
7 minute read
Geor ge J. SILBERI\AGEL
The A-LMA-NAC
(Continued from Page l4) eva,luating almost every product used in its construction and maintenance-from roof to ground.
In this way, Mr. Crosby stated, the homeowner will himself learn of the need for improvements and it is at this point_that the dealer has his greatest opportunity to merchandise a package home imprevgrnqnl--rnateriais, financ- ing and labor. As evidence of consumer interest in the "lfow's Your Home contest," Mr. Crosby reported that over 1S_million entry forms have already been diitributed.
Local dealers, contractors and lenders can effectively tiein with the national campaign, Mr. Crosby told the group, by displaying the HIC membership seal in their adiertiitng, promoting the contest and working together in a concerted effort to broaden and stimulate ihe iegional market.
Group activity, he emphasized, is not onl| considerably more effective than independent action but it is also mori economical.
As an example of the potential regional home-improvement market, Mr. Crosby estimated that there are 50,000 homes in the Fresno marketing area of which at least four out of five are in need of alierations, additions or improvements.
If an-a_g_g_ressive local campaign, supported by the strong national HIC program, were tostimulite but one-fourth oT these 40,000 homeowners to make an average-size home improvement, over 10 million dollars would -be put to work in the-community. The po_tential is there, Mr. ^Crosby concluded, and it is huge.. Home improvements are today,s brightest star in the building mateiials market.
- Sp_eaker Frank_L. Crosby-is manager of public relations for Permanente Cement Company and subsidiaries which ilclude Kaiser 9yp.uttr Compiny, a national HIC sponsor. +e_ has ,served the past two years as vice-chairman of the Oakland-East Bay Operatioh Home fmprovement com- mittee and is an Executive committee member of the Oakland Urban Renewal program. During this time he has appeared before Chamber oi Commerce and building industry groups in over 100 western communities to assist in getllng local-level HIC programs underway. A former building materials dealer, Crosby handled sales and promotion for a Northwest lumber and plywood manufacturer with a line of retail yards before joining Kaiser in 1954.
The Lumber Merchants Association will shortly announce member-dealer meetings in other areas to discuss home improvements.
Del Pugh to Vqlley Soles Post For Pocific Fir Soles
Well-known Sacramento Lumberman D. L. "Del" Pugh joined the sales stafi of Pacific Fir Sales on June 1, according to Salesmanager Willard Iverson. Pugh, who will headquarter at 1732 Brier Way, Carmichael, will service Pacific Fir's retail dealer customers throughout the Sacramento and San Joaquin Valley areas, according to Iverson.
Pugh has had over 10 years' experience in lumber, originally with the Ralph L. Smith organization as a certified pine grader. For the past seven years, he has been active in sales in the Sacramento Valley area.
Sun Lumber €ompony Appoinrs Kennedy, Wolker & Wooten, lnc.
The Sun Lumber Company has appointed Kennedy, Walker & Wooten, Inc., of Beverly Hills, to handle advertising and public relations for the big harbor yard. The appointment, announced by Homer Burnaby, president of the Wilmington firm, was effective July 1.
Included in the primary plans of the campaign are trade publications and direct mail advertising. Andre C. Anastasion of KW&W was named the account executive.
On July 4th America celebrates the l82nd anniversary of her symbol of independence. Business has its symbols too. standing for ideals of quality and service. Such a symbol is NOYOhallmark of quality in REDWOOD-trademark of Union Lumber Company, serving dealers fol almost three-quarters of a century.

. (ertified K.D.
o VG & FG Siock o All Potlerns
. Mouldings tvltxED cARs
Todav with modernized -mills'unsurpassed in the industry, NOYO more than ever can meet your speci6cations with the 6nest.
Careful loading service that keeps true-once a NOYO Dealer-always. TREE
Rate-Position Wanted $2.00 per column inch
All others, $3.00 per column inch
Closing dates lor copy, 5th and 20th
-HEIP WANTED*{< IF **
If you are ambitiousIf you have good health- ff you are between the age of 25 and 35-
If you have had experience in retail lumber business-
If you are now an assistant manager of a retail yard-
It yo" are a top-flight counter man and helping management-
If you want to become a manager of one of the best yards in Southern California with a future to become an executive- -
THEN WRITE FOR AN INTERVIEW:
Address Box C-2767, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
SHIPPING SAN FR
**wANTED*x
CLERK _RETAIL LUMBE.R YARD ANCISCO PENINSULA AREA
SALARY S5OO UP
Address Box C-2761, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
WANTED_TWO GOOD MEN:
EXPERIENCED COUNTER MAN to wait on Retail and Con- ggglof_trg4Ci_floqld know estimating, plans takeoff, etc. Also EXPERIENCED YARD MAN, with-some Millwork'experience. Please contact Mr. Lake or Mr. Woods at: GARDEN GROVE LUMBER & CEMENT CO. Garden Grove Blvd. and P.F. Crossing; Garden Grove, Calif.
Personal Contact Only -
WANTED-YOUNG
FOR RETAIL COUNTER WORK. Must phases of work in a retail lumber office. Mr. McCoig or Mr. Mullin:
STanley 3-1530
-or_TARZANA LUMBE.R
6056 Reseda Boulevard
MAN be experienced in all For appointment call
Dlckens 2-3188 co. Tarzana, Calif. *{< WANTED **
I-umberman for counter sales & yard orders and other misc. duties in _,small yard. Must have good- knowledge of lumber and other building materials. Must be fast and accuiate in figures. One who is on his. yay up the l:qdder and learns quickly. G5od opportunity lo-r tle right man. Replies confidential if you wish. Write br p,trone rur, Kogers tor appolntment.

HYDE PARK LUMBER COMPANY
6722 Crenshaw Blvd. Los Aneeles 43 Office: PL. 8-9214 or OR. 2-3322; Evenings: OR. 7-3iO7 fri ib:00
CAR.EER OPPORTUNITY
Male, maximum age 32. Wholesaler will train pine sales. Must have basic lllowledge Pine area items. Aggressiveness, ambition necessary.(llelpful_experience wot'ld be Sraaing, shipiring, ass't on sales, clerk in-oflice, work around mill or lumber btryer.) Sales experience helpful but not necessary. Write in Confideritial'detail.
Address Box C-2766, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
Manager
Wanted
-
Experienced, aggressive lumberman needed by Douglas Fir lumber m?nutacturer to manage wholesale department. Fine opportunity for Rig^ht Man, excellent iompensation, tivi int torlt *estl -c:iii-liit"il, in first letter.
BUYE.R _ WANTED
Position open for man of recent association in the market for West Coast woods for direct mill sale basis. Call for appointment.
BAUGH BROS. & CO.
(Direct Mill Sales Division)
2926 Sierra Pine Ave., Los Angeles'23, Calif. ANgelus 8-2911
-POSITIONS WANTEDWANTED
Management-of Small Lumber Yard by man-wife team on salary and commission basis. Presently epplgyCd with large yard operition. Worked in all departments, including millwork e-xperience.'Capable of- assuming c_olnplele responsibility in Personnel, Management, Administration, Sales, Purchasing of lumber, hardware, paint. buildine materials, plumbing and eleclrical supplies. Wife 'thorouehly exl perienced_ in all office procedure, inCluding F. C. Booklkipittg, Credits, C-ost Accounting and P&L. We are Loyal, Efficient- ant Trustworthy. Bondable, Bank references. Complele background or personal interview on request.
Address Box C-2762, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles f4, Calif.
-CONNECTIONS WANTEDREDWOOD MANUFACTURERS
{oul-d like-t_o reqresent,-youl !.rm in the S. F. Bay area and elsewh-ere- with quality, California Redwood and its prodricts. Fifteen years in lurnber, ten in sales, Salary and comnrission. References.
Address Box C-2765, Califo,rnia Lumber Merchant 108 West 6th St., Room 5OB, Los Angeles 14, Calif.
-YARDS and SITES FOR SAIE/LEASE-
SOUTHERN CALIFORNIA LUMBER YARDS FOR SALE
In "Disneyland" general area-Two long-established yards. Good. m_odern buildings. One yard has spur traik. Ground, buildincs. and all stor_e,. yard and office equip:nent will cost 9138,000. Inientory extra. GOOD $ALES RECORD.
TWOHY LUMBER CO.
714 W. Olympic Blvd., Los Angeles 15, R'Ichmond 9-9246
Lumberyard and Sawmill Brokers
CHICO LUMBER COMPANY
Finest location in Chico, on main highway in modern surroundinss. 3-plus acres, well laid-out for mechanical operation. Caterins -oiitv to retail and farm trade. NO sET-uP LIRE IT IN THIS-AREA. Other interests make this sale necessary. For further infoimition contact above at P.O. Box 673, Chico, California.
. NEVADA RETAIL YARD FOR SALE
For sale at cost of inventory-& equipment, approx. $35,000, a retail lumber yard and general building- supplies. Lbcated in one of the fastcst-going areas in Nevada. Doing ipprox. 9200,000. Owner will carry land and buildings on ten-yeai contract or lease.
P. O. Box 661, Fallon, Nevada
-WANTEDWANTED
Address Box C-2763, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
WAREHOUSE SPACE on spur track in Los area . . Do not object to share with other products field.
CALL:
OLeander 5-9956
SUGAR & WESTERN
All your Wqnts
Angeles Industrial distributor. Wood Everyone
SUGAR PINE _ PONDEROSA PINEWHITE FIRDOUGLAS FIR _ CEDAR Door JombsKiln-dried Pine & Fir Mouldings, Lineol or Cut-to-length, cleor or iointed
-EQIIIPMENT FOB SAIf;-
Tractors And Trucks
MOHAWK 2-7373
WOODLAND. CALIFORNIA
MATTISON 202 White King Machinery
LYcoming 3-3021
CApitoI 5-0909
For Sale
No. 4O{ Woods Matcher 6x15 with top & bottom profile, feed table, drive motor, four-speed feed motor. Side heads & drive shafts ball bearing; extra side heads. Also, Sinker Davis gang rip-saw, 30-H.P. rnotor.- No. 108 Berlin Sticker, ball-bearing top, bottom and side heads. Motor on each head. Round top and side heads. Motors for side heads included. ALL FOR $4,500 or will sell separatcly.
LIBERTY MILL & LUMBER CO.
1025 Terminal Way, San Carlos, Calif.; LYtell l-210+
For Sale
30" Baxter D. Whitney PLANER (single), Jointer Bar and Grinding Attachments. Ideal Production Machine. Priced for QUICK SALE. Can be seen in Los Angeles.
Address Box C-2759, California Lumber Merchant
106 West 6th St., Room 508, Los Angeles 14, Calif.
FOR SALEKiln boiler, smokc stack, fans, steam piper, instrumentE, etc.
Frank Burnaby
STanley 3-2060
RE-SAWS
52" Twin Turner-S4" Single American Both like NewTerms to Suit
LYcoming 3-3021
CApitol 5-09@
-SPECIAT SERVICES_
B UY-SELL-REPAIR_S ERVICE
Fork Lifts and Straddlc Trucks. Complete shop and field servicc. Ponable Welding, Special Fabrication, Steam Cleaning and Painting. Service Available 7 Days a Week All work guaranteed.
COMMERCIAL REPAIRS AND SERVICE ll15 North Alamcda Street, Compton, Calif.
Phones: NEwmark f-8269, NEvada 6-48O5
THERE'S MONEY IN YOUR UNCOLLECTABLE ACCOUNTS
For fast and personal collection service of your delinquent accounts, submit your past-due accounts to our office. Specialists in lumber trade collections.
Public Adjustment Bureau
(Licensed and Bonded)
Ben Dorren, 760 Market St., Suite 927; San Francisco 2, Calit.
Phones: Office-DOuglas 2-7114, or Residence-LOmbard 6-9368
C.AR UNLOADING CONTRACTORS
Lumber Handling Specialistrl Unload cars from any spur and haul to jobsite. Specializing in sorting, sticking and processing, for small or large construction progtams.
5143 Alhambra Ave.
Established 19{3.
CRANE & COMPANY track yard

Phone Collect: CApitol 2-E143 Los Angeles