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shaping up in most plywood every reason to believe that our seven billion square feet."

markets in 1959, there rs sales this year will surpass

At the same time, he warned that capacity to produce is growing just as fast. There is roughly one billion feet of excess plywood capacity hanging over plywood markets now. Agnew said capacity grew to 7.2 billion feet last year. It will be about 7.5 billion feet by mid-year and it u'ill reach an estimated 8.1 billion feet bv'the end of the year.

Conceding that there will probably always be a few producers who do not choose to support a combined promotional effort, Agnew called for at least %)/o industry support of DFPA to keep it strong and effective.

He pointed out that other building materials manufacturers are out-spending the plywood business in promotion of their products by an average of six to one. He said that the plywood industry is spending only three-tenths of olle percent of its sales dollar on promotion through

I)FPA, compared with representative building an average of L8/o for about 1,000 material manufacturers.

All-New Ostrom Plonf Now Operoting

Ostrom Lumber Company's Marysville plant, severely damaged by fire last Fall, has been rebuilt from the ground up and will soon be back to full production, according to Co-Managers William Pendola and Cecil Schiffner. The p-iant is currently operating in a brand-new 8Ox120, all-steel building, and new equipment to date includes a Farris resaw, an Irvington Auto-matic double end-trimmer and a Stetson-Ross planer with a 120,000 bf per 8-hour shift capaclty.

Bill Novak, who heads the big "O" (those gals) sales organization, soon contomplates an estimated -plarit production of 21500,000 bf monthly following the eaily Mirch opening of Ostromfs two sawmills*Grizzly Creek-Lumber Co. and Rock Creek Lumber Company.

P.O. Box 385

Monufqcturers

Stock ond Deroil Flush Doors

CRESCEI{I BAY DOORS

Wifh Microline Core

What happens to a retail lumber yard when it makes way for progress? Shown here are last photos of Reid-Stoddard yard on Riverside Drive, Los Angeles, when it was discontinued last month, after many years of service, for the right-of-way for the new Golden State Freeway. Six months ago more than a million feet of lumber and building ma: terials were available for the drop-in trade. Today, an old burner and a few sticks.

Don Allison ond Bill Rcndqll Esroblish New Wholesole Firm

To facilitate their association with the retail lumber dealers and their associate company, Commercial Lumber Co., Inc., Don Allison and Bill Randall, veteran Southern California wholesale lumbermen, have established the AllisonRandall Lumber Co., Inc., with offrces and concentration yard in Downey, California. The new firm will continue as exclusive procurement and sales agents for the Commercia Lumber Company, operating from the plant at 7221 East Firestone Boulevard in the heart of the Eastside industrial area.

"It is our desire to offer a most complete service to dealers throughout the Southland," said Don Allison, president of the newly organized concern, who has been identified in the lumber industry in Los Angeles for more than 25 years.

"We shall continue to stock a complete line of Pacific Coast species for dealer delivery and pick-up, including specified lengths and those hard-to-get items," declared Bill Randall, secretary-treasurer of the firm. Bill decided to make lumber his career following World War II and worked in every phase of the business through operations, aclministration and sales to gain his thorough knowledge of the business.

Morgan Williams, formerly with Dant & Russell, and for the past 10 years in wholesale sales in the Southland area, has joined Allison-Randall to handle distribution yard sales. He is well known at the dealer level and throughout the lumber fraternity.

(Tell them aut sau it in The California Lumber Merchant)

Big Combinotion Concof at Fresno Moy 15 by San Jooquin Hoo-Hoo

. San Joa.quin_ Hoo-Hoo Club 31 will stage a big combination.meeting_ inco_rporating the club's arinual S-ports Day and its annual Barbecue with a Concat. The bie .,three-ringt' affair will b.e staged at the l\Iadera Golf and eountty Clu"b, with the golf tournament scheduled for 12:59 p.m.

Elmer Rau is general chairman of the event and reservations for the tournament should be sent directly to Dealer Rau bt Madera Lumber & Hardware. Continuing in the sports theme. a bowling tournament will eet und&way at the Madera Bowl at 529 p.m., with Boi Lewis, Maf,era Lumber & Hardware, handling reservations for that event.

The annual Barbecue will get underway at 7 :39 p.m. and will be co-chairmaned by Ch-et "Chef" Iiarshner ind Bob Schlotthauer. The third -big event, the Concat, will follow

1 the jrr^ldup spot at 8:29 p.m., with Vicegerent Snark Craig Gaffney wielding the baton in that diviiion.

C. E. "Mac" Macdonald of Bernie Barber and Associates will be publicity man for the three-way affair, which should draw one of te largest turnouts in ricent Ciub 31 history" according to President Rau.

McPqdlond Joins Colqveros

Calaveras Cement.C_ompany announces the appointment: of William G. "Bill" McPariland as the compiny's sales. representative in Santa Clara, Santa Cruz, San Iieniio, Mon_ terey, and San Luis Obispo counties. He will headquarter. il tle S.an Jose Builders Exchange. For the past foui years. McPartland was employed by ?rovenzano Bros., Sr"t, Clara hard materials dealers. He also has been on the ,ri"". staff of Peninsula Building Materials_Co. in Menlo park, and Kaiser Gypsum Company in San Jose.