Emerson Tqlks lllerchondising

Emerson was a great thinker, and his mental travels covered most of the important pathways of life. For instance, he wrote wisely and practically on the subject of commerce, or merchandising. He said in part:

"Commerce is a game of skill which every man cannot play, which few men can play well. The right merchant is the one who has the just average of faculties we call common sense; a man of strong affinity for facts, who makes his decision on what he has seen.

"He is thoroughly persuaded of the truths of arithmetic. There is always a reason, in his mind, for his good and bad fortune; and so in making money. Men talk as though there vyere some magic about this, and believe in magic in all parts of life. He knows that all goes on the old road, pound for pound, cent for cent-for every effect a and that good luck is just another name purpose."

There is deep wisdom in these remarks.

An Editorial perfect causefor tenacity of

Dubs, Lld., heody for Big Weekend

Dubs, Ltd. President Hollis Jones, and Sam Nigh, Hebbron-Nigh Lumber Company, announce that all is ready for a recordbreaker of a weekend at the Pasa Tiempo Golf and Country Club, June 6, 7 and 8. The annual ladies weekend event, which has become the high spot of the Dubs year, last year attracted nearly 100 Northern California lumbermen and their wives. The official tournament will be played Friday afternoon, with cocktails, dinner and dinner-dancing following. However, members and guests are urged to "live a little" and stay through the weekend.

Bloir Brothers Sells R.ighrs

Placerville, Calif.Sale of the sawmill and lumbering operations of Blair Brothers Lumber Co., near Pacific, to the MichiganCalifornia Lumber Co. was reported here last month. The transaction marks the first time since 1856 that the Blair family has not been connected with the timber business in ElDorado county, since John and James Blair came here from Scotland and started operations. The present company was formed in 1909 by Art, Matt, Walt and Albert Blair, and was sold in 1948 to sons and nephews, Art, Alfred and Gordon Blair, and Clark Smith.

The sale in April involves a 160-acre tract, sawmill, planing mill site and timber contracts. Gordon Blair said the government timber-sale policies hamper small operators and Blair private stands would permit only another 5-year operation.

"The Blair Brothers company is not going out of the lumber business by anv means." Gordon Blair told the Placirvilie Times. "We are going to continue our wholesale and retail business in Placerville and will probably expand to other types of building materials."

Club 39's 'Bqseboll Night'

Oakland Hoo-Hoo Club 39 held a "Baseball Night," April 14, at Fisherman's Pier. Paul Gaboury secured Walter Mails of the San Francisco Giants as the speaker and the talk was heartily enjoyed. The "Quiet Hour" at 6:39 was sponsored by L. J. Carr & Co. with Ed Cryer pouring, Cheim Lumber Co. r,r'ith Leo Cheim and Jim Ramsey at the spigot, General Box Co. with Murray Studley and Kermit Noble on tap, and Winton Lumber Sales Co. with Tim Fraser hosting and toasting.

O'Connor Yqrd Joins tMA

San Francisco.The C. M. O'Connor Lumber Company, Vallejo, Calif., has joined the Lumber Merchants Assn. of Northern California. Edgar Thompson is managing partner of the retail operation.

(Tell tlrcm uou sau it in The Californi,a llumber Merchant)

Figures Show Suburbqn Trend Moy Be Slowing Up in L.A.

The Los Angeles City Planning Dept. revealed this month that the past 3O-year trend of Southland residents settling in the suburbs may now be slowing up, with many moving to close-in apartment buildings. The Los Angeles Times reported that for the first time since 1920s, consiruction of apartment-house dwelling units swung ahead of single-family housing last year. The developmenl, generally suspected pll last year, was confirmed in the latesf quarteily^pop^ulation_ estimate, which shows Los Angeles with 2,358,120 residents (at press time), an increase 6t S,SZO in three months and a gain of 114,219 over the special U.S. census of 1956. It shows that the city growth -leveled off in the last 1957 quarter.

The report said many families may be moving towarcl the city's heart to avoid the ever-increasing triffic con_ gestion on freeways and highways and to spend some of the time at home they now spend sitting in their autos waiting for traffic tie-ups to ease. The tight-money market was also believed responsible for some of thq apartment- dwelling increase, with its attendant decrease in single- family rrnits.

Teco Western Reseqrch Monoger

Louis A. Patronsky, a leading wood technology authority, has been named western research manager foi-the wood products research. lab-oratory of the Timber Engineering Company, research affiliate of the National Lumber Manu-factnrers Association. He will work with lumber manufacturers and wood product manufacturers and users in the western United States, also assist the Teco research staff in recommending and preparing research proposals. His headquarters will be in Coeur d'Alene, Idaho.

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Scotch

A Scotchman, leaving the home of a friend he had been visiting, held out a nickel and a dime in his hand, and said to his friend's little son:

"Now, Sandy, which one will ye hae?"

Young Sandy said: "Ach, Mr. McTavish, I was always