6

5.7

7

43268578

OR 3575 Husker N162 ET

7

23.7

11

4.1

7

5.9

12

5.8

9

43624399

Schu-Lar Conversion 501 ET

18

22.5

4

3.9

9

5.7

9

5.8

8

43591689

Schu-Lar Selection 16C

19

21.4

1

3.9

10

5.4

3

5.6

5

43676151

SHF D-Day 001A D04 ET

11

23.3

9

4.2

4

5.6

5

5.8

10

FAT

FAT ratio

CYG

CYG ratio

Table 2: Performance and carcass results for 2018-born steer calves Sire reg. no.

Sire name

No. head

BW ratio

WW ratio

YW ratio

No. MARB harvested score

MARB ratio

% Choice

% Upper 2/3 Choice

% Prime

HCW

HCW ratio

REA

REA ratio

90

88

50

0

822

98

13.1

97

0.60

97

3.45

102

Bulls used on heifers 43603037

Churchill Kickstart 501C ET

33

98

97

99

16

509

43594696

Huth FTF Torque C002

46

106

104

103

13

566

100

100

69

8

875

105

13.6

101

0.68

110

3.69

108

43268575

OR 3575 Husker N151 ET

27

107

99

100

9

632

112

100

89

22

862

103

14.1

104

0.71

114

3.53

104

43676217

SHF Deadbolt 001A D163

41

107

99

98

17

584

103

100

88

12

809

97

13.5

100

0.53

85

3.06

90

Bulls used on cows 43616719

/S Peerless 55000 ET

44

103

98

102

17

498

87

94

41

6

771

104

12.6

101

0.60

108

3.42

106

43720603

/S Revolution 66128

41

94

94

94

19

557

97

100

79

0

706

95

12.5

101

0.47

84

2.86

88

43724674

BR Belle Air 6011

37

102

101

100

14

615

108

100

79

21

749

101

12.0

97

0.64

114

3.58

111

43268007

CL 1 Domino 215Z

48

100

104

105

21

600

105

100

86

14

790

107

12.5

101

0.60

107

3.51

109

43683964

EFBEEF B20 X51 D804

41

96

101

98

25

557

97

92

72

8

707

96

12.0

97

0.61

108

3.35

104

43289496

FTF Prime Product 226Z

39

102

104

102

9

576

101

89

68

11

779

105

12.6

101

0.52

93

3.24

100

43694844

KCF Bennett Relevant D67 ET

42

97

101

100

16

582

102

88

75

19

744

101

12.6

101

0.55

98

3.17

98

43662452

KCF Bennett X51 C558

45

100

100

99

17

575

101

94

71

18

731

99

12.8

103

0.53

94

2.99

93

43268578

OR 3575 Husker N162 ET

30

102

103

104

10

660

115

100

90

40

787

106

13.2

106

0.64

114

3.37

104

43624399

Schu-Lar Conversion 501 ET

54

98

100

100

22

571

100

95

86

5

725

98

12.7

102

0.49

88

2.92

90

43591689

Schu-Lar Selection 16C

50

97

98

99

25

563

98

100

72

8

725

98

12.0

97

0.53

95

3.23

100

43676151

SHF D-Day 001A D04 ET

50

97

98

100

15

566

99

100

80

7

728

98

11.8

95

0.53

95

3.31

103

8

| February 2020

Table 3: Grand averages of progeny Bulls used on heifers

Bulls used on cows

DMI

25.4

22.8

ADG

4.2

4.1

F:G

6.1

5.6

MARB score

566

572

% Choice

96

96

% Upper 2/3 Choice

73

75

9

11

HCW

837

740

FAT

0.62

0.56

REA

13.5

12.4

CYG

3.40

3.23

% Prime

Hereford.org


Printed in Table 4 are the expected progeny differences (EPDs) for the sires used in the Olsen test, and they include all of the observed postweaning phenotypes and are reflective of the genetic evaluation released on Jan. 13, 2020. I would encourage you to study the genetic profiles of the sires used and to find a bull that will work in your program. In my opinion, there are several bulls that will satisfy multiple economically relevant traits. The AHA is always interested in building on the already impressive group of NRSP test herds. The NRSP serves as a key catalyst tool for the AHA’s genetic evaluation and certainly leverages the value of Hereford genetics for the commercial industry. The major benefit of being a test herd is gaining access to progressive germ plasm from some of the leading Hereford herds in the U.S. The semen is donated to the test herd, and along with this, a $2,500 fee is paid to the test herd per bull used. Progeny management is left up to the discretion of the individuals who own the test herd. The only requirement is the AHA wants complete phenotypes collected from birth to harvest. If you are interested in becoming a test herd for the AHA, please contact Shane Bedwell at sbedwell@hereford.org. For those breeders interested in nominating a sire for the 2020 NRSP, please visit Hereford.org/NRSP, or contact sbedwell@hereford.org as nominations are due March 1. I would also like to congratulate the spring 2020 Gold and Platinum TPR™ (Total Performance Records) breeders for their committment to providing valuable information to continue improving the breed. This spring marks the first recognition of our Platinum TPR breeders. Please see Pages 10 and 12 to view the oustanding breeders who achieved Gold and Platinum status.

Hereford.org

Table 4: EPDs for 2018 NRSP bulls tested at Olsen Ranch (as of 1/13/2020) CE EPD

CE ACC

BW EPD

BW ACC

WW EPD

WW ACC

43603037 Churchill Kickstart 501C ET

4.6

0.65

-0.1

0.90

57

43594696 Huth FTF Torque C002

4.4

0.56

3.8

0.82

80

43268575 OR 3575 Husker N151 ET

8.4

0.50

0.9

0.76

43676217 SHF Deadbolt 001A D163

4.2

0.51

3.4

0.73

43616719 /S Peerless 55000 ET

5.1

0.47

3.2

43720603 /S Revolution 66128

13.2

0.49

43724674 BR Belle Air 6011

-0.5

0.57

43268007 CL 1 Domino 215Z

3.7

43683964 EFBEEF B20 X51 D804

4.9

43289496 FTF Prime Product 226Z

5.8

43694844 KCF Bennett Relevant D67 ET

12.1

43662452 KCF Bennett X51 C558

8.0

43268578 OR 3575 Husker N162 ET

10.6

43624399 Schu-Lar Conversion 501 ET

10.6

43591689 Schu-Lar Selection 16C

12.8

43676151 SHF D-Day 001A D04 ET

14.2

Reg. No.

MCE MCE MCW MCW UDDER UDDER TEAT TEAT CWT EPD ACC EPD ACC EPD ACC EPD ACC EPD

CWT ACC

FAT EPD

FAT ACC

REA EPD

REA MARB MARB ACC EPD ACC BMI

BII

Reg. No.

Sire Name

YW EPD

YW ACC

DMI EPD

DMI ACC

SC EPD

SC ACC

SCF EPD

SCF ACC

MM EPD

MM ACC

MG EPD

0.83

88

0.82

-0.3

0.30

1.0

0.68

21.4

0.31

16

0.44

45

0.73

117

0.67

0.5

0.29

1.5

0.52

21.9

0.21

21

0.30

61

47

0.66

79

0.67

-0.1

0.57

1.1

0.33

20.7

0.17

19

0.36

42

62

0.63

96

0.61

-0.2

0.29

1.2

0.47

13.5

0.15

27

0.23

58

0.80

62

0.69

95

0.67

0.4

0.43

2.5

0.48

20.0

0.17

24

0.26

55

-1.4

0.78

55

0.66

82

0.64

-0.2

0.45

1.3

0.45

21.6

0.22

20

0.25

48

2.1

0.84

58

0.74

96

0.69

0.0

0.36

2.6

0.48

15.7

0.20

35

0.24

64

0.72

2.1

0.92

74

0.87

118

0.86

0.4

0.45

1.4

0.74

10.1

0.35

25

0.65

62

0.41

1.1

0.71

63

0.60

99

0.59

0.1

0.46

1.6

0.41

21.0

0.14

23

0.19

55

0.56

1.2

0.84

62

0.76

97

0.75

-0.1

0.55

1.8

0.51

24.5

0.24

38

0.46

69

0.44

-0.5

0.76

59

0.66

95

0.65

0.4

0.43

1.2

0.44

20.9

0.18

24

0.24

53

0.45

1.6

0.73

63

0.62

98

0.59

0.3

0.43

1.1

0.39

22.5

0.19

19

0.25

50

0.39

0.8

0.81

56

0.74

97

0.74

0.4

0.64

1.4

0.35

21.0

0.18

26

0.34

54

0.42

0.7

0.75

60

0.65

90

0.63

0.1

0.54

0.9

0.38

18.0

0.17

15

0.24

45

0.46

-1.2

0.77

58

0.66

92

0.64

0.0

0.51

1.0

0.46

21.5

0.20

18

0.26

47

0.45

-0.6

0.72

62

0.63

99

0.61

0.1

0.38

1.3

0.45

16.4

0.16

27

0.26

58

Bulls used on heifers

Bulls used on cows

Sire Name

GECHB EPDs

Bulls used on heifers 43603037 Churchill Kickstart 501C ET

3.0

0.46

102

0.52

1.6

0.67

1.7

0.69

57

0.43

0.033

0.45

0.33

0.42

-0.38

0.43

396

442

96

yes

43594696 Huth FTF Torque C002

1.0

0.30

116

0.40

1.8

0.49

1.8

0.51

102

0.44

0.093

0.44

0.46

0.42

0.04

0.43

456

554

135

yes

43268575 OR 3575 Husker N151 ET

6.2

0.30

33

0.54

1.1

0.59

1.3

0.61

76

0.49

0.133

0.47

0.68

0.49

0.66

0.48

449

553

117

yes

43676217 SHF Deadbolt 001A D163

3.1

0.25

67

0.39

1.4

0.47

1.5

0.46

58

0.43

0.003

0.44

0.46

0.42

0.34

0.44

325

416

107

yes

43616719 /S Peerless 55000 ET

2.4

0.28

79

0.40

1.7

0.49

1.7

0.51

85

0.52

0.053

0.50

0.54

0.52

-0.18

0.51

398

460

117

yes

43720603 /S Revolution 66128

7.4

0.27

98

0.38

1.6

0.45

1.4

0.47

60

0.52

-0.027

0.49

0.83

0.50

0.39

0.51

460

549

115

yes

43724674 BR Belle Air 6011

1.3

0.26

89

0.33

1.2

0.5

1.2

0.47

68

0.46

0.093

0.47

0.36

0.44

0.60

0.45

372

480

108

yes

43268007 CL 1 Domino 215Z

9.1

0.58

126

0.50

1.3

0.76

1.4

0.78

98

0.55

0.113

0.56

0.37

0.51

0.54

0.55

312

429

139

yes

43683964 EFBEEF B20 X51 D804

2.1

0.21

97

0.35

1.2

0.42

1.2

0.42

64

0.54

0.113

0.52

0.39

0.52

0.42

0.54

431

536

96

yes

Bulls used on cows

43289496 FTF Prime Product 226Z

5.7

0.38

82

0.44

1.3

0.63

1.3

0.65

78

0.59

-0.017

0.56

0.59

0.57

0.39

0.56

517

618

136

yes

43694844 KCF Bennett Relevant D67 ET

8.2

0.23

92

0.38

1.4

0.43

1.4

0.44

78

0.54

0.063

0.51

0.59

0.52

0.44

0.53

443

543

117

yes

43662452 KCF Bennett X51 C558

4.1

0.26

121

0.38

1.4

0.46

1.4

0.47

72

0.50

0.033

0.47

0.85

0.49

0.36

0.50

471

568

115

yes

43268578 OR 3575 Husker N162 ET

5.5

0.27

117

0.50

1.0

0.59

1.1

0.60

99

0.66

0.143

0.63

0.94

0.65

1.00

0.64

506

639

147

yes

43624399 Schu-Lar Conversion 501 ET

5.3

0.25

115

0.38

1.6

0.46

1.6

0.46

49

0.54

0.033

0.50

0.57

0.51

0.36

0.52

379

473

86

yes

43591689 Schu-Lar Selection 16C

10.6

0.26

78

0.40

1.4

0.48

1.3

0.48

68

0.53

0.063

0.51

0.22

0.51

0.51

0.52

446

552

110

yes

43676151 SHF D-Day 001A D04 ET

8.0

0.24

93

0.40

1.5

0.44

1.5

0.44

72

0.53

0.023

0.49

-0.01

0.5

0.44

0.50

371

473

116

yes

February 2020 |

9


Washington Montana

North Dakota Minnesota

Oregon

Wisconsin

South Dakota

Idaho

New York Michigan

Iowa

Nebraska

Nevada

Pennsylvania Ohio Illinois

Colorado

Indiana

Kansas

California

Missouri

Maryland West Virginia

Kentucky

Virginia

Tennessee Oklahoma

New Mexico

Arkansas

South Carolina Mississippi Alabama

Texas

Georgia

Spring 2020 Gold TPR Breeders Ninety three Hereford breeders achieved Gold TPR™ (Total Performance Records) status for spring 2020. Established in 2005, the program pays tribute to breeders who go the extra mile to collect data at all levels of production and report the data in a timely manner. The Gold TPR Breeder recognition is presented to progressive Hereford breeders who have measured traits and collected and promptly submitted performance data at all levels of production.

The Gold TPR Breeder awards are designated two times a year and are awarded each calving season. The selection of Gold TPR breeders takes place during the process of loading each new run of expected progeny differences in January (spring) and July (fall). The criteria for Gold TPR breeders will be evaluated two years prior to the award year. The following spring 2020 TPR awards reflect the spring 2018 calving season evaluation.

The following Hereford breeders earned Gold TPR status this spring: ALABAMA Sul-Tay Polled Herefords, Elrod

IDAHO Colyer Herefords, Bruneau Elkington Polled Herefords, Idaho Falls

ARKANSAS D Bar 7 Ranch, Leslie David and Juanita Jennings, Rogers Triple S Ranch, DeQueen CALIFORNIA Gino Pedretti, El Nido Sonoma Mountain Herefords, Santa Rosa

INDIANA Baumer Cattle Co., Centerville Elzemeyer Polled Herefords, Richmond Gerber Polled Herefords, Richmond Greives Herefords, W. Lafayette Charles Robison, Mulberry ILLINOIS Warfel Family Farm, Casey

COLORADO Colorado State Un., Ft. Collins

IOWA K7 Herefords, Lockridge Simpson Polled Herefords, Redfield

GEORGIA Roy Barnes, Marietta Hardy Edwards, Winterville Gary Hedrick, Marietta Innisfail Farm, Madison

KANSAS 4V Douthit Hereford Ranch, St. Francis Brannan & Reinhardt, Otis Douthit-Downey Land & Cattle, St. Francis Mike Flory, Lawrence GLM Herefords, Marysville Gustafson Herefords, Junction City Kevin Jensen, Courtland Kansas State Un. – Purebred Unit, Manhattan D. Brent McClayland, Alma Miami Purebred Herefords, Paola Sandhill Farms/Kevin Schultz, Haviland Schu-Lar Polled Herefords, LeCompton Spring Hill Hereford Farms, Blue Rapids Trademark Genetics, Agenda VJS Polled Herefords, Hays KENTUCKY Youngs Polled Herefords, Kuttawa

Become a Gold TPR Breeder Breeders must fulfill the following specification in order to qualify for Gold TPR status:

• Submit herd inventory

• Complete reporting of birth

• Complete reporting of yearling

• Complete reporting of calving

• Complete reporting of weaning

• Complete reporting of scrotal

before the date inventory surcharge goes into effect. ease and reproductive status for each dam on inventory.

10

| February 2020

weights for all live calves recorded in the calf crop. weights for all live calves recorded in the calf crop.

weights for all live calves recorded in the calf crop.

measurements for each bull calf with a recorded yearling weight.

• Ultrasound data reported on 25

percent or more of the calf crop.

Note: For weaning and yearling weights, disposal codes are accepted if the animal has been removed from the herd.

Hereford.org


MARYLAND Church View Farm Inc., Millersville Deep Run Farms, Hampstead MICHIGAN Phil & Chris Rottman, Fremont MINNESOTA Krogstad Polled Herefords, Fertile Lester Schafer, Buffalo Lake MISSOURI Bonebrake Hereford Farm, Springfield Kenneth & Carleen Buchanan, Higginsville College of The Ozarks, Point Lookout Doss Hereford Farms, Smithville MISSISSIPPI Bayou Pierre Farm, Wesson MONTANA Ehlke Herefords, Townsend NEBRASKA Blueberry Hill Farms Inc., Norfolk Joe Brockman, Lawrence Bernard and Stacie Buzanowski, Arthur Alfred Schutte & Sons, Guide Rock Sellman Ranch, Crawford TWJ Farms, Carroll Van Newkirk Herefords, Oshkosh NEVADA Genoa Livestock LLC, Minden

Hereford.org

NEW MEXICO Copeland & Sons LLC, Nara Visa NEW YORK John and Kathi Wagner, Catskill NORTH DAKOTA Stuber Ranch, Bowman OHIO Lisa Finnegan Keets, Rippling Rock Hereford Farm, OKLAHOMA Douglas Banks, Ada Leforce Land & Livestock Inc., Pond Creek Mendel Hereford Ranch, Covington Oklahoma State Un., Stillwater

TENNESSEE Billy Ashe, Selmer Crouch Polled Hereford Farm, McMinnville Ridgetop Farms LLC, Liberty Stan Webster, Chestnut Mound TEXAS Indian Mound Ranch, Canadian JP Family Limited Partnership, San Angelo Ledbetter Cattle Co., Wheeler P&J Polled Herefords, La Vernia Texas 2T Farm, Nacogdoches Texas Stardance Cattle LLC, Hamilton Willis Polled Herefords, Emory VIRGINIA Deer Track Farm, Oak Creek Farm of Virginia, Unionville

OREGON Greg Thomas, Bonanza

WASHINGTON H. Lorren Hagen, Chewelah

PENNSYLVANIA Flat Stone Lick, Marianna Kniffen Livestock, Spring Mills

WISCONSIN Huth Polled Herefords, Oakfield Kevin Stork, New Richmond Whiskey Run Farms, Cottage Grove

SOUTH CAROLINA Fowken Farm, Jonesville SOUTH DAKOTA Bar JZ Polled Herefords, Holabird Blacktop Farms, Mitchell Dvorak Herefords, Lake Andes Mike and Lori Peskey, Iroquois Rausch Herefords, Hoven Ravine Creek Ranch, Huron

WEST VIRGINIA West Virginia Un., Morgantown Five Star Polled Herefords, Smithville

February 2020 |

11


Montana Oregon

Indiana

Ohio

Missouri

Oklahoma

Texas

Spring 2020 Platinum TPR Breeders

The AHA is excited to debut the Platinum TPR™ (Total Performance Records) Breeder awards in spring 2020. Ten Hereford breeders achieved this tremendous status. The Platinum TPR program was established in 2018 to recognize breeders who participate in the Association’s Whole Herd Total Performance Records (TPR™) program that was implemented in 2001 to create a more accurate database and increase the value of Hereford genetics. The Platinum TPR Breeder is the highest level of achievement when it comes to complete calf crop reporting. Breeders must meet all of

the requirements of Gold TPR Breeder status plus genotype 85% of their calves with a weaning weight submitted. The Platinum TPR Breeder awards are designated two times a year and are awarded each calving season. The selection of Platinum TPR breeders takes place during the process of loading each new run of expected progeny differences in January (spring) and July (fall). The criteria for Platinum TPR breeders will be evaluated two years prior to the award year. The following spring 2020 TPR awards reflect the spring 2018 calving season evaluation.

The following Hereford breeders earned Platinum TPR status this spring: INDIANA Greives Herefords, W. Lafayette

OHIO Rex Bradford, St. Marys

OREGON Harrell Hereford Ranch, Baker City

MISSOURI WPH Ranch, Mountain View

OKLAHOMA J.M. Birdwell, Fletcher Express Ranches, Yukon Loewen Herefords, Waukomis

TEXAS Flying S Herefords, Dallas

MONTANA Mark Cooper, Willow Creek Holden Herefords, Valier

Become a Platinum TPR Breeder Breeders must fulfill the following specification in order to qualify for Platinum TPR status:

• Herd inventory must be

• Complete reporting of birth

• Complete reporting of yearling

• Complete reporting of calving

• Complete reporting of weaning

• Complete reporting of scrotal

submitted prior to date inventory surcharge goes into effect. ease and reproductive status for each dam on inventory.

12

| February 2020

weights for each live calf recorded in the calf crop. weights for each live calf recorded in the calf crop.

weights for each live calf recorded in the calf crop.

• 85% of calves with a weaning weight submitted must be genotyped.

measurements for each bull calf in the calf crop with a recorded yearling weight.

Hereford.org


Hereford.org

February 2020 |

13


What’s New?

Association News and Events

“What’s New?” is a column designed to keep you in-the-know about Hereford happenings. You can also sign up for Hereford Headlines, a weekly electronic newsletter from the American Hereford Association (AHA), and additional Hereford news by sending an email to info@hereford.org. Archived issues are posted at Hereford.org.

Breed Improvement Submit NRSP nomination today The AHA is now accepting nominations for the National Reference Sire Program (NRSP). The NRSP is a program that allows Hereford breeders to test young sires in a real-world commercial setting. Check out AHA Executive Vice President Jack Ward’s Breed Focus column (Page 6) to learn more about the program’s benefits. The Performance Matters column (Page 8) written by Shane Bedwell, AHA’s chief operating officer and director of breed improvement, outlines the NRSP in a real-world setting with actual results from Olsen’s Ranch, a NRSP partner. For complete program details and online application, visit Hereford.org and locate the “Genetics” tab. Nominations are being accepted until March 1.

Mershon Cattle makes fall 2019 breeding decisions Mershon Cattle LLC is a commercial cattle operation with a retained ownership-to-harvest program located in Buckner and Appleton, Mo. Mershon Cattle is an award-winning operation and was named the Beef Improvement Federation Commercial Producer of the Year this past June. The Mershons are passionate about growing their community and bettering the beef industry. Mershon Cattle has been a participant in the AHA’s NRSP for two years and this year’s spring calves were the first progeny out of NRSP bulls. Partnerships with various test herds like Mershon Cattle allows breeders to make better-informed decisions relative to traits of interest. This year, Mershon Cattle selected: 43796790 — GO King E33 43984208 — Innisfail Enable 4021 1832 ET 43984217 — Innisfail Endorse 4021 1838 ET 43883551 — RMB 4013 644C Cornbread 345F 43636764 — BEHM 100W Cuda 504C will be used as a reference sire. The NRSP provides Hereford breeders with an opportunity to test young sires in real-world commercial settings. Breeders participating in the NRSP gain high accuracy expected progeny differences and performance data while testing sires next to the top Hereford genetics in the breed. “This is certainly an exciting group of young sires to test,” says Shane Bedwell, chief operating officer and director of breed improvement. “I look forward to getting quality data from the Mershons.”

14

| February 2020

Commercial

Marketing Marketing

First set of enrolled Hereford Advantage calves sold The first group of cattle enrolled in the Hereford Advantage program, consigned by Circle B LLC, Forsyth, Mont., sold in the Superior Livestock Auction Bellringer 2020 sale Jan. 8 in Denver. “I have been out and have looked at those calves, and it is super impressive to see that string of F1 black and red baldies,” says Kevin Murnin, AHA field representative for the Mountain region. “There is a strong opportunity with the Hereford Advantage program to not only showcase a producer’s elite genetics but also bundle into other value-added marketing programs to capture true market potential.” The Hereford Advantage program is an industry changing platform from the AHA and IMI Global to verify and to add value to Hereford-influenced feeder cattle with superior genetics, health and management. “This was a great set of cattle and an excellent testament to the value of using Hereford genetics in a crossbreeding program,” says Trey Befort, AHA’s director of commercial programs. Visit Hereford.org/commercial/ feeder-cattle/the-hereford-advantage/ to learn more about the benefits of the program.

Attention commercial cattlemen The AHA realizes the progressive cattleman has many challenges in today’s market. To make selling and buying Hereford-influenced feeder cattle easier, visit the AHA’s website and hover over the “Commercial” tab. From there users can sort from feeder cattle or commercial female listings. Each page displays groups of cattle available or provides the option to list your Hereford-influenced cattle for sale. Groups listed on these pages are communicated to a network of interested cattle feeders. Sellers can fill out the informational fields, which contain questions related to basic herd information, genetic overview and management records and also allow you to upload photos. For more information or questions related to the free tool, contact 816-842-3757 or email tbefort@herefordbeef.org.

Herefords On Demand Do not forget to utilize Herefords On Demand, the new online catalog production system designed to serve breeders as an efficient and complete sale resource for sale offerings on any scale. Its many cutting-edge features — including daily expected progeny difference updates, searchable information within catalogs, video capabilities and sharing shortcuts — make it a great marketing avenue. Visit the “Marketing” tab on the AHA’s website, and locate the “Herefords On Demand” button under the “Creative Services” subhead.

Check out the downloadable marketing inserts Hereford breeders and state/regional associations can utilize the AHA’s marketing content to list in local and state publications or sale catalogs. To download the materials, visit the AHA’s website, hover over the Marketing tab, then click on Marketing Resources. Be sure to check out the “Come Home to Hereford” material, which is the recently launched AHA national ad campaign. Also located on the Marketing Resources page are the newly redesigned Hereford Advantage inserts.

Visit

HerefordAdvantage.com

to get started today!

An industry-changing program from the American Hereford Association and IMI Global to verify and add value to Hereford-influenced feeder cattle with superior genetics, health and management.

REQUIREMENTS

• Source & Age verification • Genetic merit • Minimum of 50% Hereford genetics • Bull battery ranking in top 50% of breed for $CHB index (bull battery average) • Bull ownership transferred (all bulls) • Vaccination program — two rounds of vaccinations pre–weaning (minimum) • 1st Round: At branding or grazing turnout • 5–way respiratory modified live vaccine • 7, 8 or 9–way clostridial • 2nd Round: 2–4 weeks prior to weaning • 5–way respiratory modified live vaccine • 7–way clostridial with Histophilus • BQA certification

BENEFITS

• Genetic improvement tool • Sire EPD and profit index summary • Added market exposure • Free listing on AHA listing page • Enrollment cost - $3.00/hd. (verification + eID tag) Look for this logo in Hereford bull sale catalogs to identify sires meeting the genetic requirements for the Hereford Advantage program.

American Hereford Association | (816) 842-3757

11500 NW Ambassador Drive, Suite 410 | Kansas City, MO 64153

Hereford.org


National Shows

Check out NWSS photos on the Hereford gallery To view and purchase backdrop photos captured at the 2020 National Western Stock Show (NWSS), visit Hereford.org and click on “Hereford Gallery” button located under the “Events” tab.

junior shows and leadership events. Applicants must be enrolled in an agriculture-related major and should be self-starters, detail-oriented, outgoing and able to work well with all types of people. Travel to the Junior National Hereford Expo (JNHE) and the Faces of Leadership Conference are required. To apply, send a cover letter, resume and references by Feb. 15 to Amy Cowen, AHA director of youth activities, acowan@hereford.org or 11500 N. Ambassador Dr., Ste. 410, Kansas City, MO 64153. JNHE ambassador program: College students may also apply for the JNHE ambassador program. The 2020 ambassadors will assist

the National Junior Hereford Association board and the AHA staff throughout the week of and prior to the JNHE. This year’s show will take place July 11-18 in Louisville, Ky. Ambassadors will spend the week before at the AHA office in Kansas City, Mo. Candidates must be a 2020 high school graduate or older and must have national show experience. Ambassadors cannot be exhibitors or competitors at the 2020 JNHE. Applications and additional information on both the intern and ambassador positions can be found online at Hereford.org/youth/njha/ internships-ambassador-program/.

ShopHereford New inventory added to ShopHereford Start out the new year with new Hereford gear! Check out the new apparel items that have been added to ShopHereford. In addition to Hereford branded apparel, explore the General Store tab to find other handy Hereford items, ranging from mugs to keychains. The one-stop shop makes representing your favorite brand easy! Sign up to get exclusive new item arrival updates delivered to your inbox at ShopHereford.com.

NWSS show results available online Class results and champions from the 2020 NWSS are posted on the AHA’s website. To view on Hereford.org, hover over the “Events” tab and click “NWSS” under the “National Shows” subhead.

Staff Announcements

Follow the AHA fieldmen on Facebook Be sure to “like” your AHA fieldman’s Facebook page to stay up to date on Hereford events in your region. Central Region: Joe Rickabaugh JoeRickabaugh.AHA Upper Midwest Region: John Meents JohnMeents.AHA Eastern Region: Tommy Coley TommyColey.AHA Southwest Region: Colton Pratz ColtonPratz.AHA Mountain Region: Kevin Murnin KevinMurnin.AHA North Central Region: Alex Acheson AlexAcheson.AHA Western Region: Clint Brightwell ClintonBrightwell.AHA

Youth

AHA offers junior internship and ambassador positions The AHA is offering opportunities for college students hoping to gain valuable real-world experience in managing youth activities. Junior activities internship: The AHA youth department is seeking college juniors or seniors to assist with the planning and execution of Hereford.org

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Member Service

Back to Registration Basics

by Laura Loschke

It is time to start thinking about registering those spring calves. To help ensure the registration process goes as smoothly and quickly as possible, there are some tips to keep in mind.

Initial requirements You must have an active, up-to-date membership with the American Hereford Association (AHA) in order to register any calves. Meaning, your annual dues have been renewed and your member service fee has been billed.

Breeder verses owner The conception date (or embryo recovery date for embryo transfer (ET) calves) determines who the calf’s breeder is. Whereas, the owner of the cow at the time of birth determines who the original owner is. When you are registering ET calves, a recipient dam can only be entered if the cow is a registered Hereford dam. If it is a commercial dam that field must be left blank.

Whoever owns the dam at the time of the calf’s birth is who must register the calf. If a calf is purchased at the side of the dam, the original owner of the calf still has to be the one to register the calf and then to transfer it to the new owner. If the dam has been transferred recently, pay close attention to the transfer date to determine who should be the one to register the calf. There can only be one breeder listed for an animal. If the dam is multiply owned, make sure you pay close attention

32 nd Pa r t ners I n P rog res s 32 ndHereford, Pa r tAngus ners I nFemale P rog & Baldy Sale res s SATURDAY •

March 21, 2020

• NOON (EDT)

At The Farm • Wadley, Ga

CES SHE REIGNS B284 U76 ET 2/11/2019

Sire: KCF BENNETT PROVIDENT B284 Dam: CES REIGNS L9 N155

to which owner is listed as the breeder. You can choose to change who is listed as the breeder among the owners, but that person must be one of the owners of the dam at the time of conception. If a dam is multiply owned at the time a calf is born, the calf can only be registered in one of the dam’s owners’ names originally. If the calf needs to be registered to all the owners listed on the dam, the calf must be registered to one owner and then transferred to all owners you want listed on the calf.

Identification protocol Tattoos are a requirement at the time of registration. A calf must be tattooed in at least one ear, and that tattoo must be reported to the AHA at the time of registration. Remember, the tattoo must be a combination of numbers and or letters only; no symbols can be used in the tattoos. The herd identification (ID) number of the calf must be unique to each individual calf. No two animals in the same herd can have the same herd ID. An easy way to create a unique ID is to make the herd ID the same as the animal’s tattoo. This is common practice with most breeders.

Registration fees breakdown

N155

Also selling a September 2019 heifer calf sired by NJW 160Z 10W WHIT 33B and N155

DESTIN SUNNY 206E U99 ET 2/22/2019

Sire: TH 13Y 358C BOTTOM LINE 206E Dam: CPH SUNNY 100W K187

Registration fees are calculated based on the age of the calf when it is submitted for registration. Remember that registering your calves electronically — either through MyHerd, HerfNet or imported files from Herd Management programs (CattleMax or GEM) — saves you money. See the table below for the rates of calf registrations.

Registration fees Calf’s age at registration

Paper

Electronic

Up to 4 months

$14.50

$12.50

4-8 months

$20.50

$17.50

8-12 months

$27.50

$22.50

More than 12 months

$52.50

$52.50

Items to note

K187

Also selling choice of 2020 Spring ET calves by R Leader 6964 and K187

Request your catalog today! www.ces-predestined.com • predestinedcattle@hotmail.com

Charles and Bettilu Smith 1095 Charles Smith Rd. Wadley, GA 30477 Charles: 478-494-7567

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Kyle, Jennifer, Grant and Diana Kate Gillooly 2731 River Rd. • Wadley, GA 30477 Kyle: 478-494-9593 Jennifer: 478-494-6693

The spring 2020 inventory deadline is March 1. Any submitted after March 1 will incur the $2 per head surcharge. DNA samples take three to four weeks from the time they are received at the lab in Lincoln, Neb., to be processed and for results to be sent on to you. Be sure if you are needing DNA testing and GE-EPDs that you give yourself plenty of time for the sample to be processed and results to be received. Your Hereford Publications Inc. bill can be viewed and paid on MyHerd. Remember, if you are a MyHerd user, you will no longer receive a statement from AHA or HPI in the mail. Statements will be sent via email at the beginning of each month. Laura Loschke is the records supervisor and education and information service coordinator of the American Hereford Association. She can be reached at lloschke@hereford.org. Hereford.org


Hereford.org

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Commercial Connection

Stand Out Amongst the Crowd

by Trey Befort

The start of the new year has been as fast-paced and busy as ever for everyone, it seems. With a short breath during the holidays, we have hit the ground running in 2020 with a lot of great activities and opportunities to take part in this year. Though it is a busy time of the year, now is a great time for those utilizing Hereford bulls to be thinking about different tools and programs that are available to add value.

Hereford-influenced cattle listings Recently, we updated the listing pages on the American Hereford Association (AHA) website for commercial producers to list feeder cattle or commercial females that are available for sale. These free tools allow producers to submit a great deal of detailed information about their cattle to promote them to potentially interested buyers. Within these listing pages, photos and video of the cattle can be submitted to further showcase the cattle quality, and information submitted through these pages will be communicated to a growing list of potential buyers. To access the listing page, visit Hereford.org and locate the “Commercial” tab. Under the

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“Marketplace” subhead you can click to view or to list on the “Feeder Cattle Listings” or the “Female Listings.” Each listing page includes fillable fields which allow the users to list basic herd information, genetic overview and management records related to their Hereford-influenced cattle. As a buyer, remember to continually visit either page to stay up-to-date on current listings.

Locating Hereford genetics The “Find Genetics” page under the “Marketplace” section of the website also has some great information for individuals looking for Hereford genetics in a specific state. For those progressive producers who have incorporated artificial insemination (AI) in their operation, the AI Book that is available in the “Semen Catalog” page of the website allows for access to proven

Hereford genetics. All these tools provide great information to aid in selection decision making whether you are looking for bulls or frozen genetics to purchase. With many high-quality Hereford bulls being marketed this time of year, it is a great time to brush up on the genetic requirements that a bull battery must meet to participate in the programs before heading to the bull sale. The commercial programs and marketing tools have been reviewed in past issues of the Hereford World, but specific information regarding each program’s purpose, benefits and requirements can be found in the “Commercial” section of the AHA website listed above. It is a good time not only to review the program requirements to assist in bull selection but also to begin to develop a marketing plan for the new calf crop arriving soon.

Programs to advance your herd One specific program outlined in my column last month that is sure to help you stand out is the newly updated Hereford Advantage feeder cattle marketing program. Back in December, the AHA kicked off two programs that will be exciting to follow throughout the spring and into the summer. The fourth

year of the National Junior Hereford Association (NJHA) Fed Steer Shootout was started at Gregory Feedlots in Tabor, Iowa. Entries came in at 119 head from 34 NJHA members in 14 states. I am proud of these kids and their efforts in participating in the program and look forward to the educational experience that we will all receive as we go through the feeding period. We also started the Hereford Feedout Program at HRC Feed Yards in Scott City, Kan., and have approximately 300 head on feed from which participating producers will be collecting data. Both programs will be great learning experiences for all involved, and I would like to personally thank those who have stepped up to the plate to participate and to express their progressiveness and leadership in the Hereford breed. Though these events have already begun for this year, I highly encourage interested producers to start considering and planning for the next opportunities for these programs that will begin in the fall. Trey Befort is the director of commercial programs for the American Hereford Association. He can be reached at tbefort@herefordbeef.org.

Hereford.org


Hereford.org

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CHB Bites

Certified Hereford Beef Highlights

“CHB Bites” is a column designed to keep you in-the-know about the Certified Hereford Beef® (CHB) program. To get involved with CHB on social media, search Certified Hereford Beef on Facebook and Pinterest, @certifiedherefordbeef on Instagram and @crtherefordbeef on Twitter.

CHB stands out at the Gold Buckle Gala

As the official protein sponsor of the 2019 Gold Buckle Gala, Springfield, Mo., participants were served a CHB strip steak meal all while supporting youth in agriculture.

As people stepped up to support Missouri’s agricultural youth, they enjoyed a delicious eating experience with Certified Hereford Beef ® strip steaks. Certified Hereford Beef was the official protein sponsor for the 2019 Gold Buckle Gala, hosted at the Ozark Empire Fairgrounds in Springfield, Mo. “The Certified Hereford Beef New York strips were absolutely amazing,” says Aaron Owen, Ozark Empire Fairgrounds and Event Center general manager. “We run a large catering business, as well as our concession stands here at the Ozark Empire Fairgrounds, and these steaks were hands down the best steaks we have ever served.” In its 16th year, the Gold Buckle Gala is the signature event of the Ozark Empire Fair Foundation. Its primary purpose is to recognize the efforts of Southwest Missouri 4-H and FFA livestock exhibitors who qualified for the auction and to award youth grants and scholarships. This year’s auction set a new fundraising record. “We are happy to support the Gold Buckle Gala and the opportunities it provides to Missouri’s young agricultural leaders,” says Amari Seiferman, Certified Hereford Beef president and CEO. “These young adults are the future of the beef industry and we hope to play a part in their ability to make an impact.”

CHB proudly supports the South Dakota Hereford Association at DakotaFest The South Dakota Hereford Association (SDHA) and the Certified Hereford Beef brands were once again well represented at DakotaFest — the largest farm show in the Dakotas — drawing farmers and ranchers from across the upper Midwest to network, to learn and to grow their farming and livestock operations. For nearly 20 years, the SDHA has served ribeye sandwiches at the annual event, hosted Aug. 20-22 in Mitchell, South Dakota. This year was no different with more than 10,300 Certified Hereford Beef ribeye sandwiches served to attendees. More than 4,800 pounds of Certified Hereford Beef were used to create the sandwiches for the event, and it took 79 volunteers from the SDHA to operate the sandwich stand. The team tasked with grilling the ribeyes for attendees made multiple comments on the outstanding quality of the Certified Hereford Beef ribeyes throughout the event, explained Abbie Cribbs, SDHA manager. They were specifically impressed with the marbling and tight trim specs of the beef, she says. “DakotaFest is a great annual event for the SDHA members and is a testament to the Team Hereford spirit in South Dakota,” says Pete Atkins, American Hereford Association past president. “The quality of the CHB steaks is phenomenal and they are truly a highlight for many visiting DakotaFest. Many attendees commented they would not miss a visit to the SDHA booth. This speaks volumes for the quality of the CHB product and quality of the Hereford breeders who make this event a success.”

Attendees line up for a Certified Hereford Beef ribeye sandwich at the annual DakotaFest in Mitchell, S.D., where over 4,800 pounds of CHB was served.

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Certified Hereford Beef announces a ready-to-eat pot roast in both retail-ready and foodservice packaging.

CHB expands product offering Certified Hereford Beef is expanding its product offering with the addition of a ready-to-eat prime rib and pot roast in both retail-ready and foodservice packaging. Both products will give retailers the ability to market a premium ready-to-eat product that consumers can bring home and immediately serve, providing their families an easy and nutritious mealtime solution. These new items will also give foodservice and restaurant partners additional options to serve Certified Hereford Beef products with minimal preparation and exceptional results. “The industry demand for Certified Hereford Beef allows us to continue to expand our product offering,” says Amari Seiferman, Certified Hereford Beef president and CEO. “We are pleased to have the opportunity to partner with processors in the industry who have the ability to produce high quality products that align with the integrity of the CHB brand. We will continue our efforts to create innovative products to support our customers and provide solutions for continued business growth.” For more information about Certified Hereford Beef, visit CertifiedHerefordBeef.com or email info@herefordbeef.org Hereford.org


Hereford.org

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Hereford Women

Leverage Your Resources

by Kathy Messer Bryan

It’s that time of year again — the kick off of the spring sale season! As I scroll through my Instagram and Facebook feeds I find myself clicking links to visit virtual sale catalogs and websites. The world of cattle sales has taken a drastic turn thanks to the advancement of technology and social media. The National Hereford Women (NHW) have a long track record of working with our breeders and their sales to raise funds for Hereford youth, but we also take time to help market Hereford cattle using tools

provided by the American Hereford Association (AHA). Ultimately, our goal is to produce a quality calf that ensures the future of the Hereford industry. When looking at animals listed online and in sale catalogs, the GE-EPD (genomic-enhanced expected progeny differences) logo is important to consider. As a breeder, investing time and money into getting GE-EPDs on your animals can help you market your animals with extra assurance

they will perform as predicted. With a genomic profile on hand, prospective buyers can purchase young, unproven animals with confidence knowing they have been genotyped for desired traits. Regardless of the role we play in our operations, in order to advance our industry we must first provide a product our buyers want. As Hereford breeders, we are fortunate to have an Association that researches, collects and provides data on our dams and sires to generate genomic profiles for these

animals. Registered and commercial breeders can visit Hereford.org/genetics/ breed-improvement/ to research offspring from their desired sires and dams.

Upcoming events Join the National Hereford Queen at the 51st annual Powerhouse Hereford Sale Feb. 2 in Ft. Worth, Texas, for the chance to own a custom framed Hereford print. Proceeds from this purchase will help raise funds for the Queen program. The national Hereford shows at the Fort Worth Stock Shows will kick off Monday, Feb. 3, at 8 a.m. in Watt Arena at the Fort Worth Stock Show grounds. The NHW is looking forward to seeing each of you at these events. Please visit with one of our broad members if you have any questions regarding how to join or how to participate in our upcoming events. Want to be a part of the NHW board? Applications are due Aug. 1, 2020. You can email your application to NationalHerefordWomen@gmail.com Dues can be paid at any point throughout the year. Dues can be paid online at Herefordwomen.com or mailed to our treasurer, Nikki Rogers, at P.O. Box 1122 Milton, WA 98354. A membership form can be found on the website or emailed to you. Please contact NationalHerefordWomen@gmail.com with questions.

OFFICERS AND COMMITTEE CHAIRS President – Sharon King, Columbia, Miss. President elect – Dana Pieper, Zurich, Kan. Vice president – Shannon Worrell, Mason, Texas Secretary – Amy Taylor, Munford, Ky. Treasurer – Nikki Rogers, Eatonville, Wash. 33025 Webster Rd. E, Eatonville, WA 98328 Historian – Nikki Rogers, Eatonville, Wash. Communications – Erin Lockhart, Bryan, Texas (ex officio) DIRECTORS Erika Evoniuk, Dayton, Ohio Bonnie Reed, Hampton, Minn. Betsy Pitstick, S. Solon, Ohio Bridget Beran, Claflin, Kan. Callea Briener, Alma, Kan. Kathy Bryan, Garrison, Texas HerefordWomen.com

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Hereford.org


Hereford.org

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Hereford.org


POWERFUL, PROVEN & PREDICTABLE 54tt h A N N UA L PRO D UC T I O N SA L E 54

MONDAY, MARCH 9, 2020 At the Ranch • Valier, Mont.

Selling: 140 Powerful, Performance Tested Hereford Bulls 120 Big Stout Yearlings • 20 Powerhouse 18-Month Old Bulls

30 Front Pasture Line One Females

4 Special ET Heifers • 21 Top Quality Yearling Heifers 5 Fall Bred Cows With Heifer Calves 10 F1 Baldy Yearling Heifers • Bulls sell with complete performance and ultrasound data. • 100% of sale offering is DNA parentage verified and have GE_EPDs. • Free delivery on purchases totaling $5,000 or more. • Buy from a program with 60 years of consistent, balanced trait selection backed by a linebreeding program that guarantees uniformity and predictability and is built on a strong maternal foundation.

HH ADVANCE 9076G ET

Sire: HH ADVANCE 5019C ET • CE 4.8; BW 2.2; WW 53; YW 84; MM 28; M&G 55; REA 0.20; MARB 0.53; CHB$ 97 • Performance powerhouse with pigment and style. Top 1% on MARB EPD and out of a maternal sister to 4075B. • Great all around package.

HH ADVANCE 9018G ET

Sire: HH ADVANCE 5107C ET • CE 8.4; BW 2.1; WW 60; YW 95; MM 23; M&G 52; REA 0.55; MARB -0.03; CHB$ 120 • Royally bred bull that is fancy fronted and extra stout made. Curve bending EPDs and high CHB$ on this son of the 1126Y donor cow.

HH ADVANCE 9103G

Sire: HH ADVANCE 6212D ET • CE 9.8; BW 2.4; WW 57; YW 93; MM 33; M&G 62; REA 0.32; MARB 0.33; CHB$ 96 • Big time curve bender with a fantastic phenotype. Out of a top 2-year old heifer. Top 5% on SC, MM, M&G and MARB EPDs.

CL1 DOMINO 5110C

• 5110C was the high selling bull in Cooper’s 2016 Sale at $130,000. He is massive in his rib shape, thick topped, easy fleshing and out of one of the top cows in the breed. SONS SELL!

HH ADVANCE 9011G ET

HH ADVANCE 9097G

Sire: CL1 DOMINO 5110C • CE 9.4; BW 2.3; WW 58; YW 93; MM 29; M&G 58; REA 0.45; MARB 0.21; CHB$ 115 • Big hipped, high volume, carcass and maternal bull. Extra complete and out of a great donor cow. Top 25% or higher on 11 different traits.

Sire: CL1 DOMINO 5110C • CE 0.1; BW 4.3; WW 66; YW 103; MM 34; M&G 67; REA 0.32; MARB -0.09; CHB$ 96 • Herd bull deluxe! Extra spring of rib, eye appeal, muscle shape and overall substance. 9097G is well marked and fancy. Selling 1/2 interest and 1/2 possession.

3139 Valier Dupuyer Rd. • Valier, MT 59486 www.holdenherefords.com • jtholden@3rivers.net 406-279-3301 Home • 406-279-3300 Ranch 406-450-1029 Jack Holden cell 406-590-3307 Brad Holden cell 406-450-0129 Jay D. Evans cell 406-600-3118 Eric Lawver Hereford.org

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ELITE COW FAMILIES — Producing Quality for Generations

HH MISS ADVANCE 0041X ET

HH MISS ADVANCE 1263Y ET

• Another daughter of 5139R that has produced multiple herd sires. Massive topped, deep sided and super stylish. 4 full sisters have all been donors for our program.

• This daughter of 5139R has been a top producer. Moderate BW, big topped, extra fancy and great uddered.

HH MISS ADVANCE 5139R ET

• One of the most influential cows in the Hereford breed. 5139R sold for $175,000 in Hoffman’s 2013 Fall Sale and has produced close to $1.5 million in progeny sales along with multiple herd sires and a long line of elite donor females. Still in production at 15-years of age.

HH ADVANCE 9033G ET

HH ADVANCE 9075G ET

Sire: HH ADVANCE 3297A ET • CE 7.9; BW 2.7; WW 59; YW 96; MM 30; M&G 59; REA 0.66; MARB -0.01; CHB$ 121 • Big topped, thick butted, well-marked and extra stout. 9075 is a real eye catcher with a great EPD profile!

Sire: CL 1 DOMINO 6128D 1ET • CE 8.1; BW 3.3; WW 58; YW 102; MM 29; M&G 58; REA 0.61; MARB -0.07; CHB$ 100 • Big bodied, up headed, extra stout 6128 son that is easy moving and stylish. Phenotype, cow family, and outstanding EPDs!

HH ADVANCE 6186D ET

• CE 5.3; BW 1.6; WW 66; YW 95; MM 31; M&G 64; REA 0.37; MARB 0.11; CHB$ 101 • 6186D was the leadoff bull in our 2017 Sale and sold for $52,500. He is tremendously complete in his pattern, has great EPDs and his first sons to sell are outstanding!

HH ADVANCE 9035G ET

HH ADVANCE 9111G ET

Sire: HH ADVANCE 6186D ET • CE 5.6; BW 4.2; WW 66; YW 102; MM 30; M&G 64; REA 0.30; MARB 0.28; CHB$ 101 • Long bodied, up headed and extra fancy. Top 10% on WW, YW, MM, UDDR, TEAT and MARB EPDs.

Sire: HH ADVANCE 6186D ET • CE 6.1; BW 2.5; WW 63; YW 97; MM 30; M&G 62; REA 0.44; MARB 0.19; CHB$ 107 • Big bodied, well marked, soft made bull with extra pizazz. Excellent curve bending EPD profile and out of a top cow family.

HH MISS ADVANCE 2022Z ET

• 2022Z was the high selling cow in our 2019 Female Sale. She is a granddaughter of the 5139R donor and is an elite combination of phenotype, udder quality, carcass strength and maternal excellence.

HH ADVANCE 9056G ET

HH ADVANCE 9252G ET

Sire: HH ADVANCE 7088E

Sire: HH ADVANCE 3006A • CE 4.4; BW 1.4; WW 63; YW 98; MM 33; M&G 65; REA 0.41; MARB 0.22; CHB$ 93 • Moderate framed, deep flanked, big hipped and extra well marked. Exceptional EPD profile and phenotype!

• CE 9.6; BW 1.4; WW 55; YW 85; MM 29; M&G 56; REA 0.39; MARB 0.34; CHB$ 106 • Calving ease, maternal and carcass in a powerhouse package. 9056G had a 1,414 lb. adj. 365 wt. Top 10% on CE, UDDR, TEAT and MARB EPDs.

HH MISS ADVANCE 9055G

Sire: CL 1 DOMINO 744E • CE 11.6; BW 0.9; WW 63; YW 96; MM 27;

M&G 59; REA 0.24; MARB 0.19; CHB$ 93 • Powerhouse heifer that will be a sale feature. She is extra stout, feminine and well made. Future donor potential!

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HH ADVANCE 8392F ET

Sire: HH ADVANCE 5345C • CE 5.5; BW 2.7; WW 64; YW 108; MM 35; M&G 67; REA 0.70; MARB 0.23; CHB$ 129 • Massive bodied, deep flanked, well-marked and combined with fantastic growth, maternal and carcass strength.

HH ADVANCE 9030G ET

Sire: CL1 DOMINO 4150B • CE 8.4; BW 2.1; WW 59; YW 94; MM 32; M&G 62; REA 0.26; MARB 0.36; CHB$ 119 • Exceptional volume, capacity and fleshing ability combined with top 10% CE and top 5% MM, M&G and MARB EPDs.

Hereford.org


FOCUSED ON SELECTION FOR THE TRAITS THAT PUT $$$ IN OUR CUSTOMERS’ POCKETS • Fertility • Calving Ease • Performance • Structural • Fleshing Ability • Udder Quality • Pigment • Longevity • Soundness • Carcass Quality Backed by one of the top cow herds in the world with a rigorous, no excuses mindset on culling. Many three-quarter and full brothers selling with almost 50% of our sale offering coming from our extensive ET program.

HH ADVANCE 9021G

Sire: HH ADVANCE 6212D ET • E 9.0; BW 1.1; WW 62; YW 101; MM 33; M&G 64; REA 0.35; MARB 0.30; CHB$ 106 • Elite calving ease, growth, maternal and carcass that ranks in the top 10% for CE, WW, YW, MM, M&G and MARB EPDs.

HH ADVANCE 9073G ET

Sire: HH ADVANCE 6007D ET • CE 5.6; BW 4.3; WW 53; YW 80; MM 26; M&G 52REA 0.52; MARB 0.12; CHB$ 100 • Extra bone, substance, pigment and power. Easy fleshing and big butted.

HH ADVANCE 9109G

Sire: HH ADVANCE 7162E ET • CE 1.0; BW 3.9; WW 64; YW 101; MM 28; M&G 60; REA 0.13; MARB 0.23; CHB$ 95 • Growth and carcass bull out of the 0121X cow family. Great numbers and phenotype.

HH ADVANCE 9019G

Sire: HH ADVANCE 7088E • CE 4.8; BW 3.9; WW 60; YW 97; MM 27; M&G 57; REA 0.24; MARB 0.34; CHB$ 116 • Big butted, well-marked and super fancy. Performance, maternal and marbling in a great package.

HH ADVANCE 9094G

Sire: HH ADVANCE 5018C ET • CE 2.5; BW 4.0; WW 58; YW 96; MM 33; M&G 62; REA 0.25; MARB 0.19; CHB$ 104 • Deep flanked, big ribbed and well marked performance bull out of a great young donor cow.

HH ADVANCE 9214G

Sire: HH ADVANCE 3297A ET • CE 5.7; BW 3.6; WW 68; YW 112; MM 30; M&G 64; REA 0.54; MARB 0.19; CHB$ 116 Big time growth, maternal and carcass bull. Top 2% on WW, YW, M&G and CW EPDs.

HH ADVANCE 9028G ET

Sire: HH ADVANCE 5107C ET • CE 3.9; BW 3.4; WW 57; YW 86; MM 24; M&G 53; REA 0.44; MARB 0.12; CHB$ 114 • Flawless phenotype and a maternal brother to the 6007D bull that topped our 2017 Sale. Royally bred herd bull prospect.

HH ADVANCE 9112G ET

Sire: HH ADVANCE 6092D ET • CE 4.2; BW 2.4; WW 61; YW 91; MM 27; M&G 57; REA 0.49; MARB 0.17; CHB$ 117 • Classy fronted, well-marked, big bellied and a maternal brother to our 2019 high selling bull.

HH ADVANCE 9209G

Sire: HH ADVANCE 3297A ET • CE -1.5; BW 2.8; WW 57; YW 102; MM 37; M&G 66; REA 0.59; MARB 0.15; CHB$ 119 • Fantastic eye appeal, phentoype, EPD profile and out of a top 105Y daughter. Extra pigment, performance, maternal and carcass.

Line One Performance

Average EPDs of Sale Bulls:

Avg. 205 Day wt. — 731 lb. Avg. 365 day wt. — 1,302 lb. A.D.G. on 130 day test — 3.52 lb./day

CE 5.0; BW 2.9; WW 58; YW 90; MM 29; M&G 58; REA 0.39; MARB 0.15; CHB$ 106

• • • DVDs will be available on the sale offering. View videos of the sale offering at www.thelivestocklink.com or our website. Call or e-mail for a catalog.

Hereford.org

3139 Valier Dupuyer Rd. • Valier, MT 59486 www.holdenherefords.com • jtholden@3rivers.net 406-279-3301 Home • 406-279-3300 Ranch 406-450-1029 Jack Holden cell 406-590-3307 Brad Holden cell 406-450-0129 Jay D. Evans cell 406-600-3118 Eric Lawver

• • • Broadcast Live on:

February 2020 |

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...continued from the cover

After calves leave the farm, stressors like traveling and a new environment make them susceptible to multiple illnesses. It is recommended calves be weaned at least 45 days or longer before a sale to ensure they are healthy and continue to put on pounds.

understand how much value that sale adds to their calf crop,” Lowderman says. “If we sell those cattle in a regular sale, they’re going to be 15 to 25 cents behind the market. It makes all the difference when they’re weaned, vaccinated correctly, and sorted and sold in load lots.”

Strength in numbers Being located far from central feedyards proves difficult for small, Eastern breeders to market Hereford feeders to buyers at a sound price. Beyond consistency and quality — which are still essential — cattle need to be marketed in bulk groups. Iowa Hereford breeder and AHA Board director Bill Goehring, who owns a livestock market in Keosauqua, describes how the Carthage sale gives an edge to small producers who might otherwise have to sell their calves in larger consignment auctions. “With the sale here in Carthage, producers have the opportunity to take their small groups of cattle of 20 to 30 head and blend them with groups of cattle from other producers and make uniform pot loads that are very attractive to potential buyers,” he says. Goehring notes producers who feed cattle cannot justify hauling a load of 10 head for hundreds of miles. “When they can come and buy a straight pot load, their cost of trucking is so much less per hundredweight or per head,” he explains. “A load lot at a time usually fills their pens more appropriately, and it also makes their cost of production much cheaper on the finished or on the background end.” Hereford breeder Mark Stephens of Taylorville, Ill., has been involved with the Greater Midwest sale since its inception and has been in the registered Hereford business since 1983. At that time, he says, Hereford cattle did

not have the growth and the performance they do today. Now, with breeders paying more attention to expected progeny differences and developing programs to increase marbling, ribeye and overall carcass qualities, Stephens says packers can see the value of Hereford cattle. “We are getting a premium for these Hereford cattle at this sale,” he says. In preparation for the Carthage sale, Stephens groups cattle from eight breeders and brings them to Carthage in one truck. He also buys and backgrounds Herefordinfluenced feeder cattle from reputable breeders in his area starting in August and September at weaning time. “The advantages of coming to this sale [are], number one, it’s comingled cattle. They are weighed and grouped into semi-load lots,” he says. “If you take, for instance, five head of Hereford calves off your farm or ranch and you take them to your local sale barn, there’s no buyers there for Hereford cattle. “I highly recommend finding a large Hereford breeder in these bigger states out east,” he continues. “Get [those cattle] on a truck and get them to a certified Hereford-influenced sale. It’s going to add value to your program. It’s going to improve your thought process as far as what type of bull you want to use on your commercial cows or your purebred herd.” Fighting discounts on red-hided cattle at local auctions is what inspired the Lowdermans to get the sale started in the first place. “The buyers like big bunches,” Lowderman says. “One reason we started this sale was for the smaller producers with Herefords to get better prices when they’re put in big groups, because that’s what the buyers like.”

Buying in bunches

Cattle buyer John Harms, who places cattle for feedyards across the country and sells approximately 800 loads a year, has been coming to the Greater Midwest sale for the last 13 years because of customer demand, he says. “Once we find sales that are working and people are having good results, we like to stick with them. He finds value in numbers. “You need to have the numbers to get the price,” he points out. “If there was only 30 Herefords at, say, an-all black sale, they’d get discounted very hard. It helps all the producers all the way across.” Harms says the yards he buys for want entire pens filled with Hereford or Herefordinfluenced calves. “They’re wanting to take advantage of that premium and there’s a lot of people that like the docility of the cattle and they want something different than the blacks,” he says. “We need 120 to 240 head, and we can come in here and do that.” He was impressed with the growth in numbers at this year’s sale, particularly in the six- and seven-weight calves. As he puts it, “pounds are our friends,” and he advises producers to keep the commercial man in the feedyard in mind at all times. Lowderman says most cattle sold at the sale land in feedyards and that those feedyards prefer cattle which weigh at least 550 pounds and up. Beyond numbers, J.R. Hugo, who owns and operates a livestock market auction, feedlot and order buying service with his sister and brotherin-law, says he looks for top-quality genetics and health in the cattle he purchases. After buying cattle from the sale over the phone last year, he opted to attend in-person this year. “The customers that I sold the cattle Since 2007, Brent and Kris Lowderman have hosted the Greater Midwest Hereford to had a great look,” he says. “I will be Sale in Carthage, Ill. “That's the only thing I've known with our family is the Hereford breed," Brent says. "I live and die Herefords.” back again next year and try to buy

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more. Not only did the cattle perform, but the health was good also, so you’re two for two.”

Going two for two According to Hugo, health protocol is of utmost importance to feedyard managers. He emphasizes, “We’ve got the genetics where they need to be. We’ve got the quality where [it needs] to be. Now it’s time for the health.” He recommends bumping 45- to 60-day weaning dates up to 90- to 120-day weaning dates and giving two rounds of a modified-live vaccine and a pasteurellosis vaccine. “That’s what everybody’s looking for,” he says. “In the industry nowadays it’s not about what the cattle make. It’s what they don’t lose,” he adds. “It’s a very, very big deal. You don’t have individual producers owning these cattle anymore. You’ve got corporates and they’re volume people. They’re out to buy a product that’s consistent and a product that they can figure and bank on, and if they make $5 or $10 a head and handle several of them, you’re home free.” To better illustrate his point, Hugo explains how calves in this sale have been stressed in a new environment for at least 48 hours and then are freighted anywhere from 400 to 700 miles and end up penned with 60 to 90 other “schoolmates,” making them susceptible to all kinds of different viruses. Calves which wind up sick that have been properly vaccinated can get over illnesses and continue to gain weight. “That’s what we’re out for.” Proper health management is something Lowderman also stresses to producers. “Cattle have to be weaned at least 45 days, or they’re not being accepted by anyone really,” he says. “But especially the feedyards because the feedyards cannot dump a calf in there that’s not weaned, or that has just been weaned for two weeks. And they have to be vaccinated very well to be immune to everything.”

The pay off And with every “Sold!” ringing through the mic from Brent’s father, Jack, and brother, Cody, it was clear years of progress were bringing in the dollars on Jan. 6. With the addition of a favorable market turn on the mercantile exchange that day, the Hereford and Herefordinfluenced calves sold at par and, in some cases, $8 to $10 higher than conventional cattle being sold at other markets in the area. Goehring commends the Lowdermans and Meents for their efforts in coordinating the successful annual sale. A consistent buyer from the start, Goehring says he is confident purchasing cattle from Lowderman sight unseen because he knows what to expect when the cattle get to him. “The producers [Lowderman and Meents] work with, they’re very good at bringing cattle in that have had the right health program,” Goehring praises. “They bring good quality cattle, not carrying too much condition and flush. Past buyers are very aggressive at this sale, so that’s a compliment to those producers that are bringing animals in here.” As one of these producers, Stephens compliments Lowderman and Meents for their promotional efforts in communicating with Hereford breeders and commercial breeders alike. “A lot of this trickles down to guys like myself that go to the barns and see the black calves that come in and we tell [buyers] about this Hereford breed and promote the breed,” he says. For Lowderman, the payoff is getting to work with producers to help them improve their programs. “I compliment the producers for doing a better job breeding the cattle,” he says. “Several of my buyers keep saying year after year how the cattle, as far as the quality, has improved. And that stems back to the producers just making Hereford.org


better cattle — and doing the health protocol right.” The quality of the red-and-white breed is recognized by cattlemen throughout the country. Out West, Lowderman says several cattlemen who attend the National Western Stock Show in Denver comment how the best cattle out there are the Herefords. “That stems back to the producers making these cattle better, so that reflects here selling the feeder cattle on this end, too — how good the Herefords really are,” he says. “We need to continue to strengthen the feeder-calf market for Herefordsired cattle across the country and sales like the one today give producers that opportunity to produce a quality Hereford-sired animal that can have very close to the top of market value,” Goehring says. “Producers that would sell these cattle in other sales wouldn’t have the opportunity to reach that higher premium that they were able to achieve today.” A lot of legwork goes into making sure the quality and quantity are there come sale day. During the summer months, Lowderman works with producers to improve their calf crops and also visits with feedyards and cattle buyers. Fliers are sent out to previous and potential consignors come late September, ordered tags are mailed back and a rough headcount is established in early November. With 93 different consignors representing 10 states in the 2020 sale, it takes a lot of organization to keep the veterinarian paperwork and tag numbers straight. Kris, who keeps track of all of the paperwork, says a lot of hours go into planning the sale on that end alone, but it is a necessary step — once cattle are comingled the tags are the only way to identify them. “I wouldn’t trade my ladies in the office for anything,” Lowderman says of the process. Once cattle arrive at the Carthage Livestock salebarn, they are watered, fed and weighed. With record numbers, this year’s sale required two days of sorting and weigh-ins. The entire crew stays late into the night re-sorting the groups into semitrailer loads. Months of planning then culminate into a two-hour sale. Afterward, there is still plenty of work to be done — this year it took 21 semis until 3:00 a.m. Tuesday morning to load out every head. For Kris the process is rewarding because it gives back to producers. “It’s nice to see that Hereford breeders can benefit from the same value of their cattle and not be penalized for having a different colored breed,” she says. “I like going out and seeing the cattle on the farm and talking to the producers,” Lowderman says. “Then you get the cattle lined up on the farms with the guys, and then you get them to the stockyards, and then you have to hop on the phone and talk to the buyers and tell them what you actually have coming in. “It all stems from being honest with everybody, and that forms a good relationship with your buyers and sellers,” he says. “I absolutely do what I love to do, and that’s the cattle business.” Hereford.org

After cattle arrive at Carthage Livestock Auction Co., they are sorted, weighed and re-sorted into uniform semitrailer loads. It took the entire crew at Carthage Livestock two days and nights to sort through the 1,865 head consigned in the 2020 Greater Midwest Hereford Sale.

February 2020 |

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Kreth Herefords & Angus 55th Annual Production Sale Saturday, Feb. 22, 2020 at 1 p.m. Sale located at the farm 14 miles south of Mt. Vernon, S.D., off Exit 319 of I-90.

Selling 70 Bulls – 50 Angus and 20 Herefords 10 Registered Hereford Heifers

Featured Hereford Herd Sires include NJW 160Z 10W Whit 33B, CL 1 Domino 215Z and NJW 76S 27A Long Range 203D. Featured Angus Herd Sires include Connealy Niobrara 5451, Casino Bomber N33, Connealy Ruger and Connealy Armory.

Decades of Productive, Functional Cattle

K DOMINO PRIVILEGE 912G

K WHITMORE LAD 966G

44085444 • Sire: CL 1 DOMINO 215Z MGS: GO ABE T32 BW 2.4; WW 60; YW 97; MM 30; M&G 60 205 adj. wt. 616 lb.

44085435 • Sire: NJW 160Z 10W WHIT 33B MGS: GO ABE T32 BW 1.6; WW 59; YW 94; MM 28; M&G 57 205 adj. wt. 630 lb.

K DOMINO PRIVILEGE 969G 44085432 • Sire: CL 1 DOMINO 215Z MGS: C STOCKMAN 2059 ET BW 2.8; WW 70; YW 109; MM 35; M&G 70 205 adj. wt. 786 lb.

K BOMBER 983G

K Ruger Special 967G

19598100 • Sire: Casino Bomber N33 MGS: Connealy Arsenal 2174 BW -0.8; WW 68; YW 118; MM 29 205 adj. wt. 725 lb.

19594679 • Sire: Connealy Ruger MGS: Connealy Final Solution BW 1.9; WW 74; YW 131; MM 26 205 adj. wt. 782 lb.

K NIOBRARA 913G 19596393 • Sire: Connealy Niobrara 5451 MGS: Connealy Sierra Cut 84B BW 1.3; WW 66; YW 126; MM 23 205 adj. wt. 714 lb.

Auctioneer, Joe Goggins 406-373-6844 American Hereford Assocation, Alex Acheson 785-366-1185 Hereford America, Marc and Jill Hotchkiss 605-490-1513

KRETH HEREFORDS

K WHITMORE LAD 970G P44085431 • Sire: NJW 160Z 10W WHIT 33B MGS: GO ABE T32 BW 2.8; WW 60; YW 92; MM 29; M&G 50 205 adj. wt. 693 lb.

Barclay and Kate Kreth 26667 397th Ave. Mt. Vernon, SD 57363 barclay@krethcattle.com 605-630-8335

Darwin and Pat Kreth 26791 397th Ave. Mt. Vernon, SD 57363 darwin@krethcattle.com 605-236-5775

Please visit our website www.krethcattle.com for sale catalog. Videos of bulls and more information available. 34

| February 2020

Hereford.org


Thursday, March 5, 2020 • 1 p.m. (PST)

Double M Ranch Sale Facility • 30256 Stanfield Meadows Rd., Stanfield, Ore. (Across the freeway from Top Cut Feedlot)

OFFERING

70 bulls Horned and Polled, Pens of 3 commercial replacement heifers Auctioneer: C.D. “Butch” Booker

CONSIGNORS 74 Livestock, New Plymouth, Idaho

Morrell Cattle Co., Pleasant Hill, Ore.

Barry Ranches, Madras, Ore.

Ottley Herefords, Quincy, Wash.

Bird Herefords, Halfway, Ore.

Stephenson Herefords, Salmon, Idaho

CX Ranch, Pomeroy, Wash.

Sullivan Herefords, Stanfield, Ore.

Harfst Ranch, Jacksonville, Ore.

Wilcox & Family Cattle Co., Spangle, Wash.

JBB/AL Herefords, Gooding, Idaho

For catalogs or more information, contact: Mark Holt 208-369-7425 nwhbbullsale@gmail.com www.nwhbbullsale.wixsite.com/nwhb Hereford.org

February 2020 |

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Does AI Pay in a Commercial Herd?

Artificial insemination can be profitable in commercial operations with a plan for capturing added value and a successful breeding program. by Troy Smith

I

s artificial insemination (AI) practical for commercial cowcalf operations? Can it be profitable? A lot of commercial cow folk cling to the notion that AI is too time-consuming, complicated and costly to seriously consider — a likely explanation as to why fewer than 10% of U.S. beef females are bred by AI, with a majority of those belonging to seedstock operations.

Promoter’s perspective Advocates for AI often talk about how the technology offers opportunity for more rapid genetic improvement. Even commercial producers can access semen from proven AI sires representing superior genetics. University of Idaho Extension Beef Cattle Specialist John Hall agrees genetic advancement through AI can improve the quality of feeder cattle and replacement females produced by a commercial operation. “It allows for the use of bulls that are high accuracy for calving ease while still having above average growth genetics. These ‘curve bender’ bulls are often too expensive to buy as natural service sires but can easily be accessed by AI,” Hall says, adding that bred-in performance and carcass merit represent added value to producers able to market those attributes. However, Hall says accessibility to top-end genetics is just one potential advantage. There are more opportunities to capture added value from calves resulting from a well-managed program for synchronized AI. Hall says implementation of such a program is less formidable than many producers assume. Advancements in estrus synchronization protocols for fixed-time AI (FTAI) have reduced or eliminated the need for estrus detection, thus reducing time and labor requirements. That does not make implementation of AI cheap — but then neither are bulls used for natural service.

By the numbers So, what does natural service cost? Producers can plug in their own numbers, but Hall says commercial operations spend $4,000 to $5,000 for breeding bulls, on average, and maintenance cost for each bull used will likely be around $700 per year. On average a

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bull is used for three years, with a bull-to-cow ratio of 1:25 and a salvage value of $1,600. Risk of loss due to breeding failure, injury or death is about 20% or 0.20 times (purchase + maintenance costs). Based on these assumptions, the cost of natural service will range from $74 to $91 per pregnancy (see Table 1).

Table 1: Annual bull cost and cost per natural service pregnancy* based on bull cost and risk. Purchase price

$3,000

Maintenance cost $2,100 (3 years) Risk of loss $460

$4,000 $2,100

$5,000

$7,000

$10,000

$2,100

$2,100

$2,100

$560

$660

$860

$1,160

Salvage value -$1,600

-$1,600

-$1,600

-$1,600

-$1,600

Total cost (3 years) $3,960

$5,060

$6,160

$8,360 $11,660

Annual cost $1,320

$1,687

$2,053

$2,787

$3,887

$74

$91

$123

$171

Cost per pregnancy $58

*based on bull to cow ratio of 1:25 and herd pregnancy rate of 90%

According to Hall, the cost of implementing FTAI in a 300-cow herd would cost $14,268 including extra labor needed for handling the cattle (see Table 2). That means the cost of an AI pregnancy would be about $95 if a 50% pregnancy rate were achieved, about $86 for a 55% pregnancy rate or about $73 for a 65% pregnancy rate.

Table 2: Cost of FTAI for a 300-cow herd Per cow

300-cow herd

Drug costs

$20

$6,000

Semen cost

$18

$5,400

$7

$2,100

Item

Technician fee Additional labor* Total

$768 $14,268

*labor is based on 4 people at $8/hr for 8 hr for 3 working days.

Hereford.org


The cost per pregnancy is similar, whether a female is AI or bull bred. However, to fairly compare costs of natural service to a program combining FTAI and cleanup bulls, the cost of those bulls must be included in the calculation of total breeding costs. At the University of Idaho Nancy M. Cummings Research, Extension and Education Center, where Hall is superintendent, a bull-to-cow ratio of 1:40 to 1:50 is routinely used. The table comparing costs of natural service with those of FTAI plus cleanup bulls applies a cost of $4,000 per bull used for cleanup in a 300-cow herd (see Table 3). Hall says the figures suggest there may be some potential for commercial cow-calf producers to reduce breeding costs through implementation of synchronized AI, but not much. In most cases increased profitability will hinge on the ability to increase revenue. “The greatest opportunity for most cow-calf operations to capitalize on incorporation of estrus synchronization and AI is by increasing the value of the feeder calf,” he says.

Table 3: Comparison of cost of natural service to fixed time AI (FTAI) plus clean-up bulls Bulls only

Tuesday,

FTAI + clean-up

$5,000

$4,000

12

6

12

7

AI cost

$0

$14,268

$0

$14,268

Bull cost

$20,240

$10,120

$24,640

$11,807

Total breeding cost

$20,240

$24,388

$24,640

26,075

Pregnancy rate

90%

95%

90%

95%

Cost per pregnancy

$75

$86

$91

$91

Worth mentioning is how the synchronization process can “jump start” anestrous (noncycling) cows, giving them more opportunities to become pregnant during the breeding season. According to research, synchronization can boost final pregnancy rates by 3 to 5%. But synchronized AI also results in more females becoming pregnant early in the breeding season and more calves being born early in the first 21 to 30 days of the subsequent calving season. More calves are older at weaning time, affording the opportunity to market larger, more uniform groups of heavier calves. Hall emphasizes synchronization really can make a significant difference. “Researchers at the University of Florida examined the economic benefit of using fixed-time AI to reduce the length of the calving season and alter the distribution of calves born early in the calving season. They compared two years of a 120-day natural service breeding season to transition to a 70-day breeding season including fixed-time AI in their 300-cow herd,” Hall explains. “Over the five years of transition, they increased returns to the herd by over $40,000 per year.” Another opportunity AI affords is the selection of sires which can help producers achieve certain marketing targets. A portion of the cow herd could be bred to terminal-type sires, with the goal of selling all resulting calves as feeders or retaining ownership through the finishing period. Arguably, notes Hall, owning calves all the way to harvest may be the best way to realize return on the

14th Annual

Bulls only

$4,000

Number of bulls used

Synchronization and selection

ULRICH

FTAI + clean-up

Average cost of bull used $4,000

AI investment. However, sire selection with more emphasis on maternal traits might generate replacement-quality females worthy of premium prices. Synchronized AI also can enhance the genetic merit and longevity of females retained in the herd. Evidence shows heifers which calve earlier in their first calving season will, on average, rebreed earlier thereafter, stay in the herd longer and produce more pounds of calf during their lifetimes than will heifers which delivered their first calves later in the season. Hall says AI can also serve as a way to generate crossbred females offering improved calving rate, calf survival to weaning, weaning weight and longevity owed to maternal heterosis. “At our research station we use AI in an elite group of cows to continue our two-breed rotational cross with Hereford and Angus while breeding the remaining cows to terminal type sires,” Hall explains. “This allows us to choose bulls that meet the maternal and frame size characteristics we want in our herd.” For producers pondering implementation of AI, Hall recommends careful comparison of the costs and benefits to their individual operations. Decision aids worth consideration include the University of Nebraska’s Breeding Cost Cow-Q-Lator, which can be downloaded at no cost to the user, and an iPad/ iPhone app called AI Cowculator, which was developed by the University of Florida and Zoetis. Hall emphasizes acceptable pregnancy rates to AI are dependent on the management of herd health and nutrition, adherence to estrus synchronization protocols, and application of correct insemination technique. AI can be profitable in commercial operations when the breeding program is successful and the producer has a plan for capturing the added value AI offers.

Sale Bulls

HEREFORDS

BULL SALE

Feb. 25, 2020

at Balog Auction, Lethbridge, AB, Canada Sale Bulls

AGA 13A BRITISHER FIRM 101F

APPROXIMATELY 50 BULLS plus BRED HEIFERS

AGA 20Z FRIDAY SPORT 26F

Sale Bulls

Specializing in LIGHT BIRTH WEIGHTS with GREAT PERFORMANCE plus REMARKABLE COWS ~ Dedicated to performance and ultrasound ~

FEATURING SONS OF THESE HERD SIRES: STANMORE 43K AGA 18Y ZOOM STANDARD 18Z WINDIMUIR 42X EXACT 160A AGA 127Y YES SIR BLASTOFF 407B AGA 60W BANNER SPORT ZOOM 20Z (Light Birthweight) AGA 137A MO LE BRIT CHUCK 110C (Light Birthweight) AGA 87W HAMMER DRAFTSMAN 16D (Light Birthweight) among others…

AGA 20Z SPORT FACTOR 1F

AGA 60D STAN DRUM FORTRESS 81F

See www.ulrichherefords.com

Peter Ulrich 403-625-1036 peter@ulrichherefords.com Ulrich Hereford Ranch Inc. www.dlms.ca Hereford.org

T THE CURREN TE RA GE AN EXCH YERS GIVES U.S. BU OUNT A HUGE DISC

AGA 110C MO LE CHUCK 14F

AGA 407B BLASTOFF FRANKLIN 17F

Hans Ulrich www.ulrichherefords.com Alberta, Canada

Box 843, Claresholm, AB T0L 0T0 • From Claresholm: 8 mi. east on Hwy. 520, 4 mi. north on RR 255 and ¼ mi. east on Twp. 132. February 2020 |

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Hereford.org


52 Homozygous Polled Bulls

BA R JZ

71st Annual Bull & Female Sale Tuesday, Feb. 18, 2020 • 1 p.m.

Thomas Ranch Sale Facility, 16.5 miles east of Onida, S.D.

R A N C H ES

Pictured at 9 months

Lot 1 — CE 5.2

Pictured at 9 months

BAR JZ SHERLOCK 530G

Lot 2 —

Sheyenne x Bruiser

BW 1.1

WW 66

YW 96

MM 30

TEAT 1.50

CE 10.1

REA MARB 0.32 0.15

BAR JZ BREWSTER 531G

BW 1.9

CE 15.5

BAR JZ HOLLANDER 567G Dutchman x Gunner

BW -2.0

WW 57

YW 86

MM 28

TEAT 1.50

CE -1.3

BW 4.1

REA MARB 0.55 0.34

MM 30

CE 15.0

Sheyenne x Sleep On

BW -0.9

WW 66

BW 0.3

WW 59

YW 90

MM 30

TEAT 1.50

REA MARB 0.62 -0.03

Homozygous Polled

Lot 37 — CE 12.3

BW -0.3

TEAT 1.50

REA MARB 0.58 0.11

MM 25

REA MARB 0.45 0.13

BAR JZ PANCHO 595G

Lot 34 — CE -0.7

BW 4.3

Pilgrim x Victory

WW 69

YW 115

MM 27

TEAT 1.20

REA MARB 0.68 0.06

Pictured at 8 months

Sleep On x Kickstart YW 82

TEAT 1.40

Homozygous Polled

BAR JZ SHINE ON 601G WW 54

MM 31

Pictured at 9 months

BAR JZ BRIDGER 581G

CE 9.4

YW 95

Homozygous Polled

Pictured at 9 months

Bruiser x This Time YW 105

REA MARB 0.66 0.11

Homozygous Polled

BAR JZ BULWARK 596G WW 68

TEAT 1.50

Lot 29 — Bruiser x Independence

Pictured at 8 months

Lot 35 —

MM 31

Pictured at 8 months

Homozygous Polled

YW 103

BAR JZ SHENANIGAN 551G

Homozygous Polled

Pictured at 8 months

Lot 23 —

Lot 13 —

Bruiser x Summit

WW 67

Homozygous Polled

Pictured at 9 months

TEAT 1.70

REA MARB 0.47 0.05

Lot 46 — CE 7.7

BAR JZ STARGAZER 640G Surgical Strike x Trust

BW 4.1

WW 58

Homozygous Polled

YW 97

MM 26

TEAT 1.30

REA MARB 0.36 0.20

Homozygous Polled

Selling: 53 Yearling Polled Hereford Bulls • 45 Yearling Limousin Bulls

R A N C H ES First Breeding Season Guarantee Free Delivery Within 300 Miles on Bulls Volume Discounts 50 days free board on bulls Hereford.org

Don and Peg Zilverberg Seth and Bridget Zilverberg Seth 605-870-2169 • Don 605-870-1302 Office 605-852-2966 cattle@barjz.com • www.barjz.com

www.barjz.com

Online catalog and video of sale bulls available. February 2020 |

39


Iowa Select Hereford Sale Thursday • February 13, 2020

Sale Cattle Preview – 8:00 a.m. Sale Time – 11:30 a.m. North Annex Sale Ring Iowa State Fairgrounds Des Moines, Iowa

70+ HAND-PICKED LOTS  Bulls — 2-year olds, 18-month and yearlings — A stout selection of older bulls is an annual feature in this sale. Bred Heifers — some of the bred heifers will have calves at side. Open Heifers — show heifers and brood cow prospects. All animals in this sale have been hand-picked from herds in Iowa, Illinois, Wisconsin, Missouri and Minnesota. Selected for phenotype and EPD quality.

2AM Cattle, IA

Goldstein Farms, IL

MGM Polled Herefords, WI

Rustic View Farm, IA

515-210-9093

217-663-3390

414-881-5274

319-931-3772

Anderlik 3D Herefords, IA

H&H Cattle Co., IA

Ohrt Polled Herefords, IA

Sayre Hereford Farm, Il

515-547-2453

641-751-5419

641-328-4533

217-473-5143

Baker Farms, IL

J&J Polled Herefords, WI

Owego Stock Farm, WI

Logan Schroeder, IA

815-672-3491

262-573-4019

608-543-3778

641-620-9320

Baja Cattle, IA

JJB Cattle Co., IA

PAW Livestock LLC, IA

Silver Bullet Herefords, IA

515-689-5275

319-210-4645

515-450-7665

515-250-1486

Biggs Polled Herefords, IL

K7 Herefords, IA

Pierce’s Hereford Haven, WI

Stickley and Sons Herefords, IA

815-441-4354

608-574-2309

608-434-0578

319-231-0058

Deppe Bros. Cattle Co., IA

Kozik Brothers, IA

Phillips-Renner Farms, MO

Tjardes Farms, IL

563-451-5037

319-981-1133

816-878-7305

217-417-5014

Double J Herefords, IA

Lietzau Hereford Farm, WI

Perks Ranch, IL

Tophill Herefords, IA

641-229-5088

608-633-2875

404-372-6754

319-981-1133

Doss Hereford Farms, MO

Doug Lind & Family, MN

Petersen Herefords, IA

Weeping Fox Ranch, IA

816-699-8831

507-458-5421

563-357-9849

712-260-9510

Espenscheid Cattle, IA

Lorenzen Farms, IL

Pezanoski Cattle Co., IL

Wiese & Sons, IA

641-485-5012

217-369-3609

815-326-2322

712-653-3678

Goehring Herefords, IA

MDF Polled Herefords, IA

Pitt Farms Herefords, IA

Coryn and Grant Wilson, IA

641-919-9365

641-425-8780

515-290-1383

563-843-3736

See our catalog online at: www.hereford.org/Marketing/ProductionCatalogs

40

| February 2020

Sale Managed By: Justin B. Stout 913-645-5136 jbs5356@hotmail.com Hereford.org


Cow

Bull

47

7

COW

58

MISS STELLA HOMETOWN

P44036983 • Calved: 3/4/19 • Tattoo: RE 1911

NJW 73S W18 HOMETOWN 10Y ET {SOD}{CHB}{DLF,HYF,IEF,MSUDF} NJW 135U 10Y HOMETOWN 27A {DLF,HYF,IEF,MSUDF} P43385145 NJW 4037 34S DURANGO VACA 135U {DOD}{DLF,HYF,IEF,MSUDF} WS RELOAD 6201 ET 6K HIGH DUCHESS 909 P43034462 WS REAL DUCHESS 3223 CE BW WW -0.9 3.5 53 MCW UDDR TEAT 102 1.30 1.20 BULL

28

YW 84 CW 68

DMI SC SCF MM M&G MCE 0.2 0.7 15.7 23 49 0.7 FAT REA MARB BMI$ BII$ CHB$ 0.021 0.51 0.01 338 400 103

HOMETOWNS ROCCO

44036981 • Calved: 2/3/19 • Tattoo: RE 1903

NJW 73S W18 HOMETOWN 10Y ET {SOD}{CHB}{DLF,HYF,IEF,MSUDF} NJW 135U 10Y HOMETOWN 27A {DLF,HYF,IEF,MSUDF} P43385145 NJW 4037 34S DURANGO VACA 135U {DOD}{DLF,HYF,IEF,MSUDF} WS RELOAD 6201 ET MISS PEACHES P43373068 WS REAL DUCHESS 3223

CE BW WW -0.7 3.4 53 MCW UDDR TEAT 102 1.30 1.20

YW 84 CW 68

LF PMH 3204 ACHILLES 8061 {DLF,HYF,IEF} P43960566 • Calved: 3/15/18 • Tattoo: LE 8061

BAR-H ACHIEVER 22W {DLF,HYF,IEF,MSUDF} LF 447 ACHIEVEMENT 3063 {DLF,HYF,IEF,MSUDF} P43404454 WALKER JH MISS 57H P70 447 ET {DLF,IEF} THR THOR 4029 {SOD}{CHB}{DLF,HYF,IEF,MSUDF} /S LADY THOR 3204A P43401638 /S LADY LOGIC 420P {DLF,HYF,IEF} CE BW WW -3.1 3.5 58 MCW UDDR TEAT 93 1.10 1.10

YW DMI 87 0.6 CW FAT 69 -0.019

TH 122 71I VICTOR 719T {SOD}{DLF,HYF,IEF,MSUDF} JDH VICTOR 719T 33Z ET {CHB}{DLF,HYF,IEF,MSUDF} P43294080 JDH MS YANKEE 11U ET {DLF,HYF,IEF} H/TSR/CHEZ/FULL THROTTLE ET {DLF,HYF,IEF} RST MAT CABERNET 2D ET P43724318 STAR KKH SSF KEYONNA 318Y ET {DLF,HYF,IEF}

SC SCF MM M&G MCE 0.8 9.7 22 51 -1.6 REA MARB BMI$ BII$ CHB$ 0.79 -0.15 238 288 97

• Dam is high seller from Shaw Cattle Co. • Coming two-year old with pigment, bone and stout.

LF 2D MS PISTOL 8124

P43966033 • Calved: 5/22/18 • Tattoo: LE 8124

CE BW WW 3.7 3.3 64 MCW UDDR TEAT 106 1.30 1.30

YW DMI SC SCF MM M&G MCE 105 0.2 0.9 17.1 29 61 3.0 CW FAT REA MARB BMI$ BII$ CHB$ 83 0.001 0.60 0.05 384 459 131

• Moderate frame, stout and deep ribbed. • An own 33Z daughter. • Due May 18, 2020 to KJ BJ 309C Leader 182F.

DMI SC SCF MM M&G MCE 0.2 0.7 15.3 23 49 0.7 FAT REA MARB BMI$ BII$ CHB$ 0.021 0.51 0.02 332 394 103

Two outstanding consignments sired by NJW 135U 10Y Hometown 27A.

H&H Cattle Co.

Kent Hickman • 641-751-5419

Hereford.org

Lorenzen Farms

Adam Harms • 217-369-3609

February 2020 |

41


BULL

25

KB MISS DOMINO 623 803

43994575 • Calved: 3/26/18 • Tattoo: LE 803

P44063767 • Calved: 1/19/19 • Tattoo: LE 01G

CE BW WW 5.0 2.7 51 MCW UDDR TEAT 84 1.20 1.30

YW 76 CW 52

DMI SC SCF MM M&G MCE 0.4 0.9 11.5 28 53 4.8 FAT REA MARB BMI$ BII$ CHB$ 0.001 0.36 -0.16 241 287 75

46

44

GF 2296 HANCOCK 12B 01G {DLF,HYF,IEF,MSUDF} CHURCHILL SENSATION 028X {SOD}{DLF,HYF,IEF} UPS SENSATION 2296 ET {DLF,HYF,IEF,MSUDF} 43311175 UPS JT MISS NEON 7811 1ET {DLF,HYF,IEF} BH KINGSIZE 20Y {DLF,HYF,IEF} BH 0172 HANNAH 12B P43503930 C 860 LADY DOM 0172

COW

COW

CL 1 DOMINO 215Z {CHB}{DLF,HYF,IEF,MSUDF} KB L1 DOMINO 623D 1ET {DLF,HYF,IEF,MSUDF} 43675659 HH MISS ADVANCE 1072Y ET {DLF,HYF,IEF} SR NAVARRO II A353 {DLF,HYF,IEF} MAC’S HARLET 7118 {DLF,HYF,IEF,MSUDF} 43679940 KB MISS NEON 310 CE BW WW 3.8 2.6 56 MCW UDDR TEAT 99 1.30 1.30

YW 92 CW 70

DMI SC SCF MM M&G MCE 0.2 0.9 10.0 28 56 6.0 FAT REA MARB BMI$ BII$ CHB$ 0.051 0.36 0.16 262 334 106

UU TURNING POINT {DLF,HYF,IEF} KB TURNING POINT 601 {DLF,HYF,IEF} 43742275 SR SCOPIA 445B BF MR RIBSTONE 203 {DLF,HYF,IEF} TH MISS RIBSTONE 610 43768631 KB MISS NEON 003 CE BW WW -1.0 4.6 62 MCW UDDR TEAT 91 1.20 1.20

YW DMI SC SCF MM M&G MCE 102 0.8 0.8 10.9 30 61 0.8 CW FAT REA MARB BMI$ BII$ CHB$ 74 0.001 0.47 0.07 265 337 103

• Due March 9, 2020 with a heifer calf.

• Due April 13, 2020 with a heifer calf.

• A 2296 calving ease son.

KB TH MISS TH POINT 822

43994601 • Calved: 4/21/18 • Tattoo: LE 822

Both heifers carry the service of KB TH Domino 6128 801, our new herd bull. Straight horned genetics.

Kozik Brothers

Luke and Dan Goldstein • 217-663-3390

Tophill Herefords

Doug Kozik • 319-981-1133

Bryan and Brittani Von Roden • 319-929-1100

BULL

BULL

21

8

COW

36 PHH PCC 2029 BLAZER 789 ET

43836724 • Calved: 5/12/17 • Tattoo: LE 789/RE PHH

Churchill Rough Rider 719E - AI sire of Lot 21

BF MR RED ROUGH RIDER 901 {DLF,HYF,IEF,MSUDF} 44060632 • Calved: 1/11/19 • Tattoo: BE 901

HH ADVANCE 5044C ET {DLF,HYF,IEF,MSUDF} CHURCHILL ROUGH RIDER 719E {CHB}{DLF,HYF,IEF,MSUDF} 43802006 CHURCHILL LADY 518C {DLF,HYF,IEF} UPS RIBSTONE 9713 {DLF,HYF,IEF} BF MISS GOLD RIBSTONE 204 43329178 BF MS GOLD LADY 203 CE BW WW 14.2 -0.2 42 MCW UDDR TEAT 94 1.60 1.60

YW 68 CW 59

DMI SC SCF MM M&G MCE 0.5 11 13.7 33 54 9.9 FAT REA MARB BMI$ BII$ CHB$ 0.061 0.30 0.33 301 374 82

• Well-marked, 100% horned genetics. Calving ease bull with great marbling EPD.

SHF RIB EYE M326 R117 {SOD}{DLF,HYF,IEF} NJW 98S R117 RIBEYE 88X ET {SOD}{DLF,HYF,IEF,MSUDF} 43094146 NJW 9126J DEW DOMINO 98S {DOD}{DLF,HYF,IEF} MJB BLAZER 1000 {SOD} RST MS 1000 BLAZER 2029 {DOD}{DLF,HYF,IEF} 42314435 MS RST 858 VICTOR 9059 CE BW WW 2.2 1.8 53 MCW UDDR TEAT 58 1.20 1.30

YW DMI 83 0.0 CW FAT 57 -0.019

SC SCF MM M&G MCE 0.9 20.2 31 58 2.7 REA MARB BMI$ BII$ CHB$ 0.27 0.27 408 491 99

• Terrific 88X daughter – near perfect udder. • Outstanding Dec. 10, 2019 KCF Bennett Homeland C34 heifer calf. COW

53

PHH PCC 735 CIRIE 901

P44071230 • Calved: 1/9/199 • Tattoo: LE 901/RE PHH

R LEADER 6964 {CHB}{DLF,HYF,IEF,MSUDF} MCM 6964 BOLT 652D {DLF,HYF,IEF,MSUDF} P43731797 MCM 028X MARLIE 413B {DLF,HYF,IEF,MSUDF} TFR KR SUNDANCE KID 1448 ET {DLF,HYF,IEF,MSUDF} PHH PCC 004 CIRIE 735 P43836709 PHH PCC 813 CIRIE 004

CE BW WW 3.2 1.3 60 MCW UDDR TEAT 103 1.30 1.30

YW 95 CW 79

SHF TULSA TIME 1823

P43950341 • Calved: 3/21/18 • Tattoo: BE 1823 THM DURANGO 4037 {SOD}{DLF,HYF,IEF} CRR ABOUT TIME 743 {SOD}{DLF,HYF,IEF} P42797564 CRR D03 CASSIE 206 {DLF,HYF,IEF} GOLDEN OAK OUTCROSS 18U {SOD}{CHB}{DLF,HYF,IEF,MSUDF} SHF MS OUTCROSS 1117 ET P43216546 C COWGIRL 7030 ET {DLF,HYF,IEF} CE BW WW 0.9 3.9 55 MCW UDDR TEAT 116 1.20 1.20

YW DMI 86 0.4 CW FAT 72 -0.029

SC SCF MM M&G MCE 1.1 23.5 28 55 -0.1 REA MARB BMI$ BII$ CHB$ 0.63 -0.13 451 509 108

• An About Time x Outcross stout two-year old from Sayre’s best cow family. Stout made, big footed.

DMI SC SCF MM M&G MCE 0.4 1.5 17.8 28 58 0.2 FAT REA MARB BMI$ BII$ CHB$ 0.031 0.64 0.07 381 455 114

• Outstanding prospect with extra look and fantastic set of EPDs.

Baker Farms

Fred, Debby, Sarah, Susan & John • 815-672-3491

42

| February 2020

Ken Pierce 608-434-0578 • Travis Pierce 608-434-2843

Sayre Hereford Farm Tim Sayre • 217-473-5143

Hereford.org


BG 11B PERFECTO 11F

P43882124 • Calved: 1/27/18 • Tattoo: RE 11F NJW 98S R117 RIBEYE 88X ET {SOD}{DLF,HYF,IEF,MSUDF} LCX PERFECTO 11B ET {DLF,HYF,IEF,MSUDF} P43517583 WLL ZOEY 3Z {DLF,HYF,IEF} H L1 DOMINO 3053 ET {DLF,HYF,IEF} BG 3053 JACCI 25D {DLF,HYF,IEF,MSUDF} P43763462 BG H DEAL JACCI 419 YW DMI 94 0.4 CW FAT 73 -0.009

SC SCF MM M&G MCE 0.7 19.0 30 62 1.4 REA MARB BMI$ BII$ CHB$ 0.66 -0.01 390 461 107

• One of the first Perfecto sons to sell in Iowa. Stout, thick, deep – a total package bull.

Colin Johnson • 641-229-5088

MGM STARR PERFORMER 30F {DLF,HYF,IEF,MSUDF}

DMI SC SCF MM M&G MCE 0.2 0.8 16.9 25 52 2.3 FAT REA MARB BMI$ BII$ CHB$ 0.021 0.56 0.16 360 434 102

Steve Merry • 414-881-5274

SHF WONDER M326 W18 ET {CHB}{DLF,HYF,IEF} NJW 73S W18 HOMETOWN 10Y ET {SOD}{CHB}{DLF,HYF,IEF,MSUDF} P43214853 NJW P606 72N DAYDREAM 73S {DLF,HYF,IEF,MSUDF} TH 71U 719T MR HEREFORD 11X {SOD}{DLF,HYF,IEF} MGM HYFA HEREFORD GIRL 37Z ET {DLF,HYF,IEF} P43396501 SB 122L DOTTIE 109N ET {DLF,HYF,IEF} CE BW WW 12.1 0.7 54 MCW UDDR TEAT 89 1.30 1.40

• • • •

YW 82 CW 67

Videos on mgmpolledherefords.com

BULL

30

P43994217 • Calved:1/15/19 • Tattoo: BE DHG 8

R NEW YORK 5083 {CHB}{DLF,HYF,IEF,MSUDF} R EXCITEMENT 4356 {DLF,HYF,IEF,MSUDF} P43711600 R MISS ON TARGET 384 {DLF,HYF,IEF,MSUDC} APH DOSS 10Y HOME STRETCH 6B {DLF,HYF,IEF,MSUDF} DOSS 6B ROSEMARY DHD10 P43698980 DOSS 122L MARTINA DHB 1 ET YW DMI SC SCF MM M&G MCE 103 0.8 1.4 16.4 25 60 1.4 CW FAT REA MARB BMI$ BII$ CHB$ 88 0.031 0.66 0.22 372 466 116

DOSS 605 OLE DOLLAR DHG 9 {DLF,HYF,IEF,MSUDF} P43994211 • Calved: 2/18/19 • Tattoo: BE DHG 9

SHF WONDER M326 W18 ET {CHB}{DLF,HYF,IEF} PHH PCC DOSS MR WONDERFUL 605 {DLF,HYF,IEF,MSUDF} P43727265 PHH PCC 2029 BLAZER 413 ET {DLF,HYF,IEF,MSUDF} MC 243R BOULDER U832 {DLF,IEF} MC U832 PRIMROSE 1132 {DLF,HYF,IEF} P43197903 MC N014 SARAH W9105 ET {DLF,HYF,IEF} CE BW WW -2.6 2.3 47 MCW UDDR TEAT 50 1.30 1.20

YW DMI 85 0.4 CW FAT 62 -0.019

SC SCF MM M&G MCE 1.1 12.0 33 56 -1.6 REA MARB BMI$ BII$ CHB$ 0.31 0.11 271 332 96

• Maternal brother to our 2019 Iowa Beef Expo bull. • Muscle, mass, pigment

Gary & Debbie Doss • 816-699-8831 DHF6200@aol.com

DMI SC SCF MM M&G MCE 0.3 1.3 18.5 32 59 3.3 FAT REA MARB BMI$ BII$ CHB$ 0.041 0.35 0.14 378 453 98

Dam, pictured, is an outstanding Mr Hereford daughter. Actual BW 75 lb., BW ratio 97%, WW ratio 102% Bred to Boyd 31Z Blueprint 6153. A front pasture cow!

BULL

DOSS 4356 ENLIGHTMENT DHG 8 {DLF,HYF,IEF,MSUDF}

Hereford.org

YW 90 CW 63

• BW ratio 85% (67 lb.), WW ratio 110% (725 lb.) • Stout, well-muscled with strong top and hip • Homozygous polled

23

• Excitement calf with great EPDs. • Pigment, carcass, maternal • Herd bull material

43972939 • Calved: 8/30/18 • Tattoo: BE 28F

TH 121L 63N TUNDRA 16S {DLF,HYF,IEF} TH 22R 16S LAMBEAU 17Y {DLF,HYF,IEF,MSUDF} P43171190 TH 62N 3L KELSEY 22R {DLF,HYF,IEF} NJW 73S M326 TRUST 100W ET {SOD}{CHB}{DLF,HYF,IEF,MSUDF} MGM LIBERTY TRUST 28D {DLF,HYF,IEF} P43790790 MGM LIBERTY GIRL 26A ET CE BW WW 5.5 -0.5 54 MCW UDDR TEAT 88 1.40 1.40

Dam of Lot 50 – MGM HYFA Hereford Girl 37Z

MGM HOMETOWN GIRL 28F {DLF,HYF,IEF,MSUDF}

P43972941 • Calved: 9/1/18 • Tattoo: BE 30F

BULL

CE BW WW 0.8 2.1 71 MCW UDDR TEAT 119 1.30 1.30

50

15

3

CE BW WW 2.8 2.4 63 MCW UDDR TEAT 91 1.20 1.20

COW

BULL

BULL

33

MAV SENSATIONS SUPERSTITION

P44011978 • Calved: 2/27/19 • Tattoo: LE MAV 903G CHURCHILL SENSATION 028X {SOD}{DLF,HYF,IEF} UPS SENSATION 2296 ET {DLF,HYF,IEF,MSUDF} 43311175 UPS JT MISS NEON 7811 1ET {DLF,HYF,IEF} PURPLE TONIC 10M MAV COTTONS BLESSING 422B P43493041 MAV COTTONS BLESSING 221Z {DLF,HYF,IEF} CE BW WW 3.2 2.3 56 MCW UDDR TEAT 92 1.30 1.30

YW 85 CW 67

DMI SC SCF MM M&G MCE 0.2 0.6 11.0 26 54 4.0 FAT REA MARB BMI$ BII$ CHB$ 0.001 0.60 0.01 272 333 104

• 2019 NAILE Champion Bull Calf • 2019 Iowa State Fair Champion Bull Calf • 2019 Iowa Field Day Champion Bull

Todd, Kris, Ashley, Cody & Payton Vogel 712-260-9510

February 2020 |

43


Quick Tips for Your Beef Operation

A recap of the 2019 Range Beef Cow Symposium provides tips for daily ranch work. by Kindra Gordon

A

s the parent of over-scheduled high school students, my kids are often looking for the “CliffsNotes” version to their school assignments. These handy study guides provide a neatly packaged summary of the main points of the 300-page literature book or the science concepts my daughters are supposed to absorb. Similarly, in a time-pressed beef industry, producers often do not have enough hours in a day to attend conferences that take them away from daily ranch work. So, here are some of the “CliffsNotes” tips for cattle managers that I gleaned from the 2019 Range Beef Cow Symposium hosted in mid-November in Mitchell, Neb.

1

Review your colostrum protocols

Cattle producers know colostrum is a calf’s most important meal, but if you must supplement the calf for it to get colostrum, there are some important guidelines to follow. Foremost, the philosophy of “giving a little milk replacer to hold newborn calves over until they get up to nurse and get colostrum,” is a bad idea, according to Brian Vander Ley, who is a veterinary epidemiologist with the University of Nebraska’s Great Plains Veterinary Education Center in Clay Center, Neb. Why? Vander Ley explains as soon as newborn calves get that first meal in their stomach — even if it is just a small one — their gut wall begins to close and they lose the capacity to absorb the essential antibodies in colostrum necessary for immunity. Thus, to optimize antibody absorption and immunity for the newborn calves, Vander Ley recommends, “Give as much as you can immediately.” If the supplemental colostrum is coming from the cow, which is preferred, milk out as much as you can to feed to the calf. If it is a purchased supplement, Vander Ley says a full dose should provide the equivalent of 100 to 120 grams of antibody to the calf. This is typically two packages, he underscores. If colostrum is not available from the cow, Vander Ley advises using a colostrum replacer instead of a colostrum supplement, which he calls expensive and less effective. He notes the colostrum replacer product label should say it contains “dried colostrum.” Also, bottle feeding is preferred to feeding the calf with a stomach tube because the suckling process fosters the rumen to close. Suckling allows the colostrum liquid to then bypass the rumen and go straight to the intestines for absorption, whereas tubing a calf tends to deposit the liquid into the rumen.

2

Manage cow BCS to be 5 or 6 prior to calving

A body condition score (BCS) of 5 or 6 results in fewer newborn calf issues, according to Vander Ley. “Cows give birth more quickly, they produce better colostrum, the calf gets up

44

| February 2020

quicker and receives better antibody protection,” he says, adding, “Below a body condition score of 5 and bad things start to happen.” He cites research from 2014 indicating cows with a BCS less than 5 were two times more likely to have difficulty calving.

3

Utilize forage testing

North Dakota State University Area Livestock Extension Specialist Janna Block believes forage testing is “worth it every year,” and especially in years with the variable — and wet — growing conditions of 2019. Plain and simple she says forage quality is difficult to discern without an analysis. As you incorporate forage analysis into your operation, she advises selecting a forage testing lab and building a relationship. She says, “Call and have a conversation with them to answer your questions and make sure they can give you an interpretation of results.” Consult the National Forage Testing Association website, ForageTesting.org, to find a list of certified labs. Block is also a proponent of you having your own hay probe, which costs about $150. “I want people to start sampling and send their forage to a lab. Very few producers are using this, but it helps match feeding the forage at the right time and can minimize the need to feed other supplements,” she says.

4

Employ the Cow-Q-Lator

Available from the University of Nebraska, several Excel worksheets can be found at Extension.unl.edu to assist in determining breakevens and other costs. University of Nebraska’s Beef Extension Educator Aaron Berger advocates using the CowCalf Share Lease Cow-Q-Lator to help determine what is fair between both parties involved in lease agreements. He explains this worksheet tool allows both parties to put in what they are contributing, including things you do not write a check for such as the value of labor, depreciation and opportunity cost. Along with this online tool, Berger underscores trust and integrity are paramount for lease agreements to work and says, “Long-term, these agreements need to be a win-win for both parties in order to be successful.” He suggests topics to discuss with partnership agreements include lender involvement, cattle care and body condition goals, sickness and death loss, breeding decisions, breeds used, culling decisions, replacements, division of and branding of calves with shares, hauling and marketing, expected results, and an exit plan. Additionally, Berger notes a third-party mediator may be helpful, and he advises putting agreements in writing to ensure clarity. He also suggests keeping heifer-development agreements separate from cow-lease agreements.

Hereford.org


5

Use these two online range management tools

University of Nebraska’s Mitchell Stephenson, range and forage management specialist, is also a proponent of two new technology tools to assist with range management. They are Grass-Cast and the Rangeland Analysis Platform. Similar to a weather forecast, GrassCast.agsci.colostate.edu offers a free, grassland production forecast at the county level throughout the growing season. To create this forecast, the computer model incorporates observed and forecasted weather for a specific region along with data on evapotranspiration, a vegetation index based on land greenness data collected from satellite imagery, and historical weather and grassland production information. Beginning in May, Grass-Cast predictions are updated every two weeks through the growing season. Stephenson explains, “This provides near real-time data analysis of how current weather variables are likely to influence forage production later in the growing season.” Grass-Cast offers a way to predict biomass production earlier in the growing season, which is beneficial to plan stocking rates, grazing rotations and especially early detection of drought, he notes. Also available as a free precision land management app is the Rangelands.app, used to monitor rangeland vegetation trends. This technology correlates decades of Landsat satellite imagery with on-theground vegetation measurements to create maps showing plant cover at a pasture, watershed or regional/county scale. Specifically, the maps are generated at 30-meter pixels to show percent cover of annuals, perennials, trees or bare ground. Stephenson calls this an “excellent tool” to monitor ground cover, which is a key indicator of rangeland health. It can also be useful to monitor areas where cedar tree or other invasive species encroachment is a concern.

6

Think differently

Western Nebraska rancher Vern Terrell shared several strategies his family uses to keep their production costs low and their profit margins favorable. Among those strategies is they operate primarily on leased land in order to lower their property tax burden. They also focus on buying older, less expensive cows to keep herd numbers — and calf production — up.

7

Manage marketing emotions

Hayes, South Dakota, cattleman Wacey Kirkpatrick shared stories of running yearlings the past several years — and the lesson he learned from a $40,000 margin call. He says, “We let our emotions get to us and listened to the market hype.” Now the advice he follows is “have a plan, know your numbers, and stick to your plan.” Kirkpatrick says he now keeps a copy of the “Wall Street Cheat Sheet’s Psychology of a Market Cycle” posted on his office wall to help give him a 10,000-foot perspective of the emotions during the changing market when making management decisions.

8

Give with warm hands

Citing a biblical reference from Proverbs, Bethany Johnston with the Nebraska Grazing Lands Coalition encouraged producers to prepare for ranch transitions while their health and abilities still allow them to make the transition. Acknowledging ranch transition planning can be an overwhelming task, Johnston advises thinking of it as a marathon that you take “one step at a time.” She also emphasizes future planning is not only about determining what you want to happen to your ranch; it is also about protecting the ranch from events you do not want to happen, like estate tax debt, a family division or a forced sale to pay hospital or nursing home costs. To assist the transition process, Johnston suggests producers utilize a workbook created by University of Nebraska Extension which includes step-by-step questions to guide the estate planning process, as well as a script for initiating conversations with family members. Access the workbook at NebraskaGrazingLands.org.

9

Support each other

Greg Ibach, a Nebraska native and current United States Department of Agriculture undersecretary of agriculture for marketing and regulatory programs, shared a personal story he relates to the beef industry. He says as the proud father of triplets, who are now in their late 20s, he and his wife realized early on that all three of their children could not be the class valedictorian or the champion beef showman at the same time. “So, my wife’s philosophy was that we all needed to work together and when one of us did well, we all did well as a family.” Ibach proposed this story translates to ag and the beef industry and a message of working together. He says, “We have segments within the beef industry from cow-calf and feeder to packer and others in between. It’s easy to pit one against the other. But we need to think about if one of us wins in the beef industry, it’s a win for all of us in the beef industry.” Hereford.org

February 2020 |

45


America’s Convenient AI Brand CRR 109 American Made 310

Churchill Red Bull 200Z

NJW 73S M326 Trust 100W ET

KJ BJ 236X Landmark 210F ET

CRR 719 Catapult 109 Sexed Semen Available

CRR Catapult 109 x CRR Colorado 433

BW WW YW MM M&G FAT REA MARB 2.2 56 85 18 46 0.041 0.51 -0.04

Churchill Sensation 028X x Golden Oak Outcross 18U

BW WW YW MM M&G FAT REA MARB 0.4 59 99 33 63 -0.009 0.61 0.01

ECR Redemption 5575 ET

R Leader 6964

UPS Sensation 2296 ET x DKF RO Cash Flow 0245 ET

BW WW YW MM M&G FAT REA MARB 5.5 78 117 37 77 -0.019 0.91 -0.0

Hyalite On Target 936 x MSU TCF Revolution 4R

BW WW YW MM M&G FAT REA MARB 1.8 69 108 23 58 0.081 0.49 0.16

Showtime Fireball 734 ET

UPS Sensation 2296 ET

CHAC Mason 2214 x Remitall Online 122L

BW WW YW MM M&G FAT REA MARB 8.0 61 101 22 53 -0.029 0.79 -0.13

Churchill Sensation 028X x GH Neon 17N

BW WW YW MM M&G FAT REA MARB 1.7 61 89 36 66 0.041 0.69 0.03

NJW 73S W18 Hometown 10Y ET

SHF Wonder M326 W18 ET X NJW P606 72N Daydream 73S

BW WW YW MM M&G FAT REA MARB 2.3 58 98 35 64 0.051 0.53 0.29

CRR 028X Screenshot 511

Churchill Sensation 028X x NJW 98S 100W Handshake 83Y

BW WW YW MM M&G FAT REA MARB 2.3 63 100 42 74 0.051 0.52 0.11

CRR 109 On Point 559 ET

46

CHEZ Dante 652D ET

R Leader 6964 x MSU TCF Revolution 4R

BW WW YW MM M&G FAT REA MARB -0.5 51 82 21 46 0.061 0.36 0.19

Purple Cobain 30D ET

CRR 719 Catapult 109 x Lagrand Reload 80P ET

BW WW YW MM M&G FAT REA MARB 3.4 66 107 27 60 -0.039 0.77 -0.05

CHAC Mason 2214

CRR About Time 743 x GKB 31 Grace 7100

BW WW YW MM M&G FAT REA MARB 6.2 52 87 22 48 -0.019 0.92 -0.17

JDH Victor 719T 33Z ET

CRR 719 Catapult 109 x DM BR Sooner

BW WW YW MM M&G FAT REA MARB 2.0 53 90 31 57 0.001 0.21 -0.03

KCF Bennett 3008 M326 x PW Victor Boomer P606

BW WW YW MM M&G FAT REA MARB 3.6 66 114 36 69 -0.069 0.85 0.12

TH 122 71I Victor 719T x AH Yankee 10S

BW WW YW MM M&G FAT REA MARB 1.6 65 110 38 70 0.011 0.60 0.11

| February 2020

KJ BJ 319X Laramie 619D ET x CRR About Time 743

BW WW YW MM M&G FAT REA MARB 1.1 62 99 28 59 0.001 0.76 -0.04

NJW 11B 028X Hoss 41E ET

WLB Lego 83T 90X x Remitall Alliance 503W

BW WW YW MM M&G FAT REA MARB 2.3 59 81 29 58 0.025 0.61 0.08

NJW 135U 10Y Hometown 27A

NJW 73S W18 Hometown 10Y ET x THM Durango 4037

BW WW YW MM M&G FAT REA MARB 1.8 64 95 28 59 0.061 0.63 0.00

WORR OWEN Tankeray Y79D ET

NJW FHF 9710 Tank 45P x BR KLD Rose Marie D79 ET

BW WW YW MM M&G FAT REA MARB 3.7 55 93 32 59 -0.019 0.36 0.00

SULL Mr Harley 5423C ET

866-356-4565 www.cattlevisions.com

KJ HVH 33N Redeem 485Tx HH Advance 3196N

BW WW YW MM M&G FAT REA MARB 4.1 54 92 14 41 -0.029 0.44 0.02

TH 122 71I Victor 719T x THM Durango 4037

BW WW YW MM M&G FAT REA MARB 3.4 63 98 32 64 0.001 0.55 -0.19

SULL TCC Mr Custom Made 340 ET

CRR About Time 743 x Ankonian Midas 72

BW WW YW MM M&G FAT REA MARB 2.9 41 69 23 44 -0.009 0.52 -0.09

CRR 109 Upslope 611 ET

CRR 719 Catapult 109 x DM BR Sooner

BW WW YW MM M&G FAT REA MARB 2.7 46 74 28 51 0.001 0.20 -0.14

LCC FBF Time Traveler 480

RST Times A Wastin 0124 x Purple Milsap 45S

BW WW YW MM M&G FAT REA MARB 4.0 59 102 25 55 -0.029 0.64 -0.02

TH 400U 32X Trump 206Z

Haroldsons Trump 16R ET x TH 605F 45P Primrose 400U ET

BW WW YW MM M&G FAT REA MARB 4.6 68 113 29 63 0.031 0.51 -0.04 Hereford.org


Hereford.org

February 2020 |

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| February 2020

Hereford.org


Hereford.org

February 2020 |

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Embryos...

7

Four (4) IVF Sexed Female Embryos

JWR 120T MIS Target 095W (43059618) x KJ BJ 58Z Contender D56 ET (43770756) The first Contender calves have been sale toppers and show ring winners. 095W is a big volume heavy milking female. This mating will produce the kind to keep you in the beef business. Guaranteeing one (1) pregnancy if implanted by a certified embryologist. Owned with Dirt Road Farms, Tenn.

8

JWR 120T MIS Target 095W

JWR 1207 Target 095W (43059618) x BR Hutton 4030 ET (43542789) Here is a chance to get in early on calves by 4030. He is creating quite a stir at Barber’s. 095W is one of our top producing donors. Guaranteeing one (1) pregnancy if implanted by a certified embryologist. Owned with Dirt Road Farms, Tenn.

9

Walker Beth X51 Y479 427B

Four (4) IVF Embryos

24 RF ELISE 9306

Calved: March 6, 2019 Sire: C 2052 5280 LAD 6107 ET Dam: BF L1 DOMINO 6116

BW 3.0; WW 55; YW 85; MM 27; M&G 54 Beautiful and elegant in her design. This heifer has the look to show with the pedigree to make a great cow. Her sire, 6107, is doing a great job producing depth of rib and thickness. BW 71 lb., WW 575 lb.

Walker Beth X51 Y479 427B (43475311) x Innisfail WHR X651/723 4013 ET (43541960) Attention Carcass Breeders! 427B is the number one female in the AHA database for REA. 4013 is in the top 1% for IMF. This mating is destined to produce herd bulls and donor females. Don’t miss this golden opportunity! Guaranteeing one (1) pregnancy if implanted by a certified embryologist. Owned with Crouch Polled Hereford Farm, Tenn.

10

Walker Tori X51 911 B101 ET

Four (4) IVF Sexed Female Embryos

Show Heifers and Bred Heifers...

32 RF JASMINE 8010

Calved: Oct. 8, 2018 Sire: RF ENDURANCE 1301 ET Dam: /S LADY RED BULL 465B

Four (4) IVF Sexed Female Embryos

BW 2.8; WW 50; YW 83; MM 28; M&G 53

Walker Tori X51 911 B101 E7 (43590873) x NJW 79Z Z311 Endure 1730 ET (43722088) Sired by the hottest bull in the Hereford breed, Endure. B101 was Lot 1 in our 2019 sale going to Forrest Polled Herefords, S.C. A maternal brother by 4013 is one of our herd sires. Guaranteeing one (1) pregnancy if implanted by a certified embryologist.

P.O. Box 146 Morrison, TN 37357 Eric, Rhonda and Casey Cody, Trisha and Hayden

An attractive beautiful fronted heifer that is big hipped and one that has the brood cow look. Sells bred to C 4038 Belle Air 8057 ET, for a fall calf. BW 76 lb., WW 615 lb.

Mike Rogan 1662 McKinney Chapel Rd. Rogersville, TN 37857 423-272-5018 423-754-1213 cell

Eric’s cell 931-607-6356 931-635-2181 wphf@blomand.net WalkerHerefordFarm.com

2020 Tennessee Agribtion  |   March 14, 2020  2020  |   Lebanon, TN Wilson Co. Fairgrounds  |   For more information contact: Bobby Singleton 615-708-1034

37

19

KPH SIDNEY F5018

RMP 24B SANSA 9851

Calved: Aug. 19, 2018 Sire: LCH 19U CENTRAL TIME ZONE 21Z Dam: KPH SYBIL Y4911

Calved: July 2, 2019 Sire: CPH 100W GRAYSON 24B Dam: AA MOLLY 851

Bred Oct. 31, 2019 to KJ 986R Polled Solution 668Z ET. Confirmed bred.

BW 2.2; WW 55; YW 88; MM 23; M&G 51 We can’t say enough positives about this mating; a full sister was crowned 2019 Tennessee State Fair Champion Cow-Calf and other 24B siblings are proving themselves in production.

38 KPH BAILEY F2018

Calved: June 27, 2018 Sire: LCH 19U CENTRAL TIME ZONE 21Z Dam: KPH SHELIA X2110 Bred Oct. 24, 2019 to Churchill Red Bull 200Z. Confirmed bred.

35 RMP 190Z RUMOR HAS IT 827Y Calved: Oct. 1, 2018 Sire: NJW 78P TWENTYTWELVE 190Z ET Dam: LVF MAE MOBLEY

BW 3.6; WW 45; YW 78; MM 16; M&G 38

40 KPH JULIP F6018 Calved: June 13, 2018 Sire: KPH DUKE Z3112 Dam: KPH MINT C1615

Rumor is one of our favorite heifers we’ve ever raised. Stout, powerful but stylish and backed by one of our favorite dams on the farm. Bred AI to H FHF Keystone 6024 ET. Updated breeding information available sale day!

Bred Oct. 31, 2019 to Churchill Red Bull 200Z. Confirmed bred.

Pictures and videos available at www.parishfarms.com Also selling:

15

KERR POLLED HEREFORDS Larry and Ryan Kerr 847 Summerhill Dr., Friendsville, TN 37737 865-977-6194 • 865-209-2323 cell herefordkerr@gmail.com

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| February 2020

RMP 24B SAPPHIRE 916A Samantha, Todd, Rachel and Zach Parish 618-926-7388

Calved: Sept. 7, 2019 Sire: CPH 100W GRAYSON 24B Dam: RST GAT NST 0150 VICKI 16A

BW 1.2; WW 53; YW 77; MM 26; M&G 52

Hereford.org


Herd Bulls and Bred Heifers...

Show Heifers... 29 RC MS COPPER 917 ET

2 JC MC SENSATION 2296 805F

Calved: Jan. 23, 2019 Sire: BR CSF COPPER ET Dam: RC MS GRIZZLY 276

3

BW 3.8; WW 63; YW 105; MM 23; M&G 55

JC L1 DOMINO 3006A 816F

Calved: Sept. 15, 2018 Sire: UPS SENSATION 2296 ET Dam: MC JC L1 GOLDEN GIRL TNT 1516 BW 2.1; WW 61; YW 94; MM 31; M&G 61

Dark red and great fronted best describes this heifer. You will not find a more elegant neck on a heifer. She is also big bellied and can really get out and travel.

Calved: Sept. 22, 2018 Sire: HH ADVANCE 3006A Dam: JC L1 LADY 928W 1662 BW 1.6; WW 54; YW 89; MM 30; M&G 57

26 RC MS BELLE AIR 919 ET Calved: March 3, 2019 Sire: BR BELLE AIR 6011 Dam: SRF MISS VICKY ET

JC L1 LADY 649D 838F

31

Calved: Oct. 16, 2018 Sire: JC HOMEGROWN DOMINO 649D Dam: JC L1 LADY 3053 514C BW 0.9; WW 52; YW 87; MM 29; M&G 55 Bred AI Dec. 5, 2019 to MC Advance 955W 1628 ET. 1628 was the top selling bull in the 2018 Tenn. Agribition sale going to Fawcett’s Elm Creek Ranch, Ree Heights, S.D.

JC VICTRA TRUST 167Y 828F

33

BW 4.1; WW 62; YW 107; MM 25; M&G 57

If you are partial to bigger cattle you will like this heifer. Her set of GE-EPDs show that as well.

Calved: Oct. 4, 2018 Sire: NJW 33TB 100W TRUST 167Y Dam: JC HOMETOWN VICTORIA 341A ET BW 2.2; WW 51; YW 92; MM 28; M&G 54

Bred AI Dec. 5, 2019 to NJW 160B 028X Historic 81E ET.

RIVER CIRCLE FARM R

Jim and Kay Coley & Family 140 Morgan Rd. Lafayette, TN 37083 615-804-2221 coleyherefords@gmail.com www.coleyherefords.com

Martha Dixon Julie Chapin 615-374-2883 615-633-1913 550 River Rd. • Hartsville, TN 37074 rivercirclefarm@bellsouth.net

2020 Tennessee Agribtion  |   March 14, 2020  2020  |   Lebanon, TN Wilson Co. Fairgrounds  |   For more information contact: Bobby Singleton 615-708-1034

34 HAF 109 KATE F034 ET Calved: Oct. 4, 2018 Sire: CRR 719 CATAPULT 109 Dam: TP PRECIOUS 01A ET

BW 3.8; WW 60; YW 97; MM 26; M&G 56

20 HPH D41 IRIS 017G

Calved: May 25, 2019 Sire: KLD RW BOUNCER D41 ET Dam: PURPLE IGRAINE 2028 172Z Her dam was a class winner at the JNHE.

Bred Nov. 6, 2019 to R Leader 6964. Confirmed bred.

18 HPH 101A QUEENIE 023G Calved: July 5, 2019 Sire: PURPLE JANGO FETT 101A ET Dam: PERKS 172P QUEEN KORIE 2117

BW 3.4; WW 62; YW 96; MM 27; M&G 58 Her dam is a perfect uddered outcross 18U daughter.

42 HAF Y79D ANNA CLAIRE E053 ET

Calved: March 3, 2017 Sire: WORR OWEN TANKERAY Y79D ET Dam: RF GOLDIES ANNA 1302 ET BW 3.3; WW 52; YW 84; MM 29; M&G 55 Sells with a heifer calf born Jan. 12, 2020 by BR Duncan 4142.

43 HAF B293 SCARLETT D034 ET

Calved: Oct. 10, 2016 Sire: GKB 88X LARAMIE B293 Dam: CSF BR GOLDREIL 7902 ET BW 4.7; WW 64; YW 94; MM 25; M&G 57 Sells with a fancy heifer calf born Nov. 18, 2019 by two-time national champion, Endurance.

Also selling:

11 HAF 7454 Janine G301 ET

Calved: Sept. 25, 2019 Sire: H Deberard 7454 ET Dam: HAF RF 109 Paige C116 BW 7.4; WW 71; YW 116; MM 29; M&G 64

Hereford.org

Hidden Acres Farms The Lee Rushton Family 444 Horner Ln. • Waverly, TN 37185 931-622-3158 Lee's cell www.hafherefords.com

16 HPH 10E CLOVER 101G

Calved: Aug. 13, 2019 Sire: PURPLE SENSATION 10E ET Dam: SFCC TRM SIERRA 7062 ET BW 3.1; WW 63; YW 96; MM 26; M&G 57 Just a fall calf here! This calf has been a standout since day one.

Roy, Kim, Zachary, Jordan, Nathan and Ethan Hopkins 2314 Mingo Rd., Winchester, TN 37398 931-967-0241 • 931-808-6308 cell

February 2020 |

51


Sale Season

Consistent Efforts Yield Consistent Results

Gain real-world insight on how effective and efficient marketing will maximize your bottom line. by Rachel Dotson

T

he American Hereford Association (AHA) understands that in order for producers to succeed, they must be equipped with the knowledge and tools to thrive in the business. As part of a panel discussion at “The Brand” Marketing Summit held in June 2019, Hereford breeders and marketing professionals Bill Dunn, Dunn Herefords; Mark Johnson, Producers Livestock Marketing; and Jason Barber, Superior Livestock, shared practical advice on becoming productive marketers. “There are multiple opportunities and multiple venues that fit your marketing skills and style and how your herd is set up,” says Jason Barber, purebred division manager for Superior Livestock. “But, you cannot decide a month from sale day to start advertising or marketing. It just does not work that way. For people to have success, you have to eat, breath and sleep the business.” At the end of the day, no matter the business, the key components to being a successful marketer are knowing your operation and your target audience, providing excellent customer service, and identifying additional resources to add awareness to your product.

Know your operation, know your audience From the panelists’ perspective, the Hereford breed’s advantage in versatility

52

| February 2020

holds an extreme amount of value for producers and is advantageous for both sellers and buyers. Breeders need to distinguish who they are in the marketplace and how they can identify key stakeholders. Once producers establish their operation’s “True North”— the ideal, or state of perfection, a business should strive toward — then they can establish a target audience and a marketing plan. “Defining who you are as an operation and your strengths is important,” says Mark Johnson, Hereford breeder and livestock marketing agent for Producers Livestock Marketing. “Once you identify that, it then turns into telling people about it. Get your message out there. We all do a really great job at what we do but a really poor or average job of telling people about it.” Johnson feels some producers may become intimidated by the self-promotion component. “A lot of us are just raised to more humble, but we need to get our message out there,” he notes. Specifically, Johnson’s clients who market first-generation (F1) heifers through Producer Livestock Marketing have capitalized on programs resulting in high premiums. “By taking a partnership approach with our customers and giving them access to sell F1 females in our bull sale, it’s not only resulted in higher sales

for all parties but also a huge increase in customer loyalty,” Johnson says. In addition, Johnson also has a role in connecting producers who are seeking a backgrounder or feedlot to place calves. Finding your niche in the industry may transpire when faced with pitfalls, as was the case for Bill Dunn, owner of Dunn Herefords, whose northwestern Pennsylvania location tended to work as a hindrance. “I suffer from a serious geographic disadvantage to some of these breeders in the central part of the country and am a long way from the action,” Dunn describes. “We have tried to find ways around that by grouping big groups of quality calves together. I think it is important that smaller producers, pool cattle together and try to market 45, 46 or 47,000-pound groups of similar type cattle. When you do that you realize some economic advantages, versus trying to sell 25 or 30 at a time.” Dunn believes producers must be creative when finding their niche because “you cannot put a round peg in a square hole — you either reshape the hole or find the right peg.” He applies this analogy while explaining how he adjusted to meet the needs of his customers who would buy his Angus bulls but not his Herefords. “My bull customers were apprehensive to buy Hereford bulls and after quizzing these guys on why, the response was they could not sell red-hided calves,” Dunn says. “That is when we started backgrounding [red-hided] calves for our customers and grouping them with other calves. That service has really added value to our bull business.” If your niche is a commercial operation, Johnson recommends taking advantage of premium price structures and identifying how your operation can fit in with those programs. “A big hand in what I do is setting up many alliances where calves are going directly from a ranch to a background or to a feedyard and trying to repeat that as much as possible,” he says. “Getting feedback from the feedlot sector to the backgrounder or to the cow-calf guy helps them know where they need to improve, from herd health to carcass data, which leads to continued customer relations and hopefully a better product for everybody.” Once producers identify what their operations offer, next is finding a way to connect with the audience. Barber’s role with Superior Livestock and in helping grow his family’s Hereford operation gleans insight on the importance of identifying your target customers and then advertising accordingly through print, digital, broadcast, you name it. “When, I sit down and formulate a marketing plan with someone, the first thing I want to know is what is your target audience and then build from there,” Barber says. “A lot of people do not understand marketing or they are new to the business or they are successful in another business — and they are trying to apply it to the cattle business, but many times they are battling obscurity. No one knows who they are, but yet, they want to have the same results as successful sales they see somewhere else.” Barber strives to help Superior Livestock clients build a plan which matches their budget, hits their target Hereford.org


audience and shows them how to improve their marketing year after year. “To me, the most successful families right now are the ones that are raising the best genetics and also have the firmest grasp on marketing knowledge and customer relationships,” he says.

Customer service Across the board, the panelists agreed customer service can make or break current or future business relationships. They advise getting to know and taking an interest in your customers. “I think we’re all guilty of it, but we all need to spend some time with our customers, making sure we’re meeting their needs,” Dunn says. “It is very important we remember who supports us, learn what they need and make sure we meet those needs.” Taking an interest in current and future customers’ needs goes past the sale, Dunn advises. “We have been able to help [customers] after the sale by looking at the results and then explaining to them what we know or how we are going to be able to help them,” he says. “We have gained a lot of customers and a lot of market share by taking the market share away from some other breeds locally, which I am certainly proud of that.” Barber wants buyers to remember producers have options of whom to purchase from, and if you are not returning customer calls, which he recommends returning within three hours if possible, or staying connected throughout the year, someone else is. He says you can measure customer service success by seeing if customers continue to come back — that is all the feedback producers need. Little gestures can mean much to a buyer and can be something as simple as a hand written thank-you card after a sale. “No matter what you are marketing, whether it is fed cattle or feeder cattle or purebred livestock or whatever widget you might be selling, treat people fairly,” Johnson says. “Develop relationships that you can fall back on if times get tough. If you have a strong brand, you can have a few setbacks and people will still rally around you rather than just focusing on your product.” Protecting your brand image includes having some sort of guarantee associated with sales that fall through after a purchase. Dunn’s past experiences have resulted in him working quickly to find a solution for the customer that seems to fit both parties, which has resulted in repeat business for his operation. Barber and his family follow a breeding season guarantee protocol of if a bull does not get cows bred during that first breeding season, they advise their customer to bring the bull back to them or take it to the sale barn, and Barber’s will pay the difference. “You also have to protect yourselves sometimes because it can be a customer’s management,” Barber says. “We try to keep people happy, but there is definitely a level of management responsible and sometimes you will be invited not to buy a bull from us again.”

Utilize outside resources There is no question that marketing can get pricey, but if breeders are effective marketers, they will make up the costs with the revenue from sale day, Barber says. “But the way that I look at it, you have Hereford.org

to spend money to make money,” he says. “Is it really costing you money if you are spending $30,000 more on this, but it’s yielding you $60,000 more because of it at sale time? Is that really costing you money? In my opinion it is not, but it is definitely part of the process.” As marketing evolves within the cattle industry, Barber advises to keep up on the trends but also not to forget to utilize traditional promotion tactics — fliers, tri-fold brochures, eBlasts, banner ads and catalogs. “I think auctions and just the sale business in general is definitely going more modern,” Barber says. “The same principles apply. If you were a good salesman back then, you could still be a good salesman today and you probably are a very good salesman. But there’s definitely new technologies, there’s trends in the industry you need to pick up on that can aid your efforts. But the same concepts don’t change.” Outside assistance with professional sale management can pay dividends, such as hiring a videographer to capture footage of your calves. Videotaping cattle ahead of sale time allows customers to get a jump start on their buying selections, Barber points out. “Whether you broadcast the sale online or not, videoing the cattle ahead of time is crucial,” he says. “You used to have people come to the cattle auctions early to look at everything. Now people are going online and viewing these cattle then sorting down

their group. They get to the sale and they are sorting through the group they have already narrowed down to.” This tactic is valuable when producers want to drum up new business. Breeders are able to promote these videos on their websites as well as to push videos through social media platforms to maximize exposure, according to Barber. As someone with 13 years of involvement in the sale business, Barber is a firm believer in using professional sale management to gain advice on when and where to market plus these individuals understand trends. “When this [online sale broadcasting] first started people would ask, ‘Why are you trying to give guys a reason to stay home and not come to bid in person?’” Barber says. “That is not what it is about. It is about creating new business with people. We don’t want someone to miss out on the opportunity to buy because they cannot be there because we know everyone is busy.” Barber stresses marketing is a yearround effort and producers have to provide exceptional customer service. “Be in the business,” he says. “You have got to love this business for it to be successful and you see so many of these families that have been in it forever. They’re in it, their parents were in it, their kids will be in it, and they love it. And to me, that’s what’s going to continue to make the Hereford breed go far.”

Six notable sale marketing tips

Jason Barber, Hereford breeder and purebred division manager for Superior Livestock, has 13-plus years of sale experience under his belt. Through his family’s operation and his professional career, he has spent numerous hours formulating marketing tactics to incorporate in order to maximize revenue on sale day. Check out these six tips below which Barber and his family have integrated into their operation. 1) Mail catalogs to potential customers When it comes to determining who is on your mailing list, always consider your target customer base and mail to potential buyers who fit that description. Even if someone does not make a purchase that year, you should continue to send that individual advertising content — sometimes unforeseen circumstances occur which prevent someone from making a purchase. “If you didn’t get them this time, they could still make a purchase the next time,” Barber says. 2) Consider video-only auctions From past experience, Barber is a believer in the value of video-only auctions. “The positives are less labor, less liability and the cattle don’t get hurt,” he explains. “You don’t get quite the excitement compared to a live animal in the ring, but for our bull sales that target commercial cattlemen, it works.” He adds when bulls are videoed properly and in a good pen, they are in a more natural element than in a sale ring and can be better represented. 3) Have orders on sale day This is a component the Barber family focuses on intently with their bull sales. “We don’t like going into a sale without an order,” Barber says. “How you get orders is by calling people, visiting customers and seeing them over and over. Sometimes it’s the first lot that is hardest to sell and sometimes it is the one after. If you have an order, you don’t have to sit there and beg for the money to get going on them.” Additionally, the momentum of the auction can be carried by the orders. 4) Know the marketing climate and Adjust Sale Inventory Accordingly The purebred sector mirrors and follows the commercial world, Barber says, and it is important for breeders to plan their sales accordingly to market conditions. When it comes to evaluating the operation’s inventory conditions, the result may be eliminating the bottom 10% of bulls from the sale — Barber says his family falls victim to this. 5) Using catalog order verses sale order Barber prefers catalog order, specifically for bull sales, and he sees more and more producers moving to adapt that tactic. “It lets your customers set their own sale order and you don’t designate a top or bottom end,” Barber says. “You can still catalog them ahead of time by age group, sire or however you want to. But keep in mind to always put some good ones at the start.” 6) Use adaptive Floor pricing This is a discussion Barber says he and his father have numerous times on sale day. “I’d rather see cattle in the bank than back on our trailer headed home,” he says. To him, not using floor prices and having an open mindset is a good philosophy for producers to keep. “Sometimes the right approach is to let something sell a little cheaper today if it saves you money — or costs you less — in the long run,” he says. “And sometimes your expectations may just not be in line with the current market and you need to readjust a little.” If something doesn’t sell that day, then think about your next opportunity to market and consider adjusting your floor price. February 2020 |

53


REAL WORLD GENETICS CHEZ Dante 652D ET CE

9.1

MCW 91

BW

WW

YW

DMI

UDDR

TEAT

CW

FAT

-0.5

1.30

52

1.40

82 73

SC

-0.1

1.3

0.061

REA

0.37

SCF

MM

M&G

MCE

MARB

BMI$

BII$

CHB$

15.9 0.19

21

47

356

430

6.7

114

Resident Herd Sire Semen available:

REED FARMS

Registered Polled Herefords

Bulls for the 21st Century Bull Test & Sale March 8, 2020

•

Yerington, NV

The most complete and toughest test in the country! Includes RFI, dam’s fertility, individuals fertility, carcass ultrasound, conformation, weaning performance and test gain.

Selling 12 Powerful Yearling Herefords: First Dante bull calves sell!

Videos and complete test date will be able on www.slcnv.com/bfttfc.html

BRL Envy 401A

Bred by Bell Ranch, owned by Hoffman Ranch, Jacob Rabehl and Moss Neck Herefod

54

| February 2020

Hereford.org


"The

Southern Opportunity Sale "

February 15, 2020 • 12:00 Noon ll Martin, TN • Ed Garrison Ag Center

Lot 5

Lot 6

MPH MS DOMINO 503 Y445 12F Calved: Feb. 26, 2018 • Sire: KCF BENNETT REVOLUTION Y445

BW 2.4; WW 54; YW 92; MM 22; M&G 49; REA 0.43; MARB 0.18; CHB$ 101 Attractive, yet broody female bred to calve before sale day to our walking herd sire. HPH Leader 209 705 (4388893), by the leading AI sire, R Leader 6964. 12F was alongside our selection from the Jimmy Reeves, Redbud Farm in the 2018 sale and is posed to be as nice as her mother.

Consigned by:

Lot 11

MPH MISS REVOLUTION 9B 23F Calved: Dec. 2, 2018 • Sire: GV CMR X220 MR 156T A364

Beautiful, ring eyed female with a pedigree stacked for success! 23F is a Mr Maternal granddaughter on the top side and out of one of our feature Revolution 4R daughters on the bottom side. Lots of style and quality here – be sure to take a look.

Martin Polled Herefords,

Justin and Emily Pope 731-431-6810

Dyer, Tenn.

Lot 10

Lot 12

AWS NOLA E42

AWS MS AUTUM D14

OAKCREST SWEETIE 9316 593A

Calved: Sept. 14, 2017 Sire: LOEWEN C&L 33N AIDAN 51X A45ET

Calved: Oct. 8, 2016 Sire: STAR TCF LOCK-N-LOAD 300W ET

Calved: Jan. 17, 2013 Sire: GRANDVIEW CMR SONORA 9316 ET

BW 4.2; WW 53; YW 82; MM 18; M&G 45; REA 0.64; MARB 0.17; CHB$ 112 A very maternal made heifer who is heavy framed and deep bodied. She is sound and great in her set from hooks to pins. She should raise a very nice calf. She was AI bred to 4013 on Dec. 18, 2019 and pasture exposed to CGH Sweet Lil Cracker 926ET (P43886837) from Dec. 24 to sale day.

BW 4.8; WW 52; YW 82; MM 24; M&G 50; REA 0.54; MARB 0.14; CHB$ 111 An extremely elegant and balanced female who is long necked and carries a lot of volume in her middle third. Should calve to Purple Jango Felt 101A ET (P43444755) before sale.

BW 3.3; WW 43; YW 68; MM 27; M&G 48; REA 0.49; MARB 0.06; CHB$ 98 Large framed, stout, sound footed kind of female that is extended in her frame and wide from her shoulder to hip. She raises a nice calf every year. She should calve to Purple Jango Felt 101A ET (P43444755) before sale.

Consigned by: Wright/Garrison, Dyer, Tenn. Jody Wright 731-487-4052

Lot 7

Lot 8

Lot 9

LANEVIEW 755T LADY D35

LANEVIEW MS 364 103 LADY B17

G SIMPLY FASHION 408

Calved: Nov. 6, 2016 Sire: TH 223 71I VICTOR 755T

Calved: Dec. 28, 2014 Sire: GV CMR X220 MR 156T A364

Calved: March 26, 2014 Sire: TLR LARAS LINE 122L 804U

BW 4.8; WW 57; YW 87; MM 28; M&G 56; REA 0.45; MARB 0.04; CHB$ 92 Really nice young cow who is doing an excellent job with her 2504 heifer calf. It would be hard to write a better more proven pedigree. She will be one to make her new owner money for a long time. Heifer calf born Oct. 28, 2019 by UPS Sensation 2504. Will be bred to Innisfail Whitehawk 4013.

BW 5.1; WW 52; YW 77; MM 26; M&G 52; REA 0.54; MARB 0.05; CHB$ 94 This is one really stout powerful cow who always brings in a heavy calf. She is dark red and fully pigmented. Leaves me with an exceptional daughter to replace her by our Hometown son. Heifer calf born Dec. 8, 2019 at 66 lb. BW and sired by DSB 6Z Hometown 302D (43793249).

Consigned by:

Laneview Farms, John Wylie 731-796-0261

BW 3.0; WW 51; YW 79; MM 21; M&G 47; REA 0.31; MARB 0.16; CHB$ 108 Really nice young cow in the prime of her life. She has done an excellent job for us and leaves us our top bred heifer to replace her. She is fully pigmented and short marked. Sells bred AI on April 25, 2019 to LCX Perfecto 11B.

Kenton, Tenn.

Selling 52 lots of Registered Herefords & 15 Commercials Bobby Singleton, Sale Manager 615-708-1034 Hereford.org

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Sale Season

Opportunity Ahead Participating in value-added programs can open doors to new beef markets and potential price premiums. IMI Global is helping tap those opportunities. by Kindra Gordon

7.2

billion — that is the number of people who live outside the U.S. They represent 96% of the world’s population, and they are all potential customers for Americanproduced beef. But to successfully reach both domestic and global consumers, beef producers must be willing to recognize not everyone wants the same thing. Think of the aisles

at your local grocery store where dozens and dozens of food options exist. Similarly, beef must adapt to meet the varying desires of consumers and countries. Specifically, many global consumers and their respective countries are seeking nonhormone, grass-fed or organic production, or they want assurances on criteria like age and source or animal welfare standards of the beef (and other foods) they are

Doug Stanton, IMI Gobal, says it is not necessarily difficult to qualify for verification programs. Often times, it simply requires the extra recordkeeping and verification steps.

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consuming and, thus, verification and certification programs exist to meet those requirements. While this documentation requires extra record-keeping and management effort, it can open doors to expanded markets and price premiums. To assist with that process, IMI Global specializes in offering verification and certification programs for the livestock industry to enable producers, feeders, growers, packers and processors to meet the ever-changing needs of both domestic and international consumers. The Castle Rock, Colo., based company’s verification and certification programs allow producers to differentiate themselves from others — moving a product away from a commodity status and giving it an identitypreserved status, explains Doug Stanton, vice president of sales and customer development for IMI Global. Presently, IMI has contracts to verify about 8% of the U.S. beef going to slaughter for source, age and other parameters, with that number accounting for about 2 million head of cattle and growing. Of the company, Stanton underscores, “We don’t market beef. We are a third-party verifier in the equation. We maintain traceability and verification up to the time cattle are shipped to the packer and provide documentation to them. The packer has to verify traceability from there.” That said, IMI has a list of nearly 20 value-added programs with which it Hereford.org


IMI Global’s history IMI Global has been in the verification business for two decades. The company started verifying the source and age of cattle after BSE became an issue in 2003. After that incident, countries like Japan only accepted meat from cattle that were verified less than 20-months-old at harvest. This requirement led to the growth of source and age verification programs nearly 15 years ago.

can help cattle producers align. These include electronic ID tag sales to meet identification and traceability requirements to Source & Age Verification (SAV), Non-Hormone Treated Cattle (NHTC), Verified Natural Beef, Verified Grass-Fed, Non-GMO Project Verification, FlaxFed, BeefCARE® (new in 2020) as well as custom private brand programs (see “Current value-added programs available” sidebar for more details). And for producers utilizing Hereford genetics, Stanton says, “The SAV, NHTC and BeefCARE programs are verification programs in the marketplace today that don’t require specific breeds in order to be eligible for these programs. We see great growth opportunities for NHTC in both the EU market with the USA-only quota starting in 2020, and we anticipate growth in the China market as positive trade talks continue with them. BeefCARE — which will be introduced this year — won’t be breed specific or require the cattle to be NHTC or Natural, so this will also provide additional verification opportunities to add value to calves and yearlings.”

Verification trends On the international level, Stanton says the people at IMI are seeing continued development of private standards worldwide. He notes standards for traceability, animal welfare, sustainability, social responsibility, and non-GMO are all growing in importance among international consumers — and are seeing traction in the domestic beef market as well. Specific genetic programs and local or state source programs for beef brands are also continuing to appease consumers. He notes that with verification for these standards, there is added value created and returned to producers. As an example of premiums available for source and age, he cites a 2017 video sale where cattle with source and age verification brought an extra $2.11/cwt. for heifers and $2.65/cwt. for steers. Other trends include the decreasing use of antibiotics (Verified Natural Beef) — such as verifying treatment of animals with antibiotics only when they are sick as opposed to mass treatment — and an increased desire for traceability. Stanton says, “Traceability is critical if we want to compete in global markets.” Hereford.org

Regarding sustainability, Stanton points to the Global Roundtable for Sustainable Beef, which has set voluntary global standards to help define the term sustainability. From there, individual countries like the U.S. are adopting similar voluntary standards. Stanton expressed that it is important for the beef industry to stay at the table with these efforts to hear what is being said and to prepare for such standards related to natural resources, people and community, animal health and well-being, food, efficiency and innovation.

What to expect For producers interested in marketing calves through verification programs, Stanton says it is not necessarily difficult to qualify — it simply requires the extra recordkeeping and verification steps. He explains many producers find they already meet program requirements or can easily make a few management adjustments to meet different program needs. And, upgrading or adding additional program claims is often quite easy. As well, he suggests producers bundle verification programs to allow eligibility for multiple marketing options and the ability to maximize premium market price potential. Stanton notes the biggest expense of an on-site audit is usually the individual traveling there and spending time doing the evaluation. Thus, he says IMI tries to take care of as many marketing opportunities as possible

The American Hereford Association has partnered with IMI Global to verify and add value to Hereford-influenced feeder cattle with superior genetics, health and management through the Hereford Advantage program. Producers meeting the program’s requirements can easily bundle the Hereford Advantage with other IMI verification programs.

for that operation and that producer in one trip. For example, IMI Global certifiers can often audit an operation for Source & Age, Non-Hormone Treated Cattle, Verified Natural Beef, BeefCARE and Beef Quality Assurance Verified all at one time. For an on-site audit, producers can expect the auditor will need to review calving and other records, the documentation of procedures and inventories, information on any commercial feed products utilized in the operation, facilities and groups of cattle. Auditors will be inspecting the operation per the requirements of the program through which producers are aiming to market. IMI Global offers verification and added-value programs and services to beef, dairy, pork, poultry and cropping operations. The Castle Rock company is part of the international company Where Food Comes From Inc. For more information, visit ImiGlobal.com.

Current value-added programs available In addition to electronic ID tag sales, IMI Global can assist producers with meeting requirements to market through the following programs:

Cattle Feeder Preferred This health and management program is designed to improve the overall health and performance of calves at both the ranch and feedlot levels. The program has vaccination requirements for both the cow herd and the calves to create an optimum immune system. Buyers of these calves are assured of the health and management protocols, which, in turn, create added value for producers. Beef Passport Programs: These programs verify Source & Age, Non-Hormone Treated Cattle (NHTC) and Verified Natural Beef for eligibility for numerous marketing outlets. Export Verification Programs: Specific protocols for the European Union, Saudi Arabia, Japan and China are verified to meet eligibility for these markets.

BeefCARE® Protocols for marketing through this program will be introduced in 2020 and will include verification standards for animal husbandry, people and community, and environmental stewardship. Additional verification programs available through IMI include Verified Grass-Fed Beef, American Grass-Fed Alliance, Non-GMO Project Verification, USDA (United States Department of Agriculture) Organic (USDA NOP), Beef Quality Assurance, Progressive Beef and several other private label brands.

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41ST ANNUAL

UDY

CATTL EMAN’ CHOIC S CATTLE COMPANY E!

BULL SALE THE SOURCE FOR QUALITY Wednesday, March 11, 2020

Lunch at 12 noon

Sale at 1 pm • Rockland, Idaho

EPDs

BW WW YW MM

Lot 1 – UCC Hometown 849

124 BULLS

AND

EPDs

1.4 54 85 31

BW -0.6 WW 82 YW 126 MM 26

Lot 35 – UCC Ultimatum 937U

60 FEMALES

Hereford, Red Angus, Black Angus 2-year-olds and yearling bulls.

HEREFORD SIRES

NJW 73S W18 Hometown 10Y ET Churchill Kickstart 501C SHF All Star 42X A191

RED ANGUS SIRES 5L Defender 560-30Z LSF Saga 1040Y HXC Declaration 5504C

EPDs

BW WW YW MM

BLACK ANGUS SIRES Casino Bomber N33 S A V Resource 1441 S A V Sensation 5615

George 208-226-7857 • Cell 208-221-2277 James 208-221-1909 • jamesudy@hotmail.com Fax 208-226-7671 Sale Broadcast on

0.8 72 124 24

Lot 81 – UCC Bomber 907

Sale Location Nine miles south of Rockland, Idaho

Sale Day Phones Information online at:

udycattle.com Hereford.org

208-221-1909 208-548-2277

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Sale Season

Marketing Calves and Yearlings Prepare your cattle to meet buyer demands at the sale barn. by Heather Smith Thomas

W

hen marketing calves and yearlings, it usually pays to know what the buyers are looking for in terms of genetics, health, nutrition and weight. Ron Gill, Ph.D., professor and Extension livestock specialist at Texas A&M University, weighs in on ideal conditions to get the most value for your cattle.

Genetics for growth According to Gill, buyers looking for top-end cattle are usually interested in genetics for growth and efficiency. Genetics provide some assurance calves will do well postweaning, regardless of being on pasture or on feed. “Most of the money made on cattle postweaning is made on efficiency of growth after they leave the ranch,” he says. “Producers who have a terminal cross system [selling all offspring for beef rather than trying to raise good females] can chase postweaning growth and performance and not hurt their cow size, cow efficiency or maternal qualities.”

Vaccinations

“If you look at video sales, the Vac-34 calves bring a premium of about $2.30 per hundredweight. For what it costs to put the vaccine in them, this will make you money unless your labor costs for doing it are really high.” He adds weaned, preconditioned calves generally do well because they have been vaccinated and handled and are past the stresses of those processes. Stressed cattle may have a compromised immune system, preventing them from mounting good immunity when vaccinated. Stresses include weaning, bad weather, transportation and, sometimes, too much handling. Gill describes, “As one buyer put it, he wants cattle that were either weaned for 45 minutes or for 45 days. He knows how to handle either one of those sets of calves, but the ones that are weaned for a shorter time — like only a week or two — are set up for failure. They’ve been recently stressed and then you move them again, right in the middle of that stress period, it’s a wreck, especially if those calves have been going through marketing channels for a week.”

Most sellers require calves be raised under Nutrition Another factor of successful marketing is the vaccination guidelines like Vac-45. This nutrition calves receive. Preconditioning is a means calves have had, at minimum, a popular management practice to help prepare viral respiratory vaccine and a clostridial calves to enter a feedlot. According to the vaccine. These protocols usually include a Beef Cattle Research Center, preconditioning requirement for Manheimia haemolytica and includes weaning calves at least 30 to 45 days Pasteurella multocida vaccines. In most cases, producers use a modified-live vaccine either in a preweaning The nutrition program dictates and postweaning shot or two rounds of shots postweaning. whether you make or lose money Gill considers the Vac-34 preconditioning calves. You must the most cost-effective program in terms of premiums paid for closely evaluate what you can do calves compared to program to increase rate of gain and look at costs. “If calves are vaccinated 3 or 4 weeks before weaning cost versus the value of that gain. and sold at weaning, the feedlot — Ron Gill can booster them,” he explains.

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prior to sale, putting calves on a vaccination program and introducing them to processed feedstuffs, feedbunks and water bowls in order to spread out stressors so the immune system is not overwhelmed. “The nutrition program dictates whether you make or lose money preconditioning calves,” Gill says. “You must closely evaluate what you can do to increase rate of gain and look at cost versus the value of that gain.” He points out these factors can change with the market, because as cattle get bigger, they will usually bring less per pound, so the value of that gain is not as much as people think. If calves weigh 500 pounds at weaning and are kept for 45 days to push them to gain 2.5 to 3 pounds per day to weigh 625 pounds come sale time, they will probably bring $6 to $10 less per hundredweight than what they would have brought as a 500pound calf. “Most of the people who lose money on a preconditioning program are spending too much money on feed,” Gill notes. “They are convinced calves need to gain 2.5 to 3 pounds per day to pay for the feed, but that may not be true. You can precondition calves on a good roughage program with supplements. The important thing is to manage cost of gain and keep it below 60 cents per pound gained. Most feeding programs will cost about 90 cents per pound of gain.”

Hereford.org


Another misconception about preconditioning is getting calves bunk broke. Gill says this may be irrelevant if calves are going to grass or wheat pasture; for example, stocker cattle which come off winter pastures and go straight to the feedyard do not have problems because they know how to eat. “The biggest problem people have is when they bring fresh-weaned calves straight to the yard right off the cow — those calves don’t know how to eat because they are still going through weaning stress,” he says. “If calves aren’t stressed, they figure it out right away.”

Selling weight The best weight to sell calves or yearlings can change from year to year depending on price of feed, weather, etc. Some years lightweight cattle that can go on grass are in demand and are worth a lot. Other years, buyers are looking for larger calves that can go straight to the feedyard. Gill says if you have a certain buyer you always work with, you may have a certain target to shoot for. “It’s convenient to always have the same person buying your calves, but some years those calves may not fit their program and they may not pay what they are really worth,” he says, pointing to a drought year as an example of when to shop around for different buyers. “During a drought, calves may be 100 pounds lighter than usual… . If you are locked into a certain program, going to the yard with all your cattle, and don’t have grass to go to, you might need to look beyond your normal buyer and find one who wants the kind of calves you have that year.” Although buyer-and-seller loyalty is important, Gill adds it can pay to shop around for another buyer if you cannot agree on a price with your regular buyer. “There have been times when my regular buyer and I didn’t agree, and I’ve put the calves on a video auction and told him when they were going to sell,” he says. “Most of the time, he’s bought them at the video sale, at a little higher price than what he wanted to pay for them. You have commissions to pay, so you need to pencil it out; it’s not always easy to decide which way to go.”

“After they go to the feedyard they really grow — they don’t have to transition out of the baby fat.” In some cases, buyers shop for thinner calves because they will have more compensatory gain. However, calves with a BCS 3 may come with health risks because they may have stressed immune systems. “You walk a fine line on body condition — it may work best in a pasture program where you are supplementing and can let those calves lose a little bloom and still grow,” Gill says. “In a drylot where you are mixing rations, you have to be careful to not put too much energy in the ration or you will put additional fat on them, which may be discounted by the buyer.”

The optimum weight to sell calves fluctuates year to year, so it is important to communicate with your buyer(s) ahead of time identify a target weight for your calves.

34th Annual

62nd

March 6, 7 and 8, 2020

SELLING: 85 LOTS

(21 BULLS • 64 FEMALES)

SCHEDULE OF EVENTS

Show: Friday, March 6, 2020• 1 p.m. Sale: Saturday, March 7, 2020 • New Market Hall • 1:00 p.m. Junior Show: Sunday, March 8, 2020 • 8 a.m. This is a Jackpot Show open to all 4-H/FFA members regardless of residence

Condition Do buyers prefer calves that are fat and bloomy or calves that are leaner? Amidst the discussion, Gill cautions against selling fat calves. “Most cow-calf producers want their calves fat and looking really good when they sell, but this may not be what buyers want,” he says. “Buyers don’t want thin calves, but they don’t want some that have to lose a lot of baby fat.” With this consideration in mind, Gill reasons that calves which go through the Vac-45 program bring more money because they look more like yearlings — they tend to lose a bit of bloom and baby fat but not weight. Gill defines “good condition” as a body condition score (BCS) of 5 to 5.5 with a little bit of flesh, but not extra. “Those calves have room to grow a lot, with maybe some compensatory growth,” he explains. Hereford.org

9003 • P44060375

1902 • P44059797

Calved: Jan. 26, 2019

Calved: March 2, 2019

G162 • P44066758 Calved: April 7, 2019

61G P44075342 Calved: April 7, 2019

9146 • P44054940 Calved: July 3, 2019

Auctioneer: Dale Stith 918-760-1550

For catalog, contact: Earlene Thomas, Secretary, Kentucky Hereford Association 2396 Union City Rd. • Richmond, KY 40475 859-623-5734 February 2020 |

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Value Tested Offering

RAUSCH HEREFORDS

150 Performance Bulls and 250 Replacement Heifers Sell PRESIDENTS DAY • M onday onday,, F eb eb.. 17, 2020 150 BULLS — 50 top end yearling bulls

•

100 top end 2-year-old bulls

250 HEIFERS — 30 Registered Heifers from the top end of replacements

•

220 registerable replacement heifers

Every bull indexed for best use on black/red cows. Every bull indexed for calving ease.

250 Replacement Heifers in the Offering Live viewing and bidding available sale day. Check out www.rauschherefords.com

See Total Value Performance of Sale Offering on RauschHerefords.com

Volume Selection from Rausch Sire Evaluation Program 2–Year–Old Bulls

LOT 53 R Spartan 5228 • P43927499

Sire/MGS: UPS Spartan 2864/Hyalite Foremost 302

www.RauschHerefords.com

LOT 73

Heifers

LOT 152

GR Home Run 3028 • P43929394

R Miss 4Ever 409 • P44035903

Sire/MGS: BW 55X 10Y Hometown 80B/R Revolution 4150

LOT 153 R Miss Victor 269 • P44035824

Sire/MGS: Hyalite Foremost 515ET/R Revolution 4510 Sire/MGS: AH JDH 34X Victor 33Z 2E ET/Hyalite On Target 053

The Rausch cow herd has qualified 850+ females for the Breed’s Dams of Distinction List since 1980. Anodize bulls are among the new bloodlines offered this year. LOT 78 GR Leader 2768 • P43929364

LOT 79

LOT 154

GR Home Run 3148 • P43929408

R Miss Revolution 1259 • P44035653 Sire/MGS: R Revolution 4510/SHF Vision R117 U38

Sire/MGS: R Leader 6964/C R111 Sentinel 2264 ET Sire/MGS: BW 55X 10Y Hometown 80B/R 2nd Revolution 2767

Yearling Bulls

Videos of sale lots online at RauschHerefords.com LOT 3 R Bonanza 4479 • P44038147

Sire/MGS: R Bonanza 4164/Hyalite On Target 017

LOT 4 R New York 4079 • P44038104

Sire/MGS: SHF York 19H Y02/R Bonanza 4164

LOT 7

Please call, write or e-mail for more information

R 4Ever 5199 • P44038225

Sire/MGS: Hyalite Foremost 515ET/R Revolution 4510

Rausch auschH Herefords.com Since 1946 14831 Hereford Rd. • Hoven, SD 57450

Jerry 605-948-2146 • Vern 605-948-2375 • Shannon 605-948-2157 rauschherf@rauschherefords.com • www.rauschherefords.com

Located two miles west of Hoven on Hwys. 20 and 47 Facebook: Rausch Herefords

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Build a herd health protocol Your veterinarian can play an important role in helping you identify the pathogens and disease challenges that have the most significant impact in your area. Work with them to build a health protocol specific to the animals in your herd. They will provide sound recommendations on cow vaccinations to optimize conception and prevent abortion. In calves, the primary herd health protocols should focus on prevention of respiratory disease. As part of your herd health protocol, bulls should also be vaccinated and tested for trichomoniasis.

Implant calves for increased weight gain To increase weaning weights by 20 to 25 pounds per calf, producers should consider implanting calves. For an investment of approximately $1.50 per head, implants result in a $30 to $40 increase in calf value in today’s market.1

Vaccinate cows for breeding success In order to achieve maximum reproductive protection, producers should vaccinate cows five to eight weeks before rebreeding. This helps protect against viral and bacterial pathogens that can reduce fertility or trigger abortions. Combination vaccines achieve the necessary protection in one dose.

Vaccinate calves to combat viral and bacterial diseases

Spring Health Strategies Establishing the necessary ground work for your herd health can enhance performance in calves. by Kevin Hill

F

or cattle producers, a successful cow/calf program starts in the spring. That is critically important this year, given the harsh winter faced by cattle across the country. Among the many important management decisions producers need to consider are strategies to keep calves alive and healthy until weaning, and getting cows rebred. These will significantly impact fall profits on calves and be the start to next year’s calf crop. Thankfully, there are several strategies producers can implement to help cows thrive through breeding and gestation, and to help calves maximize their growth potential to pay dividends as they transition to the feedlot. Kevin Hill, D.V.M., technical services manager for Merck Animal Health, offers the following strategies:

Protecting calves against respiratory diseases is essential for a successful fall marketing program. Both viruses and bacterial diseases can significantly impact calf performance. The biggest concerns are Infectious Bovine Rhinotracheitis (IBR), Bovine Viral Diarrhea (BVD), Bovine Respiratory Syncytial Virus (BRSV) and pneumonia caused by Mannheimia haemolytica or Pasteurell multocida. By properly vaccinating in the spring, calves are ready to respond rapidly to weaning vaccines.

Use intranasal vaccines in calves to maximize immune response Intranasal vaccines promote a strong immune response directly on mucosal surfaces in the nasal passages — the portal of entry for respiratory infection in cattle.

Eliminate internal parasites for increased performance2 Prior to turnout, cattle should be effectively dewormed to help eliminate parasites and keep animals performing their best. This will keep cows eating more, milking better and ultimately produce a heavier calf. Research shows that a deworming program using fenbendazole will consistently reduce fecal egg counts by more than 90 percent.3 Work with your veterinarian for the diagnosis, treatment and control of internal parasites.

Control pinkeye to keep cattle healthy Pinkeye causes significant health challenges in cattle across the country, but it can be controlled through on-farm fly control management and a vaccine that induces protection against bacterial infections of the eye. In areas with heavy fly pressure, fly tags in cows and calves can also provide significant protection from corneal damage due to flies.4 Not only will implementing these turnout strategies mean healthier cattle through the summer, but they will also result in added value when marketing calves in the fall. Providing buyers with a signed certificate, especially one verified by your veterinarian, documenting the health history of your calves will result in a premium paid by buyers of $15 to $35 per head.5 This documentation should include products and practices used, including vaccinations, parasite control and other treatments, and application dates. To learn more about Merck Animal Health vaccines and protocols — such as Vac 45 preconditioning program for healthier, higher-value calves — contact your veterinarian and visit MAHCattle.com. Editor’s Note: This article was provided by Merck Animal Health.

1 Selk, G. (1997) Implants for Suckling Steer and Heifer Calves and Potential Replacement Heifers. Proceedings: Impact of Implants on Performance and Carcass Value of Beef Cattle. Oklahoma State University, P-957. Pg 40.4. Superior Livestock Sale data report 2018. 2 Data on file. Merck Animal Health summary of 11 studies in cow-calf herds. 3 Yazwinski, T. A., Tucker, C. A., Powell, J., Jones, L. and Wray, E. Considerations for control of helminths in stocker cattle. The Bovine Practitioner, Vol. 47, No. 2. 4 Derouen, S. M., Foil, L. D., Knox, J. W. and Turpin, J. M. Horn fly (diptera: muscidae) control and weight gains of yearling beef cattle. Journal of Economic Entomology. Vol. 88, Issue 3; pp. 666-668. 5 Superior Livestock Sale data report 2018.

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The annual EFBeef Sale

will be held April 11, 2020 EFBeef — Your source for HIGH ACCURACY, HIGH genetics, not disappearing EPDs that won’t hold up in time.

TESTED X651

A lifetime of good data collection and unwavering usage of the traits of commercial relevance for your profit. We raise Hereford bulls genetically designed to compete and add value in the U.S. beef industry. Increase your CHB and CAB acceptance levels. The 2019 Harvest of cull steers from EFBeef: • 100% of harvest received a premium over base price. • 95% of harvest were upper 2/3 Choice and 20% Prime. • 42% of harvest at Y1 or Y2 and another 52% at Y3.

PROFICIENT

48 Carcass Data Points REA 0.47; MARB 0.78

TESTED A250

77 Carcass Data Points REA 0.24; MARB 0.62

49 Carcass Data Points REA 0.32; MARB 0.11

RESOLUTE CEO

30 Carcass Data Points REA 0.91; MARB 0.73

Searching the AHA database, the EFBeef name: EFBeef ranks #1 for sire of accuracy with actual carcass data. • Over 100 EFBeef sire with progeny carcass data. • Including 38 EFBeef sires with at least 10 progeny carcass data points. EFBeef also ranks #1 for sires with progeny feed intake data. 2020 sale bulls will have individual feed intake data.

VALIDATED

20 Carcass Data Points REA 0.91; MARB 1.18

PRIME CUT

50 Carcass Data Points REA -0.14; MARB 0.93

During 2020, EFBeef celebrates our 72nd anniversary in our current location, offering polled Hereford bulls to commercial cattlemen. We are also proud of the fact that we are a 7th generation family outfit celebrating our 138th year of seedstock Hereford production. It all started in 1883 with the purchase of two registered cows and imported sire, Beekjay Hero. The EFBeef program has never wavered from producing real world, functional cattle that are expected to excel in the commercial sector, returning net profit to their respective owners. You can expect your purchase at EFBeef to be backed by a guarantee that has stood the test of time, 138 years’ worth. You can expect your purchase to be genetically bred for the U.S. beef marketplace.

Good looking, functionally productive females, all EFBeef genetics, doing good work for our customers. We make foraging momma cow genetics designed to raise a calf and get re-bred when mother nature applies her environmental pressures.

Hereford.org

Phil and Joyce Ellis 26455 N. 2300th St. Chrisman, IL 61924 765-665-3207 Matt and Lisa 217-712-0635 Joe and Lauri 765-366-5390 Call us or visit our website for more information.

www.efbeef.com February 2020 |

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industry complex but is one that does not provide a clear economic incentive to the individual producer.

Identifying indicator traits

Economically Relevant Traits Using ERTs can simplify sire selection by focusing on your bottom line. by Matthew Spangler, Ph.D.

S

ire selection should focus on that which is economical. This requires a true accounting of the traits that generate revenue or incur a cost within a specific beef cattle enterprise. Once the drivers of profit have been identified, sire selection should focus on the suite of traits that impact profitability. Sire selection does not need to be overwhelming or complex. Centuries of work by geneticists and statisticians have allowed for the development of tools to help producers make decisions relative to the next bull you purchase — do not ignore them. The key questions every rancher needs to answer are:

1) What are my breeding/marketing goals? 2) Which traits directly impact the profitability of my enterprise?

3) Are there environmental constraints dictating the level of performance that is acceptable for a given trait in my enterprise?

Once these three questions are answered, sire selection becomes much simpler. The answers to these questions inherently lead a producer to the traits which are economically relevant to their enterprise. We call these traits economically relevant traits (ERTs).

ERTs defined Fundamentally, ERTs are traits directly associated with a revenue stream or a cost. All traits that are not ERTs are indicator traits, or a trait genetically correlated to an ERT, but not an ERT itself. Table 1 provides a list of currently available expected progency differences (EPDs) indicating which are ERT and their corresponding indicator traits.

Identifying ERTs

In the above list of traits, many weight traits (e.g. weaning, yearling, carcass) are listed as ERTs. This is dependent on the individual enterprise’s Table 1. Currently available EPDs that represent economically relevant marketing endpoint. traits of their corresponding indicator traits For instance, if a commercial producer markets Economically relevant trait Indicator trait(s) calves at weaning, then Calving ease direct Birth weight weaning weight (sale weight) Weaning weight direct Birth weight is the ERT. If, however, a Yearling weight Yearling height, weaning weight direct producer retains ownership Maternal weaning weight (Milk) through the feedlot phase and sells on a grid then carcass Calving ease maternal weight is the ERT. The crux Mature weight Mature height, yearling weight is that from an industry Heifer pregnancy Scrotal circumference (Bos indicus breeds) perspective, carcass weight is Carcass weight Yearling weight always the ERT, but individual producer goals might dictate Percent retail cuts, yield grade Fat thickness (12th rib and rump), ribeye area alternate marketing endpoints Marbling Intramuscular fat percentage and traits of emphasis. Tenderness Tenderness is another Dry matter intake Yealring weight, residual feed intake example of a trait that is Stayability Heifer pregnancy clearly an ERT from the perspective of the entire beef Maintenance energy Mature weight, maternal weaning weight (Milk)

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Classic examples of indicator traits include ultrasonic carcass measurements, birth weight and scrotal circumference. Ultrasonic carcass measurements are a non-destructive measure of traits such as intramuscular fat percentage (IMF). Producers do not receive premiums for IMF levels, rather premiums (and discounts) are applied to quality grades. Assuming that carcass maturity values are the same, actual carcass marbling is the driver of quality grade. Although IMF is genetically correlated to carcass marbling, it is not the ERT. Birth weight is another great example of an indicator trait. Selection to decrease birth weight in an attempt to reduce the prevalence of dystocia is practiced by numerous commercial bull buyers. However, birth weight does not have a direct revenue source or cost associated with it. The trait that does have a cost associated with it is calving ease (or difficulty). Calving ease is related to the level of assistance needed during a calving event. Although the two are related, the genetic correlation between calving ease and birth weight is only between -0.6 and -0.8, suggesting that birth weight only explains 36 to 64% of the genetic differences between animals for calving difficulty. A commonly misunderstood indicator trait is scrotal circumference. Bulls with larger scrotal circumference measurements tend to have daughters that reach puberty earlier. However, the relationship between scrotal circumference and heifer pregnancy in Bos taurus cattle is near zero but slightly positive (0.20) in Bos indicus breeds. Genomic predictors (molecular breeding values [MBVs] or molecular value predictions [MVPs]) can also be thought of as indicator traits. As the genetic correlation between the MBV (or MVP) increases, the more valuable it is as an indicator. However, as these genomic predictions do not have an accuracy of one, they do not account for all of the genetic differences between animals.

Other considerations Some traits that currently have EPDs are convenience traits (e.g. teat size, udder suspension and docility). Certainly these traits are genetically correlated to ERTs, but stronger genetic associations often exist between ERTs and other indicator traits. For example, cattle that are more docile tend to have higher marbling scores and are more feed efficient — but more direct indicator traits exist to improve feed efficiency and quality grade. Teat size and udder suspension can be related to maternal weaning weight and the probability of culling. It is critical commercial producers identify their breeding goals and thus the traits economically relevant to them. Selection pressure should be applied to the traits that directly impact profitability, and in the absence of EPDs for these traits the corresponding indicator trait EPD should be used. Economic selection indices can aid in the selection of sires that excel for firm level profitability under a given production scenario. Editor’s note: This article was originally published on eBeef.org, the beef genetics and genomics community of practice with eXtension.

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C

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N D A R D L U O G B G , E C A H T G C T N D L I A E R B

PRODUCTION SALE

THURS.,

FEBRUARY 20, 2020

AT THE RANCH • SPENCER, NE Dustin Layton, Auctioneer, 405-464-2455

SELLING 54 BULLS • • • •

4 FALL BULLS 30 TWO-YEAR OLD BULLS 20 YEARLING BULLS 22 HEIFERS

Ponca 204 Kingpin 8110

Sale will be broadcast live on www.theLivestockLink.com Online bidding available on sale day, if you can't attend in person. Register early. Videos available for viewing by mid-January.

Offering 22 Hereford Heifers

FOR A CATALOG OR MORE INFORMATION CONTACT:

Est. 1943 48979 Nordic Rd., Spencer, NE 68777

Lowell and Carol 402-589-1347 402-340-6084 cell

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Steven and Dalene Fisher 918-440-4848 Call or text Steve for a catalog

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S FI H L E L R E F W A O M L ILY E H T Nathan Gillaspie 816-401-9677

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Western States National Hereford Show

Champions Selected

CE BW WW YW DMI SC SCF MM -4.2 4.8 66 110 0.5 0.8 15.9 31

MCE -0.9

MCW UDDR TEAT CW 137 1.20 1.30 80

FAT 0.019

REA 0.63

MARB BMI$ -0.02 357

BII$ 430

CHB$ 118

HL Rita 1904 ET

Grand and champion polled junior heifer calf, by Hadley and Hannah Harrison, Montague, Calif., with a March 25, 2019, daughter of H Deberard 7454 ET.

CE 0.5

BW WW YW DMI SC SCF MM 4.4 56 82 0.3 0.8 19.6 25

MCE -1.0

MCW UDDR TEAT CW FAT 49 1.20 1.20 69 -0.021

REA 0.57

MARB BMI$ -0.05 386

BII$ 448

CHB$ 102

C BAR1 Bailees Double Miles ET

Reserve grand and champion polled junior yearling female, by Piper and Cruz Colyer, Bruneau, Idaho, with a Jan. 13, 2018, daughter of C Double Your Miles 6077 ET.

HL Rita 1904 ET and KLD Carla 809. She is a March 15, RW Mercy Me D83 ET took 2018, daughter of TFR KU champion honors in the Roll The Dice 1326. female show, and C SULL The champion polled Who Maker 9245 ET and C cow-calf pair, SS MS Pharo BAR1 Candy Belle 9036 ET Flufernutter 1608, was took grand champion honors exhibited by Joseph Schohr, in the bull show, at the 2019 Gridley, Calif. The cow is an Daniel Fawcett Western Nugget National April 6, 2016, daughter of Hereford Show Dec. 5-7, 2019, in Reno, SS AS Pharo Untapped 205 ET and Nev. Judge Daniel Fawcett, Ree Heights, showed with a May, GKB EJE Bobs S.D., evaluated the 202-head open show. Ally 388A, heifer calf at her side. Champion horned cow-calf pair Female show winners went to Lindsay and Andrew Eldred, In the polled female show, grand Bellingham, Wash., with BCH Blue champion polled female and champion Candy. She is a Dec. 5, 2016, daughter junior heifer calf honors went to of JNS Bluestem 1321 and showed with Hadley and Hannah Harrison, a May bull calf by EFH 028X Rango Montague, Calif., with HL Rita 1904 5E at her side. ET. She is a March 25, 2019, daughter Bull show winners of H Deberard 7454 ET. Winning grand champion polled bull Piper and Cruz Colyer claimed the and junior bull calf champion bull was reserve grand champion polled female Colyer Herefords, Bruneau, Idaho, and champion junior yearling female with C SULL Who Maker 9245 ET. title with C BAR1 Bailees Double Miles He is a Feb. 22, 2019, son of ECR ET. She is a Jan. 13, 2018, daughter of Who Maker 210 ET. Reserve grand C Double Your Miles 6077 ET. champion polled bull and champion In the horned female show, Piper senior bull honors went to WRB Harfst and Cruz Colyer exhibited the grand 2296 Louie 5317 ET. He is the May 14, champion female, KLD RW Mercy 2017, son of UPS Sensation 2296 ET Me D83 ET. The March 17, 2018, and owned by Behrends Farms, Mason daughter of UPS Sensation 2296 ET City, Ill., and Sara McCann Harfst, first claimed champion horned junior Jacksonville, Ore. yearling female. Grand champion horned bull, Carly Wheeler, Paso Robles, Calif., C BAR1 Candy Belle 9036 ET first won the reserve grand champion won the horned junior bull calf horned female and champion spring division. Owned by Piper Colyer, yearling female banner with CBW

Additional polled division results

CE BW WW YW DMI SC SCF MM -0.5 3.9 54 85 0.1 0.7 13.3 28

MCE 0.9

MCW UDDR TEAT CW FAT 113 1.20 1.10 79 -0.001

REA 0.65

MARB BMI$ -0.05 319

BII$ 376

CHB$ 121

C SULL Who Maker 9245 ET

Grand and champion polled junior bull calf champion bull, by Colyer Herefords, Bruneau, Idaho, with a Feb. 22, 2019, son of ECR Who Maker 210 ET.

CE 4.1

BW WW YW DMI SC SCF MM 3.4 59 91 0.3 1.0 14.6 33

MCE 2.2

MCW UDDR TEAT CW FAT 79 1.30 1.30 69 -0.001

WRB Harfst 2296 Louie 5317 ET

REA 0.45

MARB BMI$ 0.11 327

BII$ 400

Reserve grand and champion polled senior bull, by Behrends Farms, Mason City, Ill., and Sara McCann Harfst, Jacksonville, Ore., with a May 14, 2017, son of UPS Sensation 2296 ET.

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CHB$ 106

Champion spring bull calf: Colyer Herefords, Burneau, Idaho, with C Sull Who Maker 9262 ET by ECR Who Maker 210 ET. Reserve champion spring bull calf: David Knieling, Salem, Ore., with KPH Limited Edition 9E 30G by KPH Wildcat 4248 9E. Reserve champion junior bull calf: Sara Harfst, Jacksonville, Ore., and Behrends Farms, Mason City, Ill., with Harfst WRB 5317 Liam 912 by WRB Harfst 2296 Louie 5317 ET. Champion senior bull: Kaitlin Dores, Gustine, Calif., with KD Westside 808 by KD Uncle Cracker 604. Reserve champion senior bull: Jamie Mickelson, Santa Rosa, Calif., with SMH Hometown Domino 8146J by NJW 73S W18 Hometown 10Y ET. Champion intermediate bull: Chandler Herefords Inc., Baker City, Ore., with CHAN Belle Air 6011 B352 by BR Belle Air 6011. Reserve champion intermediate bull: Tyee Guerrero, Oakdale, Calif., with Lake Barbara Maverick 21F ET by CRR About Time 743. Champion yearling bull: Tyler Coleman, Modesto, Calif., and Wheeler Farm, Chickasha, Okla., with TKC Air Apparent 8047 ET by BR Belle Air 6011. Reserve champion yearling bull: Wooden Shoe Farms, Blackfoot, Idaho, with WSF Down Home F86 ET by NJW 73S W18 Hometown 10Y ET. Reserve champion senior bull: Bailey Morrell, Willows, Calif., and Geoff Bitle, Artois, Calif., with M BSM AC Times Up 1784 ET by RST Times A Wastin 0124. Champion spring heifer calf: Cody Morrell, Pleasant Hill, Ore., with H HL Rita 1931 ET by H Deberard 7454 ET. Reserve champion spring heifer calf: Sara Harfst, Jacksonville, Ore., with Harfst BF 5317 Mary Lou 929 by WRB Harfst 2296 Louie 5317 ET. Reserve champion junior heifer calf: Gary and Kathy Buchholz, Waxahachie, Texas, and George Knox, Waxahachie, Texas, C 6110 Queen 9177 by C 2052 5280 Lad 6110 ET. Champion senior heifer calf: Sara Harfst, Jacksonville, Ore., with BF Harfst 322 Amaya 8105 ET by CRR 109 Catapult 322. Reserve champion senior heifer calf: Joseph Barry, Madras, Ore., BHR 504 Eeyore 743 8109 ET by CRR About Time 743. Champion intermediate female: Sky Senyohl, Ellensburg, Wash., with WCF 6077 Double Dutch 10F by C Double Your Miles 6077 ET. Reserve champion intermediate female: Emily Haugen, Los Molinos, Calif., with SULL Shelby’s Miles 8337F ET by C Miles McKee 2103 ET. Champion spring yearling female: Brody Leo, Snelling, Calif., with KD Lea 805 by KD Uncle Cracker 604. Reserve champion spring yearling female: Hannah and Hadley Harrison, Montague, Calif., with HL Annsley 1805 by CRR 109 Catapult 322. Reserve champion junior yearling female: Fallon and Gunnar Gohr, Madras, Ore., with KJ B002 Misty Cat F2 ET by CRR 719 Catapult 109. Champion senior yearling female: Fallon and Gunnar Gohr, Madras, Ore., with BACC 339A Adora 743 ET by ECR Who Maker 210 ET. Reserve champion senior yearling female: Madison and Meagan Dewar, Bakersfield, Calif., with DF 0245 Emma 907 741 ET by DKF RO Cash Flow 0245 ET. Hereford.org


SS Ms Pharo Flufernutter 1608 Grand champion cow-calf pair, by Joseph Schohr, Gridley, Calif., with an April 6, 2016, daughter of SS AS Pharo Untapped 205 ET and showed with a May 1, 2019, heifer calf by GKB EJE Bobs Ally 388A.

Bruneau, Idaho, Candy Belle is a Jan. 4, 2019, son of BR Belle Air 6011. The reserve grand champion horned bull and yearling bull champion titles went to BAR S LHF 2043 Mr 49C 801ET, owned by Stephens Hereford Farms, Taylorville, Ill., Joseph Barry, Madras, Ore. and Loehr Hereford Farms, Peoria, Ill. He is a Jan. 1, 2018, son of NJW 79Z 22Z Mighty 49C ET.

Other show awards At the conclusion of the show, Sara Harfst, Jacksonville, Ore., was named polled premier exhibitor and breeder. Piper Colyer was named horned premier exhibitor and Lindsey and Andrew Eldred, Bellingham, Wash., were named horned premier breeder. Sarah Harfst was recognized as first in the best six head followed by High Desert Cattle Co., Canyon City, Ore., in second and Lindsey and Andrew Eldred in third. Lindsey and Andrew Eldred were also named get-of-sire with CX 3022 Advance 1542.

Junior show results The 195-head Western States Junior Hereford show was Dec. 5, 2019. Bob May, Mineral Point, Wis., sorted through the owned heifers and steers, while Clint Rusk, Stillwater, Okla., was tasked with judging the bred-and-owned bulls and bred-andowned females. Piper and Cruz Colyer, Bruneau, Idaho, exhibited the grand champion owned female, KLD RW Mercy Me D83 ET. She is a March 17, 2018, daughter of UPS Sensation 2296 ET

and was first named champion junior yearling female. The reserve champion female, KJ B002 Misty Cat F2 ET, was exhibited by Gunnar and Fallon Gohr, Madras, Ore. The Jan. 7, 2018, female is out of CRR 719 Catapult 109 was first named reserve champion junior yearling female. Taking top honors in the steer show was Fallon Gohr, Madras, Ore., with Irwin Junior 901ET, a Jan. 30, 2019, steer sired by Purple Kingsley 23X ET. The reserve champion steer was exhibited by Aaron and Jacob Whitbey, Shafter, Calif., with SHR Mason 11G, an April 9, 2019, steer out of CHAC Mason 2214. Bailey Morrell, Willows, Calif., and Geoff Bitle, Artois, Calif., exhibited the grand champion bred-and-owned bull, M BSM AC Times Up 1784 ET, a Sept. 26, 2017, son of RST Times A Wastin 0124. The reserve champion bred-and-owned bull, TKC Fortitude 9029 ET was exhibited by Tyler Coleman, Modesto, Calif. The March 11, 2019, bull is a son of UPS Sensation 2296 ET. The grand champion bred-andowned female, C BAR1 Bailees Double Miles ET, was exhibited by Cruz and Piper Colyer, Bruneau, Idaho. The Jan. 13, 2018, female is a daughter of C Double Your Miles 6077 ET. The reserve champion bred-and-owned female, TKC 037X Lady Gaga 8018 ET, was exhibited by Kathryn and Tyler Coleman, Modesto, Calif., and is a Jan. 24, 2018, daughter of NJW 98S R117 Ribeye 88X ET.

CE 4.5

BW WW YW DMI SC SCF MM 3.5 55 88 0.2 0.5 8.1 28

MCE 4.2

MCW UDDR TEAT CW 92 1.20 1.20 64

FAT 0.009

REA 0.51

MARB BMI$ 0.04 227

BII$ 288

CHB$ 102

KLD RW Mercy Me D83 ET

Grand and champion horned junior yearling female, by Piper and Cruz Colyer, Bruneau, Idaho, with a March 17, 2018, daughter of UPS Sensation 2296 ET.

CE BW WW YW DMI SC SCF MM -5.4 5.7 63 105 0.2 1.2 13.5 27

MCE -1.0

MCW UDDR TEAT CW 127 1.10 1.00 89

FAT 0.009

REA 0.85

MARB BMI$ -0.02 342

BII$ 408

CHB$ 139

CBW Carla 809

Reserve grand and champion horned spring yearling female, by Carly Wheeler, Paso Robles, Calif., with a March 15, 2018, daughter of TFR KU Roll The Dice 1326.

Additional horned division results Champion spring bull calf: Tyler Coleman, Modesto, Calif., with TKC Fortitude 9029 ET by UPS Sensation 2296 ET. Reserve champion spring bull calf: Kathryn Coleman, Modesto, Calif., with TKC Big Pur 9038 by UPS Sensation 2296 ET. Reserve champion junior bull calf: Amanda Vossbeck, Lynden, Wash., with C SFF 6011 Belmont 01G by BR Belle Air 6011. Champion senior bull calf: Colby and Ryan Rogers, Eatonville, Wash., with RH 6105 Final Destination F7 by C Special Edition 6105 ET. Reserve champion senior bull calf: Bailey Morrell, Willows, Calif., with M BSM P8 Aire Jordan 1883 ET by BR Belle Air 6011. Champion intermediate yearling bull: Maggie Ashby, Castle Rock, Wash., with MA Kerosene’s Inferno 318 by KF Kerosene 4B. Reserve champion yearling bull: Piper Colyer, Bruneau, Idaho, with C BAR1 Represent 8184 ET by C Special Edition 6105 ET. Champion senior bull: David Knieling, Salem, Ore., with KPH Starbuck 16E by KPH Time Bomb 0150 6A. Champion spring heifer calf: Piper Colyer, Bruneau, Idaho, with C BAR1 Bailee Valor 9256 ET by HAPP BK Valor 37C ET. Reserve champion spring heifer calf: Bailey Morrell, Willows, Calif., with M BSM 5343 Cabernet 1928 by H Hometown 5343 ET. Champion junior heifer calf: Bailey Morrell, Willows, Calif., with M BSM Cowgirl Casanova 1903 by UPS Sensation 2296 ET. Reserve champion junior heifer calf: Ryan Rogers, Eatonville, Wash., with Black Hills Jenga 904 by UPS Sensation 2296 ET. Champion senior heifer calf: Kinsey McDougald, Friant, Calif., with MHR 427 664 Dominet 876 by KLM 367 8829 Advance 664. Reserve champion senior heifer calf: Ryan and Colby Rogers, Eatonville, Wash., with RH 101D Front And Center F8 by W4 1326 Hard Eight 101D ET. Champion intermediate yearling female: Chandler Herefords Inc., Baker City, Ore., with CHAN Lady Belle Air 6011 B247 by BR Belle Air 6011. Reserve champion spring yearling female: Sydney Downey, Albany, Ore., with Gohr Miley 8042 by C Gohr Thrill Ride 4105. Reserve champion junior yearling female: Colyer Herefords, Bruneau, Idaho, and Potter Ranch Herefords, Winton, Calif., with C Double Time Lass 8078 ET by C Double Your Miles 6077 ET. Hereford.org

CE 1.3

BW WW YW DMI SC SCF MM 2.5 58 90 0.3 1.7 18.5 36

MCE 1.4

MCW UDDR TEAT CW 68 1.30 1.20 68

FAT 0.029

REA 0.61

MARB BMI$ 0.24 392

BII$ 476

CHB$ 104

C BAR1 Candy Belle 9036 ET

Grand and champion horned junior bull calf, by Piper Colyer, Bruneau, Idaho, with a Jan. 4, 2019, son of BR Belle Air 6011.

CE 2.7

BW WW YW DMI SC SCF MM 4.7 65 100 0.1 1.6 16.9 30

MCE 3.3

MCW UDDR TEAT CW 83 1.00 1.00 81

FAT 0.049

REA 0.73

MARB BMI$ 0.13 384

BII$ 466

CHB$ 126

BAR S LHF 2043 Mr 49C 801ET

Reserve grand and champion horned yearling bull, by Stephens Hereford Farms, Taylorville, Ill.; Joseph Barry, Madras, Ore.; and Loehr Hereford Farms, Peoria, Ill., with a Jan. 1, 2018, son of NJW 79Z 22Z Mighty 49C ET. continued on page 82... February 2020 |

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...Western States continued from page 81

Western States Hereford Reno Sale averages $4,007 Featuring 21 lots of outstanding Hereford genetics grossing $84,150, the 2019 Western States Hereford Reno Sale included two bull lots averaging $5,325, 13 heifers averaging $4,115 and three bred heifers averaging $3,500. Two embryo lots averaged $2,000, and one flush went for $5,500. This year’s offering included more live cattle than the previous year, and a tremendous crowd was on hand to support the sale as Butch Booker led the chant in the Reno Livestock Events Center on Friday, Dec. 6. The top selling lot offered a pick of bull calves from Sonoma Mountain Herefords, Santa Rosa, Calif. The winning bid for Lot 2 went to Gansberg Ranch, Gardnerville, Nev., for $6,900. From Wells, Utah, Cache Cattle’s heifer CC 8C 12Y Emma 19G by CC 33Z 2059 Stockman 8C sold as Lot 19 for $6,000 to Ed and Erica Gould, Toutle, Wash. Rocky Ridge Cattle & Aussies, Caldwell, Idaho, offered a flush on ICC 66P 719T Bonissa 2201 to kick off the sale as

Lot 1. Wooden Shoe Farms of Blackfoot, Idaho, and Allison Herefords of Boardman, Ore., took home the opportunity for a total of $5,500. The sale included a generous donation from Genoa Livestock, Minden, Nev., which donated the proceeds of their Lot 13 heifer to the John Asquaga scholarship fund. Former John Asquaga scholarship recipient Jae Anderson of Gooding, Idaho, purchased Genoa Miss 19C Bannack 19152ET by Snowshoe X51 Bannack Y27 19C for $5,500. Dewar Farms, Bakersfield, Calif., took home Black Hills Atari 909 by UPS Sensation 2296 ET. Consigned by Barry Ranches, Madras, Ore., this Lot 10 heifer went for $5,250. Rounding out the top sellers was the Lot 24X heifer WF Ms Reuben James 604 907 by Purple Reuben James 40A ET. Richard and Cindy Jones of Malin, Ore., placed the winning bid at $5,000. Wilcox & Family Cattle Co., Spangle, Wash., provided the opportunity.

Western States Junior Show Reno, Nev. | Dec. 5 Judges: Clint Rusk, Stillwater, Okla., and Bob May, Mineral Point, Wis. 195 head shown

Champion owned female, Piper and Cruz Colyer, Bruneau, Idaho, with KLD RW Mercy Me D83 ET, 2/17/2018, by UPS Sensation 2296 ET.

Reserve champion owned female, Gunnar and Fallon Gohr, Mardas, Ore., with KJ B002 Misty Cat F2 ET, 1/7/2018, by CRR 719 Catapult 109.

Champion bred-and-owned female, Piper and Cruz Colyer, Bruneau, Idaho, with C BAR1 Bailees Double Miles ET, 1/13/2018, by C Double Your Miles 6077 ET.

Reserve champion bred-and-owned female, Kathryn and Tyler Coleman, Modesto, Calif., with TKC 037X Lady Gaga 8018 ET, 1/24/2018, by NJW 98S R117 Ribeye 88X ET.

Third overall bred-and-owned female, Piper Coyler, Bruneau, Idaho, with C Bar1 Bailee Valor 9256 ET, 3/1/2019, by HAPP BK Valor 37C ET.

Fourth overall bred-and-owned female, Hannah and Hadley Harrison, Montague, Calif., with HL Rita 1904 ET, 2/25/2019, by H Deberard 7457 ET.

Champion bred-and-owned bull, Bailey Morrell, Willows, Calif., and Geoff Bitle, Artois, Calif., with M BSM AC Times Up 1784 ET, 9/26/2017, by ST Times A Wastin 0124.

Reserve champion bred-and-owned bull, Tyler Coleman, Modesto, Calif., with TKC Fortitude 9029 ET, 3/1//2019, by UPS Sensation 2296 ET.

Champion steer, Fallon Gohr, Madras, Ore., with Irwin Junior 901ET, 1/30/2019, by Purple Kingsley 23 X ET.

Reserve champion steer, Aaron and Jacob Whitbey, Shafter, Calif., with SHR Mason 11G, 4/9/2019, by CHAC Mason 2214.

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that can make it hard to convince a client that what is really needed is a management change,” Goehl states.

Approaches to Herd Health Don’t let habits creep into your diagnosis of herd health issues. by Troy Smith

“S

ometimes we need to look deeper and think harder,” suggests George Faris. In practice for 39 years, the Wheatland, Wyo., veterinarian fears some producers address their herd health problems only superficially. It’s not intentional. Faris believes a great majority of producers believe they are doing all they can to keep their stock from becoming sick. All too often, it happens anyway. It happens even though these producers may be spending lots of time and plenty of money to detect illness and render treatment with highly recommended remedies. But animals sometimes contract disease, despite producer efforts to immunize herds through vaccination.

Re-evaluate management practices Often, animal disease is a consequence of multiple contributing events and conditions. It isn’t just about the bug — some infectious disease agent. It’s also about the relative risk of exposure to the bug and an animal’s susceptibility to infection. These things are influenced by environmental factors, some of which may be beyond a producer’s control. Others are manageable. To illustrate the point, Faris tells about an un-named cattle feeder operating in a neighboring state. It seems this particular feedyard manager routinely received calves that had been

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hauled hundreds of miles. Typically, newly arrived calves were assigned to one of the feedyard’s “front pens” located near the mill and office. Placement in these pens, at the very hub of operations, made it easy for the manager and his employees to observe the calves multiple times each day. Sickness could be detected and treated quickly. And there was sickness. “Those receiving pens were close to all kinds of activity, feed trucks and lots of other traffic coming and going all day long. It was dusty and noisy,” explains Faris. “So, was that the best place for highly stressed, just-arrived cattle? Under those conditions, will new cattle acclimate quickly, or are they even more likely to get sick?” Unfortunately, producers don’t always recognize that management choices can have unintended consequences. In this case, Faris’ feeder-friend penned new arrivals where sickness could be addressed most easily. The trade-off was a higher incidence of sickness. “You’ve got to do what’s right for the cattle; not just what’s most convenient,” warns Faris, reminding producers that managing animal health really starts with balanced nutrition. When health problems persist, it’s an area of management that should be prioritized for scrutiny. But don’t think singularly. Scrutinize the whole production system, looking for decisions or practices that may have delivered a sought-after result

PHOTOS COURTESY OF HUFFORD’S HEREFORDS

Small steps with big improvements Sometimes, relatively simple changes can lead to real and lasting improvement. For example, Goehl discourages the common practice of buying baby calves at a sale barn, to foster on cows that have lost their own calves. Calling it one of his “pet peeves,” Goehl says bringing those calves into the herd also brings a high risk of exposure to many kinds of disease pathogens. He has seen what can happen following such a blatant breach of biosecurity. “It’s not worth the risk. Just sell those cows or run them over as dries,” he advises. Goehl says a biosecurity plan also should be a priority for stocker operations which handle high-risk calves. He recommends biocontainment of newly acquired animals, keeping them separate for a period of time to prevent the potential spread of disease. Goehl also recommends consideration of the type and timing of processing protocols. “Understand that not all stocker cattle are created equal,” Goehl warns. “How I receive a 45-day weaned and preconditioned calf has no bearing on how I receive a longhauled, un-weaned bull.” According to University of Nebraska Veterinary Epidemiologist and Extension Specialist Brian Vander Ley, cattle producers representing all industry segments and all geographic regions often find comfort in traditions they have inherited or created for themselves. Defining their own particular production systems as “what works for us,” they typically stick to the well-trod path. They don’t go looking for ways to change when, where or how they perform fundamental practices, such as calving, weaning, shipping or receiving of cattle. Sometimes, however, a lasting solution to animal health problems requires significant change. Vander Ley talks about one family-

accompanied by an unexpected and previously unrecognized result. Veterinarian Dan Goehl, of Canton, Mo., agrees that producers sometimes fail to fully consider the potential down-side of some management decisions. In a way, the availability of a broad arsenal of animal health products may be a contributing factor. Goehl thinks there is a very real danger of producers becoming too reliant on them. “This is absolutely true,” Typically, the deeper within he affirms. “It’s just human nature to take the path of the structure that changes are least resistance. Unfortunately, made, the more leverage we producers sometimes think this path can be found have for solving a problem. through a needle.” — Brian Vander Ley Goehl believes most producers realize that antibiotic treatments address symptoms run cow-calf operation’s running battle of sickness and not the cause. They with calf scours. Never a big problem may employ vaccination as a preventive previously, scours became increasingly measure, but that too may be only a serious after the family started short-term fix — if the management expanding its cow herd, in order to system creates an environment where bring a now-grown child into the disease challenges are overwhelming. operation. Cow numbers increased a As difficult as it may be to admit, little more each year and the incidence producers may be driving some of the and severity of scours also increased. animal health problems they face. “They had incredible scour “As a veterinarian, it can be problems, moving from single- to difficult to work through these double-digit mortality rates,” tells problems with producers. Often, Vander Ley. “They spent a lot of they are looking for a silver bullet money on treatments for sick calves when there isn’t one. As with and then started vaccinating cows most everything in life, it is an to prevent scours. The next year, it accumulation of small things. But was the same thing — a lot of sick Hereford.org


calves, a lot of dead calves — and these people wondered why the vaccination program wasn’t working.” Vander Ley says he has seen other examples like this one, where vaccination became another treatment of disease symptoms rather than a way to fix the real problem. And the real problem was year-after-year use of the same traditional “calving pasture” and an increasingly larger number of brood cows calving within the same land area used when the herd was smaller. From a calf health standpoint, the calving grounds had become overcrowded. The opportunity for exposure to scourcausing agents was high and, for many calves, overwhelming. “The long-term fix for scours is to manage exposure. I doubt we’ll ever completely eliminate calf scours, but we can mitigate it by managing exposure,” states Vander Ley, noting that the Sandhills Calving System might be a fitting mitigation method for operations like the one described. According to that management procedure, periodically (at least every two weeks) during the course of the calving season, cows yet to calve are separated from those that have delivered and moved to a separate, previously unoccupied pasture. The objective is to have calves born on relatively clean ground and protect newborns from exposure to pathogens shed by older calves. As successful as the Sandhills Calving System can be, Faris acknowledges that it may not fit every operation. In such cases, he suggests that an old-fashioned alternative be considered. “When I was growing up, we were out there horseback pairing out just about every day. It’s another way to spread those calves out and reduce exposure,” says Faris, describing the practice of removing pairs from the calving pasture, as soon as young calves can travel well enough. “But some people use the same calving pasture for generations and keep cattle in close quarters for too long, and then they’re really busy treating sick calves.” Vander Ley fears the cattle industry, in general, may have become better at treating disease than preventing it. Prevention, to many producers, equates with a vaccination program. If they vaccinate, they think they are doing the best that they can do. But Vander Ley believes there is a very real danger of becoming too dependent upon the hypodermic needle. He believes it can lead to a kind of complacency. Instead, he urges producers to look harder for the reasons why their cattle could get sick. “So many operations are wide open to biological risk, because of their structural components and interactions, and maybe their traditions,” says Vander Ley. “Combinations of circumstances and events drive (animal health) problems. Too often, though, producers just treat the symptoms without ever finding the root-cause.” Warning against a “best management practices” mentality, Vander Ley admits that the veterinary profession has been guilty of promoting it to some degree. Producers have been told that doing this, this and Hereford.org

this is likely to deliver the best results possible, or the fewest problems at least. However, Vander Ley emphasizes that different operations have different problems — different levels of risk relating to different kinds of disease. The practices that are best for one operation may not be best for another.

Seek additional advice Vander Ley urges producers to look inward with a disciplined systems approach. The parts and pieces of an operation affect the whole. Consider the various elements of the production system structure to identify unintended consequences. Consider how the operation’s structure could be driving health problems. Vander Ley also recommends that producers consult their veterinarians for help in assessing and prioritizing

biological threats. A veterinarian can help gain understanding of specific diseases, their methods of transmission and likely control points within a producer’s own operation. Then consider what structural changes will address the real cause of disease. “Typically, the deeper within the structure that changes are made, the more leverage we have for solving a problem,” states Vander Ley. To some extent, all human beings are creatures of habit. Routines and time-worn ways of operating become comfortable. There are times, however, when sticking with the status quo carries the greatest risk. If disease problems persist, despite liberal use of the needle, some

change in management practices or procedures might be the remedy. Vander Ley suggests that producers remember the definition of insanity. You can’t keep doing the same thing, over and over again, and expect different results.

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Prebiotics vs. Probiotics: How are They Different Prebiotic and probiotic sound similar; in fact, with just one letter difference, you might even believe they function equally, too. However, that is not the case.

B

oth prebiotics and probiotics do play a role in the health of the bacteria found in the digestive tract. Yes, there are good bacteria in there. But they are two very different supplements that play two very different roles in keeping cattle healthy and gaining.

Treatment and prevention Probiotics are a group of living bacteria that are administered to the animal. This life adds “good” microbes and bacteria to the animal. One caution about probiotics is that this “life” can become death with the heat, the cold or other environmental challenges for the product; therefore, causing the probiotic to be ineffective. Simply stated, if you are giving your cattle a probiotic, you are adding live organisms to what is already in their gut. Prebiotics, on the other hand, are supplements that support

the living microorganisms that already exist in the gut. Prebiotics are not alive but rather work to enhance the naturally occurring growth and benefits of the good microbes that are present. “The prebiotic is advantageous because it is not alive. It supports the bacteria that are still there, and there is still a large population of live bacteria that are waiting to flourish and grow,” says Kevin Glaubius, director of nutrition at BioZyme® Inc. “I can pellet it or store it on a shelf for extended periods. I don’t have to worry about it dying. A prebiotic gives you a lot of flexibility. In my opinion, a producer should grab the prebiotic first. Prevention always pays over treatment. In really severe cases where we’ve already implemented treatment, and the calves remain stressed and sick, then we would use probiotics.”

In my opinion, a producer should grab the prebiotic first. Prevention always pays over treatment. In really severe cases where we’ve already implemented treatment, and the calves remain stressed and sick, then we would use probiotics. ­— Kevin Glaubius 90

| February 2020

The prebiotic serves more of a preventative measure to an animal because it can stimulate the growth of all bacteria in the digestive system and is not dependent on the diet of the animal. For living bacteria to survive, they are dependent on specific diets, such as a high-grain finishing diet or a high-roughage starter diet. The probiotics respond differently when introduced to a new population largely due to the diet. However, if you get a prebiotic in an animal early, you shouldn’t experience a declining bacteria population.

What to note Glaubius says the labeling on a probiotic can be confusing, especially since they often talk about adding a big number like adding a million colony forming units per gram. That is just a very small percentage of bacteria to add to the rumen when typically, 3 billion individual bacteria are found in every 1 cc of rumen fluid. And although a probiotic does have its place, it is usually a last resort effort to get calves back to eating and gaining after they have experienced extreme sickness and health. “There is a place for probiotics,” Glaubius says. “I

would use probiotics when I have a calf that has been off feed for an extended period of time and has been treated with antibiotics multiple times, which has often killed or reduced the number of rumen bacteria. I expect to see the biggest response in those extremely high-stressed animals. The rumen is very good at digesting lots of different bacteria, and having a diverse population is just as important as having live bacteria.” Just because two words sound similar, doesn’t mean they are. That one letter makes a big difference in how your cattle’s rumen functions and their overall appetite and gain, which ultimately can make a big difference to your bottom line. Start with a preventative measure — a prebiotic. You’ll see a difference in growth and performance, and when you do have to use a probiotic, that prebiotic should help the probiotic become even more effective. Editor’s Note: This article was provided by BioZyme® Inc.

Hereford.org


All Seasons

Slaytons’

Farm

Harry and Karen Taylor 10402 Stewart Neck Rd. Princess Anne, MD 21853 443-880-1614 allseasonsfarm@gmail.com

FOUNTAIN VALLEY FARM The Bachtel Farmily Westminster, MD Randy 443-340-4418 rbachtel@bprsurveying.com Brooks 443-340-4419 brobachtel@hotmail.com

Dan Snyder, cell 240-447-4600 Seth Snyder, cell 240-405-6049 654 Cold Spring Rd. Gettysburg, PA 17325-7335 717-642-9199 herefordcattle@stoneridgemanor.com

www.stoneridgemanor.com

Slaytons’ Hereford and Angus Performance Seedstock J. Paul and Bette Slayton 2272 Dibert Rd., Bedford, PA 15522 814-623-0772 717-805-1376 – cell paul@slaytonsbeardance.com

Bob Schaffer, Owner-manager 3320 Deer Track Rd. Spotsylvania, VA 22551 540-582-9234 bob@deertrackfarm.com www.deertrackfarm.com

W A KNOLL CREST FARM

“Serving the beef industry since 1944” 17659 Red House Rd. Red House, VA 23963 Office 434-376-3567 • Fax 434-376-7008 James D. Bennett 434-376-7299 Paul S. Bennett 434-941-8245 Jim G. Bennett 434-664-7935 Brian R Bennett 434-664-8309 Dalton G. Bennett 434-664-7946 Scott R. Bennett 434-660-7268 knollcrest@knollcrestfarm.com Hereford.org

The Baldwins 2 Church View Rd. Millersville, MD 21108 443-871-0573 webald@aol.com

Bob and Pam Rhyne 3700 Peach Orchard Rd. Charlotte, NC 28215 Bob’s cell 704-614-0826 Kim, Alexis and Courtney Eudy 10945 Hickory Ridge Rd. Harrisburg, NC 28075 Kim’s cell 704-589-7775

HEREFORD FARM

George, Tammy, William and Andy Ward 3404 Shady Grove Rd. Providence, NC 27315 336-388-2177 Cell 434-251-3637 gwwardjr@centurylink.net

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WISCONSIN HEREFORD BREEDERS This space is AVAILABLE! • • •

Garrett, Kelli, Elsa and Ben Graber Brock and Holly Graber Tom and Janeen Reid Garrett 608-513-3536 Brock 608-516-0132 Follow us on Facebook at Hidden Spring Ranch

Contact John Meents at 419-306-7480 or jmeents@ hereford.org • • •

JOSH and AMY SPAETH 2515 250th St. Cadott, WI 54727 715-289-4098 cloverbeltconstruction@gmail.com

| February 2020

Dalton Polled Herefords

Polled Herefords Chuck and Tracy Badertscher 4313 Cannonball Tr. Dodgeville, WI 53533 608-574-2002 Chuck 608-574-3858 Tracy ctbad2@hotmail.com

Polled Herefords

HEREFORD FARMS

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OTTER CREEK

HUTH

LARSON N8494 110th St. Spring Valley, WI 54767 Fred, home 715-772-4680 Fred, cell 715-495-0837 Easten, cell 715-495-6233 Jerry, home 715-772-4566 www.larsonherefordfarms.com

O C

Jerry, Maryann, Michael and Karl Huth W9096 County Trunk AS Oakfield, WI 53065 920-583-3223 Fax 920-583-2068 Cattle always for sale at the farm huth@wildblue.net www.huthcattle.com

John and Jeannie Dalton 2279 160th Ave. Emerald, WI 54013 715-338-1729 dphereford@yahoo.com

Tod, Sondra, Blake and Bryce Brancel W7874 Hwy. 23 Endeavor, WI 53950 608-617-6949 cell 608-697-9026 Ben and Gail Brancel 608-981-2003 brancel@nextgenerationgenetics.com

This space is AVAILABLE! • • •

Contact John Meents at 419-306-7480 or jmeents@ hereford.org • • •

POLLED HEREFORDS 1547 75th St. New Richmond, WI 54017 715-247-5217 Gene 715-781-3239 Brent 715-760-1727 Lance 715-377-6876 Matt 717-760-1771

For club calves, call Matt! Watch for our consignments in the Lamb Bros. Beef Sale!

Hereford.org


SELLING AT THE

IOWA BEEF EXPO

THURSDAY, FEB. 13 • DES MOINES, IOWA LPH MS FAITHFUL 45F ET Sire: H FHF AUTHORITY 6026 ET MGS: THM DURANGO 4037 Bred AI Dec. 11, 2019, to Boyd 31Z Blueprint 6153.

BW 3.7 WW 57 YW 88 MM 27 M&G 55 FAT -0.009 REA 0.50 MARB -0.06

Visitors are always welcome!

Harold and Connie Lietzau 7477 Iband Ave., Sparta, WI 54656 608-633-2875

• • • • • • • • • • • • • • •

LIETZAU HEREFORD FARM

Troy and Michelle Jaydon, Devon and Jocelyn Taylor and Ty Taylor cell 608-487-0015

WISCONSIN HEREFORD BREEDERS

GARI-ALAN Whiskey Run FARM Gary, Marilynn and Nathan Reinke N6060 Hilltop Ln. Johnson Creek, WI 53038 Home 920-699-3126 Nathan 920-988-3631 gafcattle@tds.net www.garialanfarm.com

BOETTCHER’S BROOKVIEW ACRES

Farms

hjh@whiskeyrunfarms.com www.whiskeyrunfarms.com Hank and Charlotte Handzel & Family 2791 Sime Rd. Cottage Grove, WI 53527 608-839-5207 Main 608-235-9417 Cell

Polled Herefords Since 1960 Performance Tested Since 1968

Ken and Sandy 608-356-2578 Travis 608-434-2843 Jim E10645 Hatchery Rd. Baraboo, WI 53913 U.S. Hwy. 12 S., 1/2 mile from McDonald’s, west on Hatchery Rd., 1 mile to farm sign. ken254@centurytel.net www.piercesherefords.com

Butch and Maryellen W16163 U.S. Hwy. 10 Fairchild, WI 54741 715-597-2036 Brandon 715-533-2470 Garritt 715-586-0033 Michael 715-533-3370 Ryan, Tiff and Andrew Timm 507-433-1183 cmboettcher@centurytel.net www.brookviewacres.com

Blue Goose Hereford Farms

Lucas, Stephanie, John and Owen Niebur N2315 140th St. Plum City, WI 54761 Lucas, cell 715-307-2229

OW EG O

S TO C K FA R M

REGISTERED POLLED HEREFORDS

Marvin Espenscheid Family 12044 Hwy. 78 Argyle, WI 53504 608-543-3778 608-558-3445 cell osf@mhtc.net

Steve Merry 1840 Co. Rd. CC Hartford, WI 53027 Steven.Merry@aurora.org 414-881-5274 Generations of Family Affair Sale Oct. 13, 2019 Five Generations of MERRY Polled Hereford Breeders – Spanning 115 Years

Hereford.org

Jim and Diana Wiechert & Family N9508 Pleasant Hill Rd. Iola, WI 54945 MapleCrestFarm@msn.com Home 715-445-2045 Cell 262-707-3530 Visitors Always Welcome

Joe and Amy Starr and Family

E5198 N. Water Dr. Manawa, WI 54949 920-596-2580 Fax 920-596-2380 starr@wolfnet.net

Lininger Farms Chester and Kathy Lininger W1018 Spring Prairie Rd. Burlington, WI 53105 262-763-8846 clininger@wi.rr.com

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Hereford Mom Diaries

| by Christy Couch Lee

Lessons from Disappointment It all seemed to hit us on the same day. My husband, Craig, was out of town on a business trip, and I was home with our three kids. I had picked up one son from his high school basketball practice and the other from his practice with the middle school team. I’ll just say that neither practice had gone the way the boys had hoped. They were down on themselves. They were questioning their places on their teams. Some teammates hadn’t been the most supportive. And it was just a little too much that day.

Tough lessons It was a quiet drive home from town. Neither boy wanted to talk. But I just felt as if I had to say something. So, I reminded them to consider things from the coaches’ standpoints. To know that we are going to deal with difficult people throughout our entire lives. (That was received with eye rolls, as I expected.) To remember everyone has tough days — and one bad day doesn’t mean a bad life. All the while, inside, this momma’s heart was hurting.

Both boys have been putting in great effort this year. They’re making progress and are continually improving. Unfortunately, their parents were never voted “most athletic” in school. Not even close. So, their accomplishments are the result of a lot of hard work — not necessarily natural-born talent. As well, we want our kids to be resilient. To learn from coaches and mentors on how they can improve, and then to apply those lessons to do just that: improve. Sometimes, it feels as if

life would be best if our children never experienced disappointment. And many times? What I wouldn’t do to take that hurt on, myself, so that they could avoid it.

Dust yourself off But that’s not how life works. And our best lessons come from falling, learning and rising again. As much as I know it’s true for our kids, I know it’s also true for us as adults, too. I’ll admit — I’m my own worst critic. I can beat myself up for a stupid thing I said 25 years ago. I look at every photo session I’ve done and wonder how I could have made it even better. I read and reread stories I’ve written to determine how I can make each even more informative or enjoyable. And when I don’t feel as if I’ve done my best, it’s tough for me to let that concern go. Disappointment is one of the worst emotions I can imagine. We are now entering the second month of 2020. If you’re like many Americans, you’ve set resolutions to better yourself. And, statistically, one third of those resolutions don’t make it to this point. I gave up on resolutions long ago. But one thing I haven’t given up on? Bettering myself and setting goals to achieve each year.

Be a good example One of my top goals for this year? To be kind. Of course, to others. But even more importantly? To myself. And I have a feeling we all could benefit from that mentality. When I don’t reach a goal for myself, when I don’t produce what I consider to be top-notch work? Well, I say things to myself that I would never, ever say to another person. I can be downright cruel. If I wouldn’t say it to a friend, I most definitely shouldn’t say it to myself, either. It’s time to start giving myself some grace, too. There’s no doubt; we will all experience disappointment throughout our lives — in our workplaces, in our homes, in the showring. Chances are, more than we would ever hope. But we can rise from those setbacks, learn from the mistakes and become better for it. Yes, we will individually benefit from dealing well with disappointment. But even more importantly, perhaps, the youth in our lives are watching, and they’re learning how to cope through our examples. Let’s be a good example. For them and for each other. Christy Couch Lee is a freelance writer from Wellington, Ill. She can be reached at christy@ceeleecommunications.com.

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HELBLING HEREFORDS 4785 Co. Rd. 83 Mandan, ND 58554 Jim 701-663-7123 Fred 701-663-0137 Wayne 701-471-4391 Helbling95@msn.com

Craig, Kayla and Kain 40 93rd Ave. N.W. Halliday, ND 58636 701-548-8243 Cell 701-260-0058 craigp@ndgateway.com Hereford.org

Duane, Joana, Taylor and Thomas Friesz 4465 34th St., P.O. Box 67 New Salem, ND 58563 joana@northlandinsuranceagency.com

www.frieszlivestock.com Selling bulls and females private treaty Breeders of polled Herefords, Corriedale sheep and Boer goats.

Rollie, April and Jake 4260 127th Ave. S.W. Belfield, ND 58622 701-575-8292 701-290-3469 www.baumgartencattle.com

Carl, Lindsay, Casey, Dru and Stetson Olson 16068 24th St. S.E. Argusville, ND 58005 Cell 701-361-0684 Edward Olson 701-238-3601 www.olsonredpower.com olsoncandc@aol.com

Wolff

Cattle Company Steve Wolff 122 N. 12th St. Oakes, ND 58474 701-710-1574

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DM 714 8Y WILLIAM 514C ET {DLF,HYF,IEF} P43836603 — Calved: March 18, 2015 — Tattoo: LE 514C SHF WONDER M326 W18 ET {CHB}{DLF,HYF,IEF} NJW 73S W18 HOMEGROWN 8Y ET {DLF,HYF,IEF} P43214852 NJW P606 72N DAYDREAM 73S {DLF,HYF,IEF}

KCF BENNETT 3008 M326 {SOD}{DLF,HYF,IEF} SHF GOVERNESS 236G L37 {DLF,HYF,IEF} PW VICTOR BOOMER P606 {SOD}{DLF,HYF,IEF} NJW 94J DEW 72N {DLF,HYF,IEF}

GE•EPD DM BR SOONER {CHB}{DLF,HYF,IEF} DM BR SAVANNA 714 ET {DLF,HYF,IEF} P42839517 CL 1 DOMINETTE 095K {DLF,IEF}

REMITALL ONLINE 122L {SOD}{CHB}{DLF,HYF,IEF} DM L1 DOMINETTE 901 {DLF,HYF,IEF} CL 1 DOMINO 640F CL 1 DOMINET 496 1ET

AHA

CE BW WW YW DMI SC SCF MM M&G MCE MCW UDDR TEAT CW FAT REA MARB BMI$ BII$ CHB$ 8.1 1.5 67 115 0.9 1.7 14.7 39 73 3.6 115 1.50 1.50 93 0.031 0.80 0.15 353 437 132

• HOMOZYGOUS POLLED! • Owned with Mohican West and Don Moler. • Semen is available.

BIG 541C Stealth 21F

P44015990 • First son of William now working in the Journagan Ranch/Missouri State University program. Purchased at the Missouri Opportunity Sale.

Thank you

to our 2019 customers!

Tom Biglieni and Jill Elwing 2109 Des Peres Rd. • St. Louis, MO 63131 417-827-8482 • elwingjill@hotmail.com

We appreciate your business!

Farm Address: 3345 Lollar Branch Rd. • Sullivan, MO 63080

MISSOURI BR E E DE R S Success Breeds Success

Rusty and Marijane Miller 20500 Sioux Dr. Lebanon, MO 65536

Gary and Frances Duvall 1082 Hwy. 97 Lockwood, MO 65682

Rusty, cell 317-840-7811

417-232-4817 417-827-2163 cell duvallherefords@keinet.net

Marijane, cell 317-341-3846

Herdsman: Miguel Cifuentes 417-793-5082

millerherefords@yahoo.com www.millerherefords.com

Tom, Siu and Clare Luthy 4789 S. Farm Rd. 193 Rogersville, MO 65742 417-861-1755 tluthy@mac.com

www.l3farms.com 96

Rick and Laurie Steinbeck 2322 Drake School Rd. Hermann, MO 65041 573-237-2668 573-680-0954 cell Polled Herefords and Red Angus Breeding Stock Available

| February 2020

BLUE RIBBON FARMS Jeff and Stephanie Rawie Aaron and Kylie Noble 11768 W. Farm Rd. 34 Walnut Grove, MO 65770 417-209-5538 jeffrawie24@yahoo.com

Mead Farms 21658 Quarry Ln. Barnett, MO 65011 Alan Mead 573-216-0210 meadangus@yahoo.com Annual Bull Sales: First Saturday in March Last Saturday in October

Al and M.D. Bonebrake Springfield, MO 417-849-1324 James Henderson Herdsman 417-588-4572

Maternal Excellence Online Heifer Sale Every April and September

REYNOLDS HEREFORDS

Williamson Polled Herefords Monty & Georgia Williamson

(417) 247-0782

wphranch@gmail.com wphranch.com 975 Stillhouse Road Mountain View, MO 65548

Jimmie, Andrea & Joel Butler Cody & Jocelyn Washam Republic, Missouri 417-838-4095 Jimmie 417-838-3665 Joel butlerpolledherefords@hotmail.com www.butlerpolledherefords.com

Matt, Barb, Tye and Makayla 1071 C.R. 1231 Huntsville, MO 65259 Cell 660-676-3788 Home 660-277-3679 reynoldscattle@cvalley.net www.reynoldsherefords.com Annual Sale Last Sunday in October

Hereford.org


R egistered Polled Herefords Since 1962

First Time Ever Offered 58 years of genetics Our entire 2019 heifer calf crop

CSR 88D HOME MAID 27A 12G

Sire: NJW 135U 10Y HOMETOWN 27A MGS: EFBEEF U208 SURE BET Z002 Excellent cow family, same family as 32G. • BW 78 lb. CE 7.3; BW 1.4; WW 64; YW 100; DMI 0.5; SC 1.1; SCF 21.1; MM 23; M&G 55; MCE 4.4; MCW 104; UDDR 1.20; TEAT 1.20; CW 69; FAT 0.021; REA 0.50; MARB 0.05; BMI$ 415; BII$ 494; CHB$ 102

CSR 87C POWER UP 652D 32G

Above average EPDs. A rare opportunity.

Sire: CHEZ DANTE 652D ET MGS: NJB 3060 GAUCHO 829 Same cow family as 12G. He has all the amenities. • BW 76 lb. CE 8.2; BW 0.0; WW 49; YW 77; DMI -0.1; SC 1.0; SCF 18.3; MM 20; M&G 45; MCE 5.4; MCW 77; UDDR 1.20; TEAT 1.20; CW 68; FAT 0.041; REA 0.31; MARB 0.07; BMI$ 375; BII$ 440; CHB$ 105

Sires represented: NJW 137U 10Y Hometown 27A ILR Red Power 456B CHEZ Dante 652D EFBEEF U208 Sure Bet Z200 Plus other exciting sires Jim and Linda Reed P.O. Box 126, Green Ridge, MO 65332 660-527-3507 • reedent@iland.net Craig, Natalie, Macy, Mallory and Maggie Reed P.O. Box 124 • Green Ridge, MO 65332

RF 77D TOP HAND 57E 43G

Sire: RF 60T STAY WITH ME 57E MGS: CMR THE PROGRAM A431 Out of a beautiful cow that is a family favorite. • BW 83 lb. CE 0.5; BW 3.3; WW 58; YW 91; DMI 0.5; SC 0.8; SCF 20.1; MM 29; M&G 58; MCE 2.3; MCW 102; UDDR 1.20; TEAT 1.20; CW 67; FAT 0.011; REA 0.41; MARB 0.09; BMI$ 397; BII$ 473; CHB$ 96

Brian, Samara and Terrell Reed 416 North Dr. • Abernathy, TX 769311

Videos of bulls available at www.reedent.com

RF 93C DANTE 17G

Sire: CHEZ DANTE 652D ET MGS: NJB 3060 GAUCHO 829 Visitors always pick out the dam of 17G. • BW 74 lb. CE 7.1; BW 0.6; WW 49; YW 79; DMI 0.0; SC 1.0; SCF 17.1; MM 22; M&G 47; MCE 4.5; MCW 84; UDDR 1.30; TEAT 1.30; CW 67; FAT 0.051; REA 0.32; MARB 0.05; BMI$ 356; BII$ 419; CHB$ 103

Jim D. Bellis Family Mark, Terry, Sabrina and Brianne Abramovitz

6969 Bass Ln. Columbia, MO 65201 573-864-6475 Cell 573-441-9951 Home/Fax telwing@gmail.com www.abracattleco.com

JOURNAGAN RANCH Missouri State AGRICULTURE

Marty Lueck, Manager Rt. 1, Box 85G Mountain Grove, MO 65711 417-948-2669 or 417-838-1482 Fax 417-948-0509 mvlueck@centurytel.net

Hereford.org

Shoenberger Polled Herefords Eric and Kami – 417-737-0055 Eric Jr. – 417-860-7151 SPHHEREFORDS@OUTLOOK.COM

Menzies Cattle Co. LLC Josh Menzies 5667 State Hwy. 38 Marshfield, MO 65706 417-425-5659 jmenzies79@gmail.com

Trent, Mary and Family

Jim D. and Carla Bellis Joanna and Jonathan Jamie and Kevin Johansen 17246 Hwy. K Aurora, MO 65605 417-466-8679 JimBellis@missouristate.edu

9128 W. Farm Rd. 30 Walnut Grove, MO 65770 417-788-2787 Cell 417-830-7257 Fax 417-863-6884

Malone Hereford Farm

ROTH HEREFORD FARM

WMC Cattle Co. Est. 1926

Travis and Sarah McConnaughy 1199 Co. Rd. 116 Wasola, MO 65773 417-989-0486 t-mc2009@live.com www.wmccattleco.com

McMillen’s Toothacre Ranch

Gary and Debbie Doss

6200 N.E. 142nd St. Smithville, MO 64089 816-699-8831 DHF6200@aol.com

Home of RHF THM Supreme 2026 1146 N.E. Hwy. J Windsor, MO 65360 Ed and Carol 660-331-4127 • 660-694-0141 Fax Eddie, Mary, Lane and Levi 660-351-4126 croth745@earthlink.net

Breeding Stock, Polled Hereford and Cross Steers Alton and Marie Malone

1371 Rd. F Emporia, KS 66801 Phone/Fax 620-342-7538 malone@maloneherefordfarm.com www.maloneherefordfarm.com

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Succession Planning

| by Sarah Beth Aubrey

Communicating Across Generations “Siri, do you speak 65-year-old?” At a conference where I was speaking last spring, I met Kelsey, a recent college grad who had been back at her family’s California ranch about eight months. She was looking for help in navigating the waters of dealing with employees much older than she and told me about the day she literally collapsed at her desk in tears. Things had been bad for a while, but everything had come to a head when her dad yelled at her in front of two employees, saying she needed to have more control over “her people” if she was going to do this job right. Worst of all, one of the guys had been Tony, a long-term employee that Kelsey felt sure was trying to undermine her at every turn. She had been trying to tell her

dad about that concern — and that she needed some kind of help — when he’d blown up. Back at her office and at her wit’s end, she literally asked her phone’s voice activation assistant, “Siri, do you speak 65-year-old?” Kelsey swore the answer came back: “No, I do not understand that.” So, how do you help a young leader manage people who are older than she, who have had many more years of service and who have never reported to a girl (and don’t want to start)? Well, it’s not easy, but it starts by looking at the influence. One of the most critical aspects of influence involves clearly communicating value as well as expectations.

Communicating value We have at least three (sometimes four, and soon we might have five) generations around our farm or ranch workplace! The question is how to get the different generations effectively communicating when there is a span of nearly a century between the 14-yearold grandson who thinks he would like to farm and the 90-something greatgrandfather who still owns much of the land. It would probably be much easier if there was an app for communicating across generations.

The four big ways to communicate across generations A few ways to encourage better communication with others and to develop an appreciation of the value they bring include: 1) Acknowledge and appreciate differences. (But, stop stereotyping!) It can be easy to fall back on generational stereotypes when working across generations, which makes it particularly difficult to correct. However, in these situations, we have to pause and make an effort to avoid these limiting biases. We are all influenced by and, ultimately, are products of our time periods — when we were born, raised, became adults and gained our experiences. These experiences define who we are as individuals and are deeply ingrained in our personalities. 2) Understand value differences. “Because it’s always been done that way” is the type of thinking that doesn’t resonate as a legitimate reason with anyone and, particularly, with people who are new to the business. While different generations may naturally value and prioritize different things, it’s valuable to have open discussions and explorations about the reasoning behind why things are done a certain way. Think of it this way: If someone younger questions you about the why of something and you can’t immediately explain it, then it is probably worth questioning. 3) Be willing to learn. Younger generations need to be patient and willing to learn from experience. It turns out we actually don’t have all the answers just because we turned 21 or graduated from college. In turn, mature generations must have the willingness to teach rather than

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to tell. Do you have an established system for knowledge transfer in your operation? If not, pairing a more senior, experienced employee with a junior person is the quintessentially classic way to mentor effectively and to give everyone a chance to shine. 4) Acknowledge differences with respect and expect respect. Respect for others needs to be a clear expectation, and managers must set up systems to make this happen. The biggest challenges younger family members have when starting at the farm don’t usually involve working with parents and often long-term employees who might just be a tad set in their ways. Start by clear reporting structures, which can help prevent a host of avoidable problems. Also, it takes work and vigilance at all levels to ensure that a culture of respect is practiced. If you see older employees dissing a young manager, say something. Stepping in under these circumstances sends a message that disrespect will not be tolerated. Finally, just as Kelsey eventually learned when she and her dad sat down to talk, communicating value is not just a “younger generation problem.” Every person must communicate the value he or she brings to the farm business and appreciate the value of others. All generations need to communicate their value in order to be heard, to be respected and to be effective. Sarah Beth Aubrey is an entrepreneur and founder of Aubrey Coaching and Training. She can be reached at sarah@sarahbethaubrey.com.

Hereford.org


Adding to the Donor pen

NEWOR N DO

Boyd 31Z Rita 8067 (P43911303).

She will be joining two other top females: Loewen 33N Red Lady B57 ET (P43592609)

Creek Trusts Fancy 409B (P43510148)

••• Contact Jim for embryos to top herd bulls in the breed!

Jim O’Mara 3600 Ludlow Rd. Good Hope Community, Lena, MS 39094 601-654-3584 • omaraj@phelps.com www.broadlawnherefords.com

Broadlawn will not have a sale in May due to the large number of females sold by private treaty last year.

4B Farms TRIPLETT Bryson Westbrook 409 Johnsfield Rd. Shelby, NC 28150

Woolfolk Farms

131 Hallie Anderson Rd. Jackson, TN 38305 Scott 731-571-7399 John 731-225-2620 Matt 731-571-3265 woolfolkfarms@yahoo.com Facebook – Woolfolk Farms www.wfherefords.com

980-230-4868 brysonw@thewestbrookco.com

John Wheeler, owner 910-489-0024

doublejfarmllc@yahoo.com www.doublejfarmllc.com Home:

775 Clacton Circle Earlysville, VA 22936 Farm:

N. Lomax Rd. Traphill, N.C. Hereford.org

243 Horseshoe Neck Rd. Lexington, NC 27295 terracefarms@gmail.com Registered Herefords Since 1938

Jim Davis 336-247-1554 Linda Davis 336-853-8019 Chad Davis 336-479-2009

POLLED HEREFORDS

James and Doris Triplett 254 Hallmark Rd. Statesville, NC 28625 704-872-7550 704-902-2250 triplettmarble@bellsouth.net

Joel and Amanda Blevins 324 Austin Lane Wytheville, VA 24382 276-759-1675 herefordhollow@gmail.com

Mike Rogan 1662 McKinney Chapel Rd. Rogersville, TN 37857 423-272-5018 Cell 423-754-1213 roganfarm@yahoo.com

4134 County Hwy. 30 Horton, AL 35980 Glynn Debter 205-429-2040 Perry Debter 205-429-4415 Fax 205-429-3553

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From the Field In the News

Iowa Foundation Heifer Program 2020 Winner Selected Addison Wall, daughter of Patrick and Amanda Wall, of Pleasantville, Iowa, has been chosen as the 2020 recipient of three registered Hereford heifers awarded by the Iowa Beef Breeds Council and the Iowa Cattlemen’s Foundation. Initiated in an attempt to help young Iowans begin foundation beef herds, this is the 10th year of the Iowa Foundation Heifer Program. Addison was chosen from a group of extremely well qualified applicants. She is a 7th grader at Pleasantville Middle School, where she is active in dance and band. Addison lives with her parents and her 6-yearold brother, Brody, on a farm near Pleasantville. She is currently serving as the president of the Marion County “Just Us” 4-H Club, showing both market beef and breeding beef projects and also participates in Quiz Bowl. Addison is a member of the Iowa Junior Hereford Association and has participated at county, state and national events. She won the individual sales competition at the National Junior Hereford Expo at the age of 11. Her recommendations describe her as a student with leadership qualities who is willing to volunteer and accept responsibilities at her school, community and church. She is a competitive, hard-working, enthusiastic young lady and willing to help others. Addison has already begun a freezer beef program called “Hereford Heritage Beef.” She has a passion for the cattle business and has chosen Herefords as her breed of choice. She is excited to begin her duties as the new owner of three Hereford heifers. Those heifers were purchased from Goehring Herefords, Bill and Becky Goehring, Libertyville, Iowa, by the Iowa Beef Breeds Council and the Iowa Cattlemen’s Foundation. At the end of five years, when she graduates from high school, Addison will help further fund the project by contributing $6,000. Addison and her family will be present Monday night, Feb. 10, at the Iowa Beef Expo Annual Kick-Off Party where she will be honored by the Iowa Beef Breeds Council as a future seedstock producer. The grand finale of the evening will be the presentation of the winners of the Friend of Iowa Beef Expo,

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Purebred Seedstock Producer of the year and Commercial Seedstock Producer of the year. The Iowa Beef Expo runs Feb. 8-16. The Expo offers the opportunity for beef producers to make purchases from a wide array of seedstock sales. A number of display pens, as well as equipment and new products in booths are available for perusal and purchase at this year’s expo. The weekends before and after the sales are devoted to the juniors. The weekend prior to the sales is a livestock judging contest for both college and high school livestock judging teams. The following weekend hosts the Iowa Junior Beef Breeds Association premier junior cattle show of the year. Admission and parking is free. The potential of the cattle industry today is strong. Beef has always been the preferred protein source. Exports continue to grow around the world. There is something for everyone from the commercial to the purebred breeder. It is an event not to be missed.

America’s Cattle Producers Hail House Passage of USMCA National Cattlemen’s Beef Association (NCBA) President Jennifer Houston issued the following statement regarding the U.S. House of Representatives’ approval of the U.S.Mexico-Canada Agreement (USMCA) by a vote of 385-41: “Today was a crucial win for all U.S. beef producers and a reassurance that U.S. beef will continue to have duty-free access to Canada and Mexico,” Houston says. “A big thank-you goes to the Trump Administration and every lawmaker who voted to approve USMCA. Of course, there is still more work left to do, so I urge the Senate to swiftly pass the USMCA and send it to the President’s desk.”

NCBA Welcomes First Phase in U.S./China Trade Deal National Cattlemen’s Beef Association (NCBA) CEO Colin Woodall issued the following statement regarding the Dec. 19, 2019, announcement that the U.S. and China have agreed to a phase one trade deal: “The announcement of a phase one deal with China is welcome news for the U.S. beef industry. While we wait to learn more about the details of the agreement, we are optimistic that this positive news will bring long lasting relief to farmers and ranchers who have been targeted with China’s retaliatory tariffs for many months.” said Woodall. “While tariffs grab most of the headlines, China’s unjustifiable non-tariff barriers and restrictions on sciencebased production technologies must be addressed so that Chinese consumers can enjoy the same high-quality, safe and

sustainably-produced U.S. beef that Americans have enjoyed for decades. We encourage the Trump Administration to keep working with China to establish meaningful market access and rules of trade based on market demand and science, most importantly. This is an important step forward and something that both countries must build on for our mutual prosperity.”

In Passing Kenneth W. Bonnette, 87, Belmont, N.H., passed away Oct. 21, 2019. In 1980, Kenneth and his wife, Elaine, started Oak Ledge Farm in Belmont and Kenneth chose to raise polled Bonnette Hereford cattle. By 2009 Oak Ledge had show bull of the year, show heifer of the year and was honored with the premier exhibitor award for the Northeast region. Their operation was known for its top-quality Hereford show cattle, and the couple donated much of their time promoting the breed in New England through the New England Hereford Association. Kenneth was born Aug. 26, 1932, in Troy, N.H., to the late Rudolph and Ina Bonnette. He was raised by his grandparents, Eino and Sylvia Koski, and aunt Taimi. Kenneth graduated from Keene High School in 1950 and later served in the U.S. Air Force from 1951-1955, where he was a POW in Korea. His happiest memory and achievement was being a private pilot. He is survived by his wife of 62 years, Elaine; two daughters, Marjorie (Bruce) and Nancy (Dan); seven grandchildren, Jesse, Jonathan, Shawna, Kelly, Matthew, Karen and Mark; two half-sisters, Carol and Susan; a stepbrother, Richard; and many greatgrandchildren, nieces and nephews. Pat Carswell, 97, of Oberlin, Kan., passed away Nov. 27, 2019. Pat grew up in Cedar Bluffs, Kan., and graduated from Decatur Community High School with the class of Pat Carswell 1940. She took training classes in high school which enabled her to begin teaching immediately after graduation. She taught for six years in three country schools, grades first through eighth, and four years at Oberlin Junior High. She also enrolled in summer classes at Fort Hays State Teachers College. On June 3, 1950, Pat was married to J. Harold Carswell in Oberlin, Kan. In 1950 they purchased their farm northeast of Alton and built what has since been the headquarters of the family farm. Once Pat married Harold, the Hereford cattle business became a passion and a priority. They worked together to build Carswell Herefords,

now known as Carswell-Nichols Herefords, which is now operated by grandsons Ryan and Brock. In August 1953, Pat and Harold welcomed twin daughters, Carol and Cathy. Over the years the family grew to include two sons-in-law and four grandsons and their families, including nine great-grandchildren. Pat was the unsung hero of the family, and no sacrifice was too great in service of her family. She was a role model to her daughters and demonstrated a strong work ethic, morals and values. Her grandsons remember her door always being opened to them with plenty of food, especially her famous homemade apple pie, and a listening ear available to them day or night. In addition to being a devoted and caring mother, Pat found fulfillment through volunteering and service. She served as 4-H leader, a member of the Extension council, financial secretary of Alton United Methodist Church, and a Sunday school and vacation Bible school teacher. She was active in the United Methodist Women, serving as president, secretary and committee chairperson. She was active in many different organizations in the AltonOsborne areas, such as the country literacy board and county home healthcare board. She was a charter member of the Extension unit. Pat also served the Kansas Hereford Women’s Association as president, director, vice president and chairperson for numerous committees. She generously shared her time and talents to help with contests, luncheons, promotional activities, field days, banquets and scholarships. Her selection as the American Hereford Women’s president was one of the highlights of her time serving the breed. She was honored to be named Outstanding Hereford Woman of the Year in 2001. The culmination of her time serving resulted in nomination and acceptance to the National Hereford Hall of Fame with her husband in 2011. Harold and Pat retired in 1985 and spent time traveling, golfing and attending Kansas State University football games. In her spare time, she enjoyed working on genealogy, quilting, gardening and crafting. Pat was a spiritual woman who exhibited the love of Jesus Christ in everyday life. Her kindness, selflessness and generosity will be remembered by everyone she encountered. She is survived by daughters Carol (Jim) Nichols, Alton, and Cathy (Jerel) Delaney, Okla.; four grandsons, Ryan (Kesha) Nichols, Mo., Brock (Carolyn) Nichols, S.D., Scott (Casey) Delaney, Texas, and Jeffrey (Kirsten) Delaney, Calif.; nine great-grandchildren, Merritt Nichols, Mo., Avery, Emma, Zoe, Coy, Colt, Knox and Flint Nichols, S.D., and Kate Delaney, Texas; brother, Keith Mines, Kan.; and many special friends and family. Hereford.org


Callea Mae Breiner, 43, of Alma, Kan., passed away Dec. 19, 2019. Callea was born May 29, 1976, in Wheatland, Wyo., to Robert “Bob” and Kayla McDiffett Callea Breiner Dieball. She attended Woodrow Wilson Elementary School and graduated from Manhattan High School. During high school she was on the gymnastics team and in the marching band. Callea attended Fort Hays University and graduated as a registered nurse. She then received her master’s and doctorial degrees in nursing practice, also from Fort Hays. She served as an advanced practice registered nurse (APRN) at the GI Consultants of Manhattan and developed the Mariruth Thomas Ostomy support group. Callea worked at urgent care for Orthopaedic and Sports Medicine Center and an APRN for general surgery in Manhattan. Outside of work, she was a member of the International Honor Society of Nursing, Sigma Theta Tau and served on the National Hereford Women board. She was a 12-year member of the Bonfire 4-H Club, served as the leader for the Happy Valley 4-H and was the camp nurse at Rock Springs 4-H Camp. Callea was a passionate runner and ran marathons, half marathons and 5K races. She ran with her dogs Zip and Tippy. She loved watching her sons show their cattle and pigs. She also went on a couple of medical missions to Port-au-Prince in Haiti. Callea is survived by her husband, Chad Breiner and their sons, Karsten and Kasen; parents, Bob and Kayla Dieball; mother-in-law and father-inlaw, Diane and Dave Breiner; paternal grandfather, Ray Dieball; maternal grandmother, Mona McDiffett Kniebel; brother Cory Dieball, (Sally), brothersin-law Clay Breiner (Kendra) and Ryan Breiner (Sharon); and sister-in-law, Ashley Bohl (Eric); and nieces and nephews, Taylor, Cole, Kennan, Beau, Rhett, Rylee, Quinn and Will.

generous person and family man. He loved traveling with his wife, especially to Aruba. He was known for his joy rides with his family that usually ended in long day-trips and many farm visits. He is survived by his loving wife of 41 years, Kathleen; their children, Herb, Jr., Ashley, John, Kimberly, James, David and Beth; Beth’s children, Amber, Nick and Noah; and three great-grandchildren. Harlan Frank Rausch, 84, Tolstoy, S.D., passed away Dec. 28, 2019. After being honorably discharged from the Army, Harlan settled back home as a rancher, raising Harlan Rausch registered Hereford

cattle for more than 73 years. In 1946, as a 4-H member, he owned one of the first females that started the Rausch Hereford cow herd. He spent his life’s work in the advancement of registered Hereford cattle and building the Rausch Hereford brand. Harlan was in his element when mingling with cattle buyers, mixing a blend of his knowledge of the industry and humor that brightened peoples’ days. He married Mary Bertha Oct. 27, 1956, and the two were known as two peas in a pod. Harlan was a proud member of the Hoven Legion Post and St. Anthony parish. He was involved with the American Legion by volunteering, helping fundraise and attending national Legion conferences.

Harlan is survived by his wife of 63 years; their seven children, Burt, Dale, Kevin, Gwen, Dan (Shelly), Jill (Rob) and Beth (Chris); his grandchildren, who always brightened his day, Rosemary, Ben, Brandon, Dana, Bret, Mica, Trevor, Bailey, Melanie, Stacy, Becky, Danny, Dominic, Mark, Madeleine, Kiya, Riley, Caston, Jayden, Brooklyn, Kennady, Kaylor and Trey; plus four greatgrandchildren, Logan, Lucas, Avery and Gia.

Herbert W. “Herb” Holden, 79, of Broad Brook, Conn., passed away Dec. 25, 2019. Herb was born April 4, 1940, to the late James and Sylvia Holden. He grew up in Herb Holden South Windsor, where he started his own business, Herb Holden Trucking, in 1959. He moved back to Broad Brook when his business began to grow, and his passion for sand and gravel propelled the company for more than 50 years. He was a chairman on the Economic Development Commission of East Windsor, a chairman of the Dump Truck Division of MTAC and a 4-H volunteer for 30 years and active with the Livestock Association of Northampton Cooperative Livestock Auction. Farming was Herb’s hobby, as he enjoyed showing cattle with his children and raising pigs and chickens. He will be remembered as a caring and Hereford.org

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LF 5097 Meat House 7120 Our herd sire with calves arriving soon!

Sturdy

Hereford Outlet Dr. Mark and David Sturdy 5200 Sturdy Rd. Rochester, IL 62563 217-498-9756 or 217-498-7755 Dave’s cell 217-725-2154 Mark’s cell 217-899-3542 Connor 217-899-3015 cowdr99@icloud.com

Jim, Jan, Del & Dean Adcock Assumption, IL Jim: 217-820-9323 Jan: 217-273-3239 adcockcattle@gmail.com www.adcockcattle.com

6261 Brubaker Rd., Salem, IL 62881 Brian Vandeveer 618-267-3163 goneshowin70@gmail.com

Ray Vandeveer 618-780-5153 ravan52@hotmail.com

Monte Lowderman Auctioneer, CAI, Owner 309-255-0110 monte@lowderman.com Cody Lowderman Auctioneer, Owner 309-313-2171 cody@lowderman.com Watch for our upcoming sales at www.lowdermanauctionoptions.com

FARMS

Rick Garnhart Family 6372 E. Edwardsville Rd. German Valley, IL 61039 815-238-2381 garnhart@gmail.com www.mudcreekfarms.com

Larry Moffett 3345 Southland Rd. Decatur, IL 62521 217-428-6496 Cell 217-972-2367 larrymoff@comcast.net

Burns

Polled Hereford Farm Tom, Mandy and Jess Hawk 1880 S. Paw Paw Rd. Earlville, IL 60518 Tom 815-739-3171 Garrett Post 815-901-1179

Fred and Elaine Nessler 217-741-5500 fwn@theprairiecross.com ejn@theprairiecross.com Elizabeth Nessler 217-496-2442 ehn@theprairiecross.com

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| February 2020

10124 Michael Rd. Coulterville, IL 62237

McCaskill Farms 1597 E. 3050th St. Clayton, IL 62324 Randy 217-242-1262 Ron 217-430-8705 Matt 217-779-0775

Sherwood Burns 618-443-2007 618-521-3678 Kent Burns 618-443-6279 618-521-3199

Luke, Melissa and Grant

217-663-3390 Dan and Kay

217-343-6499

Cattle for sale at all times Hereford.org


WRB HARFST 2296 LUC 5217 ET

WRB HARFST 2296 LOUIE 5317 ET Louie and Luc are Full Brothers Both owned with Harfst Ranch, Ore.

CHURCHILL SENSATION 028X {SOD}{CHB}{DLF,HYF,IEF}

UPS SENSATION 2296 ET {CHB}{DLF,HYF,IEF}

43311175 UPS JT MISS NEON 7811 1ET {DLF,HYF,IEF} NJW 98S R117 RIBEYE 88X ET {SOD}{DLF,HYF,IEF} BF BARI 88X LUCY 4109 ET {DLF,HYF,IEF} P43521065 BF FLIRTATIOUS 713T ET {DLF,HYF,IEF}

P43852050 • Calved: May 14, 2017 • Polled

P43852049 • Calved: May 12, 2017 • Polled

2019 Western Nugget Reserve Grand Champion Polled Bull CE BW WW 4.0 3.5 59 MCW UDDR TEAT 79 1.30 1.30

YW 91 CW 66

DMI 0.3 FAT 0.001

SC SCF MM 1.0 13.4 35 REA MARB BMI$ 0.47 0.05 302

M&G MCE 64 2.5 BII$ CHB$ 371 100

CE BW WW 3.3 2.9 64 MCW UDDR TEAT 78 1.20 1.20

YW 100 CW 73

DMI 0.3 FAT 0.001

SC SCF MM 0.7 13.4 35 REA MARB BMI$ 0.50 0.06 314

M&G MCE 66 2.1 BII$ CHB$ 388 113

BF BARI 88X LUCY 4109 ET — Dam of Luc and Louie

Online Heifer Sale in September!

Selling at the 2020 Illinois Beef Expo . Titanium bred heifer (43953678), pictured, due to calve late March to Luc. Titanium fall born heifer (44080029).

35073 E. C.R. 1550 N. Mason City, IL 62664 Brent, cell 217-971-5897 bhrnds@speednet.com

Benedict Herefords

CRANE HEREFORDS

Larry and Julie 34227 E. C.R. 1000 N. Mason City, IL 62264 benherf@yahoo.com 217-737-5686

Lonny, Kim (Carney) and Riley Rhodes 18736 Cross Creek Rd. Carlinville, Il 62626 217-899-4104 Cell

Chad, Becky, Noah, Caleb and Faith

rhodesfarminc.kim@gmail.com

chad@benedictherefords.com Chad - 217-246-5099

Cattle and Embryos for sale at all times

www.benedictherefords.com

Jack and Sherry Lowderman Monte, Carrie and Rhett Brent, Kris, Blake, and Morgan Cody and Abby P.O. Box 488 Macomb, IL 61455 Office 309-833-5543

www.lowderman.com Hereford.org

LORENZEN FARMS Steve Lorenzen 17696 E. 1825th Rd. Chrisman, IL 61924 217-269-2803 www.lorenzenfarms.com

BRAUN Edenburn FARMS Family Farm 1764 US Rt. 136 Penfield, IL 61862 Buddy 217-649-0108 Bailey 217-714-4955 edenburnfamilyfarm@gmail.com

Bryan, Lisa, Tyler and Melinda Braun

1855 DD Rd., Columbia, IL 62236

Samantha, Todd, Rachel and Zach Parish 618-926-7388

www.parishfarms.com

Tjardes Farms 624 N. State Rt. 47 Gibson City, Il 60936

618-593-7255

Phil Tjardes 815-383-0003

lbraun@rmoil.com or bbraun@htc.net

Jeremy Tjardes 217-417-5014

Floyd, Annette and Brittany 815-223-4484 Chad, Erin and J.W. 815-712-5739 LaSalle, IL 61301 C_herfs1@yahoo.com

Tuscola, IL 61953 Dave and Marcia Hackett Dave: 217-621-1761 Elise: 217-621-6864 DaveHackett@yahoo.com ehackett@gavc-IL.org

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REGIONAL FIELD STAFF    The American Hereford Association Field Staff is here to help you market your cattle and promote your operation.

give your local field representative a call if you are interested in: Placing an ad in the Hereford World • Creative Service projects, including sale catalogs, flyers or brochures Buying or selling Hereford-influenced feeder calves • Marketing cattle through the CHB program Assistance in marketing your Hereford seedstock and commercial females.

WESTERN REGION:

MOUNTAIN REGION:

NORTH CENTRAL REGION:

417-359-6893 cbrightwell@hereford.org

406-853-4638 kmurnin@hereford.org

785-366-1185 aacheson@hereford.org

Wash., Ore., Utah, Idaho, Calif., Nev. and Ariz.

Mont., Wyo., Colo., N.D. and western Canadian provinces

S.D., Minn., Neb., and Kan.

Clinton Brightwell

Kevin Murnin

UPPER MIDWEST REGION: John Meents

Alex Acheson

EASTERN REGION: Tommy Coley

419-306-7480 jmeents@hereford.org

815-988-7051 tcoley@hereford.org

Ill., Wis., Ind., Md., Mich., Ohio, Penn., Ky. and W. Va.

Ala., Fla., Ga., Miss., N.C., S.C., Tenn. and Va.

AMERICAN HEREFORD ASSOCIATION

CENTRAL REGION: Joe Rickabaugh

785-633-3188 jrick@hereford.org

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Mo. and Iowa | February 2020

11500 NW Ambassador Dr., Suite 410 Kansas City, MO 64153 816-842-3757 • Fax 816-243-1314 www.hereford.org

SOUTHWESTERN REGION: Colton Pratz

405-385-1054 cpratz@hereford.org

Ark., La., N.M., Texas and Okla. Hereford.org


Heading up Out Move to a New Location Our featured consignment to Georgia’s Finest Sale April 4th, 2020

Featured Donor: BR ANASTASIA E109 ET 2019 JNHE Grand Champion Bred-and-Owned Female CRR 719 Catapult 109 x BR Anastasia 3023 ET Owned with Barber Ranch, Channing, Texas

MTM H SPICE JACK DANIEL 905 2019 NAILE class winner DOB: 1/2/2019 Sire: KMH Hometown 10Y C21 • Dam: H BL Miss Spice 609 ET

Also selling: a cow-calf pair featuring his full sister. 3432 Red Bud Road NE Calhoun, GA 30701

Channing, TX

JMS logo color CMYK - 100M, 95Y typeface - Niamey

Perry, GA

JMS logo BW 40% Blk typeface - Niamey

Wells Farm FORREST Bobby and Brenda Wells 439 Flatwoods Frozen Camp Rd. Corbin, KY 40701 606-344-0417 cell wells_farm@yahoo.com Kevin, Angela, Kenlea and Kyler Murray 606-682-8143 cell

POLLED HEREFORDS

101-103 N. Main St. Saluda, SC 29138 Earl B. Forrest 864-445-2387 864-445-7080 Office 864-445-3707 Fax Brad Forrest 864-445-7633 Herd Certified and Accredited

328 Fowken Farm Rd. Jonesville, SC 29353

Danny Miller 4850 Caldwell Ridge Rd. Knifley, KY 42753 270-465-6984 jmsfarm@msn.com www.jmsvictordomino.com

Toby and Debby Dulworth 2492 S. Kirkman Rd. LaCenter, KY 42056 270-224-2993 dogwood@brtc.net

Norris Fowler 864-219-0182 nrfowler@brecwb.com Rogers Fowler 864-426-3281 Greg Fowler 864-426-7337 Cell Raising Herefords for the past 62 years fowkenfarm.com

198 Hicks Pike Cynthiana, KY 41031 Kyle Bush 859-588-4531

Follow us on Facebook: K3 Cattle Hereford.org

Breeding Polled Herefords for more than half a century.

David and Paula Parker 129 Banks Rd. Bradyville, TN 37026 615-765-5359 615-765-7260 Fax David cell 615-464-7008 dplp@dtccom.net www.dkmfarms.com

Five J’s

565 Candy Meadow Farm Rd. Lexington, TN 38351 Rob Helms 731-968-9977 Randy or Steve Helms 731-968-2012 Heath Helms 731-614-3979 Fax 731-967-1445

Beef & Cattle Company Chris Hopper 606-584-7842 3554 Tuckahoe Rd. Maysville, KY 41056 Hopperherefords.com February 2020 |

Jody Standley 919-291-4212

Kim Prestwood 828-320-7317 84 Austin Farm Lane Clayton, NC 27520 105


Sales Digest Goehring Herefords

$5,500 — KCF Bennett D367 F465

DOB 9/22/2018, by KCF Bennett Noble D367, sold to Triple L Ranch, Franklin, Tenn. (⅔ interest).

Keosauqua, Iowa | Dec. 4 Auctioneer: Cody Lowderman Reported by: Joe Rickabaugh Lots Gross Average 59 females $96,524 $1,636 430 comm. females $728,476 $1,694 TOP FEMALE LOTS $4,100 — RVF Sister Sister 802

$5,500 — KCF Bennett D367 F657

DOB 11/6/2018, by KCF Bennett Noble D367, sold to L III Farms, Rogersville, Mo. (⅔ interest).

$5,500 — KCF Bennett 504C F346

DOB 9/10/2018, by BEHM 100W Cuda 504C, sold to Larry Price (⅔ interest).

DOB 2/6/2018, by LCX Perfecto 11B ET, sold to Dakota and Tanner St. Clair, Kahoka, Mo.

$3,400 — BG 4356 Exciting Lady 86G

DOB 2/5/2019, by R Excitement 4356, sold to Madison Foster, Unionville.

$2,700 — BG 454B Allison 87G

DOB 2/5/2019, by -PCR X51 Bentley 454B, sold to Austin Franklin, Keosauqua.

Kentucky Hereford Assn.

Mt. Sterling, Ky. | Dec. 7 Auctioneer: Dale Stith Reported by: John Meents Lots Gross Average 5 bulls $10,750 $2,150 40 females $64,370 $1,609 45 total $75,120 $1,669 1 steer $1,600 $1,600 TOP BULL LOT $2,350 — ZF 27A Powerball Z808

North Dakota Hereford Assn.

Valley City, N.D. | Dec. 7 Auctioneer: John Andrus Reported by: Kevin Murnin Lots Gross Average 7 females $13,700 $1,957 2 steers $2,600 $1,300 TOP FEMALE LOTS $5,000 — TTFL 625D 206Z Mirada 1913

DOB 2/23/2019, by TH 400U 32X Trump 206Z, consigned by Friesz Livestock, New Salem, sold to Zane Lodoen, Westhope.

$3,000 — TTFL 1601 206E Ruby 1910

DOB 2/22/2019, by TH 13Y 358C Bottom Line 206E, consigned by Friesz Livestock, sold to Daryl Rupprecht, Thief River Falls, Minn.

TOP FEMALE LOTS $3,650 — RCC Energy Bunny 7270

$3,400 — TF Maui Ann 237 819 ET

DOB 4/1/2008, by C Maui Jim ET, consigned by Rock Ridge Herefords, Versailles, and Beckleys Herefords, Ravenna, sold to Gary Taylor, Winchester, and Tucker Martin, Urban.

$3,400 — NS Z311 Kaeyla 610

DOB 9/2/2016, by KCF Bennett Encore Z311 ET, consigned by Hines Family Cattle, Patriot, Ohio; and a September bull calf, by UPS Sensation 2504 ET, sold to Sid Brantley, Sharpsburg.

$2,750 — BHF A70 Miss Alysha

DOB 2/21/2017, by SHF All American LG A70, consigned by Bar H Farm, Sewickley, Pa., sold to Gary Murphey, Richmond; and a March heifer calf, by KCF Bennett Provident B284, sold to Crawford Farm, Auburn, Ky.

$2,750 — ZF 8Y Miss Dom Z707

DOB 3/3/2017, by NJW 73S W18 Homegrown 8Y ET, consigned by Zelinda Farms, sold to Bob Dalton, London; and a February heifer calf, by Mohican THM Excede Z426, sold to Crawford Farm.

Knoll Crest Farm

Pyramid Beef/ Frederickson Ranch

Spearfish, S.D. | Dec. 7 Auctioneer: Roger Jacobs, Seth Weishaar Reported by: Alex Acheson Lots Gross Average 48 bulls $249,750 $5,203 4 females $28,250 $7,063 52 total $278,000 $5,346 75 comm. females $122,175 $1,629 TOP BULL LOTS $16,000 — FHF 11B Rita 102F

DOB 2/17/2018, by LCX Perfecto 11B ET, sold to Glenn Barrilleaux, Oakwood, Texas.

$9,500 — Pyramid Pilgrim 8128

DOB 3/29/2018, by Churchill Pilgrim 632D ET, sold to Coyote Ridge Ranch, La Salle, Colo.

$8,500 — Pyramid Perfecto 8170

$7,250 — Pyramid Daybreak 8135

DOB 3/30/2018, by SHF Daybreak Y02 D287 ET, sold to L7 Ranch Inc.

DOB 10/14/2018, by KCF Bennett Devout B716 ET, sold to Double Diamond Ranch, McDade, Texas (⅔ interest).

$7,500 — KCF Bennett 33Z F391

DOB 9/16/2018, by JDH Victor 719T 33Z ET, sold to Larry Price, Bluefield, W.Va. (⅔ interest).

$5,750 — KCF Bennett 33Z F467

DOB 9/22/2018, by JDH Victor 719T 33Z ET, sold to M-M Ranch, Chanute, Kan. (⅔ interest).

Missouri Opportunity

Sedalia, Mo. | Dec. 8 Auctioneer: Cody Lowderman Reported by: Joe Rickabaugh Gross Average Lots 4 bulls $9,600 $2,400 36 females $87,100 $2,419 $96,700 $2,418 40 total TOP FEMALE LOTS $5,200 — DFF 1512 Erika 714

$3,300 — FTF Tonya 802F

DOB 2/14/2012, by Remitall Super Duty 42S, sold to Calvert Cattle Co., Carberry, Manitoba; and a January bull calf, by Square-D Century 957B, sold to Cedarwood Polled Herefords, Lindsay, Ontario.

DOB 2/9/2016, by KCF Bennett Encore Z311 ET, consigned by Trent McMillen, Walnut Grove, sold to Michelle Turner, Slater; and a February heifer calf, by TAR Big Bold Ruler 40C ET, sold to Rafter T Ranch, Clinton, Ark.

TOP FEMALE LOTS $11,650 — Square-D Rita 2990Z

DOB 1/3/2018, by Huth FTF Torque C002, consigned by Falling Timber Farms, Marthasville, sold to Nichols Land & Cattle LLC.

$10,200 — Bare Miss Drops Of Jupiter 54D

Minnesota Hereford Assn.

SALES

BULLS

Number

DOB 2/25/2016, by NJW 73S W18 Homegrown 8Y ET, sold to Circle Bar Farm, Sturgeon County, Alberta; and a January heifer calf, by NJW 79Z 22Z Heavy Duty 72C ET, sold to Square-D Polled Herefords, Langbank.

DOB 2/19/2019, by CRR 668Z Commitment 654, consigned by Mallory Carlson, Murdock, sold to Mark Friedrich, Robert, Wis. DOB 3/11/2019, by TH Frontier 174E, consigned by Pelton Polled Herefords, Halliday, N.D., sold to Wooden Shoe Farms, Blackfoot, Idaho. DOB 2/1/2019, by CRR 028X Sensation 704, consigned by Dakitch Hereford Farms, Ada, sold to Brooke Geislinger, Watkins.

$3,600 — DAE Violet 936G

DOB 3/14/2019, by NJW 160B 028X Historic 81E ET, consigned by Dandy Acres Enterprises, Pipestone, sold to Brown Polled Herefords, Grand Rapids.

$3,500 — MGW 11R Rosyln 816F ET

DOB 4/15/2018, by NJW 73S M326 Trust 100W ET, consigned by Lance Wirth, New Richmond, Wis., sold to Oscar Huso & Sons, Aneta, N.D.

Torrance Herefords

DOB 3/2/2019, by BR Copper 124Y, sold to Alexis Black, Streater (½ interest).

TOP FEMALE LOTS $3,700 — NST GAT 1363 Masie 53F

DOB 10/15/2018, by MH 122L T- Bone 1363 ET, sold to Kelby Burns, Coulterville.

DOB 5/8/2019, by RST Y79D Topp 22C, sold to Kelby Burns.

$3,300 — NST GAT 1363 Flirt 10G

DOB 4/2/2019, by MH 122L T- Bone 1363 ET, sold to Kaitlyn Potter, Sheridan.

Average

Gross

DOB 2/24/2017, by NJW 33TB 100W Trust 163Z, sold to NCX Polled Herefords, Brosseau, Alberta; and a January bull calf, by CHSF 16B Woodford 1D, sold to Poor Boy Polled Herefords, Provost, Alberta.

$8,500 — WCC 323Y Beauty 4712B

DOB 5/18/2014, by Square-D 42S Progress 323Y, sold to Doug Troop, Brandon, Manitoba; and a January heifer calf, by Remitall-W Rio Lobo ET 26C, sold to Blaschuk Land & Cattle, Chaplin.

$8,400 — C&T 13C Danette 40E

DOB 10/3/2017, by ANL 17A High Tech 216U 13C; and a February heifer calf, by C&T 7B Double D 11D, sold to K-Cow Ranch. DOB 2/10/2008, by BNMHPH 13P Heat 101S, sold to David Drieger, Cleardale, Alberta; and a February heifer calf, by H RW All In 7165 ET, sold to Ron Kreiger, Jansen.

$8,200 — WCC 161X Marvel 4520B

DOB 3/9/2014, by Square-D Mandate 161X, sold to NJW Polled Herefords, Sheridan, Wyo.; and a January bull calf, by NJW 144Y 174X Diablo 180A, sold to Standard Hill Livestock, Maidstone, Manitoba.

$8,000 — Square-D Rita 2023Z

DOB 4/14/2012, by Remitall Super Duty 42S, sold to NJW Polled Herefords; and a January bull calf, by Remitall-W Rio Lobo ET 26C, sold to Steven Manns, Austin, Manitoba.

$7,750 — WCC 323Y Beauty 4295B

DOB 6/22/2014, by Square-D 42S Progress 323Y, sold to C&T Cattle, Arcola; and a January heifer calf, by Remitall-W Rio Lobo ET 26C, sold to McMurry Cattle, Billings, Mont.

$7,750 — Square-D Rita 225X

DOB 8/25/2010, by Remitall Super Duty 42S, sold to Square-D Polled Herefords; and a February heifer calf, by NJW 79Z 22Z Heavy Duty 72C ET, sold to K-Cow Ranch.

$7,700 — WCC Miss Mississippi 323D

Average

5

14.00

$2,729

140.00

$2,337

154.00

$365,320

$2,372

Production

5

100.50

$4,874

287.00

$3,800

387.50

$1,580,363

$4,078

Month Total

10

114.50

$4,612

427.00

$3,320

541.50

$1,945,683

$3,593

19/20 YTD

86

1,587.17

$4,175

3,536.25

$3,906

5,123.42

$20,438,330

$3,989

| February 2020

$8,900 — WCC 163Z Tequila Rose 712E

TOTAL Lots

Consignment

106

DOB 3/3/2015, by Square-D 42S Progress 323Y, sold to Allenhurst Herefords, Roblin, Manitoba; and a January bull calf, by Grandview CMR Mr Dom 86P Y332, sold to Glennethy Farms, Russell, Manitoba.

DOB 2/24/2016, by Grandview CMR Mr Dom 86P Y332, sold to NJW Polled Herefords; and a January bull calf, by Remitall-W Rio Lobo ET 26C, sold to Mannie Farms, Whitewood.

FEMALES Lots

$9,250 — WCC 323Y Beauty 563C

$8,250 — Harvie Ms Firefly 24U

Macomb, Ill. | Dec. 15 Auctioneer: Cody and Monte Lowderman Reported by: John Meents Lots Gross Average 0.5 bulls $8,000 $8,000 35 females $71,000 $2,029 35.5 total $79,000 $2,225 TOP BULL LOT $8,000 — RST MAT 124Y Matador 3G ET

$3,350 — NST 22C Laura 20G

Average

$10,000 — Square-D 10P Maid 1575Y

$9,500 — PCL 8Y Wynona 44D

DOB 4/1/2016, by RST NST 2152 Bomber 39B, sold to Bryan Cole, Roberts.

Lots

DOB 3/13/2016, by PCH B022 Sir Clyde 66X, sold to K-Cow Ranch, Elk Point, Alberta; and a January bull calf, by Square-D Century 957B, sold to Cam Tayler, Wolseley. DOB 2/23/2011, by Muddy 10G Pride 913H 10P; and a January bull calf, by NJW 144Y 174X Diablo 180A, sold to Simon Herauf, Kronau.

SALE SUMMARY (Sales reported in this summary occurred during the 2019-20 fiscal year.) SALE TYPE

Whitewood, Saskatchewan | Dec. 21 Auctioneer: Chris Poley Reported by: Joe Rickabaugh Reported in Canadian funds. Lots Gross Average 21 bulls $100,300 $4,776 189 females $894,739 $4,734 210 total $995,039 $4,739 TOP BULL LOT $10,000 — WCC 180A Durango 575F

$4,800 — TAR W1 Kool Konnie Z311 3D

$3,600 — RST MAT Selena 39B 17D ET

DOB 2/21/2017, by RH Dayton 1512, consigned by

Wascana Cattle Co.

DOB 2/24/18, by NJW 144Y 174X Diablo 180A, sold to Crittenden Land & Cattle, Imperial; and Twin View Polled Herefords, Strathclair, Manitoba.

$3,700 — MS Dakitch MDK 104C Pearl 12G

DOB 3/22/2018, by SHF Daybreak Y02 D287 ET, sold to L7 Ranch Inc., Terry, Mont.

$7,500 — KCF Bennett B716 F597

DOB 3/10/2017, by EFBEEF X651 Tested A250, consigned by Schu-Lar Polled Herefords, Lawrence, Kan.; and an April heifer calf, by EFBEEF C615 Resolution E008, sold to Fort Hays State University, Hays, Kan.

$4,000 — CKP Sparkles 9101

$7,750 — Pyramid Daybreak 8114

DOB 9/18/2018, by JDH Victor 719T 33Z ET, sold to Waggoner Cattle Co., Carthage, Miss. (⅔ interest).

$5,000 — Schu-Lar 39E Vivian 2B A250

DOB 3/20/2019, by CRR 109 American Made 310, consigned by Wolffs Polled Herefords, Oakes, sold to Emma Neshem, Berthold.

$2,000 — WCC 715E Ms America 29G

DOB 4/28/2018, by LCX Perfecto 11B ET, sold to Riverbank Ranch, Taylor, N.D.

Red House, Va. | Dec. 6 Auctioneer: Dalton Bennett Reported by: Tommy Coley Lots Gross Average 31 bulls $131,800 $4,252 TOP BULL LOTS $7,750 — KCF Bennett 33Z F421

DOB 1/29/2017, by NJW 135U 10Y Hometown 63A ET, consigned by WMC Cattle Co., Wasola, sold to Nichols Land & Cattle LLC, Robertsville; and a January heifer calf, by JDH Victor 719T 33Z ET, sold to J&K Polled Herefords, Ash Grove.

DOB 2/22/2019, by TH Frontier 174E, consigned by Friesz Livestock, sold to Aubrey Nagler, Danvers, Minn.

DOB 3/8/2019, by H/TSR/Chez/Full Throttle ET, consigned by David Donnelly Family, Farmington, sold to Bell and Madison Pressnall, Randolph, Minn.

$2,000 — TTFL 1612 174E Jane 1912

DOB 5/16/2017, by RCC Aristocrat Jr 2230, consigned by Rockin’ C Cattle Co., Auburn, sold to Marla Lewis, Ky.; and a May heifer calf, by Reed X05 Revolve 617D ET, sold to Kingsley Billman, Newcomerstown, Ohio.

$5,100 — WMC 63A Vaca 21E

Hutchinson, Minn. | Dec. 14 Auctioneer: Cody Crum Reported by: Alex Acheson Lots Gross Average $7,200 $2,400 3 bulls 41 females $97,950 $2,389 $105,150 $2,390 44 total $5,100 $1,700 3 steers TOP FEMALE LOTS $4,000 — RBC 654 Kadie 925

$3,000 — DF Gabrielle 95G ET

DOB 3/1/2018, by WLB Winchester Powerball 27A, consigned by Zelinda Farms, Franklin, W.Va., sold to John Hardin, Flemingsburg.

Day’s Family Farm, Pilot Grove, sold to Reynolds Herefords, Hunstville; and a January heifer calf, by R Excitement 4356, sold to Isaac Day, Blackwater.

Hereford.org


WISCONSIN

Hereford Association

Proudly Presents the

2020 SPRING SALE Saturday, March 7, 2020 • Noon Grant County Fairgrounds • Lancaster, Wis.

Selling 40 head of hand selected Hereford genetics including herd bull prospects, bred females, yearling heifers – top show prospects and herd replacements

3rd Annual Donation Heifer

Lot 1 donation heifer to the Wisconsin Junior Hereford Association will sell lottery style. Thank you to Steve and Loxi Smythe of Menomonie, WI. Please see catalog for details. Call BJ Jones for more information on the donation heifer at 608-482-2961. Lot 1

Lot 2

Lot 3

Lot 13

Lot 14

Lot 23

Lot 25

Lot 9

Lot 17

Lot 19

Lot 27

Lot 34

For digital catalog visit www.wisconsinherefords.org

SPRING SALE BANQUET AND FUND AUCTION Friday, March 6, 2020 • Grant County Fairgrounds Grant County Extension Building 6 p.m. social • 7 p.m. buffet dinner, drinks provided

Everyone Welcome!

For a catalog or dinner reservations, call Melissa Berggren, Sale Manager at 414-550-5114 Hereford.org

February 2020 |

107


77TH ANNUAL BUCKEYE Show: Friday, March 20 at 12 noon Sale: Saturday, March 21 at 12 noon

Held at the Ohio Exposition Center ­— Columbus, Ohio

SELLING: BULLS, COW-CALF PAIRS, BRED HEIFERS, SHOW HEIFERS AND EMBRYOS

Selling 65 lots of high quality Herefords like these pictured.

Auctioneer: Dale Stith — 918-760-1550 • AHA Rep: John Meents — 419-306-7480 Catalogs on request. Catalog will be online mid-February at www.buckeyeherefords.com Sponsored by the For catalogs, contact: Lisa Keets 440-320-6193 ohioherefordlady@yahoo.com

HEREFORD ASSOCIATION

Mohican

Polled Hereford Farms Conard and Nancy Stitzlein 4551 State Rt. 514 Glenmont, OH 44628 330-378-3421 stitz@mohicanfarms.com Matt Stitzlein 330-231-0708 cell

8570 Shannon Rd. Dresden, OH 43821 Jeff Jordan 740-828-2620 or 740-704-4807 cell

108

Polled Hereford Association

HEREFORD ASSOCIATION

43rd Annual Sale

www.buckeyeherefords.com

Rick Van Fleet 740-732-4783 21989 Woodsfield Rd. Sarahsville, OH 43779 rick_vanfleet@yahoo.com

10708 Main Rd. Berlin Heights, OH 44814 Lisa Finnegan Keets, Secretary 440-320-6193 ohioherefordlady@yahoo.com

May 2020

www.switzerlandpolledherefords.com

Rippling Rock Hereford Farm Cattle Services Jeff, Lou Ellen and Keayla Harr 334 Twp. Rd. 1922 Jeromesville, OH 44840 Cell 419-685-0549 jlcattleserv@aol.com

| February 2020

Bid online at:

Tim, Stephanie, Ashleigh and Andrew Osborn 3537 Second Creek Rd. Blanchester, OH 45107 Tim: 937-655-0644 Home: 937-783-2869 timosborn@frontier.com

SUNN YSIDE STOCK FA R M S Jim and Beth Herman 6753 C.R. C75 Edgerton, OH 43715 419-212-0093 Jim cell jimbethherman@metalink.net

Berg Berg Polled Herefords

“Where Legends are born.”

Jerry and Mary Ann Berg 16821 Withrich Rd. P.O. Box 224 Dalton, OH 44618 330-857-7967 330-465-6185 cell jwberg@bright.net

NS POLLED HEREFORDS 2265 S. State Rt. 741 Lebanon, OH 45036 Norman Starr, M.D., Owner 216-312-4999 starrn42@att.net Gene Steiner, Management 513-616-4086 gsteiner@zoomtown.com Hereford.org


NORTHEAST TEX AS HEREFORD ASSOCIATION

68

TH Annual Sale

M arch 14, 2020 • Noon • Mt. P leasant, Tex as

Titus County Fair Livestock Pavilion – located behind the Civic Center on Business 271

Complimentary lunch at 11 a.m.

Sponsored by: Legacy Ag Credit, Champion Genetics and VitaFerm

SELLING 63 LOTS

Bulls • Cows • Pairs • Heifers The Oldest Continuous Hereford Association Sale in Texas CONSIGNORS: Larry Foreman, Farmersville, TX Iron Lake Ranch, Athens, TX Kinnear Polled Herefords, Joshua, TX McMullin Ranch, Copperas Cove, TX Kurtis Mathias, Mt Pleasant, TX Metch Polled Herefords, Canton, TX Nolan Herefords, Gilmer, TX Rader Herefords, Mount Vernon, TX

Spearhead Ranch, Copperas Cove, TX Stewart Polled Herefords, Cumby, TX Trinity Farms, Mt Pleasant, TX Triple S Ranch, DeQueen, AR Unita Farms LLC, Flint, TX W5 Hereford Ranch, Arp, TX Willis Polled Herefords, Emory, TX

Bid online at:

For more information, contact: Dennis Schock 903-815-2004 dschock254@gmail.com

Hereford.org

February 2020 |

109


ALABAMA

Morrell Ranches Barry, Carrie and Bailey Morrell 5640 Co. Rd. 65 Carrie Cell 530-218-5507 Willows, CA 95988 Barry Cell 530-682-5808 morrellranches@yahoo.com

Mrnak Herefords West Glynn Debter, Perry Debter or John Ross Debter 205-429-4415 or 205-429-2040 4134 County Hwy 30 • Horton, AL 35980 debterfarm@otelco.net

GEORGIA

Registered Herefords & Angus

Loren, Terrie, Hunter and Tanner 9728 Blue Mt. Ranch Rd. • Whitmore, CA 96096 775-848-0160 • 530-472-6431 lorenmrnak@aol.com www.mrnakherefordswest.com

Ken and Suzanne Coleman 1271 C.R. 115 Westcliffe, CO 81252-9611

www.colemanherefords.com 719-783-9324 Fax 719-783-2211

Total Performance Based on a Strong Foundation of Working Mothers

Coyote Ridge Ranch

Gino Pedretti 209-756-1609 Mark St. Pierre 209-233-1406 Gino Pedretti Jr. 209-756-2088

Randy & Kelly Owen Red, White, and Black: Dixieland Delight Angus, John & Randa Starnes Hereford Production Sale Office: 256-845-3936 1st Sat. in May John: 256-996-5545 Roland Starnes: 706-601-0800 High Cotton Bull Sale 553 Randy Owen Dr. NE October 2020 Fort Payne, AL 35967 www.tennesseerivermusic.com cattle@tennesseerivermusic.com

Jane Evans Cornelius 970-371-0500

Hampton and Kay Cornelius 970-396-2935

www.coyoteridgeherefords.com

Grace Wystrach

HC 1, Box 788 • Elgin, AZ 85611 520-456-9052 Located 7 miles west of Hwy. 9 on Hwy. 82

WEIMER

CATTLE COMPANY

Tom and Cindy Weimer P.O. Box 1197 • Susanville, CA 96130 530-254-6802 • 530-260-0416 mobile weimercattleco@citlink.net www.weimercattleco.com

R AN CH

Don Shrieve, Manager 2351 Vineyard Rd. • Roseville, CA 95747 916-397-7661 cell • 916-771-0175 Fax djshriev@gmail.com www.wintunranch.com

COLORADO High Altitude Registered Horned Herefords

Steve Lambert Family 2938 Nelson Ave. Oroville, CA 95965 Cell 530-624-5256

HEREFORDS

Jim McDougald, Manager

559-822-2178

McDougald Family 559-822-2289

110

Our Goal

is

Q uality — Not Q uantity

850 Meadow Ln. • Guffey, CO 80820 719-689-2047 or Cell 719-650-4929

| February 2020

qualityis@canyongemlivestock.com

106 W. 500 S. Jerome , ID 83338

3673 Co. Rd. 14 Practical Del Norte, CO 81132 Proven Mike 719-657+2519 Real World mikefuchsherefords@gmail.com Cattle

Tim Dolcini 208-308-4083

Annual Sale • Dec. 2019

31058 Colyer Rd. • Bruneau, ID 83604 Guy, Sherry, and Katie Colyer – 208-845-2313 Guy cell – 208-599-0340 Kyle & Bobby Jean Colyer – 208-845-2098 Kyle cell – 208-250-3924 www.hereford.com

Bulls for Sale at Private Treaty Excellent Replacement Heifers

Robert and Rita Weitzel 16662 Rd. 25 Dolores, CO 81323 970-882-2286 www.hangingwherefords.com R egistered Polled, Horned Bulls and R eplacement H eifers

DANIELS HEREFORD RANCH Commitment to Quality since 1915

1350 N. 2100 W. Malad, ID 83252

Dan 208-339-2341 Follow us on Facebook Teresa 208-339-2340 DanielsHerefordRanch Rex 208-766-2747 danielsherefordranch@yahoo.com

KUBIN HEREFORD RANCH Line One Breeding

Ranching in the Colorado Mountains for Over 100 Years! Registered Hereford and Angus Bulls • Replacement Heifers Mike, Ann, Laura and Daniel Leroux, Owners

239 Cattail Bay • Windsor, CO 80550 Office 970-686-7231 • Ranch 970-653-4219 Cell 970-222-6005 mike@lerouxlandandcattle.com • www.lerouxlandandcattle.com

Tom Robb & Sons P olled H erefords Registered • Commercial

34125 Rd. 20 N. • McClave, CO 81057-9604 719-456-1149 • robbherefords@gmail.com

Annual Sale • Second Wednesday in April

Clinton Clark 32190 Co. Rd. S • Karval, CO 80823 719-446-5223 • 719-892-0160 Cell cclark@esrta.com • www.clarkanvilranch.com

Cline

33111 CO – 196  |  McClave, CO 81057 719-829-4425  |  719-688 -5410 Stan clineherefordfarms@gmail.com

Keith Elkington 208-523-2286 • Summer 208-523-6478 Layne 208-523-8508 • Mobile 208-681-0765 Brent • 208-523-6461 Range Ready, Performance Proven Visitors always welcome.

ELKINGTON POLLED HEREFORDS 5080 E. Sunnyside Rd. • Idaho Falls, ID 83406

“Profitable Real World Cattle”

Clark Anvil Ranch Registered Herefords and Salers

Registered Herefords Registered Herefords 46089 Rd. 208, Friant, CA 93626

IDAHO

George Kubin • 970-323-6249 4535 Hwy. 348 • Olathe, CO 81425

James T. Campbell Brandon Theising 805-520-8731 x1203 P.O. Box 1019 805-358-2115 cell Simi Valley, CA 93062-1019 brandon@pwgcoinc.com www.pwgcattle.com

Polled Herefords

Registered Herefords

3545 Bayschool Rd. Arcata, CA 95521 Karl & Gail Blagg Graham & Kasey Blagg P. O. Box 1645 Grass Valley, CA 95945 Karl 916-531-3443 Graham 530-913-6418 Ranch 530-265-9395

Seedstock source for the purebred or commercial breeder.

1968 Burton’s Ferry Hwy. Sylvania, GA 30467 Jim 912-863-7707 912-690-0214 cell www.thompsonherefords.com

At Atkinson Stockyards LLC in Atkinson, NE

1634 M Rd. • Fruita, CO 81521 970-985-2938 • doughallfamilyherefords@aol.com www.hallherefords.com Selling bulls at the U.B.I.A. Performance Bull Test Sale – Salina, Utah, the third Saturday in March Performance Testing Since 1978 • Females for sale at the ranch.

AL TO Herefords 707-822-9478

Braford 1983 Square and Round Bermuda Grass Hay

Doug Hall and Family

ARKANSAS

Larry and Susan Alto

Marshall Ernst Family Windsor, CO 80550 970-381-6316 www.ernstherefords.com BULL SALE • MARCH 18, 2020 • 1:00 PM

MIKE FUCHS HEREFORDS

R a n c h

CALIFORNIA

Matthew Murphy 4360 Bronte Ln. Douglasville, GA 770-778-3367 Keene Murphy 770-355-2192

Since 1980 at 8,000 ft.

The Mickelson Family P.O. Box 2689 Petaluma, CA 94953 707-481-3440 Jim 707-396-7364 Bobby JMMick@sonic.net sonomamountainherefords.com

eorgia

Performance and Quality From Grazing Since 1942.

High Altitude

Mountain View

Brandon James / Jack James 116 N. Gintown Rd. Mulberry, AR 72947 479-997-5156 Brandon

Polled Hereford 1942 Jonny and Toni Harris 334 K-Ville Rd. Screven, GA 31560 912-586-6585 greenviewfarms@windstream.net

PAP Tested

ARIZONA H e r e f o r d

he oldest established herd in

18300 C.R. 43 LaSalle, CO 80645

Ernst Herefords 1975 E. Roosevelt Rd. • El Nido, CA 95317

Greenview Farms , I. nc. T G

Winton C. and Emily C. Harris and Family

54286 W.C.R. 27 • Carr, CO 80612 Bryan and Linda Sidwell 970-381-0264 Cell Mary Strang

Cell: 970-878-5362

Tom & Lisa Walsh Cell: 970-220-9599

Polled Herefords that calve easily, milk and grow in a working environment. Jack and Colleen Filipowski 208-263-7264 1078 S. Center Valley Rd. Sandpoint, ID 83864

20079 Homedale Rd. Caldwell, ID 83607 Scott 208-850-1329 Kim 208-841-8250 Emilee 208-965-3130 Ben 208-546-2310 www.HoltCattle.com

JBB/AL HEREFORDS James and Dawn Anderson / Bev Bryan 208-280-1505 1973 S. 1500 E. • Gooding, ID 83330 jbbalherefords.com Private treaty bull and heifer sales Herefords Since 1967

Hereford.org


S

Shaw Cattle Co.

HAPP HEREFORDS

22993 Howe Rd. Caldwell, ID 83607 www.shawcattle.com greg@shawcattle.com

Cattle for sale anytime at the farm, private treaty. Call or stop by to check them out.

Greg: (208) 459-3029 Sam: (208) 880-9044 Tucker: (208) 899-0455 Ron Shurtz: (208) 431-3311

THE BULL BUSINESS

Chris and Janell Happ 23817 Meridian Rd. Mendota, IL 61342 Chris’s cell 815-823-6652 happ84@yahoo.com www.happherefords.com

Knott Farm

Neal Ward 673 N. 825 W. • Blackfoot, ID 83221 208-684-5252

9235 E. Eagle Pass Rd. • Ellisville, IL 61431 Ruth Knott 309-293-2313

Herd Sires: Remitall Online 122L • MC Ranger 9615 • Trail Boss

Robert Knott 309-778-2628 Home 309-224-2628 Mobile

Enough cattle to have breeding stock for sale at all times!

ILLINOIS

Dan Bixler 7115 E. 1000th Ave., Newton, IL 62448 618-544-1842 • 618-562-3888 cell insman542002@yahoo.com

Gary and Debbie McConnell Box 253 Kincaid, IL 62540 217-237-2627 Gary’s cell 217-827-2761 Farm is 1.5 miles west of Sharpsburg, Ill.

Burns Polled Hereford Farm 10124 Michael Rd., Coulterville, IL 62237 Sherwood Burns 618-443-2007 618-521-3678

Kent Burns 618-443-6279 618-521-3199

Cattle for sale at all times

Double B Herefords LLC Chase and David Brown 9879 Hackney Rd. Warrensburg, IL 62573 Chase 217-620-9133 cdbrow2@gmail.com

Joe and Lauri Ellis 765-366-5390 Matt and Lisa Ellis 217-712-0635 Phil and Joyce Ellis 765-665-3207

26455 N. 2300th St. • Chrisman, IL 61924 www.efbeef.com • efbeef1@aol.com

Eubank FARMS Eric, Kenin and Kelby Eubank P.O. Box 11 • Oblong, IL 62449 618-562-4211 Cell eeubank@monteaglemills.com

FFarmsleisher

Rich & Michelle Fleisher Knoxville, IL 309-208-8826

785-332-2323 Cell 785-332-4240 4vranch1@gmail.com 4vranchdouthitherefords.com

West Wind Herefords

Jeff and Kelly Yoder 2356 N 1230 E. Rd. • Edinburg, IL 62531 217-623-5790 • Cell 217-827-5796 jwyoder62@gmail.com

Pete Loehr, owner 113 W. Northgate Rd. • Peoria, IL 61614 309-692-6026 • 800-937-BEEF Office • 309-674-5513 Fax

Since 1919

Douglas E. Gerber 5324 State Rd. 227 S. • Richmond, IN 47374-9425 765-935-5274 Cell • 765-220-1070 douglas@gerbercattle.com • www.gerbercattle.com

Walter, Megan and Chuck Douthit Downey Land & Cattle LLC 1805 RS 115 Megan 785-332-8575 St. Francis, KS 67756 Chuck: 785-332-4034 megan@douthitherefords.com www.douthitherefords.com

GLM

Robert 815-562-6391 James 815-562-4946 Malcolm 815-562-5879

Curtis, Tobie, Erica and Ethan Kesling 1918 W. Delaware Rd. Logansport, IN 46947 574-753-3193

NEWBOLD FARMS INC.

11109 N. 50th St. Oblong, IL 62449 Mark Newbold 618-592-4590 • 618-562-3401 Cell

OAK HILL FARM

G ale L audeman F amily

3629 5th Rd. Bremen, IN 46506 Gale, Connie, Todd, Jason, Jennifer, Bryan and Cassie Laudeman Jason’s cell Gale’s cell 574-298-6470 cjlaudy@fourway,net 574-209-6470 www.laudemanfamily.com

Darrel and Anna Behrends Jim Behrends & Leonda Markee • Kim & Liz 29014 E. C.R. 1000 N. • Mason City, IL 62664 217-482-5470 dab3741@cassblue.com • www.ohfherefords.com PERFORMANCE HEREFORDS • Visitors Always Welcome

Paquette Hereford Ranch Andrew Paquette 1725 East 3400 North Rd. St. Anne, IL 60964 815-671-0589 Andrew apaquette15@gmail.com

Prairie Meadow Herefords 11268 Hobbs Rd. Rochester, IL 62563 Office 217-529-8878 Greg 217-725-7095

Randy and Jamie Mullinix 997 Twp. Rd. 150E Toulon, IL 61483 309-995-3013 Randy 309-853-6565 • Jamie 309-853-7674 purplereign76@gmail.com • www.purplereigncattle.com

Grant and Linda McKay and Family 1226 8th Rd. • Marysville, KS 66508 785-619-6086 • 308-470-1190 cell glmherefords@bluevalley.net • www.glmherefords.com

HERBEL “Straight Station Line Ones” 20161 Saline Rd. Lucas, KS 67648

Cows for sale at all times.

Kings, IL 61068

Nate and Courtney Wirtjes

Andy, Bryar & Emersyn Fleisher Knoxville, IL 309-351-3507

618-407-8374 Gene’s cell 618-407-0429 Lori’s cell glstumpf@htc.net

Lucas Goldstein

17469 N. 14000th St. 217-663-3390 Effingham, IL 62401 goldstein123@outlook.com

Hereford.org

Margo Douthit

Rob, Kristie, Kylie and Logan 7477 E. 825 N. • Otterbein, IN 47970 765-491-0258 kristielm2001@yahoo.com SHOW STEERS AND HEIFERS FOR SALE!

IOWA STREAM CATTLE CO.

Rod, Sue, Lisa and Sarah Stream 51590 St. Hwy. 14, Chariton, IA 50049 641-774-8124 streamcattle@hotmail.com • www.streamcattle.com Just north of Chariton on State Hwy. 14

HEREFORDS

9272 Freeport Rd. • Durand, IL 61024 815-629-2441 • Cell 815-871-9118 • wirtjes2@msn.com Visitors always welcome • Member of The Offense

2271 C.R. 74 • Quinter, KS 67752 Gordon Jamison 785-299-0441 • Daron Jamison 785-650-9639 Devin Sweitzer 785-299-0663 www.jamisonherefords.com

JENSEN BROS. Bull Sale March 5, 2020

Eric, Cindie, Cassie and Krista Allscheid 8052 Andy Rd. • Waterloo, IL 62298 618-939-5376 • Cell 618-593-9642 soph@htc.net www.ShingleOaksPolledHerefords.com

Kevin and Sheila 785-374-4372 Kevin — Cell 785-243-6397 Sheila — Cell 785-262-1116 Box 197 • Courtland, KS 66939 jensenks@courtland.net www.jensenbros.net

Alex and Mariam Mih P.O. Box 2, Chanute, KS 66720 620-431-3917 • albear76@yahoo.com Doug Pearish 620-473-3179 • 620-212-0038 mobile Dale Beecher Breeding cattle for economically relevant traits and performance.

Annual Sale

4th Monday in March Jan R. 785-482-3383 Arden 785-466-1422 Box 8 • Dwight, KS 66849 jakoleen7@gmail.com www.oleenbrothers.com

Bulls • Females • Semen • Embryos

31554 Delta Ave. Manning, IA 51455 P.O. Box 305

(712) 653-3678 wiese@mmsctsu.com www.wieseandsons.com

KANSAS

10272 S. Forsse Rd. • Falun, KS 67442 www.oleencattleco.com oleencattle@hometelco.net Glenn 785-826-0870

AI sires: EFBeef TFL U208 Tested X651, Loewen C&L 33N Apollo A42 ET, R Leader 6964 and SHF Zane X51 Z115 Herd Sires: Sons of SHF Vision 117 and EFBeef U208 Sure Bet Z002 Cow herd: Combination of Tradition 434V and Felton bloodlines

Chuck 785-452-2961

Brandon 785-452-8148

Kevin and Vera Schultz Cell 620-546-4570

2204 CR 310 • Bison, KS 67520 785-387-1846 Kent • rhinos@gbta.net www.kansaspolledherefords.org/bandr/

SAYRE HEREFORD FARM Tim and Tracie Sayre Seely, Kendi and Kira Sayre 13188 Virginia Rd. • Arenzville, IL 62611 217-473-5143 sayreherefords@gmail.com

Jon E. Herbel 785-324-2430 herbelxp@gmail.com

Since 1944… A respected cow herd and premier Hereford performance bull breeder.

Brannan & Reinhardt Polled Herefords

Gen-Lor Farms Gene and Lori Stumpf 473 Gilmore Lake Rd Columbia, IL 62236 618-281-6378

600 S. Lorraine St. St. Francis, KS 67756

HEREFORDS

1278 E. 20th Rd. Streator, IL 61364 Fred • Debby Sarah • Susan • John 815-672-3491 • Cell 815-257-3491 Fax 815-672-1984

HEREFORDS

4V RANCH DOUTHIT HEREFORDS

Mark, Katie and Kayla Stephens 217-825-7913 Cell mark_stephens46@yahoo.com Danny Stephens, Trailers • 217-824-2815

INDIANA

Baker Farms Family Agri-Business Since 1933

Stephens Stephens Trailer Sales Hereford Eby Aluminum Livestock Farm P.O. Box 168 • Taylorville, IL 62568

Tyler and Hannah Schultz 620-546-1574 2048 280th Ave., Haviland, KS 67059 www.sandhillfarms.com Annual Production Sale • 4th Saturday in March Stop by for a visit anytime.

Schu-Lar Herefords, LLC “ Y O UR B R A ND O F HE R E F O R D ” SCHUMANN

Brock Nichols 785-346-6096 Jim Nichols 785-476-5842 www.carswell-nichols.com

Bulls and heifers for sale.

367 Hwy. 40, Lecompton, KS 66050 • 785-887-6754 brycegina@sunflower.com

LARSON

508 Rockfence Pl., Lawrence, KS 66049 • 785-843-5986 schular@sunflower.com

David and Delores Stump Dan and Kim Schmidt 1128 Hwy. 9 Blue Rapids, KS 66411 Dave 785-556-0124 Dan 785-562-6685

Dean and Danny 29111 B Keene Rd. • Maple Hill, KS 66507 785-256-4643 • 785-256-4010 Located 13 miles west of Topeka on I-70, Keene/Eskridge exit then 3 miles south

info@springhillherefords.com • www.springhillherefords.com

February 2020 |

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TOWNER FARM

MISSISSIPPI

Polled Herefords

Umberger Polled Herefords

U

Greg Umberger 3018 U Rd. • Rozel, KS 67574 620-527-4472 Cell: 620-923-5120 gregumberger@yahoo.com www.umbergerpolledherefords.com

Michelle and Jacob Wolfrey and Melissa Grimmel Schaake 3859 Federal Hill Road • Jarrettsville, Maryland 21084 410-692-5029 • GGSC@grimmelfarms.com www.grimmelgirlsshowcattle.com

Painted View Farm

Registered Polled Herefords

Hwy. 28 W. • P.O. Box 753 • Hazlehurst, MS 39083 Ann Zimmerman 601-894-2755 Dayne Zimmerman 704-906-1571 daynez@mindspring.com • www.cranch.com

Kevin and Marsha Wiles Farm 301-371-4652 Cell 301-788-1147 paintedviewfarm@comcast.net Middletown, MD 21769

Herman Nunely and Family 204 Co. Rd. 994 • Iuka, MS 38852 Cell 662-279-5136 Home 662-423-3317 leaningcedarherefords@gmail.com

SCH Polled Herefords Samuel C. and Linda Hunter • 301-824-4771 13651 Newcomers Rd., Hagerstown, MD 21742 Herd Sires: LJR 95N Wallace 63W, KCF Bennett Sensation D508, KCF Bennett York G377 and SCH Revolution Z72 C12

HEREFORDS

BOTKIN POLLED

KENTUCKY

Typeface — Medici Script Medium

MICHIGAN

Robert, Carol and Susan Botkin

1999 Walnut Hill Rd. Lexington, KY 40515 859-271-9086 859-533-3790 Cell shane4413@windstream.net

Cattle for Sale at All Times

6077 Helena Rd. Mays Lick, KY 41055 Charlie 606-584-5194 • Blake 606-375-3718 www.boydbeef.com AMBLIS H S C HEREFORD FARMS

Brad, Carla, Clay, Clint, Caleb and Cooper 612 Debra Ln. Elizabethtown, KY 42701 Cell 270-668-7126 Fax 270-735-9922 bchambliss@priorityapproval.com

Joe McGuffee 601-672-0245 103 Earl McGuffee Rd. Ryan McGuffee 601-668-1000 New Hebron, MS 39140 ryanmcgu@bellsouth.net www.mcguffeeherefords.com Bobby Singleton 615-708-1034

CURLEW Cattle Company 26 Years Line 1 Genetics

Bulls for sale in the spring. Howard Moss

D

DUTTON HEREFORDS 190 Sunnyside Ln. Gold Creek, MT 59733 Dean 406-288-3330 Cory 406-288-3563 Registered bulls and commercial heifers for sale.

D

John Towner 320 E. 47 Hwy., Girard, KS 66743 620-249-6636 www.townerfarm.com Herd Sires, Show Prospects and Cow-Calf Pairs

MONTANA

MISSOURI W7048 C.R. 356 • Stephenson, MI 49887 Glenn Hanson, Sr. 906-753-4684 Glenn Hanson, Jr 906-630-5169 “Cattle made for the North in the North”

MINNESOTA

Mark, Della, Lacey and Jane’a Ehlke

P.O. Box 178 Townsend, MT 59644

Owners:

406-266-4121 Cell 406-439-4311 info@ehlkeherefords.com

M.D. and Al Bonebrake

Albert Bonebrake 417-849-1324 • Springfield, MO

• Registered Hereford Bulls • Replacement Heifers • Market Calves www.ehlkeherefords.com

Feddes Herefords

D K

Dan 406-570-1602 drfeddes@msn.com Tim 406-570-4771 tfeddes@msn.com www.feddes.com

Modest Birth Massive Meat 2009 Churchill Road Manhattan, Montana 59741

David and Lorie Kitchell Family Matthew and Darci, Dawson Kitchell 3471 State Hwy. 200 • Ada, MN 56510-9260 701-799-7690 • www.dakitchfarms.com Bull Sale — March 23, 2019

Holden Herefords “The Best in Line 1 Breeding” Rod Findley

Jerry and Shelly Delaney & Family 2071 C.R. 101 • Lake Benton, MN 56149 507-368-9284 • 507-820-0661 Jerry Cell jdh@delaneyherefords.com • www.delaneyherefords.com

32505 E. 179th St. Pleasant Hill, MO 64080 816-540-3711 • 816-365-9959 findleyfarms@gmail.com

2.4 mi. E of 7 Hwy

Jack and Tresha Holden 3139 Valier Dupuyer Rd. • Valier, MT 59486 406-279-3301 406-279-3300 Ranch • 406-450-1029 Mobile www.holdenherefords.com

J BarSinceE1898 Ranch

Straight Line One Cooper Holden Genetics BULLS AVAILABLE AT PRIVATE TREATY.

TUCKER STOCK FARMS Registered Angus and Polled Herefords

TS

F

John A. Tucker, II 1790 Hidden Valley Lane Hudson, KY 40145 270-617-0301

Les Krogstad Darin Krogstad 3348 430 th St • Fertile, MN 56540 16765 Welch Shortcut 218-945-6213 • kph@gvtel.com Welch, MN 55089 www.krogstadpolledherefords.com 651-485-0159

Larry and Donna Clemons

Cody and Colt 78255 Hwy. 1077 Folsom, LA 70437 Farm: 985-796-5647 Fax 985-796-5478 hornedherefords@msn.com

MARYLAND EAST SIDE FARM Registered Polled Herefords

Jay and Shelly Stull eastsidehereford@comcast.net Visitors welcome!

10718-A Liberty Rd. Frederick, MD 21701 301-898-8552 www.eastsidehereford.com

1616 John Shirk Rd. • Taneytown, MD 21787 Ray 443-871-4917 • ray.howes64@gmail.com Cyndy 443-871-6657 • clhowes@aol.com Herdsman: Billy Widerman 410-984-2961 • widermanwilliam@yahoo.com

112

| February 2020

Marvin and Everett Harding Rt. 2 • Ridgeway, MO 64481 660-872-6870

Arvid and Linda Eggen 406-895-2657 Box 292 • Plentywood, MT 59254 jbare@nemont.net

Jay-De Lorrie

Journagan Ranch

BULLS ALWAYS FOR SALE

LOUISIANA

H arding Bros. Herefords

2477 N.W. Main St. • Coon Rapids, MN 55448 We welcome your visit! Doug and JoAnn Bryan and Marytina Bradley and Brigitte

763-755-4930 763-389-0625 612-720-1311

A G R I C U L T U R E

Marty D. Lueck, Manager Rt. 1, Box 85G • Mountain Grove, MO 65711 417-948-2669 • Cell 417-838-1482

Josh Menzies 5667 State Hwy. 38 Marshfield, MO 65706

Lester and John Schafer 64664 170th St. Buffalo Lake, MN 55314 320-833-2050

For Sale: Bulls Females Semen

SPRINGWATER POLLED HEREFORDS

Troy Williamson 110 161st St. Garretson, SD 57030 507-597-6221 605-254-7875 Cell twilliamson@alliancecom.net

Chad Williamson 339 91st St. Pipestone, MN 56164 507-825-5766 507-215-0817 Cell springwater@svtv.com

417-425-5659 Menzies Cattle Co. LLC

jmenzies79@gmail.com

Roth Hereford Farm Since 1976

1146 N.E. Hwy. J • Windsor, MO 65360 Eddie, Mary, Lane and Levi 660-351-4126 Ed and Carol 660-694-2569 • 660-351-4127 cell croth745@earthlink.net www.rothherefords.com

McMURRY CATTLE

Fred, Doreen and Rebecca McMurry 2027 Iris Ln. Billings, MT 59102 406-697-4040 406-254-1247 Fax

Squaw Creek Ranch 20 miles east of Billings 406-348-2303 www.mcmurrycattle.com mcmurrycattle@gmail.com

Richard and Shirley 406-560-8122 Bruce and Tammy 406-544-1536 Kurt and Jessica 406-239-5113 P.O. Box 30055 Gold Creek, MT 59733 bruce@thomasherefords.com

Wichman Herefords

EAT MORE

BEEF

REGISTERED POLLED HEREFORDS Genetics for Certified Hereford Beef®

www.wichmanherefords.com

Eric, Jr. 417-860-7151

Eric & Kami 417-737-0055

SPHHerefords@outlook.com

Registered bulls and females for sale by private treaty. Proven bloodlines, longevity, performance, functional justin@wichmanherefords.com Justin and Carmen Wichman P.O. Box 29 406-350-3123 cell Moore, MT 59464 406-538-8997 home

Hereford.org


UPSTREAM RANCH

NEBRASKA 7 Mill Iron Ranch

Ken McMillen 2230 Rd. 93 • Sidney, NE 69162-4216 308-254-3772 Ranch 7milliron@bbc.net

45060 Upstream Rd. • Taylor, NE 68879 Brent and Robin Meeks • 308-942-3195

upstreamranch@gmail.com www.upstreamcattle.com

A L N C C P L H ephesians

Doug Bolte, Manager 1103 S. Grandview Dr. • Norfolk, NE 68701 Mobile 402-640-4048 dbolte@telebeep.com

48979 Nordic Rd. Spencer, NE 68777

F

F

C

Galen Frenzen and Family Galen Frenzen 50802 N. Edgewood Rd. Fullerton, NE 68638 Galen 308-550-0237 Eric 308-550-0238

Females and club calves for sale private treaty.

Henkel Polled Herefords Pure Station

Polled L1 Dominos

cornerstone@plateautel.net www.cornerstoneranch.net 616 Pecan Dr. Ft. Sumner, NM 88119

2:20

LaMoyne and Opal Peters Leslie and Glenda Armstrong Kevin and Renee Grant

J

JB RANCH

Polled Herefords Milk, Muscle, Performance and Weight Females that Outcross Pedirees Produce Bulls and femlaes always for sale. Visitors always welcome! Jack and Bev Beeson Prolific Disposition Wayne, NE 68787 402-375-3404 Cell 402-375-9027

Albert Moeller & Sons 7582 S Engleman Rd Grand Island, NE 68803 308-384-0979

VIN-MAR

C A T T L E

C O.

Vince Bickel 2821 630th Rd. • Gordon, NE 69343 308-282-0416 • vmbickel@gpcom.net www.vinmarcattle.net

NEVADA

Predictable Genetics

Sheldon Wilson 575-451-7469 • cell 580-651-6000 1545 SR 456 • Folsom, NM 88419

Timothy Dennis 315-536-2769 tdennis@trilata.com 3550 Old County Rd. Penn Yan, NY 14527

Lilla and Woodie Bell P.O. Box 48 Paradise Valley, NV 89426 775-578-3536 Herefords bellranches@gmail.com Dan and Theresa Bell Excelling from range to 775-304-2157 bull test across the West! www.bellranchherefords.com

“The Best of Both” Horned and Polled Genetics

Home of F Building Trust 335 Dave Schubel • Phil Keppler

11021 Ryan Rd. Medina, NY 14103

585-798-4088 SK Herefords Office Between Buffalo and Rochester 8 miles off I-90 716-560-4480 Phil Keppler Private Treaty Sale 585-798-4309 Dave Schubel Commercial Bred Cows and Bulls

Don, Skeeter, Kari, Brooke and Bryce P.O. Box 239 • Orovada, NV 89425 775-272-3152 Home • 775-272-3153 Fax 209-479-0287 Cell orovadaherefords@aol.com brumleyfarms.com

CHRIS BECK 618-367-5397 BOB AND CAROL COKER: 916-539-1987 OFFICE: 775-782-3336 640 Genoa Ln., Minden, NV 89423 www.genoalivestock.com

B&H Herefords Dale Spencer Family 308-547-2208 43500 E. N. Loup Rd. • Brewster, NE 68821 spencerhereford@nebnet.net • www.spencerhereford.com

Hereford.org

Phil Harvey Jr. P.O. Box 40 Mesilla, NM 88046 575-524-9316 Cell: 575-644-6925 philharveyjr@comcast.net www.bhherefords.com

Jim Bob Burnett 205 E. Cottonwood Rd. Lake Arthur, NM 88253 Cell: 575-365-8291 burnettjimbob@gmail.com

Mohican West

3100 Sportsman Park Rd. Laurel, MT 59044 Phone/Fax 406-633-2600 Terry Powlesland 406-670-8529 mohicanw@yahoo.com www.mohicanpolledherefords.com

OAKRIDGE POLLED HEREFORDS Performance Cattle Certified and Accredited

Earl and Cynthia Arnholt oakridge@zoominternet.net

Darnell Hereford Ranch

It’s a Family Tradition

NORTH CAROLINA J. Brent Creech 14926 Taylor’s Mill Rd. Zebulon, NC 27597

Farm LLC

www.tmfherefords.com tmfherefords@icloud.com

NEW MEXICO

4551 S.R. 514 Glenmont, OH 44628 Conard and Nancy Stitzlein 330-378-3421 Matt Stitzlein 330-231-0708 stitz@mohicanfarms.com

OKLAHOMA

919-801-7561

1417 Rd. 2100 Guide Rock, NE 68942-8099

Mohican Polled Hereford Farm

763 W. River Rd. Valley City, OH 44280 330-483-3909

NEW JERSEY AJ Stahoski -Herdsman-

Tom and Nikki Morrison 5321 TR 59 • Mt. Gilead, Ohio 43338 419-946-6977 • Cell 419-560-0280 Quality Herefords for sale by private treaty

NEW YORK

Dennis and Rachel Lee 775-217-2280 dlee6d@gmail.com

John & Mary Ridder Family | Callaway, Nebraska 308.836.4430 Ranch | 402.450.0431 Cell www.ridderranch.com | mailbag@ridderranch.com

www.schutteandsons.net

OHIO

PerezCattleCo.com

Top Performance Hereford Genetics

Ron 402-756-3462 rnschutte@gtmc.net

Andy 701-206-1095

Michael Pérez - 575-403-7970 Kyle Pérez - 575-403-7971 Drew Pérez - 806-640-8340 Info@PerezCattleCo.com

GENOA LIVESTOCK

Next sale: Jan. 31 at the ranch

Wayne 701-523-6368

Bowman, ND 58623

www.mrnakherefords.com Terry Brent 701-523-6368 701-206-0604

9767 Quay Road O Nara Visa, NM 88430

Cattle for sale by Private Treaty and at Nebraska Cattlemen’s Classic

P.O. Box 306 • Hyannis, NE 69350 James 308-458-2406 Bryan 308-458-2865 • Bob 308-458-2731

14503 91st St. S.W.

Located 5 miles north of Moriarty on Hwy. 41, then 1.5 miles east.

2705 Testolin Rd., Fallon, NV 89406 Denny and Dixie Hoffman • 406-425-0859 Jason and Kaycee Hoffman • 530-604-5096 Office 308-645-2279 • P.O. Box 287 • Thedford, NE 69166 jason@hoffmanranch.com • www.hoffmanranch.com

NORTH DAKOTA

575-355-2803 • 575-355-6621

Oshkosh, NE 69154 • www.vannewkirkherefords.com Joe: 308-778-6049 • Kolby: 308-778-6230 Quality Herefords Since 1892

Gene Eric 402-729-5866 402-239-9838 56095 715 Road • Fairbury, NE 68352 henkelhereford@hotmail.com

❤

Bulls & Females available for sale private treaty

Bill King 505-832-4330 505-220-9909 Tommy and Becky Spindle 505-832-0926 P.O. Box 2670 • Moriarty, NM 87035 300 Bulls for sale Annually

Quality Cattle That Work

Annual Bull Sale Fourth Tuesday in March

859 Romero Rd • Nara Visa, New Mexico Clifford Copeland Cliff Copeland • 575.403.8123 Matt Copeland • 580.336.8284 Alyssa Fee • 731.499.3356

EX

Blueberry Hill Farms

C

Lavette and Brenda Teeter 2075 Landis Hwy. (NC Hwy. 152) Mooresville, NC 28115 704-664-1947 704-663-1466 Farm

CORNERSTONE

From I-80 exit 48 west of Sidney, Neb., south 1 1/4 miles, west 1 mile, south 3/4 mile Herd sire: BB 1065 Domino 6081 • Cow herd: Mark Donald and Line 1

Lowell and Carol 402-589-1347

Will-Via Polled Herefords

Annual Bull Sale - First Saturday in February

Raising Straight Miles City

Line 1 Dominos

39722 State Hwy. 34 • Freedom, OK 73842 Sandy Darnell • 580-589-2667 • Cell 580-430-9254

DENNIS RANCH SINCE 1916 22990 E. 2090 Rd. • Terral, OK 73569 REGISTERED AND COMMERCIAL HEREFORDS 580-662-9211 • 580-757-2515 • Cell 940-704-9682

BULLS FOR SALE

C. Porter Claxton Jr.

240 Upper Flat Creek Rd. Weaverville, NC 28787 828-645-9127 cpcfarm@msn.com Sales: Wayne Welch 828-768-3024 Visit our website to see current offering — www.claxtonfarmcattle.com

Herd Bulls & Donor Females For Sale Don Moler 100 Bonita Dr. Elk City, OK 73644 580-497-6162

Ten miles north of Asheville, N.C., on future I-26 West

Triplett Polled Herefords James Triplett

127 Roseman Ln. • Statesville, NC 28625 704-876-3148 (evening) • 704-872-7550 (daytime) Visitors welcome Bulls and females for sale private treaty

P.O. Box 166 • Caddo, OK 74729 Bill Dufur — 580-367-9910 Alan Dufur — 580-775-3830

February 2020 |

113


HIGH DESERT Cattle Co.

DURHAM RANCH 3719 S. Coyle Rd. Stillwater, OK 74074 Norm and Jane Durham 405-372-7096 njdurhamranch@gmail.com Total Performance Breeder

Flying

“Your Eastern Oregon Range Bull Source” Registered Herefords and Quarter Horses 541-477-3816 M.T. 541-377-0030 Cori 541-377-3347

M.T. and Cori Anderson 47295 Izee Paulina Ln. Canyon City, OR 97820

3L

Ranch

Mike and Lotsee 19402 W. Hwy. 51 P.O. Box 434 Spradling

Sand Springs, OK 74063

918-640-7711 918-245-8854

Registered Polled Herefords Pecans flyinggranchss@aol.com

Bischoff’s Ravine Creek Ranch

REGISTERED HORNED HEREFORDS

“Breeding with the Commercial Cattleman in Mind” Ken cell 541-403-1044

79337 Soto Lane Fort Rock, OR 97735 ijhufford@yahoo.com

Home 541-576-2431

www.huffordherefords.com

QUICK MILL FARMS

Ralph & Stephanie Kinder, Owners 790250 S Hwy 177 Carney, OK 74832 (405) 714-3101 ralph@headquartersranch.com headquartersranch.com

Q M Bill Vandermolen and Family

20016 S. White Ln. • Oregon City, OR 97045 503-650-4613 • Cell 503-789-5713 bill@quickmillfarms.com www.quickmillfarms.com • Registered Polled and Horned Herefords • Performance Tested • Consistent Quality

Gerald and Janelle Bischoff 20025 399th Ave., Huron, SD 37350 605-352-5530 • Cell 605-350-0979 Garret 605-461-1555 • Matt 605-350-0980 ravinecr@santel.net • www.ravinecreekranch.com

B LUME HEREFORDS

Eggers Southview Farms Tim and Philip Eggers 25750 476th Ave., Sioux Falls, SD 57104 Tim cell 605-929-6560 Philip cell 605-351-5438

Cell 541-990-8038 451 N.W. Quarry Rd. Office 541-926-5640 Albany, OR 97321 vollstedtfarms@comcast.net

MARYLEEWHITE33@GMAIL.COM

PENNSYLVANIA

Keith, Cheryl, Erin and Matt Fawcett • 605-870-0161 Dan, Kyla, Hollis and Ivy Fawcett • 605-870-6172 Weston, Kristin, Falon and Jensen Kusser

Frederickson Ranch Mark and Mary Kay Frederickson 19975 Bear Ridge Rd. Spearfish, SD 57783 605-642-2139 Cell 605-645-4934

PYRAMID BEEF Bull Sale

First Saturday in December

Nate and Jayna Frederickson Cell 605-254-4872

Don and Madeline Hennon Sewickley, PA 15143 412-741-2883 Fax 412-741-2883

Hoffman Herefords 11341 357th Ave. • Leola, SD 57456 Colin 605-439-3623 • Dorothy 605-439-3250 cmbhoffman@msn.com www.hoffmanherefords.com

Registered Herefords

Rt. 1, Box 69 • Leedey, OK 73654 PandRHerefords.com

OREGON LT’s South Dakota Farm Registered Polled Herefords

K&B

HEREFORDS

17309 322nd Ave. Onida, SD 57564 Ken Bieber Family bedrock842002@yahoo.com

Larry and Tammy Pursel Bloomsburg, PA 570-441-8340

Private Treaty Hereford and Angus Bulls – Year Round Contact Brooke 605-769-9992 or Kirk 605-769-9991

LTSouthDakota@gmail.com

Lance Pankratz, owner Office 605-925-7611 Cell 605-359-9221 Angus and Hereford Ranch Home 605-925-4283 Fax 605-925-4354 lagrand@gwtc.net 44130 279th St. www.lagrandranch.com Freeman, SD 57029

VOGEL VALLEY FARMS

Registered Polled Herefords • Freezer Beef • Trucks and Parts Custom Farm Toys • Century Bale Feeders

Alvin, Luke and Charlie Vogel 148 Spithaler School Rd. Evans City, PA 16033 724-538-8413

SOUTH CAROLINA

P.O. Box 1057 • Seneca, SC 29679 864-882-1890 • Deryl Cell 864-324-3268 deryl@keeserealtysc.com • Trask Breeding

SOUTH DAKOTA Bar JZ Ranches Homozygous Polled Herefords

42590 Salmon Creek Rd. • Baker City, OR 97814

Bob Harrell Jr. 541-403-2210 Registered Hereford Cattle

Don Schafer 541-403-0008 and

Quarter Horses

Annual Sale First Monday In March

114

| February 2020

Johnny, Tanuja, Jonathan & Justin Dagley Bulls

Ellis & Lovalene Heidel

and Females Available

RIVER CIRCLE FARM

R

615-633-1913

Martha Dixon Julie Chapin 550 River Rd., Hartsville, TN 37074

P.O. Box 492 Portland, TN 37148

Jerry Roberson 615-325-1883

Mike Rogan 1662 McKinney Chapel Rd.

-HEREFORD-

423-272-5018

“ALL THINGS CONSIDERED” 423-754-1213 Cell roganfarm@yahoo.com

Don, Peg and Seth Zilverberg 18542 326th Ave. Holabird, SD 57540 71st Annual 605-852-2966 Production Sale www.barjz.com Feb. 2020 cattle@barjz.com

Steven Lee 615-799-8085 cell 615-456-6165 5121 Bedford Creek Rd., Franklin, TN 37064 triplelranch@msn.com • sleehereford@gmail.com www.lllranch.com

Herd Sires: MW LLL Farley 24F, DJB LLL Benchmark 26P and LLL Special Class S09

Woodard Hereford Farms Since 1945 • Quality Line 1 cattle for sale!

LaGrand

Rausch Herefords 14831 Hereford Rd. – Hoven, SD 57450 605-948-2375 Vern • Jerry • Shannon • Joel rauschherf@rauschherefords.com • RauschHerefords.com America’s #1 Dams of Distinction Cow herd • Private Sales Year-round • Bull and Female Sale Third Monday in February

George Chandler – 541-403-0125 Duane Chandler – 541-403-0124 Office – 541-523-2166 www.chandlerherefords.com chandlerhereford1889@yahoo.com

Home 423-346-7304

Jim and Jeannine Bockwoldt 22370 152nd Place, Box Elder, SD 57719 605-923-2366 jbnlivestock@rushmore.com • www.jbnlivestock.com

Cell 405-664-7743 • paul@pandrherefords.com

BAKER CITY, OR 97814

Jonathan Cell 865-803-9947

Rogersville, TN 37857

JBN Livestock

Paul Laubach

David and Lynda Bird 45863 Crow Rd. • Halfway, OR 97834 541-742-5436 • Cell 541-403-2828 • bird@pinetel.com

“Farming the same land since 1834”

Shawn and Sarah Tatman 307-673-4381

Horned & Polled Herefords

Robert Glenn, manager 724-748-4303 www.barhfarm.com

George and Karen Sprague 85777 Vilhauer • Eugene, OR 97405 541-465-2188 gks@bar1ranch.com • www.bar1ranch.com

8103 Bill Moss Rd. White House, TN 37188 615-672-4483•615-478-4483 Cell billymjackson@aol.com jacksonfarmsherefords.com

I-29 Bull Run Sale 2nd Saturday in March

www.fawcettselmcreekranch.com

580-231-0683

Registered Herefords

Jackson Farms

Registered Polled Herefords

314 Letory Rd. Wartburg,TN 37887 mudcreekFarms@msn.com

WHITE HEREFORD RANCH

1

140 Morgan Rd., Lafayette, TN 37083 615-804-2221 • coleyherefords@gmail.com www.coleyherefords.com

Gordon and Thordys Michael and Becky 39462 178th St. 605-224-4187 Frankfort, SD 57440 605-870-0052 605-472-0619 blumeherf@yahoo.com

21115 344th Ave. Ree Heights, SD 57371

RR 1, Box 350 Laverne, OK 73848 Milton 580-273-9494 Van 580-552-1555 van1messner@gmail.com

Jim and Kay Coley and Family

Annual Production Sale - 1st Saturday in March

Linda Sims

Leon and Watson Langford 918-733-1331 • 918-706-7028 • Okmulgee, Okla. www.langfordherefords.com

TENNESSEE

Stenberg 47229 232 St., Colman, SD 57017

Dave Stenberg

4948 William Woodard Rd. Springfield, TN 37172

TEXAS

B&C

Cattle Co.

Bill or Chad Breeding 1301 N. Lions • P.O. Box 186 Miami, TX 79059 806-868-4661 or 806-570-9554 breeder@amaonline.com

BARBER

HEREFORDS

605-997-2594 • Cell 605-530-6002 Cody Williams, Cell 605-695-0931

Winn Woodard 615-389-2624 • Phil Spicer 615-351-2810

Consignment sales and private treaty

Terri Barber 817-727-6107 Jason Barber 817-718-5821 Dale Barber 806-673-1965 Mary Barber 806-930-6917

RANCH Barber Ranch 806-235-3692 Justin Barber 806-681-5528 Brett Barber 806-681-2457

10175 F.M. 3138 • Channing, TX 79018

www.barberranch.com • barberranch@wildblue.net

THORSTENSON Hereford Ranch

Bill and Paula Thorstenson 30491 131st St. • Selby, SD 57472 605-649-7940 • Cell 605-845-6108 wpthorstenson@venturecomm.net paulathorstenson@yahoo.com

Pete and Angela Case P.O. Box 240, Mertzon, TX 76941 325-650-6209 • pete@caseranch.com www.caseranch.com

Hereford.org


ROCKIN’ W

Chastain Cattle Co.

Jake Rees 801-668-8613 Scott Rees 801-949-8960 Roger Rees, DVM 801-913-5747

Polled Herefords

Jack & Lyn Chastain 3924 Burkett Dr Ft. Worth, TX 76116 817-821-3544 Farm located at Mineral Wells, TX

Maynard and Sandi Warnken Kevin Warnken, manager P.O. Drawer 29 • Schulenburg, TX 78956 979-561-8846 • 979-561-8867 fax Kevin cell 979-743-0619 rockinw@cvctx.com • rockinwranch.net

2235 E. Rees Ln. • Morgan , UT 84050

Kevin and Janice Bennett 3752 Ollie Bell Rd. 608-778-8685 Benton, WI 53803 kevinjanicebennett@gmail.com www.sandrockranchherefords.com

VIRGINIA

WYOMING

Herefords & Angus reescattle@gmail.com

DUDLEY BROS. Box 10, Comanche, TX 76442

Office 325-356-2284 • Fax 325-356-3185 John Dudley 325-642-0745 Tom Dudley 325-642-0748 john@dudleybros.com www.DudleyBros.com

Harry and Cheryl Grett 512-303-5714 P.O. Box 969 Elgin, TX 78621 g3ranch@aol.com

ReesCattle.com

Randy Wood, manager

Registered Herefords Since 1938

Sandrock Ranch Herefords

325-396-5526 5749 Rocking Chair Ln. Ft. McKavett, TX 76841 www.therockingchairranch.com

Jay and Janice Berry 3049 C.R. 225 Cheyenne, WY 82009 307-634-5178 • www.wherecowmenbuybulls.com

Raising cattle in Texas since 1855

SKRIVANEK RANCHES

Featuring Polled Descendants of J215

Joey and Susan Skrivanek, owners 407 W. Mustang • Caldwell, TX 77836 Cell 979-224-4698 • Home 979-567-3857 • j.skrivaneklaw@outlook.com

Thistle Tree Farm

Nine miles east of Caldwell on Hwy. 21 or 15 miles west of Bryan-College Station on Hwy. 21

LARGENT and SONS Hereford Cattle Since 1902 P.O. Box 66 • Kaycee, WY 82639 307-738-2443 or 307-267-3229 Cell Sale Date – Nov. 21, 2019 largentandsons@yahoo.com www.largentandsons.com

Larry Woodson

Gary and Kathy Buchholz P.O. Box 2807 • Waxahachie, TX 75168 Gary cell: 214-537-1285 Kathy cell: 214-537-1306

gary@gkbcattle.com www.gkbcattle.com

214-491-7017 larrywoodson@gmail.com www.stillriverranch.com

le Marb! Up

WASHINGTON Bill and Terrilie Cox 688 Pataha St. Pomeroy, WA 99347 509-566-7050 cell cxranch@live.com

Sunny Hill Ranch Horned and Polled

Pete Johnson, owner

JESSICA HARTLEY / KEVIN HARTLEY

Hwy. 94 W. • Lufkin, TX 75904 936-465-1672 pljmhj@yahoo.com • Serving East Texas Hereford needs since 1957 Southeast Texas Bull Sale Headquarters

h2ranch@rodzoo.com

SINCE 1943

DIAMOND M RANCH SELLING 1,500 HEREFORDS ANNUALLY

“The great feedlot performance cattle”

7787 ROCKY RIDGE LN. MADISONVILLE, TX 77864 OFFICE 936-349-0439 H2RANCH@RODZOO.COM WWW.H2RANCHANDCATTLE.COM From Madisonville, go S on I-45 to Exit #136, go E 2 miles to H2 Gates.

Lee & Jacqui Haygood 923 Hillside Ave. Canadian, TX 79014 806-323-8232 • cell 806-323-2906 lee@indianmoundranch.com

4609 Airport Freeway Ft. Worth, Texas 76117 817-831-3161 texashereford@sbcglobal.net www.texashereford.org

The McIrvins Box 99 Laurier, WA 509-684-4380

Winter Headquarters

646 Lake Rd. Burbank, WA 99323

MICHELI HEREFORDS Selling Herefords for 80 years

Annual Sale — Fourth Wednesday in October P.O. Box 15, Ft. Bridger, WY 82933

Dale 307-780-8232

MIDDLESWARTH RANCH

SALE: JANUARY

WEST VIRGINIA Westfall Polled Herefords Jim Westfall, owner 304-927-2104 • cell 304-377-1247 John Westfall, herdsman 304-927-3639 1109 Triplett Rd. • Spencer, WV 25276 Bulls for sale by JW 6964 WY27 Leadership E38

ANNUAL BULL SALE 3RD WEDNESDAY HEREFORDS FOR IN MARCH TODAY’S CATTLEMAN Ned, Jan & Bell Ward 307-672-3248 Ned (c) 307-751-8298 • Jan (c) 307-751-9470 27A Decker Road • Sheridan, WY 82801 njwardherefords@gmail.com

www.NJWHerefords.com 307-532-5892 Blake 307-532-3282 Rodney 307-532-2457 Steve Roth 307-532-7191 ochsnerranch@gmail.com

80-Cow Certified • Bulls and Females For Sale.

UTAH Phil Allen & Son P.O. Box 83, Antimony, UT 84712

Shannon 435-624-3285 Herd sire prospects, females and a large selection of range ready bulls available. Breeding Polled Herefords Since 1948. Stop by for a visit. You will not be disappointed!

Noack Herefords 116 E. Bell Ave. Rockdale, TX 76567 Cell 979-218-0065 Office 512-446-6200

Bulls out of good milking females for sale

at all times.

NOLAN HEREFORDS

Scott, Alise, Ilissa, Bethany and Audrey 1950 Skylark Rd. • Gilmer, TX 75645 nolanherefords@aol.com Res. 903-797-6131 Cell 903-738-5636

B

Bill and Linda Johnson 3350 N. St. Rd. 32 Marion, UT 84036 435-783-4455 bjohn@allwest.net Cattle for sale at the ranch

EKKER HEREFORDS Gary Ekker Jim Ekker 801-489-7530 435-839-3454 1004 Ekker Ln. • Vernon, UT 84080 ekkerherefords@aol.com

Raising quality Herefords since 1985

Jonathan and Craig Johansen Castle Dale, UT • 435-650-8466 johansenherefords@gmail.com

www.johansenherefords.com

Line One Performance Breeding Since 1979

Hereford.org

Ron 307-747-3897

Torrington, Wyo.

Herb and Susan Williams, Owners

Registered/Commercial Hereford Cattle

Polled Herefords and Angus

Raising Herefords since 1967 Jim and Jerri McClun and Family 1929 Rd. 60 • Veteran, WY 82243 • 307-837-2524 Cell 307-534-5141 • jkmcclun@wyomail.com www.mcclunranch.com Private Treaty Sales and Annual Production Sale in April

Jay, Marsha and Jessica Middleswarth 307-532-5427 Ashley 307-575-1082 6mbulls@hughes.net ANNUAL PRODUCTION www.middleswarthherefords.com

P.O. Box 567, Decatur, TX 76234 Herb Cell 940-393-1651 • Office/Ranch 940-466-3381 Fax 940-466-7237 Williamsfamilyherefords.com • herbsusan@msn.com Hwy. 51 north, 10 miles from Decatur, Texas

M

McClun’s Lazy JM Ranch

509-545-5676

Williams Family Herefords

Since 1891, family owned and operated for five generations!

J

Linda Lonas P.O. Box 187 • Purcellville, VA 20134 703-850-5501 Cell • 703-368-5812 Office

WISCONSIN HEREFORD RANCH

Steven, Jill, Nicole, Curtis, Alison and Austin Folkman N. 250 Highview Rd. • Ixonia, WI 53036 920-474-7403 • 262-617-6346 Cell cnlfarm@hughes.net www.cnlfarm.com Home of Vaquero, Doubletime and M326.

www.qualitybulls.com 10672 Van Tassell Road • Torrington, WY 82240 Selling over 100 bulls annually at private treaty.

CANADA Billy Elmhirst

R.R. 1 Indian River, ON Canada K0L 2B0 705-295-2708 • ircc@nexicom.net elmlodgeherefords.freeyellow.com

Your Source For Success Phillip, Michel and Edward Dahnert Melissa and Michael Berggren N4674 St. Helena Rd., Juneau, WI 53039 414-550-5114 • maggie99mae@yahoo.com

HUTH

Polled Herefords Jerry and Maryann Huth

W9096 Co. Trunk AS • Oakfield, WI 53065

920-583-3223 www.huthcattle.com – huth@wildblue.net

MEDONTE HIGHLANDS Polled Herefords Jack McAughey 905-625-3151

Kevin Brown 705-327-1808

Farm • Orillia, Ont. 705-326-6889 Business Office: 3055 Universal Dr., Mississauga, Ont. L4X 2E2

SERVICES

Steve Merry 1840 Co. Rd. CC Hartford, WI 53027 Steven.Merry@aurora.org 414-881-5274

Tommy Barnes Auctioneer

P.O. Box 10 Lowndesboro, AL 36752 334-462-4004 Cell

Five Generations of MERRY Polled Hereford Breeders — Spanning 115 Years

February 2020 |

115


• Do you need to have a catalog done?

JERRY GAY

LIVESTOCK INSURANCE Jim Bessler 815-762-2641

American Live Stock, a division of Markel Service, Incorporated Featuring livestock mortality insurance covering death from accident or disease. Contact for rates. 1910 Madison Ave. #530 Memphis, TN 38104 901-276-2855 office 901-276-0758 fax 901-458-2880 residence

Rob Schacher 817-219-0102

www.JamesFBessler.com Jim@JamesFBessler.com

O: 630-945-3483 • F: 630-945-3584

518 Brownstone Dr. • St. Charles, IL 60174-2843

JAMES M. BIRDWELL AUCTIONEER Box 521, Fletcher, OK 73541 580-549-6636

Joel Birdwell, Auctioneer

• Get some flyers made or a postcard? • Not sure where to go or who to have help you? • Need to know the costs before you start a project?

Jensen Live Stock Agency Proudly representing American Live Stock Insurance Inc.

Sheila Jensen, agent

Contact Creative Services!

121 Jackson St. Plain City, OH 43064 Phone: 614-403-0726

P.O. Box 197 , Courtland, KS 66939 785-374-4372 • 785-262-1116 Cell jensenks197@hotmail.com

CALL TODAY!

LATHROP LIVESTOCK TRANSPORTATION

5880 State Hwy. 33 Kingfisher, OK 73750

USDA Approved Quarantine Center

Home: 405-375-6630 Cell: 405-368-1058

35W090 Lathrop Lane, Dundee, IL 60118 Randy Lathrop 847-426-5009 or 428-5806 Fax 847-428-3788

Serving O’Hare Field and All Export Points

DALE STITH

Auctioneer

5239 Old Sardis Pike Mays Lick, KY 41055 918-760-1550 dalestith@yahoo.com

Hereford World DEADLINES: CALL FOR AD RATES ISSUE . . . . . . . . . . . CLOSING DATE

Cody Lowderman

The sound of your success

Auctioneer

C.D. “Butch” Booker

255 China Road Macomb, IL 61455

Auctioneer

309-313-2171

41452 S.R. 195 • Colfax, WA 99111 509-989-2855 • cartha@colfax.com

Eddie Burks, Auctioneer 531 Rick Rd. Park City, KY 42160 270-678-4154 Home 270-991-6398 Cell endburks@hotmail.com

7710 North State Rd 56 Vevay, IN 47043 540-336-2737

Jan. 2021* . . . . . . . . . . . . . . . . Nov. 26 Feb. 2021* . . . . . . . . . . . . . . . . Dec. 28 March 2020 . . . . . . . . . . . . . . Jan. 27 AI Book 2020 . . . . . . . . . . . . . Jan. 27 April 2020 . . . . . . . . . . . . . . . Feb. 25 May/June 2020 . . . . . . . . . March 25 July 2020 Early bird . . . . . . . . . . . . . . April 24 Final . . . . . . . . . . . . . . . . . . . May 22 Aug. 2020* . . . . . . . . . . . . . . . June 25 Sept. 2020 . . . . . . . . . . . . . . . . July 27 Oct. 2020* . . . . . . . . . . . . . . . Aug. 26 Nov. 2020 . . . . . . . . . . . . . . . Sept. 25 Dec. 2020 . . . . . . . . . . . . . . . . Oct. 26 *Indicates tabloid issue

Matt Sims • 1019 Waterwood Pkwy., Unit D • Edmond, OK 73034 405-840-5461 Office • 405-641-6081 Cell • www.mcsauction.com

Jim Reed, Box 126, Green Ridge, MO 65332 Office 660-527-3507 • Cell 417-860-3102 www.reedent.com • reedent@iland.net Serving breeders since 1979.

Semen and Certificate Brokerage Service Available

March 3.......Schutte & Sons Polled Herefords, Guide Rock, NE March 5.......................... Jensen Bros. Bull Sale, Courtland, KS March 9................... Tegtmeier Polled Herefords, Burchard, NE March 21..................... Falling Timber Farm, Marthasville, MO March 25..........................NJW Polled Herefords, Sheridan, WY March 28...................................... Sandhill Farms, Haviland, KS April 3........Show-Me Classic Bull & Female Sale, Windsor, MO April 11..................... Ellis Farms Production Sale, Chrisman, IL April 25..............Middle Tenn. Hereford Assn., Cross Plains, TN May 9..........................Mead Farms Hereford Sale, Barnett, MO May 16...........................................WMC Cattle Co., Wasola, MO May 25.............................Mead Cattle Enterprises, Midville, GA

Send ad copy, pictures, etc. to your field representative or the Hereford World Advertising Coordinator Alison Marx 816-842-3757 • 816-243-1314 Fax amarx@hereford.org

We are here to help you create promotional material for any of your events. We will provide you a bid and a timeline for your project! Creative Services Coordinator Samantha Albers salbers@hereford.org 816-842-3757

Stay up-to-date with the revamped AHA sales results webpage The Hereford.org Sales Results page got a recent facelift in time for the fall sale season. With the introduction of Herefords On Demand we have also expanded the quick sales results for the benefit of members. The expanded sales results will offer more information on a per sale basis. To follow the latest results from Hereford sales across North America, visit Hereford.org and click on the Marketing tab to locate the Sales Results page. Click on the eye icon under the “Details” column for more in depth results.

REED ENTERPRISES

Your complete, one stop shopping center for all your semen and AI certificates. Call today for your free brochure For Prompt, Personalized Service, Call:

Serving breeders since 1979

Jim and Linda Reed P.O. Box 126 • Green Ridge, MO 65332 660-527-3507 • Fax 660-527-3379 reedent@iland.net

EMMONS UGC Certified

Clay Emmons

254-716-5735 clayemmons@hotmail.com

116

541 State Hwy. 75 N. Fairfield, TX 75840

| February 2020

Hereford.org


Coal Creek Land and Cattle LLC

Registered Herefords

•

Embryo Recipients

Matt Marion • 812-870-6968 • matthewmarion@mariontool.com • 5315 W. Sandford Ave. West Terre Haute, IN 47885

Indiana Breeders EPH Clinkenbeard FARMS Elzemeyer Polled Herefords

Lee, Cindy and Matthew Elzemeyer 2538 State Rd. 122 Richmond, IN 47374 765-969-2243 lee@elzehereford.com

Polled Herefords

7157 N. C.R. 500 E. Bainbridge, IN 46105 Gene and Alice Beck 765-522-3235 home 765-720-6601 cell Andy, Betsy and Cody Beck 765-522-3396 home 765-720-1696 Andy cell 765-719-1622 Cody cell abcbeck@tds.net Hereford.org

EVERHART FARMS

& SONS

201 W. S.R. 58 Edwardsport, IN 47528 812-328-6258 Gordon Clinkenbeard 821-881-8988 cell

Lawrence and David Duncan 1264 N. Mountain Rd. Wingate, IN 47994 Lawrence cell 765-918-2297 David cell 765-366-0295 davidandjilld@aol.com www.ableacres.com

Ferguson Farms Stephen L. Ferguson 225 N. Washington Bloomington, IN 47402 Abe Redden 662-352-4290

Terry, Susan, Lillian and Hayley Hayhurst 14477 S. Carlisle St. Terre Haute, IN 47802 812-696-2468 812-236-0804 cell HayhurstFarms@aol.com

Bruce, Shoshanna, Blake, Ashley, Jordan and Brian

Gary Greenwood DVM

4072 E. 500 S. Waldron, IN 46182 765-525-9864 317-407-3618 cell

765-585-1105 3013 W. State Rd. 38

bruce.a.everhart@wellsfargo.com

West Lebanon, IN 47991

Plymouth, IN Andy Aker 574-780-0342 Jim Haug 574-952-3485 akerjamie@gmail.com

February 2020 |

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Calendar of Events “Calendar of Events” is a listing of Hereford sales and events known to our staff. Italicized dates denote shows and events. Non-italicized dates denote sales. To make the calendar concise we have used the following abbreviations: association, assn.; international, int’l; junior, jr.; mountain, mtn.; national, nat’l; northeast, NE; northwest, NW; performance tested, PT; southeast, SE; southwest, SW; and university, Un.

FEBRUARY 1 Buckeye Hereford Assn. Annual Meeting, Plain City, Ohio 1 Hill 70 Quantock Ranch, Lloydminster, Saskatchewan 1 JM Cattle Co., Lawrenceburg, Tenn. 1 Klamath Falls All Breeds Bull Sale, Klamath Falls, Ore. 1 Messner Herefords, Laverne, Okla. 1 Upstream Ranch, Taylor, Neb. 2 Texas Hereford Assn., Ft. Worth 3 Pelton Polled Herefords, Halliday, N.D. 3 Southwestern Exposition Nat’l Hereford Show, Ft. Worth 5 Black Hills Stock Show and Sale, Rapid City, S.D. 6 Stroh Herefords, Killdeer, N.D. 6 Texas Stardance Cattle LLC, San Saba, Texas 7 Baumgarten Cattle Co., Belfield, N.D. 7 Dvorak Herefords, Lake Andes, S.D. 7 Elkington Polled Herefords, Idaho Falls, Idaho 9 Mrnak Hereford Ranch, Bowman, N.D. 10 BB Cattle Co., Connell, Wash. 10 Fawcett’s Elm Creek Ranch, Ree Heights, S.D. 10 Logterman Family, Valentine, Neb. 12 Durbin Creek Ranch, Worland, Wyo. 12 Friedt Herefords, Dickinson, N.D. 12 Iowa Hereford Breeders Assn. Banquet, Des Moines 13 Iowa Hereford Breeders Assn., Des Moines 14 Lambert Ranch, Alturas, Calf. 14 Topp Herefords, Grace City, N.D. 14 Vin-Mar Cattle Co., Rushville, Neb. 15 Carmichael Herefords, Meadow, S.D. 15 Fallon All Breeds Bull Sale, Fallon, Nev. 15 Magnolia Hereford Assn., Magnolia, Ark. 15 Southern Cattlemen’s, Hattiesburg, Miss. 15 West Tennessee Polled Hereford Assn., Martin 17 Rausch Herefords, Hoven, S.D. 18 Bar JZ Ranches, Holabird, S.D.

19-22 K-One Cattle (Online), Pineville, La. 19 Nebraska Cattleman’s Classic Hereford Show, Kearney 19 Shaw Cattle Co., Caldwell, Idaho 20-21 Nebraska Cattleman’s Classic, Kearney 20 Olson Hereford Ranch, Argusville, N.D. 20 Lowell Fisher Family, Spencer, Neb. 21 Hoffman Ranch, Thedford, Neb. 21 Illini Classic, Springfield, Ill. 21 White Hawk Ranch, Buchanan, Ga. 22 Fort Keogh Livestock & Range Research Laboratory, Miles City, Mont. 22 Illinois Hereford Assn. Annual Meeting, Springfield 22 Kreth Herefords, Mt. Vernon, S.D. 22 Wisconsin Hereford Assn. Annual Meeting, Wisconsin Dells 22 Woolfolk Farm, Columbia, Tenn. 24 Colyer Herefords, Bruneau, Idaho 24 Hereford Heritage, Perkins, Okla. 25 Ad deadline for April Hereford World 25 Pérez Cattle Co., Tucumcari, N.M. 25 Ulrich Herefords, Lethbridge, Alberta 26 High Desert Cattle Co., John Day, Ore. 27 Barber Ranch, Channing, Texas 27 Wooden Shoe Farms, Blackfoot, Idaho 28 Gant Polled Herefords, Geddes, S.D. 28 Jamison Herefords, Quinter, Kan. 29 Burns Farms, Pikeville, Tenn. 29 TS Ranch, Cottonwood Falls, Kan. MARCH 2 Harrell Hereford Ranch, Baker City, Ore. 2 Kester Herefords, Atkinson, Neb. 3 Schutte and Sons Polled Herefords, Guide Rock, Neb. 4 Houston Livestock Show All Breeds Bull Sale, Houston, Texas 5 Jensen Bros., Courtland, Kan.

A. Goff & Sons 1661 Hazelgreen Rd. Harrisville, WV 26362 304-643-2196 agoffandsons@yahoo.com

WEST VIRGINIA HEREFORD BREEDERS

Since 1910 Celebrating our 108th Year Oldest continuous Polled Hereford Herd in America

Herd Sires:

G Mr Headline 719T 355 THM True To Form 5081

5 Northwest Hereford Breeders, Hermiston, Ore. 6 Express Ranch, Yukon, Okla. 6 Kentucky Beef Expo Hereford Show, Louisville 6 L Bar W Cattle Co., Absarokee, Mont. 7 Kentucky Beef Expo, Louisville 7 Mead Farms, Barnett, Mo. 7 Utah Polled and Horned Hereford Assn., Salina 7 Wisconsin Hereford Assn., Lancaster 9 Holden Herefords, Valier, Mont. 9 Tegtmeier Polled Herefords, Burchard, Neb. 10 Cooper Hereford Ranch, Willow Creek, Mont. 11 Bischoff’s Ravine Creek Ranch, Huron, S.D. 11 Nelson Hirsche Purebreds, Del Bonita, Alberta 11 Udy Cattle Co., Rockland, Idaho 13 Tennessee Hereford Assn. Annual Meeting, Lebanon 14 Boyd Beef Cattle, Mayslick, Ky. 14 Express Ranch, Yukon, Okla. 14 I-29 Bull Run, Sioux Falls, S.D. 14 Michigan Hereford Assn. Annual Meeting, St. Johns 14 Northeast Texas Hereford Assn., Mt. Pleasant 14 Tennessee Beef Agribition, Lebanon 16 B&D Herefords, Claflin, Kan. 17 Flying S Herefords, Paluxy, Texas 18 Ernst Herefords, Atkinson, Neb. 18 Washington Cattlemen’s Assn. Bull Test, Eltopia 20 Buckeye Hereford Assn. Show, Columbus, Ohio 21 Buckeye Hereford Assn., Columbus, Ohio 21 CES Polled Herefords/Predestined Cattle Co., Wadley, Ga. 21 Falling Timber Farm, Marthasville, Mo. 21 K&B Herefords, Onida, S.D. 22 K7 Herefords, Lockridge, Iowa 23 Oleen Bros., Dwight, Kan. 24 Frenzen Polled Herefords, Fullerton, Neb. 24 Harrison Cattle Co., Arapaho, Okla. 25 Ad deadline for May/June Hereford World 25 NJW Polled Herefords, Sheridan, Wyo. 25 Performance Unlimited, Creston, Iowa

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27 North Carolina Hereford Assn. Annual Meeting and Banquet, Statesville 28 Candy Meadow Farms, Lexington, Tenn. 28 Heart of America Hereford Assn., Wayne City, Ill. 28 North Carolina Hereford Assn., Statesville 28 Sandhill Farms, Haviland, Kan. 30 Copeland and Sons Herefords LLC, Clayton, N.M. APRIL 3 Ade Polled Herefords, Amsterdam Mo. 3 Georgia Hereford Assn. Annual Meeting, Perry 3 Michigan Beef Expo Hereford Show, E. Lansing 3 Show-Me Classic, Windsor, Mo. 4 Burns Farm, Pikeville, Tenn. 4 Georgia Hereford Assn., Perry 4 Michigan Beef Expo, E. Lansing 5 Michigan Beef Expo Jr. Hereford Show, E. Lansing 5 Oklahoma State Un., Stillwater 7 Lowderman Cattle Co. (Online), Macomb, Ill. 9 West Virginia Polled Hereford Assn. Annual Meeting, Jane Lew 11 Ellis Farms, Chrisman, Ill. 11 Knoll Crest Farm, Red House, Va. 11 SandRock Ranch, Benton, Wis. 11 Southwest Ranchers, Chickasha, Okla. 11 Thorstenson Herefords, Selby, S.D. 11 West Virginia Beef Expo, Jane Lew, W.Va. 14 Gerber Land & Cattle, Richmond, Ind. 18 Barnes Herefords/White Hawk Ranch, Cedartown, Ga. 18 Clifford Farms, Mt. Sterling, Ky. 18 Express Ranch, Yukon, Okla. 18 Stuber Ranch, Bowman, N.D. 24 Early bird ad deadline for July Hereford World 25 Middle Tenn. Hereford Assn., Cross Plains 25 Ritchie County Polled Hereford Assn., Harrisville, W.Va.

Registered Polled Hereford Cattle

Grandview Hereford Farm Quality Hereford Cattle Ken and Chris Scott 2586 Grandview Rd. Beaver, WV 25813 304-573-0844 chance37@suddenlink.net

W.C. Taylor Family 20 Cottage Hill Rd. Petersburg, WV 26847 Sonny 304-257-1557 Michael 304-257-1040 mtaylor@frontiernet.net

GRASSY RUN Farms

DAVID LAW & SONS

Polled Herefords Since 1954 192 Ruger Dr. Harrisville, WV 26362 Butch 304-643-4438

Certified and Accredited lawherefords.bravehost.com lawherefords@yahoo.com

118

| February 2020

Polled Herefords 5683 Rocky Step Rd. Winfield, WV 25213 www.grassyrunfarms.com Gary Kale, Owner Aaron Glascock, General Manager 304-312-7060 Derik Billman, Herdsman 330-432-3267

The R.G. Knotts Family 63 Henderson Ridge Road Fairmont, WV 26554 Dave 304-612-3795 Robert 304-265-0005 Dnsk0603@gmail.com

McDonald Polled Herefords

Mike McDonald, DVM and Family 534 Riverbend Road Lost Creek, WV 26385 304-745-3870 Office 304-677-5944 Cell Hereford.org


Selling at the Iowa Beef Expo Thursday • February 13, 2020 • Des Moines, Iowa

PICK OF BRED HEIFERS

• The first pick of these bred heifers is being offered in Denver for the Mile High Night Sale and the second choice is in Des Moines! • These heifers and their planned offspring are from well-known lineage, offering genetic potential to enhance many programs. All moderate framed with both eyes pigmented.

John & Marytha Pitt 65439 260th St. P.O. Box 452 Nevada, IA 50201

10 PITT TRIUMPH II ET {DLF,HYF,IEF,MSUDF} P43896063 • Calved: 3/31/18 • Sire: SHF YORK 19H Y02 CE 0.7

BW 2.2

WW 71

YW 111

MM 19

M&G 55

FAT 0.051

REA 0.55

MARB CHB$ 0.06 129

• This long, thick bodied fellow brings forth positive contributions from the Rausch program. Triumph was designed to produce beef and he should make lots of it.

515-382-2863 John, cell 515-290-1383 pitt@iowatelecom.net www.pittfarms.com

42A PITT/BROKEN ROCK FAWN 719 {DLF,HYF,IEF,MSUDF} P43896054 • Calved: 3/18/18 • Sire: JDH VICTOR 719T 33Z ET CE 13.7

BW 1.3

WW 58

YW 91

MM 35

M&G 64

FAT 0.021

REA 0.53

MARB CHB$ 0.13 120

• Bred AI June 24, 2019 to Whitehawk Warrior 845C, safe with a heifer calf.

42B PITT FARRAH TESTED {DLF,HYF,IEF,MSUDF} P43895982 • Calved: 3/24/18 • Sire: EFBEEF X651 • TESTED A250 CE 3.9

BW 3.1

WW 64

YW 102

MM 25

M&G 57

FAT 0.061

REA 0.17

MARB CHB$ 0.52 93

• Bred AI June 24, 2019 to Whitehawk Warrior 845C, safe with a bull calf.

42C PITT FELICIA TESTED {DLF,HYF,IEF,MSUDF} P43896055 • Calved: 4/6/18 • Sire: EFBEEF X651 • TESTED A250 CE 14.8

BW -0.8

WW 46

YW 79

MM 22

M&G 46

FAT 0.051

REA 0.02

MARB CHB$ 0.45 77

• Bred AI on June 24, 2019 to Boyd 31Z Blueprint 6153, safe with a bull calf.

AVAILABLE BY PRIVATE TREATY: • 2-year old AI and embryo bulls from Tested, York, Anodyne and Vanguard • Yearling AI and embryo bulls and heifers from Cuda, Flinthills, Homeland, Final Test, Excede and Vanguard. • Embryos from Warrior, Blueprint, Validated and Prime Time.

IOWA HEREFORD BREEDERS Petersen Herefords Brent, Robin, Dylan and Nicole 2169 290th Ave. DeWitt, IA 52742 563-357-9849 bapete@iowatelecom.net

GOEHRING HEREFORDS Bill and Becky Goehring 2634 Clearwood Ave. Libertyville, IA 52567 Bill’s cell 641-919-9365 keosalebarn@netins.net

www.keosauquasaleco.com

Hereford.org

John and Joell Deppe with boys Montana, Chance, Austin and Nick 21938 — 150th St. Maquoketa, IA 52060 home phone: 563-672-3531 John, cell 563-599-5035 Joell, cell 563-599-5038 josiedeppe@gmail.com webcowsdeppebros.com

Jackson Hereford Farms 10 Indian Ave., Mechanicsville, IA 52306 Craig Jackson 319-480-1436 LeRoy Jackson cdj@netins.net www.jacksonherefordfarms.com Follow us on Facebook

Charles Rife and Steph 563-506-3751 Jack Rife 515-974-9600 Emma Mach and Bill 563-260-8771

Tyler Mach • Jessica Mach

Steve, Jinny, Erin and Adrienne Landt 33848 W. Ave. Union, IA 50258 641-486-5472

Registered Herefords Since 1890

1022 Trail Ave., Wilton, IA 52778

Delaney Rife • Kennedy Rife

Steve Landt Herefords

David Trowbridge Tabor, Iowa 402-740-7033 david_trowbridge@msn.com Mike England Adel, Iowa 712-251-5494

Amos Hereford Farm Craig and Denise Amos Indianola, Iowa 515-961-5847 515-238-9852 Cell cdamos@msn.com

ADDY

Mike Sorensen and Family Box 221, Greenfield, IA 50849 Mike 641-745-7949 mikelpi@yahoo.com www.mikesorensenfamily.com

K7

HEREFORDS The Tom and Jo Heidt Family 3388 240th St. Lockridge, IA 52635 Cell 608-574-2309

www.amosherefordfarm.com February 2020 |

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Advertisers’ Index ALABAMA

Debter Hereford Farm . . . . . . . . . . . . 99, 110 Tennessee River Music . . . . . . . . . . . . . . . 110 ARIZONA

Mountain View Hereford Ranch . . . . . . . 110 ARKANSAS

James Herefords . . . . . . . . . . . . . . . . . . . . 110 CALIFORNIA

Alto Herefords . . . . . . . . . . . . . . . . . . . . . . Blagg Herefords . . . . . . . . . . . . . . . . . . . . . Gillibrand Cattle Co., P.W. . . . . . . . . . . . . Lambert Ranch . . . . . . . . . . . . . . . . . . . . . McDougald Herefords . . . . . . . . . . . . . . . . Morrell Ranches . . . . . . . . . . . . . . . . . . . . . Mrnak Hereford Ranch . . . . . . . . . . . . . . . Pedretti Ranches . . . . . . . . . . . . . . . . . . . . Sierra Ranches . . . . . . . . . . . . . . . . . . . . . . Sonoma Mountain Herefords . . . . . . . . . W6 Herefords . . . . . . . . . . . . . . . . . . . . . . . Wiemer Cattle Co. . . . . . . . . . . . . . . . . . . . Wintun Ranch . . . . . . . . . . . . . . . . . . . . . .

110 110 110 110 110 110 110 110 110 110 110 110 110

COLORADO

Campbell, James T. . . . . . . . . . . . . . . . . . . Clark Anvil Ranch . . . . . . . . . . . . . . . . . . . Cline Registered Herefords . . . . . . . . . . . Coleman Herefords . . . . . . . . . . . . . . . . . . Coyote Ridge Ranch . . . . . . . . . . . . . . . . . Ernst Herefords . . . . . . . . . . . . . . . . . . . . . Fuchs Herefords, Mike . . . . . . . . . . . . . . . Hall and Family, Doug . . . . . . . . . . . . . . . Hanging W Herefords . . . . . . . . . . . . . . . . Kubin Hereford Ranch . . . . . . . . . . . . . . . Leroux Land & Cattle . . . . . . . . . . . . . . . . Robb & Sons, Tom . . . . . . . . . . . . . . . . . . . Sidwell Herefords . . . . . . . . . . . . . . . . . . . Strang Herefords . . . . . . . . . . . . . . . . . . . .

110 110 110 110 110 110 110 110 110 110 110 110 110 110

GEORGIA

CES Polled Herefords . . . . . . . . . . . . . . 16, 99 Greenview Farms Inc. . . . . . . . . . . . . . . 4, 110 HME Herefords . . . . . . . . . . . . . . . . . . . . . . . 99 Mead Cattle Enterprises . . . . . . . . . . . . . . . BC MTM Polled Herefords . . . . . . . . . . . 105, 110 Predestined Cattle Co. . . . . . . . . . . . . . 16, 99 Thompson Herefords . . . . . . . . . . . . . . . . 110 White Hawk Ranch . . . . . . . . . . . . . . . . . . 123

Fleisher Farms . . . . . . . . . . . . . . . . . . . . . . 111 Gen-Lor Farms . . . . . . . . . . . . . . . . . . . . . . 111 Goldstein Farms . . . . . . . . . . . . . . 42, 102, 111 Happ Herefords . . . . . . . . . . . . . . . . . . . . . 111 Hawk Livestock . . . . . . . . . . . . . . . . . . . . . 102 Illinois Beef Expo . . . . . . . . . . . . . . . . . . . . . 15 Knott Farm . . . . . . . . . . . . . . . . . . . . . . . . . 111 Loehr Hereford Farm . . . . . . . . . . . . . . . . 111 Lorenzen Farms . . . . . . . . . . . . . . . . . . 41, 103 Lowderman Auction Options . . . . . . . . . 102 Lowderman Cattle Co. . . . . . . . . . . . . . . . 103 McCaskill Farms . . . . . . . . . . . . . . . . . . . . . 102 Milligan Herefords . . . . . . . . . . . . . . . . . . 111 Moffett Farms . . . . . . . . . . . . . . . . . . . . . . 102 Mud Creek Farms . . . . . . . . . . . . . . . . . . . 102 Nature’s Acres . . . . . . . . . . . . . . . . . . . . . . 102 Newbold Farms Inc. . . . . . . . . . . . . . . . . . 111 Oak Hill Farm . . . . . . . . . . . . . . . . . . . . . . . 111 Paquette Hereford Ranch . . . . . . . . . . . . 111 Parish Farms . . . . . . . . . . . . . . . . . . . . . 50, 103 Plainview Stock Farms . . . . . . . . . . . . . . . 103 Prairie Cross, The . . . . . . . . . . . . . . . . . . . . 102 Prairie Meadow Herefords . . . . . . . . . . . . 111 Prairie Rose Cattle Co. . . . . . . . . . . . . . . . 102 Purple Reign . . . . . . . . . . . . . . . . . . . . . . . 111 RGR Cattle Co. . . . . . . . . . . . . . . . . . . . . . . 103 River Ridge Ranch & Cattle Co. . . . . . . . . 111 Sayre Hereford Farm . . . . . . . . . . . . . . 42, 111 Shingle Oaks Polled Herefords . . . . . . . . 111 Stephens Hereford Farm . . . . . . . . . . . . . 111 Sturdy Hereford Outlet . . . . . . . . . . . . . . . 102 Tjardes Farms . . . . . . . . . . . . . . . . . . . . . . . 103 West Wind Herefords . . . . . . . . . . . . . . . . 111 INDIANA

A&H Herefords . . . . . . . . . . . . . . . . . . . . . . Able Acres . . . . . . . . . . . . . . . . . . . . . . . . . . Beck-Powell Polled Herefords . . . . . . . . . Clinkenbeard Farms & Sons . . . . . . . . . . . Coal Creek Land and Cattle LLC . . . . . . . Deatsman . . . . . . . . . . . . . . . . . . . . . . . . . . Elzemeyer Polled Herefords . . . . . . . . . . Everhart Farms . . . . . . . . . . . . . . . . . . . . . Ferguson Farms . . . . . . . . . . . . . . . . . . . . . Gerber Land & Cattle . . . . . . . . . . . . . . . . Greenwood Family Herefords . . . . . . . . . Hayhurst Farms . . . . . . . . . . . . . . . . . . . . . Kesling Polled Herefords . . . . . . . . . . . . . Laudeman Family, Gale . . . . . . . . . . . . . . McFatridge Cattle Co. . . . . . . . . . . . . . . . .

Canyon Gem Livestock . . . . . . . . . . . . . . . 110 Colyer Herefords & Angus . . . . . . . . . 13, 110 Daniels Hereford Ranch . . . . . . . . . . . . . . 110 Eagle Canyon Ranch . . . . . . . . . . . . . . . . . 110 Elkington Polled Herefords . . . . . . . . . . . 110 Fern Ridge Herefords . . . . . . . . . . . . . . . . 110 Holt Family Cattle . . . . . . . . . . . . . . . . . . . 110 JBB/AL Herefords . . . . . . . . . . . . . . . . . . . . 110 Shaw Cattle Co. . . . . . . . . . . . . . . . . . . 59, 111 Udy Cattle Co. . . . . . . . . . . . . . . . . . . . . . . . 63 Wooden Shoe Farms . . . . . . . . . . . . . . . . . 111 ILLINOIS

Adcock Cattle . . . . . . . . . . . . . . . . . . . . . . . 102 Baker Farms . . . . . . . . . . . . . . . . . . . . . 42, 111 Behrends Farms . . . . . . . . . . . . . . . . . . . . . 103 Benedict Herefords . . . . . . . . . . . . . . . . . . 103 Bixler Herefords . . . . . . . . . . . . . . . . . . . . . 111 Bob-O-Lou Herefords . . . . . . . . . . . . . . . . 111 Braun Farms . . . . . . . . . . . . . . . . . . . . . . . . 103 Burns Polled Hereford Farm . . . . . . 102, 111 Crane Herefords . . . . . . . . . . . . . . . . . . . . . 103 Double B Herefords LLC . . . . . . . . . . . . . . 111 Edenburn Family Farm . . . . . . . . . . . . . . . 103 Ellis Farms . . . . . . . . . . . . . . . . . . . . . . . 75, 111 Eubank Farms . . . . . . . . . . . . . . . . . . . . . . 111 Fancy Creek Farm of the Prairie Cross . . 102

120

Amos Hereford Farm . . . . . . . . . . . . . . . . Beef Resources Partnership . . . . . . . . . . Deppe Bros. Cattle Co. . . . . . . . . . . . . . . . Double J Herefords . . . . . . . . . . . . . . . . . . . Goehring Herefords . . . . . . . . . . . . . . . . . H&H Cattle Co. . . . . . . . . . . . . . . . . . . . . . . . Iowa Beef Expo Hereford Sale . . . . . . . . . Jackson Hereford Farms . . . . . . . . . . . . . . JJB Cattle Co. . . . . . . . . . . . . . . . . . . . . . . . . K7 Herefords . . . . . . . . . . . . . . . . . . . . . . . Kozik Brothers . . . . . . . . . . . . . . . . . . . . . . . Landt Herefords, Steve . . . . . . . . . . . . . . . Petersen Herefords . . . . . . . . . . . . . . . . . . Pitt Farms Herefords . . . . . . . . . . . . . . . . R&R Cattle Co. . . . . . . . . . . . . . . . . . . . . . . Sorensen Family, Mike . . . . . . . . . . . . . . . Stream Cattle Co. . . . . . . . . . . . . . . . . . . . Tophill Herefords . . . . . . . . . . . . . . . . . . . . . Weeping Fox Ranch . . . . . . . . . . . . . . . . . . Wiese & Sons . . . . . . . . . . . . . . . . . . . . . . .

119 119 119 43 119 41 40 119 41 119 42 119 119 119 119 119 111 42 43 111

KANSAS

4V Ranch Douthit Herefords . . . . . . . . . . B&D Herefords . . . . . . . . . . . . . . . . . . . . . . . Brannan & Reinhardt Polled Herefords . . . Carswell-Nichols Herefords . . . . . . . . . . . Davis Herefords . . . . . . . . . . . . . . . . . . . . .

| February 2020

KENTUCKY

Botkin Polled Herefords . . . . . . . . . . . . . . 112 Boyd Beef Cattle . . . . . . . . . . . . . . . . . 65, 112 Chamblish Hereford Farms . . . . . . . . . . . 112 Dogwood Farm . . . . . . . . . . . . . . . . . . . . . 105 Hopper Herefords . . . . . . . . . . . . . . . . . . . 105 JMS Polled Herefords . . . . . . . . . . . . . . . . 105 K3 Cattle . . . . . . . . . . . . . . . . . . . . . . . . . . . 105 Kentucky Beef Expo . . . . . . . . . . . . . . . . . . 69 Laffoon Family Farm . . . . . . . . . . . . . . . . . 112 Tucker Stock Farms . . . . . . . . . . . . . . . . . . 112 Wells Farm . . . . . . . . . . . . . . . . . . . . . . . . . 105 LOUISIANA

5C’s Hereford Farm . . . . . . . . . . . . . . . . . . 112 K-One Cattle . . . . . . . . . . . . . . . . . . . . . . . . . 66 MARYLAND

117 117 117 117 117 117 117 117 117 111 117 117 111 111 111

IOWA

IDAHO

Douthit Herefords . . . . . . . . . . . . . . . . . . . 111 GLM Herefords . . . . . . . . . . . . . . . . . . . . . . 111 Herbel Herefords . . . . . . . . . . . . . . . . . . . . 111 Jamison Herefords . . . . . . . . . . . . . . . 73, 111 Jensen Bros. . . . . . . . . . . . . . . . . . . . . . 57, 111 Malone Hereford Farm . . . . . . . . . . . . . . . . 97 MM Ranch Polled Herefords . . . . . . . . . . 111 Oleen Bros. . . . . . . . . . . . . . . . . . . . . . . . . . 111 Oleen Cattle Co. . . . . . . . . . . . . . . . . . . . . . 111 Sandhill Farms . . . . . . . . . . . . . . . . . . . 67, 111 Schu-Lar Herefords LLC . . . . . . . . . . . . . . 111 Springhill Herefords . . . . . . . . . . . . . . . . . 111 Towner Farm Polled Herefords . . . . . . . . 112 TS Ranch . . . . . . . . . . . . . . . . . . . . . . . . . . . 101 Umberger Polled Herefords . . . . . . . . . . . 112 VJS Polled Herefords . . . . . . . . . . . . . . . . . 112

111 79 111 111 111

All Seasons Farm . . . . . . . . . . . . . . . . . . . . . Church View Farm . . . . . . . . . . . . . . . . . . . . East Side Farm . . . . . . . . . . . . . . . . . . . . . . Foggy Bottom Farm . . . . . . . . . . . . . . . . . Fountain Valley Farm . . . . . . . . . . . . . . . . . Grimmel Girls Show Cattle . . . . . . . . . . . Painted View Farm . . . . . . . . . . . . . . . . . . SCH Polled Herefords . . . . . . . . . . . . . . . .

91 91 112 112 91 112 112 112

MICHIGAN

Breasbois Farms . . . . . . . . . . . . . . . . . . . . Candy -Jar Herefords . . . . . . . . . . . . . . . . Castle Cattle Co. . . . . . . . . . . . . . . . . . . . . Cedar Creek Herefords . . . . . . . . . . . . . . . Cottonwood Springs . . . . . . . . . . . . . . . . . Grand Meadows Farm . . . . . . . . . . . . . . . Hanson’s Double G Herefords . . . . . . . . . MacNaughton, Ron and Jill . . . . . . . . . . . Maple Lane Farm Group LLC . . . . . . . . . . McDonald Farm . . . . . . . . . . . . . . . . . . . . . Rottman, Phil and Chris . . . . . . . . . . . . . . Sugar Sweet Ranch . . . . . . . . . . . . . . . . . .

122 122 122 122 122 122 112 122 122 122 122 122

112 112 112 112 112 112

MISSISSIPPI

Broadlawn Farm Polled Herefords . . . . . . Caldwell Hereford Ranch . . . . . . . . . . . . . Leaning Cedar Herefords . . . . . . . . . . . . . McGuffee Polled Herefords . . . . . . . . . . .

MONTANA

Cooper Hereford Ranch . . . . . . . . . . . 19, 112 Curlew Cattle Co. . . . . . . . . . . . . . . . . . . . . 112 Dutton Herefords . . . . . . . . . . . . . . . . . . . 112 Ehlke Herefords . . . . . . . . . . . . . . . . . . . . . 112 Feddes Herefords . . . . . . . . . . . . . . . . . . . 112 Fort Keogh Livestock & Range Research Laboratory . . . . . . . . . . . . . . . . 94 Holden Herefords . . . . . . . . . . 25, 26, 27, 112 J Bar E Herefords . . . . . . . . . . . . . . . . . . . . 112 L Bar W Cattle Co. . . . . . . . . . . . . . . . . 87, 112 McMurry Cattle . . . . . . . . . . . . . . . . . . . . . 112 Mohican West . . . . . . . . . . . . . . . . . . . . . . 113 Thomas Herefords . . . . . . . . . . . . . . . . . . . 112 Wichman Herefords . . . . . . . . . . . . . . . . . 112 NEBRASKA

7 Mill Iron Ranch . . . . . . . . . . . . . . . . . . . . 113 Blueberry Hill Farms . . . . . . . . . . . . . . . . . 113 Fisher Family, Lowell . . . . . . . . . . . . . 78, 113 Frenzen and Family, Galen . . . . . . . . . . . 113 Henkel Polled Herefords . . . . . . . . . . . . . 113 Hoffman Ranch . . . . . . . . . . . . . . . . . . 21, 113 JB Ranch Polled Herefords . . . . . . . . . . . 113 Kester Herefords . . . . . . . . . . . . . . . . . . . . . 88 Moeller & Sons, Albert . . . . . . . . . . . . . . . 113 Monahan Cattle Co. . . . . . . . . . . . . . . . . . 113 Nebraska Cattlemens Assn. . . . . . . . . . . . . 30 Ridder Hereford Ranch . . . . . . . . . . . . . . . 113 Schutte & Sons . . . . . . . . . . . . . . . . . . 85, 113 Spencer Herefords Inc. . . . . . . . . . . . . . . . 113 Tegtmeier Polled Herefords . . . . . . . . . . . . 7 Upstream Ranch . . . . . . . . . . . . . . . . . . . . 113 Valley Creek Ranch . . . . . . . . . . . . . . . . . . 113 Van Newkirk Herefords . . . . . . . . . . . . . . 113 Vin-Mar Cattle Co. . . . . . . . . . . . . . . . . 62, 113 NEVADA

MINNESOTA

DaKitch Hereford Farms . . . . . . . . . . . . . . Delaney Herefords . . . . . . . . . . . . . . . . . . Krogstad Polled Herefords . . . . . . . . . . . Lawrence Herefords . . . . . . . . . . . . . . . . . Schafer Herefords . . . . . . . . . . . . . . . . . . . Springwater Polled Herefords . . . . . . . .

Butler Polled Herefords . . . . . . . . . . . . . . . 96 Doss Hereford Farms . . . . . . . . . . . . . . 43, 97 Duvall Polled Herefords . . . . . . . . . . . . . . . 96 Falling Timber Farm . . . . . . . . . . . . . . 58, 112 Findley Farms . . . . . . . . . . . . . . . . . . . . . . . 112 Harding Bros. Herefords . . . . . . . . . . . . . 112 Journagan Ranch/Missouri State University . . . . . . . . . . . . . . . . 97, 112 LIII Farms . . . . . . . . . . . . . . . . . . . . . . . . . . . 96 McMillen’s Toothacre Ranch . . . . . . . . . . . 97 Mead Farms . . . . . . . . . . . . . . . . . . . . . . 84, 96 Menzies Cattle Co. LLC . . . . . . . . . . . . 97, 112 Miller Herefords . . . . . . . . . . . . . . . . . . . . . . 96 Reed Farms . . . . . . . . . . . . . . . . . . . . . . . . . . 97 Reynolds Herefords . . . . . . . . . . . . . . . . . . . 96 Roth Hereford Farm . . . . . . . . . . . . . . 97, 112 Shoenberger Polled Herefords . . . . . 97, 112 Steinbeck Farms . . . . . . . . . . . . . . . . . . . . . 96 WMC Cattle Co. . . . . . . . . . . . . . . . . . . . . . . 97 WPH Ranch . . . . . . . . . . . . . . . . . . . . . . . . . . 96

99 112 112 112

MISSOURI

AbraKadabra Cattle Co. . . . . . . . . . . . . . . . 97 Ade Polled Herefords . . . . . . . . . . . . . . . . . 18 Bellis Family, Jim D. . . . . . . . . . . . . . . . . . . 97 Biglieni Farms . . . . . . . . . . . . . . . . . . . . . . . 96 Blue Ribbon Farms . . . . . . . . . . . . . . . . . . . 96 Bonebrake Herefords . . . . . . . . . . . . . 96, 112

6D Land & Cattle . . . . . . . . . . . . . . . . . . . . 113 Bell Ranch . . . . . . . . . . . . . . . . . . . . . . . 54, 113 Brumley Farms . . . . . . . . . . . . . . . . . . . . . . 113 Genoa Livestock . . . . . . . . . . . . . . . . . . . . 113 NEW JERSEY

Grass Pond Farm . . . . . . . . . . . . . . . . . . . . 113 NEW MEXICO

B&H Herefords . . . . . . . . . . . . . . . . . . . . . . 113 Copeland & Sons Herefords LLC . . . . 17, 113 Cornerstone Ranch . . . . . . . . . . . . . . . . . . 113 King Herefords . . . . . . . . . . . . . . . . . . . . . . 113 Pérez Cattle Co. . . . . . . . . . . . . . . . . . . . . . 113 West Star Herefords . . . . . . . . . . . . . . . . . 113 NEW YORK

Glade Haven Herefords . . . . . . . . . . . . . . 113 SK Herefords . . . . . . . . . . . . . . . . . . . . . . . 113 Stone House Farm . . . . . . . . . . . . . . . . . . . 113

NORTH CAROLINA

4B Farms . . . . . . . . . . . . . . . . . . . . . . . . . . . . 99 Brent Creech Taylor’s Mill Farm . . . . . . . 113 Claxton Farm LLC . . . . . . . . . . . . . . . . . . . . 113 Double J Farm LLC . . . . . . . . . . . . . . . . . . . . 99 Five J’s Beef & Cattle Co. . . . . . . . . . . . . . 105 Rhyneland Farms . . . . . . . . . . . . . . . . . . . . . 91 Terrace Farms . . . . . . . . . . . . . . . . . . . . . . . . 99 Triplett Polled Herefords . . . . . . . . . . 99, 113 W&A Hereford Farm . . . . . . . . . . . . . . . . . . 91 Will-Via Polled Herefords . . . . . . . . . . . . 113 NORTH DAKOTA

Baumgarten Cattle Co. . . . . . . . . . . . . . . . . 95 Friedt Herefords . . . . . . . . . . . . . . . . . . . . . 95 Friesz Livestock . . . . . . . . . . . . . . . . . . . . . . 95 Helbling Herefords . . . . . . . . . . . . . . . . . . . 95 Mrnak Hereford Ranch . . . . . . . . . . . . 95, 113 North Dakota Hereford Assn. . . . . . . . . . . 95 Olson Hereford Ranch . . . . . . . . . . . . . 77, 95 Pelton Polled Herefords . . . . . . . . . . . . . . . 95 Stuber Ranch . . . . . . . . . . . . . . . . . . . . . . . . . 2 Wolff Cattle Co. . . . . . . . . . . . . . . . . . . . . . . 95 OHIO

Berg Polled Herefords . . . . . . . . . . . . . . . 108 Buckeye Hereford Assn. . . . . . . . . . . . . . . 108 Durbin Livestock . . . . . . . . . . . . . . . . . . . . 113 Hot Iron Enterprises . . . . . . . . . . . . . . . . . 113 J&L Cattle Services . . . . . . . . . . . . . . . . . . 108 M Love Cattle Co. . . . . . . . . . . . . . . . . . . . 108 Mohican Polled Hereford Farm . . . . 108, 113 NS Polled Herefords Ltd. . . . . . . . . . . . . . 108 Oakridge Polled Herefords . . . . . . . . . . . 113 Ostgaard Cattle Co. . . . . . . . . . . . . . . . . . . 108 Rippling Rock Hereford Farm . . . . . . . . . 108 Sunny Side Farm . . . . . . . . . . . . . . . . . . . . 108 Sunnyside Stock Farms . . . . . . . . . . . . . . . 108 Switzerland of Ohio Polled Hereford Assn. . . . . . . . . . . . . . . . . . . . . 108 OKLAHOMA

4B Herefords . . . . . . . . . . . . . . . . . . . . . . . . 83 Birdwell Ranch . . . . . . . . . . . . . . . . . . . . . . 83 Darnell Hereford Ranch . . . . . . . . . . . . . . 113 Dennis Ranch . . . . . . . . . . . . . . . . . . . . . . . 113 Double Seven Ranch . . . . . . . . . . . . . . . . . . 83 Dufur Herefords . . . . . . . . . . . . . . . . . . . . . 113 Durham Ranch . . . . . . . . . . . . . . . . . . . . . . 114 Express Ranches . . . . . . . . . . . . . . . . . . . . . 89 Flying G Ranch . . . . . . . . . . . . . . . . . . . . . . 114 Harrison Cattle Co. . . . . . . . . . . . . . . . . . . . 29 Headquarters Herefords . . . . . . . . . . . . . . 114 Langford Herefords . . . . . . . . . . . . . . . . . . 114 Loewen Herefords . . . . . . . . . . . . . . . . 83, 114 Messner Herefords . . . . . . . . . . . . . . . . . . 114 Moler, Don . . . . . . . . . . . . . . . . . . . . . . . . . 113 P&R Herefords LLC . . . . . . . . . . . . . . . . . . 114 OREGON

Bar One Ranch . . . . . . . . . . . . . . . . . . . . . . 114 Bird Herefords . . . . . . . . . . . . . . . . . . . . . . 114 Chandler Herefords . . . . . . . . . . . . . . . . . . 114 Feddes Herefords . . . . . . . . . . . . . . . . . . . . . 5 Harrell Hereford Ranch . . . . . 31, 32, 33, 114 High Desert Cattle Co. . . . . . . . . . . . . . . . 114 Hufford’s Herefords . . . . . . . . . . . . . . . . . 114 Northwest Hereford Breeders Bull Sale . 35 Quick Mill Farms . . . . . . . . . . . . . . . . . . . . 114 Vollstedt Farms Polled Herefords . . . . . . 114 White Hereford Ranch . . . . . . . . . . . . . . . 114 PENNSYLVANIA

Bar-H Farms . . . . . . . . . . . . . . . . . . . . . . . . Deana Jak Farms Inc. . . . . . . . . . . . . . . . . LT’s South Dakota Farm . . . . . . . . . . . . . . Slaytons’ BearDance . . . . . . . . . . . . . . . . . . Stone Ridge Manor . . . . . . . . . . . . . . . . . . . Vogel Valley Farms . . . . . . . . . . . . . . . . . .

114 114 114 91 91 114

Hereford.org


SOUTH CAROLINA

Forrest Polled Herefords . . . . . . . . . . . . . 105 Fowken Farm . . . . . . . . . . . . . . . . . . . . . . . 105 Keese Herefords . . . . . . . . . . . . . . . . . . . . 114 SOUTH DAKOTA

Bar JZ Ranches . . . . . . . . . . . . . . . . . . . 39, 114 Bischoff’s Ravine Creek Ranch . . . . . 48, 114 Blume Herefords . . . . . . . . . . . . . . . . . . . . 114 Eggers Southview Farms . . . . . . . . . . . . . 114 Fawcett’s Elm Creek Ranch . . . . . . . . . . . 114 Frederickson Ranch . . . . . . . . . . . . . . . . . . 114 Gant Polled Herefords & Angus . . . . . . . . 14 Hoffman Herefords . . . . . . . . . . . . . . . . . . 114 JBN Livestock . . . . . . . . . . . . . . . . . . . . . . . 114 K&B Herefords . . . . . . . . . . . . . . . . . . . 64, 114 Kreth Herefords & Angus . . . . . . . . . . . . . . 34 LaGrand Angus and Hereford Ranch . . . 114 Rausch Herefords . . . . . . . . . . . . . . . . 71, 114 Stenberg Herefords . . . . . . . . . . . . . . . . . . 114 Thorstenson Hereford Ranch . . . . . . . . . 114 TENNESSEE

Burns Farms . . . . . . . . . . . . . . . . . . . . . . . . . . 3 Candy Meadow Farms . . . . . . . . . . . . . . . 105 Coley Herefords . . . . . . . . . . . . . . . . . . 51, 114 Hidden Acres . . . . . . . . . . . . . . . . . . . . . . . . 51 Hopkins Ranch . . . . . . . . . . . . . . . . . . . . . . . 51 Jackson Farms . . . . . . . . . . . . . . . . . . . . . . 114 Kerr Polled Herefords . . . . . . . . . . . . . . . . . 50 Laneview Farms . . . . . . . . . . . . . . . . . . . . . 55 Martin Polled Herefords . . . . . . . . . . . . . . 55 Mud Creek Farms . . . . . . . . . . . . . . . . . . . 114 Parker Bros. Polled Herefords . . . . . . . . . 105 River Circle Farm . . . . . . . . . . . . . . . . . 51, 114

Hereford.org

Roberson’s Polled Herefords . . . . . . . . . . 114 Rogan Farms Herefords . . . . . . . . 50, 99, 114 Triple L Ranch . . . . . . . . . . . . . . . . . . . . . . 114 Walker Herefords . . . . . . . . . . . . . . . . . . . . 50 Woodard Hereford Farms . . . . . . . . . . . . 114 Woolfolk Farms . . . . . . . . . . . . . . . . . . . . . . 99 Wright/Garrison . . . . . . . . . . . . . . . . . . . . . 55 TEXAS

B&C Cattle Co. . . . . . . . . . . . . . . . . . . . . . . 114 Barber Ranch . . . . . . . . . . . . . . . . . . . . 49, 114 Case Ranch Herefords . . . . . . . . . . . . . . . . 114 Chastain Cattle Co. . . . . . . . . . . . . . . . . . . 115 Dudley Bros. . . . . . . . . . . . . . . . . . . . . . . . . 115 Flying S Herefords . . . . . . . . . . . . . . . . . . . . 23 G3 Ranch . . . . . . . . . . . . . . . . . . . . . . . . . . . 115 GKB Cattle . . . . . . . . . . . . . . . . . . . . . . . . . 115 H2 Ranch and Cattle Co. . . . . . . . . . . . . . 115 Indian Mound Ranch . . . . . . . . . . . . . . . . 115 Iron Lake Ranch . . . . . . . . . . . . . . . . . . . . . 115 Metch Polled Herefords . . . . . . . . . . . . . . 115 Noack Hereford Ranch . . . . . . . . . . . . . . . 115 Nolan Herefords . . . . . . . . . . . . . . . . . . . . 115 Northeast Texas Hereford Assn. . . . . . . . 109 Powell, James L. . . . . . . . . . . . . . . . . . . . . 115 Rockin’ W Polled Herefords . . . . . . . . . . . 115 Rocking Chair Ranch . . . . . . . . . . . . . . . . . 115 Skrivanek Ranches . . . . . . . . . . . . . . . . . . 115 Still River Ranch . . . . . . . . . . . . . . . . . . . . 115 Sunny Hill Ranch . . . . . . . . . . . . . . . . . . . . 115 Texas Hereford Assn. . . . . . . . . . . . . . . . . 115 Williams Family Herefords . . . . . . . . . . . 115 Willis Polled Herefords . . . . . . . . . . . . . . . 115

UTAH

Allen & Son, Phil . . . . . . . . . . . . . . . . . . . . Circle BJ Polled Hereford Ranch . . . . . . . Ekker Herefords . . . . . . . . . . . . . . . . . . . . . Johansen Herefords . . . . . . . . . . . . . . . . . Rees Bros. . . . . . . . . . . . . . . . . . . . . . . . . . .

115 115 115 115 115

VIRGINIA

Deer Track Farm . . . . . . . . . . . . . . . . . . . . . . 91 Hereford Hollow Farm . . . . . . . . . . . . . . . . 99 Knoll Crest Farm . . . . . . . . . . . . . . . . . . . . . 91 Quail Hollow Herefords . . . . . . . . . . . 91, 115 Thistle Tree Farm . . . . . . . . . . . . . . . . . . . . 115 WASHINGTON

CX Ranch . . . . . . . . . . . . . . . . . . . . . . . . . . . Diamond M Ranch . . . . . . . . . . . . . . . . . . . Ottley Herefords . . . . . . . . . . . . . . . . . . . . Washington Cattlemen’s Assn. Bull Test Sale . . . . . . . . . . . . . . . . . . . . . .

115 115 115 11

WEST VIRGINIA

Cottage Hill Farm . . . . . . . . . . . . . . . . . . . Goff & Sons, A. . . . . . . . . . . . . . . . . . . . . . Grandview Hereford Farm . . . . . . . . . . . . Grassy Run Farms . . . . . . . . . . . . . . . . . . . Haught Farms . . . . . . . . . . . . . . . . . . . . . . . Knotts Polled Herefords . . . . . . . . . . . . . . Law & Sons, David . . . . . . . . . . . . . . . . . . McDonald Polled Herefords . . . . . . . . . . . Westfall Polled Herefords . . . . . . . . . . . .

118 118 118 118 91 118 118 118 115

WISCONSIN

Blue Goose Hereford Farms . . . . . . . . . . . . 93 Boettcher’s Brookview Acres . . . . . . . . . . 93 C&L Hereford Ranch . . . . . . . . . . . . . . . . . 115

Dalton Polled Herefords . . . . . . . . . . . . . . . 92 Gari-Alan Farm . . . . . . . . . . . . . . . . . . . . . . 93 Hickory Grove Farms . . . . . . . . . . . . . . . . . 115 Hidden Springs Ranch . . . . . . . . . . . . . . . . 92 Huth Polled Herefords . . . . . . . . . . . . 92, 115 Larson Hereford Farms . . . . . . . . . . . . . . . . 92 Lietzau Hereford Farm . . . . . . . . . . . . . . . . 93 Lininger Farms . . . . . . . . . . . . . . . . . . . . . . . 93 Maple Crest Farm . . . . . . . . . . . . . . . . . . . . 93 MGM Polled Herefords . . . . . . . . . 43, 93, 115 Next Generation Genetics . . . . . . . . . . . . . 92 Otter Creek Polled Herefords . . . . . . . . . . 92 Owego Stock Farm . . . . . . . . . . . . . . . . . . . 93 Pierce’s Hereford Haven . . . . . . . . . . . . 42, 93 Sandrock Ranch Herefords . . . . . . . . . . . 115 Spaeth Farms . . . . . . . . . . . . . . . . . . . . . . . . 92 Starck Century Farm . . . . . . . . . . . . . . . . . . 92 Starr Polled Herefords . . . . . . . . . . . . . . . . 93 Whiskey Run Farms . . . . . . . . . . . . . . . . . . 93 Wirth Polled Herefords . . . . . . . . . . . . . . . 92 Wisconsin Hereford Assn. . . . . . . . . . . . . 107 WYOMING

Berry’s, The . . . . . . . . . . . . . . . . . . . . . . . . 115 Largent and Sons . . . . . . . . . . . . . . . . . . . 115 McClun’s Lazy JM Ranch . . . . . . . . . . . . . 115 Micheli Herefords . . . . . . . . . . . . . . . . . . . 115 Middleswarth Ranch . . . . . . . . . . . . . . . . 115 NJW Polled Herefords . . . . . . . . . . . . . 47, 115 Ochsner Herefords . . . . . . . . . . . . . . . . . . . 115 CANADA

Elmlodge Polled Herefords . . . . . . . . . . . 115 Medonte Highlands Polled Herefords . . . . . . . . . . . . . . . 22, 115 Ulrich Herefords . . . . . . . . . . . . . . . . . . . . . 37

SERVICES

Allflex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45 Barnes, Tommy . . . . . . . . . . . . . . . . . . . . . 115 Bessler Inc., James F. . . . . . . . . . . . . . . . . 116 BioZyme Inc. . . . . . . . . . . . . . . . . . . . . . 56, 72 Birdwell, James M. . . . . . . . . . . . . . . . . . . 116 Birdwell, Joel . . . . . . . . . . . . . . . . . . . . . . . 116 Bock, Aaron . . . . . . . . . . . . . . . . . . . . . . . . 116 Booker, C.D. . . . . . . . . . . . . . . . . . . . . . . . . 116 Burks, Eddie . . . . . . . . . . . . . . . . . . . . . . . . 116 Carper, Thomas . . . . . . . . . . . . . . . . . . . . . 116 Cattle Visions . . . . . . . . . . . . . . . . . . . . . . . . 46 CattleMax . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 Circle H Headquarters LLC . . . . . . . . . . . . 116 Conover, Al . . . . . . . . . . . . . . . . . . . . . . . . . 116 Emmons Ultrasounding . . . . . . . . . . . . . . 116 Gay Livestock Insurance, Jerry . . . . . . . . 116 Genex Coop. . . . . . . . . . . . . . . . . . . . . . . . . . 38 Herefords On Demand . . . . . . . . . . . . . . . . 84 Jensen Live Stock Agency . . . . . . . . . . . . 116 Lathrop Livestock Transportation . . . . . 116 Layton, Dustin N. . . . . . . . . . . . . . . . . . . . 116 Lowderman, Cody . . . . . . . . . . . . . . . . . . . 116 Lowderman, Monte . . . . . . . . . . . . . . . . . 116 MCS Auction LLC . . . . . . . . . . . . . . . . . . . . 116 Midwest Cattle Service Inc. . . . . . . . . . . . 116 Pennington Seed Forage Products . . . . 121 Reed Enterprises . . . . . . . . . . . . . . . . . . . . 116 Ritchey Livestock ID . . . . . . . . . . . . . . . . . . 11 Schacher Auction Services . . . . . . . . . . . . 116 Select Sires . . . . . . . . . . . . . . . . . . . . . . . . . . 70 Stith, Dale . . . . . . . . . . . . . . . . . . . . . . . . . . 116 Stout, Justin B. . . . . . . . . . . . . . . . . . . . . . 116 Sullivan Supply . . . . . . . . . . . . . . . . . . . . . . 22 T Bar C Cattle Co. Ltd. . . . . . . . . . . . . . . . . 116 Wendt, Kevin . . . . . . . . . . . . . . . . . . . . . . . 116

February 2020 |

121


12967 N. Cochran Rd. Grand Ledge, MI 48837 Ron’s Cell 517-230-7431 Jill’s Cell 517-627-4327 jilllemac@aol.com

Cedar Creek Herefords David, Bonnie and Logan Forgette 737 U.S. Hwy 41 • Carney, MI 49812

Larry and Margaret Breasbois Heather and Matt 310 E. Freeland Rd. • Merrill, MI 48637 989-835-6748 • mbreasbois1@gmail.com Paul and Christie Johnston Cole and Andrew 3162 S. Five Mile Rd. • Merrill, MI 48637 989-859-1131

GMF

• grand meadows farm • Dave and Jill Bielema Ben and Lindsay Gandy Reed, Kara and Fox Loney Matt and Kristin Capparelli

greatlakesherefordbeef@gmail.com

grandmeadowsfarm.com 616-292-7474

122

| February 2020

David 906-458-3233 Logan 906-295-1652 davidforgette63b@gmail.com

beefssr@gmail.com

Castle Cattle Co.

Carney, MI Bryan and Shannon Castle www.castlecattle.com 906-399-7871

Making Show Cattle that Make Momma Cows!

Phil and Chris Rottman 2148 S. Croswell • Fremont, MI 49412 231-924-5776 • pcr@ncats.net www.pcrherefords.com Performance Bred Bulls Hereford.org


The Mead Program Sale OUR 20th SALE

Memorial Day • May 25, 2020

Featuring These Sires: Z426 e d e c x E M H Mohican T THM D ug

ger 4186 ET

NJW 84B J o

urney 5

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Cattle for sale — Private Treaty Tommy Mead and Family

CATTLE ENTERPRISES www.meadcattle.com

1230 Reeves Road Midville, GA 30441 706-554-6107 • 706-339-0201 cell tommy@meadcattle.com

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February 2020 Hereford World by American Hereford Association - Issuu