RETATT LUMBER DEALERS

[ook Whqf is Hoppening to Your Businessl

Your business wos built on the scie of lumber cnrd millwork. These products still 9!re yqul brecld ond butter. Yet, in the past 40 yeais, while the populqtion of the United Stotes hcrs increcrsed 50 per cent, the per ccrpitcr consumption of lumber hos decrecsed 50 per cent. In very recent yeqrs holf of the wood window mcrrket hqs been lost to other industries. Onty unprecedented demcrrd for housing hcs prevented this situotion from offecting your business in like proportion.

Whor GAN You

Whor WILI You

Do Abour lr?

Do Abour lr?

Iour Lorr

Your Gain

To meet this situqtion lumber producers ond built ol wood. Todoy, only 4 out.of l0 houses mcmuloc'turers of stock millwork hove orgcrn- qre of wood. In some sections of the country ized ond Iincrrced the JOINT U/OOD WIND:OW houses ore being built with sccrcely c stick of PROMOTION PROGRAM to promote the sole wood in them. of wood windows ot the ncrtionol level.

As recently qjs 1940 eight out ol l0 houses were

The wood window olwoys hos been, ond still Leoding Colifornia mqnufqcturers qnd wholeis one ol your most profitcble items. Here in sclers of millwork, ond retoil lumber deolers Colilornio you hove been exceptionolly for- hove orgcnized the \I/OOD WINDOW INSTItunqte in retoining os much of this morket os TUTE ol NORTHERN CALIFORNIA cnrd the you hcve; but inroqds cre being mcde upon it \it/OOD WINDOW INSTITUTE of SOUTHERN more ropidly thon you probcdcly reolize.

CALIFORNIA cs offiliated qnd integroted ports

This loss to the wood window mqrket hos been of the overqll progrqm to promotJ the sole of o loss to the retoil lumber deqler becouse, gen- wood windows to the consumer crnd the trqde "tdly speoking, windows mode ol moterials risht here in your own bcck ycrrd. Newspoper, other thcrn wood cre not distributed through ' rodio qnd television odvertising is contlmlumber deoler chonnels. ploted using mcrteriols qlreqdy -prepcred by

You hcrven't felt it? the nqtioncf orgonizotion.

You willl

The mqnu{qcturers cmd wholesqlers qre sub-

Only the grectest housing production in the scribing lorge sums ol money to preserve the history of the United Stotes hos prevented it mcnket for this profitcble pori of your business thus for. But, the government's new, recently- ond theirs. Yei, you con-toke alree ride;but imposed credit restrictions soon will crggrcvote your finonciol help is needed ond urgently rethis inter-industry competition. It is expected quested. The qrnount csked per lumber ycnd thqt new house stcnts will bd reduced from.the is negligible, but collectively would' go lor

!!!0 nigh ol 1,300,000 to less thcn 800,000 in towqrd mcking this revolutionory type of hori- 1951. This meqns 5,000,000 fewer window zontol, co-operotive sqles promotlon o big sucopenings to be filled. Highly intensified inter- cess to the entire Colifornio wood window inindustry competition lor every window sqle dustry ol which the retoil lumber deoler is such will result. on importont port.

JOIN THE WOOD WINDOW PRO'YTOTION OR,GANIZATION IN YOUR AREAT

Use the oppropriote coupon for detqils

Wood Window lnstitute oI Norlhera Cctitornic

6114 Mission St., Scn Frcncisco 5, Cclil

Tell us more cnd how much.

Compcrny Name-Lddram

City.

Individuql-

Wood Window Institute oI Southeta Calilornic Room 1018, lll W. 7th St., Loa Angeles tl, Cclit

TeIl ug more qnd how much.

Compcny Ncme City Iadividucl

$TUCCO ITON'T PUNCH IIOTil$ d, $I$AIKRAItL ..crh tuo taqlt

Rerar(n*Z!

- It's those rugged, cross'laid sisal rein' forcing fibres that make srser,rnerr so strong and tough ! That's why it's so ezrsy for one man to apply it fast, without ripping or tearing. That's why it is so satisfac' tory behind stucco. You don't have to'be gentle with sTSALKRAFT . wet stucco won't punch holes, damage or belly it . and you can depend on srsArr(RAFT to remain intact in the wall for the life of the building. There is ooly one sTsALKnAFT . . demand the genuine! Stocks are available now for PromPt delivery.

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The sisal fibres are embedded between two layers of asphalt that binds together the sheets of strong kraft paper. This high grade asphalt makes sTsALKRAFT moisture-resistant . . just what you need behind stucco . . and it meets FHA requiremeots for this purpose.

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Application costs are low, because one man can apply more SISALKRAFT in less t:me than it takes with paper that rips easily.

Tbere are otber ases, too, lot SISALKRAFT in bome' bilildinC , .ts sheatbin-g, as a- ttapor'barriel, tndzt flooini, tnder concrete slabs, lor flasbing and otbet uses.

l--------- mAIt rHls couPoN TODAY --------T

The SISALKRAFT Co,, Dept. CL-t2, son Fmcirco 5, Cqlif.

Please send complete infomation and SISALKRAFT sempl6' Iama!Dealer- EButlder

Shortages of Lumber and Building Materials Rapidly Disappearing

Washington, D. C., November 2'$-Shortages of lumber and building materials are raidly disappearing around the country, H. R. Northup, executive vice president of the National Retail Lumber Dealers Association, stated.

"A telegraphic survey of retail materials dealers just completed shows that almost all commonly used materials are now available for reasonably prompt delivery in retail yards, and inventories are accumulating steadily," 1\{r. Northup said.

"While short w'aits of two to three weeks are reported in some localities for gypsum board and lath and certain other materials, the prolonged delays experienced in recent weeks have been eliminated.

"The improvement in the supply situation is attributed to the downturn in new housing starts, better availability of freight cars, and the return to more normal buyng practices in the trade.

"While the supply of building materials containing strategic metals may become tight after the first of the year, as the sup ply of metals for civilian use is restricted to aid the rearmament program, other materials are expected to be in full supply in the months ahead.

"The improvement in the materials supply situation means that anyone wishing to build homes or other structures, exc€Pt amusement and recreational facilities which have been prohibited by the National Production Authority, can proceed rvithout encountering delays so far as materials availability is concerned."

C. Arthur Bruce to Wcshingrton

Washington, D. C., Dec. 4: C. Arthur Bruce, executive vice president of E. L. Bruce Co., has gone to Washington, accompanied by Mrs. Bruce, to help organize and staff the lumber section of the National Production Board. They expect to be in Washington from thirty to ninety days.

Mr. Bruce represents the hardwood industry on the board which parallels the War Production Board of World War II. Wm. Henry Harrison, president of International Telephorr' and Telegraph Co., is NPA administrator and H. B. McCoy, former director of Office of Domestic Commerce, is assistant administrator. H. E. Holman, Forest Products Director of the Department of Commerce is director of the Industry Opeotions Bureau.

In addition to Mr. Bruce the lumber industry is represented by Swift Berry, Michigan California Lumber Co. of Camino, Calif., representing Western pine; John Camp, Camp Manufacturing Co. of Franklin, Va., representing Southern pine; C. W. Ingham, Fischer Lumber Co. of Marcola, Oregon, representing Douglas fir.

Mr. Bruce served as president of the National Lumber Manufacturers Association for two years. He is also a past president of Southern Hardwood Producers, fnc., the Hardwood Dimension IUanufacturers and the National Oak Flooring Manufacturers Association. In NRA days he was stationed in Washington as executive officer of the Lumber Code Authoritv.

It pays to rely on a dependable source of supply. Eight modern mills at your service to bring you lumber products that are unsurpassed grade for grade. Look to T I7 & J for top quality always, when ordering-Ponderota Pine, Sugar Pine, lf,/hite Fir, Douglas Fir, Incense Cedar; also Pine doors; Pine and Fir moaldings, Pine plywood. :rt stocA.

Forest Industries Group Elects

Washington, D. C., Nov. 10-J. L. Camp, Jr., of the Camp Manufacturing Company, Franklin, Va., today was named to the board of directors of American Forest Products Industries, Inc. lfe succeeds P. H. Glatfelter, of the P. H. Glatfelter Company, of Spring Grove, Penna., who will continue as treasurer.

Officers and trustees who attended today's meeting at the Mayflower Hotel included executives from leading ltimber, pulp and paper and plywood manufacturers. President N. .F McGowin, of the W. T. Smith Lumber Company, Chapman, Ala., presided. Other officers included Walter J. Damtoft, Champion Paper and Fibre Co., Canton, N. C., and Clyde S. Martin, Weyerhaeuser Timber Co., Tacoma, Wash., vice presidents; and Charles A. Gillett, Washington, D. C., secretary and managing director. All officers were re-elected.

Col. W. B. Greeley, of Port Gamble, Wash., is chairman of the board of trustees.

Other trustees present were D. B. Frampton, of the D. B. Frampton Company, Columbus, Ohio; William Swindells, Willamette Valley Lumber Company, Portland, Ore., C. O. Brown, International Paper Company, New York, N. Y.; E. W. Daniels, Harbor Plywood Corporation, lfoquiam, Wash.; James L. Madden, Hollingsworth & Whitney, Boston, Mass.; R. C. Winton, Winton Lumber Company, Minneapolis, Minn.; I-eonard G. Carpenter, Shevlin-McCloud Lumber Company, Minneapolis; William Hilton, Great Northern Paper Co., Bangor, Me.; Charles H. Sage, Kimberly-Clark Corporation, Neenah, Wis.; Sydney Ferguson, I\{ead Corporation, New York, N. Y. W. G. E. Nicholson represented Alexander Calder of the Union Bag & Paper Corp., New York, N. Y., and Ernest Kolbe represented J. M. Brown of the Northwest Timber Co., Spokane, Wash.

AFPI trustees not present for the meeting are: John B. Veach, Hardwood Corporation of America, Asheville, N. C.; W. J. Bailey, West Virginia Pulp and Paper Co., New York, N. Y.; Fred H. Dierks, Dierks Lumber and Coal Co., Kansas City, Mo.; and W. S. Lucey, Rayonier, Inc., New York, N. Y.

A non-profit organization, American Forest Products Inclustries sponsors educational programs in the fields of forest fire prevention, good woodland management and tree growing. It is national sponsor of Keep America Green, the American Tree Farm System and More Trees for America. The organization maintains headquarters in Washington, D. C.

Will Conduct Three Classes on Redwood And lts Uses

San Francisco, Calif., November 22-Three classes on redu'ood and its uses will be conducted by staff members of the California Redwood Association for employees of Kump Associates, Inc., an architectural firm, beginning December 13.

At the first meeting the Association's advertising manager, Philip T. Farnsu.orth, will speak on "Redwood Growth and Conservation." He will supplement his talk by showing the motion picture "Sempervirens."

John R. Freeman, senior field representative for the Association, will be the principal speaker at the second class January 17. He will explain the various grades of redn'ood lumber and the specific uses for each grade. "Box Score," a sound slide film illustrating and explaining redwood's composite rating in desirable characteristics and its "box score" in comparison rvith other u'oods, u'ill round out the class.

The third session, which is scheduled for February 14, will be conducted b1' a representative from the Redrvood Association's research department. He will explain how to specify redunood and u'ill discuss painting, nailing and related matters. Those attending this class will have an opportunity to see the sound slide film "[rt's Talk Shop" which describes Shop grade redrvood and illustrates its many uses.

The three classes are part of an extended teaching program rvhich Kump Associates are conducting for their employees. l\Iore than 40 draftsmen and desigrers from the Kump organization are attending the weekly classes.

The Kump firm is known for its developrnent of the "finger" type plan of school construction. The Arundel School in San Carlos is one of the most recent jobs completed by the firm.

S. F. Club Members Hecr Tcrlk On Sports and Television

Ira Blue, sports announcer and commentator on Station KGO'of the National Broadcasting Company, San Francisco, was the speaker at the luncheon meeting of the San Francisco Lumbermen's Club, held at the Palace Hotel, San Francisco, at noon, November 21. He spoke on sports and television, with the emphasis on the latter, and answered a lot of questions.

President Fran Heron presided. Al Bell introduced the speaker, and there was a good attendance.