UWrtrtuWAou'lttanl,ns

Actually both of these inquiries resulted in sales of Marlite panels. The reasont A dealer actively followed them through.

Our records prove that more than two-thirds of all leads foltowed by dealirs are legitimate irospects for Marlite sales. Read what one distributor says about Marlite leads:

"Menasha (Wisconsin) Lumber & Fuel Co. had 5 sales out ol 6leads received in one week and, brother, that's HIGH in anybody's statistics, on any products! I can truthfully say this (and I nonuto.fur.d cxclurlvcly by ttnsH wAt t Pn0Ducts, titc. DOYtr, 0Ito .OhHlcry c, llcrorrra Ccrpcrlrfot have been selling and following advertising leads for many products for 29 years) that the quality of the leads received on Marlite is higher and produces more sales than any I have ever had. This is confirmed by dealers generally."

Yes, the sales are there when you go after these leads from the greatest advertising program in Marlite history. Phone, write or call on these good prospects. Tie in your local advertising with wide-scale Marlite advertising. Tell these prospects where they can buy Marlite. Watch results!

Lqncqster-Pclmdcle-Moicve Declcrred A Criticql Delense Housing Arecr

John E. McGovern, district director for the Federal Housing Administration, Los Angeles, Innounces that Lancaster, Palmdale and I\.Iojave, California, area and vicinity, have been declared a Critical Defense Housing Area, under the Defense Housing Program for relaxation of Credit Restrictions.

The housing is for in-migrant employees or personnel of Defense Establishments at Edwards Air Force Base, Lockheed Aircraft Corporation, National Advisory Committee for Aeronautics, Mojave Navy Air Field.

The program consists of a total of 200 units, of which 100 are for rent and 100 for sale.

Mr. McGovern states that application blanks to qualify for the Defense Housing Quota may be secured from the Federal Housing Administration oftices at ll2 West 9th Street. L,os Angeles 15, California.

Completed applications for the construction of these units shall be filed with the Federal Housing Administration at their Los Angeles office, ll2 West 9th Street, Los Angeles 15, and will be received for fifteen (15) business days, beginning Thursday, August 16, and running through September 6.

Chcnge oI Address

Coast Planing N[ill announces a change of address to 2l7O East 14th Street, Los Angeles 21. Their nerv telephone number is VAndike 1181.

Charles di Cristina, F'rancisco, spent trvo the company's various Washington.

J. di Cristina & Son, San r.l'eeks in August visiting suppliers in Oregon and

PecrFtc FoREsT PnoDucTs, lNc.

\THOLESALE LUMBER

Moin Ofilce ond Yord

9th Avenue Pier

Ooklsnd, Cqlif.

TWinooks 3-9866-7

Telerype OA 2t6

Pocific Electric Bldg.

6th & Mqin Streets, Los Angeles 14 TUcker 1232-1233

Buying Offices: Eureko, Cclifornio; Eugene,