lfhe A-

What's Going On-

The Lumber Merchants Association of Northern California s'as pleased to welcome into membership last month: Traynor & Silver, Inc., Palo Alto-Lloyd Milne, manager; Grover City Lumber Co., Grover City-Clarence L. Clark, owner, ancl Cockrum-Dills Lumber Co., Fresno-Buster Cockrum, managef ' r< r< *

A very rvell-attended Association board o{ directors meeting rvas held in Fresno on September 13. On behalf of the membership, President Hamilton Knott welcomed the follorving nerv directors: Charles Cross, Sr., Tahoe City; Clair Hicks, Salinas; E. H. Metcalf, Bakersfield; C. D. Dart, Fresno; Earle Johnson, Jr., Watsonville; A. B. Wilson, Napa; Bob Adams, Walnut Grove; Cloyd Garner, Stockton, and Arthur Martin, Sonora.

There is a great deal of discussion within the in<lustry about pension plans and one of the most interesting talks on this subject rvas given before the Board lty Frank Heard of Motroni-Heard I-umber Company, Woodland, chairman of the association's Retirement Plan committee. This committee for the past three montl-rs has been studying many types of pension plans, but the one rvhich will allow for the greatest flexibility for the needs of many different types of dealers is the X{aster Trust Plan. Under this arrangement the fixed costs of the Plan's administration rvould be significantly reduced through group participation and still remain flexible, thereby allorving each dealer to design an individual plan for his organization rather than subscribing to a blanket plan. A detailed report will shortly be mailed to association members.

The LMA board of directors has approved a unique but highl1' successful forum for reaching solutions to industry problems u'hich u,ill shortly be offerecl to association members-The LNIA Round Table-in which one dealer from each area throughout Northern California (selected so he r'r'ill not be meeting n.itl-r his direct competitors) rvill be invited to attend a round-table discussion u'hich u'i11 be held regrrlarlv in San Frarrcisco.

Here he will meet with 15, to 20,other dealers to discuss common industry problems such as methods of reducing operating costs, building store sales, compet- ing with applicators, handling and storing materials, hiring and training personnel, developing new markets and many others. Th.rough a group discussion each dealer will learn how another has coped with problems similar to his own.

The ansu'ers and solutions to tl-re multitude of problems rvhich face this industry lie u'ithin its own ranlis; these problems need to be discussed and horv is it more possible to discuss and solve them than through the collective intelligence of the retail lumber merchants?

Build Your Team Strong-Through Training

The Association's 1957 Management Trainins Course tvill be held the n'eek of November 11-15th at the \\rhitcomb hotel in San Francisco. Advance interest in the school has been excellent, u'hicl-r is ir.r no smali measure attributable to

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