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Use Fhese Convincing New Helps Fo Boosf Your Lumber Soles

,TII{E time has arrived for -f aggressive salesmanship on the part of every retail lumber dealer.

Conditions are ripe. Leading economists agree that building costs have hit rock-bottom-that soon they will start going up. Capitalize on this fact! Already the indications of renewed activity in home construction have started a trend to stiffening prices. Make this ttend a certainty. Show your customers that construction costs are the lowest since the World War-that they will probably never again be so low. Tell them that by building the homes they have long planned now, they can save as tttuch as 20/s.

Start Today

Use the convincing material that the Association has prepared to help you sell the big idea in your territory. Write today for sample newspaper mats, newspaper publicity articles, stickers, and "Build This Year" mailing pieces that are available at half cost for distribution to your prospects. The opportunity is yours, now. Take it. Use the convenient coupon.