5 REASONS COLD CALLING ISN’T WORKING FOR YOU In today’s competitive construction industry, subcontractors are finding it harder and harder to win new jobs. Even more so at times of slower construction when the phone isn’t ringing as often. As a result, companies are required to put more focus on sales and getting in direct contact with builders. This article is focused on trades companies, who are targeting builders of new single-family and multi-family construction. If you’re a business owner or work in sales for a construction trade or retail company, you might find cold-calling builders isn’t working great for you. Here are some reasons why this may be and how you can make cold calling work for you.
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