PLYWOOD VENEERS WALLBOARD

Our well assorted stocks, our well known dealer policy and our central location guarantee the kind of SERVICE you demand.

For remodeling and modernizing they are real economy.

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Tthpbne \\hit1a57 lvbilkg,lilrcss.. P. O. Box 96, Arca& Station

IOS ANGEIJS. CALIFORNIA with same. As all lumber folks know the heart centers of the Fir tree are wide-grained, light in weight, free of big knots but susceptible to the small knots that abound in the heart of that tree. So he began the very careful and special manufacture of two-by-fours made entirely from these hearts. He used only the straightest of lumber, with easededges. He began grading and selecting these very carefully. He double-trimmed the ends to give each one a perfectly square end. Then he painted the ends with red paint. It made the nicest looking two-by-fours he had ever seen. So he gave them a special n3nls-"\4iller Hearts." That is both the name and the grade. He put a flat price on them, and started offering them for sale as a special product. And at the end of a year he finds himself over-sold on these "Miller Hearts," with a well established trade that has tried them and found them very useful and desirable as building material for inside use. They are light, easy to handle, nail, and paint, they look grand in a pile being straighter and with better looking ends than ordinary lumber, and Charlie Miller is very proud of his creation and their acceptance. "Miller Hearts" is indeed his business baby. So there IS something new in lumber.