ulat /'i* IRAD EfhARK rhnh /o2 -

QUAIITY PIYWOOD. Fine Douglas fir from Oregon's rain forests. Modern mills and machinery-manned by veteran plywood workers. Grademarkin g and. trademarking----: double guarantee of quality.

EXPERIENCED MANUFACTURE. Associated is a pioneer in the plywood industry, with a third of a century of plywood manufacturing, experience. This kriow-how is an important value of the APMI trademark.

EFFICIENT DISTRIBUTION. Associated maintains its own warehouses in major building areas. This insures quick, efficient service from adequate stoiks plus intelligent on-the-ground cooperation from exPerienced APMI salesmen.

INTEGRITY OF ftIANAGEMENT. Honest prices and fair dealing is a basic Associated policy-always has been and always will be.

PRODUCT DEVELOPfiIENT. Recent new Associated products that have opened up new markets and new sales opportunitief include Sea Suitl dicorative fir plywood (Select and Knotty), Vertical Grain plywood, Ply' ron, Hardwood-iaced plywood in Birch and Lauan Mahogany.

ALL OF THESE FACTORS are built into, and are a part of the Associated trademark. Look for it on plywood you buy. \7e wellcome your inquiries.

Joins Whire Brothers Soles Stoff

White Brothers, located at San Francisco and Oakland, welcomed Dale E. Crail as a members of their sales staff effective March 22.

Dale is a graduate of Westminister College, Fulton, Mo., and during World, War II served as an operations officer on Admiral Nimitz's staff at Pearl Harbor and Guam.

He has had extensive backgroundl in hardwoods in the Midwest and attended the John McClure School of The National Hardwood Lumber Asso,ciatiorr. Memphis, Tenn., in the fall class of 1953. Prior to his present association, he had been connected with the Chicago sales office of the Frank Paxton Lumber Company, headquarters Kansas City, having been with that firm since the end of World War II.

Dale is married and has one child. His hobbies inclucle golf, photography and private flying.

Rich Robbins, Pacific Western Lumber dena, returned last week following a visit offices at Arcata, Calif.

Norfhweslern Golifornicr Lumbermen's Club Elect Officers

The Northwestern California Lumbermen's Club held the last meeting of the Club year on Friday, March 19, 1954, at Lenzi's Supper Club in Eureka. Outgoing Presi.ient, Bob Halvorsen, presided over thc election meeting and after the new appointments, turned over the gavel to Charles Murray, Newquist Lumber Sales, elected president for the new Club year ending l\Iarch 31, 1955. ln uddition to Charles Murray, the following were elected t.r serve as officers and directors:

Vice president, Arch LeFors, Hammond Lumber Company; secretary-treasurer, Don Oder, Tarter, Webster & Johnson, Inc.; and sgt. at arms, I{enry Dreckmann, Coast Pacific Lumber Company. New directors elected were: Bud Allen, Pacific Fir Sales; Les Metcalf, Northern Redwood Lumber Co.; Ted Stolesen, Mutual Plywood Conrpany; Larry Wiklund, Fairhurst Lumber Company; and Bob Halvorsen, Coast Pacific Lumber Company, outgoing president and automatically included on the board of directors for one more year. Hold-over directors (to serve one more year) are: Bob Hansen, Hansen Pacific Lumber Co. ; Don Metcalf, Pacific Lumber Company; Les Westfall, Humboldt Stevedore Company; and Tim Wood, Pacific Western Lumber Company.

Company, Pasato the company

Art Wahl, E. L. Bruce Co., Oakland, returned to tl-re Bay Area March 20 after a three week business trip to Vaucouver B. C., Vi'ctoria and part of Washington and Oregon.