''Courtesy Letters Poy Dividends

i All the world loves courtesy. 'i,', Whether it be man or vsoman, hard-boile.d or soft,. hearted, they are always pleased at some gesture of real courtesy.

;. The writing of courtesy letters by a merchant-a lumber r,';' merchant-can bring splendid results. In fact, the bestpaying letters a merchant can write are those that are not compulsory, not part of tikre regular business routine. ; Writing such letters attracts attention because they are iir:,'out of the ordinary, and the writer creates for himself a i.. 'pleasant place in the estimation of those who get the letters. fn most retail lumber operations the manager is so busy

HALET BNOS.

sArIA

ilolllGA

P.O. Box 385

Mqnufqclurers

Stock qnd Detqil Flush Doors

Wirh Microline Gore THE that he has not time-or thinks he hasn't, which amounts to the same th,ing-for writing more than the absolutely essential letters of order, inquiry, acceptance, receipt, etc., and he does not go about seeking other letter writing.

But the man who finds or makes the time to writc a courtesy letter at frequent intervals is generally hugely pleased with results. Folks like unsolicited, friendly, courteous l,etters of that sort.

And, of course, the better the letter the better the results. Not an easy thing to do, to think up something interesting to say? Right. It isn't. Nothing really worthwhile ever is. But that doesn't mean it should be tabled. Find some subject you think will interest the other fellow, tell him in friendly and terse. fashion, and leave him speculating on what a nice sort of business man the writer is. And how thoughtful.

Big Plons €omplete for S.F. Hoo-Hoo Dinner-Dqnce - Mqy 3

Arrangements are complete and tickets now on sale for what promises to be the biggest and best Ladies Nite dinner-dance ever staged by San Francisco Hoo-Hoo Club 9, according to Club President Hugh Pessner. This year's annual event will again be held at the California Country Club in South San Francisco under the direction of Bob Kilgore, Fairhurst Lumber Co. In addition, Fred Ziese of Gamerston & Green, a member of Cal Club, has made arrangements for those who wish to play golf Friday afternoon, May 3, preceding the evening's festivities.

The evening will get underway at 7 p.m. with libations sponsored by West Coast Timber Products Agency, Fairhurst Lumber Company, Lumber Sales Company and the San Francisco Hoo-Hoo club. Dinner will be served promptly at 8:30 p.m. (prime rib or--lobster) and daniing to Paul Law and his orchestra will continue to 1 a.m. Also, sometime during the evening, the long-awaited club drawing will be held and three lucky winners will claim their prizes.

-Tickets are now on sale ($7.50 each) and may be obtained from Ticket Chairman John Prime at Lumber Sales Company in San Francisco.