Logitech March 2020

Streamlining the business of innovation

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Logitech: streamlining the business of innovation WRITTEN BY

WILL GIRLING PRODUCED BY

CHARLOTTE CLARKE

MARCH 2020

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LOGITECH

Founded in the city of Lausanne, Switzerland in 1981, Logitech is a world-leading manufacturer of computer peripherals and associated software, dedicated to providing its customers with an organic digital experience

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ounded in the city of Lausanne, Switzerland in 1981, Logitech is a market leading manufacturer of computer

peripherals and associated software.

With a product range that includes computer mice, keyboards, headsets, speakers, smartphone/ tablet accessories and home security cameras, the company is dedicated to providing its customers with an intuitive and organic digital experience.

Mindful that each product must be ergonomically developed in such a way as to make it feel natural to the user, the company has made product design a core aspect of its business and philosophy.

Logitech can claim, amongst other products, to have released the first infrared cordless mouse, the thumb-operated trackball (the LogitechÂŽ TrackManÂŽ), and the first webcam to feature an integrated microphone.

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Customer Experience Experts Top-line talent Digital transformation Omnichannel technology

We design, build and operate exceptional customer experiences.

TTEC Holdings, Inc. (NASDAQ: TTEC) is a leading global customer experience services provider focused on the design, implementation and delivery of tech-enabled transformative solutions for many of Europe’s most iconic and disruptive brands. The Company’s TTEC Digital business provides insight-driven, outcomebased and AI-enabled omnichannel cloud platforms and CX consulting solutions and its TTEC Engage business delivers operational excellence through customer care, acquisition, retention, fraud prevention and detection, and content moderation services. Founded in 1982, the Company’s 48,000 employees operate on six continents across the globe and live by a set of customer-focused values that guide relationships with clients, their customers, and each other.

For more information on how TTEC is driving digital transformation and omnichannel customer experiences in EMEA, visit www.ttec.com/emea/what-we-do

LOGITECH

“ The company is dedicated to providing its customers with an intuitive and organic digital experience” Like many companies in the tech From these rudimental beginnings

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sector, Logitech is attempting to

at the dawn of widespread personal

rejuvenate the ‘legacy’ aspects of its

computer use, Logitech has gone

operations and develop a more pro-

on to build a brand that encompasses

active team. Logitech’s relationships

the modern digital landscape’s key

with its suppliers are highly important,

entertainment areas: music, gam-

particularly as the company looks to

ing and video. Widely recognised in

streamline aspects of business, such

the tech community for its portfolio

as transactional procurement using

of innovative products and solutions,

Robotic Process Automation (RPA).

the company has received over 250

A cutting-edge supply chain infra-

industry awards/commendations in

structure can make all the difference,

appreciation of its work. Recent prod-

and building bridges with its main

ucts of note include the Logitech Rally

partners is how the company plans

conference camera, MEGABOOM 3

to achieve this goal, as each supplier

digital speaker, and Logitech G PRO

brings a separate, crucial component

mouse designed in collaboration with

to the overall effort. Some of the

the company’s e-sports partners.

essential companies partnered with Logitech include:

Choose the Right Logitech ConferenceCam for Your Video Meeting CLICK TO WATCH

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BCD TRAVEL

is a pioneering creator of point-of-pur-

Founded in 2006, BCD Travel helps

chase (POP) retail displays. Recognising

Logitech to optimise its travel costs

that good project management is a criti-

using innovative management tools.

cal element of a product’s success,

An expert in simplifying the complexities

the company makes sure that everything

of corporate travel, BCD is committed

stays on schedule and on budget,

to helping businesses achieve their

whilst also maximising visibility and

individual goals. A recognised market

brand awareness.

leader in the travel industry, BCD has offices in 109 countries and employs

TTEC

over 13,800 experienced people.

Colorado-based TTEC is Logitech’s main provider of business process

INESCO

outsourcing (BPO) — liaising with

Essential to previous products like

third-party providers to contract out

the Logitech Pro Mouse, Inesco

operations and responsibilities for w w w.l o gi tech . com

1981

Year founded

$1bn+ Revenue in US dollars

7,000 Number of employees

case for the products. With over eight decades of industry experience and 500 employees, the company provides exceptional solutions in the retail merchandising sector.

Making sustainability a core element in the company’s culture, Logitech prides itself both on its corporate agility and large-scale commercial reach.

Efficient in its operations, Logitech considers itself small enough to give every one of its 7,000 employees the chance to impact the future company’s

bespoke processes. Originally known under the name ‘TeleTech’ until 2018, TTEC now handles over 3.5 million customer interactions on a daily basis.

With its specially formulated ‘CX strategy’ and data analytics capabilities, the company is a global leader in consulting, automation, and digital transformation.

RAPID DISPLAYS Taking onboard Logitech’s challenge to construct a bespoke promotional display for its iPad keyboards and cases, Rapid Displays managed to create a rugged, flexible and appealing w w w.l o gi tech . com

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LOGITECH

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C O M PA N Y FACT S

• 250 industry awards • 7,000 employees • Logitech’s manufacturing plant in Suzhou, China uses 100% renewable energy • 75% of the company’s global energy demand is currently met by renewable sources

“ Logitech is attempting to rejuvenate the ‘legacy’ aspects of its operations and develop a more proactive team”

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CAPTURE YOUR AUDIENCE We create smart, innovative, attention-grabbing point-of-purchase (POP) retail displays. From initial concept to f inal delivery and installation, we can showcase your brand like never before.

LEARN MORE

330.247.2209

Want to lower your business travel costs?

Helping companies save money on business travel is what we do best. Our proven strategies can help you get more out of your travel budget. We’ll help you deďŹ ne realistic goals and get your travellers on board.

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www.bcdtravel.com

“ Logitech prides itself both on its corporate agility and large-scale commercial reach” future, whilst also maintaining a global

its use of environmentally unfriendly

portfolio across 60 locations and

chemicals since 2010, along with

five continents that enables its

ensuring that companies supplying

choices to have a widespread impact.

it with minerals have sourced them

As such, Logitech has taken the

from conflict-free zones. This dedi-

reigns of commitment and responsi-

cation and insistence of ethical

bility towards the environment that

conduct from its partners has led

business in the modern era requires.

to the company auditing its Core

To this end, the company has

Suppliers to ensure 100% compli-

started global recycling initiatives,

ance with the Responsible Business

switched to renewable energy

Alliance’s Code of Conduct.

sources where possible, and estab-

“As a company, we want to leave

lished an ‘Ecodesign’ framework

our mark,” says President and CEO

to reduce carbon and plastic use

Bracken P. Darrell on Logitech’s web-

in the production of its products.

site. “We know that mark can be

Logitech’s manufacturing plant in

positive or negative, depending on

Suzhou, China uses 100% renewable

the decisions we make every day.

energy and received CarbonNeutral

Our commitment to shaping a better

accreditation from the Carbon Trust

world is a core value that we care

in 2019. Meanwhile, 75% of the com-

deeply about.”

pany’s global energy demand is currently met by renewable sources, a percentage which is rapidly increasing. Logitech has also managed to achieve a 71% reduction in w w w.l o gi tech . com

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EPFL Quartier de l’Innovation Daniel Borel Innovation Center Lausanne Switzerland T +41 (0)21 863 55 11 www.logitech.com