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WANT ADS

WANT ADS

When it comes to sprouting things big' the acorn is a piker alongside the twde from which sugar cane grows. For the acorn only fathers an oak. but the sugar cane node, through production of tough cane fibre, has sired three of the greatest advances in building history-

I building insulatioll-From cane ffbre in 1e2l sound eonditionin$-rn 1924 came another great advance from cane fibre-Acousti-Celotex perforated cane fibre tile . I combining high sound absorption with paintability. At last architecLs had a practical way to build gaiet into offices, schools, and hospitals. to control noise in factories. and to correct acoustics in churches and auditoriums. Today, becauseof Acousti-Celoter, noise in busincss and industry is on its ua! out. single-wall constfuction-uore recently the trend toward single-wall construction in residences and industrial,buildings has been accelerated by the development of Cemesto a fire-and-moisture-resistant asbestos cement wall unit with a cane fibre core. Cemesto, one integrated material, replaces the 8 to 10 separate layers used in building ordinary residential walls and permits the erection of industrial buildings with light-weight economical "curtain" walls, partitions and roof decks. more tO COme-Vou'll notice one thing in common about these three contributions of cane fibre to building progress-each is a multi-function material. This illustrates the continuing objective of engineering research at Celotex to give you better building products-at lower cost.

- came Celotex cane fibre board combining low thermal conductivity with great structural strength. tr'or the first time, architects could reduce more economically the flow of heat and cold in all types of buildings, with a single, mass-produced, low-coet structural material. Today, because of Celotcx p ioneer in g, heat-leahing buildings are obsohte.

Gie me ane spark o' nature's fire, That's a' the learning I desire; Then, tho I trudge through dub an' mire At plow or cart; My Muse, though hamely in attire,Ma5r touch the heart.

,< {< * -Robert Burns

Lord Chesterfield said: "Most arts require long study and application, but the most useful art of all, that of pleasing, requires only the desire." tr {.

Along the same line, listen to De Maupassant: "What is conversation ? Mystery ! It is the art of never seeming wearisome, of knowing how to say everything interestingly, of pleasing with no matter what, of fascinating with nothing at all."

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Which is best, to be distinguished, or undistinguished?

Temple Scott says that to be like everybody else is a mark of mediocrity. It means you are undistinguished. But it also means to be safe, for when one is undistinguished, one is unnoticed.

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Dr. Nicholas Murray Butler used to say that in every organization there are a very few who really do things, a somewhat larger group who just stand by and watch, and the rest of the gang just take things for granted, and don't care' t * tr

Every time'someone comes along with a new idea that startles the world or revolutionizes something, men rise up everywhere to announce that they had thought of it long before. The difference is that they-assuming they tell the truth-only thought of it. The big question is not who first discovered a worth-while idea, but who introduced it to the world and put it to work.

Funny how an ia." *ii ;t; some intelligent men. I know men who almost have a fit every time they get hold of sorhe new and interesting idea. They worry with it like a cat with a captured mouse. They won't just grab it and shake the livirig daylights out of it. They just nibble it to death; nag it to pieces.

Eight hundred ,."r" "f i *1""t"" poet named s'Hota Rustaveli uttered the following pattern for friendship: "\Mhat you keep, is lost; what you give, is yours forever." It has been quoted innumerable times, but never improved upon.

Someone asked Confucius what he thought about an after life, and the old O'riental replied: "flow should I, who know so little about this world, know anything about another?" How wise that old man was! It has always seemed to me that the height of egotism is for some mortal man to tell you all about the plans and thoughts of that Mind that made a million, million solar systems and operates them all in perfect order.

All humans do not look with the same degree of admiration on our American miracles. I remember mtrny years ago when a very prominent Britisher, Lord Balfour, made his first visit to this country, and enthusiasts were showing him New York. One of them pointed to the tallest skyscraper in sight, and said: "Think of it ! That building is absolutely fireproof ! It couldn't possibly burn down !" And the dignified Britisher looked at the great building with calm eye, and remarked: "What a pity!" ***

If you want something to think pleasant thoughts about along the line of industry and economics, how's this? P. W. Litchfield, chairman of the board of Goodyear Tire & Rubber Company tells of the mighty changes for the better in the tire industry. Forty years ago, he says, a Goodyear tire worker got 40 cents an hour for his work, he produced tires that sold to the consumer for $35 each, and which would run two thousand miles on the average, making one hour's work equivalent to 23 miles of tire service. Today that same type worker gets $1.63 per hour, the tire he makes sells to the consumer for $14.40, and will run an average of 34,000 miles; making one hour's work by one man produce the equivalent of 3,800 miles of tire service. Think ol it-23 miles against 3,800 miles ! No wonder Mr. Litchfield proudly states that "only under the American system of free, competitive enterprise, could such things be done."

The greatest "triple threat" man in history was Aristotle. When Dr. Will Durant was asked to name the greatest thinkers in history, he placed Aristotle at the top of his list. When H. G. Wells was asked to name the greatest MEN in history, we find Aristotle one of that short list. When Elbert Hubbard was asked to name the best educated men in history, there, also, we find Aristotle. If you are looking for an interesting guy to read about and get better acquainted with, try Aristotle.

One of the pressing questions of life is today, and has always !ssn-'rvv[3t is the best business for a young man to start life in ?" The other day I was talking to a friend on the street when a young man passed by. My friend called my attention to him. He said-"Two years ago that young man was making one hundred dollars a month, and today he's making one hundred thousand dollars a year salary." I was naturally interested in such rapid promotion. "Of course" added my friend, "he changed businesses." "What business is he in now?" I wanted to know. And my friend grinned. "The best paying business on earth," he said, "the son-in-law business." And when I stopped to think the situation over, I believe my friend had something there. Tell the young man starting out in life: "Be honest, industrious, ambitious, and marry a rich girl. No business pays so much money for so little ability as the son-in-law business." f'll admit that frequently when I contemplate some highly paid son-in-law, I am prone to wonder what he would be making if he were turned loose in a strange Iand with one change of shirts and a five dollar bill.

In this column last issue I wrote about money; with the frank declaration that personally I could not understand the science of same. Since then I have read a little money history that I found deeply interesting; yet only added to my difficulty in trying to understand money-especially international money. This is the story: back in 1847 the railroad panic was on in the United States. It spread abroad, and paralysis came to business and finance in all Europe. The exchanges were closed. The factories were closed. Riots followed the unemployment that preceded starvation. fn such times, dangerous men find their utmost advantage. There arose a fanatical, God-hating young man named Karl Marx, who preached a doctrine that is yet heard on this earth; the doctrine of hate of all employers, of all "masters," of all possessors of property. He preached death to all such, and his*follow*ers were legion.

Then, in 1848, a thing happened in California-a very, very small matter in itself-that upset the revolution and put business, and finance, and sanity back in the saddle. They struck gold in California. And as the gold was claimed from hill and stream, the hymn of hate in Europe died fast. The money exchanges, and business centers came to life, factories started, and in no time at all capitalism became again the prevailing economy, and vitality came back to a money-sick world. ft was the gotd they struck at Sutter's Mill that saved the business and industry of the world, and retired the hate singer, Karl Marx, back, temporarily, into the darkness from which he had sprung. He still lives through his teachings and his works in the minds and hearts of the haters and lame-brains of the world, however, and it is his teachings that we are now again combatting by sending American gold and goods abroad to strive for the soul of the world. Does this convince you, as it does me, that money is hard to understand?

Let us pursue this subject of money a little farther, this time with the assistance'of a very clear thinker and writer, Lynn Landrum, of The Dallas News. He says: ,'People keep on making a mystery of the dollar shortage abroad. But it is no mystery. The whole world today is selling this country this year (1948) about seven billion dollars worth of goods. At the same time the United States is sending abroad about twelve billion dollars worth of goods. And twelve minus seven equals five. If we give that five billion dollars worth of goods away, we never get paid for it. If we don't give it away, the world can't pay for it. And that's the dollar shortage. That's all there is to it. you can't swap horses if you haven't any horse. It is really a most painfully simple

Landrum makes it simple, doesn't he? So, what our American effort called ERP is going to have to try and do is to so build UP the economy of Europe that they can produce over there enough things that we need and want in this country to enable them to sell us as much as we sell them, and thus balance the dollars. Landrum thinks, as who does not, that the present attitude of the government of Great Britain (which is that Uncle Sam should GM Britain the gold and cash with which to pay for what we send them in the shape of goods) is utterly ridiculous. Yet that's what their big shots DO demand. Where Uncle Sam gets off in the matter, not even the British thinkers try to explain. Cordell Hull once said that in trading horses you should always be sure you get a horse. Our hope and the hope of the rest of the world is that the rest of the world work hard and earn and create money and goods to exchange for what they want from us. When you ask a store for credit for your purchases, you don,t ask the store to give you the money to pay for the goods; you simply guarantee that you either have or are going to work enough to produce the wherewithal to pay the bill. And that's what we've got to help the rest of the world to doand make them do it in order to get credlit. Or am I just all mixed up again?

Changing the subject. A young man was told by his eye doctor that his vision was failing fast. Said a friend, jokingly-"You'll have to get a seeing-eye dog.., ..Not me,,, said the other, "I'm going to get me a seeing-eye woman.',

Remodels

George Rodecker, manager of the Williams Lumber Yard, Azusa, recently announced the completion of extensive remodeling of office space, and the addition of a large new entrance and main sales lobby.

The interior of the new building is decorated in knotty pine paneling, insulating wall board, panelette, insulated ceilings, and asphalt tile flooring.

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