\MESTERN RED GEDAR

From the vast rain forests of coastal British Columbia comes Western Red Cedar - the wood with "built-in" weather resistance. This exceptional durability combines with Red Cedar's light weight, working ease and high insulating properties to make it a natural choice for every type of construction, indoors and out. With its distinctive grain patterns and r rarm "woody" color variations, Western Red Cedar may be stained, bleached, varnished or ttsed as is to harmonize handsomely with any setting.

Our complete range 0f Western Red Cedar Products includes:

,&I xI0 Forest Cedor Siding

* Roncfrp anel Yerlical Siding - re-yerse board and batten

* I x 6, I x 8, I xI0, I x 12,sourid, tighl-knotled board tor board and batten

| 2 x6, 2 x 8, 2 xt0, 2 x 12 tor remanulacture lo any desired paltern

>FIx6, Ix8, lxI0v'd panelling

Manufactured by: BRITISH COLUMBIA FOREST PRODUGTS LIMITECI' VANCOUVER' B.C. Sales Agents: MacMILLAN & BLOEDEL LIMITED' VANCOUVER, B'C'

REPRESENTATIVE:

E' O R, R, E S T

1-arcl there Fire clestroyed the planing mill of Ilr.rrnett & Son, Szrcramento, July 6 . . . Charles J. Pettibone, g-e11eral nranager of the l'lclu'arcl Hitres \\'estern Pirre Co., Hirres. Ore., inverrterl a nrechanical tail saw),rer for the sau'rnill Martin Olson joinecl the sales stalT of thc \\r. J. llrrlligan & Co. offrce in Los Angeles.

A. B. Hammond, presiclerrt of the fJan.rrnoud l,ttmber Cornlran1,. celebratecl his 85th birtl-rday Jrly 22 u'hile lacationing at Arrowhead Springs -John l'1. Carter, father of Olin H. Carter, lnanager of the ['alo Alto J-un-rber & Rool-rng Co., died in C1or.is, Jt:/r,r 22 Iltta X'[anr.rirrg Kol1. rvife of August J. Koll, presiclent of the A. J. Koll Planing Ili1l, Ltd., died Jrrly l6 fror.n injrrries fronr au auto acci<lent in Duncan, Ariz., _Jrrly 3. She leaves her sot.ts Harvel', \\'alter and llilton Holmes llureka Lumber Co. orrt 200 nren back to r,r'ork at the Eureka sau'nrill.

The \\,'. I'i. Cooper Lrrnrber Co., Los Angeles, entered the retail lield u.ith purchase of the -J . D. Halsteacl Lumbet Co. yarcl irr Los .\ngeles anrl tl're Altadena l-rtn.rber Co. yarcl there, an<1 also opened a retail lumber store at 5103 York lllr'cl. in I-.,\. Phil B. Hart \\'as l)r1t in charge of the latter 1'ard, Marshall Davies lr,as with tlie \\,-. Pico street 1'ard. and Orville Higley is runtrins the Altaclena 1.artl Follorving a 2-c1a.y conference in lirrreka, t1're reclu'ood ilrdrrstry erstablished :r gerreral rvage itrcrease Harvey Bowles u'as low-net rvinner at the Jul1' 21 totlrnament of the L. A. rvholesale lumbernrerr at Chevy Cliase . . C. G. Briggs, presiclent of l]ooth-Kell1. 1-r.rr-r.t1r"r Co., ljugene, Ore., conferred in San Francisco rvith H. Sewall Morton of Hill & Ilorton, Inc., his coml)an)''s sales agerrts M. L. "Duke" Euphrat o{ Wenrlliug-Natllan Lumber Co., San Fr:rrrcisccr, returrrecl fron-r a 1'aci{rc Nortl'ru'est birsiness-vacatior"r trio.

Hqrdwood Distributors crt Annuql

(Continued from Page 6)

Hanlon. oresider.rt of tl're Natior.ral Harclrvood Lumber Association, Chicago, 'ivho talked on "l{ardrvoorls, Today ancl 'fornorrow." NHLA President Hanlon pointed out that the projected lumber aclvertising program is a sound step in the right direction but that it is still necessary for the individual hardrvood salesman to do the ultirnate iob if hardrvoocls are to n.raintain their place in the collstrucfior"r industries in tl-re face of comoetitive n"raterials and rn'ood substitutes.

The natioial association's secretary-manafler, M. D. Pendleton, also of Chicago, had accompanied the presiclent to tl-re west coast gatl.rering and he also spoke, stressing the irnportance of continued support of the NHLA in all of its activities as the means of maintainirrg hardwood lumber's competitive position in the market.

Both of the executive officers of the National told the PCWHDAnnual that the SALES of hardwood lumbers remained the immediate problem as the various sources of supply both in this country and abroad seemed to be in good condition.

Anotl-rer of the guests was Lillard Nicely, for many years the cl-rief inspector of the National Hardwood Lumber Assn., Cl.ricago' Mr. Nicely was present at the meetings and r,vas called on to speak briefly to the group. He cited the neecl for the industry's continued cooperation with and support of the Inspection Training Scliool at Memphis.

The convention next heard Dr. Robert A. Cockrell of the Scl'rool of Forestry, University of California, on "Tl-re Japanese Hardwood In<lustry." He pointed out that in some instances -fapan's forestry practice rvas to elirninate the harclu.oocl stancls ir.r favor of the faster-growing Japanese "Itecl" pine. The s1>eaker indicatecl that the Japanese are in neecl of fincling every ar.ailable market for their lumber products as they need tra<le baclly and that, for a u'hile, it is indicated that beech will be the most readily available soecie.

- As Dr. Cockrell sarv it, the Japanese harclwood industry is conrposed of the procluction of these species in this relative orcler : beech, oak grorrp, nraple, birch, basswood, chestr.rut, "Sen." The Sen, he stated, is similar to our ash or elm but is in fact related to treither. The speaker illustrated his interesting talk with color slides an<l the hardwood clistributors forurd his remarks of great interest.

Corrn.rittees were appointed to wind up the first convention clay's busir.ress and, after luncheor.r, the afternoon was given over to fun and social activity. The second day was started with a Panel report on "Problems and Prospects in Hardwood Distribution" chairmanned by Robert J. Sullivan. lleporting for the North were Lyall Bell, Bruce Mossop atrcl Leonard Hall: for the Cer.rtral. K. E. MacBeath and P. R. Kal-rn, arrd for the South-Don Braley and E. M. Bauer. Following the sectional reports, the general consensus of opinion was that business is much tl're same at present up and clown the coast, with rising labor costs and the wide use of many buildir.rg materials competitive to wood being the two most important problems facing hardwood distributiot.r yards today.

Harvey I-I. Smith, technologist, Forest fltilization Re-

EVERY NEED

We Are Continuing ," a"-, " l Full line of the Highest Quolity I of ALt Hordwoods, qnd Mointoin Complete Representotion in the I rield in Order to Properly I

Service Your o".""*