New & different markets for panels

LTHOUGH interest rates have risen about two points, 1987 still promises to be another excellent year for housing. Now is the time to plan for contingencies. Remodeling, non-residential and industrial markets should be explored as alternatives to housing.

fully takes the reader through every stage of house construction, making it an indispensable tool for all phases of do-it-yourself construction and remodeling. It's not limited to panel installation, either, though that is covered thoroughly.

Re-siding a home is a great way to improve wall insulation and to update the overall look. You can give customers ideas with an APA videotape to help do-it-yourselfers get started: Show a New Face With Plywood Siding. This 30-minute tape goes through all the basics of planning a re-siding job, removing the old siding, applying new siding and finishing. The tape can be combined with a "siding center," including types, patterns and textures of siding as well as finishing techniques and products to choose from.

Nonresidential construction slowdowns tend to lag behind residential activity by one to two years, so it may pay to get involved with the nonresidential scene. Structural panel demand in the nonresidential market was 3.85 billion square feet, 3/8" basis, in 1986. A 275 million square foot increase is expected this year.

mezzanines, made with APA Rated Sturd-I-Floor or APA trademarked Underlayment, are good projects for residential builders, and their dealers, to get involved in. Of course, oflice partitions can easily be built using materials found at the retail yard. And wood roof decks are increasingly popular to replace existing decks.

Invite builders you work with to see a variety of construction photos depicting construction projects. Then offer to help with the planning for a run at a nonresidential project. APA guides on nonresidential roof decks, diaphragms, general commercial construction and others will come in handy to plan the project as well as figure which related items to stock. And don't forget concrete forming:B-B Plyform, High Density Overlay (HDO) and special Medium Density Overlay (MDO) panels are important for all types of nonresidential work.

Story at a Glance

What and how to sell remodeling, non-residential and industrial markets.. ways to expand builder business. have you met "Big Bin"?

AIIERI{AIIUE industrial markets for paneling are being developed by "Big Bin," which is made of 1-1/8" C-C Exterior plywood.

It's a proven fact that when homeowners can't afford to move, they take a second look at their present residences. Major home alterations consumed 4.1 billion square feet of structural panels, 3/8" basis, in 1986. That number is expected to hit 4.43 billion by the end of 1987.

One of the best tools you can offer your customer for remodeling projects is House Building Basr'cs, published by the American Plywood Association. This guide success-

One idea is to get residential builders involved with nonresidential activity. Shopping centers, small office buildings, churches and schools can all be built using wood frame construction techniques most commonly associated with residential construction.

Panelized roof fabricators are popping up across the country, as well. This construction process consists of fastening structural panels onto lumber framing, then lifting the panels into place and fastening them to steel or wood joists. Panelized roof deck construction saves time and labor. while delivering diaphragm strength to the roof structure.

Nonresidential remodeling can also be lucrative during periods where traditional construction activity is down. New floors or

The typical industrial customer makes products for sale ranging from furniture and hxtures to basketball hoops, as well as a myriad of materials handling products such as pallets, bins and crating. It's a specialized market, but one which may be considered.

Industrial fabricators buy full or cut-to-size panels from a variety of sources. Hardware, including pallet nails, hinges, steel angles and other pieces, is also purchased.

A new opportunity is known as "Big Bin." Big Bin is a four-foot square plywood box, with a built-in pallet base. Fitted with a plastic liner, Big Bin can ship 300 gallons of liquid. The container stacks four high safely, even when full. Furthermore, it knocks down for return shipment. Five knocked-down bins take up the space of one full bin. Food process-

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Georgia-Paclic is in rhe process of acquiring U.S. Pllu'ood (see p. 2l lor story) . llcl,erlneuser Clo, has acquired Americqn Hardwood Industries Redi-TaUse Hardwoods div. from Hammermill Paper Co. .

Willamette lndustries has acquired the Hampton Industriol Forest Products remanufacturine plant in Woodburn. Or." frod Hantpton Lumber.Sales Co., portland, Or.. renaming it Willamette Industries' lndustrial Wootl Protlucts Div., Perry Nydigger, mgr. .

Cornett Lumber Cb.. Central Point, Or.. has acquired a Placerville Lumbcr sawmill in Snrirh Flat. Ca. .Dennis Doolev of Dooley Forest Co.. City of Industry, Ca., has relocated and set up as Dooley Lumber Co. in Pasadena, Ca., selling reclwood, pine and clear fir.

Etergreen Pociftc Lumber Sales Int'., Kirkland, Wa., has relocated to Tampa. Fl. .Plateau Forest Produils, llc, Albuquerque, N.M., has moved to new quarters. ,Snow Mountain Pine Co.. Hines, Or.. is moving its marketing and sales office to Bend, Or.. with Bob Bretz as new lumber sales mgr. . .

Mariners Forest Products. Santa {na, Ca., is expanding. adding 7.000 sq. ft. to its mill, p-lus 4,000 sq. ft. of additional warehouse, including 4,000 sq. ft. of new offices.. .Frost Lumber Co." San Diego, Ca., is adding a iSO ft. long hardwood storage building at its Miramar yard.

Vent Vue Praducts has expanded into additional property adjacent to its long time Clover Place facility in Los Angeles, Ca.

.Reliable Hardw^ar€ Wholesalers oJ' America, Diamond Bar., Ca., has added a paint sundry divislon.

Sunc'rest Forest lndustries. lnc.. has moved to a new location in Medford. Or. Western Amerit'an Foreil Products, Citv of lndustry. Ca.. is adding two new 9,000 sq. ft. buildings. .Hantpton llliliates has sold a Toledo. Or., sawmill to llheeler Manuf'acruriirg. Portland, Or.

Zurn Induslries, Inc.. has acquired Associated Products, lnr'., Valencia, Ca. . .Keije Internationalis the new name for Ke,le Corp. ..

Atlas Lumber Co. lnc. nlans to move before Aug. I from its long time E. l4th St., Los Angeles, Ca., site to an as yet unannounced location outside the city, be- lieved to be Chino. Ca.. ...Rillenktrglt Luntber Co.. Big Bear Lake, Ca., has affiliated with Ace Hardware. .Gri.ffin Lumber, El Cerrito, Ca., is voluntarily closing after 60 years

.Ziegler Lumber Co., Spokane, Wa., has opened its 3rd store in the city and 8th in the chain. .

Build and Growis a new 24.000 sq. ft. home center in Rancho Penasquitos (San Diego County), Ca.. opened bv Bob Serr and Richard Hallett

Sutherland Lunfier is seekins a buyer lor its closed srores in City of Industry, La Mirada and Anaheim,Ca....

HomeClub 1rc. has opened a store in Colorado Springs, Co., Warren Kunish, mgr. . . .Terry Lumber Co. has added a new plywood storage building at its Ventura, Ca., facility. .Reno Lumber and Hardwarq Reno, Nv., has filed Chapter 7 bankruptcy (total liquidation) in federal bankruptcy court.

Fred Meyer added Dial One (a professional installation service) at its l7 home and garden center locations in the Portland. Or..

The Merchant Magazine area. .Ort'lnrd ,Supply has opened its 25th California store in Vacaville's Alamo Plaza. Joe Ignaitismgr....

Lomita Lumber Co., Lomita, Ca.. is celebrating its 65th year in business. ..All American Home Center, Downey, Ca., is celebrating its 28th anniversary.

Houston Home Lumber Co., Las Vegas, Nv., reopened for business within a few davs after a $2 million fire in irs srorase yard. . ,

Noranda, Int'., Toranto, Canada, will fornr a separete company of its forest indusry holdings including half of MacMillan Bloedel Ltd. and all of Fraser Inc. and James Maclaren Industries. using the nanre .Vora ttda Forest Inc....

Proposed legislation (SB 1641) that would further restrict timber harvestirtg in California is being vigorously opposed by industr! groups; Pacilic Lumber Co. and Lott i s iana - Paci./'ic would be among flrms hardest hit if the Keene bill becomes law.

3-C Truckings (Long Beach, Ca.) 1932 Mack received 1st place for the "Best Mack" at the 4th annual antique truck show at the California School for Deaf Rehabilitation in Riverside, Ca., winning a trophy sponsored by Peterman Lumber Co., Inc.. Yontana. Ca.

Louisiana-Paci.f ic 's Oxnard, Ca., yard has been closed and the property sold to a local developer. .the L-P Home Center, Costa Mesa. Ca., has been sold to Barr Lumber Co.. which now operates it as its 3rd unit for the 84 year-old firm.

Interest rates on V.A. guaranteed mortgages rose from 9.50/o to l0o/ in May...Sales of existing homes fell l.4ol, in April (latest rePort). . :''

Housing starts declittecl 2.9a1; in April (latest figs.) lo an annual rate of 1,699,000 units. .singlefamily starts were up 2ol'.. .Multi-family starts fell 14.1%. .building permits dropped 706. .starts in the West were off 1L4olo.

Andersen is the best known window in America, but we still give our dealers every sales promotion tool we can think of.

Working model window displays.

Portable working displays. Corner sections showing materials.

Brochures, catalogs, folders.

Signs, decals for windows, trucks.

National consumer magazine ads.

Nationally run TV commercials.

Local dealer tagged TV sPots.

Cooperative radio, T! outdoor.

LaBelle cassettes, video taPes.

16mm sales aids movies.

[,ead- genera ting magazine ads.

Yellow Page trade mark advertising.

Why all this effort when Andersen is already the most PoPular window made?

Well, how do you thinkAndersen got that way?

Contact your nearby Andersen Distributor listed below and see what the best windows and the best sales promotion can do for your dealership.