The California Lumber Merchant - September 1938

Page 1

GBAYroS

SASH BALANCE cnd GILtrDE

Showing the pctented single instcrllation unit lor double hung windows.

1 The Modern Method of \ \ Perlect Window Balancing t

MANUFACTUNED BY GRAVDS OOMPA1TY

Write lor detcils cnd complete decrler set-up
to the wellare of all branchcs oG thc Lumber Industry"ilfil!, Iard and Individual. VOL. 17. NO. 6 Index to Advertisements, Page 3 SEPTEMBER 15, 1938 We also publish at lfouston, Texas, The Gulf Coast Lumberman, America's foremost retail lumber journal, which covers the entire Southwest and Middlewest as the sunshine covers California.
IDevoted

TAR]||S, I1{DU$TRY, ]|O]tlE$,

Att1{TED T1|IS TUlil|BTT

llealers Find 0pportunity for Profit in Growing $ales

PINE DOORS

IN TEIS EOUSE, stratecic

In every major fielil o{ uee of Wolmanized Lum5er rr r :-^ r at exPo&d pointa (eille, joiets, conAtruCtlon, WolmAnlz.eo subf'oore) frotectj the-whole Lumber* is g6rning ." Fu ;ti;::Tf;:1*.adde leee than fore. It saves money because itprotects against damage by decay and rcrmite e.

Tell prospectg how much Volmanized l-:umber ofrers, at little coet. You gain, first, in the decieive answer to arguments for lumber subetituteso second becauee when you eell Wohnanized Lumber you also eell the untreated lumber used.

Your profit is protected, tooo by the policy of selling Wobnanized Lumber through regular trade chatr.ele. Ieading producers supply Wohnanized Lumber, in straight carloads or rnixed with untreated material. For information, write AMERICAN LUMBER & TREATING COMPANY, 14OB OId Colony Bu.rlding, Chicago, Illinoie.

TfOTMANIZED TUMBHR

FPointers like pine doors. Smooth sur{oces, cleoncut moulding ond wood texture thcrt is uni{orm qnd bright. Quolity point ond enqmel jobs crre eosily cpplied. Builders like the low cost instollqtion, finishing cnd upkeep of pine doors.

"Pcul Bunyon's" soft textured Ponderosa ond Sugcr Pine,-lumber crnd plywood, qre used by monufccturers of first clqss nine doors. sosh ond millwork.

THE RED RIVER IUMB.ER GO.

MILL, FACTORIES AND GENERAL SALES wEsTwooD, CALTFoRNIA

LOS ANGELES

Sele,r Ofice: 715 \Festern Pacific Bldg., lo3l So. Broadwey Varehoure: L. C. L. Vholee4le, 7O2 E. Slauron Avc.. SAN FRANCISCO

Saler Ofice: 315 Monadnoc& Building

OAKLAND

Seler Ofice: 908 Financial C,arter Building

THE CALIFORNIA LUMBER MERCHANT Septdmber 15, 19383
ON PORTLAND' Oregon, Muni cipal Terminal Dock over f'000'000 feet of Wolmani'ed Lumber are ueed to save repaire. A typical.induetrial use where economY rsa m.u{9r. FARMS: Thie temporary silo ig built of \folman]zed Lumber, replacing conetruction which rieakenCd. Fence posts and buildingg ehould alto be protected.
TRADE Z6l tr\ ffid \'W/ \- p, ir9 t MARK
Loa Angelee, 1031 South Broadway, PRoepect 4i163 San Francise!, 116 New Montgomery St., Sutter 1225

Sudden e, Ghristenson

Lunber and Shtpplng

7th Floor, Alaska-Commercial Bldg., AGENIII

Atn.ricln'Mill C.o.

Hoquirn Lunbcr A ShinNfc Co.

Hulbcrt Mitl Co.

Vllhpr H.6oE lflnb.r Milb

LOS ANGELES

6t0 Bo.!d of Tredc Bldg;

310 Sansome Street, San Francicco STBAMERIT

Abrdrro' voh' Rydcr Henify

Hoqui6, \ferh. Doroth! $il;n

Ab.d..o, \frrh. Jeac Chrirtcaroo

. Rernmn4 Verh. Cherlcr Chrircoro

Bruch O6ccr: SEATTLE

N*ionel Beal of Colnncrcc Bldg.

EMPLOYEES'PICNIC HELD AT SCOTIA

The fourth annual employees' picnic of The Pacific Lumber Company was held at Scotia Park, Scotia, on Monday, September 5. All employees of the company with their immediate families were invited to attend.

Festivities began at l0 OO a.m. and continued until 6:00 p.m. These included barbecue luncheon, baseball and dancing.

YOSEMITE VACATION

Lee Slaght, manager of the Los Angeles warehouse of T. M. Cobb Company, wholesalers of sash, doors and Pine lumber, recently enjoyed a vacation at Yosemite National Park with his family.

Annic Chri*cora

Bowin Chrirrcoroo

Cethcrinc G. Sudd.o

Blcenor Chrilrcm

PORTI.AI{D

2OO HcarT Bldg.

PHILIPPINE MAHOGANY MEETING SEPT. 23-24

, The adjourned annual meeting of the Philippine Mahogany Manufacturers' Import Association, Inc., will be held at the Palmer lfouse, Chicago, September 23-24, for the purpose of hearing reports of the officers, electing officers for the current fiscal year, and transacting other Association business. The above meeting is to be held in accordance with the resolution adopted at the annual meeting held at the offices of the corporation in Los Angeles, June 13.

FRED HAWKINS BACK FROM EAST

Fred Hawkins, Fairfax Lumber Company, Fairfax, returned August 27 f.rorn a five weeks' Eastern trip. He picked up a new car at the factory and used it for his tour.

ouR ADVERTISERS

'Advetircnents appear io alternate icsue.

American Lumber and Treating C.o. ---------- 2

Anderron & Middleton Lumber Co. -------------* Anglo California Lumber Co. -----------------*

Armrtrong Cort Producc Co. ----------------+

Atlinron-Stutz Conpany

Baxter & Co., J. H. ------------22

Booth-Kelly Lumber Co.

Broo&mire, fnc. -------*------

Burnr Lumber Co.

Cadwellader.Gibson Co., Inc. ----------------------3O

C,alifornia Builders Supply Co. --*---------- 4

C.alifornia Door C,ompany, The California Panel 66 Veneer C'rc.. -------------------27

Celotex Co'rporation, The --------------------_,1,

e,obb, Co., T. M. ---------- ------*-25

C,ooper, Wilfred T. ---------------------------------21

Curtir Companies Service Bureau ----------------21

Douglar Fir Plywood Arsociation -------------12

Eubankc & So^r, Inc., L. H. ----------------------- S

Ganetgton & Green

Gorman Lumber Co. ------------------------------lg

Graver C,ompnny ------------------------------------O.F.C.

Hall, Janer L. --------- ---------------------------2G

Hanm<iiid' Redwood Company

f{ogan Lumber Co.

Floover, A. L.

Janin Lumbet Co., Roy M. ----------------------28

Johnron Lumbec C.orporation, C. D. ----------22

Koehl & Son, fnc., John W. Kuhl Lumber Co., Carl H. -----------------------3O

Lamon-Bonninglon Company ---:------------------*

LawrcncePhilipc Lumber Co.

Lofgren, Alvin N.

Lumberments Credit Asso€iation

Marie Plywood C,orporation

Marohall, fnc., John E. ---------------------------27

Mcfntyre & Son, V. P.

Michigan.California L--ber Co.

Monolith Portland Cement C,ompany ---------2O

Moore Dry Kiln Co.

Mt. Whitney Lumber Co. --------

O'Neill Lumber e,o.

Pacific Lumbet Go., The - O.B.C.

Pacific Mutual Door Co.

Pacific Vood Productt Corporation

Patten.Bli.n Lu-ber Co.

Pordand C,enent Arcociation

Ream, Geo. E., Cmpany

Red River Lumber Co.

San Pedto Lunrber Co.

Scrim, Valter G. --------

Schafer Bror., Lumber & Shingle Co.-----*25

Shevlin Pine Saler Co. ------------------__-26

Snider Sdes e,o. ------------------------*---------21

Stanton & Son, E. J. ----------------------..._

Strable Flardwood Co.

Sudden & Chrieteoson

Tacoma Lumber Sales

Trans-Pacific Lumber C"o.

Union Lunbet Gompany

United Statel Gyplrn Company

United Stater Plywood Corp.

Vancouver Panel & Veneet C,o.------------------10

Weodling-Nathan

September 15, 1938 THE CALIFORNIA LUMBER MERCHANT
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-------------21
*
---------------
*
----.--------------
---------------:-------_-*
------------*
-------5
---------------------27
---------*-------23
-.--------------------------------_ 2
----------:--9-19
---_____
--___-29
-------------..--_-* r'
---------------t Weyerhaeuser Salec C,onpany -*------------ 7 Wheeler Orgood
C.otp. Vhite Brotherr Vood Converuion C.ornpany ---------* Wood Lurnber Co, E. K. -----'----------------. t I 24 |l * ll 3 I 18 a Hitt 6c Morton, fnc. ---. --.
C,o. Wert Coaet Screen Co.
Veat Oregon Lumber Co.
Vestetn Door & S.sh C,o. Vestern Hardwood Lumber Co.
Saler

f2.00 pc'r Ycar Sin3lc Copicr, 25 ccatr cach. LOS ANGELES, CAL., SEPTEMBER 15, 1938 Advcrtiring

How Lumber Looks

The National Lumber Manulacturers Association for the week ended August 20 reported that 521 mills produced 225,25I,M feet of hardwoods and softwoods combined; shipped 211,216,W feet; booked orders of 196,444,00O feettumber orders reported for the week by 442 softwood mills totaled 189,880-,000 feet; shi,pments were n3,489,W feet; and production was 218,935,000 feet. 96 hardivood mills gave new business as 6,564,000 feet; shipments were 7,727,ffiO feet; and production was 6,316000 feet.

A total of 151 down and operating mills in Washington and Oregon which reported to the West Coast Lumbermen's Association for the week ended September 3 produced 97,374,446 feet; shipments were 96,510,000 feet; and new business 82,D7,0I1 feet.

The unfilled order file at these mills stood at D9,6D,898 {eet.

119 mills reporting to the \Mestern Pine Association for the week ended September 3 showed new business as 65,354,000 feet; shi,pments, 71,427,000 feet; and production, 75.896.000 feet. Orders on hand at the end of the week totaled 182.888.000 feet.

The Southern Pine Association, 123 mills reporting, for the week ended September 3 gave new business as D,224,' 000 feet; shipments, 30,821,000 feet; and production, 30,192,000 feet. Orders on hand at the end of the week totaled 61,970,000 feet.

August 27 reported production of 13 mills as 7,3O2,00O feet; shipments, 7,546,W feet; and new business, 8,597,000 feet. Week-end orders on hand were 28,878,000 feet.

Lumber cargo receipts at Los Angeles harbor during the week ended September 10 were 21,958,000 feet, an increase of 4,50O,000 feet over the previous week.

Following are the building permit values in the pacific Coast's ten largest cities for the month of August: I-os Angeles, $5,635,824; San Francisco, $1,799,348; San Diego, $1,315,320; Oakland, $1,O24,086; Long Beach, $1,020,290; Portland, $685,00O ; Sacramento, $617,4X) ; Seattle, $512,79 5 ; Spokane, $a52,886; and Tacoma, $L56,372.

Both in number of permits, 8,D4, and valuation, aggregating $13,218,@, in these ten cities are greater than in any August since 1929.

Council Annual Meeting Sept. 17 -18

A big attendance is expected at the seventh annual meeting of the California Lumbermen's Council at l\fountain View Ranch Hotel, near Santa Crnz, on Saturday and Sunday, September 17 and 18.

Cost of registration is $10.00 per person. This includes entertainment, banquet, midnight lunch, Sunday breakfast and dinner and hotel accomgnodations. Checks for reservations should be sent at once to Bernard B. Barber, secretary, California Lumbermen's Council, 234 Rowell Building,

The California Redwood Association for the week en<led Fresno'

THE CALIFORNIA LUMBER MERCHANT September 15, 1938 J. E. MARTIN Mrordnf E&tc .!d Advortbbf Mogr M. AI'AMS Ctrqrletloo Mu3cr
JackDiorrne,fubldttu fncqpcrtcd un&r th. Lvs of Crl|fmlt J. C. IlCm' Pnr ald Tno.i J. E. Mrrth' Vlcc'Prrr.i W. T. Bbce' Sccrctarv Publirhcd th. frt rDd l5tl ol aA noth et tr&rt-, Ccntnf Buildiu. tt! WG.t Sffi St!!!t, La Ar3.L.r 61., Tclclhme VAndikc l5d6 Entcrod r. S.cod-clr.t rrtiar Scptobr,r A' P2, lt tb Pct Officc at Is Angcler, Cdfmb u!&r Act of Merch t' feil. W. T. BLACK aas lavcnwtl SL Su Fnacdro PRoEFcl ttlC Southcra OEcc 2nd Natlonal BaDk Blds. Horto, Tenr Subrcriptioa Pricc,
Applicetior
THE CALIFOR}-IIA LUMBERMERCHANT
Retcr on
WHOLDSALD DISTNIBUTONS lash Doorr Millwork Panels \(/all Board ARMSTRONG'S TEMLOK DE LUXE CALIFORNIA BUILDERS SUPPLY CO. 700 6th Avenue, Oakland Sash Kcnncth J. Shipp Hlgatc 6016 A. D. Villiamson

Pacific Wood Products Gorporation

Scrsh crnd Door Mcnulccturers

ANNOTINCING

SUGAR PINE $T[["ES ANID RAITS on SfOGK ITOORS

FIR PANE["S, BEAD AND COVE STICKTNG

The instcllction mckes the difference. SUGAR PiNE doors con be hung with minimum effort and time. They cne iight to hondle, eqsy to plone and bore, will hold their shcrpe, toke pcrint economically and give lcsting scrtisfaction.

CAIJFORMA SUGAN PINE

Used Exclusively on cll Pine Products

Priced the Sarne as Fir Doors

September 15, 1938 THE CALIFORNIA LUMBER MERCHANT
TWO PANEL No. 210 Sqsh Doors to Motch-No. 303, No. 304, No. 310, No. 307
s o t D o N t Y T H R o u G H D E A t E n s 3600 Tyburn Street Albcrny 0l0l Ios fl,ngeles, Cclilornia

Vagabond Editorials

He preached of the Prodigal Son's return, And asked what they thought: said one "I don't see no reason for killin' the calf For somethin' the boy has done."

The great French liberator, Voltaire, was asked on a certain occasion the reason for his unusually bombastic remarks, and promptly replied: "Among wolves, one must howl a little."

***

Voltaire will be famous forever, first because he did more to make men free than any other figure in history. Secondly, he will be remembered always for his famous replies. In the parlance of the slang of today, he "knew all the answers." They were not always polite.

{. ,1. !f

Once a lady with a well-known past boasted to Voltaire of her religious enthusiasm. Voltaire said to her: "Madam, I have noticed that when uroman ceases to be proclaimed by men-she turns to God."

Hundreds of famous r":;" lre attriuuted to voltaire, but none so well known as his declaration-which has become the textbook of tolerance-"I do not agree with a word you say, but I will die defending your right to say it."

**:f

He appeared in Europe at a time in the world's history that fairly shouted to the high heavens for such a leader. He came as the ansurer to a prayer for such a champion. And today Europe rapidly approaches a stage once more where liberty sinks in a bottomless morass, and where another Voltaire is needed almost as badly as when the first one came.

Ego-madness, degeneracy, power-lust are in the European ascendency. The Four Florsernen saddle their terrible steeds in readiness to ride again.

I don't know what the outbreak of a European war would mean to business in this country. The outbreak of the World War, of course, made most lines of business in this country very prosperous. f am not thinking of the awful possibility that threatens across the Atlantic in terms of business, but I can't help wondering. But one thing is

certain, whenever the China-Japanese war ends there will be a terrific demand for lumber on the Pacific Coast that will relieve the domestic market for years to come. Japan and China were mighty users of West Coast woods. Today they use nothing.

Talked the other day to an old friend of mine who is getting himself out of business as fast as possible. I asked him why. He said, "There is no fun being in business any more, so I am going to quit. For many years I have run my business from eight in the morning until six in the after' noon, and I did it because I got a world of fun out of it. I loved my business. Now all the fun is gone. My meri aren't my friends any more i they are just organized employes. I have to spend more than half my time studying and working on things that were unknown to business ten years ago, so my business doesn't get along so well with only part of my time directed to its practical operations. And if I make money, I have to give up most of it. There's no fun in business, and I'm going to quit."

Blessed is the man who has fun in his life work, whatever it may be. Otherwise work is but drudgery, regardless of the financial reward. John Ruskin said: "The entire object of education is not merely to make people do the right thing, but to enjoy doing the right thing; not merely to be industrious, but to enjoy industry; not merely to be learned, but to love knowledge; not merely to be just, but to hunger and thirst after justice." **rN€

Advice to the thin: Don't eat fast. Advice to the fat: Don't eat. Fast. ***

CAN and WILL are cousins, Who never trust to luck, WILL is the son of Energy, CAN is the son of Pluck.

CAN'T and WON'T are cousins, Always out of work, WON'T is the son of Never Try, And CAN'T is the son of Shirk.

Arthur Brisbane once wrote: "All life is ADVERTISING. And one great factor in advertising, as in all teach(Continued on Page 8)

THE CALIFORNIA LUMBER MERCHANT September 15, 1938
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4r seuARE ENDLESS LUMBER WITH * tosgreater 6W I

* Iot greater and iot greater

WEYERHAEUSER

Over c million feet of 4-SQUARE Endless Lumber wos used in the buildings ct Hoilywood Pork-cgcin demonstratino the extrq buildinc vqlues which result when this improv-ed lumber is employed.

Endless Lumber is tongued cnd grooved on ends qnd edges. This ieature scves mdny labor hours on the job. Joining over the lrcming members is not necessory with this moiericl. The tongues crnd grooves form solid, permdnent joints onywhere in the course. This eliminctes c vqst omount of the cutting, trimming ond fitting required when regulor lumber joined over the froming members is employed.

Furthermore, Endless Lurnber ccrn be opplied diagronclly without increcsing costs. For shecthing ond sub-floors, diog- onol cpplicction increoses the strength of the lloors qnd walls os much qs seven times. With the tongues qnd qrooves in Endless, scwing is required only ct thJ end of ihe run onq openrngs.

*

The new Hollywood Turf Club, Hollywood Pork, Inglewood, Coliforniq. Over o million feet of Weyerhoeuser a-SQUARE Endless Lunber used on the roof , subJloors ond woll sheothing.

VIith this double odvontcge of greoter building stcbility ond greoter building economy, it's perlectly cleor why deqlers hondling Weyerhoeuser 4-SQUABE Endless Lumber enioy the prelerred position Ior securing greqter lumber volume ond greoter lumber profits.

II you hove not clreody hecnd the lull story of Endless Lumber, invest thirty minutes and listen to it. Write lor Iull pcrticulcrs.

WEYERH A ON EUSER SALES o M
P ES A OT M NN A c FIRST N ATI AL BANK BLDG. * SAINT PAUL* NY

(Continued from Page 6)

ing, is REPETITION. Of course it makes a difrerence what you repeat. Repetition makes reputation, but foolish repetition makes a reputation for foolishness. Although there is a difference between the mere power of repetition in itself, and the other and greater power of writing attractively and convincingly, mere naked repetition has a power of its own. Advertisers fail if they do not get clearly into their heads the power of repetition alone, without any ornament, or paint, or varnish, or fancy trimming." ***

Wm. H. Davis, chair'man of the New York State Board of Mediation and a member of President Roosevelt's commission which studied labor and industry conditions in England, in a recent speech expressed himself as greatly impressed with British conditions. There is no National Labor Relations Board, or anything like it, in England. There is no outside interference of any sort in labor disputes. And there are almost no strikes. When there are disputes and both parties agree to arbitrate, they do not agree to abide by the arbitrator's decision. There are committees of all sorts for all sorts of disputes. There are committees to settle inter-union disputes, so that work need not stop while the dispute is being settled. Large

EUBANK IRONING BOARIDS

All have our own pctented swivel brccket. This gives trdded strength cs indiccrted in picture, which shows cr severe test ol crn ironing bocrrd.

Bocrrd shown is No. 2-B Jr., c short bocrd, ccrsed crnd door hung crt the fcctory.

Ccrn be instclled crlter crll plcstering is done.

and responsible labor unions and large and powerful industrial and employer unions make all agreements, and settle their affairs between themselves. Compulsory arbitration was tried, and was a complete failure.

Undoubtedly the Britis; t;"r:.,", situation has much to recommend it. That it makes for peaceful settlement of labor disputes is proof of its worth. But to my mind, even in such a condition, something of inestimable value has been lost to the average working man. The greatness of the United States for .the last hundred odd years has been built upon the fact that no boy was so poor in the beginning that he might not some day becorne Governor, Senator, President, a Henry Ford, a Benjamin Franklin, a Steinmetz, a Burbank, an Edison, a Marshall Field. In England, also, opportunity has knocked at every man's door, whether he be born in palace or hovel. But what chance has the boy of the future, under these English conditions, to roll away the rocks that bar his upward pathway? What room, what opportunity has the boy who can think better, work harder and longer, produce more, DO more than the other fellow? Is there room for ambition, for efficiency, for virility, for the gegetter-in such a national program? Will a national goose-step make for future greatness?

THE CALIFORNIA LUMBER MERCTIANT September 15, 1938
SOLD THROUGH DEALERS ONLY [. IL DUBAI|K & S0il, II[G. l0l0 Ecrst Hyde Pcrrk Blvd. Inglewood, Cclil. l'Winoaks 9737 TOPS DEPEilDIBt E tlt0tEsAtEnS of Douglas Fir Redwood Ponderosa rnd Sugar Pine Cedar Products Poles & Piling Wolmanized Lumber IN SERVICE Mrin Olftcc SAN FTANCISCO 110 Markct Sbcct PONTLAND LOS ANGELES Amcricrn &nl 8ldg. 700 So. La &ce
September 15, 1938 THE CALIFORNIA LUMBER MERCHANT This Announcement brought sqles qnd profits l:? :::7! 1fe.t i..9J fo hundreds of deqlers ,..f."e lfr .";:-, ..1; -@l ::@',:i :t:iu: :a!uu :&:; ; :::d::<iE:i "'"I{SIVS about BFDd6Woot t' Ned/ Louer Prices z.Ileu Faster Serut'ce 'i r^'r \(ool losubtioo $*u**ffffi 'tifrtW'!ffi ?j''lil.... ,il*rr:*r1TH:ieoearesrusGonc"""-- vostlfiI Cornpany u nited ost3}":"^:JJJ,:":-,';"' il--..:*l*$:1TEi,$ il;^:;**-*r"oiqHi"$ii $*$it-,gft*nlt*+* f alry i* United States Gypsum Cotoparry 3OO \$TEST ADAMS STREET, CHICAGO Safes Ofices at.' Atlanta, Ga.' Baltimore, Md.' Birmingham' Ala. Bcton, Mass. ' Bufralo, N- Y.' Cincinmti' Ohio Clevcland, Ohio ' Dallas, Tcr- ' Denvcr, Colo. Detroit. Mich.' Houton,Tcx-' Indianapolis, Iad' *Reaidt€r6d Trad6-U*k Kansas City, Mo. 'Los Angele, Cal. 'Milwsukee, Wil Mimcapolis, Minn. ' New York, N. Y. Omaha, Ncb. ' Philadelphia' Pa. Pitt3bugh, Pa. . Portland, Ore. . St. Loui8 Il: ,,i. ;r Mo. Sao Fraacirco, Cal. '

Strable Hardwood Company Completes New Warehouses and Offices

Thirty-two years ago the Strable Hardwood Company came into being with one car of 4/4" Birch as a total inventory. The growth of this company was slow at fifst, and at no time spectacular; nevertheless, this growth has been continuous.

This accumulated gro'uvth is manifested, in part at least, by the splendid new warehouses and offices recently completed.

In this new building, the latest appliances for prompt and careful handling of outgoing shipments have been installed, and the interior of each gangway has been carefully planned to facilitate the handling, storage and proper care of the diversified products handled by this company.

O Another wcrehouse is under construction thct will be used exclusively for Fir wcllbocrd.

is a splendid selling display-many lumbermen bring or send their prospective builders in to see the practical application of these products, some coming a hundred miles and more.

Bert Bryan, general manager, says that he is gratified with the progress made by his firm, but values the organization which has made this progress possible and the many sincere friendships in the lumber industry along the West Coast which have developed over this long period of years, far and above any material gain which has accrued.

In this organization there are four men who have been with the firm for more than twentyfive years, and most of the others from

fifteen to twenty years. Such an experienced per-

The new offices are finished with Celotex Tile and Plank, sonnel, trained over a long period of years, is an inUpson Decotile and Artwal, and Art-Ply Fir panels in the valuable asset to a business, also a great help to the cusinterior and Wheeler Osgood Company's \ustic Fir ply- tomers of such a firm-Bert points out that there are three wood on the exterior. This makes a most pleasing effect and 'men i.n the shipping department who have filled orders for (Continued on Page 12)

THE CALIFORNIA LUMBER MERCHANT September 15, l9J8
Congratulations and Best Wishes For Continued Success-To STRABI.E HARIINTOOD GOMPAilY Ocklcnrd, Cclifomia First d Clcry Streets From VANCOUVIR PLYVfOOD & VENEER COMPANY Vcncouver, Wcrshington, U.S.A.
The altrcrctive new genercl office.

HARIDUTOOD I.UMBER HARDWOOD TI.OORING

PAITEI.S

Hardwood Fir Ponderosa Pine

Wallboards

Veneers

lJpson Board

Art-Ply

Redwood Burl

Spruce

Stratex Building Papers Ski Blanks

Wagon Stock

Cedar

You cre invited to visit our new plcnt. Come in the first opportunity you hcve cnd let us show you how well we crre equipped to give you unequclled service on cll ol your orders.

September 15, 1938 THE CALIFORNIA LUMBER MERCHANT
HArdPnggP SVFTU\Nv First d Clcry Streets Telephone lEmplebcrr 5584 CAIJFORMA OAKLA}ID

Strable Hardwood Company Completes Vacations in Southern California New Warehouses and Offiices

(Continued from Page 10)

the same lumber companies for more than twenty years and who know almost instinctively just what the buyer wants.

In addition to the finished warehouses and offices, there is in the course of construction a 75'x8A' warehouse on the rear spur track, which will be floored car-door-high and be used exclusively for Fir Wallboard. This particular unit is to be equipped with a gasoline powered lift truck, which will handle from 300 to 50O panels at a time from car to pile and from pile to truck and stack them up to fifteen feet high.

It is quite evident that this is one firm which has confidence in the future and is preparing for further growth.

INWOOD PRODUCTS CORP. OPENS L. A. PLANT

Inwood Products Corporation, manufacturers of Inwood, a one-coat, penetrating, waterproof finish and preservative for softwood, hardwood, plywood and composition hardboard, recently opened a branch plant at 626 McKinley avenue, Los Angeles. The firm's head office and main factory are at 1539 Folsom Street, San Francisco, and they have a branch in Portland. Arizona sales representative is Baker-Thomas Lime and Cement Company, 300 l2th Street, Phoenix. William Griffith is general manager.

Inwood Products Corporation also manufactures Increte, a concrete floor finish, and Inoleum, a linoleum finish.

The golfer with the big smile in the accompanyi.g picture is George Reitzer, manager of the Clifton Lumber & Investment Co. at Clifton, Arizona. This picture was snapped by a representative of The California Lumber Merchant a few weeks ago on the La Mesa Country Club course at La Mesa, Calif., while Mr. Reitzer was golfing and enjoying a vacation in the Southland.

George has been associated with the retail lumber business in Arizona for many years, and is widely known in lumber circles. He is a regular reader of the "Merchant" and has been a subscriber since the first issue was published back ln 1922. "I read every item in the paper," he says.

HARDWOOD ANNUAL SE,PT. 22-23

The forty-first annual convention of the National Hardwood Lumber Association will be held on September 2-23 at the Congress Hotel, Chicago, I1l.

(GENUTNE

Just another reason why this sensational new sheathing sells faster! Two widths,-321' and, 4a", thicknesses 5116", 31d,, and, 518", each)6" long-mean easier fitting, faster application. Each panel is mill-scoreil on 16-inch centers for easier,!-uicker nailing. Complete your stocks of Douglas Fir Plywood now. Order Plyscor-d She-athing today ftom y-our nearesi source of supply.

t2 THE CALIFORNIA LUMBER MERCHANT September 15, 1938
\s
IDTHS! ti^oc fAlr PLYSEORts SHEATHI]IG it6 u.$ t^r 0tf. rtr0.
Here's a strong selling point for you! Show your customershowthe Plyscordtuide line saves time, iosures oailing to the stud ceoter.
DOUGTAS FtR PTYWOOD)
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TRIPLb SEALED-An Exclusive Celotex Selling Idea - Shingles - SidingRoll Roofingsealed three times for the protection of your customers and your reputation.

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September 15, 1938 THE CALIFORNIA LUMBER MERCAIANT 13
-M
.i 4-l l. | 1{ 1{ E R S EALED-S"a lkg fibrcs andflling spaces vithin the felt.
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Put Some Warmth and Personality Into Your Business Letters

The crvercrge business letter of the cver<rge business man is cs cold crs the mcrble slab in the tomb oI Phcrcroh.

' And it shouldn't be. Even though it IS iust q business letter, it is still c messcrge lrom q humcrn being to crnother humcrn being, crnd a definite effort should be mcde to put some wcrrmth, some human personclity into it. Every timel Not iust when writing to some close lriendl

Do YOU write human letters to humcrn beings? Do you strive to let some wqrmih, interest, kindlinegs, genicrlity creep into your business correspondence? II NOT, you qre overlooking ct grcrnd business opportunity. Stop cnd thinkl Don't you know certcrin men oI whom you olten scry: "He writes iust like he tcrlks"? You don't think thcrt is simply cm crccident, do you? Certcinly nott He writes like he tclks, beccuse he mcrkes it his delinite and delibercte business to write thcrt way.

The lcrct is that the business mqn should mcke it his FIRST AIM in every leiter he writes, regcrrdless of how trivicl or importcrnt it might be, to put some color, some leeling into it. There is nothing better he cqn possibly do lor his business thcrn invest some BRAINS in his letter writing.

There is noihing thcrt gives q new lriend, or tr new prospect, or ct new customer cr worse impression of q mqn than to receive <r letter thct reqds cs though it were written in monosyllcbles by someone sitting on q ccke ol ice.

The next time you write c business letter, try thoughffully to see how good, how humcn" you cqn mcrke it. Tcke the unilorm, orthodox slarchiness out oI its construction. Limber it up. Color it. Chcnge ii cround lrom your regulcr lorm letter. Talk to the lellow who is going to get it cs though you hqd met him on the corner, cnd were griruring ct him and shaking his hcnd.

No !oolin'! A wcrm, Iriendly, honest smile,'c wqnn, lriendty, honest hcrnd-clcsp,. qnd cr wqnn, lriendly' honest letter-these cre three oI the finest investments a business mcrn cqn mcrke in his own businesg.

The business mcn who writes cold-storcrge letters needs a little shcking up in his lhinking depcrtnent.

THE CALIFORNIA LUMBER MERCHAN1 September 15, 1938

Three bcnd ripscws welcome the Shop Sugcr Pine into.the mill. One of the nation's great woodworking plantsSeven and one-half acres under roofA wealth of modern, efficient machinery and equipmentA crew in which every man is a specialistRaw materials the finest-Sugar Pine mostlyA highly coordinated organization throughoutGenerous warehouses and dependable stocksBut-let's not get ahead of the story.

Fifteen years ago the Pacific Door & Sash Company, of Los Angeles, which had then been in business more than 25 years, decided to build a millwork plant extraordinary. They went out to the then very new industrial district along the San Fernando Road, and just where the Los Angeles and Glendale city limitis meet on that highway and Tyburn Street, they bought 25 acres of land splendidly situated for their purpose. And they immediately started construction of what they believed to be-and they were qualified specialists in their line-the finest plant of its character in the entire United States. Nothing was spared to complete that ambition. First they constructed a tremendous concrete pla{form and base, and over this they built,the mighty mill, coverinC 7% acres, so ingeniously construtted. that every nook and corner was usefully employed by the various departments, and lighted by the sun itself.

In this great mill they installed a perfect forest of the latest and finest type of woodworking machinery that ingenuity had at that time devised for turning lumber into doors, windows, and millwork. There was ample room for the proper laying out of every department in harmony, and everything was done on a generous scale. When they had finished they had left nothing undone, and when the plant started in March, 1924, people came from far and near to see it in operation.

Misfortune overtook the Pacific Door & Sash Company, and in J:uly, 1934, the Pacific Wood Products Corporation, which had been created for that purpose, bought the entire business and assets of the older concern, the great mill on Tyburn Street being chiefest of the properties. The new owners found the plant to be in wonderful condition' and proceeded to operate it.

The officers of the Pacific Wood Products Corporation arei George A. J. Howard, president; John D. Connell, vice-president; Frank Curran, vice-president; A' A. Tomlinson, secretary and treasurer. They made Mr. Tomlin-

PACIFI C

\TOOD PRODUCTS CORPORATION AT LOS ANGELES

son gerreral manager of the business, and Mr. "Pick" Maule, one of the most popular millwork men in Southern California who had been with Pacific since 1925, r,r'as made production manager. And they went ahead to operate the millwork plant, aiming to create for it a place in the mill picture as a useful and dependable service station for doors, windows, and millwork, not only for the Los Angeles territory but for the national trade as well. So well have they succeeded that at the end of four years of ownership a CALIFORNIA LUMBER MERCHANT visitor recently found the place a beehive of well directed industry and activity; a splendid institution running in great style and doing a wonderful and continually growing business'

This monster mill is now devoted to the production of stock doors, sash, windows, and millwork, which they distribute exclusively through jobbers and dealers. While their products are used chiefly in Southern California, yet they likewise enjoy a splendid trade in Arizona, and in addition have built up a growing trade throughout the United States. As an example, they shipped 40 full carloads of materials last year to the Metropolitan New York City district, where they are represented by one of the best known millwork men in the country, George Evans, of Evans-MacArthur Company. Their eastern trade is growing steadily as the reputation of their distinctive quality products spreads.

, The manufacture of windows has become their biggest business. While the mill has a daily capacity of one thousand doors, the building trends of the past several years bringing the Monterey and other similar types of home construction into prominence, has created a tremendously increased window business, which has been a wonderful thing for Pacific. Equipped with every possible modern device and machine for the making of quality windows, they have been enabled not only to supply their own wholesale window trade but likewise they manufacture windows for. numerous excellent sash and door concerns less perfectly equipped for window making. All windows made by Facific are of Sugar Pine.

In fact this big mill specializes in the making of Sugar Pine products. They use no other Pine. While they. make a splendid line of Fir doors to supply the Fir door trade, the large bulk of their business is Sugar Pine. Today they are one of the largest consumers of shop Sugar Pine in the

\TITH

entire country. Last year they brought into the Tyburn plant 335 carloads of shop lumber, and it was almost all Sugar Pine.

Right norv they are specializing in a nerv door that the trade has received with high acclaim. It is an economy door with Sugar Pine stiles and rails, and Fir panels. The carpenter trade loves to handle Sugar Pine, and this gives them a grand utility door at modest prices.

The plant has been kept absolutely up to date. While most of the equipment originally installed is still of the most modern and efficient character, yet the new owners realized that even such a plant as this must keep up with the march of time. For that reason they have purchased and installed new and additional machinery of the latest and most scientific character, various of these units costing many thousands of dollars each. This has kept the plant as definitely up to date as it was when first constructed.

The waste problem is met by manufacturing box shook, mouldings, and plate stock. Last year they shipped 30 cars of Sugar Pine box shook, and also made a considerable volume of small mouldings out of their waste. One of their

PAC IFIC

\|TOOD PRODUCTS CORPORATION AT LOS ANGELES

Above: One oI the gcng ripscws does some very ellective work. big waste products today is something new in lumber, namely, Sugar Pine plates, made of short, clear, glued-up cut-stock. They sell these squares, ready to be "turned" into fruit and vegetable plates, by the thousand. Perhaps a brief description of the operation of this big plant will be of interest to the lumber trade. The lumber enters the mill via Ross Carrier, which brings it from the freight cars or storage racks to the back of a battery of band ripsarvs. There are three of these saws here, and another just around the corner, in case of necessity. The operators of these ripsaws work with no further instruction than to get the maximum of good lumber from the shop stock. Then the ripped lumber goes ahead to a battery of 8 cut-off saws, where it is cut to length before entering the mill proper. As the lumber leaves the cut-off saws it is marked and identified for either door, window, or box cuts. The door and window stock is re-graded, and then goes different ways for further manufacture.

Continued WITH
Below: A corner oI the cut-gtock wcrehouse showing stile grcding. Lelt Eight cut-oll saws mqke cut stock ol the ripped lumber.

one for cloor and two for window stock. Coming from the tenoners it goes to and through five electric moulders, commonly called "stickers," expensive high-speed machines making 8,500 revolutions per minute. All these electric moulders are driven with frequency changers which increase the speed of the heads, and make for perfect machining with a minimum of knife marks. Next come five drum sanders which run stock up to 72 inches wide, and to complete the sanding department there are two belt sanders and one special check-rail window sander; an rlnusual service.

This plant does a certain amount of manufacturing detail material, and while making stock is the preponderance of their business, they nevertheless are very proud of the character of their s,pecial detail products'and service. Detail items are manufactured separately from stock items, there being ample room in this mill to keep them separate.

The veneer department is an institution in itself. In one corner of the great plant there is a veneer sawmill equipped with two veneer saws. Here they cut specially

purchased "cants" into veneers, which then pass into a big and completely equipped veneer room where there is every type of veneering equipment. Here they make beautiful and highly detailed doors for fancy and expensive uses such as movie star homes. This department likewise serves the furniture trade, furnishing it with stock and detailed panel work of unusual character. The veneer department and the build-up and gluing department alone occupy the space of an ordinary millwork plant.

A very important department at the Pacific plant is a battery of 8 big Moore type steam dry kilns. There is likewise a most modern machine shop and a filing room, where they do the up-keep work for all their own equipment. A new electric arc welder has recently been added to this department.

The distribution service is excellent. Unlimited warehouse space takes care of all the stock they want to carry. Railroad facilities for loading carload orders are adequate. A fleet of trucks serves the Metropolitan Los Angeles field. Here a very nice advertising idea is in use, the trucks all

LeIt: A busy scene in the window cssembly depcrtment. bei,ng done attractively in a color scheme of yellow and blue, so that they are readily identified. The same color scheme is used on the mill trucks in the warehouse.

The entire plant is well coordinated, the lumber moves constantly forward without unnecessary back-hauling or stoppage, and the entire mill gives a visitor the impression of being brigh'tly-lighted, clean, open, and attractive. Harmony is well preserved throughout the institution. And the products are of uniformly very high quality, the unusually fine and varied equipment making it possible for them to perform niceties with their work that would be impossible to mills not so well equipped mechanically.

Besides the general manager and production manager already mentioned, included in the personnel of the plant are: E. J. Frutchey, mill foreman; C. Ames, machine foreman; Jack De Remer, cutting foreman; Walter Jackson, shipping clerk. In the office the work is done by E. T. Hodges, O. A. Setterberg, Roy He,nry, R. B. Surdo, Miss Miss

Above: One oI lhe five drum sqnders in operctiou. Bight One ol the five high-rpeed electric moulders running window pcrts.

MY FAVORITE

Ag" not guaranteed---Some I havn6*,,-t9ld

STORIES 'D for 20 years---Some lass He Had To Arm

A man in Alabama ran for Sheriff of his home county, and when the votes were counted it was found that he had been beaten twenty to one.

The next day he showed up on the street with two big pistols showing out of his pockets. Some of his friendly fellow-citizens approached him.

D. M. HOLSINGER ANNOUNCES GORDON GREENSLADE PARTNER IN BUSINESS

D. M. Holsinger, who operates retail lumber yards at Yucaipa and Fallsvale, Calif., has announced that Gordon Greenslade on August 1 became a partner in the business. Mr. Greenslade has been with him the past eight years as clerk and manag'er of the hardware department. He has been a resident of Yucaipa since boyhood, attended the local schools, and also is a graduate of the Redlands High School.

Mr. Holsinger has owned the business since October 20, 1925, coming to Yucaipa from Lindsay, Calif., where he was in a similar business, and prior to his coming to California was a contractor engaged in the general construction business in De Kalb, Ill. The business was founded by J. W. Cruickshank in the early days. The branch yard at Fallsvale is operated during the summer months.

BACK FROM NORTHERN TRIP

H. Coor-Pender, vice-president and general manager of the Graves Company, has returned from a business trip to the San Francisco Bay district and Northern California, in the interests of promoting the sales of the Graves Sash Balance.

While in the northern part of the State Mr. Coor-Pender conferred with Barton Curry, the company's salesman who has been doing promotion and sales work there for some time for the Graves Balance.

"You were not elected Sheriff" they reminded him.

"What right have you got to carry guns?"

"Lissen" he told them. "You've got this figgered all wrong. A man that ain't got no more friends in the county than I have, has GOT to tote guns."

E. A. HOWARD & SON MOVES OCT. 1

E. A. Howard & Son, hardwood dealers, San Francisco, will move to their new location at 1855 Mission Street about October 1. The new yard has a frontage ol 215 leet on Mission Street, and the new two-story reinforced concrete building now under construction is almost completed.

The firm is one of the oldest hardwood concerns in California, having done business at the present location, 80 Howard Street, since 1898.

E. A. Howard is president and general manager, and E. A. (Bud) Howard, Jr., is vice president.

HAWAIIAN LUMBERMAN VISITS U. S.

H. Kellner, manager of the lumber department of American Factors, Ltd., Hilo, T. H., sailed for his home recently from San Francisco after spending two months' vacation in the United States. He brought his car with him and toured the country. It was his first visit to the mainland in 32 years.

MAKES FAST TRIP

Art Penberthy, Tacoma Lumber Sales, Los Angeles, is back from a quick trip to the Northwest on which he visited all the mills represented by his organization. He flew to San Francisco and back and used the Cascade from the Bay city north.

18 THE CALIFORNIA LUMBER MERCTIANT September 15, 1938 (( ((
TRA]IS. PAGIFIG tUM BER GOM PA]IY Port Orford, Oregon Manulacturerg ol OLD GRO$7TH DOUGLAS FINPONT ONFOBD CEIDAN SPBUGE and HEilLOGKPILING and POLES Gcnerrl Salcg Ofrice! So. California Reprenntative NTOHY LUMBER COMPANY GORMAN LUMBER COMPANY 486 Califomia Strect 801 Pctoleum Sccuritier Bldg. SAN FRANCISCO $eancr LOS ANGELES GAfi4d 5044 'IPO[T OnFOruDtt PRorpcct 8746

ASPHALT COATED INSULATING SHEATHING-TT"'

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O USG 2'x 8' T*G Asphalt Coated Sheathing-the handy one-man sheathing-combines (1) horizontal application (z) at asphalt coating (l) tight joints (4) rigid board type insulation for winter fuel saving and greater summer comfort. Other sheathings have had one or more of these features, but this is the first time in building history all have beeo com-

bined in a single product-available at a single low price.

These many features make this new sheathing a product with tremendous sales possibilities. To get prices and complete details on this new profit-producer ask your USG representativeor write or wire the nearest sales office of the United States Gypsum Company, listed below, today.

NOStr AVAILABLE to belp yoa increase rcmod. eling and repair sales

THE USG MONTHLY.PAYMENT PLAN

-can beused to finance all types of temodeling-7"*rdless o/ the USG materials ssed or ar indiuidxel job, Wdte for complete details. CLNI-9-lrt

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Vf tO conforms to oll the specificqtions for stondord Portlond cement. In oddition, it is highly plostic ond produces o dense,wofertight concrete. For oll-oround guolity plus emergency service deqlers should stock ond recommend VELO Cementl

State Association Directors Meet-Annual Convention Nov. 3'4'5

A meeting of the Board of Directors of the California Retail Lumbermen's Association was held at the San Carlos Hotel, Monterey, August n, 1938.

The following directors were present in person and by proxy:

J. O. Handley, Carmel; F, Dean Prescott, Fresno; R. B' Stevens, Healdsbutg; Geo. K. Adams, Walnut Grove; B. J. Boorman, Oakland; E. C. Parker, Los Angeles; A. E. Fickling, Long Beach; G. E. Cavin, Oceanside; Herman Loehr, Riverside; John W. Fisher, Santa Monica; Mel Coe, Compton; Harry Whittemore, San Diego; L. M' Tynan, Salinas; E. E. Schlotthauer, Fresno; Warren S. Tillson, Modesto; Z. T. Thorning, Redwood City; M. A. Harris, San Francisco; Geo. Lounsberry, Los Angeles; Earl Johnson, Pasadena; Glen Miner, San Diego; Earl Stewart, Gardena; Fred Chapin, San Bernardino; Francis E. Boyd, Santa Barbara; C. E, Sones, El Centro.

Also present were J. U. Gartin, Ray Clotfelter, B. B. Barber, C. D. LeMaster, Frank M, Harrison, J. B. McKeon, R. P. Davidson, C. S. Tripler, Kenneth Smith, Fred A' \Mitmer, W. T. Spears, Charlie Colburn and Stewart Work.

J. O. Handley, president, presided at the meeting and Fred A. Witmer acted as secretary. After reading the minutes of the previous meetings, a Budget Committee was appointed to devise ways and means for employing a secretary-rnanager. This committee consists of four directors from the Northern District and four from the Southern District. A Nominating Committee composed of Paul Hallingby, F. Dean Prescott, M. A. Harris and Earl Johnson was appointed to make nominations for president and treasurer,

The financial statement of the Association for the first four months of the current fiscal year was discussed and accepted and a resolution was passed authorizing the contribution of $500.00 to the National Retail Lumber Dealers Association for use in its contemplated Public Relations Department, the contribution to be made if and when the National Association has received either money or pledges for the balance of its budget required for this Department.

The following applications for membership in the Association were presented and approved: Valley Lumber Company of Lodi; A. F. Stevens Lumber Company, Healdsburg; Jno. L. Witney, Inc., Jamestown ; Mendocino County Retail Lumber Co., Fort Bragg; Two Rock Commercial Company, Two Rock; Sugar Pine Lumber Company, San Francisco; Henry Hess Company, Guerneville; Builders Supply Company, Gilroy.

The matter of group insurance under the blanket policy issued to the Association by the Lumbermens Mutual Casualty Company was discussed and explained, with the hope that more of the members would appreciate the savings in insurance made possible by this blanket policy.

A report on grade-marking was made by J. B. McKeon, F. Dean Prescott and Kenneth Smith. Various members reported on the situation in this regard as it was being handled in their particular districts, and all were unanimous in the opinion that grade-marked lumber would soon be required in all construction.

THE CALIFORNIA LUMBER MERCHANT September 15, 1938 20
a MONOTITH PORTLAND CEMENT CO' 215 WESI SEVENTH SIREET o lOS ANeEtEg. felephonel lllchlgon l8l I

The annual convention of the Association is to be held at the Huntington Hotel, Pasadena, November 3, 4 and 5, 1938, with the following committees in charge of arrangements:

Finance Committee-Paul Hallingby, chairman; Program Committee-A. E. Fickling, chairman; Entertainment Committee-Earl Johnson, chairman; General Committee, Paul Hallingby, chairman.

George Lounsberry will be chairman of the convention. A tentative program has been outlined as follows:

Thursday morning, registration; noon, luncheon; afternoon, business session; night, barbecue.

Friday morning and afternoon, business sessions; night, banquet and dance.

Saturday morning, option Huntington Library.

Mr. Parker states that the while and interesting and possibly do so to attend.

of golf tournament or trip to

Convention will be very worthurged everybody that could

EAST BAY CLUB MEETS SEPT. 26

East Bay Hoo Hoo Club No. 39 will hold its regular dinner meeting at the Athens Athletic Club, Oakland, September 26. New officers will be elected and installed at this meeting.

VISITS MILL

E. A. (Ted) Wright. California sales representative of Washington Veneer Company, Olympia, is on a three weeks' business and vacation trip in the Northwest. He will spend some time at the company's mill.

UY the

Wgnf-Urr, Anerica (aad Mr.) gfart lo build or remodel, lhe litchen is pocletbook eaemy No. l. ADd dealerg who ratidy their. "Mrs. Arnericar" on Kitchen ptrnring have added higbpowered galesmen to their aalea lorce.

Oue wonan alwayr telb aaotber, and anolher, and another. Thal'r why the Curtia Kitchen Planuing recipe bar already beea successlul over 50,000 ti-eg! No other Litcbea plauaing rervice hag cuch a long pertonnance record-<uch a record oI acceptance by America'g houaewiveg. Aad ao dealerg but Curtir Dealerg c.n u8s rhis psa761fut salea weapon.

Kitchen planning gtartg witb well.built, well-placed goodloo}iag cabinetg. Curtis Cabinets are built to laat-they're built oI wood, put togetber lile custon.nade furniture. Curtis Cabinetg cone ia duatprool cartons, ready lo install. Your cugtoncr has her painler paint them-to correapoad with other litchen decorations.

\( n"r, a buyer comec inro your srore he asks for a shingle that will etand up. C,oet to him is not as important a factor ao getting a durable, easy-to. keep.in-condition roof. You can,t guarantoe that &ind of a roof unless you sell him a brand of shinglec that you know are the best you can buy.

SNIDER BRAND OF RED CEDAR SHINGLES completely fin the bill! Expertly manufactured of a close grained high altitude red cedar, Snider shingles make sale after sale. Try them-all sizes and grades.

S]IIDER SALES CO.

Let ua give you lull detaik about the Curtia Kitchea planniag Service. We'll tell you how olher dealers have added kitchengatialied Mrs. Anericag to their sales lorcq and why Curtis Sectional Kitchel Cabinets are /eodera that help you aell eatire woodworl bills as well as olher malerials you handle.

Beturn tbis coupon lor IuU d'etails.

Plearc tell n1alout S€ctiond Kitcher Cabirot! aad thc Cuiur Kilchca plaaaiag Scrvic+Q. Ard tsU Ec moso about your fg38 Curt!!

September 15, 1938
21
THE CALIFORNIA LUMBER MERCHANT
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a o

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Ten Years Ago Today

From Septen6er 15, 1928 lssue

Noah Adams Lumber Company purchased the Delta Lumber Company at Isleton.

The Diamond Match Company, Chico, bought seven yards from the Tilden Lumber & Mill Company. These yards are located at Sacramento, Stockton, Galt, Oakdale, Martinez, Concord and Suisun.

A brochure comprising one of the finest series of photo' graphic studies in architecture will soon be issued by the Monolith Portland Cement Co. of Los Angeles. The pho' tographs and data were secured by Richard Requa, San Diego architect, who recently returned from a three months trip abroad.

This issue carries an illustrated article by W. B. Frohwitter on the sporty golf course of the McCloud Lumber Company at McCloud, Calif.

The Feather River Lumber chants of Portola, Calif., at a Co. was host to the merluncheon on September 3,

San Francisco lumbermen will hold at the Presidio Golf Club, October 5. Eddie Peggs head the committees.

C. D. Johnson lumber Corporation

Airplone view Toledo plcnts-lcrgest ccpocity ol ony cor ond "otgo mill in Oregon. Grade aad trade'mcrked lun' ber to "6tlot- to F.H.A. Bequirements. Roil cnd weekly ccrgo shipments to Cclilornio ports. Old Growth Yellow Fir Common ond high grode UPPers.

a golf tournament Russell Gheen and

A phenomenal lumber distributing exploit was brought to a successful conclusion August 16 by the arrival in Fargo, N. D., of the "Weyerhaeuser North Dakota Packaged Lumber Special," a solid trainload, 58 cars, of packaged lumber orders.

Jim Farley of The Pacific Lumber Company, San Francisco, showed the company's moving pictures depicting the manufacture of Redwood from the tree to the car at a meeting of the Colusa Rotary Club on September 4.

Sacramento Valley dealers, Butte county and visiting Hoo-Hoo members were guests of The Diamond Match Company at Chico and Sterling City on September 8.

Lumbermen's Service Association of San Diego held a get-together dinner at the San Diego Hotel, August 3O, about 200 attending. Jack Dionne, publisher of The California Lumber Merchant. acted as master of ceremonies. The speaker of the evening was Attorney Morgan J. Doyle of San Francisco.

The purpose of the meeting was the allotment of the prizes in the contest conducted by the Association and its secretary, Orrie Hamilton: The contest was to find the best answers to the question: "Why is it more beneficial to the contractor or buyer for lumber and building materials to be sold on a one-price plan'?" The winners were: first prize, $25, Harry McGahey; second price, $15, H. S. Kibbey; third and fourth prizes, $10 each, E. R. Tweed and Ned Randall. Kenneth Smith, George Swartz and E. L. Mullen were the judges.

22 THE CALIFORNIA LUMBER MERCHANT September 15, 1938
Chen
333 Montgoncry St SAN FRANCISCO Phorrc DOusL! 3EE!
Jth St LOS ANGELBS
Mlchigat 6294
601 V.rt
Phonc
HEAD SALES OFFICE, PORTIIND. ORE. MANUFACTURING PLANTS TOI.EDO, ORE.
ERAilCH SAI.ES SAN FRANCIIiCO A. 8. Grirwold I. B. McCullough Ncwbcll Bldg. 260 Cclilornic St Phone GArteld 6258 OFFICES: tOS ANGEI.ES B. T. Gbcon C. P. Hcnry Pet. Scc. Bldg. 7ll W. Olrapic Blvd. Phone PRolpect 1165

News Flashes

Henry S. Patten, Patten-Blinn Lumber Co', Los Angeles, has returned from a month's vacation in the Northwest.

Frank recently

Curran, Frank Curran Lumber Co., Santa $na, spent a ferv days at Boulder Dam.

F. P. Sappington, El Monte Lumber Company, El Monte, has been entertaining his brother from St. Louis, Mo. They spent several days on the Monterey Peninsula.

Guy Male, Globe Lumber Company, on the job after vacationing for a few Los Angeles, is back weeks.

The E. K. Wood Lumber Company golf club of Los Angeles held its monthly tournament at the Rancho Golf Course, Saturday afternoon, September 10.

Roy Johnson, manager of Graves Company's retail lumber yard at Los Angeles, has returned from a tour through Northern California and the Northwest where he visited Scotia, Port Orford, Mt. Hood, and Bonneville Dam.

Central Lumber Company, Compton, held the formal opening of their new ofifice and display rooms on August 5 and 6. Oscar Peterson, one of the original founders of the business, is sole owner of the plant.

Successful Deer Hunt

Building Bocrd

Idth

Tile

Finish Plcnk

Mouldings csrd Ornaments

Texbord

Vcrpor-Secrl Shecthing

Roof Insulation

Vcrporproofed Rool Insulcrtion

Vcrporprooled Low Tempercture Insulcrtion (vrrr)

Insulction Blocks

Cemesto Board

Trcffic Top

Utility Boqrd

Movie Bocrd

Hcrd Bocnd (Regulcr or Tempered)

Wholescle Distributors

Pcmel Bocnd

Studio Bocrd

Hcrdboard Tile (Tempered only)

Tempered Concrete

Form Bocrrd

Adhesives

Therurcx

Flexcell Expcnsion Joint

September 15, 1938 THE CALIFORNIA LUMBER MERCHANT 23
Bill <rnd lohn Scmpson ol Scurpeon Conpcny, Pcacrdencr, crnd lirn Mills and his son Frcnk oI Milh Plcning Mill, West Los f,rrgeles, shot thege lour bucks belore seven o'clock on the morning ol the lint dcry ol the gecgon in Venlurq County. The hcppy loo}ing rrcn in the picture ia Bill Scrmpson. Reynolds Lumber Company, El Monte, has built a new lumber shed and is making other improvements at its yard.
OB LoTEX DOES MORE
THINGS BETTER
Complete Stocks of cll Celotex Producte
ccrrried in our wcrrehouse Ior dealers' convenience. GTO. T. RTAM GOMPANY Office and Warehouse, 235 South Alcrmeda Street Mlchigan 1854 tos ANGFTES Let ttffiendly Dealerst Serteett Be Your Besene Sapply
cre

NO ONE MAN JOB

The American visitor was taken to Trafalgar Square where his eagle eye soon spotted the statue of Lord Nelson.

"Who is that guy on the top?" he wanted to know.

"That," said the guide proudly, "is the man who made England what she is."

"Too bad," said the American sadly, "too bad to blame it all on one man."

**:F

PROPOSAL

r Take my hand and let us go r Together where the roses grow

' Along a lane of days and years

Where there are kisses, smiles, and tears, And dances, movies, games to PlaY, ' And streams, and dreams, and day by day

We'd live as in a fairY boo\

Except, well, there'd be meals to cook And buttons coming off of shirts, And holey socks to drive you nerts' And pans to clean and rugs to sweeP

But with a little home to keeP, ; We'd both be haPpy anyway, With lots to do and lots to saY, For l-l-love would b-b-beEr-Oh, Heck! Will you marrY me? i"J-;

Nothing is really work unless you would rather be doing something else.-Sir James Barrie.

**>r

BREAKING IT GENTLY

Murphy had been careless in handling the blasting powder in the quarry, and his friend Duffy had been deputized to break the news gently to the widow.

"Mrs. Murphy," he began; "isn't it today the fellow calls for the weekly payment on Murphy's life insurance?"

"It is that," replied Mrs. Murphy wonderingly.

"\ll/ell, here's a word for ye ear," whispered Dufry. "You can snap your fingers in his face today."

ELOQUENCE

I am aware that many object to the severity of my language. But is there not cause for severity? I will be as harsh as Truth, as uncompromising as Justice. On this subject I do not wish to think, to speak, or write with moderation. No! No! Tell a man whose house is on fire to give a moderate alarm; tell him to moderately rescue his wife from the hands of the ravisher; tell the mot*rer to gradually extricate her babe from the fire into which it has fallen-but urge me not to use moderation in a cause like the present. I am in earnest-I will not equivocateI will not excuse-I will not retreat a single inch-and I will be heard. The apathy of the people is enough to make every statue leap from its pedestal and hastetr the resurrection of the dead.

QUITE

"I'm cutting quite a figure," said the chorus girl as she sat down on a broken bottle. ***

TO THE OUTERMOST PLANET

Sister of earth, that we at last have found, Roaming the outer dark so cold and far, To whom the sun is but a golden star, What welcome we would send you, if a sound Could cross the mighty night that rings us round' And all those empty distances, and jar

The stillness of the spaces where you are' The greatest traveler, and the least renowned.

No, it would all be waste, you would not care' You are so distant from the sun that we Are warm with sympathies you could not share By the grey bleakness of that stellar sea, Through which, unknown to us, so long you steer Lonely and pale on your three-centuried year.

24 THE CALIF'ORNIA LUMBER MERCHANT September 15, 1938
* *-:Uttam
FIR-REIDWOOID Reprelnting in Sogthern California, The Paciftc Lumbcr Compeny-Wendling'Nethan Co. A. L.33GUS'' HOOI/ER "the Person aI Seruice lllan" 5995 V/ilshire Blvd. Lor Angelcr Telephonc YOrk 1168

Sehafer Bros. Lumber & Shingle Co. Lumber and Shipping

Old Growth Fir and Hemlock Packaged Lumber Red Cedar Shingles

IIAN FRANCISCO STEAMERS

United States Gyprur Co. \fill Erect New Plant in Florida

Chicago, Sept. 8,-Plans for the erection of a new and completely modern plant near Jacksonville, Fla., to aid in servicing the growing southern building market were announced today by the United States Gypsum Company.

They substantially reflect, it is stated, the confidence of the Company in the rapid industrial development throughout the South and the corresponding stimulus this activity should continue to give to building construction.

The new plant will embody new and distinctive advancements in design, construction and equipment which the Research and Engineering Departments of the Company have originated and perfected.

The location was carefully selected after long study, the manag'ement said, because of the splendid local facilities available with respect to transportation, power and labor. The property will be situated adjacent to docks where Company boats will deliver gypsum rock from Com,pany quarries for the manufacture of a complete line of gypsum boards, gypsum plasters and other gypsum building materials.

This new expansion in the widespread and strategically located properties of the United States Gypsum Company holds unusual interest for dealers and builders in the South. It not only opens up opportunities for the development of new and outstanding products particularly adaptable to southern construction, but it also completes a network of manufacturing bases which will provide exceptionally prompt delivery and specialized attention to all the southern states.

The established plant at Plasterco, Va., will continue in operation, with the new plant at Jacksonville providing the additional capacity which the growth of Southern business is making advisable. Completing the service picture for the entire souther'n part of the United States will be the southwestern plants at Sweetwater, Texas, Southard, Okla., and an insulation board plant at Greenville. Miss.

The Company operates 55 mills and warehouses. The full line com,prises home and industrial insulation products, paint products, wallboards, asphalt and asbestos roofing and siding products, built-up roofing and roof decks, steel specialties, lathing materials, base and finish coat plasters, acoustical materials and building and chemical lime products.

These are used principally in new building or modernizing construction but also have special industrial markets.

They are sold through thousands of retail lumber and building material dealers.

District offices are established at: Atlanta, Baltimore, Birmingham, Boston, Buffalo, Cincinnati, Cleveland, Dallas, Denver, Detroit, Houston, Indianapolis, Kansas City, Los Angeles, Milwaukee, Minneapolis, New York, Omaha, Philadelphia, Pittsburgh, Portland, St. Louis, San Francisco and Washington.

F. G. HANSON ON EASTERN TRIP

F. G. Hanson, 'West Coast Screen Company, Los Angeles, is on an Eastern business trip in connection with increasing the sales of the company's well known Hollywood door. He left Los Angeles on September 7 and spent some time in San Antonio and lfouston, Texas. From there he will go to Minneapolis and Chicago and expects to be back in about 30 days.

Lumbermen's Post to Hold Open House

Lumbermen's Post No. 4O3, The American Legion, Los Angeles, will hold open house for its members and all visiting Legionnaires who are connecte{ with the lumber industry and its allied products during the National Convention, September 19-22 inclusive. The Post will have headquarters in suite 309-310, Savoy Hotel, Sixth Street and Grand Ave., and all such Legionnaires are cordially invited to register upon their arrival in Los Angeles.

September 15, 1938 THE CALIFORNIA LUMBER MERCHANT )<
MARSHFIELD MILIS LOS ANGELES
Montcsano, $fash. 1102 W. M. Gatland Bldg.
Aberdeen, Vash. Phone TRinity 4271
P. W. Chardrnd,
1 Druom St. Hubct Schafa 312 Ametican Bank
Phoac Sutter 1771 Anna Schalcr Buitding
F. W. Etliott, MgE. Margatet Schafcr Ray Schaecher, Mgr. Drtrad, Wash.
f,193.
T. M. GOBB GO. WHOtESAtE SASH 5800 Centrcl Ave. tOS ANGEI.ES I'Dqnr llllT DOORS MOUTDINGS PLY}YOODS l{lh d Nciioncl Ave. SAN DIEGO Frantlin 6673 Two Warelouses to Serve You

SheYlin Pine Sales GompanY

SELLING THE PRODUCTS OF

:lr Thc McClod Rlvc Lmbcr Oopany

McClqr4 Catltrair

Sh:vlir-Clerkc Copaly' L|nttcd

. Fort Fnrcor, Outerlo

t Thc Shwlin-Hiro Copcny

Bco4 Onlm

* Member of the Westcm Piac Acsociation, Portland, Oregon

DIMIBUIORS Of SHEVLIN PINE

Reg. U. S. P.t. Ofi. EXECUTTVE OFFICE

tm Filtt Nadorl So Lbc Bulldht MINNEAPOLIS, MINNESOTA DISTRICT SALES OFFICES: NEW YORK CIIICAGO

1604 Graybar Bldg, l&ll LaSalle-Wacker Bldg. Mohawk ,l-9117 Telephoae Ccntel 9182 SAN FRANCISCO lGX) Moaadnock Bldg. KeameY 7O'11

LOS ANGELES SALES OFTICE

328 Pctrolcnn Scqrrltler Bldg. PRo.Ecd |l6f5

SPECIES

NORTHERN (Gcnuino) WHITE PINE (PTNUS STROBUS)

NORWAY OR RED PINE (PTNU9RESTNOSA)

PONDEROSA PINE (PINUS PONDEROSA)

SUGAR (Genuinc Vhitc) PINE (PINUS LAIIBERTIANA)

Giant Ocean Log Raft Breaks

The giant log raft, No. 111, of the Benson Lumber Company, while being torved a feu' rveeks ago from the Columbia River to the company's sawmill at San Diego, apparently met some rough weather and in some manner the raft broke in half rvhen off the Northern California coast between Point Arena and Point Mendocino.

The tug Sea Ranger kept the front half in tow, and the Coast Guard Swanee took the other half in tow until it was relieved by the tug Sea Scout, which arrived from San Francisco.

Both pieces of the raft were towed into a sandy beach at Mendocino City where arrangements were made for the Mendocino Lumber Company, a subsidiary of the

Let Us Quote You Q1---

DOUGLAS FTR_SITKA SPRUCE_HEMLOCK

Lumber - Iatb - Millmrk - Timbsr - Tiee

Piling - Mire Polec - Car and Raihcd Matcrials

PORT ORFORD CEDAR (Aleo lmm u Whitc Cc&r q Lam Cyprcs)

Lumber - Tiea - Cruslrrg Planlc - Dctdry

Trrcl Timbcn - Vemdm Blind Stck

PONDEROSA AND SUGAR PINE

AGENTS_ Bledel Dm l$bcr Millc; Chu. K. Spaqlding LoaSins Co.

Union Lumber Company, to saw up the smaller half. The Benson Lumber Company has some of its men there who are attempting to get the larger half ofi the beach and tow it to San Diego.

The raft was approximately 1000 feet long. containing a little over five million feet of logs.

Harry E. Whittemore, manager of the Benson Lumber Company, was on the scene a few days after the accident happe.ned. He states that it was curious to note that the logs drifted to the shore and beaches almost immediately, which is contrary to the general belief that the logs were jeopardizing various boats in the steamer lanes.

SPLTT REDWOOD Ties - Fdce Posts - ShiDgla

Sbaka - Stakes - Piling - Poler - Anchcr

RED CEDAR Shinrles - Tranmision Polcs - Stubs ' Amhon

Fenci Pctr. Open Tank Trcated or Unblatcd

CREOSOTE, PRESSURE TREATED

hnber - Tiec - Pola - Piling

JAMDS L. HALL

1032 Milb Buildlng, San Fnrirco, Cd. Phoe SUttcr 7520

THE CALIFORNIA LUMBER MERCHANT September 15, 1938
One oI the monster log rolts ol the Benson Lumber Compcny, which broke iu hcll oII the Northern Ccrlilorniq cocst while being towed lrom the Columbic River to Scn Diego. Eolh piecee ol the rclt were towed into the beqch qt Mendocino City,

W. G. Scrim Goes in for Unusual ltems in Foreign Hardwoods

W. G. Scrim, of Los Angeles, the man, goes in for lots of specialties in Philippine Mahogany foreign hardwoods.

pl-ywooD

HARDWOOD DOUGLAS FIN CALIF.MIITEPINE CABSTEMTE TIABBORDSUPEBPLY NEDWOOD

When you buy ot "CALIF. PANEL" you know you ore getting the best quolity plywood obtoinqble ot competitive prices.

We'ore now stocking "HARBORD SUPER," the well known woterproof plywood, in sizes up to 4 ft. by 16 It.

We solicit your inquiries {or ony plywood requirement you moy hove in ony quqntity whether it be Ior stqndard specificctions or specicl construction.

Here is a picture, for example, of a big stick of Apitong they unloaded at his Harbor yard the other day. It is 10 inches thick, 18 inches wide, and 38 feet long, and will be used for the keel of a boat. This is one of the biggest pieces of Apitong he has ever brought over.

lifornia lEVeneerG

9t5967 SOtIrE ALAMEDA sTnBtr

Tchpbnerl\,iait1 cr,57

MailingAddran'P. O. Box 96, Arcadc Stecion IOS ANGELES, CALIFORMA

Another special shipment that went like hot cakes was a consignment of Philippine Mahogany counter tops. This lumber was 26 inches and wider, five-quarter thickness, all long stuff of various lengths, solid Philippine. This stuff was grabbed by California users.

Mr. Scrim is also offering for sale at present tremendous sticks of Iron Bark for derrick timbers. It comes from Australia. Mr. Scrim furnishes such sticks 22 inches square and 48 feet long. Each of these sticks weighs about six tons, and is of almost unlimited strength.

The hetter the job is done the bigger the market for PORTTI]ID GETIEIII $TUGGO

Every satisfied owner of a stucco home advertises its meritsand creates future business for plastering contractors. The way to assure satisfied owners, is to see that they get top quality stucco jobs the kind that provide maximum weather resistance, beauty, long life and low upkeep. A good stucco job requires a rigid, well-framed structure . a good base . non-corrosive flashing over door and window heads, under sills and copings and at other points of possible moisture access reinforcement well bedded in mortar and Portland Cemcnt stucco, mixed, applied and cured according to approved methods, for all coats. Plastering contractors are invited to x'rite us for booklet.

September 15, 1938 THE CALIFORNIA LUMBER MERCHANT 27
IOHN E. MARSHALL,Ing. TUMBM HANDIERS Pier "4" cDd "8", Outer Hcrrbor, Long Becch, Calil. Long Be(tcb 6g2-{t Telepbonee Wilmilgton 20gl tOS ANGEI.ES NEPNHIENTAITTTE T. O. MEAIIS 328 Pstoleura Securities Bldg. - Telephone P8otpcct 0815 P0RrHilD GEilEilr rss0GltTl0ll Dept. l9B-24, 816 W. Fifth St., Lor Angeler, Calif. A Nationel Organization to lmprovc and Extend the Ur* ol Concrete

The handsome new office, store and warehouse building of the Joslin Lumber Company, 10914 Hawthorne Boulevard, Inglewood, has attracted a lot of attention since it was finished a few months ago.

Modernistic in type, the exterior is of stucco, and the large display windows catch the eye of passers by.

The general office and store is 54 feet by 24 feet and the warehouse is 54 feet by 6O feet.

Plans are also drarvn for a new mill which will be immediately behind the rvarehouse. This will occupy a space of 54 feet by 48 feet.

A full line of builders' hardware and paints is carried, also a complete stock of lumber and other building sup-

Stock includes Douglas Fir, Redwood, Ponderosa and Sugar Pine lumber and hardwood flooring, U. S. G. roofing, Sheetrock and Weatherwood Insulation Boards; U. S. G. Red Top plaster and Victor Cement.

In the general office Weatherwood Blendtex Insulating Board is used on the ceiling, and 7/2" Sheetrock Recessed Edge Plaster Board on the walls, which are painted rvith Texoli:c.

STERLING LUMBER CO. ENLARGES BUILDING

Sterling Lumber Company is building an addition to its office building at 32nd and Ettie Street, Oakland. The addition will provide two new private offices and will enable the wholesale department to be enlarged. The exterior of the building u'ill be streamlined and modernized.

,tdhn %mAen &xtt4taru/t

llsu Buifdinq -rtilnarJ't -ftftnnlkxl at 9nafauna

o This compcmy has mqde siecdy growth since estcblishment in 1932.

Mr. Joslin's private office has Weatherwood Blendtex Insulating Tile on the ceiling and Weatherwood Individual Plank on the walls. This combination gives acoustical absorption as well as heat insulation.

Lumber handling equipment includes three trucks, one Dodge and two Chevrolets.

M. E. Joslin is the owner. C. E. Joslin is credit manager, and Edna Krug is bookkeeper. George Cole is yard superintendent.

Mr. Joslin has had an interesting career. He comes from Nebraska, where he and his father and brother had a line of four yards with headquarters in Fairbury and branches at Gladstone and Alexandria, Nebraska, and Narka, Kansas. He came to California in 1924, and before starting in business in Inglewood was manager and treasurer of the Woodhead Lumber Company sn West Pico Boulevard, Los Angeles.

Mr. Joslin is also a partner with E. A. Winkholm in a concern called Standard Homes, which is engaged in building homes. They have 30 homes under construction at present, and they specialize in small homes selling for from $1,500 to $3,000, using FHA loans.

BACK ON JOB

R. E. (Bob) Caldwell, salesman for the Hammond Redwood Company, San Francisco, was back on the job at the end of August after having been away for nearly {our weeks. Ife was on the sick list for 15 days and took a 10-day vacation in the Redwoods following his recovery.

THE CALIFORNIA LUMBER MERCHANT September 15, 1938 itt:tll: aritrllltriar iiri:r ! t:t illIll:i I I ii ;!i:::- iL
WH OLE.TALF O I.f T(LbUIOqJ AND RS|MT^NU FACTUTLFTV lOuGLAl R t' ./IIKA /PRgCe - wErTeRtl ftEMlocK" RCO CE06Rg' L0MbEf,. q .rfi NGlf/ pHoNe Br{gA9wAY 5474 TERMINAL ,'AL?T IILV6, Bail cnd Ccrgo ShipmentsWE CARRY A COMPITETE STOCK AT SAN FNTNCII'CO OFFICE rlrlhur IL Cole l8 Calilornia St. Glrteld 8870 SACBAMENTO il SAN IOAQIIN VAIJ.EYS A. T. (fil) Mctbewr 3933 Nevcrdc St- Freeno Freroo 3-86116 Por{'LAND, OriJ:6oF}. WIITMINGTONtOS TNGEI.ES OFFICE Frcnt A. Clough W. L Fcrrene llf8 Trencine 2152 Wert l8th St. YOrL 2968 ROchertcr l80l

Celotex Triple Sealed Roofing Line Reorganization Conference Votes Presented to Sales Organization To Continue Hoo-Hoo

At a sales meeting in Chicago called by Henry W. Collins, vice-president in charge of merchandising of The Celotex Corporation, the complete line of Celotex Triple Sealed Roofing was presented to the sales organization. Mr. Collins announced the appointment of J. F. Kiernan, former Celotex employee, as manager of the Roofing and Allied Products Department. Mr. Kiernan re-joined the Celotex organization in June, 1938. He has spent practically all of his business career in the roofing industry.

Mr. Collins also announced the appointment of P. D. Close as assistant manag'er of the Roofing and Allied Products Department. Mr. Close has been with the Celotex Corporation since 1924, with the exception of a period during u'hich he was secretary of the American Society of Heating and Ventilating Engineers.

One of the high ,points of the meeting was the announcement of the roofing policy. In explaining it, Mr. Collins said: "Celotex Triple Sealed Roo6ng, like other Celotex products, will be sold through regular retail dealers . Our decision to follow this policy is not the thinking of one man . but the result of a th,orough market study of the roofing business and a careful analysis of hundreds of replies to a letter I sent to 10,000 retailers to get their opinions of the roofing merchandising problems and their suggestions for the best solutions "

Mr. Collins' talk was followed by a presentation of the line by Mr. Kiernan demonstrating the advantages oI each of the 46 items in the line, including shingles, siding, mineral and smooth surfaced roll roofing, insulating papers, felts, roof coatings, cements,

J. Z. Hollman, general sales manager, struck the keynote for the whole sales organization. "Make better service and more sales your motto," he said.

Celotex Triple Sealed Roofing will be nationally advertised in The Saturday Evening Post with a full page appearing September 24.

Reel Builds New \(/arehouse

E. G. Reel, operating the Reel Lumber Service at 1.249 East 63rd Street, Los Angeles, announces the completion of a new warehouse and new offices at this address. This is the second addition made in the past year and it doubles the under cover storage of this firm. The new warehouse is 50 feet by 150 feet, and the warehouse across the street .which was constructed earlier in the year is of the same dimensions and has a spur track.

This firm caters mostly to the cabinet manufacturing and industrial trade, but has a growing business with retail yards. They carry Sugar and Ponderosa Pine, Spruce, Douglas Fir, plywoods and hardwood lumber.

The private office is paneled in Philippine and the general office is finished in Knotty Pine. Weatherwood insulation is used on the ceiling. Bruce Block Flooring has been laid on the floors.

A new telephone number-ADams 5221, has been added. Associated in the business with Mr. Reel are M. W. Reel, M. A. Burdick and S. A. McKinnev. The latter was for

The Concatenated Order of Hoo-Hoo, for many years an important and active factor in the lumber industry, will be continued in existence, it was decided at a conference held in Minneapolis, Minn., August 19 and N. At the meeting plans were laid for a revival of activities that should prove beneficial to the lumber industry.

The conference was 'called to order by Harry T. Kendall, as chairman of the Reorganization Committee of HooHoo. There were in attendance many members of HooHoo Clubs, some from distant points. W. M. Wattson, who has served as secretary of the committee, served in that post for the conference. T. M. Partridge has been treasurer of the committee, the other members being Sam L. Boyd, T. T. Jones and Ormie Lance.

Among the matters decided upon were that all former members of the order may be reinstated simply by paying dues for the current year. That the annual dues shall be $2.99; initiation for new members, $4'99; that central ofifices be located at Minneapolis for a period of three years, and thereafter the location be determined by the Supreme Nine. National objectives embrace: The first and foremost thought of Hoo-Hoo is one of co-operation between manufacturers and distributors for the promotion of lumber and lumber products.

several years with the Angelus Hardwood Company, Los Angeles.

H O L LY\TOOD

Fills a definite necd in the congtruction or reno' vation of a building or ! - - home wherc convenience, "Ncrvicc and coct are Ple' rcquisites.

Streamliner

THE CALIFORNIA LUMBER MERCHANT 29 September 15, 1938
COMBINATION SCREEN AND METAL SASH DOOR
of Screen Doorg
Aristocrat
c. c. DooRs Vc abo mrnutacturc SH UTTERS c. c. DooRs SCR EENS SCREEN DOORS \TEST COAST SCREEN CO. 1145 Eert 63rd St., Lor Angeler ADanr 11108

CLASSIFIED ADVERTISING

Rate---$z.so Per Column Inch. Minimum Ad One-Half Inch.

BUILDING SPECIALTY SALESMAN WANTFD

Highclass producing salesman between 30 and 35 years old, acquainted with retail lumber trade Northern California. Must have a record of successful specialty selling, highest references. No drifters need apply. Position offers real opportunity with nationally advertised line. Address Box C-726, care California Lumber Merchant.

STOP-LOOK AND LISTEN !

Single, college and higher accountancy graduate. 20 years wholesale and retail lumber, sash and doors, and millwork. Quantity survey, full mill bids prepared. Not afraid of work. Can you use him? Address Box C-722, care California Lumber Merchant.

Soracity Club Outing

For the fifth consecutive year the Soracity Club enjoyed its annual outing in the High Sierra, leaving this year on September 3rd and returning the 11th. The first night was spent at Aspen Lodge, the next morning finding the group on a fifteen mile automobile ride to Harden Lake where the pack train rvas picked up. From Harden was the winding seven mile trail to the Tuolumne River Gorge and from that point an ascent of 8.f00 feet elevation, a distance of nine miles, the final destination being Pleasant Valley. I{ere both stream and, lake fishing was enjoyed and the report is that fish were plentiful and limit catches were made each day.

With the exception of Jerry Bonnington, who was unable to make the trip this year, the group was the same as in former years-the "charter" members consisted of Eddie Tietjen, C. I. Gilbert, Earle Johnson, Clem Fraser and Larue Woodson, with Henry Hink substituting for Jerry.

No doubt many stories could be told of the many amusing happenings, but it is a strict rule amongst the members that these are not to be divulged.

FOR SALE

Old established lumber yard near Los Angeles. In good location. Doing a good business. Personal reasons for selling. Address Box C'721, California Lumber Merchant.

YARDMAN WANTS POSITION

Several years' lumber experience in retail yard. Not afraid to work. Can speak Spanish. Will go any place. Can furnish good references. Address Box C-725' care California Lumber Merchant.

FOR SALE

We have'a number of Southern California yards, both large and small, to sell. Twohy Lumber Co., Lumber Yard Brokers, 80f Petroleum Securities Bldg., Los Angeles. Telephone PRospect 8746.

Largest Coast Stock of Celotex Products

"New products are being constantly added by The Celotex Corporation to their diversified line," said George Ream, president of the Geo. E. Ream Company, Los Angeles, recently.

"Two of the newest are the Flexcell Expansion Joint, which is used .in many places where expansion and contraction occurs, and Traffic Tip, for roof decks."

The Geo. E. Ream Company carries the largest stock of Celotex products on the Pacific Coast. These are distributed along with many other nationally advertised building material items through their Friendly Dealers' Service from their warehouse at 235 South Alameda Street, Los Angeles, at wholesale prices and to dealers only.

BRINGS HOME THE LIMIT

Ray Julien, E. K. Wood Lumber Company, Los Angeles, opened the dove season again this year in his usual good fashion. He has all the good spots picked out and this yeai got the limit in San Luis Obispo County.

TRADE.MARKED - SEIJECTED , FIRM TEXTT,RED

THE CALIFORNIA LU\fBER MERCHANT September
BATAAiI ... TAMAll -.. BAGAC Philippine Mahogany . Philippine [udwood CAIIWALTADER.GIBS(III Cll., IJ{C. Lros Angeles, Calif. Car and, Cargo Shippers 0uillIY FIR YIRII Arizona Reprerentative T. G. DECKER sr00[ P. O. Bor 1855, Phoeair Tdcpbonc 96811

BI]YDB9S GI]IDB SAIT FBANOISOO

LUMBER

Chambcrlln & Co.. W. R., fth Flm, Fifc Bldg. ............DOus18 t|?c

Dolbesr & Cerro Lunber Co?30 Mrrchut! Excbargc BldS. ....Sutter 7{38

Gamarstm & Grel, IEoo Amy St. ...............'....Atwater 1300

Gmu lmbcr Ca, ,tsa cdif6d,r st.' ................,.GArfic1d s|4a

HalL Jemr L.. i0t2 Miu! Blds. ....................suttcf ?520

Hammd Redrtood Cmpany, aU Mdtamry St. ..............DOu914g gltt

Holna Eurckr l.mbq Co., rr0s Fhucial Center Bld3........GArfidd 1921

Ra M. JaDiD Lubcr Co- -Arthu H. Cole, ll Cdifmia St...GArfield tt70

C. D. Jotnsm Lumber Carporation' 200 Califrain StrcGt .....'.....'..GArficld t25t

Lano-Boningtm C;mpany, --ri c"r'ir*L -St*a'.. :.'....'..... GArficld ossr

Idren AIvb N- -2r0r' Cd|fmii StGt .....,,.....FIUnm CrTa

LUMBER

e,lir.*ffi

LUMBER

Pacific Lunbcr Co., Thr 100 Burh Strc.t ...............'.'GArficld lltl

Pcggg, J. E., -i Dmrri St.,.....................DOuglar tt58

Pc & Talbot Lubc Co., -,t61 Market St. ...,...............DOuglar 25af

Red River Luber Co., 3r5 Mmdnck Bldt ............GArfield o22.

Santa Fe Lumber Cq, ro Calilmis Strcat ......,.......EXbrook 20?l

Schafa Broe. Irmbcr & Shirgle Co. I Drro St. .............:..........Sutter l7?l

Shevlin Pine Sales Co1030 M@drek Bldt. ,............KEmy 70ll

Sud&n & Cbrirtcuo' 310 Sam Stct .....'.........GArfield 2tlC

Trower Lumbcr Co. U0 Martet Str€at ......,..........'.SUtt r odz|

Unio L.-ber Co. Crocks Buildiig ..Suttcr oUo

Wendlins-Nathan Co110 ilarket Stret ..................SUtt r $e3

E. K. Wod Irmbcr CG, I Drm Sbc€t ..................K1Eany il10

OAIILANI)

GamerstoD & Gren, ---iil -4"""t" Piq " " " " "}Ilgate 1346

Hill & Morton, Irc., Demigo St. Wbarf -.-'.'........AN&vcr 107l

Hogu lamber CoPann

2nd & Alie Strcts ..'.........Glmrut 6t6l

Red River Lunber Co.' 90t Finucial Centr Bldgl......'TWinoaks 3400

E. K. W6d Luber Co, FredericL & Kirg Str. ........FRuitvale 0u2

LUMBER

Bu*-.-*i-uber Cor

Welryhaorar Sah. CG, _r{0 Califrnia Strcet ..........,. ..GArfield !t7{ HARDW@DS AND PANELS

Marir Plywod Concatioo, 5{0 rllth Strcet .,........,...,MArkct fros-Oll

O'Neill knber Co, 8th & Torcd StEt! ....,....,MArket tl{t

Whitc Brottasr Fifth and Bro SEcet!..........SUttF lL5

SASH-DOORS-PLYWOOD

Nicolai Dc Sala Go., !045 r9th Stret ..,.................Mlrsim 7t2l

Unttcd Statcg Plywod Corpondm' UC Kss Str@t ................MArL.t ftt2

Wbeeler-Org@d Salcr Cgtrqatim, 3045 leth St. ......................V4|crdr zlll

CREOSOTTED LUMBER-POIJS-PILINGTIES

Americatt Lunbar & Trcating Co.

ll0 New Montgmay St. ..........SUtt4 lZ25

Baxter. J. H. & Co.

3iB' Milt8@.ry SL ........'..'Dfu818. ttlt

Hdl. Jaro L. iogz Mitlr Bl.ls. ....................suttcr 75i20

PAI{ ELS-DOORS-SASH_SCREENS

Califcnia Builders SuPPIY Co, ?00 6th Ave. ..............'.......'.Hlaat Olt

l resten Dor & Sarh Co' " lit- &-Cvprers sta. -.. 'TEmplebar t'100

HARDWOODS

Stnbtc Hudwood Co.' -- Ei fi*t Stre€t ....'...........TEmplebar 5564

Whit Brothen, -' -lbo ntgf siret .........'... -....ANdovq 1600

LOS ANGBLBS

"l:ti:. l::... ..rHqnwr' 3r4l

/-;:? -5- -r of Cme* Bldg...PRcp*t 6zitr

r.ooper, Wilfred T., ----zii il"t." St. :....................CApitol r53C

Dotber & Carm Lmber Co.' --iii rla.itv etds. ..'.....' :.......vAndke t?e2

Doud. Dm H., ---ds FA-fi- Seurities Bldg""'PRocpect 2371

"ta*$J*#-Si'r::........pRcFct 2e66

Holmea Emka Lmber Co "-iiilziz-i'i.utJt' - Btdc': Mutrl tul

Hown A. L., -- stft"ttibhiL Blvd. ..................YOrt 11.!

Rw M. Janin Lubs Co.' -F. A. Closb. lllt Tremeire........Y(H Z96t

W. L. Fanenr, 252 Wect t\3tr**" rro,

C. D. Johnm Lunba CcPmtim' |0l Petrolcu Scmitia Bld8...'PRcFd ff65

LamePhilipr Lubcr Co., 693 Pctrclcu Scdrlticr Bldg....PRqect Ef?l

Mt. Wbitney Lmbcr Co., 3030 Eui Pio St. .'......' .....AN8elug Oul

Pacific Lunbcr Co, ThG,

52rS Wikhir. Blvd. '.'..'.........."YOrk lr6t

Patten-Blin Lunbcr Co.'

5Zr E. trh SL ......................VAndiLc Zt2l

Poc & Talbot Luls Cq' 217 Edin Blds. ..........,.......TRiniry 5Ar

Red Rircr Lubcr Co.

702 E. Slarm CEnhrry 8071 lctl Stc Bndny .......,..,.....PRcFct GU

LUMBER

Reitz, Co., E. L., 33i| Petroleu Seruitis Bldg...PRcFct 2369

San Pedro Lwiba Co., Sa Pedrc, f600A Wiloingto Rcd Su Pedrc 2200

Santa Fe lamb* Co, 3ll Firucial Certer Bldgt. ......VAndike 4171

Schafq Bro. IJmber & Shingle Co., ll02 W. M. Garland Bl&. .......TRinity 427r

Shavlin Pire Salec Co., 32E Petrcleu Seoritie Bldg, ..PRcpect 0615

Sud&n & Christenm, 03lt BGrd of Tn& Blds. ........TRinity t614

Tacm llnber Salel, 423 Petrcleu S€ffitie Bld,g...PRcpect ffoE

Twohy Lmber Co, EOl Petroleu Seoritiee Bldg....PRocpect t746

Unio Lubar Co"

9a W. M. C,arland Bldg. ........TRinity22tZ

Wendling-Nattu Co., 5225 Wilchtrc Blvd. ....,.............YOrk 1r6t

Wat Oregm Lunbar Co.

4? Petrclcu Seqrriticr Blds...Rlchmdd 02Er

Wilkincon md Buoy, 3r8 W. 9th St. ....................TRility {3rt

E. K. W@d Lmbcr Co. 4701 Suta Fe An. .......,......JEfim Slll

Weyerhaeucr Satce Cc, 920 W. M. GarLrd Bldt. ........Mlchi&n a35l

HARDWOODS

Cadwallader-Gibsm Co.,Inc.'

3CZt Eilt Olympic Blvd. ........ANgelug lll0l

Scrlm, Walter G. Ui West ?tt Strst ...............Tucker 33Zl

Stanton E. J.. & So"

205{t' Eut 3Eth Str4t ...'......CEotury z'eu

Wctm Hardwood luber Co., 20ll E. fsth St. .......'.........PRGpcct 6ltl

SASI{-DOORS-MILLWORK PANELS AND PLY.WOOD

Califomia Door Oompann The 23?-211 Central Ave. "...TRiniV 7161

Califonia Puel & Vw Co.

955 So. Alaneda St. '.TRttitv 0037

Cobb Co. T. M.. Ss0e Cmtral Ave ..............".ADmg UU?

Kcbt. Jnq W. & StG. esl Sc ttlym St.' ..............'.Altlsclur tl0l

Orec*Wa$inato Plywod Co. als West NiDth Street......,.....TRinitv ltl3

P*ific Wood Product CorPcatim' 3600 Tybum Stret ............Albany 0f01

Reu Corov. Go. E., 23i So.-Alineda SL ............Mlcbirm lt6|

Red River Lubcr Co. ?02 E. Slarrg .,...........'.....CEntury 2lC7l

Pacific Mutual Dmr Co., l(n E. Washlngton Blvd. .......PRosPect tszl

SanPrm CmPanY (Pan&na)

CREOSOTED LUMBER-pOI5S-p1LIN6- z1l So. Revrrod An. ..'.....Blanchanl Zlrll rrEs u"l$.t;::i"tlftf..P:*.pR-F"t r.r!

Amiru Lrnbcr & Tmting Cc, \ilat Cod Sm Ca.' l0itt So. Bnadny .............:.,PRocpcct 55i! l1{5 E; 6!trd Strcct ...............'ADag ULt Butcr, J. H. & Co- Whcelcr-Orgud Salqe Ccpontion, cit Wet sth St. ................Mlchigen asta 2l5it Sronto SL .........'......TucL.r OL

September 15, 1938 THE CALIFORNIA LUMBER MERCHANT 3l

to thc lot linc

How can a man extend his home to all he owns without buying lumber? Not only for fences but for the hundred and one other items that transform a backyard into a place to live outdoors. And lumber for outdoor use means REDWOOD.

Ride with PALCO at the head of the Picket Pack Procession towards exfra sa./es and extra profits. Order your Picket Pack from your local distributor or stock them in MIXED CARS with the complete PALCO line.

PALCO RED}IOOD Ioo/t tho WM Ptoeellion 02
hclp exJcnd
Jalcs
/et
this book
your
{/ _-J,__r\A\f F-:r SMART
BEFORE A BOOM
PEOPI.E BT'IID
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