Reported in The California Lumber AGO TODAY

Merchant, March 'a, 1934

: March 5,1934, was set as the date on which all retail lumber dealers in Southern California would file their individual price lists . Frederic S. Pal, mer, manager of the pine department, left on an eastern trip for Santa Fe Lumber Co.. San Franiisco Henry S. Patten of Patten-Blinn Lumber Co. and T. B. Lawrence of LawrencePhilips represented Southern California at the Feb. 27 meettng of the 'WCLA in Portland Henry M. Hink, salesmanager of Dolbeer & Carson. returned to his San Francisco desk :from a 10-day business trip The ad- vertisment of the California Redwood , Association in this issue shows the installation of redwood roof sheathing on the enormous new U.S. Navy dirigible hangar at Sunnyvale, Calif.

William Rufus Spalding, owner of the Spalding Lumber Co. line of retail yards, died in Visalia, Feb. 11. He was of the most highly esteemed re- tailers in the state where he lived 65 of his 75 years. He entered the lumber business in Truckee but moved to Visalia in 189.

The selling and overhead expense on retail lumber for Northern California was fixed effective Feb. 15 at 25/o of the cost at the yard plus handling and delivery cost of $6 for cities over 500,000 population, to 95.20 for cities under 75,000. Mode markup of building material will be 45%, 44% and 42/o on the population basis . . William W. Woodbridge was appointed manager of promotion of the Red Cedar Shingle Bureau Joe Rogers, manager of the Sterling Lumber Co., Salinas, secured Ben C. Phillips of Nicolai Door Sales Co. as speaker at the Kiwanis meeting Max Cook and O. G. Grimes completed a month's trip introducing new Palco line products of The Pacific Lumber Co. to Southern California dealers . . . Charles T. Gartin, son of James U. Gartin, presidentmanag'er of the Stanislaus Lumber Coi, Modesto, started covering a northern territory for Schafer Bros.

Mr. and Mrs. Homer Derr of the J. M. Derr Lumber Co., Elk Grove, welcomed a son, their first, Feb. 5. : The Wheeler Osgood Sales Corp. ap- pointed Fred J. Crosier to the SoCalArizona territory under Larue Woodson . T. P. Hogan Co., Oakland, started specializing in supplying full mill bids through the NoCal retail yards and enlarged the planing mill department under R. D. Laphan

Henry Swafford of E. J. Stanton & Son, Los Angeles; was elected second vice-president of the Natl. Whsle. Lumber Distributins Yard Assn. Directors are C. H. -White of White Brothers, San Francisco, and D. J. Cahill of Western Hardwood Lumber Co., Los Angeles John H. Plunkett, president and general manager of The Pioneer-Flintkote Company, died suddenly in New York City, Feb. 16. He was well known from his west coast' sales activities for the company and maintained his Beverly Hills home.

The Union Lumber Company appointed Mason E. Kline manager of its Southern California operations, effective March 1. He is recognized as one of the outstanding technical authorities in the lumber industry

W. W. Peed of the Los Gatos Lumber Co. visited San Francisco and said he