PXBSONAT$

Recently elected a director of the Merchants and Manufacturers Association, Los Angeles, was Homer H. Burnaby, president, Sun Lumber Company.

Veteran lumberman Al Setterlund of A1hambra retired December 29 after 44 years in the retail lumber business.

Setterlund began his long career in 1918 as yardman at the Valley Lumber Company, Kingsburg. Successive employment included The Patten-Davies Lumber Company (now Patten-Blinn) and the Palm Avenue Lumber Company where he worked until his retirement.

He and his wife now plan to do some traveling and then settle down in Independence, California where the trout fishing is good.

Terry Mullin, president of the Lumber Association of Southern California, and his beautiful wife, Diane, were recent Saturday evening dinner guests at the home of Miss Joann McGargr of West Los Angeles. Other guests included John and Patricia Schallert (tvfcA) and Frank K. Lane III, prominent Los Angeles attorney.

Frank Paramino, head of the venerable Paramino Lumber Company organization, recently announced the addition of John Lawrentz to his sales force. A native of Chicago and a graduate of Valparaiso University, Indiana, John will call on the dealer trade in the San Joaquin and Sacramento Valley territory. Prior to joining Paramino, Lawrentz was connected with one of the larger retail lumber organizations in Chicago.

Mr. and Mrs. Larry Owen spent the holiday season vacationing in the Condon, Kinzua, Portland, Oregon area. Larry is vicepresident of the newly established West Coast office of Dyken Lumber Co. in San Francisco.

Mr. and tr{rs. Don Coveney, and daughters Robin and Cindy spent their holiday season doing the cha-cha-cha instead of the twist. The family hit the bright spots and lights of Mexico and celebrated New Year's in La Paz.

Olen Carter, general manager of the Santa Fe yards (Brentwood, Tracy, Patterson and Newman) vacationed during the holidays in Arcadia, visiting his son-in-law. While there, he also took a ride through the burned-out Bel Air fire area.

Russ Kinsey, general manager of Kintorr Lumber Co., Cloverdale, spent the holiday season up in the Seattle area visiting friends and doing a. little b'ar huntin'. Seems the b'ars went to bed early this year, though, 'cause there was nary a b'ar in sight. Go in after them? "No sir they get mean when they sleep," sez Russ.

Marinland Lumber's Mack Giles tooled up the Redwood Highway during mid-January on a Humboldt County mill safari.

Redwood City retailer, Ed Eiger, Eichrome Building Materials Co., and his wife Carol, made the champagne tour of Las Vegas over the New Year holiday.

Tom Schram, formerly associated with Ziel & Co., Inc., joined John Vanguard in his newly established Vanport International offices in San Francisco during mid-January.

The first baby of the New Year at Sierra View Hospital in Porterville, was born to Gene and Karen Maples-just nine minutes after Gene gunned up to the hospital entrance, tool Although the assistant manager of Brey-Wright Lumber Co. in Porterville lost a tax deduction, he gained a bunch of prizes and a beautiful 8 pound baby boy, name of Bryce.

Bill Chumley is now managing King Lumber Company at Delano. He replaces Harold Reid who is no longer with the firm.

Dave Mackin, Hallin Mackin Lumber Cornpany, spent the Christmas holidays in yep, you guessed it-Portland!

Mike and Buff Coonan are running their own little population explosion. Celebrated their new addition just eight days too late for a deduction, they did, also just eight days after Mike and Bill Johnson teamed up to take over the controls of Hobbs Wall Lunr- ber Co., Inc. in San Francisco.

Paul Gaboury and his eldest son, Mike, put in some tirne on the ol' boards during the holidays at Sun Valley, Idaho. On the trip in, Paul bumped into Meryl McCready who has just taken over the Travelodge Motel in Twin Falls. Meryl, as many wholesalers will recall, operated the old Indian Creek \{ill & Lumber Company at Philo for a number of years until it was destroyed by nre-

Jack Lane, formerly with Home Lumber Co., Chowchilla, is now mapaging Eastorr Lumber Company in Fresno.

Vern Paquette, Jamb Dandy Lumber Cornpany executive, Whittier, and his attractive wife, Rita, recently moved into their beautiful new home in Hacienda Heights adjacent to the Whittier area. The swimming pool will be ready for customers, friends and guests come early summer.

Blue Dialnond Gypstlnt ttlallboard

Blue Diamond gypsum wallboard possesses all of these qualities to a high degree.

Blue Diamond uniformity is valued highly by gypsum wallboard craftsmen as an aid in fast production of snooth surfaced walls and ceilings.

Bull's-Eye Buyd%g Puts You Front Row Centel

When you're on the hot seat for a bunch of specials or a carload of specified, you need positive arxiwers fast. Answers like we'll try. Can you substitute? Or we'll let you know later. just won't do in this day and age. Any stalling can lose the order. We know it! That's why Fountain instituted Bull's-Eye Buying. This procedure puts your needs at the top of the list with leading saw mills in the best production areas. Four buying offices are constantly checking the species being cut, the end products, and availability...for feedback through direct teletype to our Los Angeles market analysis center. At the same time our Los Angeles stafi is checking construction reports, architectural trends and dealer requirements for feedback to the mills. This results in anticipatory demand and allows us to have a rolling inventory at all times. Chances are, the material you need is on its way, at the dock or in our Los Angeles yard. If not, we're prepared to get you fast action at the mills. . spEcrAr-rsrs rN DoucLAs FrR, wHtrE FtR AND ceorn -Cars can be made up of many items or straight cars of one size and length. You'Il find Fountain deliuers when promised and as promised despite market fluctuations. Claims are settled promptly. Our yard and grading facilities are available to both dealer and mill should any claim arise. Frank market analysis is always available to yards quoting large or difficult jobs. Mill shipments are by rail, truck or ship, transit lumber by rail and truck, LCL

t the West's Leading Saw Mills

inventory from dock or yard. MANUFAcTuREo pRoDucrs AND LUMBER SPECIALTIES FROTI' THE SAME SOURCE-I,AMLoc Timbers, decking, Loc-Deck, Potlach products, LamLoc Pecky Cedar Paneling, dry Douglas fir dimension in clear and select, specified lengths, long lengths,industrial items, and glued-up products. Complete milling facilities for special details. . AcrrvE pRoMorloN wtrH ARcHtrEcrs AND coNrRAcrons-Tko special promotional groups regularly call on architects to obtain specifications for Fountain products, to suggest new uses for lumber and to obtain ideas for new products which the architect may be thinking about. Contractors are contacted to promote the value of Fountain products, to suggest nearby dealers and to sense trends in the building industry. The general public is reached through trade shows, publicity in leading consumer magazines and a regular schedule of advertising.

STRICT POLICY OF SELLING THROUGH LUMBER DEALERS ONLYEverything we buy or manufacture is sold exclusively through lumber dealers. Dlsc ount terms, no extended credit and no net ternxs haae resulted. in a solid dealer following. No dealer is encouraged to increase volume in excess of sound financial capabilities.

ED FOUNTATN LUMBER COMPANY ,6n;-\ /,ffi\

Los Ans€les I, catif. LUdtow 3.1381 \<t=g / w

G2r8 south Hooper Avenue (" tef') / 6 ffiB

Present ot the December I Concdt held by Humboldr Hoo-Hoo Club 63 orc: (top left) The R. H, Emmerson & Son gong: Roy Beyers, Bob Hcrrison, Otlo Pet.73 ond Jim Long; oll except Long were inifiofed ot the Concot. Next: The Degree Teorn ond o well rahenrsed one too. Sected: Don Metcolf, The PociGc Lurhber Co.; Hcrvey Koll, Snork of The Universe; Dova Dovis, Georgio-Pocific Corp.; Club 63 prexy Som Wilzel, R. H. Emmerson & Son qnd Chorlie Jones, Mclntosh Lumber Co. Stonding: Woyne Spurling, Von Vleel Wood Products; Holey Bertoin, Simpson Timber Co.; Jim Berry, Heird Lumber Co.; Bud Peterson, Georgio-Pocific Corp. ond Honk Dreckmon, Dsnt & Russell, Top righr: And oround rhis toble we hqve "Doc" Neville, The Pocific Lumber Co.; Fronk Slonger, Simpson fimber; leo Quinlcn, Diebold Lumber; Jock lvey, Pociftc Fir Soles qnd Joy Thocker, Mclntosh Lumber Co. Bottom left: Generql shot of the dinner festiviries. We're bcdly outnumbered here, so pick'em out yourself! Next: "Big Guns" Dsve Dovis, Romeses 48, Georgio-Pociftc; Horuey W, Koll, Snark of the Universe, Koll Lumbar Co. qnd Som Witzel, presidenf of Club 63, R. H. Emm.rson & Son, Bottom right: Recognizoble foces in this shol of port of rhe big ollendonce include those of Fronk Blogen, Georgio-Pocific; les Westphcll, Humboldr Sfevedoring; Ernie Johnson, Bob Bonniksen ond Ken Stdyton, oll of Georgio-Pacific; fobe Moehnke, Brightwood Lumber ond Horold Brotten, foirhursl lumber Co.

Hoo-Hoo Club 63 Enlorges tt/lembership by l8

The big Humboldt County Cats swelled their ranks by the addition of 18 new members who ioined both Hoo-Hoo International and Humboldt Hoo-Hoo Club 63 on the evening of December 8. The Concat, 'ivhich rvas held at the Eureka Inn in Eureka, was presided over by Visiting Officer Harvey W. Koll, Snark of The Universe, of Los Angeles. Other HooHoo notables on the Degree Team included Dave Davis, Rameses 48, and Sam \\ritzel, president of Humboldt Hoo-Hoo Club 63.

Originally established under the name of Northwestern California Lumbermen's Club, the organization elected to join the International Order two years ago during the term when Jack Berry of Sacramento served as

Suprerne Custocatian. Following the mass Concat, the name of tl-re club was changed to Humboldt Hoo-Hoo Club 63 and Tobe Moehnke, Brightwood I-umber Co., was elected its first president. However, even prior to its association with the International Order, the club had been a forerunner in the promotion of lumber and lumber products.

The complete list of nelv members lr'ho were "enlightened" during the December 8 ceremony as follows: Roy Beyer, R. H. Emmerson & Son; Otto F. Peters, R. H. Emmerson & Son; Kenneth Stayton, Georgia-Paci- fic Corp.; Bryce Webster, Weyerhaeuser; Ernest A. Johnson, Georgia- Pacific; Leonard Viale, Simpson Timber Co.; Donald Walker, Simpson

Tinrber ; Larry \,Iovius, Simpson Timber; \'Ial Brogden, Far West Lumber Corp. ; John Razetto, Georgia-Pacific; Robert Bonniksen, Georgia-Pacific; Antone Olivera, Georgia-Pacific; Johrr Sten, Mclntosh Lumber; Julius Thacker, N'Iclntosh Lumber; Mark Wienert, Far Mrest Lumber Corp.; Robert Harrison, R. H. Emmerson & Son; Jack Ivey, Pacific Fir Sales (reinstatement) ; and Harold Bratten, Fairhurst Lumber Co. (reinstatement).

Welcome to the International Concatenated Order of Hoo-Hoo, fellows ! You have joined an International organization of nearly 14,000 lumbermen, all of whom are dedicated to the job of increasing the importance of wood and lumber products in moderu construction.