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Just ask lourself Who gets lhe Blame lor High Prices?

It's over your counters that your customers shell out those high prices that hurt so much. They don't pay the manufacturer. They can't pay labor. They pay you!

And so they blame you!

You can fight this stigma, and at the same time strike a majot blow at the inflation thac threatens your entire business, when you advertise U. S. Security Bonds.

' Purchase of Security Bonds by your customers reduces the potential for credit inflation, stabilizes business, keeps money in your community, makes better customers for you.

To restore the confidence of your customers in you, to demonstrate that you are side-by-side with them in the same battle, advertise and display this symbol and slogan!

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IOH PRI0T$ " America's Security is Yoar Security "

This campaign will be nationally advertised, nationally broadcast, nationally displayed. Customers will look for the slogan and symbol in yoar advertising, in yo*r store.

You benefit yourself and your country by making this plan work. If you. haven't yet received your complete Advertising and Promotion Kit, write to Retail Consultant, Advertising Section, U. S. Savings Bonds Division, Treasury Department, \Dflashington, D. C.

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