Fence, Nursery and Garden Products

We also carry split redwood and cedar products, plus a complete line of lence products shipments only lor t&t or carloads. lcl; direct

Versatile New Forklift

Mid-Cal Forklifts, Inc. is now manufacturing a versatile forklift, the Weber Model W-40-12. Models are available with lift masts of 8', l0'and l2', and triple section masts of l4', I 8' and 22'. Load capacities are 4,000 lbs. at 24" centers.

The Weber 40 is used in construction and agriculture and features a 125 h.p., 6 cyl. water-cooled engine, all roller upright, high flotation tires for outside use and positraction differential for maximum traction. The steering axle has springs for easy towing, and models are available with a short turning radius.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Beach, Ca.92660.

It Cuts The Mustard

Rotostock is an entirelv revolutionary concept in pipe fitiing techniques, designed to double on site productivity, the company claims.

Weighing l4-l l2 lbs. it is fully portable, powered by an ordinary electric or air operated power drill, and capable of effecting more connections per working day than any machine of conventional tvpe.

It is used to cut, threid and ream steel pipe at the point of connection, thus eliminating entirely hit and miss measuring techniques, and the constant walking, climbing and carrying of pipes to and from stockyard or heavy static eqipment. Rotostock also threads solid bar, conduit and all standard threads.

In addition, Rotostock is far cheaper to purchase than any other competitive unit and can be used in the most difficult internal or external site conditions.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Beach, Ca. 92660.

Across the Cubicon

A wide selection of modular nlatfornrs for residential and retail store interiors has been added to Cubicon's 1977 product line.

They are designed to serve as a base fbr mannequins, lamps, trays, plants, art objects and the like in both home and store.

Available in a choice of shapes, each comes in a number of sizes; a complete selection of 5l in all. White, sand and chocolate are standard finishes, but practically any color can be furnished on special order. All units include recessed top and base.

Called Hexaforms, they can be used individually, side-by-side or stacked to create unlimited decorating and display effects.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Beach. Ca. 92660.

Hand Carved Entry Doors

Beautiful, hand-carved Bel-Air entry doors come in l5 different designs; 6 in the walnut antique finish and 9 in the smooth, hand-rubbed walnut finish.

The Alcala, Lerma, and Squire doors are also available with the safety/security, view grille. Standard size is 36" x 80" x 1-314", but Bel-Air Door Co. also has a large inventory of under- and oversized doors that come in the same beautiful designs.

WRITE: The Merchant Magazine. 4500 Campus Dr.. suite 476. Newport Beach, Ca. 92660.

Home Security Windows

Wind-O-Guard ornamental iron grillwork from Leslie-Locke, locks securely to the inside or the outside of aluminum, wood, or steel window frames. Double w'elds and double vertical channels provide the strength and durability to discourage burglars and vandals. And it doesn't matter if the windows are opened or closed, locked or unlocked.

To enclose every first-floor window of a typical home costs a lot less than a complicated alarm system. Homeowners can save even more by installing it themselves.

WRITE: The Merchant Maqazine. {500 Campus Dr.. suite 476. N[rlport Bcach. Ca.92660.

Formica's MCP Goes West

Formica Corporation is introducing its MCP (melamine component panel) product line in the I l-state western market region.

The company has a comprehensive marketing program aimed at capturing a major share of vertical surfacing ap- plications in furniture, cabinetry, and fixtures.

Formica's MCP (melamine component panel) is a sandwich construction of melamine resin-saturated paper bonded without adhesive to both faces of particleboard or medium density fiber board cores. The melamine surfaced panels are more scratch, stain and heat resistant than wood and other pre-finished panels.

The product, commercialized early rn 1975, has been widely used in cabinet and furniture applications by such major national producers as Kemper and St. Charles in kitchen cabinets, Gerber Industries for shelving prod- ucts, and Coleman Furniture Co., Bassett Furniture Industries, Interlock, Singer Furniture Co., Broyhill Industries, Bernhardt Furniture, and many other major furniture makers in the rapidly growing modular wall/ storage furniture category.

Formica's MCP marketing activities have been restricted to the eastern and central states during the product's first 2 years of production. !

Over 2OVo of all residential and commercial cabinets, fixtures, and furniture is produced in the I I Western states, and this market area has been accustomed to the use of prefinished component panels for over 1 0 years.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, NewPort Beach, Ca. 92660.

New Chain Saw Line

Innovative new safety and performance features have been added to the standard equipment on McCulloch's new chain saw line, the first all-new lineup in the company's history. McCulloch's simplified line of l0 chain saws includes a series of Mac models for home use and Pro Mac models for farm, commercial, industrial and professional woodcutters.

New safety features in the Mac line of homeowner chain saws include a new wrap-around chain brake/hand guard, a quieter muffler and a muffler shield to prevent the operator from

Long Dimension

Rough Dimension

Other Douglas Fir ltems

coming into contact with a hot muffler.

The new Mac line begins with the Mac 110, the lowest priced saw in McCulloch history, featuring a 1.8 cu. in. engine and 10" cutter bar. All offer both automatic and manual bar and chain oiling for positive lubrication in tough cutting conditions.

The l2O includes a larger 12" sprocket nose bar for faster cutting. All the Macs include a new inteeril bucking spike at the front of the saw to help the operator gain leverage in certain kinds of cuts.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Beach, Ca. 92660.

Splash-Ender For Tubs

The Splash-Ender is designed to keep shower water in the tub and off your bathroom floors. Featuring a smooth, easy-to-clean finish of durable ABS plastic, it helps prevent stained floors and walls, raised tiles and the expensive repair of water damaged subflooring. With a dry floor, housekeeping chores are kept to a minimum, mold, mildew and musty odors are eliminated. Even more important today, potential accidents and lawsuits caused by slips or electrical shocks are avoided.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, N-wport Beach. Ca. 92660.

INLAND EMPIBE Hoo-Hoo Club #117 at a recent meeting was rained out of their golf tournament and then listened after dinner to an expert on barefoot waterskiinq. Ah well, some days are like that. Having some fun anyway are (l-r) Dwight Hayes. Al Brune and past pres. George Loos.

600

at Distributors Meet

Fines up to $ I million for a company and up to $100,000 and three years in jail for individuals were described by Prof. Thomas Kauper in his talk on small business anti-trust actions at the National Building Material Distributors Association's recent meeting in Scottsdale, Az. More than 600 attended.

He noted that most small companies get into antiturst or price fixing problems because of the lack of legal counsel. He stated that the rules were clear and there is no reason to proceed out of ignorance, adding that price fixing is a criminal offense and a felony.

Professor Kauper noted that classaction suits are becoming common in cases involving price fixing or bid rigging with the offending firms liable to treble damages as well as criminal prosecution. He summed up by stating that it is exceedingly dangerous to discuss prices, price formulas, pricing systems, discounts and current price quotations with competitors.

Former Secretary of Defense Donald Rumsfeld spoke on the current political scene; followed by a number of presentations on product liability

Western Lumber Distribution

Nearly two-thirds of Westcrn lumber production was shipped to destinations in the Western states in the first quarter of 1977, accordingto the Western Wood Products Association. The unusually high l'igure is attributable to bad weather and delayed deliveries in the East.

Total cunrulative shipments to all destinations were 3.1 billion board leet, up lrom 2.8 billion board feet in the first quarter of 1976. Of the 3.1 billion, 20% went to the North Central States, 12.9% went to the South and 4.71/o went to the Northeast.

Shiprnents retnain high to points in the producing area as a percentage of the curnulative total. They were (t2.4'1, in the first quarter of lc)77, up frorn 54.4'/ fol the year 1976, and up lront 53.5% in the year-ago quarter.

Rising consurnption of Western lumber in the producing area over the last decade is the result of rising transcontinerrtal rail rates, virtual cessation of intercoastal shipping by watcr, growing Wcstern population, and rising contpetitive shipnrents of Canadian tnd Southcrrr lunrber to the U.S. East Coast. Ten years ago, 75,1, of US lurrrbcl was shippcd cast.

New Dealer Marketing Plan

Associated Building Materials, a nationwide buying and merchandising organization of independent distributors, has a new marketing program for honre centers and retail lumber dealers to promote retail sales of building products using a variety of media.

It includes a cornplete modular newspaper and circular advertising program designed to create custom advertising for retail dealers. Called an alternative to "canned circulars," the program features over 700 brand name building material products that can be coordinated into a modular custom circular or used in retail newspaper advertising.

The seruice also provides circular covers, newspaper advertising formats, 'in-store' materials, a custom radio jingle and store signing.

Founded in 1975, ABM has 52 wholesaler members who operate 98 warehouses doing business in all 50 sta tes.

Westerners serving ABM as directors for 1977 include: Fred Thomson, Inland Lumber Co., Colton, Ca., and Don lrvine, Utah Lumber Co., Salt Lake City, Ut.

D-I-Y FU RNITU RE SPECIALS

PRE FINISHED HARDWOOD K-D ROCKING CHAIRS

Popular Styles and Price Points. Individually Packaged with Easy Assembly Instructions.

PRE FINISHED HARDWOOD FOLDING ROCKING CHAIRS

Cane and Upholstered Seats and Backs. Fully Assembled. Great lmpulse ltem.

OTHER "TRAFFIC BUILDERS''

Untinished Lauan Bar Stools and Cricket Stools. Pine Magazine Racks, Bamboo Blinds.

All items in stock lor immediate shipment.

TPE

Freight Rate Fight

(Continued from Page 22) interest rates, capital costs for purchasing large order quantities and for maintaining large inventory levels are becoming important economic factors. Cash flow considerations are of extreme importance to all lumber ourchasers todav.

The railroads' insensitivity to the problems of Western lumber shippers has caused industry marketing executives to search for new markets for Western lumber products. As a result, the emphasis of many Western lumber marketing programs is now being shifted to export markets to compensate for lost shipments to the Northeast.

Meet

Bill specializes in insurance for the lumber & building supply industry. .He already. serves many leading clients in this tield. Because of his exPerience, he can develop a plan specif ically for. you, to meet vour future needs. His porttolio ot plans includes Pension and Profit Sharing, Keogh, Disability tncome, Executive C-ompensation, Group insurance and Estate Planning, iust to nam'e a few. Discover how Bill's expertise can benefit vou and your company. Call him now and add Bill Welsh to your team.

CALL 014) 541'3374 or (213) 865-1225

C_on ne.{igut l,il:"'loun r. sq,,," Mutual Life 6'iuns", aa e)ooa c/o P.O. Box 1046)

TCFB Docket D-1555 proposes open-end incentive rates to the Official Territory based on a rate reduction ranging from 2(lcwt to Sf/cwt under the present group rate, on minimum weight ranging from 75,000 lbs. to 99,000 lbs., depending on the car size used, and an additional reduction of 6O(lcwt on carload weight in excess.

On the surface, this rate formula appears to offer Western lumber shippers a handsome, innovative, wellthought-out rate reduction package which could benefit both the railroads and the Western lumber industry. In actuality, D-I555 contains two basic flaws which render it useless.

First, the varying minimum weight levels that must be satisfied in order to qualify for the open-end portion of the rate are unrealistic. For example, most Inland Region shippers cannot meet the 75,000 lb. minimum weight provisions for 40' closed cars or the 85,000 lb. minimum weight Provision for 50'closed cars

The Western railroads for the most part, recognized this fact and in publishing open-end incentive rates Chitago and West, prescribed LFVC provisions on 40'and 50'closed cars. Despite the fact that these car types are the most heavily utilized from this region, provisions of D-I555 fail to provide for optimal loading of the cars.

Coastal region shippers also find the minimum weight provisions unworkable for some species and generally lacking in any real incentive to spur an adjustment in Present loading practices.

Second, D-l 5 5 5 will result in an increase in the cost of shipping to the Northeast by rail. One point is axiomatic when discussing rail rate levels to Official Territory: Any increase in rail freight cost to the Northeast will result in reduced shiPment volume from the West. Erosion of Northeastern markets and traffic diversion to motor carriers has outstripped revenue gains from rate increases in the past and the erosion will continue if D-1555 is imPlemented.

Lumber Gals Annual

The National Hoo Hoo Ette Club held their Annual Convention recently in Phoenix, Arizona. Elected officers for 1977-78: president, Doris King, Club f,l; lst v.p., Rose Miller, Club #2;2nd v.p., Roberta Schroeder, Club f,8; secretary, BeverleY SPerrY, Club #6: treasurer, Clara Smith, Club #4; statistical secretary, Pauline Graves, Club f, l5; director, Mabel Skow, Club #9; director, Gale LamPson, Club #12, dtector, Paula Cazer, Club #13.

Carita Holton of Hoo Hoo Ette Club fi2, Eugene, Or., was voted Lumberwoman of the Year for 19'77-78.