Asterra Condominium soon to rise in Butuan City, a prime location with strong economic potential

ASTERRA, a fast-rising affordable condominium brand, has announced the forthcoming launch of its prime development in Butuan, a firstclass highly urbanized city in Agusan del Norte. Envisioned to rise in select cities and towns that tout strong economic potential, Asterra is poised to provide quality housing to Butuan’s prospective home buyers and investors who are buoyantly optimistic about the bustling business and tourism trade in the city.

Asterra, as it turns out, will be right where the action is. Butuan City stands out as one that has made enormous strides over the last decade owing to its robust economy. Currently ranked by the Department of Trade and Industry as the 13th Most Improving City in the Philippines, “the Land of the Balangays” lives up to its historic significance because, just like the precolonial boats, Butuan continuously steers its constituents to prosperity.

Butuan has more going for it than its expansive growth. Its rich cultural heritage and stunning natural attractions also entice aspiring homeowners to set down roots or reclaim their cherished home. Even now, Asterra Butuan is rousing interest among the new demographics of Filipino home buyers, which span individuals as diverse as returning or retired migrant workers and young, ambitious professionals.

Asterra’s strategic location offers them a host of advantages—convenience, access to fine retail and recreational amenities, and other elements needed for a holistic living experience. With Butuan City’s efficient transportation network and ongoing infrastructure upgrades, residents of Asterra will enjoy reduced time on road travel and proximity to commercial and leisure centers, educational institutions, and healthcare facilities. This accessibility will enhance homeowners’ overall living experience and ensure work-life balance as they perform their professional and personal responsibilities.

Noting the Asterra brand’s plan to deliver affordable and quality condominium units to Butuan’s housing market, Division Head Rey Montoya is confident that Asterra will be an integral part of Butuan City’s growth moving forward. “Indeed, we expect our residents to directly contribute to the progress of this beautiful city,” says Montoya, who points out that condo dwellers are mostly productive, highly mobile, and ambitious professionals or entrepreneurs that help the cities of their birth thrive under all circumstances.

Residents of the upcoming Asterra condo development in Butuan can look forward to modern amenities, thoughtfully designed living spaces, and a sense of community that Asterra is renowned for. After all, the project aligns with Asterra’s vision of creating homes that are not only affordable but also meet the evolving needs of Filipino individuals and families.

With Asterra condominium soon to rise in Butuan City, the local housing market is set to witness a new era of modern living, where convenience, comfort, and economic potential converge to create a truly exceptional lifestyle.

TO address the problem of unstable power supply causing frequent interruptions in Filipino households, companies are taking steps to make solar technology more accessible to middle-income families.

Among the companies leading this initiative is Ginlong (Solis) Technologies, which recently unveiled its S6 Advanced Power Hybrid Inverter in the Philippines during the Future Energy Show 2023. The company aims to empower more Filipino families by providing them with easy access to solar power technology.

According to Solis after-sales support engineer, John Karlo de Guzman, “Our focus is to help middle-class Filipinos gain access to renewable energy technology. By introducing the S6 Advanced Power Hybrid Inverter, we are enabling households to have a reliable and uninterrupted power supply, ultimately improving their quality of life.”

Solis’ newest technology, with added generator connections and control functions, works as a fully independent power center to meet the needs of Filipino residential and C&I (commerce and industry) markets, where power interruptions occur, especially during the summer due to high power demand.

“So we know that in the Philippines, there are some power interruptions lately, especially in summer. So using S6 hybrid on-grid, you won’t experience power interruption when the distribution utility [can’t] supply power from the grid,” De Guzman said.

Solis’ newest product, the S6 Advanced Power Hybrid Inverter, is equipped with enhanced connectivity and control capabilities allowing easy incorporation with generators thanks to the multiple input methods and automatic on/off control. Furthermore, it comes with an automatic UPS switch that allows households and businesses to manage power outages.

The product has five operating modes; the work mode, where the inverter is in energy storage mode, and uses the available PV power to support home loads; the self-use mode stores excess PV power unto the battery; the feed-in-priority mode which would export the excess PV power after the home loads are supplied; the off-grid mode where the systems can be used in cases where power is not connected to the grid; and the back-up mode, which can be used during the self-use or feedin-priority mode.

As electricity prices continue to rise, the installation of Solis’ new product, equipped with a solar PV system, can help generate savings in a residential home.

“Using the generator and PV itself with the S6 inverter, I think it can [save] up to 60 to 80 percent of the monthly consumption or monthly electrical bill,” De Guzman said.

Furthermore, the S6 Advanced Power Hybrid Inverter can be connected to smartphones via bluetooth or WiFi, allowing Filipino households to easily navigate through the product depending on their current needs.

The S6 Advanced Power Hybrid Inverter can also accommodate up to six connections in parallel, with a maximum total load of 48 kilowatts (kW), with a 10-second 200 percent surge backup overload capability.

The hybrid inverter is compatible with lead-acid and lithium batteries, with multiple protection features, allowing the product to be as flexible as possible.

“This flexibility avoids over-specifying higher capacity inverters, PV arrays, generators, and batteries than necessarily required, with considerable CAPEX and OPEX savings over our competition. Users can be confident of a seamless supply during grid interruptions, even for the most sensitive electronic equipment,” Solis Country Manager James Frank said.

Empire East posts P17.03 B in reservation sales in 2022

In addition, Empire East’s transit-oriented developments and urban resort projects continued to experience robust demand. The visionary “city-within-a-city” development spanning 22 hectares in the Pasig-Cainta area exemplifies Empire East’s dedication to pushing boundaries, creating sustainable communities, and redefining urban living.

REAL estate pioneer Empire East Land Holdings Inc. cements its place in the industry with a strong 2022 finish by recording P17.03 billion in reservation sales.

The company’s stellar performance postpandemic is its testament to established client trust, excellent customer service, and quality developments. In addition, this achievement underscores the company’s sustained growth and strong presence in the market, solidifying its position as the benchmark for success.

“At Empire East, 2022 is a year of accelerated growth,” shared Empire East President and CEO Atty. Anthony Charlemagne C. Yu. “Despite the challenges brought about by the pandemic, we triumphantly adapted to the evolving business landscape, positioning Empire East to reach new heights.”

Empire East’s success extends beyond reservation sales, having served 23,446 satisfied homebuyers, a testament to the market’s confidence in the company. Furthermore, the company achieved an impressive 169 percent of its target sales in 2022, showcasing its ability to capitalize on market opportunities and deliver exceptional results.

The completion and turnover of 1,300 units to new Empire East homeowners further exemplify the company’s commitment to deliver its developments.

“Our strong and strategic orientation toward customer value has always been the driving force behind Empire East,” emphasized Yu. “We understand that our success lies in delivering on our commitments and exceeding the expectations of our valued clientele.”

Empire East’s success in 2022 can be attributed to its ability to understand market dynamics and seize unique growth opportunities. The company’s portfolio boasts unparalleled communities and developments, including topping off of Mango Tree Residences, alongside other towers of Empire East developments that will soon be ready-foroccupancy - as reported from the recent Annual Stockholders Meeting.

Following the brisk sales of Empire East Highland City, the developer’s upcoming township in Pasig-Cainta, the company recently launched the second installment of its residential phase, Highland Residences named Bellara Towers 1 and 2, which features a healthy mix of studio, one-bedroom, and twobedroom units to accommodate the needs of every homebuyer.

To ensure timely project delivery, Empire East spent P3 billion for construction and development activities in 2022. The company plans to invest P25 billion in five years for these activities, further solidifying its commitment to meeting all project timelines. Empire East has also secured prime properties spanning 426 hectares, bolstering its land bank for future development.

“Our portfolio is continuously expanding due to the progressing demands of Filipinos aspiring to own a home,” added Yu.

Since its inception, Empire East has been known for its unwavering commitment to innovation. “Innovation is at the core of Empire East’s DNA,” Yu explained. “We constantly strive to challenge conventions and introduce fresh concepts that revolutionize the real estate industry.”

As Empire East celebrates its 29th year in the real estate industry on July 15th, it stands as one of the leading property developers with a solid track record of delivering exceptional residential projects. With a commitment to innovation and customer value, the company has earned the trust of the industry over the last three decades.

“As we tread our path to our 30th year in the real estate industry, we shall strive not only to bring innovative city living to raised standards but also to redefine authenticity in home buying and lifestyles. Thus, ensuring that Empire East remains at the forefront of the industry,” emphasized Yu.

Empire East Land Holdings Inc. is an esteemed real estate developer in the Philippines with a rich history spanning nearly three decades. Its projects are designed to cater to the evolving needs and aspirations of Filipinos the company improves their quality of life by offering them sustainable and vibrant communities to call their true home.