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BLEUINS SAtUfillLLS, lilC.

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AD INDtrX

AD INDtrX

Sawmills and planingmills at Placerville'Sebastopol andNapa, Ca. Dry kilns at Placerville, Ca.

Specialists in redwood, cedar, pine and Douglas fir products Redwood and Douglas fir timbers most any size up to 32 feet

Dry, air-dried or green patterns

Long length redwood and fir dimension

For your inquiries call, Rick Rosa, Dave Snodgrass, Steve Hagen, Karl Drexel, Tom Knippen, Dave Pontt John Souza, Steve Shudoma funds available from all the retailer's vendors including the small accruals. Make available a service to help retailers administer their co-op advertising allowances from all suppliers. o Maintain and utilize the retailers mailing list for him, showing him how to retain his customer base. o Offer a continuity program that details

Millwork Product Growth

Intense competition of alternative materials for millwork end-use markets will continue during the next decade. However, the market for wood millwork products will undergo 6.5% growthper annum during this time.

Consumer demand and construction/ remodeling markets are expected to be strong throughout the coming decade, according to Business Trend Analysts, Inc., a New York-based market research firm.

U.S. sales of millwork products are expected to exceed $6 billion in 1986 and how the retailer can effectively solicit industrial and commercial accounts in his markct through direct mail and canvasing. r Provide a source for mcrchandise and promotional signing. o Make available attractions and hoopla to bring traffic into the store. to reach over gll billion by 1996. o Provide a scrvice to produce meaningful statement stuffbrs that speak about more thanjust one product per month.

The U.S. Millwork lrclustry-: AProductby-Product Marketing Analysis and Biennial Review, prepared by BTA, points out changes in the end-use markets, consumption, distribution and industry economics for millwork products. The demand for wood windows, doors and moulding has expanded as manufacrurers increase penetration ofthe renovation and remodeling markets with products that provide energy efficiency and low maintenance. Wood specialty doors such as patio and gliding doors are in high demand with consumers. noted BTA in the research report.

The services described do not necessarily have to be offered free. They can be selfsupporting. Suppliers may be taking some up-front risks in making these survival kits available to retailers. but it could be the diff-erence between losing a little now or losing it all later.

Millwork sales will continue to be driven by construction markets and the outlook is favorable. New construction accounts for almost 50% of the market for millwork. with renovations and remodeling accounting for another 47 % of the market. The potential of the remodeling/renovation market is staggering. Over 6O% of home owners have never replaced windows in cny house they have owned. As the U.S. housing inventory ages, the need for replacement windows will accelerate. This is one of the reasons for the $120 million-plus new capital expenditures by millwork producers.

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