Ho* fu wri,te a,n ad thatwill do the most FOR YOUR STORB

Neus plan broadens opportuni,ty lor regular Saai,ngs Bond buying

The Treasury Department and the banks of America are making it possible for people not on the Payroll Savings Plan to purchase Bonds monthly on an "automatic" arrangement with ' their banks. This program is intended for self-employed people and others to whom the advantages of Payroll Savings are not available.

Support this new campaign by devoting some of your advertising space to the "Buy Where You Bank" plan.

I. Feature a "sure-seller"-U. S. Savings Bonds.

2. Give it a dramatic headline-This is easv. because Bonds are such a good buy. They pay $a at maturity for errery $3 invested!

3. Tell all the facts clearly-Bonds pay a high cash profit. Bonds are as safe as U. S. currcnc)r. The purchase of Bonds builds security for the individual and for the nation. People can buy Bonds regularly on a convenient, "automatic" basis through the Payroll Savings Plan where they work, or, if they're self-employed, through their banks.

YOUR STORE BENEFITS every time you run an ad on Savings Bonds, because people respect the store that does a public service. No other type of ad can win your store more prestige and good will.

You'll benefit your store, your community, and your country by devoting a generous portion of your advertising schedule to Savings Bonds. If you wish to run the official Savings Bonds ads that have been prepared for retail stores, you can obtain mats by contacting your State Director of the Treasury Department's Savings Bonds Division. He can also help you build up your own Payroll Savings Plan-the plan that hrings a feeling of extra security to your employees enables them to be happier, more efficient workers.