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LUftTBER SUPPORTS US ALL
Planed, d,ozvn for a seesazu or formed to hold concrete . . Qwortered into railroad ties . . or satued, into build,ing fram,es. In one rL,a! or another, Lutnber sup|orts tts all!
In turn, American cotnmercial banhs suf l>ort lumberan ind,wstry which has contributed, handsomely to our countrv's rabid deaelohrn,ent. Monev, credit and other financial ,nriiru supltlied b , cotnntircial banhs tkrough the years are basic tools zt,hiclt, helf lumber, as zuell as other industries, to ltroduce and distribute tltcir e rpand'ing output. As a result, Americans today cnjo5, a liaing standard that is the envy of tlte world. Chase Manhattan, a lcader in contrnercial loans, is proud to be a l>art of this bonhing s\stent. '*,hich, teams ult zuith business and indwstry in furtltering our countrlis dynatnic economic frog- 1'p55.-[n advertisement of The Chase Manhattan Bank currently in leading newspapers and magazines.
onll' gradually. That is, the outside of a rvooden beam mav be charred l>ut the inside of the beam has not losi any of its strength. In addition, n'ood does not expand out <if shape rvhen subjected to intense heat. 'l'hus tin.rber buildings continue to stand for long periocls, allorving elTective fire fighting.
Some building materials are good conductors of heat, and are subject to early structttral deformation ancl collapse u'ithout ,,r'arning. This represents an extra hazarcl for lire clepartntent personnel. Other materials n'ill fail in other rvays.
Some engineers, realizing the advantages to their clients, are now making a specialty of designing industrial buildings of modern lar.ninated heavy timber construction. Buildings are spectacttlar and beautiful as l'ell as inexoensive.
Lumbermen using their own oride to structures and sell tl.reir which will return them a profit.
Modern heavy timber coustruction needs a selling job by lumbermen. The price of lumber has gone down diastically and competitive materials have. been r-ising. The dollar and cenis cost of an industrial type building is non' strongly in favor of rvood. Heavy glued lailinated timbers, -as produced by the Ed Fountain Lumber Co. at Los Angeles, have made it practical for the lumbermen to move actively into the sale of the materials for industrial buildings.
In addition to being cheaper-modern heavy timber construction l-ras proved itself to be superior to competitive materials in nearly every item of consideration.
Almost all fires start because of combustible contents-and spread for the same reason. The structure itself is not normally a fire hazard. The roll of a building in a fire is to contain the fire itself.
There is no known method of making any material fireproof. Every building material 'rvill fail in some rvay if the heat'of the fire is intense enough..The important point therefore is not rvhether building components are combustible-but horv long they can resist this intense heat.
\\rood is a poor conductor of heat and loses strength protluct can point with customers on a product don't buy it as automobile, but virtues of your
The next time you need a building, you u'ould a vacuum cleaner or an check thoroughly into the values and o'$'n product-lumber !
TO ADVERTISE ITS OWN PRODUCI, the Ed Fountaitr Lumber Co. of los Angeles recenlly lqrninofed o Redwood fimber for o sign olong the front of the lumberyord. The dimen:ions ore 5x30, 60 feel long, ond the timber is buifr up'of tominslions oI 3h" Cleat ond Ayc Grode Redwood. The word "lam loc" fromed here by one of the compony's lift frucks wqs mode of glued Douglcs Fir to contrdsl in color with the Redwood, ond is ottoched with oftset bolts to give it o three-dimension effect. The Red' wood reloins its no?urol becuty with o polyester finish rhot should keep it in good condition for mony Yeors
KVAI MODET 99O - ROUTING - BORING MACHINE for DOORS
lf your d'oor soles ore folling off becouse you do not offer o PRE-HUNG DOOR UNIT, consider doing so. PRE-HUNG DOORS ore toking over the morket! Write to us qbout mochinery'
As if you didn'r KNOW!
WHAT EVER HAPPENED TO THE ORANGE GROVES?
(The-f3llowing a,rticle by Ray Hebert appeared in a recent issue of The Los Angeles TIMES, from zuhich. it is reprinted.)

-Not too long ago a family out driving on a Sunday afternoon passed seemingly endless rows of orange treei and carpetlike acres of rich fields on excursions alSng San Fernando Road, Foothill Blvd. and, farther south. the Santa Ana Freeway.
Now, trim new three and four-bedroom homes are re- placing the orange trees; the fields are criscrossed with freshly paved streets.
Unquestionably, this rush to put up new dwellings is changing the topography of the sprawling Los Anleles metropolitan area errcompassing all of Loi Angeles-and Orange .Counties. But the boo-ming constructio-n pace is serving its purpose-to meet the deirands of a region that has experienced an unoaralleled growth since the h-eoinnino has experie a_n unparalleled growth since the beginning of World War II.
Since 1945 almost 900,000 new dwelling units have gone up throughout the metropolitan area, giviig the two-cointv region a total of almost 2,000,000 awillinls. Despite this abundance of homes, it is anticipated aiother i,000,000 units will be needed by l97O to iccommodate the influx of new residents and those already livine here.
This forecast of the metropoliian ate-a's future housing needs is contained in the Sbuthern California Researcii Council's exhaustive study of the economic events that will. shape and beset Los Angeles and Orange Counties in the years ahead.
In attempting to project these developments the council made it clear that population growth was the biggest single factor in such a projection. Its look into the future. thele- projection. the future, thele- fore, is based on the proposition that the metropolitan area will have a population of 8,000,000 by 1970 and will emerge, even before then, as the second largest metropolitan ai.a in the United States.
. The coulcil's -r!p-grt, which covers the 15-year period between 1955 and 1970, noted that the tremendous postwar residential building ra_te developed into one of the major sustaining forces in the metropolitan area's economy.
In 1954 alone, residential tonstruction amounte-d to nearly.l billion^dollars, provided direct employment for "mor.e than 100,000 persons and indirectly foi miny thousands more in related industries. Thai same vear work was begun_ on 105,000 new dwelling units, a 6gure that accounted for lo/o of all housing stirted in the iation.
"Per capita hou.sing starts in ihe metropolitan area are at pres_ent three times the per capita starts for the nation as a whole," the council observed.
_ i!t!9ySn the report envisioned the probable need for 1.,000,000 new units ,by, 1970, it noted, it ttre same time, the necessity for a slackening of the fever-pitched buildine pace, due, in short, to the fait that the supply of homes G lr*.[y catching up with the demand. As the report phrased it, "For the first time since world war II theri is e.uidetr.e that the curnulative construction rate is overtaking the rate at which households are being formed.,,
Since World War II the metrop6litan area has absorbed _abo,ut 80,000 new households a year. That rate rose even highep in the past five years.
"About three-fourths of this increase was attributable to a rising population, in-migration and the remainder to a decline in the number of persons per household,,, the 9o-gn-cil expl-a^ined. 'lTh. number of persons per household fell from 3.38 in i930 to 3.19 in 194b, and,, finally, to 2.93 in 1950. The decline from 3.19 to 2.93 from l94b'to 1950