lgth Annuol Convention Condids qt Yosemite Notionol Pork

l. J*k Pmeroy (leftl (qeght by the (mermo <hotting with "Hm" 6d Lenore Knolt,

2. lir. John Wewer, Chclie Crors, Jr, of the TruckeeTclta Lmber Co., lir. od |tlr:. Dick Cror of the Cr6t Lumber Co., John "Shorty" Weder md Mre. "Pat" Crocr.

3. The Bill Gilmores of Smnyvole (Colif .l Lmbsr Soler.

4. Bob Hqthfloy (Hill & Morld, Frqml, lo ftlsringe. (Americo Lmber €o.), Bortqq od Jerry (HtMl liashek od Pemenle'r Jiil Beotty.

5. An epeciolly hsppy tworme wc Nwlywedr Sylvio od Chofie Cror, Sr. (CLl/t, 5/l/591 , wirh frimdly cmpetitorr frm the other end of Lr*e tqhe, Betty od Hcrold Doyton of the Nevqdo lumber Co, l. NWPP Field ltd De6 Prqtmon, Mr. od itlro. Hugh Rorm of Colifmio Sggor & Wertern Pin€, qnd lrouboder.

L LMA Treqrurar lrq E. Horto, Mr. md lln, Otto T.etten of PCA, Dwler Joe Kirk od Mrs. Hqfm.

2. Ivlr. Wirnm, Al Ntiller of the Wirnm Lmber Co., od W. J. Wirmm, chief of police ol Hillsborough.

3. Clee-up of crowd at lhe outdoor brokfot nnds Rurh od Eqle Johnlo, Jr. of Wctronville lmber Co., Dot md Bill l o.8eqlh, Chqlie md Mn. Wilson.

4. Tqlbof Lmber'r Bill Holihm ord Dolla Cmpoy'r Chet King.

5. Chqlie Crqr, Jr., llck Giles, Bill Johnrq, lledco Solenooger Ed Noe qd lolph Lmo.

2. The LMA'! Pmeroy, Heord od Knoit pore ( l. to r.l with ihe NRLDA'r Blockrrock (right), the Seoftle deoler.

3. Elk Grove Deoler Hmer Derr qnd Don Wilro (Centrol Lmbe Co., sto<kt@l , ot right, wddr .olq-pitch of o unidflti0ed wholerolermo on Borboo Wilso-

4. ilr. dnd ilt6. G@rge Atqtin ol Stcktn od Jim od lAory Hopftinr reploirh the rupply for midentined gee5tr.

5. lrlr. od Mrr. Ler ley of the Sdlo Crur Lmber €o. od Mr. crd Mn. Sleye nqr of th€ Cmtrol Lmbq Co.

TUESDAY HEAD-TABIE (1. ro r.) President Knott, llrs. Fronk Heord, Sonlo Msrio Deoler Joe Kirk who retirad os .r director ofter 34 yecrs of lftlAoiviry in every time of purchase, provided it is so stated on the contract the customer signs.

The business session concluded, the lumbermen ioined their ladies in the main dining room for luncheori with Frank Heard presiding.

The first speaker on the afternoon program was NRLDA President H. W. Blackstock, president of the H. W. Blackstock Lumber Co. in Seattle. Mr. Blackstock. who office, ond NRIDA Presidenr H. W. Blocksrock. RIGHT PHOTO: V-P. Fronk Heard, Mrs, Knoti, Mrs. Alice Blockstock ond Speoker Ken thonks has to date covered over 30,000 miles and visited most of NRLDA's 33 regional offices since his election to the presidency last November 25, opened his talk by noting that women control 85/o of the money and 80/a of the buying power in the Nation (Mr. Blackstock also noted that women control 97/" of the gossip, too!).

In urging dealers to continue and improve their merchandising techniques, the NRLDA president stressed the

TOP IEFT: LllA Executive Vice-Pr*idenl Jock Pomeroy (left) ond the |lw prerid{t, Frc* Heord, will be wcllng in <lce hmny now for <onrlqnt inprevmentt in Lll,A mmbe. o<livities.

TOP CENTER: Fother-qnd-son pose is struck by Cloir Hicks of the Hi(ks lumber Co,, with hii 56, Clcir, Jr.

IOP RIGHT: Edword: lrletcqlf of the King Lumber Co., ond Rcy Nelid.

LOWER [EFT: Mr. ond Mn. Horold Horlness of the Hmer l- Hcyword Lumber Cmpoy's yod in Solino,

LOWER CENTER: Associcdim men Deon Pre!lomon (lefi) of the NLMA-NWPP, who wc me ol the speokss (!ee Poge 381, ond Owa Stebbins of the Cqlifornio Redwood As5Giotio, importance of the woman buyer-that woman shopper that we're beginning to see more and more of in lumberyard showrooms across the country.

LOWER.RIGHTT New LMA Member! Peggy ond Ken dNeill of the O'Neill & Ellis Lmber Co., which wo! wrillen up in d re.sl issge.

In discussing the lumber dealer profit picture, Blackstock noted that average net profits have slipped to only lfu/o of. gross sales . a figure which pretty much sums up why conventions and clinics such as the 19th LMA Annual are being regularly held throughout the nation.

In closing, Blackstock paid high tribute to LMANC as an association as a rvhole, and particularly to LMA Executive Vice-President lack Pomeroy and his assistant Ken Ruck, and urged a unified associaiion effort striving for increased membership and improved marketing patterns.

The last speaker on the 19th annual program -was the

The Lumber Merchants Assn. of Northern California acknowledges with thanks the cooperation of the following firris, the Cocktail Party hbsts at the l9th annual convention in the Ahwahnee hotel. Yosemite National Park, April 20-21:

American Sisalkraft Coro.

Allied Building Credits, inc.

Armstrong Cork Company

Blue Diamond Corporation

Bestwall Certain-teed Sales Corp.

Bonnington Lumber Co.

E. L. Bruce Co,, Inc.

Building Material Distributors, Inc.

Calaveras Cement Company

California Redwood Assn. -

Calif. West. States Life Ins. Co.

The Robert Dollar Company

Drake's Bay Lumber Co.

Fairhurst Lumber & Plywood Sales Co.

French & St. Clair

Lloyd A. Fry Roofing Co.

Garehime Corporation llarbor Plvwood Corp.

Hobbs Will Lumb.r Co.

Fred C. Holmes Lumber Co.

Lamon Lumber Company

Lumber Dealers Materials Co.

MacBeath Hardwood Companv

Masonite Corporation

National Associates, Inc.

Pacific Cement & Aggresates

Pacific Fir Sales

The Pacific Lumber Company

Pabco Bldg. Mtls. Div., Fibreboard

Paramino Lumber Company

Permanente Cement Compiny

Rounds Lumber Company

Red Cedar Shingle Bureiu

Reid & Wright Co.

Simpson Logging Company

Schlage Lock Company

Tarter, Webster & Iohnson

Talbot Lumber Company

Union Lumber Company

Wendling-Nathan Company

West Coist Lurnbermen's Assn,

Western Pine Association

Western Pine Supply Co.

Wholesale Buildins Supply. Inc.

Woodside Lum ber.-Co"i1i"ity

_ (Entertainment courtesy of Plywall products Co., John E. Smets.)