Home Depot Also Tests New Formats

Home Depot is betting that new consumer goods inside its storesand service stations, convenience stores and car washes in the parking lot-will lure "time-starved consumers who want efficient and affordable solutions. "

A large automotive section with ATV parts and accessories was included in a recently opened store in Brookhaven, Ms. In a special aisle named "Value Valley," consumers can buy fishing supplies, snacks, food items, dog and cat food, and other discounted items.

Similar merchandise is available at a new Home Depot in Kirksville, Mo. " I don't want to let too much cat litter out of the bag," said store manager Dennis Carbocci during the grand opening, "but we have some pet supplies, some automotive, and a drive-through lumberyard."

By the end of the year, service stations and convenience stores will open in the parking lots of four existing Home Depots in Nashville, Tn. Two of the facilities will also have car washes. Besides the usual conveniencestore merchandise, prepackaged food items for breakfast, lunch and dinner will be offered.

The new concept will be especially attractive to contractors who shop early in the morning, said Depot spokesperson Paula Smith. "Time is money for them," she said. "They'll be able to get everything they need for the job site-from lumber and tools to breakfast and lunch-and keep their whole crew at the site all day."