sZG Answers to One Problemrrr

FOn THE POTENTIAL HOMEBUIIDER, and lor the DEALER who will sell him his mqterialsF L E X I P L A N allords 576 crnswers to the problem oI plcnning q new home.

FLEXIPTAN is cn Architect-Desigmed bcsic plcn guide to modern homes.

FLOOR PLANS {or living rooms, ciining rooms, kitchens ond work octivity oreos mcry be EASILY MATCHED-in ony one of 576 pleosing ond procticol combinotions-to plons for bedrooms, dens, multi-purpose rooms, etc. One moy choose the plon which meets his living qnd working-qreq needs ond mqtch it PERFECTLY to o desired bedroom oreq. Eoch plon olso depicts eight possible exterior elevotions, four v/lth IICIt roofs qnd four of qobled construction.

The Plcrn Book is llxlT inches, plcrstic spircrl bound, with 24 lull pcrges oI genercrl building suggestions oind 24 hcrll-pcAes, bound ct outer edges crnd meeting perlectly at the center, which contqin the qctucl lloor plcnrs described crbove. Sccrle cutouts oI furniture ({rom the mqster's bed to the bcby's plcrypen, crnd qncutomcrtic wqsher to c grcnd picmo) permit pre-testing ol crll possible Iurniture crrrcngements.

FLEXIPLAN (contemporory formhouses qnd modern, ronch-style homes) covers the ground {rom the Choosing of c Building Site through Footings ond Foundcrtions, \Moll Construction, Rool types, Window styles ond Plqcement, Lighting cnd Wiring, Heoting ond Air Conditioning, Plumbing, Storcge, Lcmdscopins. It is o COMPLETE PLAN BOOK

For QUANTITY DISCOUNTS ond In{ormotion regording circulors, posters crnd DEALER AIDS, write your neorest Cqlilornio Distributor:

NORTHERN CALIFORNIA_

Lumber Merchcnts Associction

SOUTHERN CALIFORNIA_

Southern Calilornic Retcil ol Northern Calilornic Lumber Asgocicrlion 24 California Street lll West Zth Street Scn Frcrncigco ll, cclifornic Los Angeles 14, ccrlilornia

Note-Associotion members: WATCH YOUR MAIL FOR AN IMPORTANT LETTER I plan books, specifications, materials lists and estimates plus specific directions to the builder on how to use the system for optimum effectiveness.

The first house is under construction in Tacoma, Washington, and tentative plans call for regional promotions of one house at a time.

W. E. Difford says, "We are hopeful that tl-ris pro€Jram over a period of years rvill push the national average to well over several thousand square feet of fir plyrvood per honse." The average national footage nou' is about 400 feet per unit, and Choate system houses n'ill require about 5,000 feet per unit. The managing director also announced that DtrPA has commissioned some of the nation's bestknown school designers and arcl-ritects to develop designs which will lend themselves to modern school construction. He said, "Already, from the preliminary designs we have seen, it is clear that rve are going to make design history in school construction."

Another development in the DFPA promotion is a progr;rm in which other architects have been retained to develop expandable-type church buildings to serve mushrooming suburban areas.

Difford also told the plywood manufacturers that the greater leisure time afforded by the modern social and work pattern of America is creating a nelv and substantial market for plywood. In the "Fir Plyl,r'ood Fleet" program, over 300,000 l>oat plans have been distributed to retail lumber dealers since January. This indicates the rapid boom in boating and the demand for plywood for boat construction. Various types of 'lvater sports equipment have been constructed and plans distributed.

"But the main key to the leisure theme," says Difford, "is the idea of two houses for every family-one for a base close to work and one for leisure. We are going to push this idea hard."

Another point of the DFPA program rvhich will directlv involve the lumber dealer is a plan nor,v in the works to publish designs and instructions on how to remodel and add-a-room. Pointing out the fact that six million postWorld War II homes purchased by returning veterans now need expansion, Difford sairl tl-rat the answer to cramped quarters will be provided in the plans which DFPA will merchandise through lumber dealers. These will be stepby-step instructions to tell the home owner horv to expand his home by adding a room or carport.

The plywood director cautioned, hou'ever, that even with this extensive promotion, increased attention n.rust be given to quality control of plyu'ood if the 7.5 billion feet mark is to be reached. He notcd that corrplaints on ply'n'ood were often due to non-grademarkecl panels and that the DFI'A membership had recently raised the requirements for both interior and exterior panels by a tighter and more conclusive program of glueline testing.

Follorving NIr. Difforrl's remarks, Gus N. Arneson, general manager of Anacortes Veneer, Inc., announced that the association rvill erect a new building to l.rouse a sul)stantial expansion of its research and technical services. Arnes<ln told the manufacturers that other industries are spending more and more for research and the plvu'ood industry has been derelict in the attention given to reseirrch. The new facilities and additional engineering talent u'ill be turned toward development of ne'tr. plyrl'oocl prriducts and nerv structural applications.

In the industry's annual election, Howard Garrison, former vice-president and general manager of Evans Products Company, Coos Bay, Oregon, was re-elected president of the association. A. W. (Bill) Agnerv, vice-president of the Pacific Coast Company, Sonoma, Cal., u'as re-elected vice-president of the association, and Arnold Koutonen lvas

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