
12 minute read
NEW PRODUGTS
And Selected Sales Aids
Concrete Mold Clean-up
Clean 'n Strip wheels, reported to perform better than conventional wire wheel brushes in cleanins steel or wooden concrete molds, arE from the : : 3M Building Service &Cleaning : : Products Division.
In addition to removins cement residue and buildup, ttref leave a : : smooth surface. Available in discs as : well, they can be used for removing oxides and rust from metals, weld : clean-ups, metal priming, application coatins removal and removinq coatings or"paint from wood.
Made of a non-woven synthetic fiber web impregnated with abrasive particles held in place by high-strength resins, the discs and wheels reportedly perform clean-up jobs faster, quieter and safer than other methods and leave a uniformlv-conditioned. gouge-free surface.
Cabinet Options
McConnell Cabinets now offers two choices of construction in factoryfinished cabinets.
The first method combines hardwood frames with raised or recessed plywood panels. A second method offers hollow core with either hardwood skin or wear-resistant plastic facings.
Regardless of method of construction chosen, buyers have the option of unfinished or pre-finished cabinets. With the exception of the plastic laminated hollow core doors, all units are stained, then finished with two coats of stain-resistant bar-top lacquer.
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lndustrial Abrasive
Plumbers Roll, an industrial abrasive strip made with aluminum oxide cutting grain is new from Malco Products, Inc. in two types.
Abrasive cloth has a 120-grit desisnation that creates a bite on metal s-urface for solder or paint. With a flexible cloth back to fit contours of any surface configuration and water resistant urea resin bonding, it comes in open and closed coats.
Abrasive mesh has a 180-grit open mesh that cleans both sides, requires only light pressure, and lasts twice as
Packaged Veneer
Artistry in Veneers has introduced Veneer Pack merchandisine for retailers of wood products.
Each pack contains five sheets, 5" x 36", of one specie natural wood veneer in a clear poly-bag suitable for hanging. Available are 12 select woods, and a full color point of purchase disolav sisn.
The slieeis ar"e matched leaves for resurfacing furniture, home craft projects, and hobby uses.
Plastic John Hinge
A new, all plastic, chrome plated hinge has been developed by Bath Decor, Inc. for their Soft Seat line of bathroom fixtures.
Injection molded of Capron CPN 1030 nylon engineering thermoplastic, it features a chrome finish to coordinate with all colors and patterns.
Fir Face Veneer
Georgia-Pacific's new McKenzie Trail paneling features a real fir face veneer.
A 71rc" thick paneling, it features random grooves 3/a" wide, tapering to r/e" , giving the panel the authentic Iook and feel of old boards.
It is available in four rustic colors.
Concrete Brick Design
The effect of handset brick or hexagon or squile tile is possible in a concrete area with the new Brickform Tool Kit from Rafco.
Containing tools and instructions, the kits come six to a carton with a display poster. The carton becomes a merchandiser.
Cases are available in an assortment of tool designs. Suggested retail price is $39.95.
Hardboard Siding
Masonite Corp. has a new lap siding embossed to give the appearance of three 4" laps within a single piece of 12" wide siding.
Available unprimed or prestained in three finishes, 12" wide, 16' long, it has a Vz" shiplap edge for easy installation and lies flat against the sheathing or framing. Nailing is re quired | " above the bottom edge only. Application can be made over any type sheathing or over unsheathed walls.
Oversized Snack Tables
A new oversized snack table set is from R.R. Scheibe Co. Featuring Formica@ tops finished in five patterns, the set includes four foldins hardwood tables and a stand.
Melsuring 16" x 20" x 24" , they have hardwood ribbed frame, brass hinges, and legs made from hand rubbed birch or maple.
Re-roof Insulation Board
A new re-roof insulation board that provides positive venting of water vapor pressure in an old roof is from Johns-Manville.
Available in 24" x 48" units. %" thick. the Fesco@ re-roof board has channels on the underside in a grid pattern and rabetted edges to assure unrestricted vapor pressure relief between the existing roof and the board.
For separating an existing worn out or failed roof from a new roofing system without requiring any tear-off of the original membrane, it can be used over nailable, non-nailable, or metal roof decks using approved hot bitumen and/or mechanical fasteners.
Approved by Underwriters' Laboratories and Factory Mutual, it needs no paper backing or other material that might constitute a fire hazard. It requires no taped joints in its installation. The board can be installed over an existing smooth or gravel surface roof, provided that the old roof is dry and all obstructions that would prevent proper embedment of the board are removed or repaired.
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Heat Loss Rating
Under the new Door Insulating Systems Index that combines energy loss through a door and from infiltration. a standard Benchmark entrance door system provides an efficiency rating of 1.5.
Based on test results by an independent laboratory, the 1.5 rating translates as a loss of 1.500 BTU's per day.
In developing the new total insulation rating, the Insulated Steel Door Systems Institute set a maximum rating of 8.6 allowable for door systems.
Tests were made on a standard 3' x 6'8" insulated steel door pre-hung in weather-sealed frame with frostbreak threshold. The ratings have also been calculated for Benchmark's double doors and Vista patio door systems.
The rating was developed to give the trade a single index number that is easy to understand and use for comparison of insulating values. Since the one number is easily converted into a BTU loss per day, this loss can be related to the BTU output of the heating system.
CALIFORNIA FOREST PRODUCTS

436 14tb St., suite 404 Oakland, Ca. 94612 (415) 465-2655
Redwood and Douglas Fir Lumber. Cedar Shakes and Shake Felt
Plywood Siding and related items
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Garage Door Opener
Clopay is introducing residential garage door openers, Dura Lift, to complement their garage doors.
Dura Lift is designed f,or do-it-yourself installation according to the company. There are three models for the residential market - standard. intermediate and deluxe.
Roll Up Storm Window
Heatcool has a new line of selfstoring inside storm windows to stop hot and cold air infiltration.
Featuring a material that is said to not yellow, crack or peel with the optical clarity of glass, it can roll up like a window shade for ventilation or cleanins the window.
A dlsplay/merchandiser available to retailers has a roll up window builtin for demonstration. It comes with all clear material, all tinted or any combination. Tinted refills can be ordered for solar control and clear refills for storm windows.
With a 3,250 RPM electric motor, the blower produces 200 cu. ft. per minute air movement to maximize output from a heat transfer area of over 1,400 sq. in., including heat exchanger tubes and header plates.
Tested by Underwriters Laboratories to withstand up to I ,400"F flue temperatures, it has a full year limited warranty. Features include a thermostatically-controlled automatic on-off feature; aluminized steel construction; hydraulically-swaged tubing for positive seal to the flue; and he-at trahsfer tubes made from aluminized carbon steel to reduce oxidation and increase product life.
Wood Glue Merchandiser
3C Co. is introducing a self-serve merchandiser display rack for its new Super Wood Glue adhesive. Designed to fit in pegboard wall space or on a counter top, it stocks a selection of three sizes of slue in a minimum of space.
Urethane Sealant
Standard Dry Wall Products has a new one-part, gun-grade urethane sealant.
Named Thoroflex, it adheres permanently to masonry, wood, metal, glass, tile and most other surfaces, according to the company. It also "skims over"in a few hours and cures in from one to four days.
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Stack Heat Reclaimer
A new stack heat reclaimer, said to be capable of recovering up to 57.000 BTU per hour from a flue temperature of' I .00CPF, for use with oil, gas, coal or wood-burning furnaces and stoves is from Gateway Industries, lnc.
Bricklaying Tool
A new bricklaying tool for the unskilled or handyman market is from Brickmate Australia.

Designed so that people without experience can give a professionallooking finish to brick work, the toolwhich weighs about I Ib., has a rectangular frame 9" by 4.3" with a handle attached in cast aluminum. Bothtoolsare packaged and accompanied by instruction leaflets, both have been granted patents in the U.S. with patents pending in other countries.
The Merchant Magazine
Golonial Style Door
General Products has a new model Benchmark insulated steel entrance door, the Fredericksburg, that reproduces the authentic styling of an old colonial design with a contemporary look.
It has a rigid foam core of high density polyurethane to provide superior insulation. Frames are kerfed at the factory for adjustable magnetic weatherstripping.
Double compression tubing is placed on the hinge side, with extra-strength magnetic weatherstripping on the top and lock side. A frost-free threshold and door sweep complete the thermal seal.
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For more information on New Products and New Literature, write fDe Merchant Magazine, 4500 Campus Dr., Suite 480, Newport Beach, Ca. 92660. Please mention issue date and page number so we can process your request faster! Many thanks!
Heat on the Move
Solaronics' bottled gas heaters, generating invisible infra-red rays, offer instant heat.
In less than one minute after igniting, the unit reaches full intensity. The nickel-chromium grid and enclosed frame increases the infra-red output and resists flame-outs.
All have polished aluminum reflector, full radiating screen, 1007o safety shutoff valve and thermocouple flame detector, hoses and LP regulators with excess flow POL fitting.
Carts are available if heaters need to be moved frequently. All models operate in vertical or horizontal positions.
Braille/Tactile Signs
The newly developed Seton Three-ln-One Braille/tactile signs are manufactured to meet the requirements of the Federal Rehabilitation Act and proposed new specifications.
Signs include Braille letters for Braille readers; tactile (raised) letters for non-Braille readers; and contrasting letters and background for partially sighted or fully sighted readers.
In addition to stock or custom wordings, the manufacturer offers Braille/tactile plates for elevators and elevator control panels.
Gift Wrapped Saw
A free double-walled carrv case. valued at $19.95, is being offered to consumers during the holiday gift season with each purchase of a Homelite 150 or Super EZ gasolinepowered chain saw model.
Free carry cases, $15 value, also are available with chain saw models XL-2 and Super 2.
The chain saw and guidebar, fully assembled in the case, are packaged in colorful cartons for the promotion.

Touch-up Techniques
Quaker Maid kitchens now has an on-going program to teach touch-up techniques on finished cabinets to distributor personnel.

Classes are conducted regionally through the coordination of regional sales representatives, and disffict managers. Enrollment is limited to 24 students, business owners, salesmen and installation personnel.
Wall Mounted Spout
A new wall mounted massive Roman tub spout is from Central Brass Manufacturing Co.
Measuring 9-518" overall with a base of 3-l/2" x 3" and a 3/4" IPS supply tap, it can be used with a central direct sweat or union body assembly.
It comes with acrylic handles in three colors.
Also new is a flexible hose connection for installation of wide spread lavatory faucets. According to the manufacturer, spiral wire in the tubing prevents kinking.
Hyampom Tumber Company
Dry Kiln & Milling Division 23fi) Moore Rd. (P.O. Box 4754) Redding, Ca.95(X)1

(916) 243-2814
Glassic Bay Door
Classic design and quality construction combine in three new baY entry doors from Bel-Air Door Co., Alhambra. Ca.
The Marin, Tiburon and Sausalito are designed with substantially constructed upper wood bars curved outward for a bay window appearance.
Constructed of solid mahogany with a choice of glazing patterns, standard size is 36" x 80" x 1 3/4"
Fashionable Panels
Trimac Panel Products is releasing the Golden Edition of Benchmark panels, styled to satisfy the new decorating preferences.
Five exclusive Patterns are available on 3/16" hardboard in a selection of wood species and colors with baked on finish.
Advanced technologies of design, printing and lamination make possible the panels.
We specialize in select burl
We can show you how milling your own stumps saves you money + time + gives you added profit margin-
Lowest prices in Redwood Burl
A money maker foryour lumber yard.
The 316 WlZ, Act ll
"The Wizard of Ruf-Sawn 316" continues the Showtime '79 program launched earlier this year by Simpson Timber Co. It features the Ruf-Sawn 316 overlaid plywood, the first incentive program centered around this product since it was introduced five years ago.
The new campaign is designed to capitalize on the recently concluded successful redwood plywood siding sales event. The program kicked off September 15, and will end December 15, with redemption of points earned until February 28, 1980.

The Showtime theme is carried throughout all elements of this promotion. Listed as a Paint/Holdin Production-an accurate description of the product capabilities-the star of the show is Dorability, assisted by The Woodman. who has a Ruf exterior but who is pure ply; Wearcrow, whose weatherability is outstanding in his field; the Colorful Lion, prefinished or unfinished, color him versatile; and the Crunchkins, tiny but tough, they keep Ruf-Sawn 316 from checking and peeling. Theme song of this Act II production is "Over the Ruf-Sawn."
Designed to motivate stockins orders oT Ruf-Sawn 316, the incentivE program has been planned so customers, regardless of size or type of operation, can participate and make use of the advertising and promotional elements which will be available for this major selling event.
The incentive program will allow bonus points, based on orders for Ruf-Sawn 316 or Stucco 316 panels. Points are awarded on monthlv orders with 100 points for each 7st' panel and 20O points for each s/a" panel. The prizes earned are redeemed from more than 900 gifts itemized in the Showtime catalog. There is no limit to the number of points/awards that can be accumulated. One difference is being added to this program: the dealer/distributor can cash in his earnings for product if he so desires, based on the same points per panel award structure.
Some additional grand prizes have been included in "The Wizard of Ruf-Sawn 316" campaign: A Mercedes Benz, a Ford pickup, a Uniflite boat. and a 24 carat diamond.
D-l-Y Insulation Package
W. R. Grace & Co. has packaging improvements for Zonolite Attic Insul,ation and Zonolite Panelfoam@.
The new plastic bag features a warm-red color and contemporary graphics to help stop store traffic. In addition, complete installation instructions have been added to the back of the bag, along with an easyto-use coveraedand "R" value chart.
The impro-vements coincide with the company's annual fall insulation promotion for dealers featuring trade ads, point-of-purchase displays and in-store aids such as mobiles. wall posters, consumer literature, and audiovisual.

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Heat Recirculating Device
Tempifier Co. has a new air-circulating device that takes hot air from the ceiling and blows it out at floor level creating a convection in the room.
This warms the floors, lowering the ceiling temperature and reducing heat loss through the ceiling.
One unit can correct the heat stratification in a room of up to 1500 sq. ft. Larser rooms mav require more than one-unit. It is l0-" x '10" and comes in three heights, 7'6" , 8'6" , and 9'6", priced at $l19, $129, and $139. Extensions are available for rooms over l0' high.
When a room has more than lf difference from floor to ceiling, it is said the use of a Tempifier can save 2OVo to 3OVo of a heat bill.
No assembly or installation is necessary; it plugs into a 120 volt outlet, is freestanding with a strap to secure it to the wall.
Aluminum with a woodgrain finish, it has a switch allowine continuous or automatic operation.
Knotty Cedar Paneling
Cedar Ridge Lumber Company's premium tight knot inland red cedar paneling has a unique character that will enhance the beauty of any room. Resawn on one face and surfaced on the other, it is tongue and groove and 'V'ed both sides.
It is 7e" thick and either 4" or 6" wide and is available in even lengths from 6' - 16' Packaged in neat bundles, each contains l0 pieces that are protected by attractive cardboard end caps.
These bundles are easy to handle in the store or on the job.