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Servicing Retqil Lumber Deolers qnd Wholesqle Distribution Yqrds ONIY

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TV Show to Solute Lumber Deqlers

"A Salute to the Nation's Lumber and Building Materials Dealers" will be presented as the opening announcement on the "Armstrong Circle Theatre" telecast, Wednesday, November 25. The program is carried by approximately 116 stations of the CBS Network and reaches an audience of some 20 million. The commercial will call attention to the wide variety of technical services offered by dealers in such areas as home planning, estimating, material selection, and installation. The message will also point out that lumber dealers, through close cooperation with local contractors, can provide not only the plans and materials, but also the particular skill necessary for any specialized construction job.

Timed to tie in with the Fall remodeling season, the salute is intended to encourage homeowners to see their lumber dealer whenever they are considering a building or remodeling project.

A special brochure announcing the "Salute" is being distributed by Armstrong to various lumber dealer associations throughout the country.

Porker ond Borum on IHPA Boord

At a recent directors meeting of the Imported Hardwoocl Plywood Assn., Tom Parker of M. S. Cowan Co., and Dave Borum of Getz Bros. were elected to the board to fill two vacancies caused by transfers. At the same meeting, the board decided upon Palm Springs for the site of the Association's January 1960 general membership meeting, and also passed a resolution commending Jack Davidson, of Los Angeles, for his "superb presentation before the Tarifi Commission in April."

Two recent additions to the growing roster of regular IHPA members include Dixon Plywood Corporation- David F. Dixon, president, New Orleans, Louisiana, and Vancouver Plywood Company-John Vanguard, manager import division, Vancouver, Washington.

Fculry Wiring Couses Colondor Fire

Quick action by night.shift workers prevented a fire at the Calandor Pine Corp. in Alturas, California, from destroying records and files of the company, and prevented the October 20 blaze from causing greater damage than the estimated $25,000 loss. The fire broke out in the second story of the main office building and is believed to have been caused by faulty wiring.

A carrier driver in the yard first spotted the blaze, and rnill workers removed most of the furniture and equipment from the lower floor office before the city and rural fire departments arrived. Even though the fire was quickly brought under control, the upper floor, which was used by visiting company officials, was completely gutted.

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