No-Check Siding ls Versatile New Product

If companies, like people, are prone to resist new thinkins and become "set irr their ways" as they get older, there is at least one long-time manufacturer of forest products that hasn't yet learned thev :rre getting old.

Pope & Talbot, Inc. has been in business for lI5 years, but their product line has the vigor and versatility o{ a modern. market-oriented manufacturer prod'rrcing what the market needs rather than attempting to cling to a static product and risk the danger of falling behind in a changing construction industry.

A typical example is No-Check plywooC siding which is designed to stop weather checking and grain rise. This is done by recognizing the basic characteristics of plywood, and confining the inevitable seasoning checks to a small area where it cannot clisturb the surface and cannot, in fact" even be seen.

The virtual elimination of visible weather (Continued. on Pag,e 76)