Lumber Company Sells Complete Kitchens

Central Lumber Contpany of Stockton, Calif. has established a separate departrnent for the sale of complete General Electric Kitchens. Single units are not sold' Installed in this department are a com.plete den-ronstration kitchen, and a complete laundry.

Chet Clives is in charge of the kitchen department.

A full time draftsman is emiployed, who designs the nerv kitchen, lays it out rvith scale models, and photographs the model to shorv the prospect exactly what the kitchen rvill look like rn'hen installed. A good idea of this clever merchandising plan can be gained by looking at the picture on this page, which rvas photographed from models of the larious units.

Central Lumber Company

New Brcnch has arrangements with con-

Plyn'ood, fnc., announces the opening on December I o{ a new subsidiary, Itlyrvood llottston, Inc., rvhich 'ivill carry a complete line of hardrvood and softrvood plyrvood for the general tra<le area of Houston. Jack \\rilliams, formerly manager of the company's Detroit branch, has been named manager.

Iiuipo Rte R Froti Tuiexico

Tcrbasco Mchogccry Lurnber, Spcrnish Cedcr

Mcrhogcny Doors Mcde To Your Specificctions

Slcb or Othenrise

Finest Qucrlity in Workmcrnship cmd Mcrterial Gucrrcmteed

Lowest Prices Possible-Qucmtrty Buyers Only Contcrct tractors rvho do the vision. super- installation work under their

Pcrncnnericcm-Mex., S.A.

1816 lamona Fresno, Cclil.

The complete kitchen r,vhich is installed in their kitchen department consists of a General Electric automatic dishrvasher, garbage disposal unit, sink, plastic counter tops, electric range, refrigerator, and steel cabinets.

The model laundry is fully equipped 'ivith clothes washer, dryer, ironer, and steel cabinets.

Sales promotion consists of radio broadcasts once a week from the department, describing the operation, and the nse of good-sized advertising space in local newspapersThis advertising and promotion work is bringing definite results. and the department is a proved success.

Cockcroft-Coontz

Nfiss Pauline Coontz and Walter T. Cockcroft were married at l-as Vegas, Nevada, on October 30. N{rs. Cockcroft has been associated rvith the wholesale lumber business in Los Angeles for a long period, and is with MacDonald & Harrington, Ltd.

wEsIEm illLL & il0uullllG G0.

Announces the addition of a WINDOW AND DOOR FRAilTE DEPARI'NENT Stock Frames ond Speciols to Order WHOtESAtE

Ponderosa & Sugcr Pine lumber & Mouldings l1615 Parmelee Ave. ot lmperiol Highwoy tOS ANGETES 2, CALlF. - Klmboll 2953