ROUTDS 1UMBER COMPANY

Books

The most remarkable creation of man. Nothing else that he builds really lasts. Monuments fall.

Nations perish.

Civilizations grow old and die.

After an era of darkness New races build others.

But in the world of books are volumes

That have seen this happen again and again And yet live on, still young,. Still as fresh as the day they were written, Still telling men's hearts t<*t<

Of the hearts of men centuries dead.

-By Clarence Day

He preached of the Prodigal Son's returri, And asked what they thought? Said one"I don't see no reason for killin' the calf ' For somethin' the boy has done."

*

BY JACK DIONNE

reply, asked why there are so many more old drunks than there are old doctors?

A group of men -"r. "Jr'J."ilg r,,rt "r, one asked another to comply with a certain request. The reply was an emphatic "No." Another of the group said to him, "You should reply like a diplomat, a lady, or an insurance prospect. When a diplomat says 'No' he ineans 'Maybe,' if he says 'Maybg' hs means 'Yes,' but if he says'Yes,' he's no diplomat. Or, in case a lady is asked for a kiss, if she says 'No' she means 'Maybe,' if she says 'Maybe' she means 'Yes,'but if she says 'Yes' she's no lady. Again, take the case of an insurance prospect. If he says 'No' he means 'Maybe,'if he says 'Maybe' he means 'Yes,' but if he says 'Yes' you'll know he can't pass the physical examination."

Know the Success ""*rr]

The father of Success is Work.

The mother of Success is Ambition.

The oldest son is Common Sense.

Some of the other boys are Perseverance, Flonesty, Thoroughness, Foresight, Enthusiasm, and Cooperation.

.The oldest daughter is CHARACTER.

Some of her sisters are Cheerfulness, Loyalty, Courtesy, Care, Economy, Sincerity, and Harmony.

The baby is Opportunity.

Get well acquainted with the father and you will be able to get along well with the rest of the gang.

**d<

Nobody ever added up, The value of a smile,

We know how much a dollar is. And how far is a mile;

We know the distance to the sun, The size and weight of earth,

But no one's wise enough to tell, How much a smile is worth.

"Threats may be u"r*;"; Jo ano". who utter them," said Ho Ho, the sage of Chinatown. "A timid person may become so frightened that he fights in desperation." ***

We still cling to the opinion that an all-time championship retort was that of the man who was warned by his doctor that liquor might shorten his life, and who, in

During the war an excited agent burst into the FBI office waving a small notebook. "I found it in the subway," he told his chief. "Look, it's all in code." Sure enough, on one page were the cryptic symbols "K1-P2-CO8." The agent in charge knitted his brow. Putting the best brains in the office on the pazzle-and failing-he forwarded the book to Washington. The experts couldn't break the code. Everybody was baffled. That is, everyone except the stenographer, who took one look, giggled, and said, "It's simple. Knit 1, Purl 2, Cast*O,ff 8.

Jackie Miles, television comic, says that Television has ruined the home life of his family. For example, says he, when my wife called our four-year-old son to come to breakfast this morning, he said: "I ain't'hankerin' for no cereal, Maw." * ,< * ffi neo END wAX sEAtED ffi nNrt-sTArN TREATED ffi nnecrsroN TRTMMED ffi raseo EDGEs ffi wcra GRADE MARKED

And they tell about a store operated by a Quaker, which has a sign in front that reads: "Do it thyself."

Reminds of the .ra".ry,*gtly-i"ir"a Quaker lady, whose car collided with that of a rough drunk, who then proceeded to give her a shocking tongue lashing. She sat quietly until he ran out of gas, then she calmly said: "I hope that when thee returns to thy kennel, thy mother bites thee."

Second-hand car advertisements continue to tell about the car that was "owned by a pair of old people, and treated with the best of care for just a few thousand miles." There is a bookshop on Hollywood Boulevard that has a sign reading: "Just purchased a Beverly Hills library read very slowly by an elderly lady."

He gazed in wonderm.la J ttie to*,etiest looking woman his eyes had ever beheld. So he looked up a friend, and asked who she was. "That," said the friend, "is Mrs.

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Wright." Said the first: "Now I know for the first time what that wise man meant who said-,f would rather be Wright than President."'

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When the crack door-to-door salesman was asked what was the real secret of his success, he said it was due to the first five words he always uttered when a woman opens the door. IIe says, "Miss, is your mother home?',

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The young clergyman was conducting his first church funeral service, and those present looked at him in shocked surprise as he said: "You may now pass around the bier.,'

Blessed is the -.r, -nj nl"rrl* nothing to say, refrains from giving wordy proof of that fact.

If you don't learn anything from the mistakes you make, there is no use in making them.

Tact is the art of making a point without making an enemy.

Any man who is too big for the little things of life, is likely to be too small for the big things.

Today's profits are probably yesterday,s good deeds and service.

**cF

"Yes," said the little man with the quiet voice and the patient smile, "I seldom complain. I'm like Job, in the hands of an all-wise and unscrupulous providence."

***

When the philosopher Montaigne wrote about his great

wErcoME!

As The CALIFORNIA LUMBER MERCHANT turns over a new volume with this issue, marks its thirty-third birthday and continues to look ahead, we welcome the following new firms into Vol. 34, No. 1 and the ever-growing family of CLM advertisers:

Getz Bros. & Co. (Page 39)

Harbor Lumber Co., Inc. (page 61)

Lumber Terminal, Inc. (page 17)

Herb Meier Lumber Co. (page 69)

Roddiscraft, Inc. (page 32) friendship with Stephen La Boetie, he explained it by saying, "Because it was he, because it was I."

Some wise man once said: "If you think you think, ask yourself what is the greatest thought you ever thought; then listen to the silence." One can think much, and think little. Ancient Greece produced many who knew little but thought a great deal. Modern life produces a lot of people who krpw it all and think nothing about it. A penny for the average person's thoughts is the market price. Thinking is not a gift of the gods, but the reward of endeavor.

Speaking of thinking, u" ;"J think, Junior, that there is any man in Washington-or elsewhere-smart enough to intelligently distribute billions of American dollars into (Continued on Page 27)