
2 minute read
MOUNTAIN STATES
CARUSO executive secretary
r P 3?;f ;'ff '. Jl;':o'ff i,''fii the theme of a new audio/visual training program for employees entitled "Feelings." The program consists of three La Belle Films, or video cassettes, a leader's guide and individual workbooks for each employee.
The films show retail sales employees how and how not to communicate with customers. The whole point is to improve customer relations and increase sales. "Feelings" is designed to be run by
Home Center Careers Day
A special "Careers Day" program will provide exhibitors and retailers attending the second annual Western Home Center & Building Materials Show, Nov. 15-17, 1984, at the Anaheim, Ca., Convention Center, with an opportunity to interview recent college graduates in retailing, business and marketing.
The program, set for Saturday, Nov. 17, is being coordinated by Wayne Gardner, exec. v.p., Lumber Association of Southern California, and a member of the Western Home
Wyoming Utah New Mexico
managers and supervisors. To prepare for the sessions, leaders are encouraged to read the leader's guide to become familiar with the material. Three separate sessions are scheduled three to seven days apart to show the films one at a time. Each session lasts 60-90 minutes with group discussion a major part of the lesson.
The films and workbooks are available to MSLBMDA at a savings or they may be borrowed from the association at no charge on a limited basis to use or preview.
The association is cooperating with the W.O.O.D., Inc., board of directors in investigating the feasibility of a mill tour in late September or early October to
Center & Building Materials Show advisory board.
Placement directors of 175 colleges in l3 western states are being asked to contact interested students and to display posters inviting students to pre-register for the Careers Day program.
Participating students will attend seminars, tour the show and be interviewed by the companies of their choice.
Show exhibitors and attending retailers interested in interviewing for entry-level positions will be provided
California's redwood country. Preliminary plans call for a five-day tour of several redwood operations near Eureka and Ukiah, visits to several other California based mills. a tour of the Redwood Forest, and a day in San Francisco. Cost for each participant would be between $550 and $600 for air and ground transportation and lodging. Most meals would be provided by our host mills.
We need to know if you or your employees would participate. This could be used as an incentive for top sales people or as a reward or bonus for keY employees. The tour would be open to spouses for the first time with a shopping spree planned for San Francisco.
Nearly 50 suppliers have committed to exhibit their products at the Mountain States Trade and Buying Show which will be part of the convention at the Broadmoor in Colorado Springs on Nov. 16' with designated interview areas.
Most of the exhibitors will offer show specials to make it a serious buying opportunity for retailers. Hours will be ll a.m. to 4 p.m. and 7 p.m. to 9 P.m.
John Berry, director, trade show division, Vance Publishing Corp., the show sponsor, said: "In view of our industry's continuing growth, the need for bright, young PeoPle has never been greater.
"Careers Day will provide a forum for both retailers and show exhibitors looking for new sales and marketing talent. Participating students will, in effect, be pre-screened, having already demonstrated their interest in our industry by attending the Careers Day program."