The 5 killer mistakes of ttelephant huntingto

QO, you've worked your butt off L)trying to get that huge customer, the one who can take you and your company to the next level. Then, one day it happens-you've "bagged the Elephant."

Now you want to keep the new huge customer happy. so you commit almost all of your time and resources to the task. Over the next couple of years, your business accelerates and you're on cloud nine.

And then the phone rings.

"We've decided to switch suppliers," your client says. "We're changing our company strategy, and we don't require your services anymore.