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HIT YOUR PROSPEGTS WITH PAI{ELYTE'S ]IEW SETLING AIDS
Here's a hard-hitting sales campaign that'll help you get a larger share of the highly profitable laminated plastic market. It's Panelyte's big, new seliing kit-two full dozen of FREE materials that range all the way from stuffers to display stars.
In fact, you'll find this very complete campaign helps you sell eoerg important customer g roup, including fabricatbrs, builders, home owners and cabinet makers.
See for yourself how this big, free campaign can put more Panelyte orders on your books. Ask your Panelyte distributor for full details aird sample kits today. Or write panelyte, Dept. BS-1058, St. Regis Paper Company, 1b0 East 42nd Street, New York 17, N. Y.
Fi.nd gour nearest Panelgte ilistributor in the Yellow Pages. ( Looh uniler Plastics.)
CHANDLER LUMBER, VAN NUYS, STARTS SELF-SERVICE POLICY
The Chandler Lumber Co. has started a self-service operation in the Van Nuys retail yard at 7817 Van -Nuys Blvd. Stanley Brown, owner of theyard, described the policy to the local newspaper last month as, "Now they can buy a 2x4 piece of plywood as easily as a pound of sugar in the supermarket."
The yard's customers will select andcarry out their own building maierials without waiting for a clerk or an order man. "The customer is permitted to browse through the store, do his own selecting of items, and put them on a car as he goes," Dealer Brown said. Every piece of lumber will be priied and identified, he added, as it helps the customer pick out the specific material he needs. Specially designed carts are used to carry lumber from the bins to the customer's car.
"This self-service yard and store was built not only for the homeowner who 'does his own buildingand remodeling but also for the contractor," according to the dealer. The Chandler vard-is open until 9 p.m. " three nights a week, -until 4:30 p.m. Saturdays, and on Sundays from 9 a.m. to 2 p.m.
BENNETT z-WAY PANEL SAWS SOLD'
Recent installations of the popular Bennett 2-Way Panel Saw have been made at the Ashby Lumber Co., Berkeley,Calif.,and Jackson Lumber Sales, Hayward, Calif., which iust opened at 73 West Jaclison St. th.te th_e end of October, reports Wayne C. Ervine, Bennett 2-Way Panel Saw DealerService, Atascadero. Calif.
Plains Yard Written Up
Garden Grove. Calif.-The Plains Lumber Co. here was written up witha photo- graph in a recent issue of The Garden Grove News. which said theretail yard has been made headquaiters byadd-a-room do-it-yourselfers for lumber and accessories. It said ihe yard carries everything nee-ded for a complete rumpus room or familv room-

It Shouldn't Hoppen to Him!
' "Attached is all of the November 1 issue that we received in our P.O. box. We will greatly appreciate the courtesy if you will see to it that we get a replacement copy as promptly as convenient, as we really do miss not getting California Lumber Merchant each lst and 15th. Wish that it came more often."
-H. B. Armstrong Armstrong Lumber Co., Ltd. Waco. Texas
Jcs. L. Holl Go. Moiitoining Ooklond Inventory of Poil Orford Cedqr
James L. Hall Co., specialists in Port Orford Cedar, has started something new in the company's 39-year historymaintaining a local inventory of Port Orford Cedar.
For years the company has been one of the leaders in the promotion and sale ofPort Orford Cedar-a wood known for its unique qualities such as freedom from splinters and pitch, and high natural rot resistance. James L. Hall Co. sells Port Orford Cedar for use in stadiums. and bleachers. having furnished it to such famous installations as the Rose Bowl, Stanford Stadium, California Stadium and many smaller jobs (county fairgrounds, high schools, publil parks, etc.). An estimated 3/4 million seats made of Port Orford Cedar have been supplied by the Hall Company.
With the growing demand for servicing less than truckload lots, James L. Hall Co. decided to establish a local stock for furnishing these smaller specified shipments that could not be handled on a direct mill basis. The inventorv is located in Oakland, California, and consists of all popular sizes and lengths. It is kept in the rough and may be run to standard patterns. Sales are handled through the James L. Hall Co. office in San Francisco.
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Adoms lumber Compony Opens Modern Sqn Bernqrdino Yqrd
San Bernardino, Calif.-Opening of the new Adams Lumber Co. building and hardware store was announced Nov. 7. The retail yard was completely modernized to include refrigerated air conditioning. It is located at923 W. 13th St., one block north of the old yard which served Berdoo area customers for 30 years.

Visitors were welcomed to "come in and look around" at the company's new facilities during formal opening ceremonies Nov. 7-8, reported Owner Herbert C. Adams. The yard is managed by Davis F. Henley.
The new store is divided into departments and features a complete hardware store, serve-yourself lumber department, and building materials section. It has a home-planning and remodeling section and also a contractors area. Within the hardware section is a 2,000-ft. modern store stocked with
TWX: VN2299 builders' hardware, hand and power tools, and a variety of household and specialty items. The newest innovation at the Adams yard is the increasingly popular self-service shed like those reported in these columns installed in a few other Southern California retail yards. Theyard has its own railroad sour.
As pictirred in The San Bernardino Sun, the new Adams Lumber Co. occupies an island site on a triangular street frontage. It is an extraordinarily handsome, 2-story building, with landscaping set in the paved parking area in front.
Two Cqlif. Firms Join NHLA
The San Pasqual Lumber Co., South Pasadena, Calif., and Hardwood Sales, Inc., Long Beach, are among 33 firms applying for membership in the National Hardwood Lumber Assn. since its l.:!!Il:l:.:!5
(TeIl them Aou sau it in The California Lurnber Merchant)
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