SUGAR PINE

Specializinglnlxl2s #3 common, Sugar Pine S4S boards. Units only.

7%f/*,t %lo/",oh %on /on

13929 A Lemoli Hawthorne. CA 90250

(213) 973.4867

Ask for Jerry Watkins

Just Joisting

An all-wood "I" joist series is now a part of the Standard Structures family of engineered wood products. The SS I Joist for roof and floor systems features proof loaded, finger jointed 2100 MSR Douglas Fir lumber flanges and Structual I plywood web.

All flanges are l/2" deep, in stan- exclusive design that produces a larger glued surface area than found in other ' 'I' ' type joists. They are all proof loaded, assuring finger-joint strength and eliminating hard to detect lumber defects.

Lighter than solid 2x dimension lumber, the joists are dimensionally stable. Their long lengths permit fast and easy installation. They are also available visually graded and with other lumber species flanges, depending on design values.

The joists are available in depths from 10" to 18" with either 3/8" or 5/8" plywood web and to 24" deep with 5/8" web. Holes for easy installation of utilities and duct work can be cut in the web without impairing the structural integrity.

ls Your Awning Yawning?

The Cutting Edge

A line of metal-cutting saw blades, made from high-quality Swedish steel, is new to the U.S. market from Kapman, Inc.

The products include bandsaw blades, hand hacksaw blades and power saw blades, a complete line of hole saws and arbors, and a unique hacksaw frame. They are applicable for most industrial and service situations.

dard framing widths of either 2Vz" or 3Vz" and offer wide, flat and easyto-nail surfaces. Conventional metal hangers can be used with the joists for maximum installation efficiency of a cost-effective floor or roof system.

The joists have superior strength in the web-to-flange joint because of an

A dealer support program for Sunvisor ready-to-mount lateral arm awnings is being offered by Architectural Concepts, Inc.

In addition to display models, literature, trade show exhibits, co-op advertising and computerized lead referral, the firm also will offer an annual price reduction on floor models and in-store displays.

No Skid Tile

Endicott Tile has added a new wirecut texture to its split tile line. This texture is useful for nonslippery floor surfaces or wallcladding applications.

Imported And Domesttc Woods

Our ainr is to lillvour requirt,mt'nts. [)r{)mptlv, rvith compctitirclr priced tlualin prtrrlucls.

Jim Forgie

Jim Summerlin suMwooD, INc.

P.O. Box 7000-216 Palos Verdes Peninsula, Ca.90274

(2r3\ 54r-0179

Telex 181-871 (SUMWOOD RPVS)

Dealer Reaches Out

(Continued from page 16) be a selling show," said Mike Couey, marketing manager of Simpson Building Supply Distribution Center in Cerritos, Ca., "but we couldn't keep customers from wanting to place an order."

By the close of the show approximately 20 door sales had been finalized at the showroom in San Garbriel. "This show has generated more initial and potential business than any form of promotional media we have used in the past," said Chuck Laase, manager of the sash and door firm.

In addition to newspaper ads, direct mail, flyers and posters at the Plaza and surrounding shops, the promoters of the show mailed invitations to a list including customers of San Gabriel Sash and Door.

A different style of selling was necessary. Because of the large volume of prospective buyers, a fast approach was used with the main objective of obtaining the necessary information for a follow-up call, ll'hen sending rn a thonge ol address please include:rp code on hoth old and nex addresses and either the old label or the in/ormation lron it. Thanks.'

"This has been the most successful sales promotion we have ever had. The response has been tremendous. We are already planning our next show," said Reeves.

The retaillwholesale dealer handles only windows and doors with related items such as hardware. locks, frames and weatherstripping. He offers custom doors and windows as well as merchandise from several door and window manufacturers.

In addition to a showroom and warehouse, the business maintains wood, glass and screen shops in their 10,000 sq. ft. building. Reeves keeps four employees busy.

Customer mix at present is about 6090 contractor, 3090 d-i-y and l09o homeowner. When home construction was more active, the firm was what Reeves calls a "bidding" company, providing doors and windows for builders. They provide installation service for homeowners who want it and delivery for a fee.

Quality control is important to Reeves and he makes sure that each incoming unit is carefully inspected.

Incense Cedar

Art Schafer Mary Mardis BillWessner

Northwoods

Door Remodeling

(Continued from page 10) interested in the aesthetic qualities of the entryway system.

To guide them in their selection a salesperson should be familiar with the popular styles of doors as well as the different parts of a door and its decorative accessories. Diagrams similar to those illustrating this article can be posted in the sales area to assist customers in their selection.

TIMBER SIZER PRE.FABRICATION

Walk-through displays and cutaways can aid the homeowner in understanding the features of various doors. Standing displays, color catalogs and pictures of entryways in actual homes also are helpful. A door clinic or hands-on demonstration staged with store personnel or manufacturer's reps is excellent to stimulate interest and build confidence in the d-i-y customer.

Entry system sales can be expanded by sales of French doors and

D.F. GRAPE STAKES REDWOOD & D.F. LATH

Timbers

From cutting a wedge to pre-fab'd crane pads or mine shafts. Angle cut, cross cut, drilling, dapping-Ve'll do them all to customer specification.