Issuu

THE

MERCHANT

LUMBER.

Vol. 34 No. 16

Fcbruary 15, 1916

IN BUSINESS OVER THIRTY.THREE YEARS

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A successful solesmon olwoys shows the customer the product ond osks for the order. You con iump soles on high-profit

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hordwoods by putting Gordon-Moc' Beoth's hordwood "solesmon" to work for you. lt ottroctively disploys severol species of surfoced hordwoods in o smoll spoce ond invites your cuslomers -righi ot the point of sole-to buy ond use this decorotive wood. Stort turning

hordwoods into big profltsl Let us put one of these "selling" disploys in your solesroom N0W.

This soles disploy is oimed porticulorly ot getting you your shore of the onnuol multi-billion dollcrr "do-it'yourself" business. Estimotes show thot home croftsmen soles represent over 30o'; of the building products morket. Get oboord this

profrtoble bondwogon by sellinq more hordwoods. And remember Gordon-MocBeoth Hordwood Co. is your best source for the finest ond lorgest hqrdwood supply in this oreo !

T..IIIIIIIIIIIII

norowooq Co. Lo. uoroon-fllocueorn Hordwood Gordon-MocBeolh p. O. 1282, Dept. B, Socromento, Coli{. Pleose send me detoiled informotion on

the G-M Hordwood Soles Rock

Socromenlo . 2727 - 65th St. Phone Glodstone 2'2657 Ooklond . 8400 Boldwin St. Phone LOckhqven 8-2578 Berkeley Hordwood Co. 2546 Son Poblo Ave., Berkeley, Phone AShberry 3'9224

Nsme............... Compony......... Address..........

proof

Upson wall board saws cleaner, smoother!

How a fiber wall board saws is a sign of its inside quality. And look at the difference in the saw test. Upson Yro" (as pictured above) is cleaner, smoother . . . the competitive board is rough, unsightly, a useless edge. Try this test yourself! You'll discover all Upson wall boards-Yr6", fuo and ft" are top quality, head and shoulders above other fiber wall boards. Top quality because Upson wall boards are made from spruce wood fibers. Several thicknesses are laminated together under pressure to re-form wood fibers into a rugged, super strong board. Upson wall boards are really workable. Paint beautifully, too. Don't "dtink" paint.

Upson wall board comes with softly pebbled surface on one side, smooth on the other. Upson wall boards are truly versatile with thousands of uses. And Upson wall boards are unmatched by any. Have stable price, repeat

economy.

99% new sprucg tr00d fibers laminated lor

Prove this by dropping ink on Upson. Note there's virtually no soak in. This mears extra

sales, good profit for you. Manufactured Dy The I ne Upson uol by Company, IJpson Point, Lockport, New York.

WA]I. AND

CEIlING PRODUCTS SIDING, SHEATHING great strength

Februory 15, 1956

I. E. MABTIN (On Lecve)

M. ADAMS Mcacaer

THE CALIFOR}IIA LUMBERMERCHANT

OLE MAY

Southern Ccrliloraic

News ond Advertising

JackDiorne,ptblishu'

Incorporcled uldsr lhs lcws ol Cclitonic J. C. Dioaae, Pres. cFd Trecs,; J, E. Mcrtia, Vice Pres.; M. Adus, Secrelcry

SAN FRANCISCO OFEICE

NEED PORTER

Publiahed the lst trnd lSth ol eqch month ql Boomg 508-9-10, 108 Weet Sixth Street, Los Angeles, Cclil., Telephoae Vlndike 4565

Mcacging Editor

Eatered cs SEcond-clqge nctter Septenbet 25, 1922, at the Post Officqqt

Los fugeles, Calilornic, urder Act ol March 3, 1879

3*?,fte|;L"1'1"t':jl',:o.o"et""' Los ANGELES 14, cALrFoRNrA, FEBRUARv 1s, 1es6

How Lumber Looks The National Lumber Trade Barometer reported

shipments of 503 mills in the week ending January 28 rvere I.3/o above production; new orders 1.5/o above, and unfilled orders were 39/o of stocks. In the year's first month, orders were 8.9/o above production, but in the current week were 13.4/,; belorv the previous week. The West Coast Lumbermqs's Assn. reported for 171 mills (149 operating) in the u'eek ending January 28: production, 1I5,211,79A feet; shipments, 111,500,O22 feet; orders, IO2,640,44 teet (10.9% under production). In the first month of 1956, orders totaled 1.5/c over production. The Western Pine Assn. reported for 111 miils in the rveek ending January 28: production, 74,747,000 feet ; shipments, 80,332,000 feet (7.5/a above production); orders. 91,811,000 leet (22.8/o above production). The California Redwood Association reported production of 42,133,N0 feet and shipments of 33,603,000 feet during

wErcoME ! In this issue, rve rvelcome these neu' advertisers into the family of California Lumber "Nlerchant-is€rs": . . Page 75 Cal-Pacific Lumber Company

... 25 Homasote Company .. . .. 73 Industrial Lumber National-American Wholesale Lumber Assn. . . .. . 36 ... 68 R. F. Nikkel Lumber Co. ..

UnitedStatesLumberCorp. . The Upson Company

......

. . . Cover 2

MAX M. COOK O0 Mqrlet St.

So Frocisco ll YULor 2-,!797

Advertising Bctes on Applicotion

In This Issue Vogobond Editoriqls . .. 5 25 Yeors Ago . . . .. 34 My Fovorite Story ...... 10 Obituories ....... 72 Fun-Fccts-Filosophy .... 56 WcntAds ..... 78-79 Potien-Blirrn Liquidoting l0 Yords 2 LMANC Plons New Estimoting Course 2 "Don't Overpoy Your Tqxes 8 Bequmont Deoler Shcnes in Form Awqrd ... .. ... 12 SCRLA-Hoo-HooMembershipConference ..... 14-15 NAHBMeetsonHousingHeodoches New Blue Lumber Preservcrtive Found Strcrble Lumber Compony's 50th Yeor

......

Deqlers Climb Aboord Home Improvement Bondwcrgon. 24 Economic Book-Boloncing ond Home-Owning-Editoriol . 30 Hoo-Hoo CIub 2 Stcnts Boys hoject . . . .. 32 ?a See Greqter Home Demcmd, Remodeiing in '56 70 Yumq Yord's Outstcmdinq Christmos Prom'otion .

71,73, 77

Personqls

New Products lnformqtion

The AD\TERTISERS INDEX will be lound on Pcge 80

December, a decrease in production of 436M feet and in shipments of 17,434M feet from the unusually, hea'i'y shipments of Decenrber 1954. Both were also dorvn from November 1955 as a result of the December flood conditions in

Nortl-rern California. Total Redr'r'ood production for 1955 by the 20 reporting mills rvas 8/o above 1954; shipments were up ll/o. Orders on hand December 31 r,vere 84,602,N0 feet, compared u'ith 63,664p}O on Dec. 3I, 1954.

The Southern Pine Assn. reported for 106 mills in the r,r.eek ending January 28: production, 18,704,000 feet ; ship-

ments. 17.287.UJ} feet ; orders, 16,800,000 feet.

. STUDS, BOARDS, DI'YIENSION TUXIBER

Exclusive Soles Represenfotives in

O PLANK, TIffIBERS, RAILROAD TIEs, INDUSTNIAT CUTTING5

. DOUGLAS FIR, R.EDW@D, PINE,

WHfTE FlR, SPRU€E

WHOIESALE azf$Zilshire Boulevard, Los Angeles 17, Calif. MA. 6'9134 'Teletype 763

Harry $Thittemore, Gen. Mgr.

. . . . 18 . . . 20

Southern Californio

for: Foirhursl Lumber Co. of Colifornio . . .

CAIIFONNIA TUIYIBER }IERCHANT

Potlen-Blinn Liquidoring tO of lts Retail Yqrds; Will Continue With 13 Reports reaching The CALIFORNIA LUMBER MERCHANT from Redlands and Chino are that the PattenBlinn Lumber Co. closed its lineyards there on January 31 and is also pulling out of Pasadena, Riverside, Hermosa Beach, South Gate, San Gabriel, Monrovia, and also the city yards in West Los Angeles and on Sth street in downtown Los Angeles. Ten retail yards in all are being liquidated. Patten-Blinn will continue to operate 13 yards. Acting Manager Pete S. Johnson at Chino said a brief bulletin from the company headquarters gave notice that the company was going to close the yards as of January 31. It reportedly stated simply that the board of directors had decided it "would be best for the over-all operation" to shut them down. The Chino yard has carried more inventory than many of the other yards and Johnsoh said the long haul of big stocks was probably one of the reasons for the closing. Whether or not the Chino yErd will be sold intact and continued as a lumberyard is still in doubt, said Johnson; he understood two or three people were negotiating to buy it. The original plan was to sell buildings and property but not the stock, although this would be changed for the Chino yard if sale negotiations were completed. ' The Chino yard has been supplying lumber and building materials to the Pomona valley for 5O years. It,began as a branch of the L. W. Blinn Lumber Co. H. G. Shafer and Art Shattuck of .Ontario as partners bought out the Chino (Coritinued on Page 62)

TMANC ro Hold Esfimqting Course f n Sqn Frqncisco Morch 12-16 The ability to accurately prepare building material estimates, bids and lumber lists is recognized as one of the most important qualifications a lumber dealer's emplovee must have. To provide this training, the Lumber Merchants Association of Northern California will conduct a five-day Estimating Course at the Whitcomb hotel in San Francisco, March 12 through March 16. The major portion of the course will be conducted by the author of a copyrighted Estimating course. In addition to instruction in blueprint reading, construction and materials estimating, each student will receive a complete set o[ materials and text for his future use and reference. Other subjects to be covered during the course are Truss Construction, the Lu-Re-Co Panel System, Pre-Cutting and Pre-Fabrication. In addition, there will also be an important session on llome Construction Financing which will include detailed instruction in the procedure for obtaining and processing FHA and VA insured loans. A highlight of the course will be a field trip to provide the students witrh the opportunity to inspect a large precutting operation conducted by an association member. A visit to several tracts and individual building projects to witness and compare new construction methods and ideas for conserving time and reducing costs is also planned.

Jonuory Sefs Anofher R.ecord! The city of Los Angeles has just completed the biggest building month in its history to set still another record, an all-time January peak, on the heels of the record-breaking year of 1955. Permits issued in the city last month totaled $40,100,0,{4 and, with the $31,112,765 valuation for the unincorporated county area, brought the grand total to $71,212,749-compared to $58,869,425 in January 1955. The dwelling permits totaled 2,480. More than half of the city's January building figure occurred in the San Fernando Valley, $N,411,253, with 2,775 of the total 5,185 permits. With this sort of start in the year's first month, Building Superintendent Gilbert Morris said 1956 might well pass the 1955 record-of $433,455,885 and see the city hit $500,000,000.

NWP Open Agoin to 'limited Freight'; Storts looding Woiting Lumber Stock San Francisco-The Northwestern Pacific R.R. is "back in business" and was to be opened to limited freight traffic to Eureka, Calif., by February 15. All major washouts and slides had been cleared early this month and crews last week rvere just doing mop-up rvork. NWP again completed repairs to a small washout near'Scotia Bluff (scene of the

big washout during the Christmas floods), which came during the heavy mid-January weekend rains. Actually, the NWP line was open early in February but they were making thorough tests before resuming service. The NWP sent southbound freight trains out of Eureka January 31 for the first time since Christmas and empty freight cars were due to arrive there February 6 to take on loads of waiting lumber products with single-unit trains to test recent repairs during February by moving these accumulated loads, said G. L. Morrison, vice-president and general mairager of the railroad.

ThC NWP tOId ThC CALIFORNIA LUMBER MERCHANT oarlier this month that it has hopes of resuming NORMAL freight traffic from Eureka by the end of February (the,only thing that could throw this off would be more hard rain). The California Highway Patrol at San Rafael reports that Highwdy 101 is open but was still pretty muddy in spots north of Willits earlier this month. Work was progressing and traffic delays lessening, but clearing all the slides rvas still a major problem. Ground was so waterlogged in spots that vfhen they clear a slide it just fills up again. Barring any more rain, 101 was expected to be in "fair" shape by (Continued on Page 28)

Simpson Offers to Purchcrse Northern R.edwood Lumber Co. San Francisco-Simpson Lumber Company, Seattle, has offered to purchase the entire capital stock of the Northern Redwood Lumber Co., Korbel, Calif., it was announced by the latter's presi{4nt, C. G. Price, late in January. Although Simpson's offer rts for an undisclosed sum, the transaction is understood to be one of the largest to occur in Humboldt

county in many years.

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bUnr, it's beautiful to look at . . . in grain and figure,

Gold Coast Cherry is the new beauty star in flush doors.

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in warm, light, modern colot. Glamorous rotary-cut

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More good news! Gold Coast Cherry cuts finishing costs: its beautiful,color makes stain unnecessary-its smooth, close texture requires no filler.

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Price? Actually louter tban maty domestic barduood.s!

That's Mengel rotary-cut Gold Coast Cherry appeal, buy-appeal-any way you look at it.

profitable minate? Door Department, THE MENGEL CO., Loilsttille 7, Ky, lfengel Doors eguol or exceed the requiremants ol Evreov ol Stondords specificolions CS200-55

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See for yourself: order an inspection lot from your distributor. Why not phone or write him . . . this aery

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CATIFORNIA I.UMBER MERCHANT

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You can

lrrlJnet's aJJ,J/A/ aJltdtJ/d, still further in handling lumber... with the HYSTER Swing Shift

Endloader Combination Hyster XA-60 (6000 Ib.) lift truck with Swing Shift Endlooding Altochment grosps o lood of lumber from the end {qbove) qnd deposits it in q lruck.

Here is the conrbination of Ilyster XA-60 I"ift Tnrck ancl Su ing Shift I:ndkrading r\tt:rchnrent th:rt today is redrrcin.q the cost of hrLnclling lurnber, p:trticul:rrly flrrn l-roxc:Lr to t:trcl, and fronr yarcl to trrrck. 'fhis neu' ilttachnrcnt picks Lrp rr load of lunrber bv

eripping it bl tlte cud (see left) and deposits tlre load accur:rtel\'{rn another pile, or ()n ir truck. Bec:ruse of the "S* ing Slrift" fc:rture the lift tnlck ()l)er:rt()r c:ln lt.r()\'c tlre lo:rd siclcu'd.7s r,r ithout nr:rnerrverilrg s ith tlre truck. Bccausc thev carrv r':rpacitv lrrrnbcr loacls over the -l nrrrghcst grouncl, IIvste r Lift rLrcks todav are cuttin.q costs for Iurnber hendlers cven * here . 'I'he llvstcr Xu\-6t) and ZA-tt0, erluippccl * ith tl-re ri{:ht jol)-handling att:rchnrent, often rnukes possible nttc ltltndlilt.q opcr:rti()n in rrrol ing st()(-k fr()nl boxc;rr t() sl()rilge st:rcking ()r truck ...ilt anr *crrthcrl

YoLrr Ilvster clc:rler u ill be glacl to sho* 1ou horr' 1az loo catr reclrrce \orrr costs s/l// ltrrtl:tr, rcglrrclless of ho*

\'()Ll lrrc prcscntlv hrrnclling vorrr lrilrrber.

HYSTER COMPANY 4445 3rd Sfreet, Son Froncisco 24, Colif. 2425 So. Gorfield Ave., Los Angeles 22, Colif

Mlssion 8-0680 RAymond 3-6255

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Februcry 15, 1956

BY JACK DIONNE THERE IS ONLY ONE ARISTOCRACY-

THE ARISTOCRACY OF INTELLECT;

ONLY ONE NOBILITY_THE NOBILITY OF CHARACTER; AND THE PROUDEST TITLE THAT ANY MAN ON THIS EARTH CAN WEAR IS THE KINGLY CROWN OF AN AMERICAN SOVEREIGN.

L...r,tty in "This Week"

A series of articles

magazine intrigues me."ro;r;r It is entitled "Let's Put Pride Back in Our History Books." Each short article in the series is, based on some great patriot in American history. The

thought is to keep Americans proud of their American heritage. Too bad such thougl-rts could not be printed often in every newspaper and magazine in the country. There is a great need'.

man without a country." A prayer: Please, Lord, send us men, many me,n, who can write arnd talk that way, and drive home the gospel of Americanism unadulterated with taint of foreign entanglements.* * * Recently in this column I tore loose and threw such verbal rocks as I had in my small arsenal at the pl4n to ship another five billions of dollars for export to all the traBh of the world under the title of economic foreign aid. I found strong allies in those expressed opinions. The strongest was The Saturday Evening Post which, almost on the same date that my column went into the mails, said almost the same things in its lead editorial of that number. Made me feel like the ant who crossed the rickety bridge the same time as the elepha,nt, and remarked to the monster: "We sure did shake that thing, didn't we?"

*:N<*

' The dilution of the vital spirit of Americanism by the

' spreading of the gospel of internationalism and one world-

ism, is appare,nt in this land. There are innumerable evidences.of this fact that could be pointed out. One is that nobody makes patriotic speeches in this country any more. They just make politica,l speeches. I called attention in this column at the time that in the Presidential election of two years back, nobody that I read or heard of made patriotic speeches. Everything was partisanship of one sort or another. The immortal greatness of America and the pride of being an American seemed overlooked. Flag waving in this land reached a new low.

The Post warned tt tt i".

not attempt to meet

phony rubles with real dollars "nluld in the cold confict grow raging between this government and that of the Russian Thing. To decide that we must double our American aid to meet

Russian PROMISES of aid, is irrational. The Post declared its disbelief that the Russians could produce evqn a small part of the aid this country has been giving avtay, even if it were honest in wanting to meet and beat our aid

efforts and expense.

,< *

I flatter myself thart I know a lot of smart people. Isn't it passing strange that not a single one of the many men I knbw-and women, too, by the way-favors a continuation

Every so often a septic sea of slop arises in the press of this country about some alliance of an American girl with some titled foreigner. You would think that for an American girl to marry a title with some foreign character tied to it was a triumph of some sort. As though any foreign tltle could compare with the proud title of an American 'Sovereign. I rise to remark that no foreign title can compare with it. The proudest thing an American girl can do is to marry some fine America,n boy and raise a crop of kids with brains in their heads, iron in their blood, sand in their craws, and a heritage of decency and honor behind them. Yes indeed, "Let's Put Pride Back in Our History Books," and in our press.

of foreign economic aid with our cash? In fact, most of the men I talk to, and those I consider the most intelligent,

get even hotter than I do when they approach the subject. They just see no sense in any further broadcasting of our money to buy friends. Someone has well said: "America likes its friends-isn't it sard she*hasn't any?"

Just so that nobody will misunderstand where I stand in this giveaway matter, let me repeat that I a1m completely, bitterly, and unalterably opposed to any more giveaways. I am unwilling to believe that there are men in this government capable of planning such giveaways; playing God with intelligence so far less than Infinite. We all saw what * * they called FOA swilling away billions of dollars for years As W. C. Brann wrote some sixty years ago: "A true - under the direction of men of the most ordinary capabiliAmerican loves all of his country, and not just part of it. ties. Just think of Harold Stasse,n with an army of assistHe loves every acrd of its sunny soil, every hill on which ants running loose over the world throwing in all directions the morning breaks, every stream that laughs back the the cash extracted without his leave from the payrolls of image of the sun. He is an American from the ground up. Mister John America. Think of it ! It may spoil your diHe may belong to no political party, nor to any creed, but gestion-and one of the most able men I know or know of as long as Old Glory blazes in the sky, he will never be a. told me he got i,ndigestion just from mentioning it-but :{<

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think of it anyway, and raise your voice wherever possible againstit' * * r( But in spite of the opinions of us small fry, unless something happens and happens soon, we are going to appropriate those billions again for export, even though the earth reel, the heavens fall, and black chaos return again. Truly it seems that never since this earth was b,uilt out of chaos and old night; never since this thing we call man began his pilgrimage from savagery upward on this planet, has there been such a nation as this, so easily led astray that even the whiskered blunderbusses of the Kremlin can draw us toward the morasses of destruction by lighting will-o'the-wisps that none save ourselves could be induced to

follow'

:r * *

Now we shall change the subject, lest our appetite for dinner be sadly disturbed by the discussion of such unpleasant things. Senator Joseph Weldon Bailey, far and away the finest platform orator I ever.heard, used to say when he got reafly to blast his political enemies off the face of the earth: "And now, my friends, we are approaching a very distasteful subject; we are going to talk about (and here he would name his opponent); men have said to me, 'Remember, Bailey, God made that man'; and I say maybe He did, maybe He did; but if He did, when He made him He marked him; He marked him so that all men might know him; He marked him so that all good men might shun him; and He wrote across his face, 'without recourse on Me,' and turned him adrift in the universe." Had I the power of the youthful Bailey, I would be sorely tempted to take to the stump, and battle this waste and giveaway business of today. The other day the *rr;

J"r"I."..u the birthday of one

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LUT,IBEN. MERCHANT

Likes Hoo-Hoo Goveroge Gentlemen:Excellent magazine! Especially, complete coverage on Hoo-Hoo activities. Keeps me in touch with my fine West Coast "buddies."

R. "Wig" Erwin, Lumber -M. llouston 17, Texas (as he believed) appear once more in a new and more elegant edition, revised and corrected by the Author."

+** I yield to no man in my admiration of Franklin, but I

must in truth report that in his epitaph this great American was guilty of direct plagiarism. For he found and lifted that text almost verbatim from the writing of that great Dutchman of the lSth century, Erasmus. 'Yes, Erasmus, also one of the greatest printers of history, wrote it in a book called, if I remember correctly, "In Praise of Folly." No doubt Franklin became acquainted with the works of the great Dutchman through his history as 4 printer, and grabbed off that wonderful epitaph. Ben knew fine literature when he found it.

* * *

Just the other day Henry L. Mencken died. He was one of the most quoted and controversial editors of the last

fifty years in this land. He, too,left behind his own epitaph, but Mencken, no doubt, wrote this one h.imself, which read: "If, after I depart this vale, you will remember me and have thought to please my ghost, forgive some sinner and wink your eye at some homely girl." Mencken was an ; ;. end. Arnd when he was "*nori" asked what he would say if he found out after death that there is a future life, he replied that he would simply say-

of its giants-Ben Franklin, printer. When that man, in his youth, breasted the swollen wagers of the Thames and crossed the great river with ease, a famous Englishman said: "Franklin could have been the greatest swimmer in

"I was mistaken.".

the world; but God had greater work for him to do." In the countless recent reviews of his career, his self-written epitaph was always quoted, as follows: "The body of B. Franklin, printer (like the cover of an old book, its contents torn out and stript of its lettering and gilding), lies here, food for worms. But the work shall not be lost: for it wiil

And here, perhaps, would fit in the famous old epitaph found on the grave of a young Britisher: "flere lies poor Jimmy Pumblequod, ffave mercy on him, Gracious God, I know he would, if HE were God, A,nd YOU were Jimmy Pumblequod."

PONDEROSA PINE DOUGTAS FIR

>F * *

WHITE FIR,

SUGAR PINE INCENSE CEDAR,

ANNUAI. PRODUCT'ON 60 ,UII.I,ION Tredc llrrl

High Altitude, Sofi Textured Growth MODERN MOORE DESIGNED DRY KILNS Manufacturer and Dictibutor

PAU L BUNYAN IU'UTBER CO.

Rcairtercd

SUSANVILIE, CALIFORNIA ANDER,SON, CALIFORNIA SATES OFFICE AT SUSANVIIIE, CALIF.

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febrvcrry 15. 1956

H00l-|TOrl

Dear Hith

For BIRCH ' ASH ' LAUAN ' ond ofher hard-

wood plywoods in stondord or cut-to-size specif icof ions.

Yor:r orders get attended propcrly here. High level inventories make miliions of feet availaL'le for immediate shiprmenc. 11+ co nv en i en t I y located warehouses u'ith experienced personnel and efficient equipment are at hand to promptlv service youf requirements wiih quality materials. You get fast delivery by cor'.rpany-ox'ned trucks or CL or LCL shipment frorn the finest mills. Ir{ixed carloads of lumber and plyrvood are available,

IN STOCK FOR YOUR SPECIFIC NEEDS gIRCH_White or Rsd OAK*Rifr, Rotcry ond Ploin Slired

W€sTERN POPTAR WESTERN CEOAR-Sliced

LAU{f.l*P61ort o: Ribbon

FIR-Ext. or lnt.

AFBICAN MAHOGANY

WAIHUT-Ploin Sliced

PIASTIC.FACED PIYWOODS IVERSIDE BEVELED SIDING

A5H-Rotory

PtY-VENEER

GRA}IWOOD ARO'IAATIC CEDAR REGLUING sTOCK CUPBOARD DOOR STOCK HARDWOOD DOORS FIR DOORS cofitstNATloN DooRS

WOODIAPE-Plywood Edging

GUM-All Groder

PINE*Knotly & White SPRUCE*ErI. or Int.

},IOMASOTE PRODUCTS

BEV-I-EDGE 5HAKES

HARDSOARDS*Ail crddes EVERMARINE NON-sKID DECKING

PIASTIC IAMINATES

TILEBOARO-AIl Colors ASPHAI.T BACKER BOARD fIBER GIASS INSUIATION

CREION fUSEB Psnels

The obove is only o portiol listing of our slock.

CALL US ON ALL YOUR LUMBER AND PLYWOOD NEEDS

BRANCH WAREHOUSES

OECAIUR, ITIINOIS

North 22nd $rr@i

SOUTH SEND, INDIANA COIUMBUS, OHIO l0l3 5. Moin 5t. 1273 fdgehill Rd.

Arlotlic 7-7715

Axmlnirter 4.&507

tNurANAPQllS, lND. 77l N. ribbr

MttWAUKEE, WlS. 500 s. Eleventfi st.

GRAND RAP|DS, MICH. CINC|NNATI, ON|O ?24 Grohom, 5. W. 3250 Fredoniq Ave.

FORr WORTH, T€XAS

Phonr 3-9741

DEIROII, MICHIGAN 8800 Howett Avs, ^'"'

i;i; ;;46 Melros6 5-3185 Orthord 2-6730 tO, ANGEIES. CAUF, 6459 E. fleer.st MtNNEApOltS, M1NN. GREEN BAy, UflS. 60r ro{r 5r., N.E. l44e s. 0rocd*oy-.K:_{T^o.l9.i:19.?l--. sA-qt-ijA-w, M-lcHlGAN- Gronville 2444 Hemlqck 2-4879 1234 Rusr Sr.-3-5493

Glendpla 6-5466

Copirol 1259

2505 N- E. 33rd 5r Vinewood 2878

GENERAT OFFICES AND WAREHOUSES 5O9 W. Roosevelt Roqd . Chicogo 7, lllinois

CATIFONNIA LUMBER IIENCHANT

Don't Ouerpa! Your Taxes! This article i,s based, on information supplied by the American Insti,tute of Accountants, the nationd professional organization of certified public accountants.

Whether the federal income tax rates are cut or not, you may be able to cut your own tax bill--honestly ! To do this you need to know the tax efiect of various choices. Your choice of a methocl of handling a particular transaction can raise or lower your taxes, and sometimes you can save money by a legitimate shift of taxable income or deductions from one year to another. You are also allowed choices in your treatment of certain items in your tax return, such as depreciation and research costs. Many businesses could reduce their tax burden if they were aware of the tax considerations affecting a variety of transactions. The most feasible means for many businesses to keep alert to tax-saving opportunities is frequent gonsultation with a properly qualified advisor. If the firm retains a certified public accountant or a firm of CPA's there should be tax consultations not just once a year when the filing date approaches, but throrighout the year as decisions are made which will affect the tax. Choice of Depreciation Method

Certain tax-saving steps are still possible at tax-filing time. One of them is the proper choice of depreciation method. The first step is to determine the estimated useful life of any asset acquired during the tax year. Every businessman should have a cclpy of "Bulletin F'," which contains tables of "average" useful lives. It is available from the Superintendent of Documents, Government Printing Office, Washington 25, D. C., for 30 cents. The tables provide a guide, but it is not necessary to follow them exactly. The simplest method is straight-line depreciation. It may also be the best in your particular case. Just divide the cost (less what you expect to sell it or trade it in for when it is replaced) by the number of years of estimated useful life, and this is the amount to be deducted each year. In arriving at the original cost, don't forget to include freight and installation charges in addition to the price paid for the equipment. The law now specifically permits several other methods of depreciation for new assets having a useful life of three

years or more. One of them is known as the declining balance method. In the first year the depreciation rate is twice what it would be under the straight-line method. The ne*t year the same rate is applied to the amount remaining to be depreciated. This process is repeated each year.

The result is that a greater proportion of the cost is depreciated during the early years of the life of the asset. Another new method, known as "sum of the years' digits," has a similar effect. You should figure on depreciation on a new asset in all possible ways so that you can decide which is best for you and make the proper choice. These methods of rapid depreciation may be particularly helpful to a company which is currently making large outlays for new equipment, but the depreciation left for the

later years of the asset's life l'i'ill be less than under the straight-line method. The best method depends upon the circumstances of the individual company, and is also affected by such. imponderables as estimates of future earnings and tax rates during the life of the asset. Research and Development Another choice confronting the taxpayer is whether to treat research and development costs as immediately deductible expenses or to amortize them over a period of years. The immediate deduction is certainly a "bird in the hand" and may be very attractive to a company r,vhich needs this tax benefit to help finance the undertaking. The company which can afford to spread the cost over the estimated useful life (or at least sixty months if the useful life cannot be determined) may'find it best to do so. This is especially likely to be advantageous for companies whose income is expected to increase. Being Taxed as a Corporation There is a provision in the 1954 Internal Revenue Code which allows some proprietorships and partnerships to be taxed as if they were corporations. This choice should not be made lightly as there is considerable uncertainty about the provision, and the proprietorship or partnership desiring corporate tax treatment might find it better actually to incorporate. Choice of Fiscal Year Regulations now permit ,changes of fiscal year in some cases without permission of the Treasury Department. Generally it is wise to use the fiscal yearrvhich corresponds most nearly with the annual cycle of business operations, ending at the low point of receivables, inventories and loans, instead of a calendar y€ar. This reduces the area of possible dispute over such matters as value of inventoiies, and has many advantages apart from tax considerations. The change should be carefully timed, tl-rough, to avoid possible adverse tax effects during the changeover period. Sickness and Accident Benefits Under the present tax law, payments from your company to employes for treatment of sickness or injury are not taxed as income of the employes. If the company has a plan for continuing all or part of an employe's pay rvhile he is absent for sickness or injury, limited amounts of this "sick pay" are also tax exempt. This applies whether the payments are made by the company or by an insurance company. In the case of a sickness requiring hospitalization even for one day during the course of the illness, or in the.case of any injury, the first $100 per week of payments are tax free. In the case of sickness which does not require as much as a day's hospitalization, the exemption begins after the first week of absence.

No great formality is required concerning the "plan" but it should be explained to employes. and appropriate

records kept of the amounts paid. Proposed regulations gov-

erning tax withholding in 1956 from payments to ill em(Continued on Page 50)

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etvCrE*ATEX INSULATING SHEATHlilG strong, so efiective, so durable . . . we guarantee itb performance for t}rre en-

tirelife of thebui.ld,inglThat's why the

builders you sell can use this Guarantee to help them make sales to value. minded home buyers. WITH THIS CUARANTEE, YOU AGCOilPIISH rWO rHtNGS:

f . You enoble rhe builder to win his prospecl's confidence and trust by demonstrating that hd uses only the best. . . genuine Celotex Products . . .

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W h* 4,rp, brtildr,l,A go{& s e!!, I

FE. l|F. BU I Ll|I 1IO" GUIRIIITEE

Celotex Insulating Sheathing is so

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even where they cap't be seen.

Gef otex Nstionol Gompoigns Pre-Sell

2. You stimulo?e soles, Increcse your profits, because builders can use this Guarantee to show prospects their dol-

Iars are working harder and getting more for them, in sturdier, better-insulated homes.

Only Celotex Insulating Sheathing is made from tough, interlocking, long

Louisiana cane fibers, protected against dry rot and termite attack. Goes up 30% faster, with up to LSVo less waste.

roR cotNPttTr IttontAilot, (otIACT YOUR CEIOTEX WHO| ESAIE DtSrRtBUrOn

for You in LIFEr POST, BETIER, HOMES & GANDENSI

Month after month in '56, you'll see Celotex ads that really roork on America's home.buying and remod-

eling markets . . . part of unprece. dented national advertising campaigns to pre-sell prospects on Celotex Products. Tie in by featur-

ing genuine Celotex Insulating

Sheathing, Insulating Interior Finishes, and other products bearing this famous name. Celotex is the brand name with nationwide preference created by over a third of a century of national advertising.

Feature the Brand Builders and Architects Prefer.,.

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CATIFORNIA LU'IIBER IIERCHANT

fulV 6la4oaik Sh,q

Bf le

Siaarae Age not guaranteed---Some I have told for 2O years---Some Less

The Absent-Minded Professor The absent-minded Professor of Biology faced the class at an afternoon session. He said: "We shall discuss the anatomy of the frog. I. have brought an excellent specimen with me, which I shall now dis3ect for your study and investigation." Saying which he pulled a paper sack from his coat pocket,

Red Gedor Shingle Bureou Plqns to Broqden Markets H. V. Whittall, Vancouver, B. C., shingle manufacturer, was re-elected president of the Red Cedar Shingle Bureau at the group's 39th annual meeting in Seattle in December. R. D. Mackie, Aberdeen, Wash., was re-elected vice-president, and Virgil G. Peterson, Seattle, was re-elected secretary-manager. Reports of officers and committee chairmen at the meeting disclosed that red cedar shingle production in 1955 would exceed that of the previous year by 75,4a, and the group was told of plans for further broadening roof and wall markets throughout the country.

turned it upside down over his desk, and shook it. Down on the desk dropped a ham sandwich. The absent-minded professor stared at it, looked much confused as he studied the problem, and remarked: "That's very strange. Very. I clearly recall eating my lunch." The bureau's recent entrv into the field of handsplit cedar shakes was described and it was revealed that over 50 producers are participating. In addition, Bureau shingle mill membership was reported at 125 mills totaling 630 machines, plus 28 manufacturers of machine-grooved shakes. The convention passed a resolution calling for a research program aimed at improving shingle and shake sizes and specifications.

Harry H. Steidle, manager, Prefabricated l{ome Manufacturers' Institute, Washington, D. C., addressed the group and described the rapid progress being made in the factory-built industry.

Baslced by a

GOOD SUPPLY

OF TIMBER !n the greot forests of Northern Colifornio, Fqirhurst qnd its oftlioted compon,ies ore dcquiring qnd mointqining huge timber reserves lo serve your needs for the yeors oheod. BOARDS . DIMENSION . STUDS PTANK . TIMBER . INDUSTRIAI CUTTINGS

AND NOW

FIR PTYWOOD

stNcE,9t9

IN SOUTHERN CALIFORNIA: tOS ANGETES [UrtiBER, lNC., 824 Wilshire Boulevord, tOS ANGELES 17, Colif., MAdison 6-9134, Telelype lj.763

IN NORTHERN CALIFORNIA: FAIRHURST LU'i,TBER COMPANY

GENERAT OFFICES: 630 J St., Eurekq, Colif.

Tefephone Hlllside 2-3764-Telelype EK 84

2l444llr Sl., Sqn Rofoel, Colif. Glenwood 4-7334 Teletype Sqn Rofqel CAt-64

Februory 15, 1956

'Warren Southwest, Inc. is now offering in addition to their already greenish colored Boliden Salts

(Chromated Zinc Arsenate) treatment, something new in the field of preservative color. The new color will be an attractive BLUE that is lasting, will not rub off and is non-dusting.

The pressure treatment is exactly the same in every' respect as the original Boliden Salts treatrnenr except that the wood products will be pre-dyed with a coal tar dye (a preservative in itself) before receiving the standard processing. The dyeing phase of the operation is entirell'separate from the already approved Boliden Salts treatment; consequentl)', it will have absolutely no effect on the chemical composition of the treatment, the penetration of the chemicals, or the distribution of either the chemicals or the penetration throughout the finished product. It is verf important to understand that the BLUE color is specificalll' a superficial coloring and has no connection with the Chromated Zinc Arsenate chemicals that are pressed deep into the wood and of course are the all-important protective matqrials. This new phase of our operation has been checked and re-checked, not only by our own technical staff but also by very competent outside laboratories for assurance of its workability. Material that is pressure treated at this plant will receive two thorough inspections and will bear the Warren brand before being released by us for use. Our personnel is available to any one at any time to run tists in the field or in our laboratories for assurance that the treatment conforms to applicable specifications. In addition to this, actual treating records, inspection reports or plant affidavits are available to any interested parties concerned.

We make this announcemenr with a great deal of pleasure and we are confident that our new BLUE color will offer many advantages and help to solve many problems that have aggravated lum. ber dealers, contractors, inspectors and a host of others connected directly or indirectly with the building industry. The new color will be very readily distinguishable from untreated or questionable treatments at any point from the supplier uP to and including the completed project. 'We respectfully request that any questions regarding any phase of this operation be directed to:

\Tarren Southwest, Inc., P. O. Box 386,'Wilmington, California. Phone TErminal 4-256L or NEvada 6-2983.

Thank you for your cooperation and we wish you success in capitalizing on the new Boliden BLUE color. \$TARREN SOUTH\TEST. INC.

t 9. wn|,n, J. S. Weber

Vice President

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CAIITORNIA IUMIER I'IERCHANT

Beoumont Deqler Wins Ploque Wirh Form Journol Winner Retail lumber dealers sold about $1 million worth of lumber and other materials to farmers who entered the 1955 farm service building improvement contest sponsored by Farm Journal-Country Gentleman magazine and the National Lumber Manufacturers Association. Figures on the materials sold in connection with the contest were released along with names of the winners and their retail lumber dealers.

The contest, featuring $10,000 in cash prizes, drew some 600 entries from farmers in 46 states. Approximately 500 entries were declared eligible-that is, they involved farm service building improvemehts which used lumber, were started after January 1 and completed before November 1, 1955. Contest entries covered a wide range of projects, including new buildings, remodeling of old ones, additions to existing buildings, and construction of such special devices as pens, chutes, sheds and feeders. Fixed-in-place improvements accounted for about 9O/o of the eligible entries; the remainder involved projects classified as movables. The average materials bill for eligible projects was approximately $2,000. About 75/' of the enfries involved new work; 25/o changes or remodeling. Iorva led all other states with 51 entries, follorved by Ohio, 40, and Wisconsin, 34. Special "distinguished dealer" plaques were awarded to retail lumber dealers who serviced the eight top winners. Judging was by two classes-projects which used less than $500 worth of lumber (Class A) and projects which used more than $500 worth of lumber (Class B). Wesley Fields of Corral, fdaho, won third prize of $500 for his four-way cattle-sorting gate operated by ropes and pulleys. The Wendell Mill and Lumber Co., Fairfield, Idaho, supplied the materials. Richard E. Lee, Route 1, Box 451, Beaumont, Calif., annexed fourth prize of $250 for constructing a fruit packing

llYRt E. BECK (righr, obove), Beoumont (Colif.), Hardwsro ond lumber Co., rold Richcrd E. lee (lefi) of Bequmont the rnsteriqls for his $250 prize-winner in conte3t (ree story). Photo dt lefr is $5fi) ldsho winner (see story). and cold storage unit. Lee's dealer rvas the Beaumont Hardware and Lumber Co.. Beaumont. Calif. I\fore than 10,000 retail lumber dealers in rural areas were sent promotional material and selling aids in connection with the contest. Winners of the tn'enty $100 prizes in Class B, and their projects, included : Emil Soering, Oroville, Calif, rice dryer; T. E. Jordan, Lancaster, Calif., batch corn dryer. A total of 70 lumberyards supplied materials for the 48 winners. The dealers included: Diamond Match Co., Biggs, Calif. ; Beaumont Hardware & Lumber Co., Beaumont, Calif.; Potlatch Yards, Zillah, Wash. ; Wendell Mill & Lumber Co., Fairfield, Idaho; Hayward Lumber & Investment Co., Lancaster, Calif.; King-Marshall Lumber Co., Bakersfield, Calif.

Hoo'Hoo-Ettes Plon Seminor The Hoo-Hoo-Ettes Club No. 1 of Los Angeles is planning to sponsor an educational seminar for women in the lumber industry and allied fields. Tentative date has been 'Women set for the first meeting to be held March 2. who are interested in the course may contact Elsie Stirling, at WEbster I-7882 for definite details on time and location. The semin'ar, to be known as the "Mid-Year Seminar," is a dream come true for the Hoo-Hoo-Ettes, as education was one of the prime factors which brought the group together in the beginning. An exceptionally fine slate of speakers is being lined up and,. rvith the enthusiasm shown so far, the seminar is expected to be a big success. Inquiries have already been made by several employers in the field, indicating an interest in sending their girls to the seminar, and a number of Hoo-Hoo-Ettes have already signed up, so the course is off to a flyilg start.

Two more yards joined the Workmen's Compensation fnsurance Group Plan of the Southern California Retail Lumber Assn. January 1. They are the Buena Park Lumber Co. and the McCoy Planing Mill, Los Angeles.

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Fcbruory 15, 1956

STVEN IO.TON fiIATERIAI. CARRIERS & THREE I5,OOO.1B. FORK 1IFT TRUCKS TOR ROSEBURG TUTIIBER CO., ROSTBURG, OREGON The lcrgest single delivery of Gerlinger hecrvy-duty equipment

to the lorgest single mill operctor in the Pccilic Northwest is not pqrticulqrly surpdsing. Roseburg Lumber Compcny's

h PAYS lo'SIAilDARDiZF' on Gerlinger Elmer Hompton, Roseburg Lumber's sowmill superinlendenl, soys: "We swifched fo Gerlinger becquse of greoler moneuverobility of equipment ond cvoilobility of replocemenl ports. The focl lhqt 95% ol Gerlinger Pqds qte inlerchongeoble ond Gerlinger porfs service is fqst ond dependoble wos o strong foclor influencing our chonge." I-I-IIr--

GERIIIIGER CANNIR COTIPAIIY

DIPI:R-5 o DAllAS, 0RtG01l el@te end FREE Gcrlinger Fort I'ift Truck cotolog I Gcrlinger |loleriol Corrier cotolog $

choice ol 7 Gerlinger SM-20 mqteriql cqrriers cnd 3 Gerlinger S-15 lork lift trucks lollows the pcttern o{ hecrvy industry which reqlizes thcrt modern production records go hcnd-in-hond with modern job-proved mochinery. Roseburg Lumber, owned by Kenneth W. Ford, produces 12,000,000 board leet ol lumber

cnd 7,500,000 Ieet ol plywood monthly. The Gerlingers crre used in every phqse ol mill operction. Lel yovr Geilinger deoler prove how prodvction con be pul on lhe profit side in YOUf, planl, too. Coll or wfite todoy.

CALIFONNIA IU}IBER IIERCHANT

Firsr.Los Angeles Wholescller - R.Gtqiler Meeting Loys Groundwork for Future Annuql Event SCRLA ond Hoo-Hoo Groups

Join Honds Successfully in Membership Conference The first annual membership conference sponsored jointly by Los Angeles Hoo-Hoo Club 2 and the Southern California Retail Lumber Association was held at the Ambassador hotel in Los Angeles on January 24. President Wayne Mullin of the associatiori presided over the joint meeting, wlrich was attended by 110 prominent wholesale and retail lumbermen ffom Santa Barbara, Ventura, Orange, Los Angeles and San Diego counties. Representatives from 54 leading retail yards and 3l wholesale firms were on hand for the luncheon, rvhich was followed by an afternoon-long discussion for the promotion of better understanding of each other's problems. The lead-off speaker of the day was W. G. Glasen, vicepresident of the Security-First National Bank of Los Angeles. "Business Outlook for 1956" was his subject when he was introduced by Jim trorgie, popular Snark of the Los Angeles Hoo-Hoo club. He told the delegation that the United States as a whole was looking toward a 4O0-billiondollar economy for 1956 and, although nationrvide there would be 100,000 less homes constructed this year, the dollar value rvould be greater due to higher costs. Construction throughout the state of California, and in particular the

greater Los Angeles area, is leading the nation, he declared. He stated that citizens of Southern California enjoy the best housing obtainable in the United States, or anyrvhere. He spoke about the Home Tmprovement campaign rvhich is nolr' underway, sponsored by the federal' gtvernment. and advised the dealers to get aboard this sales-stimulating event.

In joining Operartion Home fmprovement, Glasen said, dealers will become a, part of the complete promotion campaign featuring "'56-the Year to Fix," and ad-

vised the lumber executives to be prepared for this market.

' Highlights of his advice included properly pointed and edited advertising as the number one must, capable employes to handle the customers, and more attention to the wife as well as the husband, because Home Improvement is definitely a woman's market. He declared the outlook for the building material dealer was good because the building economy is norv in high gear and will be long-lasting and profitable. In closing, Mr. Glasen explained the various types of loans available and how employes in the lumber industry can be educated to explain in detail the features of tl-re loans to the customers. "What Does the Retailer Expect of the Wholesaler, and What Is the Wholesaler Entitled to in Return," 'rvas the topic of the speech capably given by Lathrop K. Leishman, co-owner of the Crou'n City X{ill and Lumber Co.,

REIAILER AND WHOTESATER II/IEET dl SCRLA Membership Confcrence: Wholesoler George Glough (lefr in lefi photo) with Speoker W. G. Glosen, whom he secured for the meeting; Deolers Pqrk Arnold, Woyne ltlutlin ond Lothrop Leishmon (center); Wholesoler Jim Cooper with SCRLA Executive Vice-President Orrie W. Homilfon (lighf). Photos ot top of poge show rome roundtoble sestions of meeting; Pretident Woyne F. Mullin of SCRIA presiding in right phoro.

Februory 15, 1956

I'ltsarlcn;r, zrlr(l ir (lircctor of tht' irss()('iati()lr.

,\ iciv oi his sr.lggrsti()lrs irrt'lurlctl sucll a(lvice lrs thilt u holcsltlt'rs shottl<1 :r(llrer(' 1o tlrt' 1r,,lic_r' ,,i salcs to rlt'lLlt'rs

rlcrLlcr-lre srrlrplierl rlith lLr r1l)-t() (latr'lrricc list lhen lrriccs t'lrrngt' :rrrrl llrrt'trurlt'. IIt' touclrt'rl ()r c\'('r-_\' phrrse ,ri rlis

1rl;rr' :rnrl 1r:rck:rgirrg. ;Llr,rrg rvitlr c()llrl)rtiti\ c lrlic'irt

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,rttl-r';r: thc lLttrrlrer-orrr it':tlure ,ii iull criolrrratir)1. licsl)()11 silrle rlclir crr', ;rrleclrr;Lt(' s:rle s Irc1p. irclurling ltlclLtrrrc rc girr(ljr9' slrt'cil1t-r rtt'rls; tirt' rvholcs:rlrr slrrrrlrl lre ir \\'(,ll t'sttLlilislrcrl llrttt ;rricl tlr(' srrl(':nr('n \\ ell inforltcri irs t() l)r-()(l ttct s ;utrl prit't ;Lril rltr:r1it-r oi rr:rtcri;rl ; horrcsl-r :urrl ;rll,,ir iul('e l()l-:l l)r'()l)('r- llirrliul). \\'('t'(':ur1)ng lllc sLtlijccts tlris It';Lrlet' in tlrt' irrrlustr,r tottt'lrt'rl rrpor.

l)r( )1)cr- ;Lrlr't'rt i

Dealer Is Now a Merchandiser "'l'lrc r-ctlLil lurrlrcr rlt'lrler oi tlrc 1)rrst is nr )\\ ll lluil,ling I't-otltrt'ts \lt'rch:urlist'r'." s:rirl .\lr-. Lcislrrir:rn. "\\'c' \\'ir1r1 1() rl,, litrsirt'ss rr ith llrt rr lrrilt's:rlt' s;rlesll:ur ()n ;ur lrr,rrtst. rlirt't't liltsis. \\'t' cl,)l'l \\:r.11 to lrt ovt'rslocl<erl. \\'t' rlcsir-r' lt l)r()l)er 1r)irrlilll):rllrl rlislilie l)rcssur('sr1lirrg-. lint tlte r|,rst l)tccs:tu--\' ;tttrilrtt1t, ,,i li !,)()(l \\ h()l('slrler strlcsrl;rr is ltis c,,rrr lrlt'tr' ltrrorllctlgt'oi 11rr lrrisint'ss lLrr,1 tht, nrirt('r'i:lls lrt. sclls." Lt'isltrr:rrr rlct'l:rrt'rl. I lt rt<lvist'<l tltt' rr lroltslrict-s 1rt-tscr1 l() s('(' th:rt slrilrntt'rrts rtclt'nr:rrlr'()lr lillre;rlrl, trlrr)\'('itll,1o nlLirt;til:r g,,,,rl 1t'lt' lrltorc scr-\'icc lrlong u itlt tut clllcicnl irll(l illcrrstt'rl rirrlcr' rlt'lilrrtrrrgrl pcr-s,,lrt'1. Ilt' iur-tlrt'r suggestt'r1 thlrt tht. retlril

lc iLrrtlre r :1rrtt'rl tlrtrl thc wholcslrlc rlistrilrutol shorrlrl iurnish litlrtrrt'it'lrt s:rl('s l)r()1ll()til)r nlrttriltl 1o lLirl ir s:rlt's t'lttttlr;Ligrs lurl irrrrislr rlr';rlcr c()()l)('r-ilti()n il tlrc c:rsc' r,i :rrlllrslnr('l)1s. Itt closirrg-. hc lLrlvisrcl ir holc's:rle'rs tri pr:tt'1ir'e'

"The in return has a right to expect cour"vholesaler tesy from the dealer, discount payments, no unwarrantel credit memos and no special favors. The dealer should not keep the salesman waiting and they should practice honesty and truth in seliing and buying," Leishman declarcd. I

1)r-()l)('r- )ril1rrrg lLt lLll tinrt's:rrrtl irrstntr'1 tlte'ir st:rlTs 1,,:rr',riri

:cllirrg crr()r's.

II. I'rrrli.\rrrolrl, r'ict'prt'sirlelrt trlr(l gcucrrl nrlrnirgt,r-. Iior, \\'riorlsrrrr l.rrnrlrt'r ( r,.. ( iltrrrllLlt. corrrluctcrl tlrc p:Lnt'l rlis r'llssior or irrrlrrstr-t 1rr-olllt'rrts. rvlrich tttrtrcrl ottl 1,,lrt':r lile lr':rll':rir. \1r..\rrrrilrl is iur,,ltl lr:rnrl irt tlr('g:rnrc arrrl kelrt tlrirtr:s lr.tovir! lt ir ilst lxLct'. -.\s r.r-rrirlcrAlot-for-tlti: t'r'elt lre selt'ctc<1 rts lxrrrt'1 nrt'trrlrt'rs Iiolrrrt li. l-t'islrrnlul, c() ()\\'Tr(('orrtinue rl or I'ar:e 5J)

THE TWAIN SHAtL MEET (onnuolly qfter this, they expect, from success of lhe first Membership Conference)-Deolers qnd wholesolemen found friendship qnd business motiers in common qt ihe conference, os pholos below show. Top row, first scene, lefl to rightr J. W. Firzporrick, Tom Fox, Worren Hoyt, Ed Fountoin, Roberr l. Toube; cenler, l. io r.: Bob Leishmon, Jim Forgie, Herschell Iorrick, Jr.; right, l. to r.: Gqil 5tofford, Andy Beckstrom, Jr., Corvel Erown qnd Tobe Tyree. Center ponel of pix show, left, l. ro r.: Chos- Cooper, Roy Stonton, 5r., "5ondy" MocDonold; center: Pot McGeehqn, Bill Cowling, Dick Hoover, John 5ullivon; right: Horry Quenlmeyer ond Sterling Wolfe. Iower photo ponel, in the usuql order qnd left to right: Jerry Essley, Bert McKee, Tom Philips qnd Don Philips, Jr.; center: Bob Alley ond Joe Molkovich; right: Kothryn Murroy ond Shirley Corvolho of the 5CRIA ofiice srqfi.

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CATIFORNIA IUAIBER MERCHAN'

Homebuilders Kick Around 1956 Housing Heodoches clt Wqshingron Roundfqble Thirty representative home-builders from all sections of the country met last month at the National Housing Center in a round-table discussion with government housing and monetary officials on the outlook for 1956 residential construction. They predicted that overall building in their areas would be only moderately below 1955's very high levels. Thomas P. Coogan, chairman of the two-day meeting, said, "Problems of financing, costs, land and lower profit margins will result in a small but noticeable decline in 1956 home-building activity." The metropolitan areas on which these builders reported accounted for about 30/o of all U. S.'home building i" 1SSS. The 1955 production in these areas was slightly more than l0/o higher than the 1954 production, For 1956, a 7.O/o cutback was anticipated. Decreases-mainly of a moderate nature in most of them expected in some 20 areas with a typical decrease -are in these areas of about lo/o. No areas anticipate any increase over 1955, while about one-fourth anticipate volume will stay about the same. Cutbacks Due to 'Tight Money' Most frequently mentioned. reason for the cutback was financing difficulties and the credit restrictions. "Tight money," "cost of money," "discounts," "lack of financing ataeasonable rates," "lenders are holding back" were among

the more frequently mentioned factors. Only one builder thought that the difficulty in his area was caused by prices that were out of line with the market. Lolver profit margins and land difficulties were also mentioned. One corollary of the financial problem was said to be the difficulty in qualifying buyers, with rejections on credit ratings up sharply, and consumers reported as heavily loaded with consumer debt and, therefore, unable to qualify as home buyers. The round-taltle discussion developed that home prices have moved up significantly in the past two years. Between 1954 and 1955, the typical increase reported was some $1500, bringing the typical home price to $14,500. In 1956, prices are expected to move up again, but somewhat more slowly, with a $50O increase in the typical price anticipated for the year, reflecting both the larger house size, the additional amenities and the increasing cost of producing the finished house, including a substantial increase in land cost. While most of the builders present owned, or had under contract, an adequate amount of land for their 1956 production volume, all of them cited land and increasing land costs as a major industry problem. Three out of five of the builders said they would reduce their 1956 plans "drastically" if they had to go on the market and buy land at today's prices. Only one out of five said that he would go ahead at his present pace if he had to go into the market today for land. One of the most significant facts developed at the conference with respect to land was that almost without exception it was stated the price of raw land suitable for residential

development had doubled in price in the last trvo years. It was agreed that this resulted from the growing scarcity of suitable land conveniently located to our expanding cities. Perhaps even more important has been the gradual but steady increase in the cost of physical improvements and facilities which must be provided before raw acreag'e is suitable for residential development. Whereas it has been a long standing rule-of-thumb that improved lots as a percentage of the sales price of completed homes should represent approximately l0/o of that figure, the individual views expressed by the 30 builder representatives, based on current surveys of their own municipalities, shows that this percentage now ranges anylvhere from 14 to 25/o of current sales prices. The reason for this distortion in the normal relationship betrveen improved lots and ultimate cost to the homeowner comes about because of a series of individual cost increases resulting from higher requirements for utility installations, street irnprovements, larger lot sizes required as a matter of local regulation in many communities and similar factors.

Financing Is Principal Problem Virtually all of the builders attending the session pointed to financing as one of the principal problems facing the builder in terms of his current operations. Builders from the west and southwest pointed out that the high cost of present day mortgage discounts was proving a deterrent to sales activity and virtually all of the builders representatives stated that the lack of mortgage funds, regardless of price, rvas proving an effective brake to tl.reir operations. The conference learned, in the midst of its deliberations, that the Federal Housing Administration and the Veterans Administration had decided to restore the maximum maturities on loans insured and guaranteed by those agencies to the statutory limit of 30 years. This limit had been cut back to 25 years on July 30, i955. While none of the participants at the round-table were of the opinion that this action alone would resolve all of tlie mortgage financing problems now facing the industry, the action was hailed as a step in the right direction. Urge Old Down-Payment Restoration Earl W. Smith, president of the National Association of Home Builders, ,r'r'ho attended the round-table, urged, when annolrncing the relaxation of maturity requirements, that both FHA and VA give serious consideration to restoring down payment requirements to the minimum permitted by law.

In general most builders experienced some difficulty in sales in 1955, particularly in the latter part, attributed prin-

cipally to a more highly competitive market. More than half of the builders said sales in the last quarter of 1955 were slower than in the same quarter of 1954. Most of those giving a reason for this condition cited financing and credit restrictions as the principal causes. In no area was a large overhang of unsold houses reported. In a number of places builders are reportedly letting sales made from model homes pace their actual building operations. In those areas where unsold houses in inventory were reported, by and large the volume was relatively light and in no instance exceeded one-month's oroduction.

Februory 15, 1956

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CAIIFORNIA TUI/IBER'I/tERCHANT

Somelhing New (and something blue) Added to Wood Preserving -

Worren Sourhwest Now Treqting Lumber in q Ner

The Wood-Preserving division of Warren Southwest, Inc., and its new "Boliden Blue Color" are rapidly becoming familiar to the building industry in the southwestern section of the United States. This particular phase of Warren's wood-preserving history goes back a number of years, when some of Warren's good customers started making requests for a time-tested and well proven preservative treatment that would result in a clean, odorless, and paintable end product and, at the same time, furnish positive protection for many years against dry rot, decay, termites and other wood-destroying agencies. Jack S. Weber, then manager of the Wood-Preserving division, started the ball rolling and, after months of research, found that outstanding service records had been established by a preservative developed by the Boliden Mining Company of Stockholm, Sweden. The management of Warren's were so impressed by its performance that they immediately set up the necessary facilities which would enable them to offer "Boliden Salt" (Chromated Zinc Arsenate) pressure treatment from their Wilmington plant. A short time after this, Boliden Salt preservative 'uvas adopted as a standard by the American Wood Preservers' Association and rvas approved and r.vritten in as meeting all the requirements of federal, state, county, city and many other preservative specifications. Today the Boliden treatment is widely used for preserving sills, floor joists, posts, girders, sub-foors and numerous other wood items used in construction where conditions favor their early deterioration by dry rot, decay and various wood-destroying insects. The acceptance of the Boliden treatment over the next few years was very gratifying to the people at Warren's. llorvever, in a few cases, customers reported that they r,vere occasionally confronted with a situation which dealt 'rvith the resulting color of the salts treatment. This situation fii'\;k, iifliii* !it, i);

boiled down to the fact that the original greenish color was hardly a distinct enough color to shorv it off properly as being treated. Realizing the problem this might present to the customer, Warren Southwest set the wheels in motion. Color rvas considered from every standpoint-effect, if any, on fhe preservative, handling, sales, operating and many others. Assistance offered by research departments from several chemical and dye companies, combined with helpful opinions and suggestions from various phases of the building industry, soon made it possible for the technical staff at Warren's to start on a lengthy series of experiments in a small experimental treating cylinder. After several months, a workable method-plus a very distinctive blue color-was developed and the necessary facilities were added to the trea,ting plant proper. The new blue color was then discussed with numerous and varied agencies that come in contact with treated material and the reception was most gratifying. To date, a good number of loads of "blue lumber" have left the Warren Southrvest treating plant and many eves have followed these loads as they are transported to cttstomers throughout the area. Warren Southwest, Inc., a subsicliary of Warren Brothers Company of Cambridge, Mass., is headquartered in Torrance, Calif. The company operates as two divisions; namely, the Asphalt and Paving division at Torrance and Duarte, and the Wood-Preserving division located at \\rilmington. Both have been operating in this area for approximately the past 3O years. The people who are in a great measure responsible for the continuing success of Warren South'ivest are George E. Sherman, president; Jack S. Weber, vice-president in charge of the Wood-Preserving division, and Robert A. Bartley, vice-president in charge of the Asphalt and l'aving division.

frffiiiji::;j

lNC., ot Wilmington, Coliforniq, is shown in this conposite photogroph. The huge areo of the treoting plont, some of its cctivity, ond piles of both treoted ond untreoted lumber in lhe c€nler distcnce moy be seen by cloro inspection. The locotion af Berrh tO, Neptune Strect, lends itself to c fexible ond efiicienl receiving operolion; rhipmenB come by woler, roil ond truck lrqnsPorl,

WOOD-PRESERVING DIVISION OF WARnEN SOUTHWEST,

Februory 15, 1956 THESE PIIES of

lue Preservqtive

the new blue-

lreoted lumbcr were photogrophed in the Wqrren 9oufhwest yord ot Wilminglon lote in Januory.

"The savings to be gained in time and money as a result

of the new color has already been pointed out to us by contractors, carpenters and others in the building industry. They say that absolutely no time will be lost in having to 'hunt' for the treated material on the job and, in addition, the treated lumber won't be mistakenly cut up and used for some other purpose," Weber declares.

WARREN SOUTHWESI PER'ONNEL (lefi ro rishr): E. l. "Ole"

Johnston. promotionol soles; Juonito Purkey, coshier; Ed Peck, soles mcnoger; Jock S. Weber. vice-president ond monoger; Rolph Joeckle, tlaating engineer.

The complete Wood-Preserving division, consisting of executive, sales, estimating and buying, technical and clerical personnel, is housed under one roof, thus making possible a high degree of control and providing better and faster service to customers. The location zrt Berth 10, Neptune Street, in Wilmington lends itself to a very flexible and effrcient receiving operation. Shipments may be directed into the plant by rvater, rail or truck transport. "The Warren Wood-Preserving operation has purposelv been set up as a very flexible operation and can be geared to satisfy the desires of any customer. With regard to the nerv blue color," Jack Weber states, "we are very apprecia-

tive of the reception given to the nerv ltlue and we feel that it has many advantages to offer. "The color is very distinctive and readily distinguishable from untreated material or questionable treatments, it has 'eye appeal' which fits well into the do-ityourself phase of the market and, with the huge modernization segment of the ma,rket forecasts for 1956, we believe the ultimate co,nsumer will be the all-important head to turn; we think the blue will turn it.

"We are hopeful that our new blue color might be a further step toward tying together the direct efforts of the whole building industry to meet the increasing and more exacting demands of the consumer," he concluded. Lumber handling yards are located on either side of the treating plant, rvhich proves to be very advantageous for customers receiving material through these channels and rvishing all or portions of it treated. All shipments in and out of the pla,nt are handled expertly and rapidly, as operating personnel have been thoroughly schooled on the importance of getting customers transporting equipment in and out in record time.

The plant proper consists of three pressLlre cylinders, or retorts, with a maximum cylinder length of 104 feet' Five treatments are offered from Warren's plant, namely: Creosote, creosote and oil mixtures, pentachlorophenol, penta and creosote mixtures, and Boliden Salts (Chromated zinc arsenate). Warren Southwest furnishes and treats, or offers treating service only, on such items as poles, piling, timbers, railroad ties, posts and lumber.

Pressure-treotin g Direclory Complete manufacturing facilities of 19 pressure-treating plants located in the western states are described for the irst tirne in a directory just released by the Western Wood Preserving Operators' Association to assist users and purchasers of chemically-alloyed forest products. Types of preservative :,nd fire-retardant treatments available at each plant, fabricating equipment, kiln drying and maximum length of poles and piling treated are among points covered. Plant and sales office locations are listed. Directories :ire available upon iequest from the association office at 1410 S. W. Morrison Street, Portland 5, Oregon.

Willioms Buys Torrqnce Yord

SI|OWN ON THE INCISOR PIAIFORTIA or rhe Wilmingron plcnt ore Dewey 'Shoty" Edge, yard foremon (lefi), ond Fred letler, orrislont ycrd foremon,

Retirement for Harry T. Williams, who resigned a few years ago as office manager of the Golden State Lumber Co., Santa Monica, is not to be permanent, Williams has decided. Last month he bought a retail yard at Torrance, Calif., and said he r'vould assume direction of it in the near future. He plans to move his residence from Santa Monica to Palos Verdes in April.

CALIFONNIA IU'IIBER IilERCHANT

Thcnk You, Sir! In informing us that the Strable Lumber Company had reached its 50th milestone in 1956, James B. Overcast, manager of the Oakland building materials warehouse, very generously sent along the following words which lightened our whole day and stored up enough rosy glow to last us through the Jubilee year:

"The CALIFORNIA LUMBER MERCHANT has been a successful media for reaching the dealers throughout these marny years, and we often recommend it to our friends and the manufacturers we represent, who, too, have found it produces excellent results for them." Thank you kindly, Jim; we try !

Stroble Lumber Compqny Hits Golden Milestone "Once upon a 1lms"-ssrne 50 years ago to be more exact, a man of great determination and one carload of birch lumber marked the beginning of a business that this year is celebrating its Golden Jubilee. A half-century later, now one

of the largest operations of its type on the Pacific Coast, Strable Lumber Company remains at the original site of its birth, at First and Clay streets in Oakland, although it has since expanded into a three-acre enterprise. The business, which has steadily grown through two wars and a major depression, is not really unique in its operation. Strable is not a "flash-in-the-pan," "wheel-anddeal" showmanship operation. Rather, it is a well-balanced concern with a constant sales policy and with employes who take a real personal interest in the business. In addition, it is also Strable's policy to carry a complete and diversified inventory of name-brand and respected construction materials.

The "esprit de corps" that prevails among Strable employes can easily be illustrated by taking a look at some of the "young-old-timers" who make up Strable's sales and production force: First of all, we find a couple of relative "newcomers" in Jim Overcast, general manager of Strable, and Clarence E. Dame, sales manager of the operation. These two men joined Strable in 1928 and 1937, respectively.

Headed further back into the years, the names of Frederick G. "Fritz" Klingmann, yard superintendent, and his assistant, John Correa, come up for revierv. These tr,vo men

IHE "YOUNG OtD-Tli/tERS" of rhe Srroble lumbcr Company crc shown in the

yord on o rGGGnt rciny (slriclly "Overcost") norlhern doy; lefi ro righr: nolph Bocon, Jim Ovcrcosl, Fritz Klingmonn, C. E. Dome ond "Doc" lind.

joined Strable Lumber Company in l9l7 and 1972, in that order. But two of Strable's salesmen top them all for longevity: If . R. "Doc" Lind has been rvith Strable since 1912, and Ralph Bacon wiil soon be celebrating a Golden Jubilee all his own. Ralph hitched up with Strable in 1910 . . . just four years after its modest beginning. Not only the men but also the women have a record of know-how with Strable. Gretchen W. Berman, assistant secretary-treasurer and credit manager, has traveled extensively throughout Northern California and personally knows every account on Strable's books ! Peggy Lipka, Ruth Wiley and Margaret Lowe round out the women's division in the Strable office. Peggy's pleasing voice is well known to just about every Northern California retailer from her years of handling incoming calls on the Strable switchboard. She is now secretary to General Manager Overcast. The Strable sales territory, which runs from Bakersfield and Sa.nta Barbara north to southern Oregon, and includes western Nevada, is further serviced by Ralph Meyer, Donald McDonald, David McClain, John Enright and Frank Timmers-all of whom will be sporting records like "Doc" Lind and Ralph Bacon in a couple of more decades. In addition, Strable is now developing a strong eastern business in carload lots of redwood, fir and Philippine mahogany paneling and moulding, according to Overcast. In line with Strable's belief in the retail dealer as the

SIIABIE IOAD|NG DOCKS (lefr) hondla seven trucki at one timo ond Strobla's losd:'cm on lheir woy in minimum limc lo 3ove the refoilers money. Smoll portion of rhe huge invcnlory ttrqblc msintoinr (center); five fruckr moke Bcy orco delivery. One of 3O man in wsrehou3o oper.rtion (righr) unlood: plywood.

Fobrucry 15, 1956.

TOP QUITITY DOORS FOR EVERY PURPOSE!

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fhese feotures moke rhe BEL-AlR Todoy's Outstqnding Combinotion DOOR The Architecl's Ghoice IF)

THE "BE!-AIR FIUSH' COI,IBINAIION DOON FEATURES UTIIIIY P1US EYE APPEA]

,YIORE IIGHI AND AIR-Speciol design

provides greoter creo of light ond oir. EASY WASHING-Aluminum scch reod-

This outsfonding door hos oll the feotures of lhe Bel-Air Ponel Combinotion door, including Posifive Window [ock,

ily removed by slight pull to lefteosily reploced offer woshing.

Removoble Aluminum Window Sosh,

POSIIIVE WINDOW LOCK - Bolonced 4-level odjustmenl qslurer snug, posifive locking. Con be opened only from within. (Potent opplied for.)

Duroble Screen, Rqffle-Proof Sosh, plus odded beouty of a Flurh Door.

DOOR-Selecled Verticol Groin Doug-

DESIGNED TO HARAAONIZE WIIH FI,USH DOOR INSIATIAIIONS

los Fir lumber, kiln.dried lo prevent worping. Woterproof plywood ponel.

The "Bel-Air Flush" Combinotion Door is o new ideo designed to hormonize with flush door instqllotions in homes

WINDOW 5ASH-Aluminum. Free-slid-

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logical outlet for lumber and building materials, the firm boosts the dealer whenever it has the opportunity. All lumberyard customers are supplied with dowel racks for showroom displays and Strable also provides selling aids and ad mats for dealer advertising.

The firm lias also enthusiastically entered booths in local home and do-it-yourself shows plugging the retailer to the

do-it-yourself fan. At one recent show, Strable published a newspaper which was full of product information and instruction on the more popular do-it-yourself home projects. This paper also listed all of Strable's Northern California customers and, of course, urged the reader to "See Your (Continued on Page 44)

THE YOIJNG BIOOD of the Stroble sqles force includes (lefi, ond left ro right) Don l|lcDonold, Dove licClsin, Fronk Timmers. John Enrighr ond Rolph Meyer.

And rhe girls who run the Strqble oftce in Ooklond (obove ond loft to right) ore Peggy Lipko, Gretchen Bermdn. Morgdr€t Lowe ond Rurh Wiley.

Deqlers Cordiolly lnvited "Our 50 years of service, steadily improving and growing, means the lumber dealers of California have been good to us and trading rvith us has been profitable to them. All dealers are cordially invited to visit us during our Golden Jubilee-and see the largest inventory ever in our 50-year history at 537 First Street, the same location for 50 years."James B. Overcast, Manager, Strable Lumber Company.

It takes two for gin rummy but we deal alone . . .

Ve're independent! \We don't stack the deck

on you by pushing one brand. If we were owned

by some manufacturer, we'd have to push his products. Itre're not. lfe're independent and we don't give a deuce about pressure from anyone. Naturally, after thirty-eight years of dealing with the yards and fabricators of Southern California, we've developed top suppliets, good mill sources and we've made a lot of friends in the industry . and we're not forgetting about them. But we aren't sacrificing our convictions about competitive brands either. Our independence gives us freedom of choice in buying and selling, and we can recommend to you the materials our experience tells us are best for each particular job . . . the materials best suited for your individual needs. Let us show you our hand. FAST SERVICE ON: The best io hardwood and softv,tbod plywoods Simpson decorative acoustical tile and insulating board . . Formica . . Masonite Brand products.

lifornia eer eom 955 South Alameda Street

Los Angeles, California

TRinity 0017 MrMsnn op NarroNar PLywooD DrsrRtBUToRs AssocratroN

Februory 15, 1956

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Specialists in Quality Lumber from the Finest l,lills in Oregon, Cah( ornia d Washington

PINC ooUGI.AS FIR PINE WHITE FIR /\,tOUr.DtNGS R€DWOOD o Kiln Dried or green . Sugor Pine Pottern [umber r Indurtriol Lumber oll species o Douglor Fir Stud: SUGAR POND€ROSA

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usI VICTOR HIGH IANI,Y STRIITGTH PORTTAND CIMENT

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quicker re-use ol {orms. Allows mcrked scvings to the concrete products mqnulccturer by reducing curing time, curing spdce, and inventories. Particulcrly udvcrntcrgreous in pouring trqllic intersections, repcirs in opercting {crctories qnd stores, mcrchinery foundctions, tunnel linings, AND

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CATIFORNIA LUIIIBER IYIERCHANT

Decrlers Climb Abocrrd

p$GLrPrTf o.\

rhe OHI Bqndwqgon

HOUSING AIDMINTSTNATON

Operation Home Improvement, the nationwide campaign to encourage citizens to improve their livi,ng conditions and modernize their homes, was inaugurated officially in Washington,'D. C., January 16, when Albert M. Cole, administrator of the U. S. Housing and Home Finance Agency, proclaimed 1956 as "Home Improvement Year."

HOMN IMPBOVEMf,NT YDAI] lo50

On behalf of President Eisenhower, Cole issued a formal declaration of "Home Improvement Year" at a luncheon attended by more than 500 top government offrcials, business and labor leaders from all parts of the country. Also attended the luncheon meeting at the Mayflower hotel were several members of the President's cabinet, members of Congress and the White House staff, representatives of the building, home equipment, banking and finance industries, as well as labor, press and trade-association executives. Other speakers at the luncheon were Boyd.Campbell, president of the U. S. Chamber of Commerce; John R. Doscher, executive director of Operation Home Improvement, and Fritz B. Burns, ptominent wesf goast builder and realtor. Morning and afternoon panel sessions were held at which representatives of key industries and organizations interested in home improvement discussed their particular national and community aspects of the campaign.

Operation Home Improvement is U. S. industry's response to the government's desire to do something about the 20-mi11ion, non-slum American homes which have fallen behind the high level of comfort and livability made possible

of the on

Th" Prnid.ot ol the lJnitetl Srars hro stated thrt the prerent Adninistration from the outEet recognized three najor goale of equal importanc€ in the compla taok of houeing the American people. Ore gml wrr to provide, by private cnterprise and initiative,

"a modem hme for every Anerican fanily" that eake and crn afford to buy such a hone, This ie approaching achievcmcnt. Anothu gul war to provide more and better houeing, both by private cnterpri* and Governnent aid, for American frnilia with low income. Thie ic being increeeingly rccorhplished.

. A lhinl gal war nationwide rcnewal end rotoration of middle.

eged dwcllinga in buically eound condition.

Awe of. the nagnitude and urgcncy of thia need to rchebilitstc our oldcr homce, the President hu expreaecd hir doire that thc Houring and Homc Finance Agency rtimulate our commuilticc, the building and lending indurtriee, end privete citizene cveqruhcrc to e full end rystcmatic achievement of "s modcrn home for cycry Americen."

Il rhir objative ic attdned with the energy at our command, and with thc crueding rpirit of our people, our entirc population owncn, tcnant!, and laboring force alike- will be cnomously bcncfitcd. Therelore, ar Administrator of thc Houring and Home Finance Agcncy, I urge thc Amerien peoplc to join with the President and th€ grcat force of privlt€ €nterprirc in conccrted cfiort to attsin nationwidc improvement of our country'o home and ncighborhoodr.

fn punuencc of our common objetivc, I doignrte 1956 Home Improvement Ycan

4/*,,zzaa Adminlrtntor

Houeing and llomc Fimncc Agcncy

by the great changes and developments in home Uuiiaing and equipment since World War II. Millions of middleaged homes are equipped according to standards popular from i900 to 1935. In a letter to HHFA Administrator Cole, President Eisenhorver wrote that he hoped the agency would "join with communities, the building and lending industries and private citizens in a nationrvide effort" toward the "renewal and restoration, on a national scale, of old-but still sound

-dwellings." Using as its unifying symbol the spread-eagle seal bearing the slogan "'56-the Year to Fix," Operation Home Improvement is being sponsored by the U. S. Chamber of Commerce and some 50 leading'companies and trade associa-

tions in the building, home equipment and finance fields. The government, through the HHFA, is lending its fullfledged support to the year-long promotional campaign which has two main purposes: 1. To interest more people in improving their homes. 2. To make it easier for them to get financing, materials

,nAnSH WAft PRODUCIS TIE-IN wirh the Operotion Homc lmproyement pronolion ir thir four-color refqil yord wcllpostcr colling cuslomcri' qtt.ntion to llorlite for liodernizing.

and services. Over $600 million worth of national and local advertising will be tied in with OHI by the country's manufacturers, builders, contractors, architects, dealers, retailers and lenders. The official OHI seal will reappear day after day in hundreds of advertisements, promotional pieces, editorial features and TV shows. Leading consumer and trade magazines are devoting entire issues or major editorial attention to the campaign. According to F. Stuart Fitzpatrick, manager of the

Februory 15, 1956

THE,HOilASOIE UIIE o... FOR 1956....lNctuDES.. o.

whole-hearted support of the year-long

OPERATION HOME IMPROVEMENT. Here is your opportunity and ours to assist in a nationwide, fully organized drive -to divert a higher percentage of the consumer's "surplus" dollars into home improvement and maintenance.

year-round display of products in the fabulous, new -a NATIONAL HOUSINGourCENTER. Your business will benefit

from the operation and services of this C,enter. Make every effort to visit it. (The Homasote-Nova Exhibit is at the elevators on the Second Floor.)

NATIONAt l{oust Nc GENTER

WASHINGTON, D. C.

Homasote insulating-building boards in a still wider range

- thicknesses and densities of sizes,

plus the new Wilson Air-cor

Roof-Decking that makes condensation a problem of the past.

new and expanded services to architects, builders. and prompt service on current problems new, more - for the new efficient sales aids and literature. Write today 8-page brochure "The Homasote Line Today" and the new 64-page "Homasote Handbook" that took 20 years to write and. 46 years-of manufacturing quality products to make it possible. You will find value in both books. Kindly address your inquiry to Dept. B-18.

dealers

HOnASOTE.o^,o", TRENTON 3. NEW JERSEY

,, rl "

i r-".i

.:' ,,, CAIIFOTNIA tU'IABER iAENCHANT

Construction and Civic Development department of the U. S. Chamber, OHI is potentially "the biggest industrywide promotional effort in peacetime American business." The Chamber estimates that the present annual U. S. expenditure of around $12 billion for home maintenance and im-

FOR YOUR PROTECTION-

CATAVERAS

rEliE ltellgd CEMENTS!

provement can be expanded 25 to 5O/o.

Chairman of Ohi's Coordinating Committee is Mr. Fitzpatrick. H. R. Northup, executive vice-president of the National Retail Lumber Dealers Association, is treasurer. Mr. Doscher, the executive director, and Don Moore, former rlagazine executive rvho is assistant director, headquarter at 1O Rockefeller Plaza. New York 20. N. Y. Among OHI contributing sponsors are United States Chamber of Commerce, National Association of Home Builders, National Savings & Loan League, National Electrical Contractors Association, National Retail Lumber Dealers Association, United States Savings and Loan League, National Lumber Manufacturers Association, Port-

land Cement Association, Masonite Corporation, JohnsManville Corporation, Weyerhaeuser Sales Company, Celotex Corporation, United States Plywood Corporation, Armstrong Cork Company, Roddis Pywood Corporation, The Flintkote Co., Meredith Publishing Co., The Upson Co. OHI Ad-Display Kit Ready for Dealers R. Doscher, executive director of Operation Home John Improvement, announced the immediate availability of the advertising and display kit (page 28) 'ivhich has been produced to enable dealers, .contractors and lenders in the home improvement field to tie-in locally with this nationwide campaign aimed at developing more home improvement busi-

,,-

Every step of the Calaveras manufacturing p ocess is under carefu-l

llo' Lurrrbcr incorPorat"d

laboratory control. The uniformity of the resulting high quality product.is your. protection agarnst customer complaints. You take no

chances with Calaveras Cements! Orderthese fine cement products today from a single source: Calaveras regular, Calaveras plastic and Calaveras white.

00rds ---

RESPONSIBLE WHOLESALE

IIADE

THE WEST

DISTRIBUTION OF WEST COAST FOREST PRODUCTS

'N FOR THI WEST

39Ol Grqnd Avenue OLympic

CAlAUTRAS 315 l,lontgomery Strcet San Froncirco 4, Cqlif. Phonc DOuglor 2-1224

CETTTT CO. 832 Wert sth Str.ct los Angclcr 17, Colif. Phonc illUtuol 6306

8-512t

Ooklond lO, Gqlif.

i r .'1, ,]i;, ,i Februory 15, 1956

SIIDING GTASS DOORS wirh No Fuss No Muss qnd guorqntee

TOP QUATITY PERFORMANCE

WiTh UNSURPASSED BEAUTY

T M. Cobb Company Los Angeles - San Diego

Hogan $Tholesale Oakland.

Norco Dist. Company Sacramento

CATIFORNIA IU'IABER, MERCHANT

Home Improvement headquarters at 10 Rockefeller Plaza, New York 20, New York, check with order. Plans have been made to fill orders as fast as they arrive. Doscher pointed out that virtually every manufacturer in the building materials field has helped to underrvrite the budget of Operation Home Improvement, thereby evidencing their intention of using the seal in all of their national advertising during the year. Manv of these manufacturers of building materials and equipment are developing their o'ivn tie-in-sales promotion campaigns. Doscher estimated that better than $50 millions worth of national advertising will carry the OHI seal during the year. It is the repetitious impact of this seal in editorial material and in advertising that lvill drive l.rome that "'56 is the Year to Fix." The second purpose of this nationwide campaign is to encourage dealers, lenders and contractors to make it easier for home olvners to buy materials and services. AVAIIABLE TO DEATERS to tie in their ycrds with Operotion Home lmprovemont ore the kii moteriqls shown obove; see story for detoils,

ness. The kit contains basic advertising and display materials. Included a.re mats of the seal of Operation Home Improvement, a large poster, a window streamer,. a counter card, a decal of the seal, a signpainter's graph copy of the seal, publicity releases, radio and television scripts, reproduction proofs of the seal, and the script of OHI color, sound film. The kit is sold at cost for $5 and this price includes all of the Newsletters to be issued bi-weekly during "Ilome Improvement Year." All orders for the kit should be sent directlv to Ooeration

Rqil ond Highwoys 'Bock in Business'

(Continued from Page 2) not normal but in passable condition. February 15 There r,vill still be plenty of muddy, slushy spots, and there will be traffic tieups due to the amount of road equipment working on repairs. An additional damage report rvas received from the Visalia (Calif.) Lumber Company, which rvas flooded again by two feet of water in the January. rain repeater, but they've cleaned up the yard again and were open for business early this month.

0stling--The Quality Door That Gives You More Price is important - so is Quality It is only when you hove the two fogether in full meosure thqt you qre receiving Reql Volue.

Union Mqde Guaronteed

Ostling Flush Doors qre engineered for Gluqliry ond priced for compefilion. Mcrde with on All Wood Core to conslruction stqndqrds thqt qre of rhe highest in the industlf. With q wide selecfion of bequtiful domestic ond imported veneers to choose from Osfling is your Reol Volue buy in Flush doors.

Osrling Monufocluring Co. Member Soufhern Calitorniq Door lnstitute

2430 North Ghico

FOrest 0-2635

El lUlonte,Colif.

CUmberlond 3-4276

Februory 15, 1956

One woll of bequtiful Weldwood Nokoro mokes o modest model home look like o million. With q conventionol woll moteriol, the deoler's profit on this woll would hove been less than $2.00. With Nokoio, fie mode over 5 fimesi os much, I Bosed on woll 12' x 8'.

Give builders new sales ideas and WATGH YOUR PROFITS JUMPI Show a builder hou a uood-paneled usall-costing as little as #24-can sell his homes faster at a better price 6 low-cost Weldwood ponels help builders sell their homes

Your liberof morkup on these panels means extra profits compared to many lorv-priced, low-markup wall materials. Weldwood can do some nice things for your bank account! To help you boosi builder business-we'll be glad to put our own salesmen at your disposal at any time. Ask your Weldwood representative for details. l. Somcrc** o mohogony-type hordwood from Africo-$24*

at low cost to them, at a good profft to you.

2. Surfwood@ knotty weothered-rype poneling-$24*

Show your builder customers these beautiful, economy-priced

3. Nqkorq** o blond hordwood imported from Jopon-$34*

woods. For little more than the cost of many wallpapers, a builder can have all the beauty and selling power of. real

wood Weldwood paneling in his homes.

4. Weldtex@ the originol strioted fir pcneling-$28* 5. Seo Swirl@ weotheredJook poneling without knots-$3o* 6. Surfplonk@ like Surfwood but in solid lumber plonks-$26* **Trode Mork *All prices ore .etqil for o woll 12' long, 8' high

UNITED STATES PTYWOOD CORPORATION World's lorgesf Plywood O rganizotion

Distributing units in clll principcrl cities

.,\r,:.:"'..:-

t CALIFORNIA IUI BER IiERCHANI

Economic Book-Boloncing Fovors Home-Owning The Federal Housing Administration says while the expense connected with home ownership has undoubtedly increased considerably in recent years, it is, nevertheless, a fact that the income of the typical and average home buyer has more than kept pace with these rising costs. Which is a fa,ct highly satisfactory to our citizenship generally. ft seems that FHA made a study of the period of 1949 th'rough 1954, peak years in home-buying, to arrive at these conclusions. And the final figures showed that the typical home buyer's income during those years increased about twice as fast as housing expenses. Housing expenses, in this survey, included real estate taxes, utility and heat bills, mortgage payments, maintenance, repairs, etc. According to this survey, the typical home buyer, during the five years covered, saw his income increase before personal taxes, from $3880 to $5130, a 32 percent increase. Opposed to that, during those same years, the proportion of income taken by the fixed cost of running a typica,l new home dropped from 24 percent in 1949 to 21 percent in 1954. Monthly housing expense moved up 16 percent during that period. Home ownership has been constantly on the rise for an entire generation, and the U. S. Bureau of the Census estimates that the number of homeowners in the country has increased from 10,900,000 in 1920 tb 27,000,000 in 1955. The general conclusion reached by these dependable figures is that home ownership is more thoroughly covered

An Editorial

by income today than ever before, explaining the rapid pace at which Americans are placing themselves in position

to proclaim: ..THIS IS MY HOME.''

losf Goll for Leop Yeqr Dqnce!

This is the last warning to start limbering up for one of the big events of the Los Angeles Hoo-Hoo Clsb 2 /€?ra the big Leap Year Dinner-Dance at the Clock Country Club, 14000 East Telegraph Road in Whittier, Calif. That's the place; the time : 7 p.m., Friday, February 24; the girl: your own. Dress is informal. It's a bargain, too. Only $5.50 a person, $11 a couple, INCLUDING a grand dinner, music by a very popular combo, a free gfit for EACH lady, and no end of fun, favors, entertainment, group dances and games for the crowd. The party is being limited to 125 couples for the greater enjoyment of all, so it is necessary to get that reservations check in NOW to Freeman Campbell, 42ff.l- Bandini Blvd., Los Angeles 23; ANgelus 2-4148. Your tickets will be sent by return mail. This is strictly for Hoo-Hoo members only. It's going to be an evening to remember, they promise, so start by remembering (clip them if you're forgetful) these directions to the Clock Country Club: Santa Ana Freeway east to Lakewood boulevard-north on Lakewood to Telegraph road (Harbor and Pasadena areas use Lakewood-Rosemead boulevards to Telegraph road)-then east on Telegraph road to 140O0 block. See ya there !

l9t{

r956

WEST WHOI.DSAI.I

GOAST FOREST PROIDUGTS

DISTRIBUTORS

COMPAIIY

W T tI ID I. I TI G. If AT H A TI Main Oflice

564 Marlcet St,

San franeisco 4

2185 Huntingrton Drive SAN MAnINO 9, CALIF.

Pittock Block POBIT.AND 5

Februory 15. 1956

Mill ot Orick, Cclifornio

,,TOPStt

,ffiff REDWOOD

in Quolity Redwood! Check these odvanlages:

1/ Uniform timber from our oyvn stonds 1/ Precision Bqnd sown ond full sqwn 1/ Highline groded commons t/ Kiln drying & remqnufocluring 1/ Air dried commons

CAL.PACIFIC REDWOOD Compo,ny REDWOOD

P.O. Box 625, Arcolo, Ccrliforniq Telephone Arcqfn 152O, TWX ARC27

CATIFORNIA LUMBER MERCHANI

Los Angeles Hoo-Hoo in All-Out Drive to R,oise Funds

for LeRoy Boys' Home Woodcroft Building qt LoVerne "Now is the time for all good Hoo-Hoo to come to the front and help us raise the funds for the building and equipment of the lr,'oodcraft shop which the club is sponsoring for the LeRoy Boys' Home in La Verne, an institution for all underprivileged boys from 6 to 16," declared Co-Chairmen Roy Stanton, Sr., and Dee Essley, prominent Southern California lumbermen and industrial leaders, follorving a luncheon meeting last month with the schoolboard mem-

bers at Whittier. This rvorthy project, which Los Angeles Hoo-Hoo Club 2 has undertaken, will furnish the boys at the home with a complete woodworking shop, including over 20 units of machinery, so these youngsters can' learn to work with wood.

The total cost of this venture will run into several thousand dollars, of which more than $1000 was pledged at the Christmas party held at Oakmont Country Club, Glendale. "Although we have this money subscribed, it is not a drop in the bucket to what we will need to bring this fine project to completion," said Roy Stanton. "We are going to depend on club 'members to send their donations to us voluntarily. We want it to be spontaneous on their parts to support this great cause," said Essley. Any amount from $1 up is acceptable, according to the project committee. Mail all donations either to Essley or Stanton-and do it today.

GUIDING IIGHIS leloy HAYNES, Roy SIANTON, SR,, ond.Dee ESSIEY (1. ro r.).

Members of the LeRoy Boys' Home board who met with the Hoo-Hoo committee members in January were LeRoy R. Haynes, superintendent; C. Corin Srvain, president of the board; N. J. Wittry, vice-president, and S. R. Magnusen, prominent builder of Pomona. These men, who are all leaders in the Pomona valley communities, will handle the actual construction, planning and layout rvork of the building and

machinery installation, and Hoo-Hoo will furnish the material, money and machinery. It is anticipated that groundbreaking for the 3Ox60 building will get underway this

DANT & R.USSELL, lnc. SAN FRANCISCO, CATIFORNIA

PAGIFIC

trOAST Ftr REST PRODUGTS

FRESNO OFFICE

TUMBER, DIVISION O DOUGLAS FIR

. PONDEROSA PINE . WESTERN RED CEDAR . CEDAR SHINGTES . REDWOOD

FIR.TEX DIVISION

. FIR-TEX TIIE-PIANK.BOARD . FIR-TEX ACOUSTICAL TITE . FIR.TEX HARDBOARD . FIR.TEX ROOFDEK O FIR.IEX SHEATHING

. DOUGIAS FIR PTYWOOD . COOS BAY HARDBOARD OVERTAY

O DOUGIAS FIR PTYWOOD

P. H. (PAT) rYNAN FRESNO 9-4959

SACRATIENTO OFFICE

HUGH CRABB HUnter 2-O52O

"$r:tuii

i-1,;,r,

i*'*,

"" .;",

SIARIING THE BAtl, ROttlNO (ond o reol be for the LeRoy Boys) for the new woodworking shop to be furnished for leRoy Boyr Home by lor Angeler Hoo-Hoo Club 2 wo: the recent luncheon meeting lo dclivqte the wonhy proiecr. foking port were the men sested ot luncheon (lefi) ond idenrified 3ronding in fhe photo or rhe righr; lefi to righrr Roy Slonion,5r,, C. Orin Swoin, N. J. Wi[ry, Bob ft/lognuren. LeRoy R, Hcynes ond Dee C. Essley.

month, with the completion scheduled for late March or early April. "ft is hoped this fine project will meet with the enthusiasm of each and every member of our fine club and rvill help stimulate interest in worthy projects to be sponsored by our group," said Dee Essley. "We are not going to get out and beat the membership over the head for this money. We feel that if each Black Cat will kick in what he thinks he can afford, our fundraising campaign will go right over the top," declared Rov Stanton, Sr. "You know such charity donations are deductible and

PAGIFIG GclAST FO REST PRE!DUGTS

all pledges can be paid on the installment plan, if desired," he continued.

Los Angeles Hoo-Hoo members actively engaged in the work with the schoolboard, subscription committee and the boys at the home, include Rex Oxford, Jim Forgie, Ole May, Ed Bauer, George Clough, Larry Weiland and Co-Chairmen Essley and Stanton. "Members of Hoo-Hoo know it is a privilege for our club to be in a position to sponsor this grand project. I-et us all get behind Dee and Roy and raise the money fast," said Snark Forgie.

DANT & RUSSELL, lnc. i

Oftices ond.Wqrehouses

TUMBER DIVISION

SAN DIEGO OFFIcE

l57l Sourh 28rh St. BElmont 3-7425

tOS ANGELES. CATIFORNIA

FIR.TEX DIVISION

. DOUGLAS FIR . REDWOOD

. FIR.TEX ACOUSIICAT TIIE

O WESTERN RED CEDAR

O FIR-IEX ROOFDEK

O PORT ORFORD CEDAR

O FIR-TEX TItE-PIANK-BOARD

O FIR.TEX SHEATHING

. DOUGTAS FIR PI.YWOOD . PONDEROSA PINE . CORATITE . CEDAR SHINGTES . JAIOUSIES . DOUGLAS FIR PTYWOOD . ROOFING . COOS BAY HARDBOARD OVERTAY O IEXIOIITE PIASTIC SURFACING BY SHIP o RAIL. BARGiE o TRUGK axo TRAILER

CATIFORNIA TUMBER MERCHANT

T\TENTY.FIVE YEARS AGO TODAY As reported in The California Lumber Merchant February 15,1931 Paui Penberthy, sales manager for the W. E. Cooper lives in San Francisco. This company operates at Coos Lumber Company, Los Angeles, has been visiting many of Bay the biggest single unit san'mill in the rvorld, capable the Pine mills of Northern California and Oregon, making of cutting 100,000 feet per hour. supply connections for his company. Chester Minard, the new president, rvas in charge of the H. Shepard of Sacramento presided meeting the at a of Jo January meeting of the Sacramento Valley Lumbermen's directors of the northern district of the California Retail Club. held in Sacran-rento. Lumbermen's Association held in the Palace hotel in San Francisco. The United States Treasury Department has ordered an embargo on all lumber and pulp r'vood from Russia, because Curran Bros., Inc., Pomona, have added a new and at- the commodities are oroduced bv slave and convict labor. tractive displav and sales room to their present offices. The Pacific Lumber Company, San Frar,cisco, has moved The Inman-Poulson Lumber Company, Portland. has to its nerv home on the 24th floor of the Shell Building. purchased 6@ rnillion feet of virgin timber on the Siletz John H. Emmert is president and Stan Murphy executive River, rvest of Valsetz, Oregon, for $1,500,000. vice-president of the company. John Schumacher, founder of the Schumacher \\ra11 Board Corporation, Los Angeles, died at his home in Los Angeles January 2O after an extended illness. Homer \\,'. Bunker has been elected president of the Coos Bay Lumber Company, Coos 13ay, Oregon. Mr. Bunker

F;:.1',;1"'K

J. A. Brush has been elected Commander of Lumltermen's Post No. 3, Los Angeles American Legion.

Private non-farm housing starts in 1956 are estimated at about 1,200,00O units- 100,000 ferver than in 1955 and 200,000 less than the 1950 peak.

ond

tt ;ff

Tp" For

Eetter servi." .. the 9

odtttc

"."i Regionol Soles Offices

BEVERTY HILL', CALIT.

3lf 5. Rabertcon llvd. Brqdrlrnw 2.a375 Crerlview 6.3154

IEIETVPE: Bo* ll. 7521

FRFINO. SALIF. 165 Firt St ' Phone t-5189 TEIETVfET

ll.t4t

sAcRAInENtO, CAur, P.O, Bor 293 T & C ANNEX

Wdbo$h 5'8514

ANCATA, CATIf. P.O. tex 413

Arctrfn 126O IEIETYPS: ARC 96

Februory 15, 1955

SCRTA Enrolls Associotes Hal Bron'n, chairman of the Membership committee of the Southern California Retail Lumber Assn., has enrolled three mclre associate members. They are: Fairhurst Lumber Co. of Calif., San Rafael-A. W. Fairhurst, president; C. J. Fairhurst, secretary-treastlrer; Jack Fairhurst, executive vice-president and general manager, and I-. A. Wiklund, vice-president; Mount Whitney Lumber Co., I-os Angeles-W. S. Johnson, president; W. E. Arblaster, vicepresident; C. T. Gruemhagen, secretary, and lt. Cullen, assistant secretary; Sampson Co., Pasadena-John Sampson, co-o\vner, ancl l-ioyd Connelly, manager.

Insulite to Holey Wholesqle Haley Wholesale Company, Inc., Santa Barbara, Calif., has been appointed a u'holesale distributor of Insulite rvood

fiber building products, according to Raymond R. Haley, president of the firm, and will service building material dealers in the trzrde area from the rvarehouse at 73 Cacicrue Street.

Deoler Heqds Monroviq C. of C.

Monrovia, Calif.-Norbert Bundschuh, manager of the Nfyrtle Avenue Lumber Co. here, has been installed as the 1956 president of the local Chamber of Commerce.

BY 20 .OO .

and you have the \Winton story, pure and simple ! Yes, multiply this self-evident qual-

itl . . . tLill of manulacturins . . . and competent handling. . . by the 20 mills in the STinton group and you have the impressive answer to rilTinton's greater service to its customers.

Believe us

. twenty times qaality is a heap of quality I There's plenty to go around.

It pays to do business with \Tinton

It pays in things like dependable deliuery . . . uolume production. . . and uniform bigh quality of product. And it will pat you to look into NTinton's service today.

yovr Wintonmdn dbouf WfN-DRt (top quality dry lumber Ask -priced tor a competilive molrkel) o,nd WrN'MrX (mixed co;lodd shiprnenf s). You'll find thrrt fhese extrd services wiII help increose your Profi]! Shipping TUMBER tflOUtDlNG TRIM

CAIIFOTNIA LUMBER MERC}IANT

the rrran lrehlnd llre seal

Goost Kiln Gompony Instolls Firsl Automotic Stocker in L. A. Arecr The Coast Kiln Company, Los Angeles, has installed the first completely automatic lumber stacking and sticking machine to be placed in use in Southern California, according to Hal Von Breton, president of the lumber processing concern.

The nelv mechanical wonder will stack, unstack and stick hardrvoods and soft'ivoods, requiring a maximum of two em-

ployes to supervise the operation. All lumber processed by Coast is first sorted for length at the chain operation and then passes to the stacker, where it is prepared in uniform Ioads for the kilns.

"The sticking operation is handled in much the same

glves you a betler deal I

usE His Experl Knowledge

Devoting his energies solely to the sirle of forest products, the wholesaler has acquired

extensive knowledge and has won respect and recognition in his field. You benefit from that knowledge and recognition when you deal

with him.

RELY On His Specialized Service Many manufacturers rely on wholesalers ful lieu of an expensive field organization. Retailers, by relymg on wholesalers to supply their lumber requirements, save costly purchasing time and find more time to devote to selling.

GROW with His Herp I The wholesaler is the vital link between felling I and selling! Usc him-for profit and growth! I

It'. GOOO bualn.3a.. . to DO bu3lnc.a. . . wlth NA?IONAL. A]f, ERIGAN LUTEER W}IOLESALERS

manner as formerly applied by one man, with the exception that the load is built mechanically, automatically and faster

with the new unit of equipment," said Herb Geisenheyner, general superintendent of the plant. "All lumber, machine stacked and dried in our kilns, is now much flatter and straighter than when rve applied the manual method before installation of this latest unit of automatic handling. It is more economical for our customers and increases our efficiency of operation," declared Von Breton.

Rishell Heods Pqrficle Boord Work Washington-Carl A. Rishell, widely recognized wood research authority, has been elected a vice-president of Timber Engineering Company, research affrliate of the National Lumber Manufacturers Association. His election by the Teco board of directors was in recognition of his 20 years of s,ervice to the wood industries. Under his guidance the laboratory's staff has grown from two to some 32 technologists, chemists, engineers and auxiliary personnel. Its buildin$ area has been expanded four times, with the fifth and largest building program now underway. The veteran researcher headed a survey of particle board production in 11 European countries last summer for some 25 U. S. lumber and furniture manufacturers. His conferences added materially to the Teco laboratory's store of technical data on particle board. In recognition of his knowledge and experience, Mr. Rishell's new assignment as vice-president will be full direction of Timber Engineering's particle board development services and facilities, now being broadened in a $200,000 laboratory expansion program that includes a particle board pilot plant.

February 15, 1956

for Your Lumber Reguirements, ,, GaII ATLAS SOFTWOODS - KILN DRIED

HARDWOODS - KILN DRIED

CEDAR

AI.DER_PACIFIC COAST_PANEI STOCK AND

ALASKA YEIIOW-PANEL STOCK AND PANEIING

IUMBER

DOUGTAS FIR, - OtD GROWTH

ASH_POPtAR

vERTtCAt AND FrAT GRATN UppERS-4/4 to t6/4 STEPPING V.G._FLOORING V.G. AND F.G. DlltENSlON KltN DRIED 2x4 TO 2xl2

R,EDWOOD . DRY CI.EAR HEART-"A'' GRADE sttt AND sTucco t ourDtNc SUGAR PINE

BIRCH_DOMESTIC AND IMPORTED . CHESTNUT-WOR'YTY-PA.NEL STOCK

CYPRESS-PECKY_PANEL STOCK ,ITAPLE_EASTERN HARD-SOUTHERN SOFT_ PAC]FIC COAST

OAK-DOMESTIC AND IMPORTED STEPPING_SI LI.-THRESHOTDS_FULL ROUND PHITIPPINE'YIAHOGANY_LUMBER AND PANETING

CTEARS-SHOP

WHITE PINE

mtlUNG

SOFT TEXTURED-KI.A,MATH STOCK ct EARS-SH OP-COtrAfilON S

COfrIPLETE MIIIING FACITITIES ON OUR PREIAISES

WHOIESAIE ONLY

TR,INITY 2326

2I7O EAST |4rh STR,EET o LOS ANGEIES 2I, CALIFORNIA

.-.frrln thr ilugr nf rutltng nlyipn . . , to rnodern liners

Zrwr NL Co, nNc. 106 Years on Calilornia Street

PIONEER

IMPORTERS of Pbilippine Mabogany and. lapanese Hard.ttood,

Southern California and Arizona Distributor;

PLY\r/OOD

\TATSON"SALES CO.

Dale'Watson

4040 \(ilshire Blvd., Los Angeles DUnkirk 5-r67L

and'

LUMBER 23o cALI Fo

}il": $*"t"'r.orio

sAN

FRANCISCO Teletype: SF 457

11,

CALIF.

CATIFORNIA LUMBER IVIERCHANT

Johns-Monville Executive Sees Greoter Home Demond' Remodeling Soles in 1956 Nation-wide construction expenditures in 1956 should reach tl-re huge total ol 651 billion dollars, an all-time high, exceeding 1955's banner year by over $3 billion, present

forecasts indicate. New construction, alone, will probably account for more than $44 billion, while modernization, remodeling, repairing and maintenance of existing structures will account for more than $21 billion in 1956, according to

Harold R. Berlin, vice-president of Johns-Manville Corporation and general manager of the J-M Building Products Division.

"Barring developments outside the building field, and assuming a record total national output of goods and services of around $400 billion in 1956, the construction industry should account for well over 16/o of all economic ac-

the most underestimated of all branches of the construction industry. "To keep adequate and up to date our existing housing plant of close to 50,000,000 dwellings rvill require expenditures of approximately $10.7 billion in 1956. This, of course, includes the rapidly growing 'do it yourself' construction r,vhich has become so important a feature since World War II. And it includes heavy modernization of old homes to keep them competitive in the housing market with new ones.

"Old dwellings are often so obsolete in design, layout, electrical wiri-ng, plumbing and in innumerable other ways that thousands of owners have no choice but to modernize or see them stand vacant. "It is in this type of housing lvhere vacancy ratios are beginning to run up. The answer to obsolescence can only

defense.

be modernization." Mr. Berlin pointed out that a building boom which has been going on for years is naturally subject to minor ups and downs. "However, far from being over, the building boom, in long-range terms, has just begun to hit its stride,"

slightly from 1955's 1,250,000 home starts, to around I,2@,000 new homes, such a drop will merely build a housing backlog for the following year. "surpassing all other segments of the contruction industry picture, however, is the modernization, repair and maintenance market of over $21 billion which will account for about one-third of total construction volume in 1956. It is

"It has behind it tremendous expansive forces that are literally transforming this country. The greatest of these is population growth. By l97O the United States will have a population of over 200,000,000 people for whom adequate residential facilities must be supplied. This spectacular increase in population growth is having a more dynamic effect on our economy than any other single factor. Its re-

tivity in the United States," Berlin said. "It is now by far

the nation's biggest industry, not excepting agriculture or

"While residential construction in 1956 may drop off

he said.

SPECIALTIES ARE

MONEYMAKERS Let These Attractive Wall Panels Vork for You: ETCH\rOOD - ETCH\rALL - PARQ\rALL RANDOM \$[rALL - SKETCH\7OOD and SHAN-TONG for the fnterior - - - and PTYSIDE and TEXTURE 1-LL for the Exterior BEAUTY for rhe Home

Profir for rhe DEATE R

tufrlBER c0. illll PtYw00ll ltAulD$ol| 3-6931 Galif. ANgclur

ZEnith 69tl 3l!6 East Washington Blvd., Log Angeles !3, 7l5O Thomos Avenue 4903 Pqcific coost Hiwoy, Sqn Froncisco, Colifornio Son Diego, Colifomio frllssion 7'2132 CYpr-ss 6-3192

:: "': *r5;::rr,:;

iirt,";"',,

i; r-'-',

"; -;it

Februny 15, 1955

--_--: .r',7:1..t\ t.

,/ Triz---.'1\,

$iipitrre"n Galifornia lumber deaters TfttrU r..\-:7lz'z' \'-:-

-z

ffi i;"1xd;"*"i;.:i'[:il,a'ssH,i"$:T":" "s:

carry a complete redwood lumber inventory of assorted grades and sizes. There is no need for you to carry a large, expensive inventory. We are close at hand and provide prompt, convenient loading for your pickup in less than carload lots-or we'll gladly deliver. Your carload orders can also be filled by direct mail shipment. Make us your Redwood Lumber Information and Supply Center. Come in or call us for quotations"It's the spot to stop for quality and service."

send for Informative, helglul gradc

slrccls in full color. They fully

explain all grades and point

out suggested uses. You will find thes a help in talking to or mailing to architects, builders, cabinet shops and home owners. Wtite fot ytur fr.e cori.s loda!.

7181 fust Firestone Blvd Downey, California Phone Logan 8-3339 or TOpaz9-0993 Member : California Redwood Association

sult is that everything in this country is, or will become, too small. "Combined, population growth and technological advance are forcing a volume of construction beyond anything the United States has ever known. Every year since 1949,more than a million homes have been built annually, and this will continue because population grorvth, demolition and housing obsolescence demand them.

"In 1956, at least 800,000 new homes rvill be required for new family formation alone. This, combined with the replacement of demolished homes now proceeding at the rate of 250,000 to 300,000 each year, will assure the construction of well over a million.new homes next year. "Actually, family formation is no longer the only im-

portant factor in housing demand. Migration is another tremendous force. People are moving from the older parts of the United States into the newer and less developed regions in the South and West and into the industrial Great Lakes cities. "So great has been the flood of migrating people that considerably over half of all new homes erected in 1954 were in the South and West and, undoubtedly, this will be true of last year and in 1956. "But the greatest wave of migration, and one that is continuing, is to the suburbs. In the five years between April 1950 and April 1955, the country's 168 standard metropolitan areas accounted for almost all of the country's growth. But that growth was seven times as fast in the suburbs

BRU$[ ITDUSTBIAI, TUIIBTR COil|PANT 1500 S. Greenwood Avenue

Montebello, California

Industtial Specialists in HARDWOODS and SOFT\7OODS Direct Car Shipments . Truck Sales or Less OUR MOTTOz Quality and euantity GUARANTEED RAymond 3-330r I

lfi

...,'

One to Tuto MILLION FOOTAGE Und.er Coaer AT YOUR SERVICE

RAymond 3-3301

CATIFORNIA LUfiIBER I'IERCHANI

Agoin fhis brond nome on lumber I brings deolers. . . I

More help for SEtt MORE PANETING

A complete new full-color section on

Weyerhaeuser 4-Square paneling has been added to the 4-Square Building

Services to help dealers make extra profits in this vahiable market. Material is also offered in booklet form.

SEtt MORE SIDING A second full-color section for addi-

tion to dealers' Service portfolios will help close sales on sidings and shingles

for new homes and old homes. This material, too, is ofrered in booklet form for distribution to prospects.

SEIL MORE FENCES Sell large quantities of many lumber items-especially shorts-by featuring the modern fence designs in this new section which has been added to the 4-Square Building Services. Fence designs are reprinted in small folder.

Fcbrucrry t5, t956

The expanded Weyerhaeuser 4-square Building Services are featured in national advertising Broader national advertising

in America's leading maga-

zines features Weyerhaeuser 4-Square Lumber Dealers as sources of helpful plans, ideas, and materials -headquarters for building and for remodel-

ing. The expanded Services are now active factors in selling specific Weyerhaeuser 4-Square Lurnber products for new construction and for modernization.

selling more murkets EELI MORE KITCHEN REMODELING

The important home modernization market offers excellent profits on lum1 br,plywood, wood cabinets, accissories, Lf and related items. Dealers can locate prospects and close salCs by featuring this beautifuI new section in the Services.

These four new product sections with new selling ideas are included in both services

Ask youi Weyerhoeuser District Represenlofive for full deloils on the exponded 4-Squore Building Servicesor wrile us.

Weyerhaeuser Sales Company

TOSANGELES . SAN FRANCISCO . FRESNO: P.O. Box 347 . SACRAMENTO:,P.O. Box l5O3

CAIIFONNIA TUMBER }TERCHANI

of these metropolitan areas as in the central cities themselves."

Mr. Berlin also pointed out that for the first time in the country's history a true home replacement market is developing.

::'i'':'.j''.'.::'.

"This replacement market is stimulated by the fact that fully half of all American families have an annual income of $5,000 or over. That income perrnits a family to carry a $12,500 dwelling. For this price the typical American builder is giving his customer something so attractive that it is pulling people out of old homes into ne.iv ones at a sensational rate as compared with pre-World War II patterns."

tud

He emphasi zed that while there has been some tightening of mortgage money with a consequent effect on home building, the Federal Reserve System is "as anxious as anybody to maintain a very high volume of construction because it is prosperity's greatest single prop."

Four Lumber Firms Receive Awqrd Four companies prominent in the lumber field have been certified as Excellently I\{anaged by the American Institute of Management. Those named are United States Plywood Corp., Olin Mathieson Corp., Weyerhaeuser Timber Co., and Powell River Co., Limited. United States Plywood Corp. is receiving the award for the sixth consecutive year, Weyerhaeuser Timber Co. for fifth, Olin Mathison Corp. and Powell River Co., Ltd., for the second consecutive year. (Tell them that ^tow saw it in The Calif ornio Lutnber Merchant.)

UHEil Y0Un EOUlPlrtEilI lS D0tll YOU'RE il(ll (lU !

' We Con Toke Up Your Slqck - Lumber Corrier Seivice ls MOBIIE

VOIU'IAE IU'iABER EQUIPTAENT RENTAT

CARRIERS

-IIFT

TRUCKS

TUMBER HAUTING EFFICIENT OPERATORS

LUMBER CARRIER SERVICE, INC. 755 Elrt "1" glreel, Wilmington, Cclif.

TErrninol 4-41594

DAvcnporl 6-1746

George De Brilz

il{:{ Februory 15, 1956

.|i|

6heur.'rn Jdnre!! orsprcllttY DESIGNED For rhe wtNDow

REPTACEMENT f ARKET in Western Slnndqrd Heights -- Plus All Regulor Sizes. Orhe largest-selling louvre window in the woild

-- over 8rO(Xl,O(X) now in use ond corrosion.

resisls rusf

Beoutt ond Cornforl with Finger.tip Gontrol Eosy lo Insloll - Inexpenrive

oAIERT DEAIERS: When You Stock THIS TOUVRE WINDOW, You Con SE[[ WITH CONFIDENCE S U N - S A S H ls the Best-louvred Hordwore .Avoiloble -$s6quss UNCONDITIONALLY GUARANTEED Agoinst Mechqnicol Foilure for the Lifetime of Any Building !!!

SAN FRAN(IS(O GTASS (OMPANY

U. S. WHOIESAIE SUPPLY (0.

5234 llirion Sl., 3!n Froncisco

llth ond E Slreclr, Ilodeclo

JUniper 5-8690

MOdesto 2-2501

(All ihe Boy Areo)

|.d,ll Scn Jocquin Vallcy)

MltLwoRK MART, lNC. Alhambro at R Str€et, Sqaromonlo

CAtL

Hlllcest 7-fJ44l (All Sccrcmento Vcltey)

Lf,lANC Plugs BH&G Home Gontest

An excellent opportunity for the Lumber Merchants Assn. of Northern California has been ofiered by Better Homes & Gardens magazine in its invitation to members to serve as an official headquarters for the year-long 1956 Better Ifomes,& Gardens Home Improvement Contest. Jack Pomeroy, executive vice-president of the LMANC, reports that the contest was announced to consumers by six full pages of editorial matter plus two full pages of advertising in the January issue of Better Homes &'Gardens. It is designed to stimulate, recognize and reward home improvement and embrace practically all important areas in and around the home. Pomeroy said the contest offers a powerful program to

aifi

CAt DISTRIBUTING CO. 83O E. Commerclal, 1or Angclcr 12

MAdison 6-4555 (All Sourhcrn Golifornls)

boost LMANC members' home improvement business. Members, he said, can become "official .contest headquar-

ters" outlets-key outlets in a major program with terrific support. He pointed out the contest will be featured throughout 1956 in the editorial pages of Better Homes & Gardens. Display advertising in the magazine and in trade publications will spark the contest all year long.

. Local contest outlets can obtain contest promotion kits containing all material necessary to fully promote the contest on the local level. An order card-agreement is available to dealers for signing up as a local "contest headquarters." The magazine is sponsoring a $1,000 "headquarters" contest with special cash prizes for top displays and advertising tie-ins. (See Page 72, CLM, 2/t'/56.)

HEART OF THE.REDWOOD AND DOUGLAS FIR

CATIFORNIA TUMBER MERCHANT

Stroble Hirs 5orh Milestone

]l^ Snolnrt This year rae ane celebrating , . ,

OI]B fr0[Dttr{ J UB II, NT

l$00 r l$56 lYitb our largest and most complete inuentoryt

for YOU 50 Years Same Location 50 Years Good Service to Dealers

50 Years Experience in filling the Needs of Customers in all

of Northern California, Southern Oregon and Nevada.

(Continued from Page 22) Nearest Lumber Merchant" for these materials and additional home project advice. Jim Overcast states that more than 50,000 copies of this paper were distributed to the public during the show. He also notes that now, nearly one year later, Strable customers are still receiving orders from people who received the giveaway. In addition to the personal service rendered to Northern California dealers, Strable maintains one of the largest and most complete warehouse inventories on the rvest coast, according to Overcast. Included in inventory are complete lines of domestic and foreign hardwood lumber and plywood and softwood plywoods; oak threshholds, stepping, rounds (% to full), base covers and flooring mouldings; spruce, redwood, ponderosa and sugar pine, red fir and Douglas fir lumber; Masonite Presdwoods; Upson Fibre Boards; Marlite prefinished wall panels; maple dowel; Wilhold White Liquid Glue, Duratite and Weldwood glues; Canec insulation board, and Philippine mahogany wall paneling and mouldings. Strable is now the fifth largest distributor of Masonite products in the western states. Strable has set many records during its first 50 years of doing business, and one of the most remarkable achievements chalked up by the firm is the fact that Strable has never ended a year of operation in the "red" . . . even during the depths of the depression! "The lumber dealers of California have been good to us,"

*** YOU are cordially invited to visit us so you can see how convenient and time-saving it is for your trucks when they call at our yard.

Our great stocks of domestic and foreign hardwoods, our fine Ponderosa and Sugar Pines, Spruce, Fir, Redwood, Plywoods, Dowels, Masonite, Upson, Marlite, Superior Philippine Mahogany Mouldings and famous "S" Brand t$Vall Paneling-will surprise and please you.

THANK YOU for your support during our first 50 years.

***

$TBABTT TUIIBTB COilIPANY 2 Blocks \U7est of Jack London Square

537 FIRST ST. _ OAKLAND 7, CAI,IFORNIA

TEmplebar 2-5i84

',!

He's a big lumber dealer from Los Angeles. Made it all selling lir plywood. DFPA grademarked, of course!

Februcry 15, 1956

LIWR E]ICE. PHITIPS TUIIIBER G(l. 42O N. GAfttDEN DRTVE-ROOftI 2O5-BEVERLY H|LLS, CAL|F.

0r? GRoWTH FULr SAWN REDWooD GRADE STAMPED DOUGTAS FIR

PRE(ISION TRIMMED FIR STUDS

. ROUGH DOUGLAS FIR

- (ERTIGRADE GDAR SHINGTES

BRffoz)Y :ilrffiilh::: cR":'.T5y Overcast states, "and we hope our 50 years of know-how and experienced personnel will continue to make it profitable for our lumber dealer friends to do business with us. We now have the largest inventory ever in our 50 years of doing business, and we will continue to maintain this large inventory for the building needs of our fast-growing state," he said.

lou Fidler Nomed President of Soufhern Cqliforniq Door lnstitufe

Louis Fidler, for the past 10 years prominently identified in the door manufacturing field in Southern California, was elected president of the Southern California Door Institute February 1. He is president of Fidler's Manufacturing Company, Inglewood, door and plywood distributor and manulacturer.

New SCRTA 'Sustqiners'

Two more yards have made voluntary contributions to the Southern California Retail Lumber Assn. and joined the growing list of Sustaining Members among the member yards. The latest are the Ontario Lumber & Hardware Co. and the San Gabriel Valley Lumber Co.

At the same meeting, Andy Vasquez, Artesia Door Company executive, was named secretary-treasurer of the Institute for the 1956 term. Morris Tyre, president of the Bel-Air Door Company, Alhambra, was the retiring president of the door association and was elevated to the board of directors.

--,-''1

.t *.. :i CATIFORNIA LUIIABER, IVIERCHANI

Hyster President Elecled Nqtionql Vice-President of NAM Ernest G. Swigert, president of hold such a high post in the 20,000-member association. Mr. Swigert founded the Hyster Company in Portland Hyster Company, was elected naNain I9D and has been president of the firm since that of the tional vice-president Manufacturtime. Under his direction, Hyster has become a leading tional Association of manufacturer of industrial material handling trucks, atannual ers during the NAM's 60th Congress of American Industry at tachments and tractor-mounted job equipment; distribution New York City. Swigert has for which is handled through 750 dealer stores throughout served on NAM's board of direc- the free world. He is also vice-president and director of tors for a number of years and E,lectric Steel Foundry Company of Portland, a director during 1955 served as regional of Youngs Bay Lumber Co., Roseburg, and is a director vice-president. In being elected of Stebco, Inc., of Vancouver, Washington. number-two man in the NAM, The tallest tree in Britain is a 175-foot Douglas fir in Wales, Swigert becomes the first industrialist from the N.orthwest to

Sqnders Sells Pqrtnership in Sqnto Morio Yqrd to Thornburg

o o

J 0.

WTSTERN

c0rries 0 plywood inventory

corefully selected to meet yout needs . domestic . imported . speciolties

. HARDW()()D ()R S()FTW(I()D

Ernest Sanders last Santa Maria, Calif. month retired from the lumber business after 39 years and became associated with a local Cadillac agency as a salesman. The interests he held in the Kirk Lumber Company were purchased by Jack Thornburg, {ormerly purchasing agent for the Hayward Lumber Co.

at Salinas. Sanders has lived here sinqe 1933, having been with Southern Pacific Milling Co. before

his retail partnership with Joe Kirk. He is prominent in civic affairs. He decided to retire from management following his recovery from a serious auto accident a year ago. He is now a member of the clty council. Jack Thornburg, who was in the air force in WWII, has been in the lumber business for 15 vears.

Splurge by 'Fcnnie Mqe' For lhe PLYWOOD you need when you need ll mcke it your habll fo -

Uil,wusrer$

Washington, D. C.-The Federal National Mortgage Assn. bought ?,,987 governmentbacked mortgages valued at $28.3 million in December, more than in any previous month. When "Fannie Mae" is in the market buying heavily, it indicates mortgage funds are scarce and lenders are selling to the FNMA to get funds for new mortgage loans. The agency's portfolio contained 9,482 mortgages valued at $86 million at year's end.

Horbor Lumber Volume Up Officials of the Port of Los Angeles look forward to 1956 after 1955, for the second consecutive year, saw a gain in dry cargo shipments and receipts handled across the I20 improved docks o{ the $150 million municipal harbor. Coastwise trade through L. A. Harbor last year showed lumber movements totaling 828,666 tons, compared to 657,747 in 1954.

Februory t5, 1956

NEED QUAIrTY REnWOO D? BETTER GAII. IERRETT Complete Stock of Redwood Uppers - Priced Righf BEVET SIDING-AII Potterns GARAGE DOOR STOCK

STANDARD PATTER,NS ANZAC SIDTNG Milled To Pot{ern Stock Avoilqble For lmmediote

wHoLtsaLD otftY H L. c. L. t0Ts

Pick-up

"llo 0rder Too Big rr No Order Too Small" Centrolly Locoled

Unlimired Gopociry

LERRETT LUMBER COMPAI{Y 7227 Telegroph Rood, [os Angeles 22, Colifornio RAymond 31727

There ls More Core lnA Regol Door!

RA)mrond 31727

QUATITY IS OUR MOST ITIPORTANT PRODUCT AtL WOOD GRID CONSTRUCTION CONTROTTED MANUFACTURING STANDARDS ,YIUITIPIE OPENING HOT PRESS FACILITIES TO 4-0 x 8-0

Odd Sizes o Speciolty THESE ARE BUT A FEW OF THE AAANY

FEATURES OFFERED BY

Regal Door Compaay 10176 Rush Streef, El lllonte, Colifornio

lllember ol fhe Southein Calilornio Door lnstttute .

cul1lerrond

f,;*,.;,',

'^lxBi J-"ffii

CAL]FORNIA LUMBER, MERCHANT

lndustriol Lumber in Glendole lnouguroles New Business Policy I. S. Brown, prominent for the past quarter of a century

in the lumber business in Southern California, embarked

on a new business venture last month lvhen he reopened the offices of his Industrial Lumber company in Glendale, California, at 6527 San Fernando Road. He has had a long and successful career in the development of this area and is well known througl-rout the building materials industry in the west. Along with Art Evans, veteran lumberman with years of experience selling wood products in Spokane, Honolulu, San Francisco and Los Angeles, Brown re-established his wholesale lumber business on a direct shipment basis to serve Southern California retail dealers and qualified industrial accounts. Evans, who will be a full partner in the distributorship, has been identified in the production and selling of lumber in the Pacific Northwest and south for over 28 years. He is well known at the mill level as well as the retail and wholesale sphere of the lumber business. Industrial Lumber will handle mixed and straight-car shipments of Pacific Coast forest products from the qualified mills that Brown and Evans have been doing business with for many years. "We find there is a definite need in our area for the particular type of business we intend to operate," said Brown, "and I find it is impossible to stay away from this fascinating occupation."

Uant to BUY A GERLI]IGER

IIFT TRUGIT? There's more beouty in Poine REZO Flush Doors thon meets the eye! Hidden inside the richly-groined hord' wood ponels ore exclusive feolures found in no olher door - regordless of price. Only REZO Flush Doors hove o ventiloted, inrerlocked oll-wood grid core thot ossures rigidity, lighlness, slobility ond lrouble-free service in ony climote. lf you oppreciote quolity, you'll choose Poine REZO Flush Doors - Americq's Finest!

Distribured in Norfhern Calilornio by

fslms-flqdg Here is your.chonce lo gel immediote delivery on o lqte-model Gerlinger lift Truck ot o Considerqble Soving: Seriol No.

620g 6106 6056 4448 25OS

New 3/2/ss 1/2/ss 1o/11/s4 8/1/52 3/1/51

Size 9-ton 8-ron (5-16) 9-ton 8-ton 9-ton

Piice

$8750.00 $8250.00 $8250.00 $7000.00 $6250.00

9o-doy Guqrqntee on oll equipmenl. '51 qnd '52 models hqve new molors ond completely overhouled. All equipmenl in perfect condition qnd hqs been operoled less thqn 40 hours per week qverqge since new on our locol dock qnd rentol operoliort.

ACE COTIPAIIIES Telephone: TEmpfebor 4-8767

7OO-6th Ave. Ooklond 4, Colif.

1325 E. Opp Sr., Wilmingron, Cqlif. Phone NEvqdtl 6-1371 Nighr: TErmincl 4-1568

..,'

Februcry 15, 1956

IUIEilIO To: Mr. Lumber Dealer Re: New Name of HELMS-BROWN LLJMBER C0MPANY From: Stan He1ms, Frank Brown and Sam Witzel

Just a reminder again that today is the day we return to the use of our original firm name...HELMS-BROWN LUMBER C0MPANY. As we told you in our February lst CALIF0RNIA LUMBER MERCHANT advertisement, our oId trade name had been creating no end of confusion among our suppl-lers and our friends in the retail lumber business. Therefore, it seemed best for all concerned to make the change. But remember, nothing else is changed---just the name.

Sincerely, Stan, 'Frank and Sam

HETMS-BROW]I tUM BER GOMPA]IV (Formerly WESTERN LUMBER SALES COMPANy) 215 Marlcct

Street

Phone lUkon ?.0/lrg Telcttpc S. F. 6tl

San Francisco 5, Calif.

Glamorized 'Where to Buy' Avqiloble 31,000 lumber dealers took a second look at the 1956 "Where to Buy" directory of West Coast Lumbermen's Association members last month. Four shapely misses bloom in full color on the cover, each appropriately representing the four new grade names: Construction (formerly #1), Standard (formerly #2),UtiIity (formerly #3) and Economy (formerly #4), which become effective after March 15 in all four West Coast species-Douglas fir, West Coast hemlock, Western red cedar, and Sitka spruce. The directory inside the cover is the usual factual, up-todate listing of quality-conscious West Coast sarvmills who stand ready not only to furnish the lumber but also support the nonpareil promotion program of the association, giving

every possible assist to the lumber dealers selling West Coast lumber. The details on each operation given in "Where to Buy" are arranged to assist the lumber buyer in selecting the mills able to furnish the lumber that is needed. Details include capacity, equipment, special services available, species and lumber items manufactured. Producers of large and long timbers, for which the region is famous, are indicated as rvell as a growing list of wood products other than lumber. Copies are available without charge from the West Coast Lumbermen's Association. 1410 S. W. Morrison Street. Portland 5, Oregon. (Tell them that you sazu it in The Calif ornia Lumber Merchant.)'

rw0 SAAllf Y IEADERS eYery store needE Originol The

Crystol Cleor plostic Spcrr-All purpose

nolurql finish in gloss or semi-gloss. Bequtifies ond protects inside qnd outside. Perfected REDWOOD FINISH-Now fortified wiih oddition of SRO-l0l for greoter durobility. Also mode in cleor ond colored. These Redwood Finishes qre best by fest. Contoins no Rosin.

Mqde exclusively of heqt treofed oils. Buy dhect snd sove on our conplefe llne of . Quolity Poinfs, Enomels ond Supplfer

Securily Royol Dutch Point Mfg. Co.

f52l No. lndiqna Sl.. Los Angeles 63

Phone ANgeles 1.0358

"Royal in Quality4utch ln Pilce"

, $ tri,' ...

.:.

, ;-{l'

: "."

, i';

I ':

liii:;',r+lli:;":I"',.qiil if ;j; "

'1': :

i::t i'r

i.",

ij:ii

CALIFORNIA TUMBEN MENCHANI

Don'l Overpoy Your Tclxes!

(Continued from Page B)

ployes were still under discussion when this article was prepared.

Repairs and Improvements

If you contract for repairs and improvements to your

business property, be sure that these two types of work are billed separately. Should'you lump them together, you may find that the entire cost has to be capitalized for future

depreciation. By listing the cost of repairs as a separate item you are allowed to deduct it as an expense for the current year. For example, you might have a furnace repaired and new radiators added. By separating the charges you can deduct the cost of the repairs in the cur:rent year, although the new radiators would be improvements subject to depreciation during their useful life.

l{ow available to lu m ber dealers from our two Calif orn ia plants Ve now carry the following Baxco Pressure Treated Foundation Lumber in stock at Alameda and Long Beach for immed.iate sbipment to dealers: Douglos Fir S45 ALS

Keeping Good Records Many deductions are lost through failure to keep adequate business records. Be sure that you have records to show you what deductible expenses you have had, and to back up your deductions in case they are questioned by the government. This applies particularly to your out-of-pocket business expenses, such as travel and entertainment of customers, and to items which are deductible on your personal income tax return. Good records and properly qualified professional tax assistance-at tax-filing time and throughout the yearare the keys to income tax savings.

2x4,2x6,2x8,2x10, 3x4,3 x6,4x4and4x6. Special sizes will be purchased from local stocks and pressure rreated without delay.

llAtEY Bnos. sAilTA ill0]llcl

\Uil'e offer promps custom treating service at both our

Alameda and Long Beach plana. Your lumber can be delivered to us by truck or treated in transit in carload quantities. Consult us for additional information.

P.O. Box 385

Mqnufqcturers & Jobbers Stock ond Detoil Sosh & Doors

Baxco Pressure Tieated Foundation Lumber io impregnated with preservative salts in accordance with Fed. Spec. TT-t$/-571c. k is approved by FHA, Uniforrn Building Code - P.C.B.O.C., State Architect for mud-

sills in School Construction, and U. S. Governmenr

GRE$GE]IT BAY II(l(lRS Wirh Microline Gore

Specifications. \

Orrlza thnath aua acaacd Salpr OIS;ca

Jfr[Raxtera(b, l2O Montgomery Street Sqn Frqncisco 4" Colifomio Phone YUkon 2-0200 Plont:

Foot of Wolnut Street, Alqnedo

345O Wilshire Blvd. Los Angeles 5, Colifornio

Phone DUnkirk 8-9591 Plonl: Fool of Smlo Fe Ave., lmg Bccch

THE WEST'S FIIIEST FTUSH DIIORS Phones: Texos (J-,4831 Sonto Monics, EXbrook 4-32W

tholesale te lumber hrds 0nly

,li,ilrl):1:l:'

: :

l,,

;

fiqfi :;. rlrr

,,,

Fcbnrry 15, 1956

. itl

,ll ;i!1

CHICKAMAUGA

,,:d

RED CEDAR CLOSET LIN ING Guarcnleed io be lhe lasl word in aromatic red cedar closet lining, plant in America, we are mainmanufaclured in the finest cedar closel '{or

laining our reputation of years pasl

{urnishing ihe besf only.

Located in lhe heart of lhe cedarcountry, only the highest quality logs are selected from which lo make our linino. Available in two sizes. 2t/2" and 3t/r" wide and 3/6" thick, packagei50 board {eel, wrapped in heavy [ra{l paper. We are also manufaclurers of sofl-lexiurad,

precision-milled, qualiiy-made Chickamauga Appalachian oal flooring, Every board that goes inlo our flooring musi meel exacling requiremenls and every board is seasoned for a minimum of lhree monlhs. lorge sfocks, prompt sfiiprnents.

CHICKAMAUGA CEDAR COMPANY, INC. o Stevenson , Alobqmo o Est. 1923 o Three Lumbermen Guests ot

356th Terrible 20 Tourney

Our next tournament will be at San Gabriel February

The 356th Terrible Twenty tournament was held at Hacienda Golf Club, January 12. Dee Essley was master of ceremonies and gave us a fine afternoon of golf. Our guests included Bill Marmion, San Gabriel Lumber Co.; Abel Jackson, IJnion Lumber Co., and George Roedecker, Williams

Lumber Co. Tom Fleming (71-9-42) is back t9 his old tricks stealing our silverware. his last five rounds were in the 80's. Helmar Hoel (8G15-65) won second place, his first prize in a long time. There were 10 net scores in the 60's, so a lot of guys had fun and handicaDs came down.

17, with George Gartz handling the details. George Roedecker will be a candidate at our next tourna-

ment. George is president of Williams Lumber Co. of Azusa, a member of Hacienda, and a good friend of many members of our organization. Ralph B. Roberts of San Gabriel is also a candidate, recommended by George Gartz. He is a C.P.A. Our former member, Abel Jackson, is planning on rejoining and will be with us regularly in the near future.-H. M. Alling. The National Building Material Distributors Association represents approximately 4O% of the wholesale distributors in the United States.

G('TPLETE LINE AYAILABLE FOR PROTPT DELIVERY

ilIarlitd Plastic - Finished Panels

Wrile, vire or phone for immediote seryice from our new los Angeles Worehouse

CAIITORNIA LUMBER IAERCHANT

wE ARE HEADQUARTERS ron

sAsHrD00Rs-wflfDows Window Frqmes & Door Fromes

WindowUnits--Sliding Sosh Units

NU-CIEAR Gloss Louver Doors

qnd Louver Windows

Ralston ALUN,TINUM H0RIZ0NTAL SLIDXNG WNNDOWS We ofrer o complete distribulion service of

R^ELIANCE STEEL SASH MASONITE BRAND PR,ODUCTS FTINTKOTE CANEC INSULATION BOAR,D

TENSION-tile Screens

PLYWOOD The

CATII'OBNIA DOOB COilIPANT of Los Angeles 4940 Districl Boulevqrd P.O. Box 126, Veqnon Brqnch los Angeles 58, Cqliforniq 9ince 1887 lUdlow 8-2141

r":t

Roddis Plywood Gorp. Acquires Assefs of Cqlifornio Bqrrel Co. Marshfield, Wis.-The purchase of certain assets of the California Barrel Co., Ltd., San Francisco, by the Roddis Corp. was confirmed here by Robert T. Beggs, executive vice-president of the Marshfield firm. Inclucled in the purchase is the Western Cooperage Company, Portland, Ore., which was acquired by the California Barrel Co. in 1953 and has been operated as an independent division. Financial details of the purchase were not revealed, other than that the transaction was in excess of $12,000,000. The California Barrel Co. was founded in 1882 and has had continuous operations in the manufacture of barrels, boxes, baskets and similar products. Its main {actory is at Arcata, Calif., employing betrveen 800 and 1000 people at different seasons. In the immediate vicinity, it has in excess of 750.000.000 feet of timber reserves. The rights to these timber reserves acquired in this purchase are important additions to those already owned by Roddis, Beggs stated, as the Roddis Plywoocl Corp. presently operates a plyu'ood plant and two saw mills in the Arcata area and has under construction there a sl.ravings board plant which is scheduled to start operating late in 1956.

fmportant changes have been taking place in the rvood container field in recent years and it is expected that continued competition from paper and other products r,r,'ill intensify this trend in the future, Beggs said. He added that Roddis hopes to continue production of those packaging

February 15, 1955

This is our 63rd Uea?.

of Reliable Seraice lo nerlr L LuM.BER DEALERS.. .

fhe Dependobfe Wholesqler

with shipments of quality lumber products for your particular needs . . .

PONDEROSA PINE DOUGLAS ,FIR SUGAR PINE

lo lurusER rtr.Ls... with proper distribution and honest representation of your products . . -

WHITE FIB REDWOOD CEDAR

Established 1893

W. E. Cooper Wholesale Lumber Company, fnc. 4848lTost Pico Bouleyard, los Angeles 19 . Phone WEbster 6.8238 . TWX. tA 443 WE SPEC'ALIZE IN STRA'GHT CAR-TRUCK 8 TRAIIER SH'PA,IENTS Ponderosa Pine Yard Items Available LCL Our Yard

Charles M. Cooper

Iames W. Cooper

products that have met the test of competition and to develop new products and processes that will make use oi the extensive plant facilities acquired.

Cloy Brown Visits los Angeles Clay Brown, president of Fortuna Sawmills, Inc. and M & M Wood Working Corporation, was a recent visitor in Southern California, where he discussed 1956 sales potential with Carl Poynor, manager of the Brown Timber Company, Beverlv Hills, and Dean Jones, manager of the Eureka Redwood Co., Downey. Both sales organizations are headed by Mr. Brown and calls were made on various business associates in the Los Angeles area.

fl orman A, Minnis

lrlene

Price

New Edition of NHIA Rules Book A new edition of the National Hardwood Lumber Association's eqlarged and illustrated Rules Book will be ready for distribution to the members within a short time. The price will be the same as for previous editions, $1 per copy, and contains all the rules revisions adopted since the 1953 book was published. Members are invited to send their orders {or this limited edition. They make a particularly attractive and effective piece of sales literature, especially since the board of managers has ruled that it is permissible for members to place their own individual stamp or sticker on the covers when distributing them as a sales promotion booklet.

l, W;ll;ono Botle Co*pana -

fmporters and Brokers

JAPANESE PLYSTOOD & TUMBER ADarns 1-4Set

204 East 32nd Street

Los Angeles 11, Califomia

CALIFONNIA 1UMBER II'IERCHANT

Wholeso ler-R.etoiler Conference

We ore soles represenlqtives for eight quolity lumber producers

4OO,OOO FEEI DAIIY PR ODUCT'OI' Moc-Young Lumber Co. Universol Srud Co. lor premium quality sluds

Hulbert & Muffly Co., Inc. lor C.R.A. Redwood

Mqthews Lumber Co. Plumqs Pine Go. Sond Creek Lumber Co.

(Continued from Page 15) er, A. L. Hoover Co., San Marino; Charles P. Henry, Twin Harbors Lumber Co., Los Angeles; Roy H. Stanton, president, E. J. Stanton and Son, Los Angeles; Stanley G. McDonald, vice-president, Owens-Parks Lumber Co., Los Angeles; Ralph Baker, vice-president, Barr Lumber Co., Santa Ana, and Rex Clark, general manager, Sun Lumber Co., Wilmington. With considerable help from the audience, this cross-section of top'flight lumber executives kept things humming for the better part of an hour and a half. Many timely suggestions were made and accepted by both the retailers and wholesalers alike. This meeting was an inspiring event, as Jim Forgie said, using the Hoo-Hoo slogan, "for the good of the industry." Following the serious business session, President Mullin invited the group to remain for cocktails and friendly discussion. He thanked all those attending for their cooperation and said, "FIoo-Hoo is trying to eliminate the rough spots of Paul Bunyan and is turning to serious and cultural endeavors. This club is our service organization and deserves the support of all lumber'men." From all indications, the Membership Conference of the retail lumber association is well on its rvay to becoming an annual hffair, according to Orrie Hamilton, executive vice-president and managing director. It was an enjoyable and profitable afternoon for all concerned.-by Ole May.

for belter Sugor & Ponderoso pine

Peorson Moulding & Lumber Go. lor quolity mouldings

o Pattern and. fnisb; gteen or dry in both Red.utood. and, Pine

the most versstile JOIST HANGER ever develoPed.

rupfiiilt: hecvy stroP hongers

EL'M'NAfE o

notching

shimming

One size firs ioisrs firom 2"x4" fo 2"t12" STOCK ONE S'ZE ONI'YI Wil]a loday Jor Dealet Artangemcnl

ImBEn EilqilEERlllG COilPAIIY of (AIIIORNIA

Dept.56-E 4314 Crllfornla Stroct, Srn lrrnclrco 18, Calif.

Fcbruary 15, 1956

About lhe New Servicg . . .

TUMBER STORAGE, HANDLTNG ond f R UCKtNG Avqilqble in the Heqrt of rhe Firestone Industriql District UNTIMITED FACITITIES

- INCTUDING OFFICE SPACE IF DESIRED

Adiocent ro All Moin Highways qnd FreewqysNeor Horbor qreq for Corgo

RIPPING

AND

MItt

SER,VlCE

These crre but q few of the mony

Service feotures offered Lumber Deolerq qnd Wholesole Distributors by

?ladted Stazeo Ztat /en errpoaaetho 8423 South Alomedcl Boulevqrd, Los Angeles l, Cqlifornin

LOgan 8-6655

LOgan 8-6656

Redwood Empire Club Holds Insfqllotion Dinner-Dqnce

A heavy turnout of lumbermen and their ladies attended a big installation dinner-dance for the,outgoing and incoming officers and directors of Redwood Empire Hoo-Hoo Club 65 on January 14. The successful event was staged this year at the Saddle n' Sirloin restaurant in Santa Rosa and featured an excellent steak dinner and dancing.'til the wee hours, as rvell as the installation of officers. Officers and directors who will be reigning over Club 65 activities for the coming year are : President, Steve Yaeger; vice-president, Mack Giles ; secretary-treasurer, Duane Bennett. Directors: Bob Schenck, Jim Hopkins, Herb Latell, Sam Witzel, Joe Schafer (1955 Club 55 president), Burt PONDEROSA PINE

Wheeler, Tom Gray, Rod Huston and Pershing Liddle. Nor,v in the planning stage, are the fOllowing fuiure meetings: February, Napa; March, Rancho Rafael, Marin county; April, Santa Rosa; May at Ukiah, and the big June weekend at Forest Lake.

Nexf Teco Glue School

Washington-Typical gluing problems encountered in production of wood furniture, laminated timbers, and other wood products, will receive top attention at the 25th Teco short course in wood adhesives and gluing, to be held March 5-9, at the laboratory of Timber Engineering Company, research affiliate of the National Lumber Manufacturers Association.

DOUGLAS FIR .

WHITE FIR .

SUGAR PIttlE REDWOOD

RAIL AND. TRUCK SHIPMENTS

F. 1. HEARIN, lUllBER

P. O. BOX 367

PHONE 2-529r

los Angefes Representotive

ilEtER tur BER co.

P. O. Box 731 Arcodio, Colif. RYon l-818f TWX: Arcqdis, Cslil,7261

TWX

w76

I,IEDFORD, OREGON BRANCH OFFICE P. O. BOX 9r3

EUREKA, CAIF.

CATIFORNIA I.UMBER MERCHANT

Mory's Lot Mary had a little lot, Right on the edge of town, And every time she went UP street, She paid a little Down.

It kept her digging every day, At last she had it paid for, And then she planned a, little house, For that was what 'twas made for. "Now why should Mary build a house?" The neighbors all did cry, "Because," said she, "'tis cheaper far

To build than rent or buy."

But Mary had a further thought, Of what that house would do, For when she went into her home, She took a husband. too.

Not Perfect

Affronted Maiden: "I{ow dare you? A perfect stranger!" Drunk: "Tut ! Tut ! Young Lady ! None of us are perfect !"

No Line

In men whom men regard as ill,

f see so much of goodness still,

In men whom men pronounce divine,

I see so much of sin and blog I hesitate to draw the lineWhere God has not.

Averoge

"Dad," said the son, "whai is meant by the expression, 'the Average Man'?" "An 'Average Man,' son, is one who isn't as good as his wife thought he was before she married him, or as bad as she thought he was afterward."

Yes Indeed It's no trick, my dea,rie, To act gay and cheerie, When sales and collections are swell; But I kneel at the shrine Of the guy who don't whine When business is going to h-ll. He Got the Job "Aren't you the boy who was here yesterday looking for a job?"

t'Yes, sir."

"And didn't I tell you I wanted an older boy?" "Yes, sir. I'm older now."

Inspirotion Faint heart never won fair dividends. The man who doesn't believe he can-seldom does. Self-confidence is the general manager-the pusher-the director-of the master mind. It decides the thing that CAN be done-and spurs, drives, and inspires the man to do it. It is the breeder of courage; the foundation of resolve; the stimulator of energy and genius. It revels in competition; sneers at gifts; pooh-poohs the insurmountable; just goes along bullheadedly and does the things that folks say can't be dqne. Ten fingers, one whole mind, one doubt-proof heart, and one good BACKBONE is all that any man ever needed to do any reasonable th,ing.

Too For Bock "Yessum," said Mandy, "fry li'l boy, Rastus, done failed in de history class in school. But it wan't his fault. He

couldn't he'p it. Dey done ast him questions 'bout th'ings whut happened long fo' Rastus was bawned."

Solutotory Did you tackle t'he trouble that came your way With a resolute heart and cheerful? Or hide your face from the light of day With a craven soul, and fearful? O, a trouble's a ton, or a trouble's ap ounce, Or a trouble is what you make it, And it isn't the fact that you're hurt that counts, But only, how did you take it?

You are beaten to earth? Well, well! What's that? Come up with arsmiling face. It's nothing against you to fall down flat, But to lie there-that's disgrace. The harder you're thrown, why the higher you bouoce; Be proud of your blackened eye! It isn't the fact that you're licked that counts, It's how did you fight-and why?

And though you be done to the death-what then?

If you battled the best you could, If you played your part in the world of mqn, Why the Critic will call it good.

Death comes with a crawl, or comes with a pounce, And whether he's slow or spry, ft isn't the fact that you're dead that counts, But only, how did you die? Vance Cooke

-Edmund

r i .t'

-,|

1_ :

Fcbrucry 15, 1956

RIALS FORTIFIBER BUIIDING PAPERS . KllYlSUt Blonket Insulqtion

ARMSTRONG o Cushiontone Acouslicql Tiles . Building Boord

. Temlock Tile

CELOTEX o Insulotion Boqrd Prod. uclg o Tiles . Plqnk . Sheqfhing

PIONEER FLINTKOTE

. Insulqtion

Boord Products . Sheothing . CeilDek GYPSU|U BOARD PRODUCTS . Gypsum Woodgroined Boord CERTAINIEED o "Firestop" Gypsum Boord PATCO WOOL INSULATION o

WOODTI FE WOOD PRESERVATIVES o WOLMAN SATTS SCREEN DOORS o HOLLYWOOD GoMBTNATTON bOOnS DOUGTAS FIR PLYWOOD o Interior

& Exterior Types

PONDEROSA PINE PLYWOOD o HARDWOOD PTYWOOD N'TASONITE PR,ESDWOOD PROD. UCTS . UPSON BOARDS ROOFING PRODUCTS . Shingles . Felts ond Coctings

^ta nt

UM RAymond g-4861

fhe most ttq:t:

Prorcessing

I"?'n';Jt'" 1.Y":::: dryins ond kiln

4i:1"'.ili..t;o,nia.

fqcilities

fi,:lii:,i',1s1**"'

,:,]li

:"#

l tL)

tili:I$"ffilH""'"

unl.glt*l*.'s'l* 'Jili,,T:ll'

locol stocks

CATIFORNIA LUMBER I$ENCHANI

More Gypsum Boord Producfs To Be Avqiloble in 1956 The building industry can look for a huge increase in the availability of gypsum board products this year, according to Lloyd H. Yaeger, general manager of the Gypsum Assn. The nation's gyps.um manufacturers are currently expanding their plant facilities so rapidly, he revealed, that their productive capacity by the end of 1956 will be 3O/o greater than last year's and more than double that of 1949. To meet the steadily growing demand for gypsum products, which has led to serious shortages in many areas, a plant-expansion program is now underway which includes the construction of 10 nerv plants and enlargement of existing facilities at several others. In addition a number of new plants are "on the drawing boards." These. nelv and enlarged mills, Yaeger declared, "will by themselves be capable of supplying enough wall and ceil-

ing materials for about 500,000 new homes a year. And what is equally important, they will speed up distribution by shorteni"ng delivery lines throughout the country." Plants now under construction include two in the San Francisco Bay area and one in Phoenix, Ariz. Factors cited by Yaeger as mainly responsible for the steadily growing demand for gypsum products were (1) the use of more gypsum products per house, (2) the trend toward larger houses, (3) the record high levels of postwar construction, and (4) the zooming home-improvement market. Member companies of the Gypsum Association include Blue Diamond Corp., Celotex Corp. and Certain-teed Products Corp.

R. R. Galloway, vice-President of Pabco Products Inc', has moved to the company's head office in San Francisco as sales manager of the Building Materials division.

Weslern Pocific Storm Domcrge The California storms and floods in December will prevent Western Pacific R.R. from showing any net income for the month but gains for 1955 over 1954 rvere healthy, said President Frederick B. Whitman. The carrier suffered $400,000 in actual damage and $1,1@,000 in resulting revenue loss. There has been steady industry growth along WP lines. Some loss r,vill result from closing of the Fruit Growers Supply Co. sawmill at \Mestwood and a second lumber mill at Blairsden. But the road expects increased shipment by Georgia-Pacific Plywood Co. mill expansion at Oroville and the Koppers Co. lumber-treating plant there.

Bcrldwin in High Mosonic Office Earl tr. Bald'rvin, Glendale, Calif., director and secretary of the Fox-Woodsum Lumber Co., was coroneted as inspector general honorary, 33rd degree, in Scottish Rites of Freemasonry last month. The dealer has long been active in Glendale civic, veteran and' lodge

Blue Diqmond's uniform quoliry chqroclbrislics qre imporfonl lo croflsmen os well os owners. UNIFORTIA CORE in hondling ond noiling UNIFORI TAPER in ioint

affairs.

lumber Corgo Sefs R.ecord Lumber shipments by sea Eureka, Calif. from Humboldt -Bay in 1955 set a new record at 129,050,000 feet, 10.8% greater than the 1954 figure. Biggest month vvas July, tthen 22,7N,000 bf cleared the harbor while the N\\rP R.R. was closed bv a tunnel collapse.

lreolmenl

UNIFOR'IA SURFACE iN

I New Subdivision Mopped I F,*#'B I B!UE DIAMOilD CORPORATTOil I -:'J-T:"T':::.':'":f',"l1"ii;ill''' decorqlion

All odd up lo improved opplicotion ond belter wolls ond ceilings.

Subdivision. maps for the first 600 lots of a

proposed 4,0S-unit, multi-million-do1lar de-

velopment west of Atlantic boulevard in Monterey Park, Calif., have been approved by the

ITIIIIIIITr.III

city council pending annexation of the area on a 640:acre site.

Februory t5, 1956

Amffiq

hcfis rl{Ar sEr.t

TEM PER-TREATED M RET HARDB@,PD

jlort Pr"{;tt ,lten aou boa glour &"1."o1. fror1.

WWST&R.N TVXILL

&, g-wSwwER co. Eecaute r,!ii;1.:lj?,!'::,t'''

-->-

m;y;tw \^-

YOU OET GIUATITY R.EDWOOD PROPERIY 'WttED YOU GET PROMPT DEIIVERY

YOU GET FRESH MIttED STOCK

I.IARDEOARD PANEIS ARE PRE.SEAUD.TOFS FOR

EXIIRIORS, NEED NO PRIME (OAT.I1OLD PAIMII'NGR DEFV WEATI.IER A^JD WEARI NO UNSICfiLV PEEL'NGJ

tuwmffiF0

02BAUFP4WTAttAllN6

YOU SAVE MONEY ON INVENTORY YOU SAVE STORAGE SPACE 'l',1

AND

foztsr //a2D80ARD

FOR EST Fl BER PRODUCTS

CO., BOX @ c FOR EST GPA/E,ORE.

YOU GET IIFT IOTS AT NEARTY BIO

tulllt c/t PRtcEs

When Looking For REDWOOD CALL

Alfgefus 2-41.48 24-Hovr Recording-Answering SERVICE

C)ur Precision Cuslom Milling Assures

Complete Ctstomer SntisfoctionRepeot Business--Greqler Profits.

L.C.L.--CARLOAD--DIR,ECT MItt SHIPMENTS vio TRUCK qnd TRAILER

or RAIL.

WESTERN T&W.L

& LUMBER. CO.

423O Bondini Boulevqrd, Los Angeles 23, Cqlif. TWX rA t846 WHOLESAI,E ONIY

CAIIFORNI,A LUMBER XIERCHANT

Quality Redwood

SPECIATIZING IN L.C.L. SHIPIUENTS

FROftT IATH TO TIMBERS

CALL

BTISS & GATES LUMBER GO. 7l5f Teiegroph Rood, Los Angeles 22, Csliforniq

RAymond 3-3454

RAymond 3-t681

PArkview 8-4447 HOWARD S. GATES

BOB BUSS

Noilh Sfor Timber €orporotion Opens Offices in Beverly Hills

Tt?eo ot SELL,NG

Gerard "Van" Brynke, well-known Southern California wholesale lumberman, has formed the North Star Timber Corporation and opened wholesale offices at 357 South Robertson Boulevard in Beverly Hills. "Van," as he is known to all of his friends in the lumber

2 x 4's AND CEMENT ?

\u)/

i00

W,AI.JT TO MAKE

sOME PROFff?

1r @OP ?R.OFIT?

w$Y rtDT CHE,R

r$/ G -rG

)sp

-\--.,' ,, oug. vt$et \\

industry, has been identified in the woodrvorking world for over 30years. At the age of 15 he ran away from home and secured a job as "whistle punk" in one of the leading Oregon timber operations at that time. He gained his experience from the tree up, having worked in logging camps, manufacturing, shipping and wholesale and retail sales. At one time during his extensive career he managed retail yards, and for the past two years he was sales manager for the Northern Timber, selling in excess of 60 million board feet of lumber annually in the southern market. He is well informed on the needs of retail dealers and builders in the SoCal area.

In order to build a close-knit organization, Van has secured the services of experienced pe.rsonnel for key positions. A. H. Tilley, a N-year man in the industry, will handle sales. He started his lumber career in Arkansas and has devoted his time to shipping and manufacturing as well as sales. Dorothy Jacobson is "Girl Friday" for Van and Tilley. She has been identified with lumber in Los Angeles for the past 10 years and will have charge of the office and secretary work. She is well known to Southern California retail

CA11

SOUTIIERT{ CAITFOR]IIA 1UTIBER SA1ES Major Supplier of Quality Lumber for Flush-Door Manufacturers Common Grades of Pine and \UThite Fir Dimension for Retail tdmber Yards Mixed or Straight Truck & Trailer Shipments or LCL from Yard Stocks STHOLESALE ONLY 815 So. Ivy Ave.

Monrovia Calif.

Phone:

Elliott 8-1151

TWX:

Montovia 7659

Ray \7iig Sales Manager

Fcbruory 15, 1956

EXTRA PR,OF I TS

qre YOURS when you ond your stcrfi use ow QqAfoSQrraQ?t4 for rhe RETAIT tUftIBER DEAIER, Tqkes the Guess-Work Out of Selling q5Lumber ond Building Mqteriol lfs6s sures proper Proftt ot point-of-sole. let us show you how il's done. . Don'f Let "iAqrk-Up" Worry

Affect Your Sqles

IUIIIBER SERUICE C(l. 419 No. Vicrory Blvd., P.O. Box 143, Burbcnk, Cqlifornio THornwsll 2-8107 dealers, having spent over eight years rvith the Roseburg Lumber Company, Hawthorne, where she r,vas associated with Ed Loney. "The North Star Timber Corporation has been established to furnish all species of Pacific Coast woods to the retail dealers. We represent responsible mills and shippers and offer a complete service to the trade," Van Brynke said.

Heim Now Wirh Suverkrup 'p'alter

J. Heim, rvho was yard foreman for six years with Elmer J. Metzger and the late J. Fred Nutter at the former Nutter Lumber Co., Pomona, has been since January 9 with the John Suverkrup Lumber Co. in Riverside, where he has been employed as foreman. Before he went to Pomona, Heim rvas with the Davis Lumber Co. in Schenectady, l{. Y.,.as foreman and assistant manager for 13 years.

Roynor Doors to Tqvqrf J. Marcus Watson, proniotion manager of Raynor Manufacturing Company, Dixon, Ill., announced that the Tavart Company; overhead garage door manufacturer of Paramount, California, had been named distributor for Raynor Doors in Southern California.

Thompson New Celotex Secretory

Richard H. Thompson, Jr. has been elected secretary of The Celotex Corporation, announced Otis S. Mansell, president. He will succeed Choate W. Johns, who became treasurer of the company February 1.

4oz B"Jte/, iloul/lnet, .rril B"Jt"/, &en*:e roroin 6-1123

roroin 6-ore3

COll Western Mill and Moulding Co. M. O. Pqrrick

I 1615 Pqrmqlee Avenue, Los Angeles 59, ColifJrnio ,,

r h e F i n e st

rr".nYl:,1:;1","o* lr., n c q i t o r n i s,, r

CATIFONNIA TUMBER IIIIERCHANT

Monufqcturers of

KOLL Mill

KOLI'S COTUMNS

Ploning

SAV.A'.SPACE STIDING DOORS

CUSTOM MIIIWORK A SPECIATTY

cnce t888

Sqsh, Doors, Rough ond Finish Lumber

TErminql

4-6493

w. A. KOtl Pl,ANlllG tltl

ZEnith

64e3

1463 Easl 223rd Slreet, Torronce, Colifornio

THERE'S REAL MIII{EY TtI BE MADE

with the NEW

RICHIIRAFT REDI-ROLL CARTIII{ No time like the presenl fo tqp the rich "Do lt Yourself" ftlnrket

HOUSEHOTD . FARIA . GARDEN . RED ROSIN SHEATHING

. SHEATHING (BIACK)

o WATERPR.OOF (TAN)

. RICHFLEX In 36" x IOO sq. fr. Rolls DISTRIBUTED BY

WITH BUITDING IIATERIAT YARDS IN PRINCIPAI CENIRAI. AND NORIHERN CATIFORNIA CITIES

Potten-Blinn Liquidoting Yqrds

(Continued from Page 2) and Ontario yards of the Blinn company in 1924; latet Shafer rvas the sole owner. He sold to Barr Lumber Co., Santa Ana, and Patten-Blinn bought the yard in 1934. Dave McAuley, city building inspector, Shafer's nephew, rvorked , at the yard and managed it for Barr. In 1917 the first Model-T Ford truck in the valley u'as used to deliver lumber. Pete Johnson took over as manager last spring after the death of Mayor Harry Newman, 'ivho rvas also manager of the yard at his death. "The closing of the Redlands yard," said Manager George Loos, "is a matter of policy '"r''ith the company, r''l'hich is a family corporation. The policy is to confine the business of the company to the Los Angeles city area, and for that reason the ten yards arg being closed, including Riverside; others being closed are in the metropolitan area. The yard here has been doing a good business and the closing u'as not.because of a failure of any kind." Loos said the Redlands yard was originally opened about 1882. It was then the Russ Lumber & Mill Company yard, and for many years the late Lester Findlay was the manager. In 1931 the Russ firm was merged with Patten-Blinn and the yard was closed in 1942 during the war. It was entirely rebuilt and a new yard opened in 1953, operating under Loos's management since'that time. ' In announcing the closing of the South Gate yard, Manager Clare Sandford told his customers that any orders which had not been delivered by January 31 r'vould be handled by Patten-Blinn's Los Angeles yards. He planned to

Dod/& 8ar7 /oacac/tcn &, WholemleI Phonr:

Ohnwood &1854

REDWlltlD O tltlUGLAS FIR POI{DEROSA PIilE

. WHITE FIR

711 D STREET - P. O. Box 711 - sAN RAFAEL, CALIF. Il',iXi*,r,

Februory 15, 1956

lT PAYS To DEPEND oN Sitrro $7e Ship From CRA Mills Exclusively "For Better REDVOOD Better Call Sierra"

Also-

DISTRIBUTOR OF

If,AILING ADDRESS P. O. 80X t88 DOWNEY, CA]I'ORNIA

BEVEL SIDING

Sitrro Redwood Compqny Domestic dna Ex,ot,

remain on duty in the yard at 3706 Tweedy Blvd. through February to handle business matters. Manager Norman S. Crandall, who closed the Monrovia yard January 31 in line with the Patten-Blinn liquidation, had headed that yard since the day it began operations there 30 years ago. Crandall also was to remain at the yard offices until the end of February, and possibly longer, as the yard had many jobs still going with deliveries being made until the end of Jantary and longer. "Closing of the Monrovia yard is in line with a definite new policy of the Patten-Bl.inn Lumber Company," stated Crandall. "Monrovia is one of a number of yards to be . closed. Stocks will be transferred from our yard to Alhambra, South Pasadena and Puente. I will remain at the Monrovia office for a month, two or three at least." The 75-year-old Patten Blinn firm opened the Mbnrovia yard in 1926 with Crandall as manager when P-B bought out the Bortells Lumber Co., of which the late Frank Bortells was owner; office manager at the time was the late Frank A. Dupar. The Bortells yard was. in the 700 block of South Myrtle, which location was kept until Patten-Blinn acquired the Monrovia Lumber Co.

tlrsulATllrG BOARD PRODUCTS Sirtributel 6y

Sqntq Crvz Portlqnd Cement Vofes on Sole to Pqcific Coqsf Aggregotes San Francisco.-Stockholders of the Santa Cruz Portland Cement Co. were to vote February 6 on the directors' recommendation to sell its cement business for $12 million to Pacific Coast Aggregates, Inc. ; included in the sale would be 70,000 shares of PCA stock held bv Santa Cruz.

,elun/ter, Eanil Trzao/il

7I2I TETEGRAPH ROAD

IOS ANGETES 22, CATIFORNIA PArkview 8-7379

SHIPPEIS OF FINE I.UIABEI

wEsTERlt ll00n & sAsH G0. Since l9l4 5th & Cypress Sts. Ooklond 20, Cqlif.

Telephone: TEmplebor 2-8400

loald Uiil4arrf $"laq 4oz

OAK, BEECH, ond MAPLE FIOORING Brodley Unit Wood Block Flooring Higgins lominoted Block Flooring Ook Threshold ond Sill Cedqr Closet Lining Truck Body Lumber ond Sfokes

6430 Avoton Blvd.' Los Angeles 3, Cqlif.

GALTEHER HARDWOOD CO. WHOtESAtE

Flooring ond lumber

Phones: PL 2-3796

TH 0183

.-:

i;i:!i ! r:t. ir -', i:;i 1". .i.i;iir;]l::r-

:..

)" Ij:,!:i

| ..;"

't.

,:,-;i'.:

r,.

CA]IFORNIA IUMBER IAERCHANT

Telephone

Tcletypc

EXbrook 2-3644

s. F. 289

I.. TTI. MARTINEZ GO, WHOI.ESAIE II'IUBER Hobort Building SAN FRANCISCO 4, CALIF.

lilesl Goasl

' Doresl Producls

DEITA-WOOD

LfSPly's Brewer of Colifornicr Elecred Compony Direclor Election of Gene C. Brewer as a director of United States Ply. wood Corporation, world's largest plywood organization, is an-

A new and excit-

nounced by S. W. Antoville, pres-

ing architectural

material for fences,

ident. Brewer, who joined U. S.

windbreaks, car ports, etc. All lum-

Plywood in 1937, was elected a vice-president in 1954. Since that

ber needed for 8 ft. of fence includ-

ed in one handy bundle. Cedar or Redwood. Dealer Inquiries

Invited

n :i

Phone:

CApirol 2-1934 Teletyper PD-385

Cords Lumber Gets q New Phone Norm Cords has notified the trade that Cords Lumber Company's new phone ngmber in Oakland is now Olympic 8-5121. The change in numbers was due to a modernization program by PT&T to insure faster phone service on certain East Bay listings.

time he has directed the company's 16 west coast manufacturing operations in California, Oregon and Washington. He is a resident of Redding, California. The units directed by Mr. Brewer include five plywood plants and related logging operations, veneer mills and sawmills. They also include the plants which manufacture Novoply, U. S. Plyr,vood's proprietary panel made of wood chips and flakes. From 1943 to 1949, the neu, director served as superintendent of the company's hardrvood plywood.operation at Orangeburg, S. C. While there, he served as consultant in designing a iarge plyrvood plant for French interests in Equatorial Africa. Born Octob er 17,1913, on a farm in Grays Harbor county, Washington, Gene Brewer rvas the youngest of six children. Graduated from high school at Montesano, Washington, he studied business administration at tl.re lJniversity of Oregon. From 1934 to 1937 he worked as butter and egg salesman in western Washington, living in Centralia. "In 1937," he says, "f was lured by the future of plywood." He moved to Seattle to join United States Plywood Corporation, then and now world's largest plyu'ood organization; worked throughout plywood plant, learning production techniques and advancing to supervisory position. In 1949, transferred to Shasta Plywood, Inc., a subsidiary MOUTD]NGS & JAMBS

Ponderoso & 9uger Pine Redwood & Incense Cedor Whire & Douglos Fir

lineol, cut-lo-length ond Fingcr Jointed CUT SIOCK

- Sarh & Flurh Door

Box tl69

Orovillc, Ccliforniq

Teleiype OROVIIIE CAt 38

fcfephoncr: 546-541 eotGwdy to thc Fcslhct Rivcr Counlry

Ler & Fred Porsmorc

Fcbnxrry 15, 1956

MAR0UART.W0LfE LUMBTR C0ilPAtY DIRECT SHIP'I,IENTSEIIGDLIIAIfIf SPRUGD o D0UGLAS fIR o REDW00D and PIIID Rqil or Truck-ond-Troiler Horoce Wolfe

R. J. (Dickl Morquort

Wolfe

Slerling 1680 North Vine Slreel, los Angeles 28, Colifotniq

TWX tA I t62 (P.O. Box 2361- Menlo Pork, Colif. 1436 El Cqmino Reol TWX: Pcrlo Alro Col tO8 DAvenpod 3-1149

HOllywood 4-7558

of U. S. Plywood near Redding, he served as plywood plant manager, was elected president of Shasta Plywood, Inc., in

Solid Philippine Mahosany

1950.

Ben Gheney Visits Cqliforniq Ben Cheney, owner of the Cheney Lumber Company, Tacoma, Washington, has been on a combination business and pleasure visit in California during the past two weeks. IIe was accompanied by Mrs. Cheney. The Cheney Lumber Company is the biggest manufacturer of fir studs in the business, and claims likewise to have been the original 2x4 stud manufacturer, offefing them for sale in quantities long before the stud had even claimed a place in the Fir market. Today that item is a most impor-

tant fixture. They operate half-a-dozen mills in the Northwest, all of which make a specialty of studs, with straight edges, square ends, and specially prepared and painted ends. After visiting in San Francisco, Mr. and Mrs. Cheney arrived in Los Angeles, where they were the guests for several days of Bob and Mrs. Burns, of the Burns Lumber Company. Mr. Burns has represented Mr. Cheney in Southern California exclusively for more than 30 years and classifies Ben Cheney as one of the most outstanding successes on the entire coast in the manufacture and distribution of

Fir lumber. In the manag'ement of his extensive and scattered milling operations in the North'uvest, Mr. Cheney uses a $100,000 plane and employs his own pilot, thus keeping in constant touch with his sources of oroduction.

Complele Stocks of Quolity Philippine Mohogony Siding Poneling o Trim o Mouldings

DAVXS FilARDWOOD CON,[PANY "*,::1il1",ffi1

757 Beoch 5t. Son Frqncisco 9

TWIN HARBORS I,UMBER GOMPANY Aberdeen, Woshington Manufqcturers ond Distributors of West Coost Forest Products 525 Bocrrd of Trode Bldg. 5O3 Professloncl Bldg. PORTTAND + OREOON

EUREKA, CAI.I;ONN|A

Phone ATwqler 4142

ffIENLO PARK Bob llccfie, Jim Rossmon t618 El Csmino Reol

DAvenport 4-2525 ENT. l-0036 from Bay Areo & Sqn Jose

Hlllslde 3-1674 Co lif omio Reprc*nicllves

ro5 ANGEUS t5 C. P. Hetrry & Go. 714 W. Olympic Blvd. Rlchtnond 9{,524 Rlchmond 9-6525

'\ CAUFONNIA TUMBER MENCHANT

Psrrick Assumes Active Monogement of Weslern Mill qnd Moulding Compony

M. O. Parrick, president of Western Mill and Moulding Company, Los Angeles, announces that he has taken over complete manag'ement of the company policy, prodnction and sales affairs and u'ill devote his full time to servicing Southern California retail lumber dealers, only, in their needs for the full line of mouldings manufactured by the pioneer concern. Mr. Parrick has engaged in the lumber industry in the Southland for the past 35 years. He has been manufacturing and distributing wood products for retail dealers exclusively in this area for over 15 years. "We belier.e u'e have the most complete line of mouldings in our ready-to-deliver inventory that can be obtained anyrvhere in the west," he said.

Also joining the company in an active management capacity is his rvife, Carol Parrick, who is secretary-treasurer of the firm. Mrs. Parrick is well kno'ivn in Los Angeles civic and social affairs and has been identified in the business field for many years. She is a past president of the Executive Secretaries of Los Angeles, a national organization of businesswomen, and has been active in lumber for more than eight years. She will have full charge of office and accounts management under the nerv policy, Mr. Par-

rick declared. Production at the four-acre plant located at 11615 Parmalee Ave., Los Angeles, is in the capable hands of James Arnett, rvho is also a vice-president of tl-re organization. Although a young man, Arnett is a l5-year veteran employee of the concern and lvas raised in the remanufacturing business. He is in full charge of operations in the mill and yard. The modern mill operation requires 10 units of up-to-date macl.rinery, three lift forks and one carrier to keep production at the desired level. Company trucks deliver the

TAKING OVER AT WESTERN MlL[ ond Moulding Compony is M. O. Porrick (rop phoro, obove). Shown in the photo below the president is his ottroctive wife, Ccrol Porrick, who i3 secretory-lreqsurer of the Grm qnd qn oclive voice in its success. Ponel of pir below show,. left to right: Jomes Arnetl, vicepresident ond production supervisor; the Porricks reloxing in their ofiice, ond Eqrl Hunler ot work in rhe yord.

Tuttttv lusn Lunun 5lus (ottpllrv DISTRIBUTING

.tCAtIFOR,NIA'S FINEST FIR" ,ITANUFACTURED BY

TRINITY RIVER LUMBER COMPANY, HOOPA, CAIIF. Wholesqle to Lumber Yords Only

393I GEARY BIVD. SAN FRANCISCO I8, CAIIF.

SKyline 2-2940

Febrmry 15, 1956

REDWOOD r POIUDEROSA crnd SUOAR PTIUE

N ELSON TUMBER Whofesole OnIy

l50 Eosf Pomonq Aye., Monroviq, Gqlifornig L.C.L. FROTT

ftTONROVIA YARD

DIRECT TRUCK & TRAITER SHIPTIIENTS

EUioil 9-4521

TWX MON. 7339 Les Nelson - Don Sullivon

finished products to retail dealers on regular schedule from Santa Barbara on the north, to Riverside, San Bernardino, Orange and San Diego counties on the south. Arnett is assisted in the order department by Earl Hunter, who is in charge of finished material and delivery. "We shall continue to render a complete service to dealers in the Southern California area," said Mr. Parrick, "and they can depend on us when they need quality material properly manufactured, because rvhen Western Mill and

Moulding products are delivered to the j"b

delivered."

they stav CAN HELP YOU BUILD

A PROFITABTE DO IT YOURSETF VOI.U'IAE

New Long-Bell Plywood Mill to Slqrt Producing Morch I Longview, Wash.-An additional plywood plant at Vaughn, Ore., the Long-Bell Lumber Company's {ourth, was approved by the board and construction started, and it is expected to begin producing plywood about March 1, announced J. D. Leland, president. He stated that it carries on Long-Bell's policy of integrating operations to afford maximum utilization of its timber resources. The plant will have an annual production capacity of 50million sq. ft. of plywood on two-shift, five-day. basis and will incorporate latest improvements in equipment and design. About 250 persons will be employed. The Vaughn division, under General Manager J. M. White, Jr., includes a complete lumber manufacturing plant with modern sawmill, dry kilns, planing mill, storage and shipping facilities.

By the time you reqd this ilre biggest home improvement promotion in history will hqve storted rolling. Throughout the yeor you'll reod this slogon-

OHI - '56 . .. the yeor to FIX! We'd like to tell you how to tie in with products like these: FORfiIICA

PANEI. CORK

VPI TILE

METAT trIOULDING WOODTAPE

TABLE IEGS

Write lor intormofion now ond be sure lo visfi Boofh 45 at the Lumher Show In April. SUNSET FTOOR COVERINGS CO'NPANY 4949 Dislrlcl Blvd., Los Angeles LUdlow 7-3lOl

,c8t I nrrprotrt cAn wrtr Bnrilc YOU ilONE THAT

IO SENUCIS

ilrc fnEt ilrc tOrcrt

r0R

aaaaaaaaa lwo-Woy Rodio on All

lrucks for lightning-Fcst Scrvice

LUdlow 7 -7261

:. 5 ;.

,I.ij:'., ..r.^

f .*

, 'l r,-:..'

.::

CATIFORNIA I.UMBER MENCHANI

Fresno Poy Hike Fresno, Calif.-Ray A. Youngman, business agent of the Fresno local of the

Lumber and Sawmill Workers IJnion, announced acceptgnce of the

employer - proposed wage increase of 5 to 14 cents an hour covering lumber and box plants and logging operations in Fresno,

Merced, Oakhurst, Dela-

no, Springville, Auburn, Oroville, Ukiah and the mountain areas. The hike is retroactive to January 1 and runs from $1.82 to $2.80 an horrr in scale, effective till April 1, 1958,

W'e've "LOST

FACE!"

HBI Reseorch 'A Decler cclled lcrst week cnd wcnled two trucklocds

oI Kibr-dried V.G. Knotty PECKERWOOD.

(we couldn't gupply it)

But thcrt is the ONLY ltem we ccn't DETMR ON SCHEDUI.E !!

The Home Builders Institute started a full-time research department on Feb. I under the direction of Edward T. Sholtus,

who resigned from the research department of the Security - First National Bank after three years there. The nern' department will compile information on residential construction in Southern California for the 400 members of the HBI, said George O. Prussell, executive vice-president.

Yucoipo Yord Sire Approved Ccll Our Number When YOU Need

GOOD TUMBER

GT|lUGH

IUiIBER G(l. 7221 E. Flrcstone Blvd., Downey, Colifornlq TOpoz l-128t

lOgcn 8-6659

Forluntr in Full Operolion Word was received last month from Clarence Hill, vice-president of Fortuna Sawmills, f nc., Fortuna, California, that serious damage to their mill operation was prevented during the December floods by removing motors and machinery to high ground. "Our mill started operation right on schedule, following'the holidays, and our company has been in a position right along to fill all requirements," said Mr. Hill. Carl Poynor, manager of the Brown Timber Company, Beverly Hills, sales agents for Fortuna Sawmills. Inc.. informed The CALIFORNIA LUMBER NIERCHANT that the interesting photo appearing on Page 9 of the January 15 issue of this publication was taken at the Fortuna Sawmills operation just five hours prior to the crest of the flood. "All our shipments have been made on schedule," declared Carl.

Folder Feqtures Poneling Finishes Just published by the Western Pine Association, "Fine Finishes for the Family Room" is the title of the 3 by 6inch folder designed as an envelope enclosure and counter display piece. The six illustrated treatments are called "Kaibab Sage," "Silver Sierra," "Feather River Fawn," "Bitterroot Bufi'." "Colorado Coffee" and "Clearwater Natural." How these finishes are prepared, applied and finished off is told in simple terms. The folder carries a blank space for dealer-name imprints and can be used by lumber

wholessle j fots. ../ \

Redlands, Calif. Ten- given tative approval was

Hugh Dismukes last month to establish a lumberyard in an R-3 (residential) zone by the County Planning Commission. The site is at 18th Street and Highway 99 in Yucaipa, Calif.

Puente lncreose Puente, Calif.-1955 building permits here totaled $44,128,434- an increase of $10,087,078 over 1954.

R. F. TTKKE1 fumber Compcny

Telephone: IVanhoe 7-8675 3382 El Camino Avenue Sacramento 21, Calif. TWX - SC 67

Februory t5. 1956

CUST0M MltLlNG

. CIRCUIATING STEAM Kl[t{ DRYING . CAR UNL0ADING . IUMBER ST()RAGE . lt{ TRANSIT MtLltt{c

-t

l 7r2s TEtEGRAPH RD., tos ANGEtEs 22, cALtF. A RAVrvfOno3-3221 a retailers to u'het interest among consumers in eye-arresting net.finishes.fnr "the r,varm beauty of rvalls rif rlood." Single copies are free; in lots under 10O0 the charge is lf cents per copy, and for 1000 or more the cost is 1 cent each. Tl-re \\restern ltine Association, Yeon llrrilcling, Port-

IUIIIBER HAULING SPECIAI,'STS locql qnd Long Distonce

land -1. Oregon, is the source.

Ziel & Co. Nqmes Dole Wqlson Southern Coliforniq Sqles Agent Bob Ziel ol Ziel & Co., Inc., pioneer San Francisco inrportirrgfirm, announces that Dale Watson, \\'ratson Sales Co., l,os Angeles, has been appointed Southern California and Arizor-ra clistributor for the century-old concern. For the past seven years \\ratson has been engaged in the sale of lumber and allied products in Los Ar-rgeles. His firm represents various nationally kn<,in'n organizations manufacturing softwoods for the trade but this is the first time his concern has offered a line of irnports from Asia and the Far East. Dale Watson resides in Hollywood ancl has been prominent in Los Angeles civic and fraternal allairs for the past 20 years. He maintains offices at 40.10 Wilshire Boulevard in the heart of the rvestside business district.

Dependable Eqvipment - Ready ro Rolf Singfe Rigs - Truck & Trsilers . . .

CALt ADoms l-9255 (Ler Frirz Hqul Your Lumber) Serving The Lumber lndustry Since 1946

GAMER(I]I TRUGI(IJIG, InG. 1926 Eosr 25th Street Los Angeles 58, Cqlifornio

CA]IFORNIA LUMBER MERCHANI

YUMA, AR.IZONA. RETAII YAR,D DOES OUTSTANDING CHR,ISTN'IAS PROMOTION ''*':: i- ' ,Tu:- *I-tt:; -, ''i:'; : ' l'"J.L, ::!'1

.i;l

R. W. (Rich) JOHNSON

The 1955 Christmas promotion program carried out by the Bell Lumber Company, Yuma, Arizona, was typical of the public relations continually furthered by this wide-awake retail yard (see Pa,ge 16, CLM, l/15/56). The store's pre-Christmas merchandising activity culminated in a drawing held December 23 in which the attractive Children's Playhouse shown above was won by the local neighborhood girl shown with Santa in the photo at right. The yard's own Santa Claus met the hundreds of children in front of the store and passed out lollypops (left) which were eagerly received. The Playhouse was constructed of Celotex Hardboard from one of the Homecraft Projects iir a Celotex planbook which the Yuma yard gives its do-it-yourself trade. It was built during his spare time by Harry Bowles, well-known assistant mana'ger of the yard, and rvas shown in advance on TV as part of the promotion. The playhouses were cut to size for customers to carry home and assemble. R. W. (Rich) Johnson, manager of the .yard, was also responsible for the clever "woodrvorking" Santa cutouts on the store front.

Horry BOWIES

IMPORTERS OF FORE'GN LUMBER & PLYWOOD

#effirmxN*^** EST^BLISHED

579 HOWARD ST. SAN FRANCISCO

I925

Cl"orlie Schmitt Monoger Lumber Divirion

TETEPHONE

GA 14294

Februcry 15, 1956

pqrroanh Eddie Gavotto, son of Carl Gavotto, prominent San Diego lumberman, is following in the footsteps of his dad by joining the staff of Cal-West Lumber Co. Eddie also became identified with Hoo-Hoo last year. Jerry Huntley, E. K. Wood Lumber Company buyer, and Mrs. Huntley returned to Sair Francisco February 1 after a 3-week vacation trip to Mexico City and Acapulco. E. V. O'Malley, president of O'Malley Lumber Co., Phoenix, was one of the directors of the American Institute for Foreign Trade who entertained Walter Harnischfeger of the AIFT when he passed through the Arizona metropolis on his way to the Far East. Bob Kilgore and Ernie Bacon, Fairhurst Lumber Company stalwarts, spent a week in early January calling on mill connections in the Eugene, Nledford and Grants Pass area of Oregon, and Eureka, Calif. The trip was a "firstcabin" affair in Fairhurst's Aero-Commander company plane. Fforace Wolfe, president of Marquart-Wolfe Lumber Co.,

Los Angeles, is flying all over the eastern half of the U. S. Gordon Saunders, Lamon Lumber Company, San Francisco, spent the rveek of January 16 calling on suppliers in northern California and the Glendale, Ore., area. Mr. and Mrs. Paul Cherniss of Los Angeles, rvhere he's rvith the Atlas Lumber Company, returned last month from a southern vacation. In Houston, Texas, they visited rvith the family of George Schnitzer of The Gulf Coast Lumber-

Sell REDWOOD TANKS

for Economicol Storcge Aufomqtic Woter Systems do foil, ond then wsler is ot o premium. Redwood Storoge Tanks ore th6 mo3t economiccl. Initiol cost is lower, cnd rhey hove o longer life. Redwood hos high insulotion volue; keeps wqter cool. Redwood is resistonl to fungi ond insect o*ock. Furthermore, we con give immediqte delivery.

Complete Your line with REDWOOD TANKS

eorge

"ouR 7157

indeler

YEAR''

ompanY TIMITED

man.

22ll Jerrold Ave. o

VAlencic 4-1841 SAN FRANCISCO 24, CATIFORNIA

ALTBERT A. KEITLTEY Ulnlaale Auar/ten REDWOOD _ DOUGLAS FIR _ RED CEDAN SHINGLES

_ PONDEROSA d SUGAR PINE

A Medford Gorporation Representative 2125 Santa Clcrc Avenue

AI.AMEDA. CAI.IFORNI.A Telephone Lckehurst 2-27 54

P. O. Box 240

CAI,IFORNIA LUfiIBER IIIERCHANT

FIR-nEIDlVOOD A. L. 33cltsil HOOYER CO. Personsl Reprcsenting in Southern Californir: Thc Prcilic Lumbs Company-Vcndling-Nathrn Co.

Service

2185 Hunringron Drivc, Scn llorino 9, Gollf.

nrYX

Posocol 7320

hlltt anaa Frqnk H. Nelson Frank H. Nelson, 63, veteran of the redwood lumber industry and representative of the California Redwood Association in the Southern California area, died of a heart attack at his home in Long Beach February 3. Mr. Nelson had been an inspector for CRA for the past 24 years. He leaves his wife Emma and two sons, Dale and Mylan. Frank Nelson was the son of Andrew C. Nelson, who was prominent in the redwood lumber industry from 1882 till his retirement in 1937. He was born in Humboldt county and worked with his father at the E. J. Dodge Mill until it closed in the early'3Os. He and his father went to work

wholesqle digtribution yord lo tetuG |ou . .

Pondcrole Pinr

Sugrr Plnc Whit Fil

Douglu Flr,

lhror ecrcr of yrrd rpiE Shrdr hold 2 million feet of lumbcr

9prucr rnd hnporrcd Plywoodr

lYon 1.9321 SYcomorc 5-43{9

for the California Redwood Association in the Inspection division in 1931. He was assigned to the Los Angeles office of the association in 1939. Frank Nelson attended the University of California and served with the famed Forestry division of the Army Corps of Engineers in World War I.

lhomos E. Heppenstoll

Thomas 8,. Heppenstall, 57, a vice-president of The Long-Bell Lumber Company, died on January 25 in the Good Samaritan hospital, Portland, Oregon, from injuries following an automobile accident. lle was returning from Salem, Ore., on January 17 when the' accident occurred. Born in Wiarton, Ontario, Canada, on March 1, 1898, Heppenstall, a professional engineer, became associated with Long-Bell on June 13, 1923, as a draftsman in the electrical department and took part in the construction of the Longview mills. In 1928, he was made research director and head of the development department and in 1930 added industrial engineering to his duties. He was named assistant to the vice-president and manager in 1937, chief production engineer in 1948, and was elected vicepresident in charge of engineering for all divisions by the board of directors in 1951. Heppenstall was active in the development of new methods and processes in the lumber industry. He invented and patented the first practical electric moisture meter which continues to be used in determining the moisture content of lumber, which is now marketed under the Tag-Heppenstall name. He held the patent on a lock joint used in the manufacture of wooden cabinets which permits the securing of drawer fronts to cabinet work without the use of nails. The joiirt is used exclusively in the Long-Bell kitchen cabinets.

Among his other contributions were the developmerit of Long-Bell panel-Board, Ven-O-Wood, and Flakewood. He supervised the building and ,production of the Longview Division Panel-Board plant as well as improvement of lumber products through better manufacturing and drykilning methods. Heppenstall had charge of the construction of the present company sawmill and plywood plant at

GOSSllll-HARDIilG IUilBER CO. REDWOOD AND DOUGIAS FIR IU'IABER Phll Gcdln

Phcnr-Ycllowtlon 447,4

Wholesole P. O. Bor 324, Wolnut Crcck, Cclll.

Trlotypo

Wclnut Grcck 416

;. .;.,:,:,'.i: , l Fcbnnry 15, 1956

,_-r'=:-c-*-:=-:-t----

,$l(

$e ,$\'t5r i'L v7 tq$ 5?, itia

-(..\L

r'l I,

.:i- r.l ."' -t i

::!:.2

$*Y

-----

il,i:ilWTl JV D U S T R IAL LU M B E R L S. Brown CHapman 5-5501

6'27 SAN FERNANDO ROAD, GLENDALE 1, CALIFORNIA

Art Evans

DIRECT MILL SHIPMENTS o Truck-and-Trailer Rail

CHapman 5-5501

Vaughn, Ore., and the Gardiner, Ore., plywood plant. He was active in the West Coast Lumbermen's Association and the Western Pine Association.

. r1,",1

Berhqrd Johnson

Bernard (Johnny) Johnson, popular young lumber salesman for the Ontario Lumber and Hardware Company of Ontario. Calif.. was killed in an automobile accident there January 14.

pdrraar,h Seth Butler, Dant & Russell Sales Company, returned to his San Francisco offices February 6 after a 2-week meeting of D&R district managers at the company headquarters in Portland. While there, Seth was also able to spend time with his son Jack Butler and his wife who live in Portland. Jack was in the D&R San Francisco sales office until transferred north about two years ago. Dee C. Essley, prominent southern California lumberman, civic leaderand Hoo-Hoo, was appointed to the Los Angeles county grand jury last month. From the busy calendar, the 1956 grand jury-and Dee, will have considerable work. Donarld C. Anderson, Twin Harbors Lumber Co., Menlo Park, and Mrs. Anderson are currently enjoying a welldeserved rest and vacation in Europe. Ttley left San Francisco January 72 lor a tour of North Africa and the Mediterranean and plan to wind up their travels in France, returning to California around April L 'Herb Meier, Arcadia, Calif., lumberman, made a recent trip to northern California and southern Oregon.

f,xcneucu sewuurs sAr.Es so. Sincc 1879 ' Manufacturcrs and Dirtributors SOUTHER,N AND WESTER,N WOODS l4OO R. A. long Bldg.

TWX KC 484

Konsos C,ty, Missouri Phone Victor 2-6560

CAIIFORNIA LUI$BER MERCHANI

#.r:i'ff rgrix TiY i,:33Hffi;J;-'i'iffi rt r r r o fon Ioun lr'rronMATr0u ii',.*',l{:Titr"xil?i;+trH,#*rii*Tt I.

section should be addressed to THE CALIFORNIA

wlll tnen answer your lnqurfles qtrect.

New All-Purpose Finish Introduced

NEW WOOD GRAIN . PAIIERNS ore being introduced to the line of l/lorlire plostic-ftnirhed plonks ond blocks, o tongue-ond-greove poneling mode by llorrh Wqll Products, Inc., Dover, O{rio, o subsidiory of Moronite Gorp. fhc now pdllerns ore cherry in plonkr ond birch in borh blocks ond plonkr. Four othcr wood groin patlernr clrcody wcre ovailqblo in both sizes (15"x16" ond 16"x8')-golden mohogony, rtriped mohogcny, nolurol wolnuf ond rilvor wolnul-qs well os lO "componion colors" rtyled by Roymond loewy Arrocioter. Mcrlite. o decorotcd Mqsonite tempcred hardbocrd, hos o bcked plostic finish rhqr rerisls roil, moirlure ond wesr ond ncedc no periodic rcdacoroting.

New L.O.F. Home Insulotion

L.O.F. Glass Fibers Company, a major producer in the glass fiber industry, is announcing its entry into the important building products field with its new L.O.F. Home Insulation, which is said to be more economical because it costs less to install than most insulations on the market today. It reports that it takes only one workman to insulate a home,completely with the new product. L.O.F. Home Insulation is made of light density, fine glass fibers having an aluminum reflective vapor barrier on one side with tabs extending beyond the edges of the insulation for quick nailing or stapling to framing members. Packaged four rolls to a bag for easy handling, storage and application, the new product comes in three thicknesses-Standard, Medium and Full-Thick, based on effective utilization of the space that exists between studs and joists in standard wood frame constructions. It is made in widths to fit framing,members, studs and joists, typically spaced 16 inches on centers and also made to accommodate 2O and 24-inch spacings that have more limited use. An informational folder on Trona soda ash has been pre'pared by American Potash & Chemical Corporation for use in such industries as glass, mining and metallurgy, soaps and detergents, plywood and adhesives, and chemical processing. Copies can be obtained by writing American Potash & Chemical Corporation, 3030 West Sixth Street, Los Angeles 54, California.

A new finish said to be ideal for interior and exterior use, including floors and Redwood siding, is announced by Minnesota Platon Corporation. Called "Poly-Ep" Platon, this nerv finish is a two-component.material that is mixed in equal parts as used. The resulting mixture flows rapidly and is easy to apply by brush, applicator, spray or dipping; dries dust free in 30 minutes and a second coat may be applied in from six to eight hours. A chemical reaction between the two materials continues for about seven days after which the film has become extremely hard. In.spite of the hardness it is claimed that the finish is unusually flexible and will not crack or chip under impact. Weatherometer tests made by an independent research laboratory on Redwood panels coated with clear gloss "Poly-Ep" Platon show no deterioration of the surface other than a moderate loss of gloss after the equivalent of 18 months or more exposure, according to the manufacturer. Gos Air-Conditioning Progress Mqde by Colemqn in the Home Field Preliminary evaluation of its 1955 field test program indicates substantial progress has been made toward the development of a practical, economical gas-powered air conditioner for homes, according to the Coleman Company, Wichita, Kan. Efficiency of the Wichita test units appears substantially higher than the 1954 model, in some cases as much as 23/o. Th\s is credited to a redesigned motor with a higher compression ratio, better carburetion, improved valving. "There is nothing in the picture at this time which would cause us to delay our plans for limited production in 1956 of gas-motor air conditioners; however, we are continuing research on other types of gas-energized air conditioning," Coleman said.

New Universql Tilfing Arbor Sqw A newly-designed IJniversal Tilting Arbor Saw for use

in mitering, trimming, dadoing, gaining and allied occupations, is being introduced by the Fay & Egan Company, Cincinnati, as part of its "Lightening" line of heavy-duty

woodworking equipment. The new machine, Model 511-B,

is designed to fiIl requirements where accurate sawing is essential. It will cut off stock 1" thick to 18" wide, and will ip 24' wide to the right or 18,' to the left. With the saw at a 45o angle, it will ip 3f" thick with a 16', saw. An 18,, saw will cut through stock 5" thick. The standard arbor will accommodate dado heads up to 7' wid,e and can be arranged for heads up to 4'wide on order. (Tell them that you suw it in The Calif ornia Lu.mber Merchant.)

Fcbroory 15, 1956

CAL.PACIFIC p. o. Bor

Ulnlntalz

phone Glcnwood 1-5215

* Twx rr' LUMBER -'

SAN RAFAEL, CALIFORNIA

Wood Ys. the Atom Madison, Wis.-A cheap wood-fiber building board that filters poison gas,, disease-laden particles, and the radioactive fall-out of atomic explosions from the atmosphere was announced by the U. S. Forest Products

Laboratory and the Army Chemical Corps. Shelters can be built to protect troops and civilians with the new material, called "diffusion board," which will put protection within everyone's reach when it becomes available.

The diffusion board looks much like ordinary build-

ing fibreboards widely used in house construction. Secret chemicals in it screen out deadly gases and

particles. Life-sustaining oxygen, however, passes through it so that persons inside shelters won't suffocate. Likewise, carbon dioxide gas given ofi in breathing can pass through it, along with respiratory vapors. Pilot-scale production tests at two plants have shown that the fiberboard can be manufactured with much the same equipment used to make ordinary building fiberboards. Any species of wood can be pulped to make it.

New Storqge Equipmenl Cotalog More than two dozen new ideas in space- and timesaving storage equipment are presented in a 16-page illustrated color catalog just released by The Frick-Gallagher Manufacturing Co- Described are racks, bins, shelves, and pallet frames for more efficient, more orderly storage of countless materials. Both product and in-use photographs, general description and specifications are provided. Free copies mailed on. reguest. The Frick-Gallagher Manufacturing Co., 110 So. Michigan Avenue, Wellston, Ohio.

CO,

sItF0Rll - [u$slER, ttG. DISTRIBUIORS AND WHOI.ESAIERS

Ook Sroir Treods-Thresholds Door Sills-Hordwood Mouldings snd Pqnel-Wqll ond Domestic-Philippine-Jopqnese Hordwoods Warehouse Delivery or Caiload Shipmcntr . 6101 50. VAN NESS AVENUE

los Angefes 47, Calil.

AXminster 2-9181

r-1d *''',1 ,,i ] 1 .r!;;

quicker collectioru with'tOl/R-OVylVCOtLECIOR"svsrem. FREE: 30-DAY fRlAl... no oSligotion. Pfl oilE : Tttck er s503 -oR DR 0P A REQUEST TODAY TO:

WESTE R,]I

cRflrT PR0rECTl0r rss0cttTl0t

tr\h€4A! r tOS ANGEIEs tgCAUF.

sutrE 706

356 SOUIH BRoADImY

Robert L. Taube WIIOLESALE TUIUIBER

and intended for the actual machine operator as well as the plant superintendent, foreman and engineer, "Knife Grinding and Woodworking Manual" contains 167 pages with

lg0l Pacific AYenue

$.50 postage and mailing {ee. Write C. G. Monnett, Jr., Route 7, Box 345, Greensboro, N. C.

'tr'l

Ev-cn -though youbg gctfing good r.sults from your collcction cfhrlr now, why not gct moximum ttrultt? Gct lorger poymenls, morc collcctionr,

New Book on Woodworking Mochinery Written in clear, concise, everyday "shop talk" language,

187 action pictures, charts and drawings, and is the first book expressly written in the machine operator's language. Copies are offered on a money-back guarantee of $4.50 plus

: f'l: ',1;-li

Long Beach, Galifornia

i l:l' :.1t,

HEmlock 2-7623

',ili

i ri' --

CATIFORNIA tUfiIBER MENCHANT

I{ORTHERN REDITIIOD TUMBER CO. &"d.ood onl.,$ouglat 9i, {n^be, Mill qnd Sqles Ofiice Korbel, Humboldr County, Cclifornio

lelephone Northfteld 8-5621

feletype

Blue loke, GqL 56

Coost Counfies Concotenotes | 2 Kittens

GARI W. WATTS Whoknle Ponderosa Pine, Redwood, Douglos Fir ond Jombs

and Exclusively Represe nling Apex Moulding Co., Sontq Roso 3871 Piedmont Ave. Ooktrond I I, Colifornis

Phone:

Pledmont 5-7A27

ConnnrilTAl Lumsrn SALEs, lnc. 2455 Hunrington Drive, Sqn Mqrino, Ccrl.

RYqn l-5681 Wholesqle Lumber vio RAIL - CARGO - TRUCK & TRAITER "SERVING THE SOUTHERN CALIFORNTA RETAIT TUMBER DEALERS" L. J. "Lou"

Hollqnd

P. P. "PEYf" Moloney

RICGI & IMUSE LUilIBER G(l. WHOLESALE

- JOBBING

INITIATED AT THE RECENI WINIER CONCATENATION of Coost Counties HooHoo Club ll{ ot rllont r€y werc thc 12 Kittens proudly posed with Cqlifornio's own Snork of the Univcrse of Hoo-Hoo Internofioncl, Dcve Dcvis, in the lower phoro; sronding, left to right; Howord Groulich, Eorl fotmon. Chorler Cros:. Snark Dovis, Jqck Russell ond Dole llcVey; scoted, l. to r.: Roy Bourriogue, Fenner Angel, Jock Yates, Don Cuckler, Som Tcronlino, Virgil llostclono ond ttonley Southwonh. In oddirion, Club ll4 ccpped the successful November nighr by picking up 3ir reinstdtements: Jqck Thornberg, Herb Swcnson, Don Noggle, lAel Conger, Jarry Fernondez qnd Bolb Brozelton.

Speciolizing in

IIItlI IIRIEII TUTIBER Ponderosq ond Sugor Pine Cleor Fir qnd Redwood HAWES ST. & ARIISIRONG AVB.

sAN FRANCISCO 24

Mlssion 7-2576

IHE DEGnEE TEAM which seporoled the men from the micc . . . er-the Cqts from the Kitt.n. . . ir shown in the top photo; stcnding, lefi to righr: Vince Moore, president of rhe C. C. Club; Bill McCubbin, '54J55 precidcnr of Ooklond Club 39; Al Bell, president of Son Froncirco Club 9; Herb Swcnson. Club ll4 director; Jock Pomeroy, axecutive vi36-president, IAIANC; reoted, in the usuol order: Sid Proury, Jim Hendrick, TNARK OF IHE UNIVERSE Dovis. Jim Pierce ond Don Noggle,

TnoprcAl, e, WnsrERN LuMsnn CoupANy 433/t EXCHANGE AVENUE .

TETEPHONE TOGAN 8-2375

ros Al.tGErEs 58, CAUFORN|A WHOLESALE ONLY

TAIL ADOiEAA: P.0. gox 15{22 VERNON ATATION

cABLE ADDREaS: "TROPICO" CODEg! ACTE,BENTLEY't

_ IIAPORTED & DOMESTIC HARDWOODS & SOFIWOODS

Fcbruory 15, 1956

JOLTY GIANT TUTIBER COTNPANY (Formerly DOttY VARDEN lumber Componyl Douglos Fir qnd Redwood

Sone GIUALIIY

Some SERVIGE Some PERSONNEL

to* oolllToExct uFs

,YIIITS & GENERAT OFFICES:

Phone: 8OO

'ELY

perrorrrrh Harry Merlo, Rounds Lumber Company, returned to his San Francisco offices the end of January following a business trip through the midwest and a Chicago stopover for the NAHB convention. Mr. and Mrs. Tom Philips, Sr. returned from a month's stay in Honolulu and he is now back in harness at Lawrence-Philips Lumber Co. in Beverly Hills. Mr. and Mrs. Jerry Bonnington are vacationing in Mexico City and Acapulco. They left San Francisco the end of January and he plans to be back in his Bonnington Lumber Co. offices by the first of March. Bill Brauning, general salesmanager of Eureka Redwood Lumber Co., Eureka, spent several days in Los Angeles calling on customers and friends with Dean Jones, southern California manager of the firm. Bill was on his annual lvinter swing round the country. San Francisco Lumber Baron Hugh Pessner, owner of West Coast Timber Products Agency, and Lu, missus Hugl.r, returned from a week in the sun at Palm Springs. Norm Goodman of Gould fndustries, concentration yard at Burbank, Calif., returned early this month from a 10-day buying trip to Hopland, Calif., 'ivith side trips to Eureka and Ukiah.

Just c NEW Nome

JOIIY GIANI lurnber Go. TWX. 65

\7est Coast Softwoods Idaho Pine Spruce , Douglas Fir Plywood

Direct Miil Shipments

AIAN A. SHIVEIY 4O8 No. Glcndalc Avr.

1,. A. Phonc CHoprnon 52O83

Glcndalc 6, Gllif.

il:,.;,

'ii; i .;'

Your lumber Order ls An

fluvetrflEtUr Ploce F Wirh Us For Greqter

DIY'DE UDS

Redwood Flr

Pine

Cqfl YUkon 2-0945 or Tel 5F 530

Pat Ivory, president of Ivory Pine Company, with offices at Klamath Falls, has just returned from a 3-week vacation dorvn "south-of-the-border" way, with principal stopovers at Mexico City and Acapulco. Joe Johnson, an employee of the Wickenburg (Arizona) Lumber Co., broke his neck while loading sacks of cement on a truck last month but went on and finished his job, never suspecting the injury. An examination later disclosed the break and Joe was promptly confined to Community hospital. And then Ted and Dorothy Friend, r,r4-ro have a column in the San Francisco Call-Bulletin, rn'rote: "On account of the Flood, dapper S. F. Lumberman Frank Billings 'checked' into Marysville's jail for a night's lodging. Nice, dry and cozy it was, but in the dawning came a ner,v keeper of the keys. And a heck of a time Billings had getting out again ! The morning jailer just kept shaking his head from right to left ! And from left to right !" Of course, instead of the "dapper" description, most of us place Frank as a star salesman for Rounds Lumber Co. in San Francisco. E. C. "Brondy" Brondeberry

West (oast Timber Products Agency HUGH PESSNER

420 Morket 5t., Son Froncisco I I

R.W. llAtT0ll & c0. Wholesole Lumber 475 Hvntington Driv6 Son Morino 9, Colif. PYromid l-2127 Sales Representatives in Arizona and New Mexico

Williom "Bill" Buettner

TIID A. & B. LUMBDB SALES. INC. Wholesole Distributors -- Wesl Coost Forest Products

525 In.rket St?Get 3on Fronci:co 5, Colif.

lelephone YUkon 2-4511 leletypc S.F. lOlS ,11

"",

..':

tlit':'r'

CALIFORNTA LUMBER TERCHANI

wcnted $2.00 per column inch 'Rcte-Position All others, $3.00 per coluurn inch Closing dcrleg lor copy, Sth and 20th

WANT ADS

EXCELLENT OPPORTUNITY For young man interested in getting into the wholesalc plywood business. We have an opening for one sdes trainee on our order

blind oddresc connot bc divulgcd. All inquiricr ond rcplirr should be oddre:sed to kcy rhown in thc sdverlirrrncnt

desk This job'would be in preparation for outside sales and assign-

AVAILABLE_PLYWOOD SALESMAN WITH FOLLOWING Well-qualified plywood salesman with cood record of results and follow-up business will be available Maich 15. Prefer commission

HARBOR PLYWOOD CORPORATION OF CALIFORNIA

Address Box C-2456, California Lumber Merchant lOE West 6th St., Room 508, Los Angeles 14, Calif.

ALL-AROUND RETAIL LUMBERMAN WANTED RIGHT-HAND MAN to owner. Should know Estimating, Take-ofr and general yard operation. Want. thoroughly experienced man

IT SHOULDN'T HAPPEN TO A LUMBERMAN! layoffs, floods, even a fire , . . I've had it! Experienced re{inter tail man can't wait to get back on the iob in Northern California. Prefer that area but adaptable anywheie. I'm 43, husky, driver, yar-d clerk, shipping, foreman, estirnator, counterrnan, good takeoff your bill. -think I can fill

ment of a permanent territoiy. Limited experience in some phase of the lumber business would be helpful but not absolutely necessary. 3O95 Third Street

San Francisco, Calif.

with good lcrowledge of the business. Los Angeles retail experience preferred.

basis. 10 years' successful Southern California experience.

Address Box C-2458, California Lumber Merchant 108 West 6th St., Room 5OB, Los Angeles 14, Calif.

SUNLAND Lumber Co.,8l'12 San Fernando Road, STanley ?-2185 SALESMAN WAN.TED PROGRESSIVE wholesale Plywood company handling hardwood

and softwood plywood wants salesman for Orange County. All replies confidential.

NEED A LUMBERWOMAN !\/HO KNOWS THE BUSINESS? Well-experienced lumber office woman available; heavy construction and retail backgrounds. Can check estimates or figirre tallies, inventory, credit and collections through P&L and balance sheets, Prefer L. A. area. Recently full-charge omce manager and bookkeeper,

Address Box C-2455. California Lumber 'Merchant . 108 West 6th St., Room 508, Los Angeles 14, Calif.

Address Box C-2459, California Lumber Merchant

108 West 6th St., Room 508, Los Angeles 14, Calif.

WANTED: EXPERIENCED SASH & DOOR SALESMAN Must know builder's problems and have record of giving top service. Sound, established, growing firm with real future. Two territories

open in Southern California. Address Box C-2465, California Lumber Merchant 108 West 6'th St., Room 508, Los Angeles 14, Calif.

DO YOU NEED AN OFFICE'SPECIALIST?'' Am seeking position utilizing my many good years' successful ex-

perience in accounting, bookkeeping, managerial, administrative, etc,; can handle any size office including public relations, financial state-

ments and confidential. Am widower, asking $500; prefer north but will move where job is. In custom planing mill-wholesale lum-

INDUSTRIAL SALESMAN WANTED

By a Los Angeles wholesalg hardwood distributing yard- Must hive clientele and willing to work on a commission basis with a

drawing account of $600 monthly, plus a good car allowance. One having these qualifications should well make twice his drawing account monthly. Replies confidential. Address Box C-2427, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif. SALES. REPRESENTATIVE WANTED

Prominent Pacific Coast plywood irnporter wants sales representative for Washington and Oregon territory on commission basis. Particularly interested in salesman who is well acquainted with large industrials and well established wholesale plywood distributors. All 'l

Nornes of Advcditcrs in thit Dcportmcnt uring

replies strictly confidential. Address Box C-2'168, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.

ber office since 1954. Address Box C-2461, California Lurnber Merchant 108 West 6th St., Room 56, Los Angeles 14, Calif.

CALIFORNIA-HERE I COME BACKI (I hope.)

Prodigal son now in Washington, P. C., wants back in San Francisco Bay area, preferably San Jose; Santa Clara U. grad. Experience?. Hords this: 1yr. Oregon mill, 1yr. SoCal retail yard, now 2 yrs. with LCL and carload wholesaler. Would prefer to SELL for distribution yard. Arn 30, married, two good kids. Address Box C-2467, California Lumber Merchant -108 West 6th St., Room 508, Los Angeles 14, Calif.

AVAILABLE, Expedenced A-to-Z Lumberman, young, dependable, ambitious, with progressive ideas. fnterested in any salary ofrer. Top references. Address Box C-2469, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles f4, Calif.

SALESMAN WANTED Long-established Southern Galifornia wholesale concern desires experienced salesman who really knows his accounts. This position can

offer unlimited opportunity for the right man. Please send all particulars to: Address Box C-2453. California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif. Want to Buy? to Sell? Want to Hire? -Want to Fir€'? -Want This Is YOUR Lifeline to the Marketplace.

BUSINESS OPPORTUNITY

Established lumber re-manufacturing company in North Central California with adequate yard and plant facilities, ofrers good, profitable connection to experienced Lumberman, able to finance limited rough lumber inventoiy and sales. Negotiations with qualified principals only. Address Box C-2463, Cdifornia Lumber Merchant 108 West 6thst., Robm 508, Los Angeles f4, Calif'

WILL INVEST Expcrienced lumberman with cxcellent distribution connections will

invist for part ownership in good sawmill with timber. Will

t/uo'he On {hc

cAuFoRlilA tUtIIBER SATES but CorcacV

llhen

lou Scc As for lour

lumbq Rcqaircmcofr

l3O8 East 38rh St.

Ooklqnd 2, Cglli. Phone KEllog 4-tO04

leleftTpo OA 6l

exchange references. Addrees Box C-2377, California Lurnbcr Merchant tOB West 6th St., Room 508, Los Angeles 14, Calif.

MILL REPRESENTATIVE Will sell your lumber (Fir or Redwood) in Southern California.

Formerly associated fo,r 20 years with highly rated Los Angeles lumber wholesaler. Desire direct mill representation. Interview in North or Los Angeles. Address Box C-24L6, California Lumber Merchant 108 West 6th St., Room 5O8, Los Angeles f4, Calif.

.GIPO" LUMBER HANDLING Labor available for Car Unloading, Sorting, Sticking. "Free" 1956 Printed Price List. Arrangerrrcnts made for Lift or Carrier Hauls

ffi

from any public team tracks.

CRANE & CO.

cA. 24143

5143 Alhambra Avenue Los Angeles 32, Calif..

Fcbrussy 15, 1955

FOR LEASE

SOUTHERN CALIFORNIA LUMBERYARD.S FOR SALE

Well-equipped Moulding and Cut-Up Plant. Iiiln facilities available. Transit Rail Rates. Close to lumber supply. Good Labor Market.

l-Code 'HARRY"-Located in San Gabriel valley; established over thirty years ago. Ground about 3Q000 sq.ft. Ve;i good ofice

Address Box C-2462, Ca'lifornia Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.

bldg. and o'ne-story sheds; paved yard. Price for ground and buildings $40,000; inventory about $30,000. Might consider leasing at $350 monthly plus taxes. Sales last year $175,00O; fine opportunity

for "Do-It-Yourself" tradc. LUMBER YARD FOR LEASE Large fenced-in grounds, 2 sheds, 7ft-horse DeWalt combination saw, small furnished house with bath, kitchen facilities-ideal office

or l-person house. Center of San Gabriel valley, 9 miles Northeast

of L. A.; graduated leas+$S5 per month to start. References, Xlnt opportunity if you lcrow your business & have the stock. OWNER, 56{6 McCulloch, Temple City. See, or phone for appt. DOuglas 7-130r.

FOR SALE Owner wishes to retire and must sell three (3) Retail Lumber Yards FOR COST OF INVENTORY (approx. $90,000). These yards are more than 90 miles from Los Angeles, doing S600,00O per year with $38,0OO profit for 1955, and never earned less than $30,000. Owner will carry equipment, buildings, and land on a ten or more years contract to suit buyer. May take IMMEDIATE POSSESSION. Address Box C-2442, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles l4,'Calif.

TWO ACRES-conrpletely ferrced and enclosed area with covered

lumber storage facilities; FM-ROOM office building on property, underground gasoline tank-in the heart of the eastside Los Angeles industry district. Lumber unloading spur track, kiln-drying ficilities adjacent,to the property. For further particulars call:

THE PHIPPS COMPANY

building; fine modern store and office building. Automotive equipment for sale at ap,praisal. Inventory about $7Q0@. Sales for full yeal 1955 about a half-million dollars. Marshall & Stevens appraisal

S-"SAN JOAQUIN VALLEY"-TVo long-established yards. Details on request.

Get in touch with us if you want a quick sale of your yard.

TWOHY LUMBER CO.

7L4W. Olympic Blvd., Los Angeles 15; Rlchmond9-876 Lumber yard brokers for over forty years

Phone: RAymond 3-5326

FOR SALE_MERRY GO ROUND.

Filer & Stowell type design, 1951. All-steel package unit with complete gear motors and all air lifts on transfer rolls, chains -sets of and drives. 24" inf.eed, rolls, 36" outfeed. Infeed and outfeed each 44' .lwrg, 98' overall. Can handle ?5,000 feet per day for remanufacturin^g of cants.- Is being used for sawing Cllars idto vertical grain Fir, Spruce, Cedar, etc., for minesweeper program. Excellent for making siding strips in VG for Redwood or Cedar mill, also manufacturing Fuch items as ladder stock, pole stock and spar and trurst grades, etc. Can be seen in operation. Write for blueprint. Frice 915,750 net, f.o.b. cars Chicago, without resaw. HUSS LUMBER COMPANY

f350 W. Fullerton Avenue

2-Butte County, Calif,, woodworking plant; 4-sidc planer, rip saw, cutofr saw, burner, truck with rollers; two.acres. Owner buys rough lumter from various sawmills in that area; then rips and resaws it to order. Price for overything $10,0fi); plus small inventory of about $?,00O. 3-Code'FERNAND,O"+Located in San Fernando Valley on main through street. One owner twelve yeais, RAILROAD LEASE only $12 per month. Ground t25x392 ft. More available. PRICE $9,0@ for buildings, improvernents and truck; Inventory about you're only going to pay $6,000. This is a steal. Think of it FORTY CENTS per day rent. 4-Code 'VALLEY'-Fine San Fernando Valley yard; well established. Operating on three acres; spur track on property. -sheds; Will lease at $1,000 monthly, with renewal privilege. LotJ of mill available.

LUMBERYARD AVAILABLE FOR RENT OR LEASE

7157 Telegraph Road-Los Angeles

Chicago 14, Illinois

WANTED

FOR SALE-GERLINGER

30,000-lb. LUMBER CARRIER; 5' high, 5' wide capacity. Late, very clean. BUY at r/s of. new replacement price.

AMSTERS MACHINE,RY SALES

6431 San Fernando Road

CHapman 5-2825

WANTE,D Mattison #226 or equal 4x8 motorized moulder-with or without frequency set. State age and if it will comply with California State Electrical Code. Address Box C-2t166, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.

WANT ADS Continued on Next Page

Three 4"-6"-8" eight-knife cutter heads with 7" cutting circle. Sleeves Ior L3/t"-2/e" spindles. State make.

Address Box C-2464, California Lumber Merchant

108 West 6th St., Room 50E, Los Angeles 14, Calif.

\f,IANTE.D Yates 82 or Whitney 33 double surfacer with six-knife heads 7" by 30". State age and if it will comply with California State Elec-

trical Code.

sAvEt FoRK-uFT BARGATNS SAVE! llodelt d Ptls rq Ifuk

Att Forkttlrt s ond 8rg Dlscdnts on New Sorplus Used Good, Recondilioned or Rebuih & Gtd. 2,OOO-15,00O lb. cop. .---.-..$,a750 Hyrtsr l5O . . . l5,0OO lb. cop., rebuilt & guorqnlccd

Hyrtor 'l50 . . . Reconditioncd -.-..--.-------------.--.. ---.---.--------.-..-...$4000 Ro33 l9 HT . . 6,0O0 lb. cop., reburll ond guoronfo.d .---.... Clork . . 6,000 lb, op., rcbuill & guoronled -----------.---....$1650 Towmofor LWz, .10,000 lb. cqp., rebuilt qnd guoront@d..--.-------------------$2650 Clo.k 3,00O & ,t,000 lb. cqp., urcd sood -----.-.-.-...--..--..----------------.-.--.-------.$1350 Clork plqneloqdGr . . . 3,500 lb. cqp. pneu. tirst, r.buill & guqronl@d --------S2650

GERIINGER FORK-UFT, l2,0OO lb. cop.....-.-.--.--.-.-..-$3lOO Ports for Goterpillor - Internolionol - Le lourneou

Address Box C-246O, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Cdif.

PLANER FOR SALE 36" Goodspeed Double surfacer, late model. Direct motor-driven ZGH.P. top and 15-H.P. bottom complete with accessories. 94,500.

foroin - Buckeye - luclid - Norlhwcri - elc.

New 3-Ton Gholn Hoirts Spur Georcd-

lO fr. Ghoin

Can be seen at:

PACIFIC COAT HANGER MFG. CO.

6710 Avalon Boulevard

Los Angeles 3, Calif.

TRIANGI,E I,UMBER CO. WHOI.EISAI.E II'IUBEn

kPINE

Glendale l. California

Pacific Bldg- 610-l6th Street, Ocklcrnd 12, Cqlifornic Phone lEmplebcr 2-5855 Telehrpe OA 262

CAUFORNIA IUMBER IIIERCHANT

WANT ADS (Continued from Preceding Page) FOR SALE Gerlinger Lifl Truck, 8-ton capacity, L952 model, 64" forks, ofrset carriage. Good condition: $6,250,

TROPICAL & WESTERN LUMBER CO. 4334 Exchange Ave., Los Angeles 58, Calif.

Phone: LOg,an 8-2375

FOR SALE

21' Chris-Craft Express Cruiser. Fully equipped and completely refinished. All extras. Priced for quick sale.

Call DON at Klmberly 2-3595; Los Angeles

BUY-SELL-REPAIR_S ERVICE Fork Lifts and Straddle Trucks. Complete shop and field service.

Portable Welding, Special Fabrication, Steam Cleaning and Painting. Service Available 7 Days a Week. All work guaranteed.

COMMERCIAL REPAIRS AND SERVICE 1115 North Alameda Street, Compton, Calif. Phones: NEwmark l-8269. NEvada 6-4805

This Space Is Reserved for Y O U To Supply Your Needs

To Fill Your WANTS

Bankrupt dealer: "Too much advertising has ruined me." Builder: "What do you mean? You never spent a cent in your life on advertising." Dealer: "That's true, but my competitors did !" A. E B. f,um6er 5oles, lnc. ---.----------....---...77 A-l lron & ,iletol Co. ,-----.------.--...----.-,...-.-.- * --..-...-.--,.48 Aneri.qn Hordwood Co. --.-......---..-.....-.--.. * Amerisqn Sirolkroft Co., The -.-.............---- t Anderron-Hqnson Co. .-....-.-..-.-.-..-..--.....---.-- t

Right Way There is a right way and wrong way to install mineral wool insulation in finishing off an attic room. The right way, as shorvn in the pictufe to the left, allows ventilation space between the ceiling insulation and the roof peak. This prevents condensation in winter and eases the heat load in summer. Staples every six inches along the rafters and the collar joists firmly

and prevent heat loss. The wrong way, as shorvn

in the picture to the right, is to lay the insulation along

the rafters all the way to the

roof peak. For greatest benefit, insulation must be properly installed. Batts and blankets come in a variety of lengths and rvidths, making good ap-

plication easier. Roy Fors3t Products Co. -..-...-...-......--......-- 't Rurro Primg Window Co, .-......-....-..-.--,...---. *

ADVERTISERS INDEX

AGe Compqnie!

Wrong Way anchor the mineral wool batts or blankets in place

5qn Frm<i5Go Glors Co. ..-...-.----.---.--.--.----.43

*Advertiting qppsqtt ln qllernale ittuet

* Eurekq Redwood Lmber €o. -.-...--....-......-39 lvmber Service Co. -.-...-.-...--...-....-.-..--......61 Arrowheqd Lumber Co. * Exchonge Sqmill: Scles Co. -...,.--........-.73 Lmber Terminol, Inc. --.....-.--.-...-----'...'-.....'t Arleriq Door Co., Inc. Arrocioted llofding Co. --..........--..--...-...-..69 FoiAurrl Lcmber Co. of Cqliforniq .-..-.----..1O Lumbemen'r Cfedit Alsn., Inc. ------..----.... * AvrmLumberco.'.................-............'..-.*FernTruckingCo.-.........-.-.-....'...............-..67iqcBeqihHqrdwoodcompony..'..-............

Sonford-fu5rier, In(, --.....-.---.--.---.,..........-..75 Sqnto Fe Lumber Co. --.-..,,...,....--.-----.-,------- * Secu.ity Royqf Dulch Pqint Mlg, Co. 49, 75 5hivefy, Afon A. .-.....-..............-....----...--..----77 9ierrq lmber & Plywood, lnc, .-........-.-.....72 5ierro Nevqdq Pine Co. .-....-.....-.----.-..----.... * Sierro Redwood Co. --.-........-...-.---------,--,--.63 Simmons Hqrdwood Lmber Co, .-..---.-.-.-.-. '* Simpion Logging Co. .---.,----------,,-.------....--.- * Simpson Redwood Co. --..----------------.--.-.....17

Smith, Hemon A. -..--.--.--..,--,.-..-----.--..-.-...- * Smilh Lumber Co., Rolph L. -..--.--,,--.-.-..---. * So-Gol Building t{qteriqb Co., Inc. ..-..--- t} Soerh Bqy Lumber Co, -.-...--.--..--...--.------...-.

Blis5 & Gqfes Lumber Co. ..-_.-_..,.,.-.-...._....60 Gomerslon & Green lmber Co. --.--.-,------.- *

Mortinez €o,, [. W. --..........--.-..--...-........-.64

Golden Gqte Lumber Co. ---...--..-.-------,.----- *

llofhir-Jenrwold Hordwoodr, Inc. -.....--.... *

Greqt Boy Lumber Solec -..-.-.-.-----.---.-.----..- *

M<lnto:h Lumber Co' --...........-.....-...--......--. *

Brush lndertriql Lcmber Co. ....-.---_-.--,,-.----39 Hqllinon mockin Lumbgr Co., In(. --,-----.-- *

Millwork Aloil, Inc. -......-.-..-.-....-....--.-..--,-..43

Eonnell-Word & Kncpp ----..,--.--Bonnington Lumber Co. ErewstJr, tyle & Arsocictee

BurnsLvmberCo..'..........---.......*HommondLumberCo...-........-.".-......-.o.B.c.llooreDrXi|nCo...............'..........-..'..-.. llount Whitney Lumber Co., lnc. -.-......--- rt Cql Dittlibutlng Co. ---.--------..-..---..-.-......-..43 Hqrbor tumber C9.. tn.. ..r--:-.:...-...----.---,-- * Nqll.-Americqn Whsle. Lmbr. A$n. .....---36 Cql-Pqcific Lumber Co. -.--,,...---....--..--.----.--75 Horbor Plywood Corp. of Colifornio -----..- lt * Horbor Plywood Corp. of So. Colif. -------. Neimo-Reed Co, --.-...-....-...-..-..........--...----- 'i Cql-pociflc Redwood Sqler, Inc. _--,--..--_.--31 Cqfifornio Doq Co. oi 1,. A..,.---.--_.-----.._.52 Hedlund Lunber 5slet, In(, ------------------.---42 Newquist, Jmes W. .-.-...."....-.....-...._-_----_.. rt Cqlifornio lvmber 5qler --.....".-..-......-........79 Helmi-Brown Lvmbgr Co, ,--,,---...-.-......------49 Nikkel, R. F., Lumber Co. ---_-----,---,--.--..-..68 ,l North Sttr Timber Corp. _.--.---.._.....-.------.... * Cotifornlo pqnef & Veneer --._....-......._.......22 Higgin: Lumber Co., J. E.

cqme]onTrU.ling,|nc.---'.....--.''.-.......'...69Hi|l&,odon' * Hobbs Wqll Lmber Co, --.-...--.-..-....---...---- * Cqrlow Co. ..-._-.-...-.-..---...-_._---corr & Go., 1. r. ..,..........................o.i.c. Hoson wholesolq Blds.,Moreriols co. ....48 3l""llt:ffi:fi iilil..!l-........-............ Coscqde Pqciffc tmber Co. --.-....-.--..---.--.-64 Hollow Tree Redwood Co. --.,--..--,.-'......,--, * '..-......,.....21

celotex Gorporofion, rhe --......-....:...........-t Holmer Lumber co', Fred t. -................. ... 3:iiil3 Jl'| . .... ...........-29 OxfordCentrol Volley Box & Lumber Co. --..........64 Hondsole Compdy -Lumbei Co., Rex.-...-..--.,-..._..._-....-. * Chickomougo Cedor €o., In(. .-..........--.--.51 Hoovgr Co., A. t. --..-,--.-..-......--.-------..--.----72

1;rti;.;;;;'a;:

ch]ir'en5onLUmbelco........:....-..-.-:...--iHufiunberCo,....-.-...--..-.......1Pocic Conrolidqt;d iumber Go. --........-.-.....----.--Confinenlof Lumber Sqler cooper Whofesofe Lumber Co., w:'i:

Indu.triql Lumber -----------.-------..----,-----......-73

Pocifi< lu-mber DeoleG Supply, Inc' -'- ------ *

..-.-.ia Jolty Giqnr lmbei Co. ----....-...----..-.-.--.---..77 Potific wire Products co. --.'.-.--'........--.... *

GordrLumberco'......-.........-...-..'......,iJord.m5qsh&Doorco.,F.t..'.........'......1PxifcWoodProduc|sCo..'........''-.-......... Dont i Russetl, fn.. --........-..-.-....-.....tt; $

Kochion Plywood & Veneer Co., Inc. ......,. 7

Penbedhv Lumber Co. -------------.----.-----..---. 'r

Dqvidson Plywood tumber C.. -----------.----SS Kotl Plming'Mill, W. A. -......-....--........".62 Pine Tree Productr Co' "-"""'-"-----------------6{) * l. S. Pllmood Co. -.,.,-------..------,--,--.-..-..-..-.:i Dimond W Supply Co, .---------,,,-.-,----...--..57 L. A. Oty Kiln E Storoge, Inc. Rqymer & lilcCubbin Wholerole Lumber --.. * Dollor Co., fhe Robert ......-----.-----.-------,.61 Lmon Lumber Co. -..-...-....--...-...-..------------ * * LowrencePhilips Lumber Co, ......--..---.-....-45 Red Cedor Shingle Burequ ..------....--.....-,----. * Donover Co., Inc. .-....-.......--..--. Dougf 6 Fir Pf yw@d Ar.ocidtion ------------.,44 Ler.elt lunber Co. -.--..---.........----..----...-------47 Regol Door Cmpony -......-.--.-.-...-.-...........-.47 Ric€i t Krute Lumber Co. -......-..........--....76 Drok* Boy Lumber Co. ..,.-.-,.----.,.-,---,.---..--62 long-Bell Imber Co. -.---.-------..----------.-...-- *

Dyerlunber5qler................--..............'...43LoopLmber&|||€o.

Eckrtron Plywood & Door Co. ---.--.--..-....69 Lor Angeles Lumber, Inc. Lo:-Cql Lumbet Co, -...........-..-..--....-,.------. Edwqrdr Lmber od llfg. Co. ------.---,..-.- t*

I :t

Soclhern Cqlifornio Lmber 5oles ..,-.....---6O Southw$t Plywood Corp. .-..-----....-......-..--. * Southwerlern Portlmd Cement Co. -.-.-..-....23

Betoncompqny'The.......-..................-.........7oFo1!iP]duG|3 BigTown[um6el,|nc...........''..'.........-.......*

Roddircroft, lnc. --.-.---------.----..................--- * Ror Lumber 5ole: -..-...-.--.-.., ---.-....-........--- !*

Sfqhl Lmber Co. .---...-.--.-.-.-.-----,..,--.--.....-.- tt Slqndord Lumber Co., Inc. --.-...------..-...-...- rt Stqnton & Son. E. J. ------....-.-,......-..,-........-57

Slerling Indurtriei, In.. -----,..,,.---.,.......--.. * Stewdrt Plywood Co., O. W..-..-..-.-.-.--..-.-.. * Strqbf e lumber €o. -----,--.---...--,,-....--........-.-.44

5unsel Ffoor Coverings Qo. --..--.--.-.-..--..-....67 Svperior Lumber 5qles Co. -.,-...-..........--..---.23 Tqcomo Iumber 5oles, In<. -.....--.-..--.--..--.45 Tordy, Joe --..--.---....,....... :r Torter, Webiter & Johnson, Inc. -.....-.--.-"- *

toube, Roberr t.,-,---..-...--.-......-.--................75 Timber Engineering Co, of Cqlif.,-...--..,,.54

Trovco, Inc. --.....--.-.....,--. * Triongfe Lumber Co. --.-.------.---..........-.--.....79 Trinity Rivcr Lumber Soler Co. .---,---.---.-..56 Tropicof & Wetlem Lmber Co. .............-.-76 Twin-City Lumber Co. .-----.-.-..-,-.,,,.,-,,--,..-..54 Twin Hqrbois Lumber Co. -...--.-.--.---.,..-....--65 United Stoter lumber Corp. -.....--.--.-,----.-,-55 U. S, Plywood Corp. .--..-....-.----...-.---..-..-----29 U. 5. Whofesofe Supply Co. -.--..--..-.----......43 Upson Compony, The -.-...-.,-.......--...-.-...1.F.C. Wolker & Son, T. V., lnc. ,..-.............------.27 II Wqrren 5oulhwecl, Inc. -...-...-.....

Wotls, Corl W. ---,----................-........---------76 Wendling-Nothm Co, -,---,--..----..---.-...-...----3O We5t Coqsl Lumbermen'r Asrn. ....-,.---....---, * Weet Cost 5creen Co. .-.....-.---------.-..-..-....73 Wert CoGt Timbor Product! Agency ---....-..77 Wqrlern Door & 5q!h Co. -.,-..--.----------.......63 Western Dry Kiln --........,,....--.-,-.,-.-------,-----. I Western Mill & Lumber Co. --....,---------.--..-.-59 \l{ectern Mill & Moulding Co. ........-.-..-.-..61 Wertern Pine Aiso(iqlion .----.--------....---...--.. * Weslern Pine Supply Co. ....-...-....----..---... 't Weitern Slolet Plywood Corp. .....-......-...-.46 Weyerhoeuser Sqfer Co. -..---..--.-..---....-4o' 4l Wheelock, E. U,, Inc. --..-....--.......---.-..-..-,-. I

White Brother3 -...-....... * Windeler Co., lfd., Geo.ge -,-.,--.--....-...---.71

Winton Iumber Soles Co. -----.-.-.,,-----....--.-.35 Wood Lvdrber Co., E, K. ----..-,.-....,-..---...-... * Zeesmon Plywood Co. .---,---.---.---.,..,--.-.-.-... I

Zief E Co., Inc. ..-..-.,.,-......-...-.....-.......-...37

UYER,S GUTDE SAN FRANCISCO

LUM8E8

A. 6 B. Lunber Sales, Inc., The....YUkoa 2-4511 YUkon 6-2067 Arcqtq Bedwood Co.... .Gf,rlield l-1840 Boanetl-Wqrd 6 f,acpp

Bonnitrgton Lumber Co. ........

YUkon 6-5721

Cal-Pccilic Lumber Co'....... ...Glenwood 4-52t15 Cbristenaon Lumber Co.... ......VAlencic 4-5832

Dcnl d Rusgell, Inc. ....

...YUkoo 6-4395

Drckes Bcy Lumber Co........ ..Glenwood 4-l85tl EXbrook 2-8454 The Roberi Dollcr Co....... .

Edwcrds Lumber cnd MIg. Co,....Suttor l-66,12 Fcirhursl Lumber Co. (Scn Rclael) ..... .Glerwood 4-7334 Gqmerston d Green Lumber Co. .. .JUniper 5-6083 .... ....SUlter l-7520 Hall Co., lcmes L.. Hallinca Mcckin Lumber Co.. .. . . .JUniper '!-6262 Hqmnond Lumber Co.. DOuglqs 2-3388 Hatbor Lumber Co. Inc, ... ........YUkon 2-6919 .YUkon 2-0428 Helms-Brom Lumber Co. l. E. Higgins Lumber Co..........VAlenciq 4-8744

Hobbs Wolt Lunber Co...........GArlield l-7752 ....YUkon 2-t1376 Lamon Lumber Co...... The Long-Bell Lumber Co.. ..... '..EXbrook 2-8696 ....IUniper 6-5700 Lumber Scles Co...... ...EXbrook 2-7041 McCloud Lunber Co.. .....EXbrook 2'36{4 MqrtiDez Co,, L. W.. GArtield I-3717 Pccific Lunber Co.. The ..... Pqcilic Weslen Lumber Co. ....DAveuport 4-4781

...DOuglcs 2'1067 Rcvmer d McCubbin. Ricii 6 Kruse Lunber Co.. .. . .... .Mlssiou 7-2576 Rockport Eedwood Compcuy........YUkon 6-0912 Roddiscrcli, Inc, Lumber

..ATwcter 2-1200 Scleg Div, ...EXbrook2'2074 Scntc Fe Lumber Co,. Simpson Redwood Conpcny ... .....YIILoo 6-6724 Tcrter, Wqbsler 6 Johason, Inc,...DOugltts 2-2060 Trinitv nivsr Lumber Scles Co.. .. .SXyline 2-20't0 Twi!-City f,unbor Co.... . .. . ...ENterprise l-2292 Twin Hcibors Lumber Co.......DAvenport {-2525 (Menlo Pcr&) .......ENterprise l-0036 Weudling-Nctbcu

Co. .

... .SUtter l-5363

CBESOTED LUMBEB_POI.ES_

Bcxter, t. H. 6 Co.. Halt Co., tmes !. Wendling-Nctbcn Co. . -

.......YUkon 2-0200

'..... .SUtter l-7520

... .SUtier l-5363

OAKTAND - BERKETEY - ATAMEDA

Cclilonic

LUIrEEn Lumber Soles. . . .. .. . . KEllos {-1004

Cords Lumber Conpoy....... ...Otympic 8-5121 Gqmerston d Greeu Lunber Co.....KEuog {-8464 Golden Gcte Lumbcr Co.

(Wclnut Creek) . (Wdhut Creek) . Hill G Morton, Inc......

..TEllowstooe 4-4415

Goesliu-Hcrding Lumber Co,

..YEllowstone 4-8fl{ .ANdover l-1077

Pccilic Fir Sclee...

....TEnplebcr 6-1313

Pccilic Forest Products, Inc.. . . .TWinoqks 3-9866 StrcblE Lumber Compcny.......Tlnplelcr 2-55!! Tricngle Lumber Co-,...........TEmplebcr 2-5855 .......Piedmont 5-7827 Ccrl -W. Wctts... l teslern Drw Kiln Co...........LOckhcven 8-3284 Wiaton Lumber Scleg Co. .......Gl.eucori l'7057 HABDWOODS

Kelley, Albert A. (Alcmedc).....LAkehurst 2-2754 Loop Lumber 6 Mill Compqny

Gordon-MccBeath . . . . . . . . . . . . . .LOckhcvon 8-2578 .KEUog 3-66?7 Bruce Co., E. L... MccBeclh Hstdwood Co. .. .... .THornwcll 3-t!390

LUMBER

MccDouold Co., L. W. (Beverly Hills) ....... . .....BRcdgbaw 2'5101 Mcrgucrl-Wolle Lumber Co... HOllywood'l-7558 Mqrlin Bros, Box Co. (Lunber Div.) (Conpton). . ...NEmcrk l-8651, NEvadc 6-2363 VEtmont 8-4963 McCloud Lumber Co.. .BRcdshqw 2-4353 Mclntosb Lunber Co.. (Bcverlv Hills) .. .....CRoslview 5-6634 Meicr, Hcib Lunibcr Co. (Arccdic). .. .RYcn l-8181 Mouut Wbilnev Lumbet Co., Inc'...INgalus 0l7l Neimcu-Reed Lunber Co.. .. . . . . . . .STcnlcv 7-1129

(Alanedc)

.LAkehurst 3-5550

tOS ANGETES Andergon-Hcnson .....

....SUnget l-6178 (Studio City) .STonley 7-4721 Arcctc Bedwood Co. (f. l. Rec)...WEbster 9-1109 lrrow lfill Compcny ....ANgelus 9-621 Atlas Lumber Co...... ......TRinity 2326

Avrqn Lunber Co....., (Lc Ccncdc)

..RYon l-8733

.. SYlvsn 0-55{5 8cck, J. William Lumber ..........ADqns l-4361 BcuEb, Ccrl W. (Pcscdeaa) sy.;l":* l:9E ? Big Tom Lunber Inc. ...STcnlcy 7-9921

Bliss 6 Gares f,umbcr Co..RAymond 3-1681-3-345t1 Brewster, LyIe 6 Aasocictes. . . . . . . .DUnkirk 3-8455

Brom Tinber Conpcny.........BRcdghcw 2-0719

Brush Industricl Lunber Co.

(Montebello) .........B{.mond 3-3301 Buns Lumber Compcny... . . .... .WEbster 3-5861 Carr 6 Co., L. l. (W. D. Duuiag) Rlchmond 9-8843 ..TOpaz l-I281 George Clougb (Domcy) ......LOgcn 8-6659 .... .LOgcn 8-3916 Coast Kilu Conpcny Coaeolidoted Lunbcr Co.... .....Rlchnoad 8-2lt!l (Wilmiugton) ......NE, 8-1881 Wilm. Tet. 4-26 7 RYcn l-5681

Coltinentdl Lumber Scles Cooper Wholescle Lunber Co',

W: E. ........

.. . .. . .WEbsler 6-8238

Dclton d Co., R. W, (Scn Mcriao) Dcat & Ruasall, Iuc. .... Douovor Co., lac.

l_2l,? .f,Ngelus "rcmid 9-017{ ....BRodshaw 2-4167

(Beverly Hills) .. .....Cnestview 4-5103 .. .RAymond 3-ll{7 Essley, D. C. d Son Eurelc Redwood Lunber Co.

(Dowuey)

... ..L_Qecn 8-3339 TOpcz 9-0993

(Vcu Nuvs) ...STcte 5-8873 Noisoa Lumber (Monrovic).........Elliott 9-5421 Hcrold A. New-Whlse. Lbr. ... .. .. .BYcn l-8829

(Pcscdeaa) . . ..... .SYccnore 5-3192 Jcmee Newquist Lumber Sclec (Pasadeac) ......8Y4n t-8488 SYccmoro 5-1340 North Stcr Timber Corp. ........BRcdsh<rw 2-4630 Olsea-Ccrpenter Lunber Co. (BevertvHills) .......BRadshcw2-8651 O#ord, Rex Lunbcr Co.........AXninster 3-6238 . .... . .DUnkirk 2-8278 Ossood, Bobert S.. Pccilic Fir Scles (Pcscdenq)....SYccnore 6-4328 RYca l-8101

...RYcn l-9321 Pccilic Lumber Co., The (Scn Mcriao) .......,SYcqmore 5-4349 Pccilic Foresl Productg, Inc.....AXmincler 2-0571 Pccific Weslem Lumber Co. ... ......RYqn l-8123 Pbipps Conpany, Tto ...... ....Rlynond 3-5326 d r,. Reilz Co., Ocecn Ceaier Eldg. (Loas Becch) ...Long Becch 6-96{? Boddiscrclt, Iac,, Lunbcr ..LOgcn 8-{031 Sqles Div. Roy Foreet Products Co. (Vca Nuye) STcte 5-llll (Glcndcle) CHcpmo 5-2083 ... Atcn A. Shively Siertq Redwood Compcny ......PArkview 8-7379 Smith, Hemcn tr. ..... ... .......CHopno 5-6lt!5 ..Osbone 6-2261 South Bay Lunber Co.. .

(Htrwthorac)

.. ...... .ORcgon 8-2268

Soulhem Calilornic Lumber Salee (Mourovic)

Ellioti 8-Il5l

Fqirhurst Lumber Co. ol Cqlifi (Loe lugelcs Lunbsr, Inc.).....MAdigon 6-9134

Fcr Wqst Fir Sclcg Co...........BRcdshcw 2-4353

(Beverly Hillr) ... ...Cnesrview 5-6634 Fisrr d Maeon (so. Pcscdenc) .SiI;l?]! Forest Producte Scles Co., (I"gl.tl".";i]oot

l:ll3i l-lf{l

IlEnlock 2-7623

Fountcia, Ed., Lunber Co...... ....LOgan 8-2331

Freemcn 6 Co., Stepben G. (Newport Beqch) .

. .LOgcn 8-2375

........Hcrbor 2024

. . .. .Rlchmond 9-652{

........LOgcn 8-5655 .BYqn l-9321

SYccmore 5-43,!9

llfesten Mill G Lunber Co. . .....ANcelus 2-4148 Weycrhceurcr Sclcc Co.. . . .....Rlchfrond 8-618I .ATlcntic 2-5?79

.. ...BYan l-93il1

Syconore 5-{349

Hufi Lumber Compoy . .. .... Plynouth 8-8191 ..CHcpmcn 5-5501 Indurtriql Lumber f,endqll f,umber Distributors.. ...Rlchmond 9-5341 .

Lcwrence-Pbilips Lumber Co' (Beverlv Hifs)'Conpcny. ....BRcdshcw 2-4377 .. .. '....BAvmond 3-{727 Lcirctt Lirnbcr ..... . DUnLirL 7'13{7 Tbe Loas-Bell Lunbei Co. Loa Ansllos Dry Kih Storag., lnciNg€* 3_6273

Lor Anqclcg Lunber, lnc.........MAdison 6-9134 ..LOgcn 5-5311 Lor-Cct-funbrr Co'.....

E. U. Wbedock, Inc. ...... .......Mlchigcn 2137 Whtoa Lunber SElcr Co.. .......INgelus 3-6951 E. K. Wood Lunbcr Co. (Whittier) ....RAynoud 3-{80I-OXIord {-?{83 CRESOTED LI'MBEN_POLES_Ptr.INCi-TIES

Bcter, J, H. 6 Co,.

....DUukirk 8-9591

(Wilnington)

TEnincl '!-2561

Wcrreu Southwort, Inc..

.NEvcdc 6-2981

HARDWOODS

Ancricca Hqrdwood Co........ .Blcbmond 9-O3l Iagelu Hcdwood Conpcny......Ludlow 7-QlQ! Artis Lumber Co......

Eobnhoff Lunber Co., Inc,.......Rlchmond 9-g{5

........O8egon 8-4058

.........4D4ns 4-9211 (Norwclk) ......:...

Co.

.'.i[9-t'"v 9-l?9!

LUdlow l-21{9 Sunset Floor Coveriags Co....'....LUdlow 7-3101 8-3141 ... ..LOgqn E-3{4I Cotp. ......Logqn Plvwood Corp. Urited Stdtes Plywood United stater Plywood Corp' (Glendclc Arci) . ..... ..Cltrur l-2133

..ADcnr l-llQ8 Wist Coet Scrcen Co. Wesiern Mift d Moutdilg Co. ..... 'LOrcia 6-112ll LOrain 6-0193 Westem Stctes Plywood CorP.

(\llhittier) .... ..........

."."OXIord {-7't56

Zcisn<rn Flywood Co.............LUdIow 7-5101

BE SURE ! SPECIFY HAMMOI{D CERTIFIED ]fiLN DRY REDWOOD

fhe record floods which occurred in Humboldt €ounty in lqte December lqst yeor cq used tremendous domoge

fo homes, form londs ond businesses.

€ompored to other lumber operotions Hommond Lumber Compony wos very fortunqle. The cuf shows domoge to one of Hommond's rsilrosd tresfles south of Mod R.iver which hqs now been reconstructed.

FINISH

SIDING PATTER,N Due to exfensive domoge to the Northwesfern Pcrcific Roilrood lines south of Eurekq our shipments of Cerrified Kiln Dried Redwood hqve been curtoiled. We wish fo thqnk our cuslomers for their potience during this period.

ft{AN[N[OND LUN[BER. COA,[PANY MILLS

SAMOA - EUREKA SALES OFF'ICE

SAN F'RANCISCO - LOS ANGELBS