OOOTHE BRAND TIOSI

Dealers sll over the country can tell you from experience that Celotex Insulation Board Products sell faster easier. And no wonder-for year after year, impartial surveys have proved that of people who ask for insulation board products by brand lrrarrre, rnore ask for Celoter tha,n any oth,er kind,!

No other leoding brqnd of insulation board products gives customers all the advantages of genuine Celotex. For no other is made of long Louisiana cane fibres-Nature's tougher, stronger "long life" fibres. And only Celotex has the exclusive (patented) Ferox@ Process that protects against fungus, dry rot, termites.

Highest quolily, plus over a quarter century of hard-selling national advertising, have established the Celotex brand name in every community... have created widespread consumer demand for Celotex Insulation Board Products.

Consisleni, effective Celotex advertising in rHE sATURDAI EvENrNc posr, BETTER HOMES & GARDENS, FARM JOITRrrrar. and other popular magazines, builds confidence . . pre-sells your prospects makes your selling job easier !

So to step up soles and improve profits -stock, display and promote genuine Celotex Insulation Board Products. Celotex gives you ever5rthing it takes to do a better sales job. including colorful consumer literature, eyecatching displays and tested newspaper ad mats. Contact your Celotex Representative now for full details !

CET'9pEX Insulating Interior Finishes

Widuty preferred for remodeling or modernization of home and commercial interiors of every t5pe. Celotex Insulating Interior Finishes build, insulate and decorate, all at one tirne, at one loro cost. Variety of stunning, exclusive colors. Rich, interesting textures.

Full range of sizes in Tile Board, Finish Plank, Building Board, Beveled Interior Board. Tile and Finish Plank have the famous Celotex ,,E,'-Joint that assures easier, snugger fit... faster, more se- cure stapling or nailing . . true, level surfaces. Strong, dust-proof, attractive! Completely conceals staples or nails.