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WRLA Makes Hisrory with Biggest Convention
El'ect Bettis PresidentTlwong to Dgnamic Displog of Trade ErhibitsEoaluate Distribution Problenwand Leam of Neu Trends in Merclwnd,ising
by HARRY O'DANIEL i lTCHEtt
Public Relotions Consultont, Western Retoit Lumbermens' Associotion
1711 delegates from as far away as Alaska stormed the doors of Portland's new Memorial Coliseum when the Western Retail Lumbermen's Association met for its 58th annual convention and building materials exposition, February 11-13.
It was the greatest show this dynamic group has ever staged in its more than a half-century of service to the elpandin_g retail lumber and building materials industry of the Pacific Northwest, and the greatest trade exhibit-\iith over 125 booths-ever held in the area.
Thanks for the big success are due to the unflagging efforts of Ross G. Kincaid, managing director (elevatl-d to the rank of executive vice president at the annual election; the association's hard-working secretary, Alice Stewart; and the competent headquarters staff.
_ Qomprising the high command were president Raymond E. Morgan, co-chairmen Frank Davis and Newton A. King, the executi'i'e committee and the regional vice presidents and directors.
_ J, M. Bettis, Irrigators Lumber Company, Caldwell, Idaho, was elected president to succeed Ray Morgan Build(Conti.nued on Page 72)