TWENTY.FI\'E VEARS AGC) TODAY

As Reported in The California Lumber Merchant, September ,'15, 1934

The Federated Western Retail Lumber Associations, representing 12,720 dealers in 22 states, was formed at the meeting of western retail lumbermen in Denver, Aug. 24-25, with representatives of the Retail Lumber Code Authorities also in attendance. The Federation states that the new organization represents a concerted effort on the part of dealer associations covering the entire midwest and western areas to estabtrish standards of distribution and merchandising, and correct abuses becoming so widespread and disastrous that the entire retail lumber industry is threatened. Cheyenne's R. S. Grier was elected president, and Roy S. Brown of the Western Retail Lumbermen's Assn., Spokane, secretafy Frederick Spencer Palmer, manager of the pine department of Santa Fe Lumber Co., San Francisco, is the subiect of a Personality sketch in this issue . In entering its 44th year, the International Concatenated Order of Hoo-Hoo pledged 40 cents of every dollar received from contributions toward reducing the debts of the Order. The office will be continued in Minneapolis The "Ten Years Ago" department (Sept. 15, 1924) in this issue reports that Rod Hendrickson was elected president of San Francisco Hoo-Hoo Club 9 . C. H. White presided and J. E. Higgins served as secretary at the semi-annual meeting of the PCWHDA in Santa Barbara-, Aug. 29-30, 1924.

Directors of the California Retail Lumbermen's Assn. met in Santa Barbara, Aug. 31, and set Oct. 1l-13,1934, as dates of the annual, which was to be held in Fresno this year. NRLDA President Spencer D. Baldwin, on a sry_ing attending 18 dealer meetings. will be one of the speakers The C. Ganahl Lumber Co., Los Angeles, Inglewood and Redondo Beach, is observing its golden anniversary this year.... Bob Osgood, salesmanager of the Cadwallader-Gibson Co.. I-os Angeles, left for the east on a business lrip Paul Hallingby, Hammond Lumber Co., was named to the financial committee of the Los Angeles Modernization Campaign Committee

. A. J. Hetheringtoh joined the L. A. staff of C. D. Johnson Lumber Co. to assist Russell Gheen in calling on the trade. He was formerlv with- Kerckhoff-Cuzner and Consolidated Gus Luellwitz of the Globe Lumber Co.. Los Angeles, sailed to the Northwest on the "Santa Elena" . . . El Monte Dealer F. P. Sappington is visiting his old home town of St. Louis -. Howard Curran was transferred from management of the company's Long Beach yard to the L. A. office in sales-, succeeding Harry Wood. William C. Carter succeeded Curran as yard manager in Long Beach.

C. G. Lynch, vice-president of the Patten-Blinn Lumber Co., died August 11 in Los Angeles. He became general manager of the old L. W. Blinn Lumber Co. in 1895 and saw it grow to one of the largest retail lumber operations in Southern California and Arizona. He became a vice-president in the merger of the L. W. Blinn and Patten & Davies lumber companies. Survivors include his two sons, Leslie G. and Kenneth G. The E. K. Wood Lumber Co. transferred Harry L. Call from Oakland to Los Angeles as superintendent of the Southern California branch yards

D. C. Essley attended the western retail lumbermen's conference in Denver, Aug. 24-25 . . The American Lumber Co. of Los Angeles was sold to the Coast Materials & Lumber Co.

Trees ond Religion

The history of Buddhism, for example, places great emphasis on trees. We are told that Gautama Buddha, founder of that religion that once swept over most of the known world, sat a week under four great trees while he thought out the science of living that is called Buddhism.

The first week he sat and thought under the great Bo tree. The second week he sought the protection of the Banyan tree. The third week the Muchalinda tree furnished him shade. The fourth and last week he sat under the Rajayatana tree.

Then he announced that his studies were completed, and that he had discovered the eight-fold road to salvation,

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composed of eight rights, namely: right belief, right aspiration, right speech, right conduct, right occupation, right endeavor, right memory, and right meditation.

In fact, he laid down his whole philosophy of life that was welcomed by countless millions of his people, after four weeks of thought and contemplation under those four great Indian trees.

Associqted Redwood Mills Exponds Soufhern Golifornis Sqles, Focilities

Bill Brauning, president of Associated Redwood Mills, Arcata, California, has expanded the sales staff in Southern California and offices have been moved to 7ll7-A East Firestone Blvd., Downey, California. "We have moved to a more central location in the greater industrial district and we have employed Ralph Steffen to handle the pine and spruce division, along with redwood sales. He will work with Carl Dupray to cover all of Southern California and Arizona," Bill said.

Ralph Steffen has been associated with various lumber firms in the Southland since 1929. During the past three decades he has worked at all levels in the business, from remanufacturing to retail to wholesale. He is well known to all dealers and industrial concerns and is active in HooHoo Club 2. He will help build the new department specializing in Spruce and Pine, it was said.

Carl Dupray secured his basic training in the wholesale lumber field with the old A. K. Wilson organization at Dominguez more than 12 yearc ago. Since that time he has been active in redwood sales at the wholesale level and has been with Associated for the past year and one half.

"We have an experienced team and we plan further expansion in the Los Angeles area during the next year," Brauning said.