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E\^/AU NA KILN DRIED

Thig ncnlc ig yoru csaruqnco ol thorouEhl& properly, cmd nnile6ty f,iln Dricd Pondrroca Plne Lumber, Mouldingn, crnd Cut Stocl EIIERY nonlb ol the yecrr.

E\(/AUNA BOX CO.

f,Icnncth Falls, Oregon

Bepresenlcrtivee

Cenbcl Ccrlilonric Pyrcmid Lunber Scrles Co., Ocklcrid

Southern Calilornia cmd Arizoncr

E. K Wood Lumber Co., Log Angeles boy. Ah shows you how a strong niggah knocks on dat rock.tt

As good as his word, he took one mighty swing, the hammer crashed down, and the rock busted into a score of pieces and scattered all about. He looked proudly at the other hammer man.

"You sees how easy 'tis fo' a strong man?" he said. The other one was not prepared to admit too much. He said:

"Shucks, bon you ain't so strong ! Dat wuz easy t'do aftah I got dat rock all softened up fo' you!"

NE\V SAN JOSE YARD OPENS

J. P. Thomas and Ed Mulcahy are starting a retail lumber yard at 175 South Montgomery Street, San Jose. The name of the new concern is Thomas-Mulcahy Lumber Co.

Depends on the Cut

One upon a time there was a man, who, in a restaurant gave his order to the waiter. "Bring me a piece of beef," said he.

His neighbor, being wiser, gave his order in these terms: "A filet mignon, medium well, with mushroom sauce."

"Why," asked the man, t'be so particular? Beef's beef. You're going to too much trouble."

Each was served, the neighbor with the filet as ordered, but the man received a scrawny, tough rump cut, boiled to utter tastelessness. Violent and noisy was his complaint.

"How now," said he, "my neighbor and I both order beef. Yet his is luscious, flavorful and juicy, while mine is lousy."

Up spoke the neighbor. "True," he said, "both are beef. But I ordered the proper grade for the use intended, while you mentioned only the species, without grade or pattern number."

MORAL: The taste of the meat depends on the cut. And there may be an application of this principle to lumber-even to so fine a wood as that which is called Red.

-California Redwood Association

Confierence Held With S. F. Wholesalers

R. T. Titus, director of trade extension for the West Coast Lumbermen's Association, Seattle, held a conference with San Francisco wholesale lumber dealers and mill representatives following a luncheon at the Engineers Club.

Mr. Titus outlined the activities of the trade extension department, drawing attention to the amount and variety of literature on the various species of lumber that is available to dealers for distribution to their customers. He spoke also of the publicity campaign the Association has carried on in the newspapers in behalf of the Homes Foundation and told of excellent results obtained from this publicity.

The speaker also discussed details of a W.C.L.A. salesman's reference book which will be issued in loose leaf form and made available to every lumber salesman in the country when it is ready.

Mr. Titus said it is the intention of the Association to hold these salesmen's conferences in the various districts twice a year.

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