$INMONS HARDWOOD IUTIIBER CO.

Home ldeo Genter

(Continued from Page 23) plus National Plan Service designs-and the remainder is a categorized portfolio idea presentation of remodeling and home improvement ideas.

In the storage cabinets under the shelf are dividers and compartments for product literature. These compartments can be categorized accordiag to projects or by millwork, flooring, paint, etc.

Building material dealers who take part in the Idea Center Prog?arn will also receive extensive promotional aids. AU BH&G Idea Center dealers will be listed in t}re magazine every three months.

Each BH&G Idea Center dealer will receive a major promotion package annually. The first package will include display mate- rial such as window banners, decals, and display cards; a complete local advertising and publicity kit containing layouts, mats, scripts, TV storyboard, and publicity plan; a direct mail section of suggested invitations to $he opening, statement stufrers, and other copy and layout ideas; and a new full-color filmstrip from BH&G editors entitled "Ideas to Improve Your llome."

Planners of the Idea Center program anticipate heavy demands for loan of this filmstrip by civic clubs and women's groups in dealers' localities. The filmstrip is also ideal for use in setting up a remodelinghome improvement clinic.

I'inally, Idea Centers will receive from Better llomes & Gardens every three months another promotion package containing new promotion and merchandising ideas, display ideas, special material from lmported qnd Domestic Hqrdwoods qnd Softwoods for Every Purpose

All Species of Fine Cobinet Woods

Old-Growth Douglos Fir from Ross Lumber Mills, Medford, Oregon

Speciol Selection for Speciol Requiremenl5 - Widths, Lengths, Colors

Over Ten Yeqrs' Dependoble Service fo Retoil lumber Deqlers

Modern New Fqcilities for F-A-S-T DEIIVERY qnd PICK-UP

STANDARD HARDWOOD i^out DtNGs