c'.nt L'SS,EIII

GENERAL OFFIGE: PORTLAND l, OREGON

Merchandisers o, oll Pacifiic Coosf Foresf Producls

Domesfic and lmported Lumber and Plywoods

DOMESTIC EXPORT ond IMPORT . RAIL qnd WATER

Cqloveros Gement Compony Expendoble Pollets Expected fo Revolutionize Shipping Procfices

Expendable pallets for shipping sack cement have been introduced bv Calaveras Cement Company after exhaustive tests in the field. Developed by the San Francisco company's own staff, the new pallets are expected to revolutionize shipping practices not only in the cement industry but in other industries as well. The company has ap- plied for patents and is planning to distribute the pallets through its recently organized subsidiary, Calco Supply Co.

Extremely light in construction, the five-pound pallets are made of woodreinforced corrugated paper board. Carrying 31 to 36 sacks of cement weighing 94 pounds each, they are recommended for stacking three-high. Thus the bottom pallet carries a maximum load of mori than five tons.

Mel J. London, Calaveras vice-president in charge of marketing. announces that the company will provide the pallets without charge on all shipments of sack cement, freeing buyers from the industry custom of furnishing their own heavy conventional pallets for every load.

He said the changeover will increase freight savings and pay load by eliminating more than half a ton of wooden pallet dead weight on every standard flat-bed haul. Also eliminated will be expenses for pallet repairs and sack breakage due to splinters or protruding nalls.

The expendable pallets will enable cement dealers to pick up, store, and deliver sack cement without having to maintain pallets of their own, and without the need for demanding pallet de- posits from their customers, London declared.

He pointed out that although the pallets were designed to meet a speci- fic industry need, they are equally adaptable to any other industry which ships sacked. bagged, or carton goods. Standard fork lift equipment is used in handling the pallets, London said.

The new pallets were developed by Harold A. Lovegreen, Calaveras assistant sales manager, with the assistance of Pack-House Foreman lack V ettorazzi, Trucking Foreman Chirles Evans, and Purchasing Agent B. B. Woodward. Ir.

lee Millwork Promotion Honors lumber Indusfries

A unique advertising campaign by Lee Millwork Corp., Fair Lawn, N. J., honors the lumber and forest industries. In order to call attention to their new "Lee-Bow" window. which is now available nationally for immediate shipment in ten standard sizes. Lee mailed introductory literature to interested members of the building trade, in spe- cially designed envelopes. Printed in two colors, the attractive envelopes depict an evergreen forest behind the T ee-Bow window, and carry the legend, "Good Forestry Is Good Business for IJs All."

The letters were shipped, unstamped,

A. W. NETH TUXTBER SALES

13625-C Venturo Blvd.

Shermqn Oqks, Cqlif.

Phone: STcnley 3-2663

TllllX: Von Nuys 7576 to Tucson, Arizona, where the Tucson Post Office affixed the new 4c forest conservation stamp, and a "first day of issue" cancellation mark,

Because "first day of issue" cachets are collected throughout the world, and become more valuable with the passing years, Lee Millwork has assured itself and the forestry industries a place in history and in the albums of the world's philatelists with this mailing.

The new stamp used on the Lee Millwork mailing was issued on October 27th in conjunction with the 100th anniversary of the American Forestry Association. It honors the lumber industries and the centennial of the birth of Theodore Roosevelt.

Experienced in the Field Since l9O4

DANI & RUSSEII, lNC.

Medicql Arrs Bldg. Eurekq, Cqlif.

Phone: Hlllside 3-456t

TWX: Eureko 63

W. H. WINFR.EE

2717 N. Moin St. Wqlnut Creek, Colif.

(P.O. Box 331)

YEllowstone 5-l4OO

Millwork Corp., in cooperation with Advertising Campaigns, Inc., Paramus, New lersev.

An avid philatelist, Mr. Lee is founder and executive secretary of the American First Day-Cover Society, which lias members throughout the United States and 40 foreign countries.

Symbolic of forest conservation, the beautiful three-color stamp depicts a woodland scene of spruce trees. Because "Lee-Bow" windows are manufactured of spruce wood, the tie-in was tailor-made.

This unusual mailing was originated by Norman Lee, vice-president of Lee

BURGLARS BREAK INTO PORTERVILLE LUMBER YARD

Porterville, CalifThe Porterville Lumber & Material Co. had a burglar at the 1255 N. Main St. yard over the Jan. 3 weekend. It was discovered by Earl Hodgson, salesman for the firm, and an inventory was immediately started to determine the loss.

ltOORE Cross- Circulotion Kl[NS-for PROFIIABIE Seasoning !

Before investing in cny rype of equipmenl, mill owners must be reosonobly sure thqt q definite profit con be expected. Dry Kiln fqciliriesmore specificolly, MOORE Cross-Circulotion KIINSmqy be the invesfmenl with the "qssured relurn" your mill needs. And remember the mosl modern seosoning meihods in MOORE Kilns like lhe ones shown ond equipment qvoilqble qre incorporoted obove qt Plqcerville Lumber Compony, Plocerville, Colif. Why nol wrile todoy ond osk how the qddition of kiln focilities con improve your mill?

You cqn depend on MOORE-where for over 75 yedrs, Quqlity in lumber-seosoning equipment hos been unsurpossedl

Hoo-Hoo-Ette Glub 6 Stqrts

Wirh | 9 Son Fernondo Kittens

There were 28 lumberwomen at a bancuet in North Hollywood, Calif., the evening of January 7'for the official start of San Fernando Vallev Hoo-Hoo-Ette Club No. 6. Under the guidance of Anne-Murray, one of the founders of !h_e clubs and a prime mover in furthering new chapters, ald Jeanne^Serviss, 1958-59 president of Loi Angeles HooHoo-Ette Club 1, there were 19 members initiatJd into the newest Hoo-Hoo-Ette club following the dinner.

Assisting in the Concatenation weie Ida Cunner, immediate past president of the No. 1 club, and tl.rese Club 1 Hoo-

During the election part of the proceedings, Claire LaVine of Sierra Lumber & Plywood Co. wai elected Club 6's first president. Millicent Moore was elected secretary- treasurer. Ethel Burnham wad named Reservations chairman, and Dru Samiof holds the Membership chairman post.

Hoo-Ettes: Ruth Armand, Jessie Culbertson, Margaret Gladish, P.ggy Haskins, Rinda Hazen, Margaret Mo-ttola and Barbara Speth. They formed the Nine of the Degree Team.

The San Fernando club's charter members, of whom p?_ny .are from the Valley's retail lumberyards, are the following l9:

Miriam Aplin, Anawalt Lumber Co., Pacoima; Ellie Borror, Reid's Canoga Building Center, Tarzana; Minnie Brown, Cal-Pacific Building Material Co., Tarzana; Betty Bryan, _Golden West Plywood Corp., North Hollywood; Ethel Burnham, Robert Worth Cabinets, Sun Valley; Donna Dean, Tarter, \Arebster & Johnson, Van Nuys; Geriy