
4 minute read
Pressure treated wood: the profit maker
ll RESSURE treated wood used in residential yard F and garden applications is a combination of beauty, durability and economy all wrapped up in one product. Lumber, when you add the dimension of proper pressure treatment, can give a lifetime of service. It ages beautifully and fits in naturally with any back yard project. Long-lasting liveability describes it well.
Story at a Glance
D,ealers can rgcommend pressure treated wood for many applications. .. beauty, durability, economy make it easy to sell . . continuing prof it opportunities.
When marked with AWPB Standard LP 22, treated wood can be used in direct contact with the ground. lt is not vulnerable to decay, attack by fungi or termites. When handled properly, it is as safe as untreated wood for landscaping uses.
Builders, remodelers, landscape architects and contractors are utilizing treated wood for decks, planter boxes, retaining walls, trellises and fences, as well as for marinas, docks and piers.
Dealers can capitalize on the popularity of a product that has broad appeal and wide application. Pressure treated wood offers them continuing profit opportunities.
Paint Goof Cleaner
A cleaner for removing dried latex paint is new from Klean-Strip.
For mor€ information on New Products write The Merchant Magazine,4500 Campus Dr., Suite 480, Newport Beach, Ca. 92660. Please mention issue date and page number so we can process your request faster! Many thanks!
Designer Entrance Doors
A new series of leaded glass entrance doors which unite beauty with thermal efficiency is now available from Benchmark Doors.
ldeal for cleaning spatters from varnished or oil painted surfaces, Klean-Clean reportedly also works on carpeting, baseboards, doors and facings, furniture, brick, glass, metal, fabrics and most plastics.

Other materials it can remove include crayon and marker marks, lipstick, ink, tar, grease and oil.
Sizes are a 4 oz. can with flip-top spout, pint, quart, 7 oz. aerosol and gallon cans.
Tea Time Teak
A collection of authentic English classic teak garden and leisure furniture has been introduced to the U.S. by Country Casual.
Initially a rich golden color, the teak furniture weathers to a soft grey patina to blend naturally with the surrounding landscape.
Reportedly able to withstand all weather conditions, the collection includes English benches, chairs, tables. planters and swings.
The Beacon Hill insulated steel entrance door collection consists of four door styles featuring art deco styled glassware that is cut, beveled and triple-glazed for added energy savings. Defined by graceful traceries of lead, the clear glass area is framed together by frosted glass borders.
Matching leaded glass sidelights and transom lights are offered.
Come Glean Cooking
What is described as the first eas self-clean wall oven has been intioduced by Modern Maid.
F'eaturing two oversized 3.3 cu. ft. oven cavities, the appliance comes with internal venting and fits into a standard 2'J" wide wall oven cabinet. Each cavity has its own totally independent cooking system and individually controlled oven light. Other features include solid state pilotless ignition, removable porcelain oven bottom, removable control knobs for easy cleaning, oven cycle indicator lights, and a black glass rotary dial control panel with an electronic digital clock.
Fixed At The Post
A premixed instant post hole concrete that sets in five minutes has been introduced by Nomix Corp. Since PostSet requires no mixing, there are no tools needed or clean-up involved.
lmproved Paint Pouring
A single-construction, polyethylene paint pourer that fits snugly in any standard metal U.S. gallon or 4litre to keep paint from dripping or splattering has been introduced by Shur-Line.
A no-drip spout makes pouring easy, and because the device actually enlarges the can, up to one quart of any paint additive can be added without overflowing.
Full color self-sell packaging with product benefits clearly bulleted assists in merchandisine.
Micro Workplace
A ready-to-assemble microwave oven cooking center has been introduced by Bush Industries.

Its almond-colored doors, side panels and backing are trimmed with oak laminates. With 750 sq. in. of usable work space on the Melaminefinished top surface, it can accommodate the largest microwave ovens on its counter-height top and still have room left over.
Also included are a solid oak wine rack which can hold up to five bottles, two enclosed compartments, towel bar, oak door pulls, adjustable shelving, fully-finished back and dual-wheel hooded casters for rollabout flexibility.
The cart measures 33-l/8" hieh by 35-3/4" wide by 27-3/8" deep.-
Snow On The Roof
A new shingle underlayment from GAF Corp. protects roofs from potential hazards caused by heavy snowfalls which melt and cause ice dams.
Easily installed during new roof construction or when reroofing, Weather Watch ice and water barrier is bonded with self-adhesive backing between the roof deck and shingles or other roof covering.
Applied at all trouble spots, the polymer-modified asphaltic material ensures structural integrity of roofs by preventing water damage. It also eliminates the need for unsightly sheet metal plates.
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Gr ALES of pressure treated lum9 ber for outdoor decks can become repeat sales if a dealer is active in promoting the after-market for decks.
The after-market for decks, like the after-market for automobiles, consists of products used to keeP decks looking good and Performing at top efficiency. Although it is a fairly new market, it is rapidly growing. Annual sales of water repellents, stains and preservatives for wood decks are estimated at over $200 million, according to Wilson W. Woolley, director of advertising for the Klean-Strip division of W. M. Barr & Co.

Story at a Glance
Suggestions for caPitalizing on the rapidly exPanding aftermarket for decks cross merchandising, point of Purchase displays, clinics, advertising tell customers how to keeP decks looking good.
Sales points for the products are numerous. The water repellents protect unfinished wood while allowing it to weather naturally. They provide a moisture barrier to retard warping, swelling and shrinking of wood. Wood treated with a water repellent can be painted as well as left natural. A stain is useful in that it allows the homeowner to have a deck of almost any color.