THE ARIZONA SGtrNtr

By FRANK DA executive vice president

I S there a reservoir of ideas

I which might be. used to boost sales, going untapped in your business?

There is an excellent article "How to Get More Useful Ideas for Your Company" in the June issue of Nation's Busines^r which points out the advantages of open-discussion meetings among all employees.

Guidelines for such meetings require that all persons involved feel absolutely free to express opinions even, when these opinions are not in agreement with management; that there be no personal attacks and that proponents of ideas have no fear of loss of stature, money, face or position.

In addition to the valuable suggestions which usually evolve from the meetings, they also tend to create a better work climate since each employee is brought closer to company objectives and problems and feels more a part of the organization,

A note of caution-an open-meeting discussion program should not be started unless the boss sincerelY believes in it!

The Association Wood Promotion Committee met Tuesday June l5th, considered by the Senate to which I would like to call your attentionThe Tax Reform Act of 1976 - HR 10612.

The board of directors of the National Lumber & Building Material Dealers Assn at its meeting in April adopted the recommended Tax Program For Progress.

The objectives of sound tax policy, aside from the raising of revenue, should include seeking equity among tax payers, providing incentives to save, to invest, to encourage employment and thus contribute to a better standard of living.

Therefore, any proposed revisions of tax laws should include provisions for capital formation and job creation for long term economic growth. Assuring adequate capital for business investment in the tools of production is essential.

Unfortunately, existing tax policy tends to favor consumption, discourage saving and investment; and existing corporate tax provisions discourage equity investment and encourage debt financing.

1976. Proposals were considered for further promoting the MESH Program.

A Tucson area meeting was held on Friday June l8th, 1976 where an outline of programming was presented for the coming year.

Store Graphics

The public, increasingly exposed to very sophisticated graphics in advertising on television, newspapers, and magazines will react well to "hip" graphics in your store. Don't be afraid to get too far out, your customers are probably more receptive than you might imagine. Talk to a local artist or your newspaper or ad agency for some rough sketches to see what can be done to improve your signing.