Public's ldeas on Worth of WPod

,.' Wood, one of the oldest building ma' terials, ranks as the material that is the most comfortable to live with and one that is always in style, according to a re' cent survey conducted among men and ' women from a cross-section of American life to determine the public's preferences i for materials popularly used in building construction.

The men and women questioned-I,028 in all-were from all walks of life, eco' nomic strata, educational backgrounds, in' come brackets, and ages, and the questions they were asked were tailored to draw out honest responses about their feelings toward four building materialswood, steel, aluminum, and plasticthat are used in residential and light construction.

, The survey study, which ran the gamut of questions dealing with all phases of the lumber and forest products industries, was 'bonducted to measure opinion on matters of concern to the lumber and forest prod,gote industries. It was sPonsored by thc :American Forest Products Industries and was conducted by Opinion Research Corp.o Princeton, N.J.

Questions pertaining to the public's at' titudes toward wood as a material with