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Exhibit Spoce Going Fqst for Notionol Deqler Show

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With nearly three-fourths of available booth space accounted for in the first 14 days of sales, the 6th annual NRLDA Building Products Exposition was off to a flying start last month, according to Oertell Collins, Exposition general- chairman. Participating in first assignmints of space for the National Retail Lumber Dealers Association's 1959 show, set for November 14-17 in the Cleveland Ohio Public Auditorium, were a record 132 suppliers, about one-half of which have contracted for largef spaces than they used in the 1958 NRLDA Exposition, Mr. Collins indicated.

Twenty-two of the firms listed in the initial space con- tracts are newcomers to the NRLDA Exposition, none h3ving .participated- in the dealers' 1958 show in Chicago. The "Avenue of New Dimensions in Selling," a n6* NRLDA show feature rhade up predominanti"y of large spaces from which sta_ndard exhibit height and depth restrlctrons are removed, was almost completely sold out, as were most of the standard-size exhibit boofhs flanking the "Avenue."

Exhibitors in this area, which was created to stimulate imagination in display merchandising, will utilize it for dramatic introduction of their 1960 lines or to give a spec- tacular kick-off to a new product.

Chairman Collins, a Savannah, Georgia, lumber dealer, is ''pleased but not surprised" with the show's record space sales kick-off. "Inventory and services of the dealers are the real ke_y-to the building material market of the '60's,,' he said. "We believe industry suppliers are beginning to recognize this trend and many are putting thJ deale-rs, show first for this reason. One of our hardware exhibitors told us, on applying for space, that the NRLDA Exposition is now their Number One show, and in their opinion is by far the best of the three top trade shows in this industry. Industry-wide attendance promotion, plus early morning and later afternoon timing of sales-centered dealer manage- mgqt meetings, have helped the NRLDA Expositi,on achieve this new position of leadership."

More than 60 categories of building products are represented among first space assignments for the 1959 show, covering practically every type of material used in construction of homes and commercial buildings, Mr. Collins stated.

- P_uil.4rlg material suppliers wishing to participate in the 1959 NRLDA Exposilion should iontact: Martin C. Pyyff, Exposition Director, NRLDA, 302 Ring Building, Washington 6, D.C.

The 1959 Exhibitors List to date includes: Aluminum Company of America, Richard C. Bennett Manufacturing Company,_ E. T . Bruce Company, Celotex Corporation-, Douglas .Fir Blywoqd Associalion, Federal Houiing Administration, Filon Plastics Corporation, Flintkote-Company, Lloyd _A. Fry Roofing eompany, Georgia-pacific Corporation, Independent Nail & Pact<ing Compiny, International Paper Company, Long-Bell Diviiion ; Inteinational Swimming Pool Corp., itaiser-Aluminum & Chemical Sales, Inc., Kordite Corporation, The Lumber Mutuals, Masonite Corpo_ration, National Oak Flooring Mfgrs. Assn., National Plan_ Serviqe, Inc., Plywall Producti Company, Inc., pruden Products Company, Reylolds Metals eompany, R.O.W. Sales. Company, Simpson Logging Company, -sinipson Redy_ogd Company, United States plywo6d Corporation, United States Steel Corporation. Upion Company, Wes[ Coast Lumbermen's Association, Western pine Association, Western Red Cedar Lumber Association. Weverhaeuser Sales Company, M/eyerhaeuser Timber Compiny, Winton Lumber Sales Company, and Wood Conversion C'o.

Gqloverus Elects Gront Metzger Vice-President of Production

Directors of Calaveras Celnent Companv elected Grant W. Metzger' vice-president in charge of production at the organizational meeting in San Francisco, April 28.

Metzger, manag'er of the company's San Andreas, Calif ., plant since 1953, succeeds E. M. Barker, deceased.

A graduate in mining engineering from the University of California and holder of a Master's degree in business administration from Stanford, Metzger joined Calaveras as assistant to the plant manager in January 1951. He supervised constructiori of the fourth of the company's five huge kilns. Prior to joining Calaveras, Metzger served in Grass Valley, Morenci, Arizona, and as mining consultant to various Mother Lode mining firms. A retired colonel

Redding Yord Joins tMrtNC

The Chas. C. Meek Lun.rber Co., Redding, has been enrolled in the Lumber Merchants Assn. of Northern California in the LMA's continuing membership drive. The manager of tl-re yard is E. H. Haunschild.

in the U.S. l4arine Coros.. he is a member of engineers clubs.

Metzger is being stlcceeded as plant manager by Orrin E. Weeks, who since 1951 has served Calaveras progressively as engineer, assistant quarry superintendent, and technical assistant to the plant manager.

Sroff Ghonges ot Cascqdes Plywood

Charles W. Fox, president, Cascades Plywood Corporation, announced at the regular quarterly directors' meeting the retirement of two old-time employes of the company.

On July 1, A. E. Anderson leaves active employment as ,r16s-president and general plants manag'er, a'position he has held since 1940. At the same time, Victor Torrey, Log-, ging division manager of Cascades operations since 1944, is also retiring.

Their respective positions are being filled by Jack Brande, who will become general manag'er of the Lebanon operations, and Gordon Bell, who will become Logging superintendent. Orvie Johnson, at present sales manager of the Lebanite Hardboard division, will soon move from Portland to Lebanon to become production manager at the

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